All for ONE - Issue#28

Issue No.28 

THE QUARTERLY NEWSLETTER 

FOR MANTRAC EGYPT 

Inside this issue: 

Message from 

‘MANTRAC Group CEO’ 

Page 2

MANTRAC: 

CEO Statement On Coronavirus 

Our business is facing an exceptionally challenging 

period. The rapid spread of Coronavirus (Covid-19) 

around the world has touched nearly every country. 

Combined with current record low oil prices, this 

has created an unprecedented dual crisis which 

has profound consequences for our customers 

and for MANTRAC. The situation is creating a 

sustained impact everywhere we operate and in 

how we do business. 

Ensuring our collective health and wellbeing in 

the Coronavirus outbreak remains our priority. We 

urge you to follow all necessary guidelines from 

your governments wherever you live. We currently 

do not know how long the restrictions that are 

such a key part of fighting the virus worldwide 

will continue to impact on our daily lives. If we all 

follow official guidance, we have a greater chance 

of coming safely through this global pandemic 

together. 

We are also focused on safeguarding the wellbeing 

of our company during this crisis. As MANTRAC 

employees, we all need to commit to take care 

of our customers and the financial health of the 

business in these difficult circumstances. Our 

2 

intention is to continue to operate day-to-day as 

closely as possible to ‘business as usual’. To help 

you all in achieving this goal, we have devised 

an action plan to manage our customer’s needs. 

This plan has been formulated to prepare the 

business to operate as digitally and virtually as 

possible. This means we must all focus our efforts 

on effective and productive working wherever we 

are, while managing teams remotely to guarantee 

the necessary delivery and compliance. We realise 

there is no time to waste, so we are aiming to start 

this programme immediately. 

Ten essential areas of the business are currently 

being rapidly scaled-up and implemented as a 

matter of priority by a dedicated team who will 

ensure we remain responsive to the continuously 

changing situation. Many initiatives already 

identified as transformational priorities have been 

accelerated. These include fast-tracking MANTRAC 

Direct and setting up Hotlines and Live Chat across 

territories; creating the virtual parts counter, 

directing customers to electronic payments, 

implementing digital signatures, incentivising 

Parts.Cat.Com and ‘Ship to me’, connecting 

service teams to customers via digital technology 

and improving MANTRAC telecommunications 

to allow more people to work remotely. This has 

taken huge efforts from everyone involved and I 

want to say, ‘thank you’ to you all. 

All MANTRAC teams are focused on getting things 

done. Everyone is working together in a fast and 

efficient manner to achieve the transformation. 

Everything you need to know to do your job well 

and contribute will be communicated clearly to 

you, whatever your location and role. These are 

unprecedented circumstances, but we cannot stop 

doing what we do best and wait for this crisis to 

pass. Our success will depend on how quickly we 

all adapt to the new environment. The preservation 

of the business in the long-term relies on all of us 

playing our part. 

Please stay in close contact with your customers 

and seize every opportunity. We will all have to 

operate with great discipline and continue to 

generate revenue through timely collections and 

sales, while closely controlling expenses and 

inventory. You can be confident we are doing 

everything we can to give you the support and the 

tools to continue safe and successful operations. 

We are all depending on one another. 

We must now commit wholeheartedly to these 

measures with the same resilience with which we 

have overcome previous crises. I have no doubts 

that we will get through this together and then 

be ready to build on our success in the future. I 

applaud everyone’s outstanding efforts so far and 

please let’s all keep up the good work. Thank you. 

Loutfy Mansour 

MANTRAC Group CEO

OUR ACHIEVEMENTS 

Last year and the year ahead 

DEAR 

VALUED 

COLLEAGUES, 

We have come through a year filled with both 

challenges and victories and I would like to 

take this opportunity to thank you for all your 

efforts throughout the last year. Your hard work, 

commitment and invaluable contributions were at 

the centre of MANTRAC’s success last year. 

Let me share the results of your hard work in 

2019 with you: we reached new customers, 

which allowed us to expand our database and 

opportunities. To stay up to date with the latest 

market trends and technologies, we have focused 

on business digitalization and e-commerce. We 

created new digital channels for customer order 

placement, managed to fully achieve our goals in 

our large projects and acquired significant market 

share in different sectors. 

