BEST in EXPORT 2021
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AN EXCLUSIVE
SELECTION
OF THE BEST
HAIR PRODUCTS
FOR LEADING
DISTRIBUTORS
esteticaexport.com
DISCOVER
ESTETICAEXPORT.COM
A new digital way to enhance
international business is
now available!
An editorial and digital
service supporting hair & beauty
product manufacturers entering
new international markets.
JOIN US TODAY!
www.esteticaexport.com
BE PART OF IT:
THE DAWN OF A NEW ERA
Paolo Maggi
Editor in Chief
EsteticaExport.com
While Beauty Trade Fairs are poised to resume their role at the forefront
of our industry, online support has become more paramount to business
success than ever before.
After a long, dreary period devoid of trade fair and exhibitions, the
international beauty industry is already savouring the prospect of
meeting again in person, as several of the major Beauty Trade Fairs
around the world are ever more determined to open their doors to an
eager public. From the end of August, the schedule of events is getting
busy, with many trade fairs confirmed: Cosmoprof North America Las
Vegas, MCB Paris, Salon International London, OnBeauty by Cosmoprof
Bologna, America’s Beauty Show (Chicago) Beautyworld Middle East
Dubai, Beautyistanbul, to name but a handful of the main players.
These events will look different to their pre-pandemic image, as safety
protocols and travel limitations still have to be taken into consideration. However, this represents a great
improvement for an international beauty business that has suffered so much over the past 18 months.
While the whole hair and beauty industry is impatiently awaiting a return to meeting in person, we feel the need
to again underline the role that online communications have played throughout this difficult period. Many
companies have learned to use the online tools in order to sustain their business; for certain the market will
never go back to how it was before, but will integrate online activities with traditional ones such as the international
exhibition.
According to an Alibaba Group study on SMEs in the EU, the market gap between SMEs that export digitally and
those that do not is getting wider. The Chinese e-commerce giant says that online exports are the key to recovery
post-pandemic.
Many European companies are well aware of this, having worked hard during the lockdowns to adapt to the new
challenges, they have discovered that an online presence is vital to finding new customers in markets around the
world.
However, some European SMEs might be in jeopardy of being left behind.
According to Alibaba's survey, just 52% of SMEs in the EU export internationally. Among those that already sell
abroad, 55% say that export is essential or plays a significant role in the survival of their business.
Consequently, a large percentage of SMEs are not yet taking advantage of the existing opportunities in global
digital commerce, despite the persistent demand for affordable, high-quality products.
Together with the need to remove barriers and make trade easier, this Alibaba survey put under the spotlight a
not-to-be-missed opportunity, a chance for a large number of players of our industry in every corner of the world
to satisfy the increasing consumer’s demand for imported beauty products.
Estetica could not allow this momentous stage in our industry’s recovery to go uncelebrated, so we are publishing
a special edition of our “Best” Magazines dedicated to global export: “Best in Export”. It’s a tool which will be
distributed in the most important Beauty Trade Fairs and will help distributors, manufacturers and brands to
establish new connections or reengage with old ones. Best in Export is an important part of the Estetica Export
Project; it works in synergy with our website, our newsletters and all the online initiatives we offer to our partners.
We look forward to meet all of you again face to face, and we’ll keep working to improve Esteticaexport.com
presence online: we all have realised we cannot do without it!
i
PUBLISHER AND MANAGING DIRECTOR: Roberto Pissimiglia
EDITOR IN CHIEF ESTETICA EXPORT: Paolo Maggi
EXPORT BUSINESS DEVELOPMENT MANAGER:
Pier Giorgio Scrimaglio - pg.scrimaglio@estetica.it
CIRCULATION MANAGER: Elena Flaugnatti - e.flaugnatti@estetica.it
EDITORIAL STAFF: Glorianna Vaschetto, Marie Scarano
LAYOUT: Manuela Artosi, Davide Cardente
Advertising Head Office: Via Cavour, 50, 10123 Torino (Italy)
Tel.: +39 011 83921111 - Fax: +39 011 812 56 61
ONLINE
business@esteticaexport.com - pec@pec.estetica.it - www.esteticaexport.com
PRINTED IN ITALY. Registration n. 435 of
7.4.49, Turin Law Court. All rights reserved.
Reproduction in whole or in part of texts or
photography is prohibited. Manuscripts,
photographs and art are selected at the
discretion of the publi sher free of charge
(advertising exclu ded). Whether published
or not, no material will be returned and
remains the property of the publishing house,
which may make use of it as seen fit. This may
include the withdrawal of publication rights
to other publishing houses. Estetica requires
exclusive publication rights in the hairdressing
sector for all photography submitted which
must not therefore be offered for publication
to other magazines in the hairdressing trade
or industry.
Updated version September 2021
ALTER EGO
ITALY
BEAUTY AND
KINDNESS
OUR HISTORY
With 33 years under the leadership of Pegorin’s
Family, 1988 sees sons Gianni and Federico bring
to life, Alter Ego Italy, what is today recognized as
one of the most important brand of the AGF88
Group. Distributed in more than 60 countries all
over the world, in these past three decades, the
brand has earned a reputation for innovation
and product excellence. A passion for quality
and attention to detail, “down to the last drop”,
along with values continually passed through the
generations for work, classic beauty and family!
Our mission is to develop high quality cosmetic
products for the professional haircare world
that blend together effectiveness and kindness,
performance and sustainability.
ABOUT US
Company Name:
Pettenon Cosmetics
S.p.A.
A group company of
Agf88 Holding
Company Address:
via del Palù 7/d
35018 San Martino
di Lupari (PD) - Italy
Website:
www.alteregoitaly.com
Founded in:
1946
Main Brands:
SheWonder, Urban Proof,
Technofruit Color, My Color,
Blondego, Egobond
Main Export Destinations:
North and South America,
All European Countries, North
Africa, Middle East, Australia
For a contemporary target that demands top
performance in protecting the environment, hair
and skin.
THE BRAND ESSENCE
One of the Latin translations for the words
‘Alter Ego’ is ‘your trusted friend’ and Alter
Ego Italy has been the trusted friend of salon
professionals for over 30 years worldwide.
Another translation is ‘the other you’ or “your
best soul mate” and this duality is represented
by the brand payoff that is “Beauty and
Kindness”: on one hand the brand talks about
Beauty as its core business, on the other
hand about Kindness as respect for what is
precious for us. Alter Ego Italy has a clear
commitment in being a sustainable brand
in everything it does and, indeed, joined the
AGF88 Group in its “Water Save Campaign”
knowing the importance of water saving,
looking for a better future.
ALTER EGO ITALY EDUCATIONAL PROGRAM: it
offers a complete range of workshops designed
to build a core foundation of knowledge and
technical skills. The in-salon program brings
custom-made classes adapted to the needs
of each team. The Alter Ego Italy education
team is built on established industry leaders
in coloring, cutting and styling. Today the
brand has new art directors: Gogen’s leading
international hairdressing team is a paragon of
creativity and innovation on the international
hairdressing scene, represented by Gina Rossi
(Expert Colourist), Jerry Del Duca (Creative
Director), MarcoLamberti (Creative Director)
and Alessandro Abei (Creative Director).
Thanks to our SALON EXPANSION program,
Alter Ego Italy offers each salon the opportunity
to choose the marketing program best suited to
their specific needs.
REASONS WHY
Family owned company since 1988
Made in Italy
Innovation in products
Beauty and Kindness
as brand philosophy
Salon exclusive
Complete portfolio of
professional products
Perfect balance between
science and nature
Ongoing inspiration and Education
International distribution
Customized marketing solutions
STAR
PRODUCTS
Around the concept of
beauty, Alter Ego Italy has
developed a complete
portfolio of professional
products dedicated to hair
color, shape, care and
styling.
TECHNICAL PRODUCTS:
TECHNOFRUIT COLOR, MY
COLOR, BLONDEGO, JUST
COLOR, PASSION COLOR
MASK.
A wide technical portfolio
covering all hairdressing
needs: next generation
formulae (PPD FREE),
reduced use of
packaging (no plastic
film), incredible lasting
brilliance, an infinite
palette of “creative
nuances, high
performance delivery
systems and new
techno-logies to reduce
the consumption of
water.
CARE PRODUCTS:
SHEWONDER, URBAN
PROOF
Products with natural
derived ingredients,
without sulfates,
parabens, petrolatum,
highly biodegradable
formulas, tested for
nichel, chrome, cobalt
and dermatologist,
recycled PET packaging
(conformed with food
contact – FDA approved),
FSC paper.
ARTAV
AUSTRALIAN MADE HAIR &
BEAUTY FOR OVER 65 YEARS
THE LEGACY CONTINUES
From its inception as Arturo Taverna’s
market leading salons in Adelaide SA, to
the established manufacturer and supplier
of quality professional haircare and beauty
products that it is known for today, Artav
Australia continues to honour Arturo Taverna’s
mission, manufacturing professional haircare
and beauty products, to a consistently high
standard, while following a natural approach,
with a strong sustainability commitment.
Natural Look Australia is Artav Australia’s
ABOUT US
Company Name: Artav Australia
Company Address:
575 South Road, Regency Park,
SA 5010
Website:
www.naturallook.com.au
E-mail: andrew@artav.com.au
Founded in:
1960
Our founder:
Arturo Taverna
Directors:
Andrew Taverna
Anthony Taverna
Main Brands:
Natural Look, Luminart
Main Export Destinations:
New Zealand, Korea, Hong Kong,
Singapore, Taiwan, Indonesia, Philippines
Future Export Destinations:
Asia, Middle East, Russia, UK, Germany
most influential brand and represents the
best of its mission; to deliver the purest, highquality
products, to be environmentally safe
and cruelty free, at competitive prices, globally.
The comprehensive Natural Look Brand
encompasses, Haircare, Styling, Spray Tanning,
Skincare, Body Care, Depilatory Waxing and Pre
& Post Depilatory Lotions, Manicure, Pedicure,
Paraffin Treatments and Massage Oils.
Artav Australia’s passion and dedication
is to create product ranges with naturally
derived bases, that deliver quality hair care
Above, the Artav Australia production plant and offices. Below: three generations
of Taverna men, L-R Andrew with son, founder Arturo, and Anthony
and beauty solutions, while providing the
best service and support for salons, clients
and businesses. An integral component of
this process includes a global network of
distributors based over 20 countries.
Artav Australia is committed to being aware
of their effect on the environment and is
constantly seeking options for reducing
potential impact. As members of the Australian
Packaging Covenant (APC) they have joined
forces with Governments and industry to
further advance the sustainable design, use
and recovery of packaging. Moreover, Artav
Australia uses natural, organic, plant based
and Certified Organic ingredients, that are
sustainably farmed and sourced.
Artav Australia has continued to remain
a proudly Australian, Family Owned and
Run Company and continues to expand its
Adelaide-based business. Over 1,000 Hair &
Beauty Products are developed and tested on
South Australian shores by an interdisciplinary
team of professionals, including in-house and
associated Hairdressers, Beauty Therapists
and Chemists, proudly supporting Australian
employment and local economy.
REASONS WHY
Australian Made
Family-owned and run
Over 60 years of knowledge and
experience in the hair industry
Products formulated by
hairdressers for hairdressers
Committed to sustainability
Natural, organic, plant based
and Certified Organic ingredients
Australian Packaging Covenant
(APC) Member
Private Label Services
Distributors in over 20 countries
Vegan-friendly, cruelty-free
Australian high quality standard
ARTAV
LUMINART
Over 65 Years of Hair and Beauty industry
knowledge and experience have culminated
in the creation that is Luminart Professional
Colour Cream. Rich, long-lasting, dependable
colours formulated using a unique illuminating
cream with Micro-Pigment Technology to
provide maximum colour-pigment absorbency,
resulting in flawless coverage and vibrant
intensity. Modern technology combined with
protective and conditioning, Natural, Organic,
Vegan Friendly ingredients, to create longlasting
colours, while also maintaining and
building healthy strong hair.
COLOURART
ColourArt locks in professional colour for
brilliant long-lasting results.
The ColourArt range is specially designed
with biodegradable formulas and naturally
derived ingredients; including Papaya Extract,
Coconut Oil and Kakadu Plum- to help
maintain the vibrancy of professional hair
colour and reduce colour fade from the sun,
thermal styling and environmental influences.
STAR PRODUCTS
ColourArt
Maximum Colour Life
Specially designed with
biodegradable formulas
and naturally derived
ingredients - including
Papaya Extract, Coconut
Oil and Kakadu Plummaintains
the vibrancy
of your professional
colour and reduces
colour fade from the
sun, thermal styling
and environmental
influences.
NaturalSpa
Australian Nature Inspired
Body Treatments
A complete body
care range of natural
products: formulated with
AUSTRALIAN BLEND 5
NATIVES, an exclusive
selection of our five
favourite vitamin rich and
antioxidant Australian
Native Ingredients:
Quandong, Kakadu Plum,
Desert Lime, Lilly Pilly &
Wattleseed, containing a
high content of Vitamin C
& fruit acids making it an
excellent promoter of the
production of collagen &
elastin in the skin.
Silver Screen
Ice Blonde Repair Serum
Exclusively formulated
with Organic Argan Oil
and Australian Lilly
Pilly Extract, rich in
Antioxidants, Essential
Fatty Acids and Vitamins
A, C & E to lock in
moisture and repair
damaged hair, while
protecting it from future
damage. Formulated with
the same Violet/Blue
Pigments showcased
in all Silver Screen
products, when used
in conjunction with the
complete range, will help
correct brassy, yellow
tones in Blonde, Grey
or Bleached hair. Colour
Safe Formulation with UV
Protection.
MADE IN AUSTRALIA | NATURALLOOK.COM.AU | INFO@NATURALLOOK.COM.AU | +61 8 8300 1999 |
NATURAL LOOK AUSTRALIA
ARTÉGO
CARE
FOR BEAUTY
BECAUSE BEAUTY IS OUR JOURNEY, AND
THE JOURNEY ITSELF IS OUR DESTINATION
It’s 1998. A group of experts in the field of
professional and international hair care
chooses to give life to a Made in Italy quality
entrepreneurial project. The brand “Artègo”
was established gathering expert knowledge
and skills. Investors wish was to develop a
project aimed at training and promoting the
creative and technical talent of hairdressers as
well as their artistic personality; giving space
to artisanship and formulative innovation;
listening to salons needs and stressing the
Italian origins of its beauty tradition. Since
then, the Company continued its journey,
growing constantly. The brand is today sold in
more than 40 different countries all over the
world; Artègo people are moved by the yearn
for creating beauty and constant exploration,
always committed to supporting its loyal
hairdressers by growing their businesses
and professionalism. Artègo faces its future
with dynamism, curiosity, bravery, and looks
towards its horizon together with whomever
believes in the universal value of beauty; that
same value that guides us in the care and
consideration for Nature, People, Things. This
attitude is actually expressed by our vision and
philosophy “Care fo Beauty” as the expression
of an engagement and desire to operate and
behave in the world. Beautiful things reveal
the care, the talent and the passion of who
created them and care is a real beauty
gesture for us. Artègo has artisan tailoredmade
quality and formulative innovation,
italian talent and tradition for beauty. In our
company “MADE IN ITALY“ means in house
manufacturing, formulation and production
procedural management, prolific and advanced
partnerships with universities and cosmetic
research institutions.
ABOUT US
Company Name:
Unicompany S.p.A
Company Address:
Via Pontina Vecchia km 33,600
00040 Ardea (RM) - Italy
Website:
www.myartego.com
Founded in:
1998
CEO | Founder:
Mr. Francesco Bandiera
Main Brands:
Artègo
Main Export Destinations:
Europa, North America, Middle East,
North Africa, Oceania
OUR MISSION: SALON AND CLIENTS
SATISFACTION AS A GOAL
We believe in salon growht and we invest in
its enhancement, thanks to advanced and
innovative products and training, incentives, new
ideas and development opportunities. We create
value for the salon through client satisfaction,
content, ideas, solutions, proposal. This is our
virtuous circle.
OUR MARKETS
We sell thoughout importers and distributors
in more than 40 foreign markets: EU, North
America, Australia, Turkey and Marocco,
alongside the best middle-eas markets. We
have a strong interest in the North American
market, and we look at emerging markets such
as Central and Southern American ones as well.
We are travelers: beauty is our journey, and the
journey itself is our destination. We're moved by
the yearn for constantly exploring and interprets
its mood with ideas, products, styles and places.
With care, passion and professionalism.
OUR DRIVERS
•PHYTO-TECHNOLOGY: we obtain the best
technical and beauty results balancing natural
elements (always present in our formulations)
with active cosmetic principles originating from
scientific research.
•RESEARCH, INNOVATION: constant for us,
not only in formulations, but in shapes, colors,
materals.
•TRAINING: makes shared experiences
possible, contributing to professional and
business salon’s growth.
•EXCELLENT PARTERSHIPS: we choose the
best, in every field of our activity. We share
our modus operandi with research institutes,
suppliers, high level professional consultants
to interpret ours and our customers’ needs.
•ENVIRONMENTAL AWARENESS: REDUCE-
REUSE-RECYCLE: we promote and opt
for responsible attitudes to reduce the
environmental impact. We use renewable
energy plants. We reduce unnecessary packs
REASONS WHY
OUR PHILOSOPHY: Beautiful things
reveal the care, the talent and the
passion of who created them and
care is a real beauty gesture for us
OUR MISSION: We believe in
salon growht and we invest in its
enhancement
OUR MODUS OPERANDI: Know,
Know-how, Know better, Know
together
manufacturing. We choose tools and furniture
that are beautiful, smart, reusable and fun.
We use FSC paper, sourced from responsibly
managed forests.
•SOCIAL RESPONSIBILITY: a company is not
a machine, but has a leading role in society. It
creates job opportunities and social growth. We
think that companies can go further, supporting
projects and community initiatives. One of our
important initiative is supporting FAI “Fondo
Ambiente italiano” (Environmental Italian Fund).
As a Golden Membership Donor, it fulfills our
spirit, our vision, our Care For Beauty belief. It
represents an incentive for us, a commitment
to safeguard beauty in all its shapes; we do not
only ideally share this belief, but we support it
with projects and concrete actions.
ARTÉGO
STAR PRODUCTS
Beauty Fusion
Phyto-tech color, up to
99% organic natural
ingredients. One line
for many services.
Extraordinary, modern,
ground-breaking
collection made of
63 oil color shades
mixable among them.
All the line is completely
FREE of COCAMIDE
DEA, MEA and ADDED
ALCOHOLS, replaced in
the formulation by natural
components, of whom
100% Organic Zemea®,
for a silky and soft final
hair texture. No PPD or
RESORCINOL added to
the formula.
Deco Beauty with care
A complete line of
professional bleaching
products, designed
to achieve the best
performances. Advanced
technology enriched
with natural elements,
product For natural or
colored hair, sensitive
and thin.
•Lovely Light cream:
last generation white
bleaching cream. Gradual
and efficient, enriched
with Corn Proteins,
Castor Oil and Beeswax.
The professional
alternative to the
bleaching powder,
with great bleaching
performances.
Touch Beauty Movement
Touch is a line of
products designed
to combine creativity,
innovation and beauty.
•Beauty Primer
(care and protection):
revitalizing cream with
Meadowfoam Seed Oil.
Professional no rinse
product with immediate
results. The first care
gesture before every
styling step, in order to
restore strength and
Rain Dance Nature’s Time
A complete line of
product-treatments, loyal
to our rigorous phytotechnological
formulative
approach, looking for the
best synergy between
the efficacy of botanical
active ingredients and
scientific intelligence.
•Blooming Elixir (scalp
nourishing & hair
strengthener): gel serum,
with IPStic Complex, with
oregano, tea, capsicum
and soy protein extracts,
growth simulator and antiinflammatory
action. It
strengthens the hair and
nourishes the scalp in
depth, stimulating blood
flow to the hair follicle.
Certified results: +120%
hair follicle elongation,
+170% hair growth increase.
Good Society
metropolitan greenery
Precious conditioning
and cleaning creams,
luxurious hydrating and
elasticizing fluids, rich
sprays to give volume
and texture to the hair,
to respect the hair and
take care of its beauty.
•Lovely Light powder:
Violet bleaching powder
with Coconut Extracts, for
a gradual and constant
highlifting. It highlifts up
to 2 levels more than
a traditional bleaching
energy on every hair type,
without adding weight.
•Be Matt (beauty
enhancer): professional
matt effect wax with
medium strong hold and
Brazilian Clay. It gives the
hair texture and volume.
For matt textures and a
medium-strong hold, for
flexible styles.
protecting its beauty.
•51 Argan Oil Serum:
we formulated this
product thanks
to a controlled
ingredient, Argan Oil,
that we exclusively
purchase from
southern Moroccan
cooperatives: that’s
why our Argan Oil is
certified EcoCert.
It gives shine and has
a detangling effect to
the hair without adding
weight. It makes the
hair silky, easy to comb,
strong and shiny.
