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Sydney Jewellery Trade Fair Directory 2019

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INTERNATIONAL<br />

J E W ELLERY & WATCH FAIR<br />

SEMINARS &<br />

EDUCATION<br />

August 24 > 26, <strong>2019</strong><br />

ICC <strong>Sydney</strong> > Darling Harbour<br />

Join us at IJWF TALKS for informative<br />

educational sessions, with two sessions<br />

each day and each session running for<br />

approximately 45 minutes.<br />

Saturday, 24th August 11am<br />

How to leverage your online reputation to gain new clients<br />

Presented by PODIUM<br />

The way consumers find and choose a business has changed.<br />

Consumers who live in the digital world are much more<br />

savvy, doing hours of research before choosing a business<br />

to work with.<br />

Saturday, 24th August 2pm & Monday, 26th August 2pm<br />

Connecting with your customer through retail design<br />

Presented by ID Solutions<br />

<strong>Jewellery</strong> might be timeless but what is the jewellery retail<br />

business going to look like tomorrow? ID Solutions are now<br />

utilising principles of psychology, neuro science and behavioural<br />

economics to guide their design to establish powerful<br />

connections to your customers.<br />

Sunday, 25th August 11am<br />

Modern marketing techniques for manufacturing jewellers<br />

With today’s ever changing retail climate and the constant move<br />

towards custom design – join your peers with a Q & A session on<br />

how to maximise your Repair / Remake and Remodel business.<br />

Sunday, 25th August 2pm<br />

Driving sales by understanding the numbers<br />

Presented by Colin Pocklington & Joshua Zarb<br />

Take part in a feature training session on managing the numbers<br />

with “Numbers Guys” – Josh and Colin. Sometimes it’s the<br />

fundamentals that can get ignored in today’s ever changing retail<br />

climate – but this session will be a cold hard dose of reality to<br />

inject some fun back into retail.<br />

Monday, 26th August 11am<br />

Your business should be texting in <strong>2019</strong><br />

Presented by PODIUM<br />

No longer will phone and email be a sufficient way to maintain<br />

contact and interact with your customers. Today’s consumer<br />

is much more comfortable communicating via text or other<br />

messaging apps. Businesses that aren’t catering to these<br />

differing communication preferences could be left behind.<br />

Several hands-on sessions will<br />

occur at IJWF <strong>2019</strong> as a part of<br />

IJWF CREATE. These are skills<br />

based learning workshops. Each<br />

session is pre-booked and prepaid<br />

for. Speak to the team at Expertise<br />

Events to inquire about available spaces or waitlisting to attend.<br />

FEATURE WORKSHOP #1<br />

Sketch Like A Professional<br />

Saturday, 24th August 2pm & Sunday, 25th August 2pm<br />

With Samantha Kelly<br />

In this class Samantha will be demonstrating how to design a<br />

ring in three views. She will be sharing techniques and skills<br />

that will make designing for your clients quicker and easier.<br />

This class is great for all skill levels. Draw along with Samantha<br />

as she guides you through the whole process of a ring design.<br />

With a strong shift back to custom design in our industry today<br />

– this course will be invaluable to growing your design business<br />

and improving your $GP by capturing new sales and up-skilling<br />

yourself (& teams) in delivering a stand out sales presentation to<br />

your clients.<br />

FEATURE WORKSHOP #2<br />

Appreciating Gemstones<br />

Saturday, 24th August 11am & Monday, 26th August 11am<br />

With George Palos<br />

During this workshop you will gain a hands on experience with<br />

identifying, appreciating and selling Natural Gemstones. This<br />

session is invaluable to assist in the custom design side of selling<br />

colour and lifting your overall $GP.<br />

FEATURE WORKSHOP #3<br />

Watchmaking Basic – The Must Have Skills<br />

Sunday, 25th August 11am<br />

With Grant Menzies & Jason Valinotti<br />

During this workshop you will gain a hands on experience with<br />

all the must have technical aspects of a basic watchmaking<br />

service in store. Features covered during the session include:<br />

• Replacing Batteries<br />

• Adjusting Bracelets<br />

• Removing the Case (the right way)<br />

• Removing the Dial<br />

• Cleaning and caring for your timepiece<br />

• Adjusting your tools<br />

NETWORKING OPPORTUNITY<br />

Taking into account the importance of networking, the <strong>Fair</strong> also provides guests with Happy Hour drinks with industry<br />

professionals in a laid-back atmosphere. Please join us 5pm-6pm on Saturday August 24 in the central catering area.<br />

<strong>Trade</strong> <strong>Fair</strong> <strong>Directory</strong> <strong>2019</strong> 13

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