Vans-Magazine_15th-Edition
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KILDARE, AUGUST 18 th<br />
To celebrate the opening of the VANS OUTLET KILDARE,<br />
a successful event has been organized and many happy customers<br />
visited the store.<br />
Below you find some details on the initiatives activated:<br />
• Soft drinks and pizza<br />
• HYT studio artist (Local to Kildare) live in store to customise purchased items<br />
• HYT studio created giveaway items such as patches, stickers, pins<br />
• HYT studio exclusive designed tote bag to commemorate the opening<br />
with store name and date<br />
• DJ spinning old school hip hop Vinyl throughout the Event<br />
• Prize pong game to include discounts up to 50%<br />
And some interesting results:<br />
• UPT: 1.35<br />
• ATV: 36.91€<br />
• Event day revenue : 9.375 (-1.95% vs. Week before)<br />
+33% vs. Store Target<br />
• Sales during the event (12-4PM) 4.523 (48% of the total)<br />
• Footfall : 2.893 (+24% vs. week before)<br />
• Customized items including back packs, hats, t-shirts,<br />
tote bags and shoes : 52<br />
• Tote bags to purchasers : 200<br />
• Sticker Packs to purchasers: 300<br />
• Badges to purchasers: 300<br />
• Patches to purchasers: 300<br />
• Prize Pong Participants: 300+
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