Care
is a
Beauty Gesture
Always
ALL THAT YOUR SALON NEEDS TO BE UNIQUE
ALL THAT YOUR CLIENTS NEED TO BE SATISFIED
BEAUTY FUSION
EASY CARE T BALANCE
GOOD SOCIETY
PARAMETER T
SUMMER BEAUTY
BOTANICAL HENNA
EASY CARE T CLARITY
IT’S COLOR
PRETTY CURL
TOUCH
LOLA
EASY CARE T DREAM
YOUR MAGIC
RAIN DANCE
YOU|UP2
DECO BEAUTY
EASY CARE T RESCUE
MULTIPHLEX
STRAIGHT LINE
MYARTEGO.COM
BOSLEY
PROFESSIONAL
THICKER, FULLER-LOOKING
HAIR AND A HEALTHY SCALP
Recognizing that salon professionals are often
the first line of defense for women and men with
quality of hair issues, Bosley Professional
Strength provides stylists with effective solutions
for any client who struggles with fine, thinning, or
weak hair. Bosley Pro’s comprehensive product
line includes daily-use hair and scalp cleansing
and treatment systems, volumizing styling
products, healthy hair scalp and hair treatments
and Minoxidil re-growth treatments and the
unwavering mission of serving hair and scalp
health doesn’t stop there.
In 2018, Bosley Pro introduced a “healthy hair
from the inside out” program by launching
specialized formulas of ingestible supplements
uniquely designed for the specific needs of men
and women. Debuting for 2019, Bosley Pro
Ian Murphy, the beauty
business executive
driving the change
as CEO of Bosley
Professional Strength.
ABOUT US
Company Name:
Bosley Professional
Strength
Company Address:
12777 W. Jefferson Blvd.
Building D, Suite 3057
Los Angeles, CA. 90066
Tel. 1- 800.267.5391
Website:
bosleypro.com
Founded in:
2009
President/CEO:
Ian Murphy
Main Brands:
BosRevive, BosDefense, Healthy
Hair Treatments, Volumizing &
Thickening Styling, Hair Thickening
Fibers, Vitality Supplements
raised the bar on scalp health with the launch of
Rejuvenating Scalp Scrub – a physical exfoliant
treatment with activated bamboo charcoal to rid
the scalp of follicle clogging debris. In the styling
category, Volumizing and Thickening Styling
Mousse join the Bosley Pro styling lineup for
instantly fuller looking hair.
BOSLEY DOCTOR-RECOMMENDED SOLUTIONS
Bosley Professional Strength is a partnership
with Bosley, Inc. – the world’s most recognized
hair restoration experts. That direct association
allows Bosley Pro to work with some of the most
knowledgeable hair-loss physicians in the world.
In addition, Bosley Pro products always include
beneficial ingredients for the hair and scalp.
Formulas are vegan, sulfate-free, paraben-free,
phthalate-free and focused around Bosley Pro’s
LifeXtend Complex with DHT inhibitors, wellknown
as a hormone linked to hair loss.
Bosley Pro’s guaranteed-results 30-day starter
kits, combined with Follicle Energizer, are an ideal
regimen for any man or woman looking to positively
impact hair density. And a great companion to the
topical products are the ingestible supplements
for men and women for healthy hair from “the
inside out.” Award winning Bosley Professional
Strength hair care is the “go-to” choice for
professional stylists and their clients, or anyone
struggling with fine, thinning, or weak hair.
Based in Placentia, California, the company is led
by industry veteran and company President Alan
Stockman. Bosley Professional Strength is
available in professional beauty salons, barbershops
and select specialty beauty retailers
including Ulta, nationwide and in over 20 countries.
AVEC DU CHARBON DE BAMBOU NATUREL
NEW
SCALP.
REBOOT.
WITH NATURAL
LBAMBOO CHARCOA
WITH NATURAL
LBAMBOO CHARCOA
©2019 Bosley, Inc. Beverly Hills, CA 90212 | All Rights Reserved. | Printed for Scientific Hair Research, LLC.
REJUVENATING SCALP SCRUB
Fuller, thicker-looking hair begins with
a healthy scalp. Bosley Professional
Strength Rejuvenating Scalp Scrub is a
gentle, color-safe charcoal-infused scalp
exfoliating treatment that detoxifies,
rejuvenates and invigorates the scalp.
Give the scalp a reboot!
BEFORE
AFTER
FOR WOMEN & MEN · PARABEN, SULFATE & GLUTEN FREE
FREE OF SYNTHETIC DYES & FRAGRANCE · VEGAN & CRUELTY FREE
CARLOBAY
Experience, expertise
and passion made in Italy
Carlo Bay is a renowned Italian hairstylist with
a long career behind him and a succession of
triumphant and positive experiences and he was
elected Hairstylist of the Year in 2014 in Rome.
His career started in 1985 and today he has
more than 30 Salons in Italy and all over the
world (Moscow, Damasco, France and the last
one in Almaty).
In 1990, Carlo Bay opened the Florence
Academy: a school to give all hairstylists an
opportunity to train at every level. In 2002
started the creation of the Carlo Bay Club: more
than 80 salons in the whole Italy. Over the years,
Carlo Bay has created the official brands: Carlo
Bay Hair Diffusion and Carlo Bay Make-Up
Since many years Carlo Bay Salons serve a lot
of very important names from the Italian Fashion
Brands as Roberto Cavalli, Gucci, Ferragamo,
Ermanno Scervino and many others.
First of all, we are hairdressers
In our salons we work intimately with our
customers and we know exactly what their
needs are. This is why our products are
constantly evolving according to the local market
requirements.
A large collection of products for both
professionals and the final consumer is the
result of regular investments in research in
order to create exclusive formulas, mixing quality
New trends and new techniques
to improve salon business and
customers’ experience.
about uS
Company Name: Carlo Bay
Company Address:
Via Giambologna 11/13,
50132 Florence - Italy
Website:
www.carlobay.com
E-mail: carlo@carlobay.it;
accademia@carlobay.it
Founded in:
1985
Marketing Manager / Export Manager:
Mr Carlo Bay, CEO
Main Brands:
Luxury Hair Diffusion, Carlo Bay
Cosmetics
Main Export Destinations:
Europe and Japan
Number of employees:
90
The aim of the
Academy is to
provide unique
learning experiences
and ensure the
students success.
natural ingredients, vitamins and advanced
technologies.
Carlo Bay Academy
For over 30 years we have been working to
provide unique learning experiences and ensure
our students success. Our goal is to prepare our
students for professional licensing and initate
them for a fulfilling career in hair and beauty
industry by teaching technical, artistic and
managerial skills. We offer a comprehensive
portfolio of hairdressing courses designed to
meet a wide variety of learning requirements in
both cut and colour.
Carlo Bay Academy will ensure you and your
team to be updated about new trends and new
techniques that are going to improve your salon
business and your customers’ experience.
Reasons Why
Made in Italy
More than 30 years
of experience in the
hair industry
Professional Quality
100% control of the whole
value chain from formulation
to distribution
Renowned name in the
sector including hairdressing,
beauty and cosmetics
top brand
CARLOBAY
star
products
Argan Kit
The Kit includes: Shampoo
with Argan oil and
Macadamia, for colortreated
hair, dry, treated.
Gently cleanses, leaving
hair hydrated, soft, shiny.
How to use: apply to wet
hair, gently massage to
make Act the foam. Rinse
thoroughly and proceed
with a second application.
Hydrating mask,
nourishing. Its special
combination with Argan oil,
Macadamia oil, almond oil,
coconut oil, moisturizes
and nourishes, for dry hair,
colored, damaged, dull.
Makes hair soft, light and
flexible. How to use: apply
to wet hair, distribute with
a comb lengths, leave
For added shine and
softness, you can add
into the mixture of color.
Keratin Kit
The kit consists of:
Shampoo with alkaline
PH, promotes the opening
of hair scales. Purifying
Shampoo removes deep
chemical or environmental
debris, deposited within
the structure of the hair.
Nourishes hydrates any
hair type, in particular
dried and processed.
The combination
of keratin and collagen
creates within the
structure of the hair the
optimum conditions
for the subsequent
stages of treatment.
Intensive restructuring
Mask with keratin and
collagen. Added with
provitamin B5, vitamin
B6 and vitamin e.
releases the proteins
scales close retaining
the active ingredients.
Keratin Spray Lotion,
repairs and rebuilds the
external structure of the
hair damaged by chemical
treatments, as the protein
molecules of keratin and
collagen are fixed to the
structure, making the hair
stronger and more elastic.
The union of keratin and
collagen, gives body to
thin or thinning hair.
Mousse Foundation
The mousse foundation
is a high performance
product because it was
created by a studied
blend of oils and waxes
without water added. It
keeps the skin’s hydro
pressure perfectly
balanced thanks to its
“anidra” (non waterbased)
nature. It is
suitable to every skin
type and guarantees an
a few minutes. Rinse
thoroughly and proceed
with styling.
Oil with Argan oil
and Macadamia, for
color-treated hair, dry,
damaged, frizzy. Protects,
nourishes and protects
your hair from the
elements. Anti-Frizz and
Untangling. Makes hair
smooth, docile and bright.
necessary to reinforce
the internal structure
of the hair. Leaves hair
hydrated, chunky, morbili
and manageable hair.
Its action penetrates
inside the previously
open scales with the
step1 Keratin Shampoo,
reinforcing the internal
structure of the hair.
During the posale time
excellent coverage. Tips:
apply mousse foundation
on clean and hydrated
skin with a sponge in
light, upward strokes.
For a more natural effect,
when choosing the
foundation colour, we
suggest the same shade
or a shade lighter than
your complexion.
CB PRODUCTION s.r.l.
Via Giambologna,11/13 - FIRENZE - ITALY - Tel. +39 055 571289
accademia@carlobay.it - www.carlobay.com
CERIOTTI
A STORY FULL
OF PASSION
The hairdressing world is growing bigger and
bigger. In Milan, the capital city of fashion
design, a little family-based company is starting
an activity founded on passion and care that is
going to develop over the next 40 years,
becoming one of the top brands in the world of
hairdressers’ supplies: Ceriotti is born.
AN ICON
The most iconic product in Ceriotti's portfolio
is without doubts the hood dryer. Thanks
to an entirely Italian production, to the use
of the best components and materials and
to the long-term guarantee, since the very
first years Ceriotti's brand and products gain
a prestigeous position in the international
market. Models from Ceriotti's production
make their apperance in famous Italian movies,
in those scenes celebrating the “hairdresser's
gossip mania”, ensuring an important growth
in fame and recognizability for the brand and
its products.
ITALIAN STYLE
From hood dryers to climazones, from the
Equator to the CIX3000, Ceriotti's mission is
not only to make the hairdresser's work easier,
but also to bring out its artistic side. Electrical
devices are soon matched in popularity by
the line of furniture, introduced in 1983.
Being different, while offering to the customer
the most comfortable and stylish pieces of
furniture is an absolute must. Inspired by the
creative background of Milan, Ceriotti designs
unique pieces of furniture that mark an epoque
in salon design. Led by growing international
fame and appreciation, in 1984 Ceriotti starts
a historical – and still ongoing – partnership
ABOUT US
Company Name:
Ceriotti
Company Address:
Via Moscova, 21
20017 Rho
Milan – Italy
Tel. +39 0293561413
Email: info@ceriotti.it
Website:
www.ceriotti.it
Started in:
1977
President:
Mr. Marco Ceriotti
A nice and recent picture
of Ceriotti management.
with Cosmoprof Bologna, the most important
and recognized exhibition in the beauty world.
FULL PRODUCTS CHOICE
The product portfolio is completed in
1994, when the production of professional
blowdryers begins and rapidly gains relief
and appreciation in the worldwide market.
Ceriotti becomes the most complete Italian
manufacturer in the hairdressing industry
and, with the introduction of the line "Alta
Sartoria Italiana" in 2019, becomes also
the first company to introduce tailor-made
products and finishes in an field that by
stereotyped-low quality products and clones
of more prestigious brands.
Innovation, passion, care, they all aim to the
one objective: . In a field that is still mainly
based upon stereotyped products and
clones of more prestigious brands, Ceriotti
has been able to distinguish itself, and
through innovation has evolved with trends,
sometimes even anticipating them.
INTERNATIONAL SPIRIT
Over the years, Ceriotti has been expanding
across the globe, building up a brand which
is more and more recognized in all the 5
Continents. “Our goal is to be a reference
point in the market – explains Marco Ceriotti,
President. We are not simple manufacturers:
we do not offer just products, we offer a
qualified service, complete assistance, and
superior quality. And this is proven by the
over 2000 customers worldwide that choose
Ceriotti everyday”.
REASONS WHY
100% Made in Italy
Haute Couture for the
hairdressing salon design
Design, research, innovation
Highest attention to details
Very high quality products in
terms of performance & reliability
More than 40 years of experience
as italian manufacturers
Internal research
& development department
Ability to certify products
in all countries
CERIOTTI
STAR
PRODUCTS
FX4000 Digital Turbo
Thanks to the infraquartz
technology, the hair
processor with ventilation
produced by Ceriotti
delivers incredible
perfomances and
reduces by more than
50% the time required
for all chemical and
technical applications.
An easy-to-use interface
guides the user through
different procedures,
simplifying the setup and
optimizing the work in
the salon. The addition
of a Tourmaline coating
helps reducing the
electrostatic charge and
prepares hair for a nostress
brushing.
companion. The use of
steam in the application
of hair products has
proven incredible results
in halving the set-times
while improving the
effect of the products
themselves, results that
are reinforced by the
sterilizing properties of
ozone. This combination
of characteristics
deliver benefits that
are nowadays within
everyone's reach thanks
to Geyser Ozono.
Egg
When talking about
“icons”, Egg deserves a
special mention. Thanks
to its modern shape, it
processes like bayalage,
deep conditioning and
soft drying.
WoW
What's the most
important feature to
look for in a hairdryer?
Strong power, low
weight, low noise,
long life... Some say
that these feature can
only be found in the
most advanced and
expensive dryers, while
some other believe
that the perfect tool
is the simplest ones.
Whatever your position,
WoW will suprise you.
A 100% Italian made
hairdryer that delivers
splendid performances,
in a low weight and low
noise body that radically
changes your drying
experience.
Geyser Ozono
Where natural
treatments and bioproducts
are becoming
more and more popular,
the ozone steamer
produced by Ceriotti
represents a perfect
has revolutionized the
hood dryer introducing
features such as the
4-speed TURBO motor,
the ionic generator, the
tourmaline coating.
Where most think that
the hood dryer belongs
“to the past”, Egg is
looking to the future as
an irreplaceable tool for
COMPROF
MILANO
FOR BEAUTY
SPECIALISTS
Comprof was born in 1995 in response to the
growing demand in the haircare and beauty
sector for innovative and quality professional
solutions. A multibrand organisation, 100%
Made in Italy, that boasts an ample offering of
products that never fail to meet the expectations
of either the Italian or international markets.
Comprof is the perfect ally for all beauty
professionals.
OUR NUMBERS
16 proprietary brands
25 Brand Ambassadors worldwide
33 nations where we export Made in Italy
4000 innovative formulations
MISSION
Sophisticated formulations, winning style, high
reliability. We promote and spread Made in Italy
with contemporary projects and revolutionary
ideas. These same foundations give rise to our
products. Comprof is innovation that is easily
available to all beauty professionals.
VISION
Spreading the Haircare and Skin Care cult
through the products and services that we
create. Wellness is our mantra, guiding us
towards new horizons. We strive to affirm
ourselves as a reference point for Cosmetics
Distributors worldwide.
VALUES
Continuous innovation: we anticipate trends
and pursue ambitious objectives, making
change our growth driver to guarantee products
that are always of the highest quality. Change is
Innovative hair care brands
and products that reflect
Italian quality and tradition.
ABOUT US
Company Name:
Comprof Milano srl
Company Address:
CIS di Nola Isola 8
Pad. 8032-8035
80035 Nola (NA) - Italy
Email: info@comprof.it
Website (s):
http:comprof.it
Founded in:
1995
Marketing manager:
Dario Giordano
Number of employees:
65
Present in: Europe, Middle East,
North Africa
Interested in: South America
and Asia. Further expansion in:
Eastern Europe, Scandinavia,
and United Arab Emirates
Main Brands:
K-time, Paul Rivera,
6.Zero,Technique, Abstyle, Ekre,
Professional, Koster, Hair Tech,
Jvone Milano, Lialysse, Alphea,
Ben Herbe, Estiwell, Depiwell,
Epilsweet
Main Export Destinations:
France, Spain, Holland,
Bulgaria, Greece, Hungary,
Czech Republic, Iran, Tunisia
REASONS WHY
inherent to our organisation and innovation is
the driving force behind us. Analysing scenarios:
our research doesn’t end with the most
advanced formula. We go beyond that, inserting
each product into a larger scale project that
takes into account the context in which it is
being used, current trends, and the specific
needs of the end consumer.
Persons of value: passion, energy, and
competence. Our network is enthusiastic and
ambitious, always eager to tackle new
challenges. A united work group that
collaborates to reach a common and shared
objective. The secret to our success.
Environmental sustainability: we draw our
inspiration from nature. All our formulas are
enriched with active botanical ingredients and
we are strongly committed to protecting the
environment that surrounds us. We are always
looking toward the future and a green and
sustainable world.
Territorial exclusive
4% free merchandising
Average dispatching of orders in
48 hours
Logistic support
End of year award
Ambassador training free of charge
Personalised canvas
Strategic location
Shared social strategy
Synchronised digital platform
EDUCATION COMPROF ACADEMY
Comprof Academy is an ambitious project that
came about as the fruit of our intention to
share two decades of knowledge and
experience in the Haircare and Beauty Care
sector. A true academy that offers personalised
courses that are continually updated to
accompany beauty professionals along their
path of professional growth and to give the
entire sector an innovative push. Cool hunter
by passion: our trainers are truly trend seekers.
They catalyse trends and breath new life into
them, whether in Haircare or Beauty Care,
anticipating the market.
Didactic pragmatism: the capacity to transform
fashion inspirations and scientific research in
applicable and replicable techniques and
protocols. We share a know-how that is the fruit
of skills acquired over the years.
Experience and motivation: the synergy
between the two decades of experience and
strong motivation are the driving force of our
model of education, which is always innovative
and capable of defining the new in-class and
remote training paradigms.
Education in number. 30 International Stylists
and Technicians for exclusive training, 1400
Events organised worldwide, 39000 Specialists
in the training sector.
COMPROF MILANO
• 30 partner laboratories in Italy: our partner
laboratories are where our passion is applied
to studying new formulations, controlling the
conformity and quality of every individual raw
material, perfecting texture, composition,
scents, and effectiveness of our products.
• 4000 active ingredients of natural origins:
the search for the most efficient active
ingredient and the best-performing extract goes
hand in hand with a profound knowledge of new
market trends, enabling us to guarantee
products that are of an excellent quality and
with cutting-edge formulations.
• 50 Rituals of consolidated beauty: we give
value to beauty with solutions studied in every
detail to ensure excellent results. We create
usage protocols for our products that actually
become indispensable rituals for enhancing
the beauty of skin and hair.
STAR
PRODUCTS
K- Secret Mask Spray,
K-Time
This intensive 10-in-1
spray mask is perfect for
all needs and any type
of hair, from treated hair
to dull, lifeless locks,
effectively moisturizing
and untangling without
weighing hair down.
Color is exalted and hair
regains shine and
natural body. Thanks
to a specific multi-action
formula, the intensive
mask spray makes
it possible to enjoy
10 fantastic benefits
in one easy step.
Take Over, 6.Zero
Take Over by Sei.Zero
offers specific
treatments to meet the
needs of curly, straight,
damaged, coloured,
or grey hair, leaving it
healthy and beautiful.
Cutting-edge haircare
technology for
a complete approach
and top performance
that are always
guaranteed.
damaged hair.
Formulated with high
concentrations of Argan
Oil, Vegetable Keratin,
and Blueberry Seed Oil,
Luminò nourishes hair
from within,
strengthening the hair
fibre, from the medulla
to the cuticle, making it
shiny and brilliant
without weighing hair
down.
Colossal and Fabulous,
Paul Rivera
The extra-hold hairspray
Colossal comes in a 500
ml container to lend
support and a stronger
hold to your hair style,
without weighing hair
down. It protects against
humidity with an anti-frizz
effect for a professional
finish and impeccable
hold. Enriched with
Poppy and Blueberry
Extracts.
Fabulous is the spray
with 10-in-1
instantaneous spray
studied to keep hair
looking fabulous day
Radyca, K-Time
The first nutraceutical
colour in the world,
Radyca is an innovative
professional product for
hair, but delves it roots
into the trichological
tradition to restore the
true authenticity of colour,
exploring different fields
of cosmetics. It covers
100% of greys, is silicon-
and PPD-free, and
ensures an extraordinarily
uniform and harmonious
colour, thanks to its
particular chemicalphysical
composition that
makes it possible for
intermediate pigments
to stabilise and distribute
themselves according
to a pre-established
geometric order.
Luminò, Vegan Ok
Treatment, Ekre
Luminò is a completely
vegan illuminating
treatment. Vegetable
active ingredients with
an incredible hydrating
and strengthening
powers characterize
Luminò, which is a
fantastic cure-all for both
normal and dry and
after day. Fabulous has a
formula containing
Sambuca and Orchid
Extracts. It regenerates,
hydrates, illuminates,
and protects hair, making
it more manageable
without weighing it down:
a complete treatment for
all types of hair in an
unprecedented multiactive
product.
RADYCA
The roots of the color.
DISCOVER THE FIRST NUTRACEUTICAL COLOR
Quinoa, Niosome and Coconut Oil based
ONLY FOR K-TIME SALONS
Check the website www.k-time.it
COTRIL
OUR PHILOSOPHY:
WORK BETTER, EARN MORE
Cotril is an Italian company based in Milan,
operating in the Professional Hair Care market
for hairdressers. Specialized in the development,
manufacturing and marketing of highquality
professional haircare products, Cotril's
business is split into two sectors: Business
Unit Cotril Professional, dedicated to the retail
market, and Business Unit CTL Private Label,
working under contract for the private label
market.
