12. Communicatie, burgerschap en kunstmatige intelligentie
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<strong>Communicatie</strong>, <strong>burgerschap</strong> <strong>en</strong> <strong>kunstmatige</strong> intellig<strong>en</strong>tie<br />
consum<strong>en</strong>t<strong>en</strong> bij privacy-keuzes in e-health. Utrecht: Ucreate.<br />
Mazerant, K., Willems<strong>en</strong>, L. M., Neij<strong>en</strong>s, P. C., & Van Noort, G. (2020). Spot on creativity:<br />
Creativity biases and their differ<strong>en</strong>tial effects on consumer responses in (non-)<br />
real-time marketing. Journal of Interactive Marketing, 53, 15-31.<br />
Willems<strong>en</strong>, L. M. (2020). Say Hi to AI. In P. E. Ketelaar, J. Aarts, & S. Demir (Red.), 23 Innovations<br />
in digital communication (pp. 313–316). Amsterdam: BIS Publishers.<br />
Willems<strong>en</strong>, L. M., Mazerant, K., Kamphuis, A.-L., & Ve<strong>en</strong>, G. van der. (2018). Let’s Get Real<br />
(Time)! The pot<strong>en</strong>tial of real-time marketing to catalyze the sharing of brand<br />
messages. International Journal of Advertising, 37(5), 829-848.<br />
Willems<strong>en</strong>, L. M., & Van d<strong>en</strong> Noort, K. (2020). Technologie & <strong>Communicatie</strong>: Hoe houd<strong>en</strong> we<br />
het m<strong>en</strong>selijk? De <strong>Communicatie</strong>podcast, 6. Te beluister<strong>en</strong> via https://soundcloud.<br />
com/user-470633251/6-lotte-willems<strong>en</strong>-technologie-communicatie-hoehoud<strong>en</strong>-we-het-m<strong>en</strong>selijk/s-VuZOo<br />
Willems<strong>en</strong>, L. M., Brom, M., & Withuis, I. (2019, oktober 31). Realistisch <strong>en</strong>g? De opkomst<br />
van de AI-g<strong>en</strong>erated influ<strong>en</strong>cer. Marketingfacts. https://www.marketingfacts.nl/<br />
bericht<strong>en</strong>/realistisch-<strong>en</strong>g-de-opkomst-van-de-ai-g<strong>en</strong>erated-influ<strong>en</strong>cer<br />
Dit artikel is onderdeel van de bundel:<br />
Gijsbertse, D. P., Van Klink, H. A., Machielse, C., & Timmermans, J. H. (Red.).<br />
(2020). Hoger beroepsonderwijs in 2030: Toekomstverk<strong>en</strong>ning<strong>en</strong> <strong>en</strong><br />
sc<strong>en</strong>ario’s vanuit Hogeschool Rotterdam. Hogeschool Rotterdam Uitgeverij.<br />
De volledige bundel is te vind<strong>en</strong> op: https://hr.nl/hbo2030<br />
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