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Smart Technology SMARTER OPPORTUNITIES Lauren Bromley, head of brand for Kubu, talks about the significant sales opportunities created by doors and windows that are equipped with smart-sensor technology. By definition, a smart home has a central hub (a smart speaker, control panel, or app) that’s linked to at least two devices – for instance, a smart bulb and smart plug, with around half of these homes also embracing smart heating controls. The smart home concept is a £multibillion marketplace, with an estimated 2.22 million smart homes in the UK. These statistics are based on YouGov’s 2018 survey which also showed that 23% of Britain’s 66.44 million people have a smart item, while Smart Home Week has also reported that 57% of homes in Britain now contain a smart device. The fact is the smart home market is a huge opportunity, and that’s why the likes of Amazon, Apple, Google and Samsung are heavily involved in its evolution, adoption and development. It’s also hugely opportunistic for the door and window market where the same, proven smart-sensor technologies can be integrated into product design with little effort through the supply chain. Kubu was developed over 18 months ago as a smart-sensor platform for doors and windows, and we’re already seeing daily activations of our door smart-sensor We’ve redeveloped the multipoint locks under our Avantis brand to provide a captive slot in preparation for any upgrade to the Kubu smartsensor. This means additional works at the point of production are minimal, and there are no other requirements or costs at the point of installation. The doors – and soon to be windows – are only activated once the Kubu smart-sensor has been inserted, much in the same way as installing a new SIM card for a mobile phone. Smart opportunities Installation companies can buy Kubu kits at trade price and then add a mark up, or offer the technology as a means to close a bigger deal. Activation is done via the hub and our app (available for Android and Apple devices), with the whole process taking a matter of minutes. Other companies are using the smart-sensor opportunity as a sales USP and a means to future-proof the installation for later activation. Kubu tells you whether your windows and doors are locked or unlocked, and there’s also a clever geo-fencing feature that uses your GPS location to notify you if you have left your house unlocked when you leave the boundary of your home. With security more important than ever before and reported burglary numbers up, it’s also the perfect security upgrade for consumers. In such a fast-developing marketplace, we’re getting enquiries by the day from installers looking to partner up as the market emerges. Kubu has taken time, from concept to adoption, and Kubu’s Lauren Bromley the software, firmware and hardware has been done within Avantis, which boasts experience in the smart sensor market with the likes of Brita water filters, producing 120 million sensors for them over the last 10 years. We can also boast ISO accredited clean rooms and dedicated production lines, much like large multi-national electronics brands do, albeit on a smaller scale. The smart opportunities for both manufacturers and installers are here now and it’s important for everyone to future-proof their respective business. We’ve got a full marketing programme to entice consumers and will happily set these up for our Kubu Pro Installers. With little direct cost and minimal requirements through the supply chain, it’s a wonderful sales opportunity for those companies looking to enjoy part of the smart home market, which could well form the future direction of this industry. Contact Kubu: 0330 555 9545 kubu-home.com @KubuSmart 30 T I MAY/JUNE <strong>2021</strong> PRACTICAL CONTENT FOR THE GLAZING INSTALLER & HOME IMPROVEMENT SPECIALIST
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