PAST MEETS FUTURE
In over forty years since its establishment, Cotril
has written an important chapter in the history of
professional hair products, in the name of competence,
integrity, professionalism and reliability.
Today it represents an international benchmark
for the world of coloring, styling and treatments.
The product range is extremely wide and able to
satisfy every need: it is made locally and independently
– 100% made in Italy – thanks to the company's
own research laboratories and manufacturing
plant, 24,000 square metres near Milan.
Today, the B.U. CTL Private Label stands out in
the world of professional haircare for its proven
experience, constantly demonstrated in the field
through its successful brand Cotril Professional.
The company exports to Russia, Spain, Portugal,
Czech Republic, Germany, Switzerland, Holland,
Greece, Belgium, Poland, Singapore, France, Vietnam,
Usa, Malta, Tunisia, Morocco, Iraq, Turkey,
Ukraine, Latvia, South Corea and Serbia.
ABOUT US
Company Name:
Cotril SpA
Company Address:
Via Trento 59,
20021 Ospiate di Bollate (MI) - Italy
Tel. +39 02 3834321
Email: info@cotril.it - export@cotril.it
Website:
www.cotril.it - www.ctlspa.it - www.cotril.shop
General Manager:
Mr. Giuliano Reas
Main Brands:
Cotril - CTL
Main Export Destinations:
Russia, Spain, Portugal, Czech Republic,
Germany, Switzerland, Holland, Greece,
Belgium, Poland, Singapore, France,
Vietnam, Usa, Malta, Tunisia, Morocco,
Iraq, Turkey, Ukraine, Latvia, South Corea
and Serbia
COTRIL PROFESSIONAL
Over the last few years, thanks to its strong
connection with the world of cinema, fashion,
showbiz and sports, Cotril Professional has
seen its brand awareness and presence in
the best hairstyling salons grow exponentially,
both in the Italian and international markets.
This is the result of two concurrent factors:
firstly, the fame of the company’s celebrity
Hair Cotril for
Aurora Giovinazzo
at the Rome Film
Festival.
endorsers and, secondly, the extraordinary
quality of the products. These features make
Cotril Professional one of the most loved and
popular brands to be found and used in stars’
dressing rooms, on movie sets and backstage
at the catwalks.
THE STRATEGY
The marketing strategy aims at positioning
the Brand Cotril Professional as luxury products
for high-end salons, and promotes it
through strong marketing and sponsorship activities
using the modern tools of web marketing
and social platforms, engaging celebrities
from the fashion/showbusiness worlds as testimonials,
and investing in mass advertising in
women's/trade magazines. Regarding the
media strategy, according to Audipress data
the last Italian campaign (mainly concentrated
in woman’s magazines) reached 15 million
potential clients.
COTRIL ACADEMY, COTRIL SALONS AND
COTRIL CENTER
Thanks to the Academy in Milan (covering
around 700 sq. metres of floorspace), Cotril
is able to give hairdressers the most advanced
educational programs in line with current
trends. Since 2015, Cotril has been developing
a franchising network called Cotril
Salons and also a light membership program
named Cotril Center. Cotril Salons
results so far include four successful
openings: salons with very high turnover,
supported by excellent quality products and
effective communication strategies.
REASONS WHY
Wide range of products
Exclusively professional products
and services
The color factory
100% made in Italy
More than 40 years of
experience
Hi-tech factory
High profile R&D department
Private label services
Hair Cotril for Autora Ruffico
(Above) and Beatrice Vendramin
(Right) at the Venice Film
Festival.
COTRIL
PRIVATE LABEL
B.U. CTL Private Label aims to be the ideal
partner through the study, development and
production of hair products (with particular focus
on coloring solutions). The top products
are Permanent Colors, Tone-on-tone Colors,
and Sensitive Dye, with revolutionary technology
using ammonia-free or PPD-free formulas.
Cotril offers three different types of service:
Full Service (comprising all steps of the
process, from research and purchase of
materials to manufacturing and packaging);
Bulk+Packaging (a filling and packaging service,
with packaging supplied by the client);
Bulk (manufacturing and delivery of finished
bulk product, packaged directly by the client).
STAR
PRODUCTS
GLOW ONE
Glow One is the high-performance permanent hair
color, offering 88 nuances capable of satisfying the
needs and requests of even the most demanding
clients.
Glow One guarantees 100% grey coverage and
facilitates detangling, for glossy hair full of body
and drenched in a fruity perfume.
Its innovative formulation features the complex Oil
Transport System, consisting of two molecules that
act in synergy with each other: one for the uniform
distribution of the colour along lengths and tips,
while second is needed to obtain richly saturated,
long-lasting colour.
DANCOLY
COSMETICS
AIMING FOR PERFECTION:
QUALITY AND INNOVATION
Back in 1958, Gilles le Bret, an enlightened
chemist and botanist from Aix-en-Provence in
southern France, the home of natural beauty
known for landscapes burgeoning with flowers
and grass, set up a technical laboratory
for the purpose of researching the benefits
that botanic extracts may offer the human
body and, more specifically, hair cells. Then
in 1965, with a view to applying the results of
his research to the products themselves, Gilles
le Bret formally found Dancoly Cosmetique,
specialised in manufacturing a series of
cosmetics formulated with botanical extracts.
Four years later, the Dancoly Spa series was
initially launched as the first brand formulated
with botanical extracts and oils able to
meet the specific needs of different hair types,
contributing to the success of these products
with end users.
After continued research and investments, in the
year 1980, Gilles le Bret discovered that the essence
extracted from deep-sea seaweeds and
ABOUT US
Company Name:
Dancoly
Cosmetique,
France
Espace Le Beauvalle
Bat B, 4 RUE Mahatma
Gandhi 13090 Aix-EN
Provence, France
Website:
www.dancoly.fr
www.vieso.fr
www.dancoly.com
Founded in:
1990
Factory Area:
10,000 sq. feet
Production Capacity:
Professional
Hair Care Products:
2.5 ml bottles/month
Skin Care and Body
Products:
1.6 ml bottles/month
Gift Set Assembly:
1.2 ml sets/month
Soap Production:
120 tonnes/month
Main Brands:
Dancoly Angel Provence
Hair Care Line/
Dancoly Angel
Professional
Hair Care Line/Dancoly
SPA Hair Care Line/
Argan Oil Line/ Vieso
Hair Care Line
Main Export
Destinations:
UK, USA, Russia,
Mainland China,
Italy, Japan,
New Zealand, Austalia,
Canada, Sweden,
Indonesia, Demark,
Hungary,
Ukraine, Taiwan,
Singapore, Malta,
Malaysia, Dubia,
Saudi Arabi, Kuwait,
Yemen, Iraq,
Hong Kong, Latvia,
Cyprus, Greece,
Poland, Finland,
South Africa
Dancoly is present at leading
trade fairs around the world:
left, the fair in Paris, France
and below, Cosmoprof
in Bologna, Italy.
REASONS WHY
Environmental Protection:
all packaging materials
can be recycled
Cruelty-free: product
testing only on human hair,
never on animals
European and FDA GMPC
(Good Manufacturing Practice
Cosmetics) Certification
Safe & Natural Ingredients:
No parabens, SLS, paraffin
oil, vaseline, propylene glycol,
cocamide DEA
various biological active ingredients had amazing
repairing effect on aged and yellow hair. He
immediately invited his friend George Girartin - a
top hair stylist in France, to join his team. Based
on their concerted efforts, Dancoly Cosmetique
released the Angel line two years later.
With the development of Dancoly Cosmetique
and its plans for international expansion, since
1998, Dancoly has taken steps for building a
global brand. Today the brand has successfully
penetrated markets in more than 60 countries
in Europe, the Middle East, and Asia – earning
the overwhelming approval of hairdressers all
around the world.
DANCOLY COSMETICS
DIVERSIFICATION AND COMMITMENT
Dancoly Cosmetique France now owns more
than one thousand cosmetic formulas for products
in a variety of fields, including haircare,
skin care, beauty and personal care. Their mission
is to meet the demands of both the wholesaler
and end client with quality products in
all these fields at affordable prices
With a view to guaranteeing optimal service
worldwide, Dancoly France has recently invested
heavily in constructing a modern GMP
production base in China. This plant was designed
and engineered to provide all the production
services necessary to this end, including
the moulding of packaging materials, product
design ,research and testing of filling and manufacturing
processes, to meet all the needs
of OEM/ODM customers and provide the most
competitive products for their brands
It is common knowledge that manufacturing
luxury cosmetics at a high price range is easy.
But Dancoly is committed to a self-imposed
challenge of making high-quality cosmetics
available to a much wider market while relentlessly
striving for perfection. Indeed, the
brand portfolio continues to grow, with the addition
of cutting-edge and innovative products
that meet the most demanding standards of
both quality and safety, making no compromises.
Nothing less than the best will do.
STAR
PRODUCTS
New Helichrysum Line
The near-miraculous
properties of botanicals
and other biological
active ingredients are still
being discovered.
Like the Helichrysum,
renowned as Immortelle,
an "eternal" flower, the
color of which never
fades, even if after
it dries. Its special
ingredients have amazing
properties: it can deeply
moisturize and repair dry
and damaged hair from
within.
Helichrysum Revitalizing
Shampoo/Conditioner
Professionally formulated
for dry, damaged or
frizzy hair, this shampoo
contains helichrysum
essence and vitamins
A and E, which can
effectively prevent
further UVA and UVB
damage while repairing
the damaged areas of
hair shaft. Helichrysum
moisturizing essence
penetrates into the hair
shaft to create a barrier
for repairing dry, colored
or chemically treated
hair, reviving hair and
restoring its natural shine
and elasticity, both inside
and out.
Helichrysum Wakening
Hydration Cream
Enriched with helichrysum
active ingredients,
anti-inflammatory
properties will alleviate
scalp irritation while
rejuvenating and
revitalizing damaged hair
caused by hot styling
tools, chemicals and
environmental elements.
Helichrysum Shine
Styling Wax
This flexible hold wax
creates versatile looks
with long lasting results.
It is suitable for all hair
types to smooth, create
texture, define and add
structure to your style.
DIVA
INNOVATE: UNLEASH
YOUR CREATIVE ENERGY
OUR HISTORY
Established in 2007, Diva Pro Styling has
grown quickly to become the UK's leading
salon-exclusive electrical brand. With highly
successful products in every drying and styling
category, it has become respected as the
salon professional's go-to brand for high-quality
innovation at trade-friendly prices.
The brand is stocked in most UK wholesalers,
with it’s reputation spreading throughout
Europe, where the brand is represented by one
of France’s leading hairdressers, Christophe
Gaillet, whose enviable star-studded client-list
includes Gucci, Nina Ricci, and L’Oréal
Professionnel, among others.
ABOUT US
Company Name:
Diva Pro Styling
Company Full Name
Salon Europe Ltd.
CompanyAddress:
223 Linen Hall
162-168 Regent Street
London W1B 5TE
Tel. +44 7823 889055
+44 7591 455651
Email: helpdesk@
saloneurope.com
Website (s):
www.divapro.co.uk
Founded in: 2006
Manager Director:
Mr. Neil Robson
Intl. Sales Manager:
Ms. Francesca Donati
francesca.donati@
saloneurope.com
Sr. Account Manager:
Mr. Kevin De Cruz
kevindecruz@
saloneurope.com
Main Brands:
Diva Pro Styling
Desired Export Destinations:
North America, South
America, Australia, Asia
REASONS WHY
Diva Pro creates innovative
styling tools with stylists mind!
Powerful yet lightweight digitally
controlled, brushless DC motor
uses less energy and can last
10x longer
3-metre long, swivel, heat-proof
cord
Christophe Gaillet is a brand ambassador for
Diva Pro Styling.
Christophe is a multi-award winning Hairstylist
based in Paris and member of the Haute
Coiffure Française artistic team.
He is also considered as one of the most
academic of French hairdressers who promotes
French hairstyling throughout the globe.
DIVA
STAR
PRODUCTS
Atmos Atom
Hair Dryer
Get both style and
substance with the ultra
compact Atmos Atom
Dryer weighing one
quarter the weight of
a typical professional
AC Motor, without
compromising on
strength or power. The
2000W, 100,000 RPM
motor has been expertly
designed for ultra-fast
drying with significantly
less motor noise,
allowing for a stressfree
salon environment.
Make it your own with
replacement sleeves
available for purchase
separately.
Atmos Dry
Hair Dryer
Introducing the new
Atmos Dry weighing one
quarter the weight of
a typical professional
AC Motor, without
compromising on
strength or power. The
2000W. 100,000 RPM
motor has been expertly
designed for ultra-fast
drying with significantly
less motor noise,
allowing for a stressfree
salon environment.
Includes powerful Atmos
PLUS conditioning
system to help combat
frizz leaving hair sleek
and shiny. Make it your
own with replacement
sleeves available for
purchase separately.
Air Curl
Styling Wand
Diva Pro Styling
introduces an entirely
new concept in
hairstyling technology
with the introduction of
the Air Curl. This brandnew
curling system
provides heat and wave
fixing technology in one
lightweight, easy to use
tool, to give quick, longlasting
curls for all hair
types. This curl system
requires less, and lower,
heat to fix curls and
waves, making it gentler,
kinder hairstyling and
fixing in one elegant tool.
With replaceable customisable colour sleeves
Scan the QR code
for loads more info
divapro.co.uk
ECHOSLINE
FOLLOW THE VEGAN WAY
OF ECHOSLINE
A NEW CLEAN HAIR BEAUTY
PHILOSOPHY IS HERE!
Created in Italy in 1998, Echosline is a
professional hair-care brand that has embraced
the «Clean Beauty» philosophy. Over the years,
it has evolved and embarked on « The Vegan
Way », formulating products based on natural
ingredients and developing environmentallyfriendly
packaging and materials, while
respecting professionals and consumers.
A sustainable and “clean” beauty is the vision
that drives Echosline towards a « less is more»
concept.
«LESS» is the way to achieve a vegan and
sustainable beauty, removing all that is not
essential.
«MORE» is what nature gives us when we
learn to take the best out of nature, while fully
respecting it.
Echosline’s Smart Beauty aims at reducing its
impact on the environment and consumers,
making beauty ethical and sustainable with
100% vegan hair-care products. Echosline aims
at offering salons all over the world professional
treatments, promoting essential beauty and
simplicity as the best expression of authenticity.
Hair: Stylistic Team Echosline
Photo: Marco Di Filippo
ABOUT US
Company Name:
Pettenon
Cosmetics
S.p.A.
A group company of
Agf88 Holding
Company Address:
Via del Palù, 7/d
35018 San Martino
di Lupari (PD) - Italy
Brand:
Echosline
Website:
www.echosline.it
www.echosline.it/en
Founded in:
1998
Main Brands:
B.Pur, Karbon 9,
Seliàr, Echos Color,
Synergy Color
Main Export
Destinations:
More than
60 countries
in the world
STAR
PRODUCTS
B.PUR CLAY
B.PUR CLAY line is the
latest smart range of
Echosline that includes
three simple, innovative
products. It differs from
other lines because it
purifies and offers deepdown
cleaning that starts
from the scalp, then
remineralizes the hair,
giving soft, shiny locks
and longer-lasting styling
performance. Nothing
sums up the B.PUR CLAY
line’s authenticity and
environmental
friendliness better than
its simplicity.
The line espouses the
concept of sustainable
and “Clean Beauty” and
the products are 100%
Vegan and made with
Free From, natural origin
ingredients. The selection
of functional active
ingredients includes
Aloe Vera, Jojoba oil,
Shea Butter and first
and foremost White Clay
with and antioxidant
properties and a strong
capacity to absorb
impurities.
B.PUR CLAY
PRE-TREATMENT MUD
Purifying and
remineralizing mud for
the scalp. White Clay
purifies the scalp,
working deep-down to
remove external
impurities. It is ideal for
use on oily and impure
skin, for a healthier and
more vibrant
appearance.
100% Vegan, Silicone
and Sulphate free.
B.PUR CLAY
PRE-TREATMENT
SHAMPOO
Purifying and
remineralizing shampoo.
It provides deep-down
cleaning for hair and
REASONS WHY
Smart” beauty with reduced
environmental impact and innovative
vegan products
Research in innovation with
sustainable formulations and
packaging
Essential formulas, based on natural
ingredients and with high percentage
of biodegradability
Professional quality guaranteed for
all of the products
Respect for the professionals, the
people and the planet
leaves it soft, fragrant
and ready for the Active
Shaping Mask. Ideal for
medium to thick hair, as
well as processed, dry or
unruly hair.
100% Vegan, Silicone
and Sulphate free.
B.PUR CLAY ACTIVE
SHAPING MASK
Shaping and plumping
mask. The formula
provides deep-down
nourishment without
weighing down hair
thanks to effective frizz
prevention and volume
control. It leaves hair
looking healthy,
manageable and glossy.
B.PUR CLAY Active
Shaping Mask features
cutting-edge, patent
pending* technology
that is represented by
the "Active Miraclay
Technology TM” brand.
Thanks to the power of
White Clay, it halps
styling and makes it
long-lasting with a
progressive memory
effect. Ideal for medium
to thick hair, as well as
processed, dry or unruly
hair.
* Italian patent n.
102019000003053
International
Patent pending PCT/
IB2020/051671
ELGON
EXALT THE BEAUTY
OF EVERY INDIVIDUAL
Elgon is the premium brand of Pidielle S.p.A, a
company based in Milan, drawing on its
founder’s talent and experience in the field of
professional cosmetics.
For 50 years we have worked with professional
hairdressers from all over the world to help
them deliver uniqueness to their clients. This
translates into a profound understanding of
color and the professional sector, as a
guarantee of the quality and service that our
company is able to provide. Our approach
matches high performing Made in Italy products
with concrete business development projects
for our partners through support, collaboration,
inspiration, international education and
bespoke services.
COMPANY OVERVIEW
Elgon is an international brand who puts
individuality and uniqueness at its core, offering
products, services and interactive education to
support the hairdresser’s business. Our objective
is to empower stylists and colorists all over the
world with expert knowledge and know-how, so
they can focus on creativity and offer a truly
personalised service to the client in the chair.
ABOUT US
Company Name:
Pidielle S.p.A
Company Address:
Via Bergamina, 7
20014 Nerviano
Milan - Italy
Tel. +39 0331 580166
Email: elgon@
elgoncosmetic.it
Website:
www.elgoncosmetic.com
Founded in:
1970
CEO:
Ms. Serena Caimano
Main Brands:
Elgon, Elgon Green, Mood,
Link-D
Caimano family
REASONS WHY
Elgon boasts an internal laboratory in which our
products are formulated and developed, as well
as proprietary manufacturing units. As certified
manufacturers and color experts since 1970,
our production principles are founded on a
continuous quality and control system, which
has always distinguished the brand.
A brand with a conscience, Elgon is devoted to
reducing social injustice and helping shape a
better future. Since 2010 we have been working
with COOPI an independent, secular humanitarian
organization committed to the development of
women and local communities. After the project
in Sierra Leone, teaching local women how to
cultivate their own farming business, Elgon has
supported the project WATER FOR LIFE, WATER
FOR PEOPLE in Ethiopia, and has already
identified new further projects to be involved in
over the coming years.
MARKET INTEREST
Distributed in 91 countries, Elgon is looking
to expand its family. We are looking for
distributors with a solid experience in the
cosmetic industry, who hold a structured and
widespread commercial network in their
territory. If you, just like us, strive for increased
sales development and believe in providing
excellent education programs, please get in
touch.
100% made in Italy
Worldwide presence
Strong focus on R&D and
innovation
Halal and eco-friendly product line
Highly engaged in CSR activities
International education program
ISO 9001 certification to ensure
first-class products
Our goal: to offer top-quality
professional products and services
Our mission: to make a
personalized and premium quality
professional hairdressing service
available to everyone
TOP PRODUCTS
Elgon offers a product to suit every need.
Moda&Styling is our flagship professional
technical line, an extensive permanent color
range used to obtain rich and vibrant, longlasting
results.
Imagea is our first product line within Elgon
Green, created with natural ingredients
obtained from sustainable agriculture and
featuring eco-friendly packaging.
I|BLONDE is our wide range of professional
products for bleaching, designed to respond in
a targeted way to all blonding needs.
ELGON
STAR
PRODUCTS
I|BLONDE RANGE PRODUCTS
New generation of dust-free bleaching
powders that perform, whilst boasting
a compact, creamy, silky and lumpfee
texture to facilitate application
and improve adherence to the hair. All
formulas are enriched with AC OIL
COMPLEX, a blend of oils that protects
hair from the stresses caused by
bleaching, and marine phyto-extracts with
antioxidant and revitalizing properties.
I|BLONDE WHITE PLUS
High-performing, dust-free white bleaching
powder for all lightening techniques.
Classic and reliable. Lifts up to 7 levels.
I|BLONDE EXTRA BLUE
High performing, dust-free blue bleaching
powder that counteracts underlying
orange tones. Lifts up to 7 levels.
I|BLONDE ULTRAVIOLET
High performing dust-free violet bleaching
powder that counteracts underlying yellow
tones. Lifts up to 7 levels.
I|BLONDE FREEHAND
Ultra-compact clay bleaching powder ideal
for freehand bleaching techniques. Lifts
up to 7 levels.
