Explore More Issue 18
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CHARITY<br />
Charity<br />
MISSION<br />
We’ve selected The Children’s Trust, the UK’s leading charity for<br />
children with brain injury, as one of our charities of the year.<br />
Read more about the indispensable work they do.<br />
Below: Last<br />
year, more than<br />
1200 children<br />
and families were<br />
supported by The<br />
Children's Trust<br />
Every year more than 40,000<br />
children in the UK are left<br />
with a brain injury as a result<br />
of an illness or accident. Many<br />
children make a good recovery, but<br />
thousands have to live with ongoing,<br />
long-term difficulties.<br />
Not only do the children require<br />
specialist medical attention and<br />
rehabilitation, but the families also need<br />
a huge amount of support. This is where<br />
The Children’s Trust comes in – the<br />
charity delivers rehabilitation, education<br />
and community services to children and<br />
young people, as well as their families, at<br />
this extremely difficult time, and Viking is<br />
proud to offer its support.<br />
WHAT THE CHARITY DOES<br />
Last year, The Children’s Trust supported<br />
over 1200 children and their families,<br />
both at its rehabilitation centre in<br />
Tadworth, Surrey – the largest unit of<br />
its kind in the country – and through its<br />
Brain Injury Community Service.<br />
The charity supports each child by<br />
tailoring a rehabilitation programme<br />
to suit their individual needs and<br />
with a variety of different specialist<br />
therapies, including physiotherapy,<br />
occupational therapy, speech and<br />
language therapy and music therapy.<br />
The ultimate aim is for all children<br />
with a brain injury and neurodisability<br />
to have the opportunity to live the<br />
best life possible.<br />
FUNDRAISING EFFORTS<br />
The Children’s Trust needs to raise £7m<br />
each year to support children and families.<br />
THE CHILDREN’S TRUST AIMS TO:<br />
• Maximise each child’s potential<br />
• Restore lost skills if possible,<br />
develop alternative skills and<br />
provide compensatory aids<br />
• Facilitate new learning beyond<br />
the end of the child’s natural<br />
recovery period<br />
• Develop an understanding of<br />
the child’s needs<br />
• Ensure the child’s environment<br />
at home is modified for the way<br />
they will function after their<br />
brain injury<br />
• Prevent secondary problems<br />
from developing<br />
To hit its fundraising targets,<br />
the charity runs a wide range of events<br />
throughout the year. These include a<br />
Rhythm & Grooves Ball and Fireworks<br />
Night and an annual Christmas concert.<br />
Two other events for 2020 are the Spring<br />
Golf Day in May and The Children’s<br />
Trust Supercar Event at Goodwood Motor<br />
Circuit taking place in late July.<br />
The Children’s Trust is also always on<br />
the lookout for keen runners, cyclists and<br />
golfers to participate in sporting events,<br />
such as the Virgin London Marathon<br />
and Ride London 100, as well as general<br />
fundraisers and volunteers.<br />
Viking has carried out a number of<br />
fundraising activities throughout the year<br />
to support The Children’s Trust, including<br />
an office dress-down day and donating<br />
cruises as auction prizes, and the charity<br />
is delighted<br />
it has been<br />
selected to be<br />
one of Viking’s<br />
charities of<br />
the year.<br />
WINTER 2019 | VIKINGCRUISES.CO.UK 37<br />
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