A vital part of our plan was standardizing and 

developing our facilities’ infrastructure and so we 

improved our branch capabilities by enhancing 

and standardizing the network that connects all 

branches to be an efficient network. We believe 

that continuous improvement is a vital part of 

MANTRAC Group’s strategy, so the sky is the 

limit when it comes to improvement plans. So, 

in that spirit, we are looking forward to more 

improvements and updates across our different 

divisions in the coming year. 

Finally, we also believe the quality of your work 

reflects immediately on the quality of our service, 

which dictates the satisfaction level of our 

customers. 

Thank you all for your dedication and commitment 

to last year’s performance and we are looking 

forward to another successful year. 

Eng. Ayman Ezz 

Egypt Business Unit Head 

3

“Lights” work 

IT hands make “lights” work 

As the old saying goes “Many hands make light work”. 

Over the past few months, our IT Teams has proven this - 

we have seen how committed MANTRAC IT hands makes 

“lights” work @office and @home 

Our IT teams across 3 continents and in 13 countries has been working tirelessly 

the past eight months to establish and roll-out innovative World Class Security, 

Connectivity and Collaboration solutions in every MANTRAC office across the 

globe. Our goal was to become more client centric and to allow us all to work 

from #anywhere, #anytime, using #anydevice, by #anystaff and connect with 

#anycustomer. In IT, this challenges us to work #bettertogether. 

We implemented multiple, integrated and secure 

collaboration solutions for teams and individuals, chatting 

and video conferencing capabilities, enabling screen sharing 

using different technologies from many leading technology 

partners. The best part is that through the IT Helpdesks, we 

empowered every MANTRAC staff member to be ready and 

confident for anything in the future. 

During the past few months, we witnessed unprecedented 

global events with Covid-19 and its consequences restricting 

many businesses and also MANTRAC staff and clients, to 

suddenly work from home, requiring us all to be connected 

for much longer to serve our clients. 

Since the beginning of March 2020, MANTRAC now have over 

some 1000 employees working from home (growing daily), 

creating a special and unique “virtual workplace”, connecting 

us all and continuing to create delightful experiences for our 

customers. 

We now need to show that we can grow our MANTRAC 

business using a broader digital footprint whilst relying on 

a much-reduced physical footprint. We need to WIN more 

business and clients in these difficult times using the same 

commitment but with new ways of working from home. 

The Technology Team in MANTRAC loves to serve. 

We are proudly MANTRAC and will continue to be there for 

you when you need us. We are eager to maintain the highlevel 

service to you where you need us, at office but equally 

working from home. 

IT wishes to all. Many IT hands make “lights” work. 

#proudly_mantrac 

#fighting_for_mantrac 

#yes_we_can (YWC) 

4

5

STAY SAFE 

EVERYONE! 

SAFETY OF OUR EMPLOYEES IS 

OUR MAIN OBJECTIVE 

By following smart and simple steps and staying 

calm and practical, we can keep our 1000 

employees in Amreya and MANTRAC House safe 

from Corona virus. 

As a solution provider in one of the most 

demanding industries, we face challenges such 

as the frequent interaction of MANTRAC’s Sales 

and technical teams with external parties every 

day. The difficulty lies in controlling cleanliness 

in technical jobs that involve servicing machines, 

assembling generators and the on-going traffic of 

visitors, customers and guests, especially at the 

Parts Counter. 

Egypt is a vibrant country and our employees 

face overcrowding on public transport during 

their morning commute. We are using effective 

measures to address this challenge, such as: 

Email Chain: Awareness initiative under the name 

“Tip of the Day” 

Health Awareness Session: In coordination with 

Bupa, a session will be conducted via MS Teams to 

raise awareness of how to combat infection. 

Hygiene: Full coverage of branches with alcoholbased 

rubs and detergent based handwash soap 

Body Temperature Measurement: Daily 

measurement of body temperature in search 

rooms/branch gates by security using medical 

wireless thermometers. 

As a giant of providing solutions, we propose 

effective solutions for the safety of our employees. 