I|BLONDE SUPER 9
Extra powerful bleach designed to achieve
the highest lift in the shortest time.
Lightens hair up to 9 levels. TIME-SPEED
effect: up to 5 levels in 30 minutes.
PRIMARIA
A complete treatment programme to
prevent and combat the most common
and least desirable of scalp anomalies:
excess sebum, dandruff and hairloss.
The PRIMARIA range, compact but complete,
is rich in natural active ingredients:
•PREBIOTICS
Are substances of plant origin that
constitute the sustenance of the
microbiome, i.e. the blend of good
microorganisms that inhabit each and
every part of our body, including the
scalp, and that act as a shield against
aggressions from external agents and
pathogenic microorganisms.
•ANTI-POLLUTION COMPLEX
A complex of plant fibres (with
cucumber, apple, lime and seaweed
extracts) that exert an anti-pollution
action. They prevent the absorption of
polluting substances by the scalp.
•REDOXINA 2.0
A complex containing hyaluronic acid
and plant keratin. Makes hair stronger,
youthful and healthy with a time
control effect.
•REDENSYL®
An innovative complex that exerts an
effective anti-hairloss action.
•FREE FROM
Sulphates, silicones, parabens and
artificial colorants.
DERMOPEELING TREATMENT
Pre-shampoo exfoliating treatment to
detoxify and re-mineralize the scalp.
BIODAILY SHAMPOO
With gentle formula ideal for frequent
or daily cleansing of all hair types.
STIMULATING SHAMPOO
Shampoo enriched with Redensyl®
with strengthening and anti-hairloss
properties to gently cleanse fine and
fragile hair.
STIMULATING ANTI HAIRLOSS
TREATMENT
Lotion with Redensyl®that contributes
to the prevention of hairloss and
increases the amount of hair in the
growth phase.
REBALANCING TREATMENT
Pre-shampoo treatment with white clay
to absorb excess sebum.
PURYFING SHAMPOO
Gently yet effectively removes
dandruff and helps prevent its
reappearance.
PURYFING LOTION
Lotion with a gentle formula helps
fight dandruff as well as sebum
production.
REBALANCING SHAMPOO
Deeply yet gently cleanses oily scalp
and absorbs excess sebum thanks to
the formula enriched with white clay.
MODA&STYLING
Bring new life to your color with
Moda&Styling brown shades:
rich and vibrant chromatic results
to feel truly #brunette
Discover the new intense
and beige browns on
www.elgoncosmetic.com
and @elgonofficial
@elgonofficial
www.elgoncosmetic.com
EUGENE PERMA
100 YEARS OF EXPERTISE
AND KNOW-HOW
People at Eugene Perma have always set
themselves apart with a true entrepreneurial
spirit. At every level, each person makes an
enthusiastic, wholehearted commitment to the
company growth both in domestic and international
markets in a highly competitive context.
Proud of its French “savoir-faire”, Eugene Perma
stands for the values of quality and creativity
that it puts to work every day. Thus, drawing
strength from a desire to create, and united
around a common search for inventiveness,
quality and effectiveness, Eugene Perma staff
has built foundations and reputation of a
corporation whose values they embody every
Above, Didier Martin
President and Owner
of Eugene Perma.
On the right, a picture
of our manufacturing
plant located in Reims.
ABOUT US
Company Name:
Eugene Perma
Company Address:
Headquarters:
10 rue James Watt
Bâtiment C/D
93200 Saint-Denis
France
Website:
http://en.eugenepermaprofessionnel.com/
Started in:
1918
President & Owner:
Didier Martin
Number of Employees:
400 worldwide
Main Brands:
Carmen, Solaris,
Essentiel
day. This strong commitment and positive state
of mind – a source of pride – have now been
driving the brand for nearly a century. This is
what makes Eugene Perma unique. The passion
for hair and the search for style based on firstline
expertise inevitably give rise to a history
that resembles no other.
FRENCH SAVOIR-FAIRE
Proud of its French “savoir-faire”, Eugene Perma
is first-and-foremost a company on a human
scale that has been able to set itself apart and
develop a unique personality in the world of hair
care. The company was founded by Eugène
Sutter, a hairstylist and hairpiece manufacturer.
It developed on the market of professional
hairstylists and created three establishments
in Paris, London, and Vienna. This international
development drew strength from the invention
of the “Eugène permanent wave”, known as
“the perm”. Today, Eugene Perma is experiencing
strong international development
while still adhering to its traditions and values.
Present in 56 countries, Eugene Perma is a
“Made in France” success story thanks to its
are tested under dermatological control.
Eugene Perma products are tested by independent,
certified laboratories. The manufacturing
plant, located in Reims, aims to
respect the environment and observes strict
production commitments. Pride of place is
given to biodegradable raw materials: objective
zero waste into the environment. Recyclable
materials are used whenever possible and the
use of plastics and cardboard is being continually
reduced. Integral selective sorting has been
established for almost 20 years. Calling on
regional and national suppliers is a priority to
foster the local economy.
unique know-how. Through their creativity and
professionalism, Eugene Perma’s hair beauty
specialists give life to the values of authenticity
and proximity that are so dear to the company
while promoting the impeccable level of quality
that has always characterized all of their
products and services.
HAIR CARE RESEARCH
Eugene Perma has a Parisian integrated
Research laboratory exclusively devoted to hair
color and hair care, developing 100% of the
company's formulas. This lab is leader in the
field of ammonia-free hair coloring and has
been a pioneer in banning tests on animals
since 1980's. Thanks to their unique cuttingedge
expertise, Eugene Perma innovations
combine optimal respect for the hair and
effectiveness. Eugene Perma’s products are
known for their quality, reliability, and ease of
use, benefiting from all formulas being
developed in collaboration with hairdressers
and colorists. Shampoos and hair care ranges
COLOR INNOVATION
Eugene Perma hair color creates innovations
that meet with hairstylists’ and consumers’ full
approval both in France and abroad. Its coloring
products are subjected to numerous tests and
inspections that certify the performance of the
coloring results as well as the integrity of the
hair. Eugene Perma deploys all of its hair
REASONS WHY
One of the leading brands
in the hair salon industry in France
100 years of expertise
An independent and
family-owned company
Made in France
100% control of the whole
value chain from formulation
to distribution
A true savoir-faire in coloring
and in-depth care
A true partnership with stylists
and colorists all around the world
EUGENE PERMA
research and innovation expertise in order to
provide high quality, in-depth care products with
a wonderful sensory quality to address all hair
and scalp challenges.
FRENCH INSPIRATION
Eugene Perma’s artistic teams are committed
to identifying and translating upcoming trends
in order to express them in a unique style, filled
with personality and elegance, epitomizing
“French Inspiration.” The artistic team at
Eugene Perma Professionnel designs two
collections a year: Spring/Summer and Fall/
Winter. Step-by-step videos are made available
to realize the techniques and hairstyling in
salon. Collections are inspired by the latest
fashion, lifestyle and beauty trends, worked on
with an international trend bureau. Creativity for
Eugene Perma is, above all, a way to share
emotions at the service of style.
STAR PRODUCTS
Carmen Tone on Tone
The demi-permanent line
of Carmen is composed
of 4 services: Demipermanent
Service to
enhance natural color
without transforming
it, cover 1st gray hairs
or to revive the color of
lengths; Gloss Service
to provide a colored or
neutral shiny coating, or
to create new shades;
Toner Service to tint
blonde bases, neutralize
and/or add a nuance
after a Solaris service;
Men Service to mask
gray hair discreetly for
a rejuvenating effect.
Solaris
Solaris is the reference
range on the lightening
market. Lightening
techniques are not only
dedicated to blondes!
All hair types, for both
women and men, can
be enhanced with
touches of light: short
or long, thin or thick,
Essentiel Keratin
This product provides
hair with the newgeneration
ingenuity
of Essentiel Haircare
for a long-lasting
transformation with the
use ot the shampoo and
mask routine. Exclusive
Keraction technology
repairs and reinforces
damaged hair, helping
it develop an incredible
resistance that makes it
much less brittle.
Collections Nature Bio
by Cycle Vital
A complete hair care and
styling products range
with bio certified active
ingredient for stylists
and consumers who
are looking for: certified
organic products to
enhance their hair while
respecting nature, gentle
formulas (sulfate free,
silicone free, paraben
free), detox in between
classic hair care routines,
all hair types products.
Carmen
Carmen is the 1st
oxidative hair color
from Eugene Perma
Professionnel to amplify
tones and shine thanks
to its Reflect Magnetiq
System. This is the
innovative combination
of two specific
quaternary ammonium
compounds with an
anti-free radical agent
that visibly increases
Carmen’s coloring
and shine enhancing
powers. Attracted to
the keratin fiber, the
Reflect Magnetiq
System binds to the
surface of the hair like
a magnet to smooth
its surface and form
a sheath that reflects
light and amplifies color
and shine.
straight or curly, light
or dark. It’s range of
7 products provide
a creative lightening
service adapted to each
client. The formulas were
developed to ensure
maximum respect
for the hair fiber and
for the stylist.
PROFESSIONNEL | PARIS
MADE IN FRANCE
EUGENE PERMA FRANCE S.A.S - RCS Bobigny 322 584 723
THE
DUAL-EXPERTISE
HAIR CARE
WITH KERATIN
KERATIN
KERATIN GLOW
1.
2.
REPAIR*
BEAUTIFY
KERATIN PULP
KERATIN FRIZZ CONTROL
KERATIN COLOR
KERATIN SILVER
KERATIN NUTRITION
[ NEW ]
KERATIN FORCE
*Except for the Keratin Force segment.
All the products of the Keratin ranges contain keratin or a botanical equivalent.
FANOLA
A NEW EMOTIONAL
DIMENSION
FANOLA was born in 2005 from an intuition of
a group of entrepreneurs, becoming
immediately leader in the manufacture and
sale of professional hair products in Italy and
worldwide. Fanola is the Made in Italy brand
of professional hair products, designed to
follow the latest trends and to meet the needs
of all the hairstylists in the world who want to
share their creations in the social media.
We are focused on creating a strong relationship
between the brand and its followers, both
hairstylists and end consumers but also on
creating an international community with all
distributors to communicate the brand
uniquely, strengthening its values.
Fanola is focused on a behavioral and
emotional dimension. It’s a young person,
sparkling, dynamic, unconventional, who loves
playing with colors, interpreting them as a
fashion accessory.
FANOLA, IT’S MY BLOND!
Fanola is known worldwide thanks to No Yellow
shampoo; the quality and effectiveness of the
No Yellow Shampoo are the basis of the
product's success and they had generated a
worldwide awareness for the brand. The No
Yellow line has gradually expanded to offer a
complete service dedicated to blonde hair, with
products dedicated not only to the care but also
to coloring and bleaching, always characterized
by the presence of specific pigments that
counteract unwanted yellow reflections.
ABOUT US
Company Name:
Pettenon
Cosmetics
S.p.A.
A group company of
Agf88 Holding
Company Address:
via del Palù 7/d
35018 San Martino
di Lupari (PD) - Italy
Brand:
Fanola
Founded in:
2005
Website:
www.fanola.it
Main Brands:
Fanola; No Yellow;
Orotherapy
Main Export
Destinations:
Europe, North America,
Australia; United Arab
Emirates; New Zeland,
Canada
REASONS WHY
Colourful/Creative/Community
addicted
Democratic&Inclusive
UnconventionalFrequent
Innovation
Brand focused on social media
Extreme performing products
100% Made In Italy
Professional Quality
Hairstylist’s community
International Distribution
Fanola offers freedom of expression and
experimentation. Everyone can find their ideal
shade thanks to the original, unorthodox colour
selection, which conveys boundless love for life.
STAR
PRODUCTS
No Yellow Shampoo
& Mask
The professional
treatments range
with the Extra Violet
Pigment to neutralize
undesired yellow
effects on bleached,
blonde, streaked
or gray hair. The
formulation is enriched
with Grape extract for
an antioxidant action
and Silk Proteins for
shine. The Shampoo
neutralizes the yellow
undertones with an
immediate toning action
and the mask neutralizes
the yellow undertones
leaving the hair soft
and shiny.
No Orange Treatments
It is a professional
treatment including
Shampoo, Mask and
Conditioning Foam,
featuring a highlyconcentrated
BLUE
pigment in their
formulation to neutralize
copper-red-orange tones
while giving hair a cold,
shiny and even tone.
In particular, Blue Foam
is ideal on white hair
for icy effect result,
leaving hair nourished
and disetangled without
weighing down.
Nourishing Treatments
A complete restructuring
range for dry and frizzy
hair. All the products
are formulated to
give hydration and
nourishment to dry,
stressed and damaged
hair thanks to the Milk
Proteins and Linseed Oil.
Fanola Color
Permanent coloring
cream with ammonia,
enriched with Ginkgo
Biloba. Available in
119 shades, which
can be mixed together
to obtain infinite shades
of color. Formulated
to respect the skin
and hair, it leaves hair
bright and healthy and
guarantees a long-lasting
result. It allows to realize
uniform and bright
colors with rich, deep
and natural reflections
with 100% coverage of
white hair.
FARMEN
A HISTORY OF SUCCESS
AND VALUES
Farmen International Cosmetics Distribution
was born in 1964, in a small three-room laboratory
in Turin, Italy. A genuine firm, fruit of the
labour of two generations, offering effective, reliable
and cutting-edge products to beauty
treatment and hairstyle professionals. A firm
that is recognised and appreciated in more than
80 countries, across the five continents. Right
from the first product, Farmesil silicon spray, a
brainchild of founders Mariarosa Ceccon and
Piero Manzetti, it stood out for its innovative
and modern business approach. This is how
the first gas-free Italian hair spray, Natural, was
born, and all the other products that enrich its
three brands: Vitality’s, Neà-Spa and Fascinelle.
Below, Farmen's Management
and headquarters.
ABOUT US
Company Name:
Farmen International
Cosmetics
Distribution SpA
Company Address:
Via Leinì, 150
10036 Settimo Torinese (TO)
Italy
Website:
www.farmenspa.com
Founded in:
1964
Main Brands:
Vitality's, Neà-Spa,
Fascinelle
Main Export Destinations:
The World
A COMPLETE PRODUCTION CHAIN
One of their strong points is the ability to
manage the entire production chain within the
company: from the initial concept to the selection
of raw materials and active ingredients,
right up to production, delivery and education
of the end user. Only in this way, by meticulously
checking each and every step, can
Farmen truly guarantee the quality and reliability
of their products. These tests are so stringent
that no more than around 100 of the approximately
600 formulas evaluated every year
are actually manufactured on an industrial
level. Since its establishment, Farmen has
always pursued a single objective: offering beauty
and style professionals effective, reliable
and innovative products to meet all their working
needs. The result of this commitment
is reflected today in three production lines:
Vitality’s, Neà-Spa and Fascinelle. Vitality’s
is the line dedicated to hair stylists, offering
a complete high-quality range designed to
enhance clients’ style and improve their wellbeing.
These specific colouring, shaping and
styling solutions offer added value: the creativity
and experience of Italian-made products.
Neà-Spa is the brand dedicated to the professional
beauty sector. This complete range of
treatments for the face and body uses natural
and exclusive active ingredients derived from
Farmen’s research. Fascinelle, the brand created
to satisfy the needs of clients who purchase
through the selective perfumery channel, is a
complete line of high-end products for the wellbeing
and styling of hair.
Left, some images of
the production chain.
REASONS WHY
A Modern Company
Strong Research and
Development Department
A complete production
chain
Local and glocal at
the same time
Made in Italy
Strong values
50 years of experience
THE CHARTER OF VALUES
Farmen has always believed in values such as
respect for the environment, safety at work,
customer care and commitment to the local
environment, with the awareness that profit
and responsibility cannot be separated. Today
Farmen has decided to go beyond this mission
statement, formalising their values and objectives
with the project “The Sustainable Colours
of Beauty”, a social responsibility strategy that
aims at promoting a new kind of beauty, closer
to the Environment and to People. The first result
of this commitment was the formalisation
of the “Charter of Values and Commitments”
which was born as an evolving document and
becomes richer through dialogue with all the
firm’s stakeholders. One of Farmen's strong
points is the internal management of most
of the supply chain, which ensures the maximum
quality, transparency and reliability of
their products. Raw materials: Farmen is developing
a sustainable supply policy based on
environmental and human rights protection.
The aim is to guarantee that even suppliers
of their main ingredients respect this policy by
the end of 2018. Packaging: Farmen is at work
to eliminate overpackaging, reduce the weight
of packages by 15%, and reach 100% recycled
paper and cardboard, partly certified as sustainable
by the end of 2018. Finally, the company
provides support, assistance and training before
and after sale to professional clients, ensuring
that products are 100% safe both for
humans and for the environment, thanks to
thousands of analyses carried out each year
by quality control at R&D laboratories.
FROM GLOBAL TO LOCAL
Farmen is a traditional Italian firm, strongly
linked to the local environment and at the
same time present in more than 80 countries
across the 5 continents. It is a spokesperson for
FARMEN
Italian quality in the World. Reconciling this twofold
nature has always been one of the essential
points in its corporate mission: for this reason,
70% of personnel lives in Settimo Torinese and
90% of first level suppliers can be considered
local. Always in this perspective, Farmen offers
continuous and practical support to the local
social fabric, sponsoring sport activities, NPOs,
students, hospitals and other organisations. But
international markets are also an integral part of
the soul of Farmen: future goals include penetrating
markets in ex-Yugoslavia, Argentina, Perù,
Chile, Turckey, Singapore, Mongolia, Norway, Sweden,
UK, Ireland, Iceland, Mexico, South Africa.
What type of partners are we looking for? Professional
importers, corporations, and retail chains.
PEOPLE: THE ADDED VALUE
Farmen's employees are their greatest asset:
for this reason, the firm guarantees health protection
and safety at work, transparent recruitment
policies, equal opportunities and equitable
remuneration, special terms for maternity
and agreements with nurseries, freedom of
trade union representation and continuous
professional development. In parallel, we share
the will to commit to a strategy of tangible and
transparent external communication, to make
Farmen's commitment visible and involve the
entire supply chain. Additionally, we support
the local environment and the local community,
with the creation of virtuous economic and
social systems.
STAR
PRODUCTS
Zero/Vitality’s
Zero is renewing itself,
with a more ecological
conscience, shifting
the emphasis onto
the sustainability of
consumption.
Vitality’s has chosen
to embrace the Vegan
philosophy with 3 green
pillars:
- for Us Vegan is: No
sumbstances of anial
origin or derivation and
no GMOs are used.
- 80-83% natural
index: A tangible
sign of Zero Colour’s
daily commitment to
respecting the planet
and the well-being of
women.
- Formulation with
Organic extracts:
of green tea, aloe,
marshmallow,
equisetum, and thyme.
With anti-oxidant and
emollient properties,
they help protect colour
and leave hair softer
and silkier.
Deco/Vitality’s
The new Deco line is
the professional choice
to play freely with light
and look after hair at
the same time. Deco
contains Complex oil, a
precious blend of Cotton
oil and Illipe butter
that by nourishing the
hair helps reduce the
depleting effects of the
bleaching process. The
keratin in the formula
works synergistically with
the Complex oil to protect
hair and condition it
superbly. Deco comprises
a complete range for all
lightening needs, looking
after both scalp and hair.
Epurà /Vitality’s
From the heart of nature,
to the heart of beauty.
From the unspoilt nature
of the Alps to the
advanced technology
of Vitality’s labs comes
Epurá. Pura Complex:
Gentian, Mountain arnica,
Scots pine, Lemon balm,
Juniper,
St. John’s Wort.
A multifunctional
botanical complex
carefully selected in
collaboration with
expert botanists to
guarantee a safe
and organic product, from
seed to extract.
Specific properties for
each type of problem and
intense fragrances.
Tone/Vitality’s
Delicate tone-on-tone
colouring with no
ammonia. It works
gradually over time
and doesn’t lighten
the base, for an
extremely natural colour.
Thanks to Switch-on
Technology, every nuance
was broken down
into all its tones to
scientifically balance
the percentages of
coloured pigments
and thereby obtain
pure nuances.
THE VEGAN* COLOUR
HIGH NATURAL INDEX
Equisetum
Marshmallow
Thyme
Green tea
Aloe
THE VEGAN HAIR DYE WITH A HIGH NATURAL INDEX
Our commitment to respecting the planet and the beauty of women
Diamond
Skin Protection
Shine
Complex
Sweet
protection
Ammonia
free
With
PTD
Organic
extracts
We love
pets
*Contains no animal-derived ingredients
vitalitys.it
FOLLIZIN
RESEARCH INC.
AN ENLIGHTENED APPROACH
TO HAIR & SCALP TREATMENTS
Leo Leong started his career as a hairdresser
more than 47 years ago and has been a
professional hair care distributor since 1993.
He has always sought out innovative ways to
increase and stabilize the business of hair
salons. As early as 1993, 2 international 6-star
spa resorts in Thailand - The Banyan Tree and
Chiva Som - approached Leo to train their
therapists on hair and scalp spa services. At
that time there were no scalp care products
available, but that did not stop Leo from coming
up with innovative ideas after learning about the
resorts’ face and body spa services. From then
on Leo has dedicated his efforts to the scalp
and hair care market and learning everything he
can about it.
In 1995, Leo became the first Asia Distributor for
a top U.S. scalp care brand and also became
Leo Leong's
first-hand
experience spurred
him to develop
revolutionary
in-salon scalp
treatments.
