full Annual Report 2003(5.9

8
Kinokawa Viaduct
Akita Highway, Gojome IC
No. 10 and 11 LNG underground
storage tanks at TEPCO’s Futtsu
electric power plant
Nagoya City Subway, Sunada-
Bashi, East Construction Area
the construction of facilities, Kajima aims to cross new business
boundaries by providing unparalleled solutions that encompass all
services from the planning of facilities through their operation and
maintenance. In the environmental sector, Kajima will expand its
recycled-resources business, focusing on waste-to-resource conversion,
soil rehabilitation and water treatment. The Group will also
deploy resources for the recycling of organic waste, wind power
and the dismantling of existing incinerators. In renewal projects,
Kajima will generate customer demand that leads to new contracts
by making the most of proprietary technologies related to in situ
seismic isolation and earthquake-proofing reinforcement, the
Group’s various consultation and assessment services, and the
Kajima Customer Building Support Center.
Kajima’s initiatives for enhancing earning power, or increasing the
profit margin on work, are aimed at bolstering on-site productivity.
To accomplish this, Kajima will take full advantage of a diverse
range of production systems that enable rationalized construction
costs and shorter work schedules. Kajima is making maximum use
of information technology to make labor savings and reduce costs.
Furthermore, Kajima’s goal is to make thoroughgoing cost reductions
by reforming procurement activities through adopting practices
such as centralized procurement by branches, overseas
procurement and procurement using e-commerce.
To diversify revenue sources, Kajima will engage in strategic largescale
and complex projects, mainly real estate development projects
within Japan, such as projects in the Tokyo central business
district and developments in the vicinity of transportation hubs.
Another source of revenue is expected from the establishment of
the Kajima Fund, which aims to promote leasing projects and thus
acquire long-term stable revenues. Kajima will also gear up to be a
leading figure in the field of PFI projects, taking a careful approach
to project selection. The Kajima Group will work together to promote
maintenance, control and management services aimed at
acquiring a wide array of revenue opportunities. In the LCM (lifecycle
management) sector, the framework for LCM initiatives will
be strengthened on a Group basis in terms of the maintenance,
control and management of facilities as well as consulting services.
Kajima has set its sights on increasing contract opportunities by
enhancing its services for life-cycle management of buildings.
The essence of Kajima’s business is to acquire revenue by providing
invaluable services to customers. As it makes ever greater use
of its technical capabilities and expertise, the Company’s ambition
is to provide customers with new services and create new markets
by stimulating customer demand. By continuing to accurately
assess market changes, Kajima will strive to develop projects that
ensure the most effective use of the Group’s resources, in particular
in sectors where future growth is anticipated. Kajima will do its
utmost to ensure growth for the entire Group as it continues to fulfill
all its obligations to society.