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EMOTIONAL<br />

Doing it Differently<br />

Many meeting and conference organisers are<br />

determined to ‘do things differently’ and often request<br />

that of us when asking our help with the design.<br />

But what is different? Different venue? When we<br />

were asked to bring a group together from around<br />

the world and help to do something different to<br />

bind them as a team, we walked up to the top of a<br />

mountain and sang together at sunrise. Memorable<br />

meeting, and different for sure. Different set-up of a<br />

space? You don’t have to do cabaret tables of 8 just<br />

because it’s normal.<br />

Different catering. Yes.<br />

Different transport. Why not?<br />

Different take-aways. Of course<br />

But mostly, different is about changing the<br />

experience for people.<br />

Break the rules, don’t go with the status quo. It<br />

doesn’t have to be 5 presentations with slides to fill<br />

the day, or an expo to walk around. It really can be<br />

anything you’d like it to be.<br />

TIPS TO REMEMBER:<br />

• Create an experience- events are much<br />

more memorable when people are actively<br />

participating and immersed<br />

• Bear in mind what different is like for your<br />

own organisation- the levels will differ for<br />

every company<br />

• Be bold from the start- it will open your event<br />

up to a whole world of possibilities<br />

CASE STUDY<br />

Click HERE for more<br />

information onVirtual<br />

Conferences & Meetings<br />

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