ABOUT US
Company Name:
Follizin Research Inc.
Company Address:
Global Headquarters:
68 Kallang Pudding
Road #06-03,
SYH Logistics Building,
Singapore 349327
Tel. +65 6743-5218
Email: enquiry@follizin.com
Website:
www.follizin.com
Started in:
2006
International Director:
Leo Leong
their international trainer for the Asia Pacific
region, inspiring him to focus on developing the
scalp care market in hair salons. It was a
challenging task, as hairdressers are creative
people and are not particularly keen on "noncreative”
services. He also noticed that most
hair salons tended to focus on their customers’
scalp problems and overpromising on the
treatment results, as they were encouraged to do
by most hair and scalp care product companies.
And even when salons changed product brands,
they continued to make empty promises, the
consequence was damaging their clients’ trust
instead of building a solid relationship with them.
THE BEGINNING OF FOLLIZIN
Leo recalled his experience with the 2 spas in
Thailand, where he noticed that the scalp
services were offered to the spa resort
customers as a wellness service instead of a
problem-solving service. Over the years, he also
realized that the professional hair care
businesses marketed products focusing on
treating scalp problems but there was never
really a brand that fully focused on promoting
scalp health maintenance. After learning and
gathering more information on skin health and
skin care, he began his search for a scalp care
range that is like a skin care range. After all, he
reasoned, our face is an extension of our scalp
skin, and it is essential to pay as much (if not
more) attention to our scalp.
In 2005, he found a U.S. laboratory developing
products for aesthetic doctors and the first scalp
product they came up with was a night serum.
REASONS WHY
Similar to night serums for the face, this is an
intensive multi-functional product that greatly
improve the scalp skin while the body is resting.
Today this product, Intensive Follicle Energizer,
has gone through multiple advancements over
the years and remains as one of the best-selling
products in the range. It has also won the most
hair awards from Harper’s Bazaar, Cosmopolitan,
Women’s Weekly and other lifestyle magazines.
As there was only one product at that time from
Follizin, Leo requested the master distribution
rights covering the entire Asia Pacific region.
SKIN CARE FOR THE SCALP
This slogan has become the essence of the
brand. Follizin started in 2006 and grew from
one product to a full range for both in-salon
services as well as home care. Follizin products
are SLS, SLES, parabens and alcohol free. All
products are of skin care grade, made with
similar skin care technologies, and made
mostly from natural plant ingredients that can
be found in the finest facial products. Even the
in-salon scalp services are aptly named as
scalp facials due to the similarity to facial
services provided in beauty salons. Promoting
the concept of taking care of the scalp as one
would take care of the face became the biggest
focus for the brand, making it stand out from
other scalp care products.
CHINA – THE MOST CHALLENGING MARKET
When Leo started marketing in the region,
everyone told him that China was the most
promising market, not only in terms of size, but
also because it was the fastest emerging
Extensive experience
and understanding of the salon
market and hairdressers.
The brand is a Hair as well as
Beauty Salon exclusive concept.
Unique brand position with
unique concepts.
Highest value returns
and frequency.
Immediate increase in business
turnover with existing salon
client base.
Creates new and long-term
business opportunities for Hair
and Beauty salons.
Enable salons to have better
customer loyalty.
Complete support for
distributors from education
to salon penetration plans.
economy with a very vibrant and active hair
industry. However, it is still one of the most
challenging in terms of red tape when it comes
to product registrations, and bad practices in
the salons when it comes to scalp and hair
care. Determined to tackle the most challenging
market, China became one of the first
destinations he chose to focus on.
FOLLIZIN RESEARCH INC.
STAR
PRODUCTS
Training became a big part of the work to be done
and together with his China team, they
successfully changed the concepts and the
marketing approach of the salons that they work
with in China. Today there are many fine salons in
China with very well managed and professionally
run scalp spas that can truly rival some of the
best in salons around the world. Their training in
China has also evolved to curriculum courses
that dedicated therapists must attend and pass
a final exam in order to become a Follizin spa
therapist. The Follizin team in China is able to
provide everything a salon would need to run a
successful scalp spa. Results have also shown
that some salons earn up to 40% of the total
salon turnover from their scalp spa alone.
Besides China, Follizin is also very successful in
Singapore, Hong Kong, Malaysia and Thailand.
Balancing Cleanser and
Balancing Moisturizer
Unique hydro-lipid
balancing and
moisturizing technologies
to balance over-active
sebaceous glands without
using strong surfactants.
Intensive Follicle
Energizer
Award-winning night
serum with highly
effective technologies
that stimulates the scalp
skin to continuously
produce type 1 and
type 3 collagen for Age
Freeze effects. It also
helps to create a perfect
environment for healthy
hair growth while you
sleep.
Essential Scalp Toner
Award-winning alcohol
free, moisture
enhancing Scalp Toner
that acts like
a face toner locking
in essential moisture
on the scalp.
Scalp Pure
The first Anti-Pollution
treatment that detoxes
your scalp by drawing
out impurities, toxins,
pollutants and other
chemicals from the
scalp skin.
2018 – MILESTONE ACHIEVEMENT
With this successful and unique concept, Leo
started to negotiate for the distribution rights of
the brand globally. In 2018, a favorable settlement
made Leo a partner of the brand, free to focus on
the global marketing of Follizin, while product
development and manufacturing remain with the
laboratory. This would ensure that both parties
continue to do what they do best to bring the
brand to the next level of success. Today, Follizin
is focused on looking for more international
partners to share the success of the Follizin
scalp care story.
S k i n C a r e f o r t h e S c a l p
FRAMESI
FASHION, STYLE AND
UNIQUENESS
Made in Italy since 1945, Framesi has been
working for the professional hairdresser
success providing salons with innovative,
professional products that deliver in salon
precision, predictability and performance.
In Framesi beauty and fashion blend with
individual artistry and creativity, boosted by a
cutting-edge training program.
AN IDEA. A DREAM.
The courage to believe in it and make it
come true. With the mere support of family
and friends, an Italian story of passion and
determination began. And an exclusive
alliance with hairdressers, which will never
fail, was born as well.
Mr Fabio Franchina, President. Ms Patrizia Caldera,
Marketing&Corporate Communication Director and
Mr Andrea Pace, International Director.
ABOUT US
Company Name:
Framesi SPA
Company Address:
Strada Statale dei Giovi 135
20037 Paderno Dugnano (MI)
Italy
Website:
framesi.it
Founded in:
1945
Main Brands:
Framcolor, Morphosis,
FOR-ME, Framesi Barber Gen
Main Export Destinations:
USA, Tunisia, Pakistan, Czech
Republic, UK, Switzerland,
Argentina
RESEARCH AND QUALITY PRODUCTS
•Major investments in research and in the
development of cutting-edge formulations
•The highest standards, thanks to carefully
selected raw materials and a field-proven
series of checks and controls
•State-of-the-art production technology
•Consultancy from prestigious Italian
universities and US scientific institutes
•Framesi Accessories: safety, ergonomics
and top quality applied to implements for
professional use.
LEARNING BY DOING: THE ULTIMATE
EDUCATIONAL PROJECT
A training program designed to bring Italian
fashion all over the world and turn all of
Framesi’s hairstylists into 360-degree beauty
consultants and successful designers, as well
as improving their technical skills. Learning by
doing places emphasis on the importance of
high-level lifelong training, a comprehensive
program of technical and style courses in
classroom and web sessions, to please even
the most demanding professionals. The project
will be led by two extremely knowledgeable
teams: The International Technical Masters,
for tailored one-to-one consultancy, and the
Framesi International Ambassadors, locallyselected
specialist trainers.
REASONS WHY
ITALIAN STYLE FRAMESI AND ITALIAN
STYLE ENERGY STYLISTIC TEAMS
• The collection: a yearly research project
into colors, volumes and styling designed
to propose the latest trends and satisfy the
public’s expectations
• A unique and original cutting method that
optimizes the quality/time ratio and ensures
economic advantages for the salon
• Fashion, technique and style in a series
of seminars, the contents of which can
immediately be implemented in the salon.
A family business
Our mission: To work
exclusively for the success
of the hairdresser
• 100% made in Italy
Creativity, good taste and
style: the very essence of
Italy, highly valued all over
the world
Attention to people
• A unique project based
on common goals to be
shared with staff and
customers alike
FRAMESI
STAR
PRODUCTS
Famcolor 2001
This line gives the
stylist an infinite range
of possibilities, all
brilliant and unalterable.
The protective antiage
formula and high
quality pigments, made
even more stable by a
special technology, make
FRAMCOLOR 2001 the
permanent color loved
most by professionals
from all over the world.
Morphosis Re-Structure
Express Filler
A 3 step treatment for
total hair regeneration.
It gives damaged hair
back its resistance,
shine and manageability.
• PHASE 1
Revitalizing Shampoo
Purifying, with surfactants
of plant origin and acid
pH. Cleanses in depth
leaving the hair soft,
hydrated and ready to
receive regenerating main
principles. With precious
elements to nourish the
scalp and bulb too.
• PHASE 2
Express Filler
Restructuring gel to fill
out and repair hair fibre
in depth. Re-thickens
and re-compacts shaft
surface transforming
texture instantly.
• PHASE 3
Precious Fluid
Intensive disciplining
treatment. Restores hair
fibre’s natural beauty
and elasticity. Thanks
to last generation
components, smooths
and re-compacts the
cuticles to trap the main
principles for longerlasting
benefits.
Extraordinary shine and
softness for hair.
Decolor B Diamond
A highly performing
bleach with diamond
powder. With ultra-fast
and dust-free formula,
hair gets extra shine
and hair surface
gets smoother, more
luminous and solid.
• Fast action
• Lightening power:
over 9 LEVELS
• Very hydrating
• Brilliance effect
• Smoothed, silky,
shiny hair
GLYNT
NATURE AND SCIENCE:
EXCLUSIVE QUALITY
GLYNT is a salon exclusive hair cosmetics
brand from Germany. More than 10,000 top
salons around the world are currently work-ing
with GLYNT. In 2017, it has been ranked as the
best German hair cosmetics provider for
the fourth consecutive time. Hans Conzen
Kosmetik GmbH, the company behind GLYNT,
was founded in 1968 by Hans Conzen. Since
then, this family-owned company has always
been independent. The registration of the
brand GLYNT, old-German for “shine”, in the
early 1980s set the course for today’s success.
Today’s CEO, Stephan Conzen, is the original
founder’s son. At the beginning, the company
mainly produced dermatological products,
in particular skin cosmetics for children and
adolescents with skin problems. Building upon
that experience, it found its way into the hair
cosmetics market in the early 1970s. GLYNT is
now planning to broaden its portfolio of international
distributors.
EXCLUSIVE QUALITY
The company philosophy is mainly based on
three pillars. First, it concentrates on what
is essential to modern hairdressers: a compact
portfolio of high quality products, which is
100% salon exclusive. Second, Hans Conzen
Kosmetik GmbH sees itself as a modern link
between nature and science: 100% product
ABOUT US
Company Name:
Hans Conzen
Kosmetik GmbH
Company Address:
Lehmkoppel 2
25499 Tangstedt/
Pinneberg - Germany
Tel. +49 4101 37 33-0
Fax: +49 4101 37 33-11
Mail: info@glynt.com
Export Contact:
Marc-Denis Ruecker
Head of International Sales
Tel. +49 4101 37 33-49
Mail: d.ruecker@glynt.com
Main export destinations:
Austria, France, Switzerland,
Denmark, Iran, UAE, Poland
Website:
www.glynt.com
www.grahamhillcosmetics.com
Main Brands:
GLYNT, GRAHAM HILL
Established in:
1968
CEO:
Stephan Conzen
Number of employees:
120
Turnover 2016:
22 Mio. €
Core business:
cosmetics, colour systems
and salon products
performance is the benchmark; botanical ingredients
are often the way to get there. Third,
the company strives to deliver a “high quality
but reasonable price” with attractive trade
margins for salons and affordable prices for
end users. In view of this, all products are
exclusive in terms of quality, but not in terms
of price.
Right, external
and internal views
of the company.
EXPERIENCE AND INNOVATION
The GLYNT product portfolio does not only
include highly effective care and styling products,
but also a compact portfolio of professional
salon products like the GLYNT Shadows
colour system or the internationally renowned
GLYNT bleaching powders. At the beginning
of 2017, GLYNT successfully launched their
new and revolutionary product line Trijuven,
a three-step therapy to rejuvenate both chemically
treated hair and natural hair. Trijuven
works not only on the cuticle, the outer part
of the hair, but also in the cortex, the inner
part. The resulting effect allows hairdressers
to work on stressed hair safely. Moreover,
GLYNT supports its customers with a wide
range of marketing material to successfully
establish Trijuven as the new beauty routine
for their clients. In addition, Hans Conzen Kosmetik
GmbH has recently expanded its product
portfolio with the new grooming line for
men, GRAHAM HILL. Inspired by the legendary
racing icon GRAHAM HILL, the product line
is the best choice for style-conscious gentlemen.
It is currently made of 17 different products
that have been segmented into three
categories: Cleansing & Vitalising, Styling &
Grooming and Shaving & Refreshing. Among
these, Stowe Wax Out Charcoal Shampoo and
Rascasse Beard Wash Cleansing Powder are
the highlights for top barbers. While the black
Stowe Wax Out Charcoal Shampoo has the
rare ability to thoroughly rinse out all kinds
of pomade, Rascasse Beard Wash Cleansing
Powder is the world’s first enzyme powder for
an extra-mild beard wash.
REASONS WHY
Voted by salons as Best German
Hair Cosmetics Supplier in 2013,
2014, 2015, 2016
100% Made in Germany
100% Salon exclusivity
Full range of products
High quality at a surprisingly
reasonable price
Compact product portfolio with
limited capital lockup
Products tailored to
daily salon needs
Focus on both high efficacy as
well as a maximum tolerance
State-of-the-art product
formulations
Only ingredients with
proven effects
GLYNT
STAR
PRODUCTS
TRAINING AND EVENTS
Hans Conzen Kosmetik GmbH considers training
as an essential part of the professional
practice in this sector, because hairstylists
and salon owners should keep updated on the
latest fashion trends and product innovation
in order to deliver a premium quality service.
With this in mind, the company organizes a
3-day workshop on colour techniques for colour
experts, who can enrol directly through the
company website. For the seventh consecutive
time, the Capelli Group with Thorsten Hussfeldt
1. Shadows
One of the most modern
hair colour systems in
the market, 70 shades,
and endless creativity.
2. Platinum Bond
A bleaching experience
that will redefine your
quality expectations;
perfect with Shadows
Energizer 2%.
3. Revital Care Series
Natural “botox” for
chemically treated hair;
Revital Regain Milk is
excellent.
4. Glynt Derma
Care Series
The versatile remedy
for scalp irritation
and dandruff; Derma
Regulate Shampoo is
one of the best.
5. Nutri Care Series
The one-stop-shop for
dry and damaged hair;
Nutri Oil Elixir is a musthave;
Malibu Smoothing
Cream: lightweight antifrizz
cream.
6. Rok Spray Foam
Versatile spray foam for
strong volume on the roots
or creative texture effects.
7. Spider Cream
Flexible styling for variable
texture and light hold.
8. Diamond Shine Spray
Reflective spray for silky
shine, which will make
your styling success
directly visible.
9. Vita Day Cream
The salon blockbuster
- moisturizing styling
cream for hold &
fullness.
1
6
9
4
8
2
3
5
7
and the GLYNT Artistic Team have toured together
to 8 German cities on the Trend Tour
Cut and Style 2017. Under the slogan “Breakfree”,
Thorsten Hussfeldt presented three
different ideas of cut: Shortcut, Shortbob
and Longhair; they are suitable to different
lengths and allow versatile styling options.
www.glynt.com
INEBRYA
WELCOME TO A NEW
SENSORIAL EXPERIENCE
Inebrya is the professional haircare brand
created in Italy for the hair artists of the world.
The brand name comes from the Italian verb
“inebriare” which means to exhilarate, to
stimulate, to excite.
The Inebrya products “inebriano” because
they move the senses through the colors
(packaging and fluids) and the fragrances
that fulfill the air since the first born in 1999.
These features are rooted in the brand’s DNA
which stands for high sensorial experiences.
In the Italian laboratories every new product is
conceived, developed and produced selecting
with great accuracy cosmetic and delicate
fragrances, innovative transforming textures
and sensorial packagings.
Being a professional haircare brand means
offering products covering all the needs
the end consumers want to solve when
approaching their hairdressers. Inebrya offers
a wide product range covering the following 3
areas: technical, treatment & care, styling &
finishing. Today Inebrya is distributed in more
than 60 different countries of the world, and
aims at reaching, empowering and helping
more professionals and customers around
the globe.
INEBRYA offers exclusive products and solutions
for keeping hair healthy and beautiful, studied
to meet all the needs of haircare PROFESSIONALS
who bring CREATIVITY and PASSION to their work
every day, to make every woman feel UNIQUE.
ABOUT US
Company Name:
Pettenon
Cosmetics
S.p.A.
A group company of
Agf88 Holding
Company Address:
via del Palù 7/d
35018 San Martino
di Lupari (PD) - Italy
Brand:
Inebrya
Founded in:
1999
Website:
www.inebrya.it
Main Brands:
Blondesse, Ice Cream,
Inebrya Color & Bionic
Main Export
Destinations:
more than 60 countries
in the world
Hair: Artistic Team Inebrya - Photo: Filippo Fortis
REASONS WHY
Hair: Artistic Team Inebrya - Photo: Filippo Fortis
Sensorial experience as a point
of differentiation
Ultra femininity and elegant
maximalism
Complete professional range
Constant research and innovation
International education programs
(training and events)
100% made in Italy
Worldwide distribution
More than 20 years of expertise
STAR
PRODUCTS
BLONDESSE
Blondesse aims to
offer impeccable,
bright and fashionable
blonde and brunette
hair in complete
safety. Blondesse
covers not only prelighteners
range, but
also the comprehensive
selection features
toners and treatments,
both for blonde and light
brown hair.
Miracle Gentle Lightener
- Protect is the first
product to offer top prelightening
performance
while leaving the structure
of the hair intact. It is
ideal for people who use
pre-lightening services on
a regular basis.
Ultra Fast Lightener 9
Tones is a compact blue
pre-lightening powder
for quick, high lifting.
Reduct Color Powder
Antibrass is a compact
green pre-lightening
powder for cleansing
artificial colours and
neutralizing warm
hues. Ammonia Free
Lightener is a compact
purple ammonia-free
pre-lightening powder.
Cosmetic Bleaching
Cream is a cosmetic
blue pre-lightening
cream for total and
delicate lifting. Free
Style Clay Lightener
Balayage is a claybased,
compact prelightening
powder for
free-hand lifting and
contouring.
To go with the prelightening
and lifting
selection, Inebrya has
put together a line of
10 brand new semipermanent
toners.
They come in the
form of ultra-delicate
colouring creams that
are free from ammonia,
resorcinol and PPD.
Supporting the technical
range, there are specific
after-service treatments:
one to keep hair soft,
silky and conditioned
both in-salon and at
home; another two
specific anti-brassiness
lines to maintain hair
shades unaltered, from
lightest to darkest
blonde and brown.
INNOLUXE
UNLEASH YOUR
OUTRAGEOUS
OVERVIEW
Meet INNOluxe, we think it’s pretty impressive…
This British bond-builder brand’s game-changing
protein technology has been rewriting haircare
ever since 2015. In fact, world-famous colourist
Sophia HIlton credits INNOluxe with allowing
her to create all the show-stopping looks she's
renowned for - and that's why we invited her to
be our Brand Ambassador and she graciously
accepted!
A BOND-BUILDER WITH A DIFFERENCE
INNOluxe’s signature in-salon treatment makes
insanely vibrant, healthy colour possible by
repairing hair and protecting it while you work.
Managing Director
Jez Barnett
Operations Director
John Hubbard
PR Manager
Katie Braden
ABOUT US
Company Name:
INNOluxe Ltd..
Company Address:
Unit 8G, Old Hall Farmyard,
Priory Lane, Little
Wymondley, SG4 7BL, GB.
Website:
www.innoluxe.com
Founded in:
2014
Number of Employees:
10
Main Brands:
INNOluxe
Moreover, this treatment can also be adapted
into an intensely luxurious Stand-Alone
treatment, or used to protect and repair hair
during all technical services.
No matter how you decide to use it, the results
will always speak for themselves. Clients and
salons absolutely LOVE it, especially because
– unlike other bond builders – it leaves the
hair feeling luxuriously soft and with an
unbelievable shine. Your clients can see and
feel the difference from the very first time they
try it, so it pretty much sells itself! This means
they will be eager to request INNOluxe at their
next appointment!
“QUITE FRANKLY, IT'S THE BEST”
Simple and concise. This comment by Sophia
Hilton is why INNOluxe is super-excited and
proud that the founder of London’s Not Another
Salon, multiple award winner and all-round
'Queen of Colour', is the INNOluxe brand
ambassador.
“INNOluxe V2 takes it further than I thought
would ever be possible,” she says. “V2 works
both inside and out. It rebuilds the hair like
never before, but equally important, the client’s
going to feel it and ask for it again and again
and again.”
TAKE THE LUXURY HOME
In addition to in-salon treatments, INNOluxe also
offers an excellent retail opportunity for salons.
Our PLATINUM and #SAVED ranges let clients
take INNOluxe luxury home with them, as does
our much-loved leave-in treatment, Elixir V2.