Our key objective is to have a maximum 50% of 

each department’s headcount “on-premises” on 

any given working day, thereby reducing excessive 

crowds during the coming month and controlling 

the opportunity for COVID-19 to spread. 

How we will apply this? 

• By Dividing employees into two shifts (i.e. 50% 

of headcount/department in each shift) 

• Scheduling shifts for office-based jobs aiming 

at maintaining around: 

• 212 HC in MANTRAC Amreya’s facility 

• 56 HC in MANTRAC House’s facility 

• Introducing 2 Working From Home days within 

everyone’s normal working week 

• Rotate shifts every 2 weeks with the necessary 

scheduling adjustment upon shift rotation 

Being more organized to maintain the health of 

our employees, these are the measures on office 

behaviour, we will follow from now on: 

• Prohibition of inter-branch commutes – rely on 

Microsoft Teams 

• Prohibition of gatherings of any form – rely on 

MS teams for meetings, trainings… etc. 

• Prohibition of international travel in or out of 

the country 

• Decontamination of busses every morning on 

daily basis 

• Activation of daily case reports – fed into HR 

from employees with symptoms 

• Granting cases with symptoms sick leaves 

without note (proof) and insist on home 

quarantine for any mild cases 

• Define critical position/department to be filled 

by department heads; in terms of impact on 

daily operations and prepare backups 

• High Risk List 

• Over-50 years old chronic medical condition 

• Over-50 years old in senior management 

positions 

Organising everything in this crisis 

would not have been possible 

without the dedication and efforts 

of our HR team. We want to voice 

our full appreciation and thanks to 

the Egypt HR Team! 

6

HEROES OF 2019 

MANTRAC 

announces the 

highest Performer 

list of MANTRAC 

teams in 2019 

Through their exceptional performance, MANTRAC Heroes have 

managed to lead the team to achieve great successes at all levels, 

which led MANTRAC to shine as one of the leading entities with 

great achievements in 2019. 

MANTRAC has announced the highest Performer list for 2019, 

which contains the names of those who managed to achieve great 

success while facing a lot of challenges and overcoming them. 

Selection for the list was based on the candidates’ exceptional 

performances, regardless of difficult competition and challenging 

circumstances. 

Product Support Dept. 

Construction 

Dept. 

Power Systems 

Dept. 

Eng. Wael Al-Sabbagh 

Eng. Mohammed Ahmed Hadid 

Eng. Ahmed Mohamed Ghanem 

Eng. Haitham Mohamed Kamal 

Eng. Mohamed Aboul Fotouh 

Eng. Amr Gohar 

Eng. Mohamed Farouk 

Eng. Mohamed Ibrahim Darwish 

Eng. Mohamed Hisham Mohamed 

Eng. Karim Yousry 

Eng. Mohamed Sami Abdel Azim 

Thank you 

MANTRAC team 

for your 

outstanding 

performance! 

MANTRAC has congratulated the highest Performer heroes while asserting its confidence 

that the entire team did its best to achieve these outstanding accomplishments. 

7

THE RACE 

OF EXCELLENCE 

HAS NO FINISH LINE 

With untraditional way, 

Product Support Egypt 

Team has decided to 

celebrate their 2019 

special achievement. 

Product Support Egypt has organized a big party 

at TIUMPH KATAMEYA Hotel. 

This is was the second year to celebrate big 

achievement exceeding Target. Lot of Managers 

have joined this celebration on top of them 

Mr. Omar El Bakary - Group COO and Mr. Ayman 

Ezz Egypt BU Head 

Lot of efforts and positive spirit were behind this 

big success. 

As Product Support Egypt is ranked # 1 across 

group; theme of the party was car racing starting 

from Hall entrance, ending by the cake where we 

found car racing Formula is standing. 

Innovation is part of our story… 

# Stay Tuned On Next Celebration 

Product Support Team 

8

A FIRST 

FOR MANTRAC GROUP 

MANTRAC Team 

CATERPILLAR Grants Alex Branch 

Four Stars Award in Retail Section 

MANTRAC Egypt’s Alexandria branch won 

the Four-Stars Award in Retail Rating from 

CATERPILLAR. By winning this award 

MANTRAC demonstrated how continuous 

effort to provide the best customer experience, 

leads to customer retention and growth. Within 

a period of 12 months the Alexandria branch 

managed to provide world-class service, both 

face-to-face and online. This has made a great 

impression on our customers, especially the 

small and medium-sized companies, targeted 

by the retail sector and expanded growth 

prospects. 

