Annual Report of Euram Bank Vienna 2018
- No tags were found...
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
MANAGEMENT REPORT<br />
1. Business development and economic environment<br />
Business model<br />
As a small private bank, European American Investment <strong>Bank</strong> Aktiengesellschaft (<strong>Euram</strong> <strong>Bank</strong>)<br />
provides banking and other financial services in Austria, Germany, Central and Eastern Europe, in<br />
the Middle East and Central Asia, and in Russia. The focus is on business with private and corporate<br />
clients. Our highly qualified staff are drawn from various nations, reflecting the cosmopolitan<br />
corporate culture <strong>of</strong> <strong>Euram</strong> <strong>Bank</strong>.<br />
<strong>Euram</strong> <strong>Bank</strong> is mainly specializing in the business areas <strong>of</strong> Private <strong>Bank</strong>ing / Real Estate Financing<br />
and Asset Management; the Card Payment Services division is operated on an opportunistic basis.<br />
<strong>Euram</strong> <strong>Bank</strong> is 100% privately owned. Senior management and financial investors hold a majority<br />
stake in the bank through <strong>Euram</strong> Holding AG.<br />
Business development<br />
In <strong>2018</strong>, the global economy passed the zenith <strong>of</strong> the current economic cycle. While in the USA,<br />
due to strong fiscal impulses, the economy was working out nicely and recovery was continuing<br />
in Europe as well, if at noticeably reduced speed, the momentum was lost in many emerging<br />
markets following the beginning <strong>of</strong> the year, and some were facing massive setbacks in economic<br />
activity (Argentina, Turkey). Additionally, due to increasing political uncertainties, to a tightening<br />
<strong>of</strong> the monetary policy in the USA, and to growing economic protectionism, the challenges facing<br />
the world economy were growing. In Europe, it was primarily Great Britain’s imminent exit from<br />
the European Union that caused political tensions. The European Central <strong>Bank</strong> (ECB) pursued<br />
its zero-interest strategy, leaving the prime rate unchanged at a record low <strong>of</strong> 0% (since March<br />
2016), while discontinuing the government bond purchase program at the end <strong>of</strong> <strong>2018</strong>. As already<br />
in 2017, the US Federal Reserve <strong>Bank</strong> (Fed) raised the prime rate to the range <strong>of</strong> 2.25% to 2.50%<br />
in <strong>2018</strong>, in a total <strong>of</strong> four interest rate hikes <strong>of</strong> 25 basis points each.<br />
7