Not only does INNOluxe strengthen hair, it also leaves is soft to
the touch and shiny. After just one application, customers will
request it at every visit.
REASONS WHY
Strengthens hair while adding
shine and softness
Huge return on investment
Zero waste thanks to a syringe
measuring system
No minimum order
Fantastic retail opportunities
with in-salon sales
CREATED BY JEZ BARNETT
Jez Barnett has an overwhelming passion for
the science behind healthy hair. He grew up
around his family’s hair salons and has over 30
years’ experience in hairdressing with some of
the biggest names in the business.
It was an inevitable evolution that Jez would
being focussing on developing treatments
of his own with a view to helping colourists
everywhere push the creativity of their work
further than ever before.
Co-founder John Hubbard is a highly pragmatic
and talented businessman who perfectly
complements Jez’s creativity and vision.
Together they are a dream team for delivering
INNOluxe to markets in every corner of the
globe.
INNOluxe also makes a big difference in a
salon’s bottom line with a huge return on
investments. Indeed, salons that choose
INNOluxe report charging 20% extra on their
colour bills. And the super accurate INNOluxe
syringe measuring system also means zero
wastage.
Another enormous advantage is that there is
no minimum order. Just order what you need,
when you need it. You can buy as few or as
many professional products at a time as you
like – it’s up to you. Then boost retail sales by
making available luxurious INNOluxe products
to use at home. A win for everyone involved!
GLOBAL AMBITIONS
INNOluxe is currently available in India,
Pakistan, Cyprus, the United Arab Emirates,
Kuwait, and Ireland. They are entertaining
potential expansion in the USA, Canada, other
EU member nations, South America, Russia,
and Turkey.
INNOLUXE
STAR
PRODUCTS
INNOluxe V2
A ground-breaking bondbuilder
treatment that
can be used with colour,
technical services or as
a Stand-Alone pampering
in-salon treatment. It
uses our world-leading
AminoBond protein
technology to rebuild
hair and prevent damage
as you work, and salons
and clients alike rave
about it! As well as V2’s
salon-only products, the
range also includes our
much-loved Elixir V2,
a highly-concentrated
leave-in treatment that
clients can use at home.
#SAVED
Deiivering the power
of INNOluxe to shower
cubicles around the
globe. This range of
luxurious Shampoo,
Conditioner and Mask
is designed to enhance
colour and make it last
longer, but are also
brilliant for all hair,
even hair that’s never
been coloured. They’re
rich in sumptuous
ingredients that nourish
and condition hair so
that it looks and feels
fabulous, as well as
helping colour last longer
Platinum
A gorgeous range of
toning shampoos,
designed with supercool
blondes in mind.
Platinum Shampoo,
Conditioner and Mask
use deep purple and
blue pigments to
neutralise pesky warm
tones. And unlike
many similar ranges,
they leave hair feeling
fantastically soft,
luxurious and shiny.
Clients and salons love
it for keeping platinum
blondes and grey hues
cool, as well as for the
amazingly healthy look
and feel you’re left with
after each use.
Do you know
INNOluxe?
“We’ve worked with many of the other
competing brands, and quite frankly they
don’t compare. Not even close!”
@house_hairandbeauty
FIND OUT
MORE
“INNOluxe V2 takes it further than I
thought was possible.”
·
SOPHIA HILTON
FOUNDER AND DIRECTOR OF NOT ANOTHER SALON
@innoluxe
@innoluxe
@innoluxeuk
KIN
COSMETICS
HIGH-QUALITY COSMETICS
FOR HAIR PROS SINCE 1932
KIN Cosmetics is one of the most historic and
prestigious brands in the world of hairdressing
in Spain. KIN Cosmetics is the history of the
Bosacoma family, a family that launched their
project in 1932. It is the company manufacturing
cosmetics exclusively for hair salon professionals
with likely the longest history in the country.
An international company with strong roots in
Sant Feliu de Guíxols (Girona), a small fishing
village in the heart of the Costa Brava and 100 km
from Barcelona, which has held onto its own
va-lues and traditions. A natural environment full
of contrasts which has inspired great artists such as
Picasso and Dalí. From here, KIN Cosmetics now
has arrived to 35 countries around the world.
Yes, KIN Cosmetics continues to be a family
company today but is highly professionalized.
A pioneering brand in the field of research and
development, working on unique and patented
formulas to place in the hands of hair salon
professionals leading-edge products and high
technical performance. The company has its own
R&D department, manufacturing, packaging, an
advanced logistics system so that its products
ABOUT US
Company Name:
KIN Cosmetics
Company Address:
Polígono Industrial Bujonis, 7-9
17220 Sant Feliu de Guíxols
(Girona) - Spain
Tel. +34 972 324000
Website:
www.kincosmetics.com
Founded in:
1932
CEO:
Joan Mª Bosacoma
Export Manager:
Borja Robleda for info write to
export@kincosmetics.com
Founder:
Gregori Bosacoma
Number of employees:
More than 50
Main brands:
kincrem, kinactif, kinmen,
kinessences, kinstyle, kinblond,
kinperm, kinworks and kinmaster
Left, Xevi Jubany,
Intl' Technical-
Artistic Director.
Right, Joan Maria
Bosacoma, CEO.
arrive as soon as possible into the hands of its
clients. Within the administrative and commercial
area, it also has a Marketing and Communication
department which strives to support and implement
the brand in every market along with the
Management and Sales teams. And very important,
the Training Department to cover all the needs
that hair salon professionals may demand at
their salons.
KIN Cosmetics 2019 Trends Collection.
A RISING COMPANY WITH A GROWTH OF
MORE THAN 15% IN THE LAST 2 YEARS
A company that fosters family values and
which stands out for its close and personal
treatment of each client and collaborator at
the international level. “Our clients are part
of our family and they deserve to be heard.
They know their own turf better than anyone
else”, says Joan Mª Bosacoma (CEO and 4th
generation of the founding family) emphasizing
the main brand philosophy which is its
flexibility and its capacity to adapt to each of
its markets.
With facilities measuring more than 10,000
m 2 , since 2009 the company has been strongly
committed to the consolidation of a global
brand with a unified criterion and this has led
them to a renewal of their corporate image,
new product lines, management systems…
They have expanded their market platform,
entering new countries, started to produce
their own collections with the brand’s creative
team, created a very proactive training
programme and there is still much left to do!
KIN Cosmetics has the calling to become a
benchmark within the international hairdressing
sector in the upcoming years. “Training and
direct contact with the brand’s team of trainers
aimed at the partner and its teams and also
aimed at its clients, is key in sharing the
collective brand experience and growing
together”, explains Xevi Jubany, International
Technical-Artistic Director of KIN Cosmetics.
Today, the brand is present in the USA, Mexico,
REASONS WHY
85 years of history as a
professional cosmetics
manufacturer
An International Education
Department to cover all the
needs of hair salon professionals
Brand philosophy: flexibility
and capacity to adapt to each
local market
The company has its own R&D
department, manufacturing,
packaging, an advanced logistics
system
They produce their own
collections with the brand’s
creative team, having a very
proactive training programme
Annual trend collections are
presented on an APP that can be
downloaded for free
They own all products' formulas
an process, are certified by the
EQA and GMP
KIN COSMETICS
Colombia, Argentina, Francia, Holland, Austria,
Belarus, Israel, Iran, Singapore, etc. On the
brand’s website, you can find each and every
territory where KIN Cosmetics is present today.
The strategy for the present and future growth
of the brand is through becoming stronger
and growing in the territories of America, Latin
America, Russia, Southeast Asia and the countries
of the United Arab Emirates.
HAIR SALON COLLECTIONS STEP-BY-STEP
FREE FOR ALL PROFESSIONAL HAIDRESSERS
KIN Cosmetics is also a benchmark in the
technological era, because its annual trend
collections are presented on an APP that can
be downloaded for free where hairdressers
from all over the world can learn cutting and
coloring techniques step-by-step as carried
out by the International Technical-Artistic team
of KIN Cosmetics from their Smartphones.
Throughout the years, the brand has created
a cutting and colouring collection with 3 trendy
looks of a commercial nature to explore in the
daily life of the hair salon.
At KIN Cosmetics, communication is always bidirectional
and therefore, clients of the brand
STAR
PRODUCTS
Kincrem Prestige (1)
KINCREM Prestige is a
dye with infinite creative
possibilities for hair
salon professionals,
developed with CRK+
Technology (Cerakin Plus
Technology), and enriched
with keratine which
combines very effective
active ingredients, providing
multiple benefits
to the hair in each use.
KINCREM Prestige
is a dye free of PPD
which provides intense,
balanced and long-lasting
colours, creating deeper
highlights.
Kinessences (2)
The natural richness
of the purest essences
of the earth now in
KIN Cosmetics
distributors
testing
product box
your hair. The projects
of the kinessences line
have been designed
using a high efficiency
natural active ingredients
and exclusive brand
technologies that have
multiple benefits for the
health and beauty of hair
with a constant special
eco-friendly philosophy
for all professionals with
strong environmental
convictions.
Kinactif (3)
Kinactif adapts to
the hair’s routine with
exclusive advances in
R&D for the world of
hairdressing. Kinactif
products apply to nature in
its purest form the latest
advances in R&D which
have resulted in the AIS
(Active Inside System).
A liposomal and micro
encapsulation system
especially designed so
that the ingredients remain
anchored to the most
outer part of the hair
and hour after hour
penetrate into the inner
layers of the hair fibre.
know 1st hand that behind every product
there is a visible face of a physical person
who the client can point out. The brand even
organizes trips to the main headquarters for
international clients, so that they can interact
with the teams that are involved in every part
of the process.
2
1 3
4
Kinstyle (4)
Kinstyle places in
the hands of hair
salon professionals
a professional tool
to create as much as
possible. The styling
essential for the work
bag where comfort and
practicality are rewarded.
A short line which allows
certain products to be
cocktailed with others
to achieve any look
possible. Products to
construct and at the
same time treat the hair
with the highest respect.
WELCOME TO THE
NEW GENERATION OF
MULTI-REFLECTIVE TONES
The KIN Cosmetics laboratory has taken the next step in the
world of color, achieving new richer tones in color
reflection. Passing from 2 to 3 reflections, a new version of
tones is born, with more shade contrast and diversity. With
Earth Nudes coloring techniques, lsalon professionals can
create volume and highlight areas with distinct tones that are
always harmonious, as well as areas of depth that give even
more verve to the overall look.
DISCOVER MORE ABOUT EARTH NUDES AT KINCOSMETICS.COM
@kincosmetics
KLERAL É
CREATIVITY, PASSION
AND TECHNOLOGIES
Founded in Turin in 1968 by the Marianella
family, Kléral System is today a leading
manufacturer of professional hair care &
beauty products. Thanks to creativity, passion
and advanced technologies, Kleral is currently
exporting to over 80 countries across five
continents and can offer comprehensive and
customized service to develop and supply
Luigi
Marianella,
CEO of Kléral
System s.r.l.,
is leading the
company in
its quest for
worldwide
expansion.
ABOUT US
Company Name:
Kléral System s.r.l.
Company Address:
Via Robert Baden Powell, 6
10024 Moncalieri (TO) – Italy
Website:
www.kleral.com
email
info@kleral.com
Main Brands:
Kléral, Lovien Essential
Main Export Destinations:
U.S.A., Canada, Australia, Israel,
Europe, Ukraine, Russia, Middle East,
Central & South America
Social Media:
INSTAGRAM: @kleralitaly_official
FACEBOOK: Kléral System - Made
in Italy
YOU TUBE: kleral system.italia
innovative & original private labels “Made in
Italy”. 50 years of experience combined with
an R&D department and Marketing & Sales
are able to provide customers a wide range of
hair care and beauty products. Last but not
least, all Kléral System products are entirely
manufactured in Italy and certified by UNI EN
ISO 9001-2015. A wide range of top-level
technical training, courses and workshops
are periodically offered to all clients both in
Italy and worldwide in order to teach new
techniques combined with the latest fashion
trends and elegance. Kleral System has also
been received the “OK ITALIA” award and is
recognized as one of the best cosmetics
manufacturers in Italy. The company boasts
over 600 formulas for products that are
checked step by step and tested. Kléral
System is sensitive to the environment and
seriously committed to developing and
delivering innovative new lines of organic
products, free of dangerous ingredients.
Despite a full time commitment to the
cosmetics sector Kléral System also gives
great importance to charity by supporting the
humanitarian organization AMSES in Capo
Verde. Thanks to strong determination &
expert fundraising, the company succeeded in
developing and opening a social-health centre
and a beautiful kindergarten for orphans. In
recent years Kléral has been consolidating its
presence in over 80 countries worldwide such
as U.S.A, Russia, Ucraina, Middle East, Latin
America, Israel, Canada, Australia, Europe,
India, with a view to conquering more countries
to consolidate our presence in Northern
Europe, Asia and South Pacific.
A selection of images of the
the company's production area.
REASONS WHY
100 % Made in italy
Production site in italy
Experienced & high-profile R&D
department
Strong creativity & passion in
marketing, social media & sales
department
Advanced technologies
Tailor made & customised
projects for private labels
Committed to deliver bespoke
beauty to the world
Over 50 years of experience
Currently exporting to 80
countries worldwide
Advanced & expert educational
services
Sensitive to the environment
Seriously committed to charity
KLERAL É
STAR
PRODUCTS
Biogenesi Natural
Hair care
The natural line
Biogenesi is based on
the use of truly
revolutionary and
effective active
ingredient by plant: the
Phyto-plant stem cells
from a rare and precious
quality of apple tree.
These particular cells
have the ability to
stimulate, accelerate
and repair deeply the
human tissues thanks to
an extraordinary affinity
with skin and hair human
cells. They have a high
and natural healing
power which counteract
the aggressions of the
oxidizing agents and
improve the health, the
wellbeing and the beauty
of the whole organism.
Biogenesi is vegan and
gluten free with an
and their strengthening
power, they are able to
protect the skin and the
hair by the external
aggressions. The line is
also composed by Silk
Protein, Oligo elements
and Natural Oils to
maintain the tissues
healthy, young, elastic
and moisturized.
Biogenesi Argan Color Oil
Sweet permanent
colouring in oil without
ammonia, enriched with
precious natural oils
such as Argan and
Macadamia. It has
Biogenesi Eau de
Couleur
Eau de Couleur is a
delicate permanent
colouring powder without
ammonia. It just has to
be mixed with water. Its
high tonalizing power
perfectly cover grey and
white hair and it ensure
a natural, shiny and
durable color.
ecological and natural
formula.
The other natural
ingredients of the
Biogenesi line are roots,
flowers and herbs
extract such as Ginseng,
Green Tea, Mint,
Camelia. Thanks to their
effective antibacterial
and antiseptic actions
excellent conditioning
and lightening
properties, which
enhance the natural and
beautiful color
reflections. After the
treatment, the hair
remains extremely soft
and silky.
LABOR PRO
PASSION FOR BEAUTY
GENERATIONAL BEAUTY
EXPERTISE AT YOUR DISPOSAL
OUR HISTORY
In 1967 Mr Giuseppe Bruccoleri founded Labor,
artisan business of tailor service, specialized
in work wear and located in Empoli- Florence,
Tuscany. Giuseppe is responsible for sales,
while her sister cuts and sews.
1973: Labor’s foundations are consolidated.
High ambition of Giuseppe requires more
communication to support growth. Giuseppe
creates therefore the first “fashion” catalogue
proposing stylised patterns of new clothing
models.
1975: Highly successful participation on
international hair & beauty fair Cosmoprof in
Bologna strengthen interest in hair & beauty
area. The company build up wider specific
assortment for hairdressers. The relevant
success permits to move in a bigger company
building located in Montelupo Fiorentino. The
Company expands its vision creating specific
accessories products for hairdressers: tool
cabinet and polyethylene disposable tinting
cape G001, brand new and innovative product,
still nowadays our strong suit.
1983: Labor is now a concrete nationwide
reality, specializing more and more in
hairdressers’ field. The company starts to
complete assortment with international brands
as Matador combs, Halkra neck paper and
Kimgloves gloves.
Simone and Claudio
Bruccoleri. “We are
committed everyday to the
pursue of excellence in
making people satisfied
and happy to work with
Labor Pro.”
ABOUT US
Company Name:
Labor Pro Srl
Company Address:
Via L. Giuntini, 34/A
50053 Empoli (FI) - Italy
Tel. +39 0571 542421
Fax +39 0571 592695
Email: info@laborprosrl.com
ordini@laborprosrl.com
Website (s):
www.laborprosrl.com
www.upgradeitaly.com
www.gordonshaving.com
www.gettinfluo.it
Founded in: 1967
Export Manager:
Mr. Andrea Tonioni
Marketing manager:
Mr. Nicola Del Giudice
Main Brands:
Labor Pro, Upgrade,
Gordon, Gettin’Fluo
Main Export Destinations:
Portugal, Spain, Slovenia,
Greece, Bulgaria,
Montenegro, Romania,
Croatia, Belgium, Poland,
Czech Republc, Denmark,
United Kingdom.
REASONS WHY
Quality and Improvement oriented with
an italian family soul.
1989: Giuseppe’s sons, Simone and Claudio,
join the company. With the same entrepreneurial
spirit business venture they believe immediately
in high potential of hairdressers’equipment,
enlarging quickly the assortment.
1992: Labor is now one of Italy’s mainplayers
for professional work wears, tools and
hairdressers’ equipments. Giuseppe leaves
the Company to the responsible hands of his
sons.
1997: “Labor” becomes “Labor Pro Hair” to
highlight new Company’s identity and support
brand image. Presentation of the first catalogue
“Volume 1”. Salesforce is completed in order
to guaranty competent sales promotion and
build up strong relationship with selected
customers.
2002: As Partner you can trust, Labor Pro Hair
focuses on its customer service. Among first
priorities is eccellent product availability ‘always
and immediately’. Logistic and warehouses are
widened, too. More and more growing interest
also of beauty professionals.
2008: Product selection is constantly
improved and completed. Besides a selection
of international brands of reference, the
Company introduces it’s own brand Upgrade:
high positioning, elegant design and exclusive
packaging. Upgrade also increases the interest
of International customers
2012: “Labor Pro Hair” becomes “Labor Pro”.
Besides ‘business Company’, Labor Pro is now
considered ‘Brand of reference’ for hairdressers
and beauty professionals not only in Italy. Labor
Pro moves its headquarter to Empoli-Tuscany.
More than 50 years of excellence
Reliability: a partner
you can trust
Good profit margins
A wide range of products
A diversified selection
Quality logistics and product
availability
Positive reputation and image
Maintenance and repair centre
2019: Coordinated Marketing activities and
introduction of selective distribution method
strengthen development of future potential. The
program aims to provide such excellent products
and services in order to be actively selected by
business partners. Company’s organisation,
further to salesforce network. is composed of
34 people, proudly working for Labor Pro.
THE PARTNER YOU MAY TRUST IN
Taking care of hair and beauty is a noble value
that requires careful preparation and passion.
Reliability - Live with tranquility
Since 1967 we have matured experiences and
knowledge. Our qualities and cultural orientation
to constantly improvement, make us a reliable
Company for supplies quality, assistance service
(before and after purchase), and for selective
distribution policy.
LABOR PRO
PASSION FOR BEAUTY
Marginality - Add more power
to your businesses
A real selective distribution protects wholesale
distributor. Coherent and homogenous price
policy, will avoid any negative popular reaction
in favour of appropriate trade margins for our
partners.
The wide range - Always meet
the appropriate solution
We offer a complete assortment of Hair &
Beauty devices and accessories. 21 categories
and 100 subcategories collect more than 4000
references in our Catalogue.
Therefore we will always offer you the right and
correct solution for matching which ever need of
professionals: from the simplest need of the
apprentice, to the highest need of the master
stylist or professor.
Diversified selection - Satisfy different needs
Appropriate product lines suitable for different
needs, in order to respect commercial
opportunities too: from “first-price” Labor Pro
Life line, Labor pro branded products (mediumhigh
positioning) and high positioned Upgrade
line; further to a selection of important
international branded references as well.
Reputation and images - Attract
and distinguish yourself
High fame of Labor Pro’s brand, specific attention
of relevant images, as well as Marketing activities,
will attract customer’s interest in our Company
and our products; moreover they contribute to
distinguish the professional from the choice of
the selected tools.
Maintenance and repair centre - Satisfied
before&after
Our new maintenance and repair centre is at the
disposal of any client. A specialized staff will
reply you with technician skills and punctuality to
your enquiries. Our Centre will follow up the client
from guarantee management, to maintenances
and repair service.
STAR
PRODUCTS
Upgrade, Beauty comes
from the heart
Upgrade is avantguarde,
knowledge and care:
professional hair tools
for hairstylists aware of
their art and looking to
better themselves. Heart
is not just the brand
symbol, heart is Upgrade
soul: passion in studying
and creating innovative
tools to enahnce talent,
beauty and self-love.35
items. Largest range
of tongs. Wide offer.
Specific tools.
Free Style, the all-in hair
straightener:
ergonmics at its
most, freedom in the
hairstylists’ hands.
Contrary to conventional
straighteners, opening
and closing with an
inevitable heat loss, Free
style is equipped with
a fixed central opening
through which the hair
flows, granting total
freedom of movement
as well as a constant
temperature throughout
the styling.
Infra Curl:
more power and more
texture respecting the
hair. The first infrared
assembled on a tong.
