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34 | February 7, 2019 | Malibu surfside news sports<br />
malibusurfsidenews.com<br />
Live-ball tennis a hit among community<br />
Pepperdine Crest<br />
Associates program<br />
provides stress<br />
relief, more<br />
Barbara Burke<br />
Freelance Reporter<br />
Live ball? What is that?<br />
It’s fast and fun. It’s challenging<br />
and fulfilling. It’s<br />
the newest thing to hit the<br />
tennis scene in Malibu,<br />
where Martin Parkes, Pepperdine<br />
Crest Associates<br />
tennis program coach, rapidly<br />
and repeatedly serves<br />
balls to up to eight participants<br />
playing on the court<br />
at once, all to the beat of<br />
invigorating music.<br />
When playing live ball,<br />
one loses the need to serve<br />
— often the most challenging<br />
element of the game<br />
for players — as well as<br />
the obligation to comply<br />
with other traditional tennis<br />
rules and practices.<br />
With Parkes’ live-ball<br />
program, one gains a highenergy<br />
workout and a great<br />
social experience. Malibu<br />
Surfside News set out to<br />
find out more.<br />
Parkes is an engaging,<br />
experienced tennis coach<br />
who exudes enthusiasm<br />
about the game. A native<br />
of England, he has been<br />
in America for almost all<br />
of his professional life and<br />
has more than 20 years of<br />
coaching and sports psychology<br />
experience, working<br />
with elite athletes as<br />
well as beginners. A former<br />
International Tennis<br />
Foundation team leader<br />
and a mental skills program<br />
coach at Florida’s Saddlebrook<br />
International Academy,<br />
Parkes first served<br />
as the assistant coach for<br />
men’s tennis at Pepperdine<br />
before assuming his current<br />
position as the Crest Associates<br />
tennis coach. He also<br />
oversees the Nike adult<br />
tennis weekend program<br />
during summer months at<br />
Pepperdine.<br />
“Live ball is a wonderful,<br />
fast-paced, active tennis<br />
game with multiple people<br />
playing on the court,”<br />
Parkes said. “It is very entertaining<br />
and it provides an<br />
opportunity to feel good and<br />
release tensions. A player<br />
doesn’t have the time to<br />
think, to criticize himself or<br />
get frustrated. It is a fantastic<br />
environment for skill development<br />
that is both fun<br />
and competitive.”<br />
Pepperdine Crest Associates tennis program coach<br />
Martin Parkes (right, front) looks on during a live ball<br />
tennis match in Malibu. Photo by Phil Mays<br />
Parkes’ passion for live<br />
ball is infectious.<br />
“Martin is an excellent<br />
ambassador for Pepperdine’s<br />
Crest Associates program<br />
and the university’s<br />
outreach to the community<br />
through tennis,” participant<br />
Randy Olson said.<br />
Parkes’ commitment<br />
to resuming the live-ball<br />
schedule almost immediately<br />
after the Woolsey<br />
Fire significantly helped<br />
Olson start the long process<br />
of healing and dealing<br />
with the fact that his home<br />
burned down.<br />
“Playing live ball helped<br />
to reduce the stress,” Olson<br />
said. “It helped me return to<br />
a sense of normalcy.”<br />
After the fire, Parkes coordinated<br />
a racket donation<br />
project for those who lost<br />
their rackets.<br />
“We used the program<br />
in a positive way so that<br />
people could get back to<br />
playing as soon as possible<br />
so that those who lost their<br />
rackets could have both a<br />
mental and physical release,”<br />
Parkes said. “Live<br />
ball to me really unlocks<br />
one’s ability to create good<br />
mental habits and deal<br />
with challenges in holistic<br />
ways.”<br />
The tennis program that<br />
Parkes coaches includes<br />
several opportunities for<br />
players of all abilities to<br />
play live ball, sometimes in<br />
sessions that are integrated<br />
with cardio workouts, as<br />
well as offering opportunities<br />
for participation in<br />
player and doubles tennis<br />
clinics. The program is a<br />
component of Crest Associates,<br />
one of Pepperdine’s<br />
community outreach efforts.<br />
Although members<br />
of the public need not join<br />
the Crest Associates to<br />
play live ball, if they do,<br />
they will be able to share<br />
in the university’s theater,<br />
library and athletic and<br />
recreational facilities, and<br />
will receive special invitations<br />
to cultural and social<br />
events. The Crest program<br />
raises funds for student<br />
scholarships and academic<br />
programs, and supports the<br />
university.<br />
Players must sign up for<br />
all weekly tennis events<br />
through the Kourts smartphone<br />
app or online at<br />
www.kourts.com/ to guarantee<br />
a spot. Crest Associates/faculty/staff<br />
will be<br />
prioritized, but all guests<br />
welcome to join if space<br />
allows.<br />
“We offer open live ball<br />
for all levels on Saturday<br />
and Wednesday mornings,<br />
and evening intermediateadvanced<br />
live ball on Tuesdays<br />
and Thursdays with<br />
an advanced player competitive<br />
night on Monday<br />
evenings,” Parkes said.<br />
“At the request of several<br />
veteran players, in 2019,<br />
we will offer a combined<br />
live-ball/cardio workout<br />
over the noon hour on Fridays.”<br />
For those interested in<br />
trying their hand at tennis,<br />
the program offers a new<br />
player clinic as well.<br />
“I’m humbled and grateful<br />
to be able to help build<br />
our community and culture<br />
through tennis with<br />
the Pepperdine Crest Associates<br />
Program and live<br />
ball,” Parkes said. “It’s a<br />
great way for people to<br />
come together and focus<br />
on getting healthier in the<br />
new year in a relaxing but<br />
fun, competitive environment.”<br />
For more information on<br />
the program, email Parkes<br />
at martin.parkes@pepper<br />
dine.edu.<br />
Serving the<br />
Boys and<br />
Girls Club<br />
Pepperdine Crest Associate<br />
members donate tennis<br />
rackets, more<br />
Martin Parkes (far<br />
right), Pepperdine<br />
University Crest<br />
Associate office<br />
staff, and Bret<br />
Kittelsen (fourth<br />
from right),<br />
Pepperdine Crest<br />
student staff, visit<br />
the Boys and Girls<br />
Club of Malibu Jan.<br />
22 to donate tennis<br />
rackets and lead<br />
tennis drills with<br />
the club members.<br />
Photo Submitted