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03_GOSSIP_47_ING

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MONKEY SELFIE CASE<br />

If animals take photographs of themselves,<br />

can they have copyrights over those<br />

photographs? The result of the Monkey Selfie<br />

case may be the very answer to this question.<br />

DELAYED DESIGN APPLICATION PUTS<br />

REGISTRATION OF CROCS IN JEOPARDY!<br />

Judges in Luxembourg have affirmed the decision<br />

taken in 2016 by the European Union<br />

Intellectual Property Office (EUIPO) regarding the<br />

annulment of registration of Crocs sandals.<br />

David Slater who is a nature photographer,<br />

left his camera on the tripod and walked<br />

away out in the jungles of Indonesia where<br />

he went to take photographs of a group of<br />

macaque monkeys in 2011. As he walked<br />

away, one of the monkeys approached<br />

and took a photograph of himself. Slater<br />

published these photographs by naming<br />

them “Monkey Selfie” which attracted a<br />

great deal of attention on the internet.<br />

However, things changed after these<br />

photographs were used on the website<br />

named “Wikimedia Commons”.<br />

Slater requested the photographs to be<br />

removed from the website by stating that<br />

the copyright of the photographs belonged<br />

to him. However, Wikimedia rejected this<br />

request by stating that Slater was not the<br />

one who took the photographs, but the<br />

monkey.<br />

Following this event, PETA (People for the<br />

Ethical Treatment of Animals) filed a case<br />

in the name of the monkey against the<br />

photographer in 2015. PETA requested<br />

that the copyright of the photographs<br />

should have been given to the animal by<br />

claiming that the photographs were taken<br />

by the monkey. However, the judge rejected<br />

the request, stating that the case cannot be<br />

sustained on the grounds of the fact that<br />

the animals do not have capability to file a<br />

copyright infringement case even though it<br />

was the monkey who took the photograph<br />

without the help of the photographer.<br />

Even though PETA objected the court’s<br />

decision, later on the parties came to an<br />

agreement. According to the agreement,<br />

one fourth of the total income earned<br />

through the photographs will be donated to macaque<br />

monkeys of Indonesia.<br />

However, this agreement did not affect the court’s<br />

decision and the copyright of the photographs was not<br />

given to the monkey in the end.<br />

This case that could be considered as the first in its field<br />

may constitute an example for the similar ones that may<br />

occur in the future. Regardless of the result, it can be said<br />

that an important step was taken in terms of protecting<br />

legal rights of animals thanks to this interesting case.<br />

The Court of Justice of the European Union (CJEU) stated<br />

that aforementioned sandals made a debut for the first time<br />

during a boat show in Florida in the year of 2002 and were<br />

featured in the website of the company and consequently<br />

Crocs was late to submit their design application in 2004.<br />

In accordance with the EU laws, the designs can only be<br />

protected by means of a design application within 12 months<br />

at most after being released to the public. After the lapse of<br />

this period, the right of the design application is foreclosed.<br />

The course which led to the annulment of Crocs’ designs<br />

started with the filing of an allegation to the EUIPO by a<br />

French retailer who stated that Crocs’ designs could not be<br />

protected. Court of Justice of the European Union (CJEU),<br />

therefore, affirmed the demand relating to annulment on the<br />

account of the fact that anyone could have had access to the<br />

aforementioned design prior to the application.<br />

With more than 300 million of products sold worldwide and<br />

being favored by the world famous stars and presidents,<br />

Crocs now has 2 months to appeal to the subject matter case.<br />

However, no statements have been made by Crocs so far,<br />

regarding whether they will appeal to the case or not.<br />

By means of this decision, the fact that designers need to<br />

acquire their design registrations before marketing their<br />

product if possible or shortly after their products have been<br />

marketed, has been emphasized once again.<br />

adsoftheworld / Agency Network: McKinney<br />

6 AGENDA<br />

7

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