Softer and healthier
waves and curls for a
longer last.
Infrared:
less temperature,
less damage, less
time. The professional
Upgrade Infrared is
high performance and
shinier softer results.
Smoothness at its most
with one pass only.
Alphacompact:
ultralight hair dryer
equipped with a
DC motor achieving
amazing performances
with a lower power
consumption. Extremely
compact, practical and
hairdresser-friendly.
FreeStyle
InfraCurl
AlphaCompact
InfraRed
1) Download the free Aria the AR Platform app
2) Frame the images
15% 0f profits DONATED TO CHARITY
MANIC
PANIC
ONCE EXTREME,
NOW MAINSTREAM
DYE FOR PEACE ®
PUNK ROOTS
Sisters and New York City natives Tish and
Snooky Bellomo have been America’s darlings
of creative hair color, as well as punk rock
pioneers and tastemakers, since their days in
the original Blondie band in the mid-70s.
Opening America’s first Punk Boutique in
1977, they went on to start the world’s first
alternative beauty brand, Manic Panic®,
leading the hair color revolution and changing
the concept of what beauty is forever!
retailers including Ulta, Sally Beauty Supply,
Hot Topic, Walmart, Target.com and Riley
Rose. Our legendary hair color, which has
remained 100% Vegan and Cruelty-Free since
its inception, has helped celebrities including
Rihanna, Lady Gaga, Katy Perry, Cardi B, Kylie
Jenner and Kim Kardashian stand out in the
headlines.
BRINGING COLOR TO THE WORLD
Tish and Snooky have delivered their rock ‘n’
roll lifestyle to the world through their iconic
brand. The product is now available through
ABOUT US
Entrepreneurs, singers
and sisters Snooky (left)
& Tish (right) Bellomo
are the masterminds
behind Manic Panic.
Company Name:
Tish & Snooky’s
Manic Panic NYC
Company Address:
21-07 Borden Ave
4th Floor
New York, NY 11101
Tel. 718 937 6055
Email: internationalsales@
manicpanic.com
Website:
www.manicpanic.com
Presidents/CEOs:
Tish & Snooky Bellomo
Main Brands:
Manic Panic®
Manic Panic®Professional
REASONS WHY
The creative hair color favored
by hair stylists, influencers
and celebrities worldwide
The world’s only 100%
women-owned and operated
creative hair color company
The widest selection of semipermanent
alternative hair colors
Available in over 40 countries!
“Dye For Peace”: 15% of profits
go to charities like BCRF + PETA
360K+ followers on Instagram
228K+ followers on Facebook
1.2M+ views on Youtube
Many colors may be applied to
hair as dark as level 4 to achieve
brilliant highlights/tones
STAR
PRODUCTS
High Voltage®
Classic Cream
Our original iconic
conditioning hair color
formula available
in 55 shades.
Amplified Hair Color
Our Amplified formula
lasts 30% longer than
most semi-permanent
creative colors.
Hair Lightener kits
Prelighten your hair
with our Blue Lightning®,
Flash Lightning®
or Amplified Flash
Lightning®bleach
kits before using
Manic Panic®hair color.
Manic Panic
Professional Semi
Permanent
Gel Hair Color
Deeply pigmented
vibrant color. This
semi-translucent
gel formula lends
itself to color
placement accuracy.
MONTIBELLO
THE LEADING PROFESSIONAL
HAIRDRESSING COMPANY IN SPAIN
Looking back in time, we fondly remember the passion
with which a sales expert, Francisco Muria,
and a young, entrepreneurial chemist, Francesc
Adam started creating and innovating new product
lines specifically for hair care on a professional
level. The roots of the Montibello date back to
1967 with the aim of helping the development of
hairdressing professionals. From the very beginning,
Montibello delivered exceptional professional
quality products and a top-notch education. All this,
with the aim of allowing salons to stand out from
the others, offering new services and optimizing
those they already specialised in.
In a few years, it became the first Spanish professional
cosmetics company and consistently developed
a leading position in terms of number of
clients and market penetration.
Montibello is synonymous with performance, innovation,
quality, closeness and support to the hairdressing
sector, with a great technological capacity
and a clear innovative vision that is applied in the
development of a diversified range of products. The
company's strengths are also expressed in the creation
of tools and an advanced education plan to
support the development of our clients at any time
and everywhere. Montibello provides the salon a
ABOUT US
Company Name:
Montibello - Cosmética
Cosbar, S.L.
Company Address:
Vall d´Aran, 15
08820 El Prat de Llobregat
Barcelona – Spain
Website:
www.montibello.com
Founded in:
1967
General Manager:
Enric Aliberch
Export Manager:
Carola Adam for info write to
export@montibello.com
Founder:
Francesc Adam
Number of Employees:
262
Main Brands:
Cromatone, Oalia, Decode Treat
Naturtech, Smart Touch
Francesc Adam
Co-founder and
Enrich Aliberch
General manager.
full range of hair products in the categories of Color,
Treatment and Styling, suitable for everyone; targeted
to the medium-high segment and with a fresh
and positive Brand identity.
The company manufactures all its products in its
headquarters in El Prat, and its expansion at international
level is advancing according to the strategic
plan of the company. Indeed, the brand is
already consolidated in many countries in Europe,
America and Asia.
All this is possible thanks to an important team of
professionals who work with the utmost enthusiasm,
so that everyday thousands of hairdressing
salons and beauty centers continue to maintain
their trust in the brand.
HIGH PERFORMANCE & INNOVATION
One of Montibello’s key assets is that the company
is recognized throughout the industry for the
quality & performance of its products, mainly obtained
thanks to over 52 years of experience in
manufacturing, know-how gained thanks to the direct
distribution, commercialization and close direct
contact with thousands of hairdressers all around
the world, and having one of most important cosmetic
laboratories in Spain with highly qualified and
talented professionals.
Thanks to all these elements and a clear understanding
that innovation is the only way to grow
and survive, Montibello has a focused approach
to innovation, creating break-through products that
meet consumers’ underserved demands, driving
efficiencies, better margins, differentiation, faster
growth & creating consumer loyalty. In essence:
Products to help clients look good, feel good and
get more out of life.
Tim Hartley at Montibello 50th Anniversary gala.
REASONS WHY
1st Spanish Professional
Company Leader in Distribution
and Penetration
50+ years of experience in the
Professional Beauty Business
262 people with great technical
and innovation capabilities
8000+ hair salons in Spain
31 professional R&D+I in
a state-of-the-art laboratory,
one of most important cosmetic
laboratories in Spain
6 technical centers entirely
dedicated to the education of our
clients and distributors
In 2018, 10,000+ professionals
attended our Training Programs
€ 30 million turnover in 2018
International sales represent
23% of company proceeds,
with an ambitious growth plan
in this area
Present in 20 countries
& 2 affiliates
Located in Barcelona
with 10,000 m2 Headquarters
& Factory and 10,000 m 2
Logistics Center
MONTIBELLO
EXCLUSIVE PROFESSIONAL PRODUCTS, FOCUS
ON THE HAIRDRESSER & CREATING VALUE
Although consumer habits and channels are in a
constant evolution, Montibello’ s philosophy remains
untouchable and more valid than ever. Committed
to creating value throughout the chain and
obsessed with professional channel exclusivity.
In other words, Montibello aims to Inspire professionals
to create and thrive by being the partner in
creativity that answers their needs.
Education is of primary importance concern and
constitutes the backbone of all their products and
services. The company is dedicated to the education
of both clients and distributors.
AMBITION WHERE IT COUNTS
The ambition of Montibello is to contribute to the
future of the hairdresser’s professional category,
inspiring professionals & making people happy,
standing out in innovation and committed to the
channel. For this very reason, the company continues
to invest heavily in Human Resources, brand
upgrading, and facilities improvement so that hairdressers
will continue falling in love with us every
day behind the chair.
STAR
PRODUCTS
Decode Zero: the New
Beauty Standard
Montibello presents a
new generation of clean
hold finishing products
for a natural look. Clean,
invisible styling that
enhances natural beauty.
A new styling category
that suits the lifestyle
of 90% of your clients.
A clean beauty range that
provides a natural finish
and offers:
-Zero stickiness
-Zero nasties
-Zero residues
-Zero gimmicks
-Zero unnecessary
additives
“As pure as water, as
natural as you”
Meteorites
The first and only
colour platform
that illuminates and
rejuvenates blonde hair
The highly popular
Strobing trend brings
a new aura of radiance
and light to blonde
hair combined with
the innovative PLEX
2.0 technology that
recaptures silkiness
and youth to leave
blonde hair looking
renewed and refreshed.
A selection of 10 tones
to reveal ultra-luminous
blonde shades with
multidimensional tones
and flawless & consistent
colour and the first
dual-action: illuminating
cream clay toner that
corrects and purifies
hair colour and adds
a fashionable touch
of light through
6 new shades.
Time to Detox
Hair that feels like new
in just 15 minutes
Montibello presents Time
To Detox, a new treatment
mask that transforms hair
and leaves it feeling like
new in just 15 minutes
in a highly effective, simple
and speedy new ritual.
This innovative mask
renews hair by providing
a deep detox treatment,
revitalising and rejuvenating
the fibre, moisturising
and softening it without
weighing it down, and
adding shine and
movement.
The Time To Detox spa cap
is the latest innovation in
treatment products and
an essential accessory in
the care ritual thanks to its
slow release technology.
The latest generation
materials in the cap’s
structure gradually release
the active ingredients in the
formula, contributing to a
more effective absorption
of the treatment into the
hair fibre and superior,
long-lasting results.
Smart touch save
my hair
Montibello presents
Smart Touch Save
My Hair, the first
365-day multi-benefit
hair protector.
Hair is exposed to stress
and trauma caused
by a number of external
aggressions 365
days of the year. Montibello
presents the first 365-day
multi-benefit protector.
The first Daily Defence
Sun Lotion:
All in one: pre and
post-treatment.
Not only a hair protector
but a daily hair saver.
Smart Touch Save
My Hair won the award
of #1 Professional
Hair Care innovation
in 2019 edition.
www.montibello.com
síguenos en:
Myosotis
Nature favours
your beauty
Myosotis Srl was founded in 1998, borning
from the previous experience of more than
30 years in the trichological field of the
Mattiello’s family. Their constant attention
to nature brings them to launch the brand
Orising, an hair curative line with natural
phytoessences and essential oils with many
biological components. Since the very beginning,
Orising obtains a great success and
spreads rapidly, first in Europe and immediately
after in the Middle East, Russia, Eastern
and central Europe and recently in the USA
and Canada. Today Orising is considered a
landmark on the market for the treatment of
the different scalp and lengths anomalies.
The constant research of innovative products
brings the brand always at the forefront for
quality and specialty of its products. As a
company we strongly believe in mutual trust
with our partners and in collaboration with
them for the reach of mutual tangible objectives.
Seriousness in the relationship with
our partners and their enthusiasm gives us
the urge to always aim higher.
star
products
Above Maria
Grazia Zanini and
Mario Mattiello.
about uS
Company Name:
Myosotis SRL
Company Address:
Via XX Settembre, 9
37129 Verona (VR) - Italy
Tel. +39 045502641
Email: orising@orising.it
Website:
www.orising.it
Founded in:
1998
CEO:
Ms. Maria Grazia Zanini
General Manager:
Mr. Mario Mattiello
Main Brands:
Orising, Orising Skin Care
Main Export Destinations:
Europe, Russia, Ukraine, South
America, Usa, Singapore, Middle East
Exfoliating
Regenerating
Mask
2022 EXHIBITIONS -
COME AND VISIT US:
Cosmoprof Bologna |
10th – 14th March 2022
Beauty World Middle East | Dubai |
31st October – 2nd November 2022
Beauty Istanbul |
13th – 15th October 2022
Cosmoprof Asia Hong Kong |
16th – 18th November 2022
Myosotis
A GOLDEN
DREAM
Four years ago, after various requests of our
best clients, we launched a special collection for
the skin, addressed to high-end clients, Orising
Skin Care. This luxury line contains the newest
generation ingredients of high quality, natural
phytoextracts and many biological components,
the main characteristic of the brand Orising.
Orising Skin Care helps our skin contrasting
the signs of aging and maintaining a luminous,
young, and moisturized skin. The line is gaining
great success thanks also to the unique and refined
packaging, other than the evident attention
to details, essential in the launch of each new
star products
My Golden Secret Gold Cream and Gold Mask, Gold Water
Tonic, Framboise Water Tonic, Like a Dream with Gold 24K
Reasons Why
100% Made in Italy
High Quality Products
Strong Focus on Natural
Ingredients
30 Years’ Experience
COMPANY GEOGRAPHIC BUSINESS
According to company statements,
the currently developed business geographic
areas are: Europe, Russia, Ukraine, Usa,
Canada, Singapore, Middle East
NEW DISTRIBUTION TARGETS
According to the company’s statements,
the brand’s distribution strategy could
consider new opportunities in countries
such as: Asia, Australia, Western Europe,
Latin America.
product. 24K Gold products complete the brand
of excellence in efficacy of results, other than
surely being a reason of interest and attention
of the best distributors. Orising Skin Care is
sold with all the marketing materials needed for
the promotion of the line to all the best distributors.
The quality ‘Made in Italy’ is a guarantee of
efficacy, that together with the unique packaging
pledge a great success of the line. For company
policy, the products and Cruelty Free. In addition,
during the international fairs where we will
enjoy in 2022, we will present our new completely
green line, certificated VEGAN OK, eco-friendly
and produced in the respect of environment.
MYRIAM•K
PARIS
THE REAL FRENCH
SENSE OF BEAUTY
MK France is a French company based in
Paris that has created a brand concept
consisting of both haircare products and
services utilizing multiple channels of
distribution. The products in the Myriam•K
Paris range reflect the personality of its
creator, perfectionist and demanding: Myriam
Keramane.
A 360° PHILOSOPHY
Thanks to the creativity and professionalism
of this woman, whose vision covers the entire
world, a gap has been filled in the world of
hair care and beauty. The Myriam•K Paris
lines were created to anticipate the needs,
desires and trends of the present era.
Both women and men, concerned with their
ABOUT US
Company Name:
MK France
Company Address:
55 Rue Pierre Charron
75008 Paris - France
Tel. +33 1 84 06 40 43
E-mail: commercial@
m-kfrance.com
Website:
www.myriam-kparis.com
Social Media:
Instagram: @myriamkparis
Snapchat: @therealmyriamk
Youtube: @myriamkparis
Started in:
2010
President & Founder:
Myriam Keramane
Global Commercial
Director:
Youcef Bennadja
Number of Employees:
20
Main Brands:
Myriam•K Paris
appearance, need a secure, high-tech
response, to rediscover beautiful, stunning
hair. This is the Myriam•K Paris promise:
products made in France, top of the range, in
keeping with the current trends, allowing all
of its users to feel totally confident.
A WOMAN AND HER DREAM
“You often end up doing what you love” says
Myriam Keramane, founder of Myriam•K
Paris. She dropped out of law school at the
age of 20 to follow her family’s footsteps and
do what she loved: haircare. Her passion for
techniques and makeovers led her to delve
deeper into the profession and research
products that she couldn’t find on the market.
This was her thought: if she couldn’t source
them, she’d make them herself. Myriam is
totally devoted to letting her clients’ beauty
shine and her astonishing success opened
new doors to her. She decided to throw
Founder of
Myriam•K
Paris, Myriam
Keramane
will settle for
nothing less
than perfection
in her products.
herself into the role of a hair product designer
in 2010. Myriam•K Paris is an umbrella
brand that offers innovative haircare services.
In the cosmetics sector, the «Made in France»
label is universally appreciated. In Europe
and elsewhere, French brands continue to
enjoy a select position. France sells, that´s
for sure. At home and abroad, the threecoloured
flag allows distributors to set their
products apart, and allows retailers to offer a
little bit of the French art of living...
Distribution and sale of Myriam•K Paris
products means profiting from the popular
influence of «Brand France».
AN EFFECTIVE MARKETING MIX
Myriam•K Paris offers innovative, high-quality
products, attractive packaging, a variety of
points of sale (wholesalers, concept stores,
hairdressing salons, etc.), excellent
communications, easy access to the products
and affordable price categories for each
customer segment. The Myriam•K Paris
Group brands are present on all the
distribution channels and carefully positioned
in various, completely complementary niches,
in order to satisfy the gamut of demand.
REASONS WHY
Selective, high quality and
complete professional product
range and services
Very high quality products in
terms of performance & reliability
Products developed to meet
market demands
High-quality active ingredients
Constant research and innovation
Prestigious French brand
Customer loyalty
Products Made in France
MYRIAM•K PARIS
STAR
PRODUCTS
Style, design,
and quality
Made in France
with plenty of
savoir-faire.
Lissage Français®
This is a thermoactive
straightening
treatment enriched
with diamond powder,
lily blossom, hyaluronic
acid, cashmere keratin.
Myriam•K Paris draws
on hair culture and
tradition from across the
continents to develop
treatment techniques
that bring the very finest
expertise from around
the world to all women.
As a leading country
in the cosmetics and
luxury sectors, France
deserves a treatment
in its own name. It was
high time that a French
brand left its mark and
gave the world a truly
sumptuous Made in
France product. This
thermo-active taming
treatment reduces
of ingredients are
brought together to
give multidimensional
shine that adds depth
and richness to your
colour while protecting
and caring for your hair.
This revolutionary deep
treatment relaxes hair
95%. Lissage Français®
guarantees progressive
straightening for
controlled volume or
an ultra-sleek look.
Controlled volume: this
straightening treatment
allows reduces hair’s
volume and unappealing
frizz. For intensely
straightened hair, follow
with 5 minutes of blowdrying.
Or simply leave
excess volume and
restore shine and
moisture for ease of
styling. It’s easy to
apply and ensures a
perfect balance between
precious natural
ingredients and cuttingedge
hair technology.
The most luxurious
to air-dry after washing,
for tamed, frizz-free locks.
Ultra-sleek: speciallydesigned
for those who
aren’t easily parted with
their hair straighteners,
this service ensures you
won’t need to pick them
up again for a good few
months.
TECNO ELETTRA
OUR CLAIM:
TRUTH FROM FACTS
OUR HISTORY:
THE TRADITION OF HANDMADE PRODUCTS
Tecno Elettra was founded in 1982, as an
Italian manufacturer with the purpose of
combining the tradition of hand-made products
with large scale industrial production.
This ambitious objective was achieved over
time, with the drive for constant growth and
development found in the determination
and desire for continuous improvement, in
a right mix of tradition, local culture, innovation
research and quality.
ABOUT US
Company Name:
Tecno Elettra Srl
Company Address:
Via Puglie, 10/12
60030 Monsano (AN)
Italy
Tel. +39 0731 60 54 35
Email: info@tecnoelettra.com
/export@tecnoelettra.com
Website:
www.tecnoelettra.com
Founded in:
1982
CEO:
Mr. Gilberto Fava
In the image above,
Gilberto Fava,
Tecno Elettra CEO.
Main Export
Destinations:
Europe, Middle East
and Central America
OUR PRESENT:
HANDMADE QUALITY FOR A GLOBAL MARKET
Over time, new models were created with the
help of an increasing amount of technology
combined with the attention to the details
characteristic of Italian workmanship and
investments in Research and Development
as well as Quality Control, together with numerous
international certifications. All of
this allowed Tecno Elettra to grow and consolidate
its presence in several countries.
Today, Tecno Elettra makes available a wide
range of excellence products that have become
renowned in the field of professional
hairdryers, and with its 5 Product Lines and
a comprehensive customer satisfaction policy,
the company is able to meet the different
needs of the market.
Tecno Elettra
headquarters in
Monsano, Italy.
OUR APPROACH TO WORK:
THE TRUST WE CREATE
The purpose of Tecno Elettra is to strengthen
and expand its distribution network, focusing
on exclusive distributors/importers.
Over the years, we chose to walk side by
side with our clients and we selected companies
interested in long-term relationships
with exclusive agreements. These policies
allowed Tecno Elettra to grow together with
its customers and to make the TE brand a
solid and reliable trademark.
REASONS WHY
More than 35 years of
Italian manufacturing
experience
Exclusively professional
products
Complete production
chain and internal R&D
International profile
together with innovation
and tradition
International quality
certificates
Worldwide presence
Private label services
STAR
PRODUCTS
R.A.M 2.0
Is the Italian Brushless,
the fruit of absolute
innovation in terms
of being lightweight and
boasting the perfect
balance of power and
energy consumption.
It features an all-Italian
brushless motor that
weight surprising little,
together with the inner
air conveyor to reduce
energy consumption
and improve air flow. The
heating element has six
supports
to enable a uniform
distribution of heat
for near-instantaneous
drying power.
Boss
A powerhouse
of styling performance.
Its 2400-2500W
for lightning-fast
drying allow unmatched
power and heat.
Advanced features
and premium
components technology
prevent any danger
of overheating.
All the products
of the 6000 line are
the most powerful
and best-selling.
TECNO ELETTRA
Celero
New Product 2020
Tecno Elettra continues
with their innovations to
benefit the hairdresser,
always with the
utmost respect for
the environment, by
presenting at Cosmoprof
2020, a new product
equipped with a
patented accessory
with the capacity to
increase performance
and reducing energy
consumption.
Therefore, low
consumption and top
performance mean
savings for hairdressers.
We are proud to have
created a hair dryer
that is an ally of both
the hairdresser and the
environment.
