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Bay of Plenty Business News June/July 2019

From mid-2016 Bay of Plenty businesses have a new voice, Bay of Plenty Business News. This new publication reflects the region’s growth and importance as part of the wider central North Island economy.

From mid-2016 Bay of Plenty businesses have a new voice, Bay of Plenty Business News. This new publication reflects the region’s growth and importance as part of the wider central North Island economy.

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BAY OF PLENTY BUSINESS NEWS <strong>June</strong>/<strong>July</strong> <strong>2019</strong><br />

21<br />

Hitting the location<br />

bullseye to boost<br />

sales targets<br />

Analysis from <strong>Bay</strong>leys Research paints a<br />

national picture <strong>of</strong> strong demand and a<br />

solid outlook for retail property across New<br />

Zealand and this has flow-on effects to<br />

both owners and tenants.<br />

While some parts <strong>of</strong><br />

New Zealand still<br />

have numerous “for<br />

lease” signs displayed on<br />

store frontages, retailers in the<br />

main centres looking to back<br />

themselves in an increasingly-tough<br />

sector can be challenged<br />

when it comes to finding<br />

a building that fulfils all <strong>of</strong><br />

the criteria on their wish lists.<br />

Location for retail is key in<br />

order to hit sales targets and<br />

operate efficiently and pr<strong>of</strong>itably.<br />

As the retail sector continues<br />

to evolve on the back <strong>of</strong><br />

smarter e-commerce portals,<br />

securing a bricks-and-mortar<br />

retail presence with “legs”<br />

is important and businesses<br />

looking to be ahead <strong>of</strong> the<br />

pack should talk to <strong>Bay</strong>leys’<br />

experienced retail teams in the<br />

region and across the country<br />

for all the relevant intel.<br />

The latest Retail NZ Retail<br />

Radar survey indicates half<br />

<strong>of</strong> retailers didn't hit their<br />

sales targets for the period<br />

monitored. And smaller busi-<br />

nesses particularly, are facing<br />

hurdles, according to Greg<br />

Harford, Retail NZ's general<br />

manager for public affairs.<br />

“Retailers face substantial<br />

pressures in rents, wages, and<br />

insurances, the decline in the<br />

value <strong>of</strong> the dollar will mean<br />

imported goods cost more<br />

over the coming months and<br />

these cost pressures are compounded<br />

by the highly competitive<br />

retail environment.”<br />

<strong>Bay</strong>leys Research says<br />

a strong regional economy<br />

and growing demand driven<br />

by ongoing high migration<br />

underpin a solid outlook for<br />

Auckland’s retail property<br />

sector.<br />

The latest Auckland retail<br />

vacancy survey showed overall<br />

vacancy at 5.1 percent,<br />

holding at similar low levels<br />

to those <strong>of</strong> the past few years.<br />

Strip retail and mall vacancies<br />

remained relatively<br />

steady at 6.3 percent and 3.4<br />

percent respectively, with a<br />

slight increase in bulk retail<br />

vacancies to 7.4 percent from<br />

6.5 percent a year earlier.<br />

West Auckland was the<br />

only area to see vacancies rise<br />

and <strong>Bay</strong>leys Research manager<br />

Ian Little says much <strong>of</strong><br />

this vacancy relates to new<br />

bulk retail stock built in the<br />

emerging Westgate retail precinct.<br />

“We expect most <strong>of</strong> this<br />

new space to lease up over the<br />

coming year as new subdivision<br />

activity increases in the<br />

immediate catchment area.”<br />

Major Auckland-wide<br />

projects include prime CBD<br />

retail at Commercial <strong>Bay</strong>;<br />

expansion at Sylvia Park;<br />

redevelopment and upgrades<br />

<strong>of</strong> Westfield centres in Newmarket,<br />

St Lukes and Albany;<br />

the second stage <strong>of</strong> Westgate’s<br />

NorthWest Shopping Centre,<br />

and town centre developments<br />

at Botany, Drury and Ormiston.<br />

<strong>Bay</strong>leys Research’s latest<br />

Wellington retail vacancy<br />

survey showed that vacancies<br />

generally remain tight across<br />

all the retail regions surveyed<br />

with the greater Wellington<br />

overall retail vacancy rate at<br />

9.5 percent from 11 percent a<br />

year earlier.<br />

Johnsonville, Lower Hutt<br />

and Porirua all recorded further<br />

falls while Paraparaumu,<br />

Petone and Upper Hutt saw<br />

vacancies rise marginally.<br />

CBD core vacancies also<br />

lifted to 7.1 percent from 6.3<br />

percent a year earlier.<br />

Ian Little says ongoing<br />

post-earthquake rebuilding<br />

and strengthening, as well<br />

as new builds, have seen a<br />

steady stream <strong>of</strong> new retail<br />

<strong>of</strong>ferings coming onto the<br />

market, which is adding extra<br />

vibrancy and interest in Wellington’s<br />

CBD.<br />

Meanwhile in Christchurch,<br />

the development<br />

<strong>of</strong> new retail amenities and<br />

the revitalisation <strong>of</strong> existing<br />

facilities, are giving choice to<br />

retailers.<br />

Suburban retail development<br />

is also expanding<br />

options, according to Little.<br />

“Retail development is not<br />

limited to the CBD as with<br />

changes in shopping habits<br />

and competition from the<br />

CBD rebuild, a number <strong>of</strong><br />

mall owners have looked to<br />

upgrade and refurbish.”<br />

https://www.bayleys.co.nz/<br />

workplace/articles<br />

At <strong>Bay</strong>leys, we believe relationships are what businesses are built on and how they<br />

succeed. We understand that to maximise the return on your property you need:<br />

Pr<strong>of</strong>essional property management<br />

A business partner that understands your views and goals<br />

Contact the <strong>Bay</strong>leys Tauranga Commercial Property Management team today.<br />

<strong>Bay</strong>leys Tauranga<br />

Commercial Property Management<br />

07 579 0609<br />

jan.cooney@bayleystauranga.co.nz<br />

SUCCESS REALTY LTD, BAYLEYS, LICENSED UNDER THE REA ACT 2008<br />

ALTOGETHER BETTER<br />

Residential / Commercial / Rural / Property Services

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