Green Economy Journal Issue 39

Profile
Toyota
ramping up
environmental programmes
in South Africa
Halfway Toyota George is a green dealership
and the current holder of the Toyota
Environmental Dealer of the Year
Toyota South Africa Motors has been
an enthusiastic and very active supporter
of local environmental initiatives for many
years, participating in public projects
such as beach and river clean-ups as
well as having long-running, structured
programmes for the company itself and
its dealers.
10
A
strategy is now being implemented to ramp up the programme
on all levels in South Africa, particularly at the 219 Toyota
and Lexus dealerships countrywide. There is also a strategy
to increase public awareness of all these eco-friendly actions at the
dealerships which benefit local communities as well as the environment.
“We are keen to encourage other automotive vehicle dealerships in
South Africa to get involved in environmental projects to show consumers
a caring attitude by the local motor industry as a whole,” says John
Thomson, Vice President – Service, at Toyota South Africa Motors (TSAM).
“Driving environmental programmes is a win-win situation for all involved
and that is why we are now stepping up our dealer programme.”
Green Economy Journal - GreenEconomyOnline
greeneconomy.media