CATERPILLAR assesses 60 factors from the 

customer perspective, including the branch’s 

website, entrance, equipment display area and 

overall appearance of different areas such as 

the maintenance workshop. Action plans are 

created, discussed and approved to develop 

each facet of the 60 factors, according to 

CATERPILLAR best practice standards. 

This could not have been achieved without the 

efforts of the Branch Improvement Program 

team. This achievement raised the branch 

classification from two stars to four stars in 

only one month. The rating also included 

improving customer impressions. 

In addition, MANTRAC thanked all the team that work on this project for their 

important role in the success of this experiment, which is a promising environment 

for an advanced customer service quality in the future. 

9

THAT’S SEVEN IN A ROW 

MANTRAC Group's product support department exceeds 

expectations in customer loyalty rates 

2019 closed with %80 as the YTD Group Net Loyalty Score 

which is %13 above the annual target with %94 of alerts that 

were fixed in less than 30 days 

For the seventh year in a row, the MANTRAC Group 

Product Support department and their peers in 

other MANTRAC branches, were able to meet and 

exceed expectations by obtaining high scores for 

customer loyalty rates. 

This year, MANTRAC Group exceeded annual 

targets, with customer survey results showing 

their loyalty to the Product Support department. 

The customer loyalty rate reached 80%, compared 

to 16% in 2013. 

MANTRAC Group emphasized that this 

achievement is a well-deserved reward for a long 

journey full of success stories over a seven-year 

period. MANTRAC also highlighted that each 

member of the team, in every branch, contributed 

to this achievement; from sales engineers to 

department managers. 

The Customer Loyalty Program is one of the main 

success factors in MANTRAC Group, as loyalty 

points exceeded expectations for the seventh 

consecutive year. MANTRAC thanked everyone 

who contributed to making this achievement 

happen by saying “We believe we can exceed the 

expectations of customers again in 2020, and 

we can achieve our new target which is reaching 

the fastest response rate, in addition to customer 

loyalty rate” 

10

NEW 

ACHIEVEMENT 

GREAT EFFORT 

MANTRAC GETS 

Five-star 

Certification from 

CATERPILLAR for pollution 

control at MANTRAC House 

MANTRAC is recognised for a new achievement in the field of pollution control, as MANTRAC House 

facilities received a five-star certificate for pollution control from CATERPILLAR. 

In achieving this recognition, MANTRAC is proving its vision as “The standard of measurement that 

should be followed by CATERPILLAR agents worldwide”. This achievement proves the efficiency of the 

commitment and continuous efforts of all work teams in the maintenance departments of MANTRAC. 

Pollution control is one of the most important initiatives that show confidence and reliability in 

maintenance. It ensures superior value and quality for MANTRAC customers. This degree of superior 

quality can be achieved by avoiding equipment component malfunctions, which leads to a longer life 

for components and equipment. It also leads to improved productivity throughout the life cycle of the 

equipment. 

Obtaining this certificate reflects a great effort in meeting the criteria of keeping the maintenance 

workshop and spare parts store in excellent condition daily. This is considered an important daily challenge 

for the maintenance team. The objective is to ensure continuous achievements by all MANTRAC teams 

that place the company in a leading position in the industry. 

11

MANTRAC CELEBRATES 

INTERNATIONAL WOMEN'S DAY! 

MANTRAC Egypt has always prioritized the need to create work environments that 

ensure the promotion of gender equality and women’s empowerment. This is achieved 

by recognizing and celebrating the successes of our female peers for their hard work 

and commitment to improving the company 

International Women’s Day is important to us because its purpose is to promote an 

environment that supports equal rights and duties. Equality is not just a women’s 

issue, it is something that affects everyone in society. This year MANTRAC celebrated 

at MANTRAC House, Alex branch and with the MANTRAC Distribution team in 

Mohandessin. 

