Indian Jeweller (IJ) Feb - March Issue

Preview of the new showroom at Lal Haveli presided by His Highness Padmanabh Singh Maharaja of Jaipur who was presented a
beautiful cufflink designed by Surabhi. (L-R) Surabhi Kasliwal Godha, Maharaja Padmanabh Singh, Sudhanshu Kasliwal, Ritu Kasliwal,
Siddharth Kasliwal of Gem Palace and Hemant Godha
Munshi Dhannalal Kasliwal ‘Fauzdar’
Dream project: Restoration of Lal
Haveli
“The Lal Haveli is our ancestral home. It’s
owned by my father Sudhanshu Kasliwal. It
is around 200 years old. And was the tallest
heritage building in the walled city of Jaipur,”
Surabhi informs. It has taken almost ten long
years to restore it to its current state.
Over the century, it was occupied by
different tenants and therefore needed a lot of
work. They have used original craftsmanship
like lime, aaraish, etc. for the restoration, so
as to give the Haveli its original look. They
had to hire seasoned karigars who understood
what was wanted of them and implemented
the procedures with great precision. After
rounds of rigorous work, today the Haveli
is restored to its original grandeur and has
been converted into a plush boutique hotel,
The Johri @ The Lal Haveli where Surabhi’s
exclusive jewellery boutique is coming up.
The idea behind restoring The Lal Haveli
was to bring back the old charm it had when
it was bought over by her Great Great Grand
Father Shri Dhanna Lal ji Kasliwal Saheb.
This second store is created in an old classic
Rajputana royal architectural style. It is replete
with intricate jaali work, beautiful chandeliers,
the colour scheme is exuberant. Its interiors
complement the Haveli and promises to be a
visual treat to everyone who visits the luxury
boutique hotel.
The store will house only high end and
exclusive jewellery pieces for men and women
with a stunning range of gold, diamonds and
real gemstones artefacts. The store opens
on March 29, which happens to be her
Grandfather Shri Ram Chandra ji Kasliwal
Saheb’s birthday.
Connoisseurs of finesse
All outlets of SURABHI Fine Crafted Jewels
cater to the best connoisseurs and buyers from
all over the world, who know that it is here
that they will get the masterpieces of their
dreams. They all know that their search for
excellence ends here. All of their clients have
a classy design sense. They prefer statement
pieces, a variety of wearable jewellery. The
bridal jewellery which the talented designer
displays is totally customised exactly in sync
with clients taste and outfit.
Tracing the transition
In terms of aesthetics, design and price
range, the demands of the market surely
have a remarkable transition. The jewellery
preference has evolved a lot in the last five
years. Every client wants a unique piece and
the challenge for the artisan is indeed multipronged.
“We have to provide pieces, which
are both contemporary, wearable and strike a
balance between tradition and high fashion
and is at the same time subtle and striking.
Every passing day, it becomes more and more
challenging and for a passionate designer this
challenge offers immense work satisfaction and
joy of creativity,” beams Surabhi. Government
policies and economic pressures sometimes
can become repressive, so as a design house
one has to account for such pressures too.
All in all, one has to strike the right balance
between high creativity and sound business
sense.
INDIAN www.indianjeweller.in
JEWELLER | february-march 2020 | 115