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Highlights of 75 years - Hettich

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OBE <strong>Hettich</strong> and<br />

<strong>Hettich</strong> Iberia<br />

The shared OBE <strong>Hettich</strong> and<br />

<strong>Hettich</strong> Iberia showroom for<br />

Spanish customers has been<br />

given a makeover. The floor<br />

area was doubled to 200 sqm<br />

and the displays have been<br />

updated. The showroom is now<br />

an attractive venue for meeting<br />

customers and suppliers, for<br />

training and for presentations.<br />

38<br />

New attraction<br />

for customers<br />

OBE <strong>Hettich</strong> and <strong>Hettich</strong> Iberia<br />

started planning the showroom<br />

makeover in early 2004. Cooperation<br />

partner was Interfair in Kirchlengern, a<br />

central department that supplies services<br />

to <strong>Hettich</strong> subsidiaries. The Spanish<br />

companies and the Interfair team saw<br />

the project through to a successful<br />

conclusion.<br />

The showroom is designed to accommodate<br />

the needs <strong>of</strong> both our Spanish subsidiaries.<br />

Their common goal is to intensify contacts<br />

and partnership with their customers. For<br />

this reason, the displays communicate<br />

more than technical facts. They also show<br />

applications that underline how the right<br />

fittings enhance quality, functionality and<br />

furniture design. By demonstrating how<br />

ideas can be creatively implemented, the<br />

showroom helps to spark striking new<br />

furniture designs with powerful end-user<br />

benefits.<br />

A new addition is a multimedia room<br />

with ultra-modern communication<br />

technology for training and presentations.<br />

It will now be possible for the Spanish<br />

companies to <strong>of</strong>fer services like training<br />

seminars for customer employees and<br />

other groups.<br />

The showroom makeover was only one<br />

item in a package <strong>of</strong> improvements<br />

and expansions that OBE <strong>Hettich</strong> has<br />

implemented companywide for buildings<br />

and production systems. Extending<br />

loading zones has improved the material<br />

flow for incoming and outgoing goods.<br />

With a new façade and an attractive<br />

entrance and lobby, styled to corporate<br />

identity guidelines, <strong>Hettich</strong> is making a<br />

great impression in Spain.

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