Female employees joined the fun filled celebration that was made special by 

Ms. Rawya Mansour who took the time to send staff inspirational messages. The 

messages were filled with hope and highlighted the value of work for women during 

her speech. MANTRAC encourages its female employees to celebrate their social, 

professional and personal accomplishments. International Women’s Day is a celebration 

of every woman working at MANTRAC. 

As we continue to promote equality in the workplace, 

we would like to thank our female employees for their 

hard work. 

12

13

MANTRAC DISTRIBUTION 

Promoted the Lenovo Thinkpad 

models at a series of open days 

MANTRAC Distribution Team 


CELEBRATES THE COMPANY’S GREAT 

PERFORMANCE IN 2019 

“We gained more competitive advantage; 

expanding our presence in the data storage 

and backup solutions sector and developing 

distributors into integrated service providers,” 

said Eng. Hossam Roshdy, the General Manager 

of MANTRAC Distribution. 

Eng. Hossam Roshdy organized an event 

to celebrate MANTRAC’s successes in 

2019. During the celebration he thanked 

Eng. Ayman Ezz El Din - General Manager 

- MANTRAC Egypt for his support, 

Mrs. Passant Ahmed - Strategic Planning 

and Marketing Manager - MANTRAC Egypt, 

Mrs. Hala Abu Al-Dahab - General Manager 

of Human and Administrative Resources - 

MANTRAC Group and Mrs. Rehab Anan - Sales 

Effectiveness Manager - MANTRAC Group 

and their respective teams for their effective 

cooperation. 

Eng. Hossam Roshdy emphasized that 

MANTRAC Distribution achieved outstanding 

success during 2019 at all work levels. MANTRAC 

has gained a greater competitive advantage on 

the strategic level after it became an authorized 

distributor for Huawei in Egypt. 

In addition to enhancing the brand’s presence 

in the data storage and backup solutions sector 

through its multiple professional services, where 

MANTRAC represents Dell EMC, Lenovo, and 

IBM. Meanwhile, MANTRAC Distribution focused 

on training and attracting new partners through 

various activities to develop the current clients’ 

statuses from mere distributors to providers of 

integrated solutions. This increased revenue, 

market share and access to new sectors. 

The MANTRAC Distribution Lenovo team, led by 

Amr Mostafa, organized a promotional series of 

customer open days. This was done in partnership 

with Lenovo, with the aim to promote advanced 

Thinkpads and increase overall sales. A special 

branding corner was placed at the entrance for 

Lenovo and the team to present attractive offers 

for customers. 

During the event, MANTRAC Distribution offered 

Lenovo products at discounted prices on some 

models. Which allowed customers to increase 

their profits on open days from Lenovo. 

The partnership between MANTRAC Distribution 

and Lenovo has extended from 2005, after Lenovo 

acquired IBM PC line. MANTRAC Distribution 

managed to achieve remarkable growth, and it 

has increased Lenovo's market share since then. 

Lenovo team, consisting of Amr Mostafa, Walid El 

Sakka, and Ahmed Raslan, is keen on developing 

strategic partnerships with major distributors, 

while the sales team headed by Hala Wahba works 

to open new and efficient markets for Lenovo 

products. 

The company pointed out that it considers 

MANTRAC their first strategic partner in the 

sectors of small and medium companies, and 

that’s due to the success that MANTRAC achieved 

in the past period. 

During the celebration, Mohamed Galal, the 

commercial manager of Lenovo, thanked 

MANTRAC Distribution sales team, especially 

Marwa Abdel Qader, Hassan Selim and Mahmoud 

Muhammad Abdo, for all their achievements in 

developing Lenovo's business in Egypt. 

MANTRAC Distribution Team 

14


ORGANISES A WORKSHOP FOR AVAYA CUSTOMERS 

The MANTRAC Distribution Avaya Sales Team organized a training workshop 

for Avaya customers and partners to improve their technical knowledge of 

the company’s products. 

MANTRAC Distribution and AVAYA teams working with business partners 

The workshop was held 

in January 2020 at the 

Royal Maxim Palace 

Kempinski, as part 

of the development 

activities of MANTRAC 

Distribution’s partners. 

