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Indian Jeweller (IJ) Feb - March Issue

Big Story - Decoding the Psyche of a Bride - The Ultimate Bridal Personality Guide | IIJS Signature Show Report | Budget 2020 - G & J Industry views

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3-6 months to make, with me controlling<br />

every step of the manufacturing. I have a<br />

zero-error tolerance. I therefore can only<br />

make 100-120 pieces a year. Each piece is<br />

one-of-a-kind, designed by me and created<br />

by my artisans in my atelier in Mumbai. I<br />

like to think my pieces are intelligent. They<br />

are always thinking.” Vishal has a soft spot for<br />

spinels from Burmese mines. “They are always<br />

non-treated and come in beautiful hues like<br />

pigeon blood, pink, purple and blue. Spinel is<br />

a very sophisticated and underrated stone with<br />

a historical love affair with India,” he adds.<br />

Vishal participates in a lot of boutique<br />

shows world over – but we don’t see his<br />

work displayed for the <strong>Indian</strong> audiences<br />

much. We asked him if he believes that his<br />

jewellery doesn’t have a market in India<br />

and he says, “With my slow production and<br />

global commitments, I didn’t have the creative<br />

bandwidth. My pieces found their way into<br />

auctions at Sotheby’s, Phillips and Saffronart<br />

early in the day. I began retailing out of select<br />

boutiques across Europe, America and my<br />

pieces are sold largely by word of mouth. I am<br />

privileged to have a global clientele through<br />

my presence across shows and stores in Europe<br />

and the U.S. I also found patronage in royal<br />

families from the Middle East.” Vishal is now<br />

doing shows in India as well, like the recent<br />

one he did with Saffronart at their gallery in<br />

New Delhi. He has just opened his flagship<br />

store at The Royal Opera House in Mumbai.<br />

“It is such a privilege to be housed in such<br />

an iconic building. Like everything I do, it is<br />

niche and enthralling, I hope.”<br />

High jewellery with rare stones and savoir<br />

faire will always stand the test of time, even<br />

in a tepid economic climate believes Vishal.<br />

“High jewellery in fact becomes more relevant<br />

during market fluctuations, as people may buy<br />

less but will buy quality, as there is a serious<br />

investment and long-term value. Personally<br />

that is what I have noticed with VAK.” Vishal<br />

has an exciting auction season ahead of him<br />

along with design shows in Europe, the U.S.<br />

and the Middle East. “The next one is PAD<br />

Paris. I hope my flagship store in Mumbai will<br />

open doors to a sophisticated <strong>Indian</strong> clientele<br />

hungry for artisanal jewellery.I also sit on the<br />

committee of the Peabody Essex Museum in<br />

Massachusetts and have been invited to talk<br />

at a couple of museums about my creative<br />

practice.”<br />

Vishal looks for inspiration in buildings<br />

and nature across the world. Older towns<br />

of Europe, palaces and museums across the<br />

world and of course Mumbai, his city, are a<br />

constant source of inspiration. Of course,<br />

Pink Floyd, Salavdor Dali and Jim Morrison’s<br />

book of poems influence his works. What<br />

does the maverick designer do when he is not<br />

designing? “I am a museum and music junkie.<br />

But my mind is always drawing.” <br />

I use minimal<br />

metal to highlight<br />

the boldness of<br />

the gemstones –<br />

they almost float.<br />

A lot of R&D goes<br />

into my work.<br />

I also hire the<br />

best of artisans<br />

and train them<br />

extensively. Often<br />

a piece takes<br />

3-6 months<br />

to make, with<br />

me controlling<br />

every step of the<br />

manufacturing. I<br />

have a zero-error<br />

tolerance<br />

INDIAN www.indianjeweller.in<br />

JEWELLER | february-march 2020 | 105

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