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34 | February 7, 2019 | Malibu surfside news sports<br />

malibusurfsidenews.com<br />

Live-ball tennis a hit among community<br />

Pepperdine Crest<br />

Associates program<br />

provides stress<br />

relief, more<br />

Barbara Burke<br />

Freelance Reporter<br />

Live ball? What is that?<br />

It’s fast and fun. It’s challenging<br />

and fulfilling. It’s<br />

the newest thing to hit the<br />

tennis scene in Malibu,<br />

where Martin Parkes, Pepperdine<br />

Crest Associates<br />

tennis program coach, rapidly<br />

and repeatedly serves<br />

balls to up to eight participants<br />

playing on the court<br />

at once, all to the beat of<br />

invigorating music.<br />

When playing live ball,<br />

one loses the need to serve<br />

— often the most challenging<br />

element of the game<br />

for players — as well as<br />

the obligation to comply<br />

with other traditional tennis<br />

rules and practices.<br />

With Parkes’ live-ball<br />

program, one gains a highenergy<br />

workout and a great<br />

social experience. Malibu<br />

Surfside News set out to<br />

find out more.<br />

Parkes is an engaging,<br />

experienced tennis coach<br />

who exudes enthusiasm<br />

about the game. A native<br />

of England, he has been<br />

in America for almost all<br />

of his professional life and<br />

has more than 20 years of<br />

coaching and sports psychology<br />

experience, working<br />

with elite athletes as<br />

well as beginners. A former<br />

International Tennis<br />

Foundation team leader<br />

and a mental skills program<br />

coach at Florida’s Saddlebrook<br />

International Academy,<br />

Parkes first served<br />

as the assistant coach for<br />

men’s tennis at Pepperdine<br />

before assuming his current<br />

position as the Crest Associates<br />

tennis coach. He also<br />

oversees the Nike adult<br />

tennis weekend program<br />

during summer months at<br />

Pepperdine.<br />

“Live ball is a wonderful,<br />

fast-paced, active tennis<br />

game with multiple people<br />

playing on the court,”<br />

Parkes said. “It is very entertaining<br />

and it provides an<br />

opportunity to feel good and<br />

release tensions. A player<br />

doesn’t have the time to<br />

think, to criticize himself or<br />

get frustrated. It is a fantastic<br />

environment for skill development<br />

that is both fun<br />

and competitive.”<br />

Pepperdine Crest Associates tennis program coach<br />

Martin Parkes (right, front) looks on during a live ball<br />

tennis match in Malibu. Photo by Phil Mays<br />

Parkes’ passion for live<br />

ball is infectious.<br />

“Martin is an excellent<br />

ambassador for Pepperdine’s<br />

Crest Associates program<br />

and the university’s<br />

outreach to the community<br />

through tennis,” participant<br />

Randy Olson said.<br />

Parkes’ commitment<br />

to resuming the live-ball<br />

schedule almost immediately<br />

after the Woolsey<br />

Fire significantly helped<br />

Olson start the long process<br />

of healing and dealing<br />

with the fact that his home<br />

burned down.<br />

“Playing live ball helped<br />

to reduce the stress,” Olson<br />

said. “It helped me return to<br />

a sense of normalcy.”<br />

After the fire, Parkes coordinated<br />

a racket donation<br />

project for those who lost<br />

their rackets.<br />

“We used the program<br />

in a positive way so that<br />

people could get back to<br />

playing as soon as possible<br />

so that those who lost their<br />

rackets could have both a<br />

mental and physical release,”<br />

Parkes said. “Live<br />

ball to me really unlocks<br />

one’s ability to create good<br />

mental habits and deal<br />

with challenges in holistic<br />

ways.”<br />

The tennis program that<br />

Parkes coaches includes<br />

several opportunities for<br />

players of all abilities to<br />

play live ball, sometimes in<br />

sessions that are integrated<br />

with cardio workouts, as<br />

well as offering opportunities<br />

for participation in<br />

player and doubles tennis<br />

clinics. The program is a<br />

component of Crest Associates,<br />

one of Pepperdine’s<br />

community outreach efforts.<br />

Although members<br />

of the public need not join<br />

the Crest Associates to<br />

play live ball, if they do,<br />

they will be able to share<br />

in the university’s theater,<br />

library and athletic and<br />

recreational facilities, and<br />

will receive special invitations<br />

to cultural and social<br />

events. The Crest program<br />

raises funds for student<br />

scholarships and academic<br />

programs, and supports the<br />

university.<br />

Players must sign up for<br />

all weekly tennis events<br />

through the Kourts smartphone<br />

app or online at<br />

www.kourts.com/ to guarantee<br />

a spot. Crest Associates/faculty/staff<br />

will be<br />

prioritized, but all guests<br />

welcome to join if space<br />

allows.<br />

“We offer open live ball<br />

for all levels on Saturday<br />

and Wednesday mornings,<br />

and evening intermediateadvanced<br />

live ball on Tuesdays<br />

and Thursdays with<br />

an advanced player competitive<br />

night on Monday<br />

evenings,” Parkes said.<br />

“At the request of several<br />

veteran players, in 2019,<br />

we will offer a combined<br />

live-ball/cardio workout<br />

over the noon hour on Fridays.”<br />

For those interested in<br />

trying their hand at tennis,<br />

the program offers a new<br />

player clinic as well.<br />

“I’m humbled and grateful<br />

to be able to help build<br />

our community and culture<br />

through tennis with<br />

the Pepperdine Crest Associates<br />

Program and live<br />

ball,” Parkes said. “It’s a<br />

great way for people to<br />

come together and focus<br />

on getting healthier in the<br />

new year in a relaxing but<br />

fun, competitive environment.”<br />

For more information on<br />

the program, email Parkes<br />

at martin.parkes@pepper<br />

dine.edu.<br />

Serving the<br />

Boys and<br />

Girls Club<br />

Pepperdine Crest Associate<br />

members donate tennis<br />

rackets, more<br />

Martin Parkes (far<br />

right), Pepperdine<br />

University Crest<br />

Associate office<br />

staff, and Bret<br />

Kittelsen (fourth<br />

from right),<br />

Pepperdine Crest<br />

student staff, visit<br />

the Boys and Girls<br />

Club of Malibu Jan.<br />

22 to donate tennis<br />

rackets and lead<br />

tennis drills with<br />

the club members.<br />

Photo Submitted

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