The objective was to 

increase sales and 

improve customer 

satisfaction. During 

the workshop, Eng. 

Hossam Roshdy, 

General Manager of 

MANTRAC Distribution, 

thanked Ahmed Magdy 

and Mohamed Fathi 

for their continuous 

efforts in serving the 

company’s customers. 


ORGANISES A CONFERENCE FOR IBM CUSTOMERS 

In December 2019 

MANTRAC Distribution 

organized a conference 

for IBM clients in 

cooperation with its 

partner TISS, at the 

Ritz-Carlton Hotel in 

Cairo. The objective of 

the conference was to 

update customer 

information on IBM’s 

latest solutions for 

digital transformation 

and to generate new 

business opportunities 

in vital sectors. During 

the conference Eng. 

Hossam Roshdy, 

General Manager of 

MANTRAC Distribution, 

thanked the IBM team: 

MANTRAC Distribution and IBM teams working with customers 

Khaled Abdul Majeed and Ahmed Hassan and the solutions team: 

Ahmed Al-Kahkai and Karim Al-Fouly for their great efforts in developing 

the company’s business. 

15

DELTA SERVICE TEAM CERTIFIED 

“THE TECHNICIAN PROGRAM CERTIFICATION” 

----- SUCCESSFULLY ----- 

Delta Service Team 

The Delta maintenance team successfully completed 

the curriculum of Perkins products with impressive 

success. The curriculum included 33 different 

courses within the accreditation program. 

The service team included Eng. Mohamed Metwally, 

Eng. Omar Shuaib, Eng. Sedik Haggag and Eng. 

Ahmed Nadim, who showed full commitment and 

responsibility to the courses. 

After completing this great achievement, Delta 

announced that it’s service Team became the 

authorized team for Perkins engine maintenance in 

Egypt. 

MANTRAC PARTICIPATES 

IN THE MECHANICAL ENGINEERING 2020 CONFERENCE 

MANTRAC team with with mechanical engineering students at Alexandria University 

MANTRAC participated in the Mechanical Engineering Conference, held at the beginning of 

February 2020. The conference is considered one of the most prominent student activities at 

Alexandria University’s Faculty of Engineering. 

During the conference, MANTRAC presented its journey in the Egyptian market, its business 

volume and the innovative solutions it offers to its clients. The conference’s objective is to change 

the way mechanical engineering students think about the scientific field. Students can become 

more familiar with the changing and evolving science of mechanical engineering, in an engaging 

way that motivates them to continue learning. 

The conference was also a great opportunity to open new doors for students to get acquainted 

with modern fields of science, which helped to increase the number of people interested in 

mechanical engineering techniques and research. 

16

THEORETICAL AND PRACTICAL TRAINING FOR EQUIPMENT OPERATORS 

AT LAFARGE CEMENT COMPANY 

MANTRAC organized theoretical and practical training for Lafarge 

Cement Equipment Operators, on the optimum use of loading (992K) and 

earthmoving equipment (777E). Theoretical training included the definition 

of occupational safety and the explanation of all warning messages for 

this equipment. It also included explaining all control switches inside the 

equipment, clarifying all fault lights and translating faults in Arabic to suit 

the equipment manager. The theoretical training also included explaining the 

correct daily examination of each piece of equipment, all their components 

and the way each part operates. It also clarified the CATERPILLAR 

recommended oil and filter change schedule and the correct lubrication of 

equipment by hours of operation. 

The practical training included an explanation of how to deal with soil and 

how to correctly load the loader. Also, there was an explanation of the 

correct way to install and fix equipment and how to operate it in the field to 

move the soil and the consideration of the correct angles for entry during 

loading. 

Thanks to this training, equipment operator efficiency at Lafarge Cement 

Company has improved significantly. Lafarge is a major cement companies 

and one of MANTRAC’s largest clients. The objective was to reduce both 

the time spent during loading and the number of loads, leading to fuel 

consumption efficiency. 

MANTRAC and Lafarge Teams 

17

A WORKSHOP 

To Enhance Safety Culture for the Maintenance Team in Amreya 

In November 2019, MANTRAC branch in Amreya 

hosted a workshop to enhance safety culture for 

MANTRAC Egypt’s maintenance team. 

