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GLOBAL NEWS<br />
DHL launches Saloodo! for the first time<br />
outside of Europe in Dubai<br />
Team Saloodo!<br />
D U B A I : D H L h a s l a u n c h e d<br />
Saloodo! in the Middle East to<br />
p r o v i d e a d i g i t a l p l a t f o r m<br />
connecting shippers and transport<br />
providers for road freight needs<br />
within the United Arab Emirates.<br />
First launched in 2017 in Germany,<br />
the digital freight platform start-up<br />
Saloodo! combines DHL's logistics<br />
flexibility with digital innovation.<br />
Since its introduction, the service has<br />
grown to involve more than 18,000<br />
shippers and over 7,000 carriers with<br />
more than 250,000 trucks travelling<br />
to over 25 European countries.<br />
“Customer satisfaction is the<br />
driving force of every commercial<br />
d e c i s i o n t h a t w e m a k e a n d<br />
digitalization underpins our<br />
approach to continually deliver on<br />
that. Saloodo! has enjoyed much<br />
success in Europe and we believe<br />
that it will plug the digital gap in<br />
logistics technology to accurately<br />
match shippers' needs and transport<br />
providers' offerings in the Middle<br />
East as well,” said Tobias Maier, CEO<br />
of Saloodo! in the Middle East.<br />
Saloodo! simplifies road freight<br />
processes by matching shippers to<br />
transport providers, introduces<br />
transparency with its tracking,<br />
quoting tools and straight-forward<br />
reporting system, and enhances<br />
efficiency by optimizing routes,<br />
cargo and time.<br />
With this, carriers can maximize<br />
their truck load for greater efficiency<br />
and look to reduce their carbon<br />
footprint – which is in support of<br />
DHL's aim to reduce all logisticsrelated<br />
carbon emissions to zero by<br />
2050. All contractual relationships<br />
will be organized via the existing<br />
local DHL entity thereby providing<br />
trust and peace of mind to carriers<br />
and shippers alike.<br />
“Even though the UAE is one of the<br />
largest logistics markets in the Gulf<br />
Cooperation Council (GCC), there<br />
remain untapped opportunities with<br />
economic diversification and several<br />
road infrastructure investments<br />
underway. Equally, DHL's deep<br />
expertise in the region and wide<br />
portfolio of service offerings will<br />
support the successful deployment<br />
of Saloodo! in the UAE, and<br />
ultimately in the Gulf region,” Maier<br />
noted.
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