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Retailers Forum January 2021

Monthly magazine for independent retailers, small retail shops and online marketers. Inside our magazine you will find great articles on running your retail business or starting one. We have some of the best advertisers for wholesale merchandise in the country. For 40 years we have been helping small businesses prosper - Please join us. Visit our full site at: www.RetailersForum.com where you get free access to 1000's of articles to help your small business.

Monthly magazine for independent retailers, small retail shops and online marketers. Inside our magazine you will find great articles on running your retail business or starting one. We have some of the best advertisers for wholesale merchandise in the country. For 40 years we have been helping small businesses prosper - Please join us. Visit our full site at: www.RetailersForum.com where you get free access to 1000's of articles to help your small business.

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forumworkshop<br />

FORUM WORKSHOP<br />

You have to be honest with yourself about yourself.<br />

There are two categories of workers: the<br />

Risk Takers and the Security Seekers. Risk takers<br />

are potential business owners. Security<br />

seekers are perfect employees.<br />

Are You A Risk Taker<br />

Or A Security Seeker?<br />

Security seekers are the type of people who<br />

live for the weekend. They do a job for the<br />

paycheck and find comfort in becoming skilled<br />

at a specific job or trade. They like working for<br />

companies with long histories – a sign that they<br />

can count on having a job as long as they<br />

choose. Some security seekers are manager<br />

material; others will never get out of the mailroom.<br />

But none of them want to take work<br />

home on the weekends.<br />

Risk takers like change<br />

and challenges. They<br />

want to be in charge of<br />

their lives – make decisions<br />

about what they do<br />

and how they do it.<br />

These people are willing<br />

to take both credit and<br />

blame for their actions.<br />

There are corporate-type risk takers, who,<br />

given the capital and laboratory facilities, will invent<br />

new products and technologies, perhaps<br />

create a subsidiary company. And there are entrepreneurial<br />

risk takers; they want to own the<br />

fruits of their ingenuity. Risk takers carry their<br />

jobs around with them all the time. Even of they<br />

arenʼt doing work at home, they are thinking<br />

about it – what needs doing Monday – or planning<br />

some new project.<br />

continued..<br />

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Page 44 JANUARY <strong>2021</strong> | RETAILERS FORUM MAGAZINE

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