During the workshop, Katrina Lindal, 

CATERPILLAR’s Chief Strategic Advisor, stated 

that although Egypt has a large number of 

confirmed injuries, but it has excelled in spreading 

the culture of recording the injuries transparently, 

and that they never hide facts like other areas 

would. 

Lindal added that the culture of injury recording 

is positively reflecting on the development and 

implementation of the safety systems. She also 

asserted that areas which ignore injury cases 

recording will never be able to develop themselves. 

The workshop covered the role of health and 

safety in controlling the waste of resources and 

increasing profitability, even with a consistent 

productivity rate. Also, the workshop covered 

modern management methods that rely on health 

and safety for maximizing profits. 

After a theoretical lecture, a session was held to 

apply the theoretical ideas in the workshop, and 

to do the risk assessment of the maintenance 

workshop in a regular working day. 

At the conclusion of the workshop, Katrina praised 

the participants’ performance and the maintenance 

team’s level of safety awareness. She also praised 

the safety system at MANTRAC. 

MANTRAC and CATERPILLAR Teams 

18

Internal Sales Representatives Team 

IT’S A FIRST 

THE INTERNAL SALES TEAM HAS 

ACHIEVED A NEW RECORD IN 2019 

MANTRAC’s internal sales team recorded a new achievement 

in 2019 that made it a historic year for the company. Telesales 

volumes reached a record high since the 2007 inception of the 

internal sales team. This is of note because it has been difficult 

to meet expectations regarding telesales in the Egyptian market. 

The team’s objective was maintaining a strong and solid 

relationship with existing and new MANTRAC customers, and 

rebuilding old relationships. 

However, the objective developed and expanded, making the ISR 

Team one of the most important sources of revenue in MANTRAC. 

In addition to covering large quantities of customers in small and 

medium companies, which provided a greater opportunity for the 

territory sales team focus on with Key Accounts. 

The outstanding performance of the ISR Team, which managed 

the end of 2019 to achieve revenue growth of 45% on an annual 

basis, is a remarkable achievement that reflects the performance 

of the team that showed a strong commitment and sincerity for 

the unrivaled work. The ISR Team plans in 2020 to continue to 

build on this growth to have another impressive fingerprint by the 

end of the year. 

19

MANTRAC FAMILY 

Mahenaz Ahmed 

Sales Support Team Leader 


Effective: January 2020 

Location: MANTRAC Amraya 

Reporting: Ashraf Khairy 

Kseniya Degileva 

Group Executive Marketing Project 

Specialist 

Group Marketing Dept. 


Location: MANTRAC Vostok 

Reporting: Tristan Cousland 

Mofeed Bahgat 

Egypt Head of Administration 

Administration Dept. 



Reporting: Hala Abou El Dahab 

Mohamed El Wakeel 

Group Business Solutions and 

Transformation Head 

Group Information Technology Dept. 

Effective: Feb 2020 

Location: MANTRAC House 

Reporting: Hendus Venter 

Ibrahim Abdel Rahman 

Group IT Telecommunication Head 





Anthony Schoombie 

Group Data Governance Head 



Location: MANTRAC Dubai 


Mohamed Abdel Razek 

Group IT Operations and Support Head 





Ahmed Saad 

Regional Sales Manager 

Construction Dept. 



Reporting: G.G. Pillai 

Mohamed Talaat 

Alex & Delta Sales Manager 

Construction Dept. 


Location: MANTRAC Mansoura 

Reporting: G.G. Pillai 

20


Seif ELDin Rady 

Pre-Sales & Construction Manager 




Reporting: Moamer Mostafa 

Mohamed Banhawy 

Counter Sales and Pricing Manager 




Reporting: Moamer Mostafa 

Mahmoud Gamea 

Mining Key Accounts Manager 

Service Dept. 


Location: Marsa Alam Mining 

Reporting: Mohamed Haitamy 

Mohamed Magdy Tawfeek 

Marketing and Strategic Planning 

Supervisor 

Marketing and Strategic Planning Dept. 



Reporting: Passant Ahmed 

Waleed Salah 

Sales Manager 

Power Systems Dept. 



