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Anticimex Annual Report 2018

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VISION & STRATEGY<br />

Becoming the global leader<br />

in preventive pest control<br />

<strong>Anticimex</strong>’s vision is to be the global leader in preventive pest control. By 2021, <strong>Anticimex</strong><br />

aims to reach revenues of 10 billion SEK. To achieve this, the company strives to grow<br />

organically – providing customers with peace of mind through the best services and most<br />

innovative solutions – while continuing to identify and acquire high quality pest control<br />

businesses in high potential markets across the globe. An important key to success in<br />

both of these areas is the decentralised business model – the <strong>Anticimex</strong> Model – which<br />

<strong>Anticimex</strong> will continue to develop and enhance.

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