Hola MaHigh-School - November 2019
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sage. Toys changed! And big business found
out that youth cannot be ignored.
Of course this one is a bit extreme, but look
at the context: The sisters (seven and nine!)
knew about plastic as a pollutant, they made
the connection between plastic pollution and
MacDonald’s toys and they felt compelled to
write a letter.
How could they know so much about plastic
pollution? Obviously from the internet, the
school and usage of smart-phones. (Ok, this
is a guess).
The remarkable thing here is that they have
the ability to connect various facts into a cohesive
message and then find the channels to
propagate the message.
This is the mini-revolution we now need to
adjust to.
We might now say that this is not something
for a high-school student to get into. After all,
high-school students are still very much ‘Greta’s’.
Not so fast! In a few years our students
will sit in the board rooms and the management
meetings. What will you do? You are
now the establishment.
Chang’s message is clear: Listen now or hurt
later
(*) Dion Chang owns and runs the trends
company - www.fluxtrends.com. Flux Trends is
a research company and you may find other
information shared to be useful.