Reporting: Ashraf Weteet 

Tamer Mekkawey 

Credit Control Manager (Cat and Delta) 

Finance Dept. 



Reporting: Yasser Fathi 

Bassam Salah Mahmoud 

Huawei Pre-Sales Engineer 

MANTRAC Distribution 



Reporting: Ahmed Magdy Mohamed 

Sameh El Shenawy 

Sales Support Team Leader 





Mohamed Abdel Malek 

After Sales Team Leader 




Reporting: Seif ELDin Rady 

21


Ahmed Draz 

Multi-Brand Specialist 




Reporting: Seif ELDin Rady 

Hossam Abdel Hamid 

Sales Office Specialist 





Ahmed Hassan Abdel Aal 

Sales Team Leader - MIining 




Reporting: Ramy Ramadan El Halwany 

Amr Hany Gohar 

Internal Sales Team Leader 

ISR Dept. 



Reporting: Ahmed Ali 

Wessam Ismail 

Territory Sales Rep. 




Reporting: Khaled Otefy 

Omar Saleh 

Compensation & Benefits Specialist 

Human Resources Dept. 



Reporting: Tamer Bassiouny 

Wafik Reda Zekry 

Axapta Consultant 

Group Information Technology Dept 



Reporting: Marwa ElSawah 

Karim Abdelghany 

IT Helpdesk Specialist 

Group Information Technology Dept 



Reporting: Amr Fouda 

Mahmoud Mounir 

Salesforce Developer 




Reporting: Sherif Fawzy 

22


Congratulation! 

KHALED 

ABDEL MAGUID 

Abdelrahman ElKholy 

Human Resources Specialist 

Human Resources Dept. 



Reporting: Ahmed Hamdy 

Moemen Abdelmoety 

Protection & Control Specialist 

Protection & Control Dept. 



Reporting: Hala Abou El Dahab 

Product Manager 

IBM, Lenovo Enterprise 

& Toshiba 

MANTRAC Distribution Dept. 

Major: MBA Degree 

in Marketing Management 

Ahmed Abdallah 

Parts Planner & Controller 



Location: Marsa Alam Mining 

Reporting: Ramy Ramadan El Halwany 

Khaled Hossam 

Internal Sales Representative 

ISR Dept. 


Location: MANTRAC Amaraya 

Reporting: Ahmed Ali 

Hatem Khaled 

Design Engineer 


Effective: February 2020 


Reporting: Omar Ali 

Shady Khaled 

Territory Sales Rep. 


Effective: February 2020 


Reporting: Michael Farid 

23

THE QUARTERLY NEWSLETTER FOR MANTRAC EGYPT 

MANTRAC VALUES 

Through coming issues of “All for One” newsletter, 

we will highlight on MANTRAC Values, which is: 

COMMITMENT 

INNOVATION 

INTEGRITY 

CREATIVITY 

TEAMWORK 

EXCELLENCE 

In each issue, we will explain each value separately so 

that it reaches each MANTRAC team member. 

MANTRAC Egypt Competition: 

Our Target in this issue 

is to have 

“The Most attractive picture 

for MANTRAC’s employee 

working from home” 

“Send us now your Photo” 

Please send us your Photos to 

Allforone@mantracegypt.com 

with Subject 

“Competition” 

till end of May 2020. 

Best photo will win a SURPRISE 

GIFT & The winner photo will be 

published in the next issue. 

Wish you best of luck. 

Mohamed Osman 21 

It’s our pleasure to 

announce that 

Mohamed Osman 

is the winner in our 

competition issue No.27 

“Most beautiful picture of 

MANTRAC Engineers in 

the Work site” 

The winning photo 

Karim Mohamed El 

Sayed Shaaban 

20 

Ahmed Mahmoud 

Ahmed El Kersh 

20 

Mohamed Raafat Khalaf 16 

Ahmed Hamdy Ibrahim 8 

Total Votes 85 

Thank you all for participating and for sharing the spirit of competition 

Wish you best of luck in the next issues 

And always remember that together we can get better 

Waiting for your recommendations for the next issue 

AllForOne@mantracegypt.com 

24

All for ONE - Issue#28

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