Celero, which in Latin
means speed, is a
hairdryer targets the
professional sector
and is equipped with a
patented accessory that
makes it possible to
improve performance.
Its 2200W of power
unleash an energy that
can be channelled to the
centre of the product,
thanks to the patented
application in the nozzle.
The air flow is no longer
dispersed like in a
traditional nozzle, but
is rather unified and
conveyed toward the
centre, thereby providing
a more intense blast of
air. This improvement
also made it possible to
lower the wattage of the
product, because the
patented conveyor gives
the impression of holding
a much more powerful
dryer. All this means
that the hairdresser
spends less time drying
hair, which adds up to
savings in terms time
and consumptions:
another reward for both
your wallet and for the
environment.
OUR FOCUS:
CUSTOMIZATION
All Tecno Elettra products can be customized
according to the customer’s needs; it is
therefore possible to design and create a
specially made product focusing the attention
on a personalized marketing, with the aim
to target the market segment identified by
the Customer. Customization can refer just
to graphics and aesthetics by adding the
customer’s logo on the product, but it can
also involve inner components, in order
to satisfy the end user requests. During
the customization process, it is of utmost
importance to remember that the specific
needs of the Customers are the basis on
which a new product is shaped out of an
already existing one from Tecno Elettra’s
range. This generates a constant interaction
among Tecno Elettra, Customer, market
demands and development of a new brand.
TOGETHAIR
NEW HEAD-SPA
CONCEPT
Togethair® Meeting Nature is the highly specialised
professional hair care line with a
green soul, featuring effective and sensorial
formulations made from raw materials and
functional ingredients of natural origin that
inaugurates a new HEAD-SPA concept for salons.
“We blend the tradition of Phytotherapy with
the performance of professional hair products
to create extremely effective cosmetics
with a green soul. We combine passion with
the skills of different people, the person who
launched the idea of the product to the person
who uses it at home or in the salon every
day. We want to share the emotions of beauty
and bring people closer to nature, also
through the use of more natural and eco-sustainable
products.”
EFFECTIVENESS AND CREATIVITY
Togethair® offers a wide range of products
whose natural, effective and pleasant formulations
meet the needs of Head Spas and
Hair Salons. A complete range for hair salons
offering specific products for every need,
guaranteeing excellent performance and letting
the salon staff express their creativity.
OUR PRODUCT COLLECTIONS
•O-RANGE HAIR COLOR
•NABE HAIR COLOR
•MEET PURE COLOR
•DEKO LINE
•NEWAVE
•3D BOND THERAPY
•NHC SPA TREATMENTS
•NEW FINISH CONCEPT
ABOUT US
Company Name:
Togethair S.r.l.
Registered office:
Via Cesare Cantu, 1
20123 Milan - Italy
Email: info@togethair.it
Website:
www.togethair.it
www.naturaliatantum.com
Founded in:
2016
Export Manager:
Mr. Paolo Galvani
Sales Manager Italia:
Mr. Maurizio Dalla Chiara
Export Destinations:
Worldwide
Main Brands:
Nabe Hair Color, O-Range,
Nhc Spa Treatments, New
Finish Concept
REASONS WHY
Focus on people
100% Made In ltaly
Production chain and site
Internal R&D Departments
GMP certificate
More than 40 years of
experience
Phytotherapy and natural
cosmetics knowledge
MADE IN ITALY EXCELLENCE CONQUERS
THE WORLD
The company is present in France, Portugal,
Switzerland, Croatia, Greece, Macedonia, Poland,
Hungary, Lithuania, South Korea, China,
Taiwan, Singapore, Malaysia, Hong Kong, Kuwait,
Saudi Arabia, Russian Federation.
STILL GROWING
Today Togethair® keeps on growing by becoming
part of Naturalia Tantum, a collector of
excellence made in Italy, a reference point for
natural cosmetics, functional integration, nutraceuticals,
beauty treatments and wellness
products.
A major international player, unique in terms
of the size and quality of its offer, committed
to research and innovation in the sector from
a green perspective.
On this page, hair
fashion imagery and
the production line.
TOGETHAIR
NHC SPA TREATMENTS
The line of specific treatments for the health
of hair and scalp. Chamomile, Nettle, Watercress,
Almonds, Hibiscus Flowers, Maidenhair
and Citrus are some of the functional
ingredients of this line made with ingredients
of up to 98% natural origin, with no sulphate
surfactants, parabens and mineral oils to ensure
a high level of naturalness.
HAIR FINISH INNOVATION
The Finishing products are enriched with Phytokeratin,
a vegetable keratin extracted
from hydrolyzed wheat proteins that replicates
the characteristics of the hair fibre, strengthening
the cuticles, revitalizing and restructuring
the hair, preserving its natural state. Hair
is smoother, easier to comb and to control,
allowing for perfectly defined styling. Hair is
thicker, silkier, more voluminous and shiny.
STAR
PRODUCTS
New Finish Concept
Sixteen products with a
base of Phytokeratin
studied for all phases
of styling. Finishing in a
new natural way.
Nhc Spa Treatments
Thirty-six products
that constitute a
complete line of
beauty treatments for
hair health and scalp
problems.
Nabè Hair Color
Evenly covers 100%
of grey hair and can
lighten bases up to five
tones. The low ammonia
content reduces skin
irritation, burning,
and keeps reddening
to a minimum.
The formulation is
completely soap free
and does not dehydrate
the hair fibre during
processing. Its balanced
formula also features
a pleasant fruity scent.
Available in 84 shades.
TOGETHAIR.IT
NABÈ
HAIR
COLOR
T H E C O L O R O F N A T U R E M E E T S B E A U T Y
TRINITY
QUALITY AND A
PASSION FOR PEOPLE
Trinity haircare finds its origin in Switzerland.
The company is proud to be Swiss and to be
able to show some of the typical features
Switzerland is known for across the world,
such as superior quality products, clean, modern
and functional design and strong focus
on environment, nature and people. With an
international team of professionals with their
own specialist skills and experience, the
company tries to incorporate its Swiss roots
and Swiss characteristics into every project,
product and activity, from Research and Development
to packaging, through the quality
and functionality of all their products. One of
the main endeavours of the company is to
represent a complete and consistent Swiss
identity, by being loyal to its values and principles.
However, it shows the same great respect
for its suppliers’, distributors’, partner
salons’ and customers’ identity, because the
main focus of this brand is on people.
SWISS IDENTITY
The brand was established in 2007 and immediately
achieved resounding success in
Germany, Austria and Switzerland. Thanks
to the outstanding quality of the product line
and the company attendance at international
conventions and shows, European markets
soon noticed the young and creative haircare
brand.
Started as a Swiss based R&D laboratory, the
company established a 40,000 sqm logistic
location at the latest standard managed with
SAP software in the south of Germany. Additionally,
the Marketing Department teamed
up with international colleagues from Germany
and Holland. This skilful and creative
crew focused on one mission: positioning Trinity
haircare broadly in medium and high-end
salons in Europe and worldwide. In order to
achieve this, the brand chose a communication
strategy in modern social media, but also
ABOUT US
Company Name:
Trinity haircare AG
Company Address:
Rorschacher Str. 150
9000 St. Gallen
Switzerland
Tel.+41 (0) 71 351 74 - 66
Fax +41 (0) 71 351 74 - 68
Website:
www.trinity-haircare.com
www.tailorsgrooming.com
President:
Robin Schenke
Main Brands:
Trinity haircare – Tailor’s
Grooming
Main Export Destinations:
Germany, Holland, Belgium,
Greece, France, Russia,
Portugal, Czech Republic,
Slovakia, Slovenia, Serbia
and Austria
Left, President
Robin Schenke.
In this page, Trinity hairstyling images and
some events attended by the Company.
REASONS WHY
in traditional channels, by sponsoring some
television formats and a number of sports
events and teams. A great achievement for
the development of the brand was the recruitment
of Robin Schenke. At the beginning the
experienced sales professional took on the
position of Export Manager but quickly moved
to a higher level. He took on the company management,
successfully introduced it in more
than 20 countries and made it a well-known
and respected brand in the professional haircare
market worldwide. Charity is an utmost
concern for Trinity, which supports a variety of
projects in the fight against cancer. The company
is also concerned with environmental
protection, sustainability of all materials and
production processes and the continual professional
development of the haircare professionals.
The Trinity’s European Artistic team
has enhanced the educational expertise of
the brand. This group of hair artists who come
from different European countries is responsible
for the development of trend-setting collections,
techniques and products, but most
of all the perfect training for clients in all the
markets where the brand is active.
Passionate, individual,
friendly service
Swiss Quality Products
100% salon exclusive – more
than an empty promise
The colour experts
High profile Research and
Development
Full range of products –
everything a salon needs
Appealing Trend Collections
twice a year
Trinity Trophy – Challenge for
your creativity
TRINITY
VISION, MISSION & STRATEGY
Trinity vision is to become one of the leading
brands in today’s professional haircare market,
not in terms of size or turnover, but in terms
of brand recognition, brand awareness, and
most importantly brand value. The company’s
greatest ambition is to be one of the most wellknown
and respected brands in the professional
haircare market worldwide. Trinity's mission is
to sell and promote 100% Swiss salon exclusive
premium quality products in today’s professional
haircare market, with a personal touch and
with a clear focus on education, training and
support, to foster partner salons’ success
and constant growth. Trinity strategy is to
create a strong and cooperative network of
suppliers and distributors who understand, live
and foster the Trinity vision and mission and are
in line with the company policy and values. This
Trinity global network should promote the Trinity
brand and distribute its products by supporting
partner salons.
STAR
PRODUCTS
VDT Cream Hair Colour
140 shades for intense,
brilliant and long-lasting
results with the key
ingredient Vibrant Care
Complex with Jojoba oil,
beeswax, pomegranate
core oil, linoleic acid
and the pigment-booster
Pyrazol for perfect
coverage while protecting
hair and scalp.
Tailor’s Clay
Strong hold and matte
finish for every type of
hair. This unique styling
tool with bamboo extract
and silica is the one
and only real clay. Its
stunning creamy texture
gives firm hold, form and
texture. Perfect for short
cuts and for everybody
who likes a natural and
strong look.
One12 multi-action
spray
12 benefits in only one
product: nourishes,
detangles, eliminates
frizz, acts anti-static,
protects the colour,
adds volume, seals
cuticles, protects from
environmental stress,
seals ends, reduces
blow-drying time, hinders
cellular ageing and
leaves hair brilliant and
shiny. Contains a blend
of precious natural Argan
oil, Macadamia oil and
Nyamplung oil.
RAWMANTIC
The latest Trend Collection of TRINITY haircare Fall & Winter 2017/18
TRINITY haircare AG
Rorschacherstrasse 150-152
CH-9000 St. Gallen
Tel. +41 (0) 71 351 74 - 66
office@trinity-haircare.com
www.trinity-haircare.com
URBAN
KERATIN FRANCE
FRENCH EXCELLENCE
FOR HAIR
2010, Marseille: URBAN KERATIN begins.
The business was born of the meeting
between Mélanie Audouin and Bernard
Bigiaoui, who decided to combine their 10
years of experience in the world of hairdressing
to develop an unprecedented concept. At that
time, there were many brands marketing
Brazilian smoothing treatments, but their
effectiveness was not always guaranteed and
it was difficult to ensure their origins. More
importantly, many of them were harmful to the
client’s health.
Together Mélanie and Bernard imagined a
powerful Brazilian smoothing formula that
would be formaldehyde-free.
The Concept: smooth hair while doing no
damage, and even protecting it.
It took long months of research, but they
succeeded in developing an original formula
based on keratin and amino acids that could
smooth and repair hair deep down with a
prolonged effect.
This revolutionary smoothing formula worked
on all types of hair, reducing curls up to 90%
for 3 to 5 months. Obviously it met with
immediate success, both in France and
abroad, and continues to be their best-seller
even today.
Thanks to this innovation, URBAN KERATIN is
rapidly becoming a point of reference for
keratin products.
ABOUT US
Company Name:
Urban Keratin France
Company Address:
15, Boulevard de St Loup
13010 MARSEILLE, France
Website:
www.urbankeratin.fr
Founded in:
2010
CEO:
Mélanie Audouin & Bernard Bigiaoui
Number of Employees:
Around 20
Activity:
Design, Manufacture and Marketing
of Hair Products
The brand now boasts a strong distribution
network in France, counting more than 350
points of sale, and stands out as the leader
in Brazilian smoothing. The company has
continued to grow, but always on a human
scale, with about twenty employees.
Today it is still loyal to its mission of developing
products that guarantee technology, passion
and ingenuity.
Diamonds are your hair's
best friend, too!
REVOLUTIONARY PRODUCTS
The strength of URBAN KERATIN lies in their
ability to offer innovative and up-to-date
products. Since 2010, 10 new ranges have
been launched. For the most part, they
combine keratin and diamond powder for the
utmost shine and effectiveness.
The selected ingredients are of the highest
quality and have inspired the development of
exclusive formulas in the company’s
laboratories.
Ammonia-free oxydizing colour, colour remover,
and the styling range all guarantee immediate
and brilliant results. As there are different
hair types, URBAN KERATIN offers specific
ranges for each one, with a view to reaching
as many clients as possible.
This is why today it is a must-have brand for
salon professionals.
REASONS WHY
Leader in Brazilian smoothing
Permanent hair color
with no ammonia
French quality
Revolutionary products
A wide variety of products
A strong international presence
100% integrated
production chain
Loyal digital community
FRENCH SAVOIR-FAIRE
URBAN KERATIN products are developed with
the utmost respect for European standards.
French quality is found in the deep and lasting
care offered by each and every range. This
know-how also resulted in the BLONDE
and BRUNE FROM ST TROPEZ ranges, which
boosted the glamorous image of this French
brand worldwide.
The brand pays particular attention to quality
control. Indeed, the company owns their own
filling unit near Lyon and manage all their
own logistics.
Thanks to the implementation of this 100%
integrated production line, URBAN KERATIN is
able to provide their clients with deliveries in
record time. Education and coaching are also
a priority. Technical training is offered regularly
to guide hairdressers in offering their clients
the best salon care possible.
URBAN KERATIN FRANCE
AN INTERNATIONAL PRESENCE
Last September, during the MCB PARIS,
URBAN KERATIN organised its first
hairdressing show, aptly entitled URBAN
JUNGLE. The event, which brought together
over 200 hairdressers and distributors from
around the world, was orchestrated by Bob
Jeffy, the brand’s hairdresser-ambassador.
The hairstyles presented were inspired by the
most beautiful exotic birds, from pink
flamingos to royal peacocks. They reflected
the diversity and richness of the world, a nod
to all distributors around the globe.
This is more relevant today than ever, because
URBAN KERATIN is now present in more than
25 countries, with a strong presence in
Europe, North America and the Middle East.
In Canada, hundreds of salons use URBAN
KERATIN, while they count 400 hair salons in
STAR PRODUCTS
Urban Diamant
Diamond powder joins
forces with keratin
to bring brightness,
softness, shine, and
radiance to hair. The
shampoo, conditioner,
and creamy care of this
luxury range make them
the best anti-ageing
allies for your hair,
allowing natural
restructuring.
Urban Color
An oxidation colouring
with no ammonia,
combined with the
stimulating action of
a new anti-ageing care
technology 3.0:
Lebanon. This success is the result of a
long-term plan, including participation in
many trade shows around the world, like
COSMOPROF and BEAUTY WORLD, every year.
DIGITAL POWER
URBAN KERATIN understands that it is
essential to place their stakes on social
networks. Today it has a strong community of
more than 75,000 subscribers worldwide.
In this way, the brand creates a connection
with Internet users by offering them targeted
professional advice. They discover URBAN
KERATIN products in a fun and interactive way
through videos, tutorials, contests. These
weekly meetings help to build community
loyalty and introduce the brand to as many
people as possible.
URBAN KERATIN has managed to create a
relationship of trust with both professionals
and the general public alike.
hyaluronic acid, keratin,
and diamond powder.
The result: perfect
grey coverage, extreme
brilliance, long-lasting
hydration, and
rejuvenated hair.
Keratin Extreme Mask
Here’s a real must-have.
Its composition
with bio-molecules
of keratin and wheat
protein penetrates
and reconstructs
the structure of
damaged hair from the
inside, while nourishing
and moisturising it.
It leaves hair shiny,
soft, and easy to comb
for 3 to 4 weeks.
Argan Keratin Serum
Thanks to its unique
formula enriched with
argan oil, jojoba oil
and keratin, this serum
moisturises, treats and
prevents the ageing
of all types of hair.
It also enhances
shine, suppleness and
smoothness of the hair.
Its effectiveness is
thermo-active: in other
words, is reinforced
under the effect of
heat while protecting
the hair from irons
and driers. This serum
also eliminates frizz
and split ends.
VEZZOSI
OUR PASSION
IS MADE IN ITALY
For more than 40 years, we have been designing
and constructing salons for hairdressers
and for over 40 years clients have been
consulting Vezzosi, trusting in this company's
quality, service, innovation, and creativity.
The continuous search for new lines, new
materials, and new trends gives rise to the
creation of forms that are always on trends
and items that are more than just tools of the
trade, but evolve to become true objects of
design.
From aluminium to steel, via glass and wood
or Plexiglass®, nothing is left to chance, but
is rather the fruit of in-depth analyses not only
in the world of hairdressing, but in numerous
market sectors and in any setting or situation
that may be a source of inspiration for a new
creation.
In the Vezzosi scale of values, product quality
and client satisfaction are at the same level
as creativity – all of which can be considered
requisites for the success of any business.
Each product that exits the factory bears a
hallmark that certifies that it originated and
was produced in Italy. In a historic moment
when an exasperating search for low prices
is flooding the market with poor quality products,
Vezzosi’s mission is to maintain superior
standards.
These standards are maintained in services
ABOUT US
Company Name:
Vezzosi srl
Company Address:
Via Martiri della Romania 9
42020 Albinea (RE) - Italy
E-mail: Info@vezzosiarredamenti.com
Website:
www.vezzosiarredamenti.com
Export Manager:
Mr. Daniele Braglia
Main Brands:
Vezzosi
Number of employees:
20
Main Export Destinations:
Europe-Russia- Arab Emirates -
United States - Italy
offered to clients as well: a design office that
is always available for 3D renderings that,
thanks to the use of cutting-edge technological
innovations in the IT field, make it possible
to create drawings similar to photographs;
a team of experts capable of visiting salons
to take measurements on site and making
initial suggestions for furnishing; a team of
specialised installers to set up the salon; a
commercial office organised to maintain contacts
worldwide; a distribution network capable
of effectively covering the territory. All in
Italian design and
an elegant flair for
contemporary yet classic
looks and materials like
wood, iron, and marble for
a functional nad beautiful
salon space.
REASONS WHY
all, professionals who entrusts Vezzosi with
their salon design is accompanied from the
beginning to the end, from the decision to renovate
to the inauguration of the new space.
INTERNATIONAL STRATEGY
Vezzosi can be found on markets worldwide,
from Italy and throughout Europe, Russia and
the Arab Emirates, and the United States. They
can also be found at leading trade fairs, like Cosmoprof
Bologna, MCB in Paris, and the Lyons
fair. As of today markets for potential further expansion
– to be consolidated together with top
distributors – include: England, Portugal, Spain,
Germany, Russia, and the Arab Emirates.
Continuous search for new lines
and materials
Italian design and production
In-house technical offices
with architects specialised
in salon design
Customised projects
Sales office that maintains
contacts worldwide
Distribution network that
effectively covers the territory
2020 PRODUCT LAUNCHES
The two top lines for 2020:
ALLURE: an elegant line that marks the comeback
of the marble effect: a chic, precious,
and timeless material used both at the washing
stations and in the armchairs, combined with
the upholstery that, in most work stations and
VEZZOSI
1
For more than 30 years
clients have been relying
on Vezzosi, certain
to find the quality,
service, innovation, and
creativity they desire.
furniture, is combined with wood and laminates.
Vezzosi has succeeded in breathing new life into
the marble effect, seeking to use it creatively,
but never compromising its classic elegance. In
this way it has become the new protagonist in
2020 furnishing and design trends.
The dominant shape of this line is the arc, which
can be found in every object of the line.
IRON: to offset the Allure line, Vezzosi will launch
a new line expected to mark the rebirth of industrial
style. The Iron line features clean linear
forms, with the warmth and varying shades of
wood grain contrasting with iron, which is instead
cold and minimalist, to create a perfect combination
between modern and vintage style.
4
5
2
STAR
PRODUCTS
1. ALLURE armchair, created with the line’’s
signature arc, ergonomic, padded with vertical
seams, embellished with a faux marble insert that
evokes the charm of classic and elegant taste.
2. ALLURE shampoo station, recalling the arc
shape of its matching armchair. Padded, with
vertical seams, embellished with a faux marble
insert. An ergonomic shampoo station that
embraces the client, available in three versions:
basic, relax with electrically adjustable leg support,
and the version with lymphatic drainage massage
with continuous variation in air flow.
3. ALLURE work station created in laminate
with faux-marble inserts. Soft lines that recall
an arc and perfectly complement the shampoo
station and armchair. This work station is
embellished by a roundish trunk that has the dual
function of foot rest and storage compartment.
4. IRON line armchair in iron and metal mesh
with both seat and back padded. Square-shaped
armchair with clean and linear design that fits
perfectly into an industrial style decor. The base
of the armchair is unusual, with a four-footed
innovative form, always in iron.
5. IRON line shampoo station in iron and metal
mesh with both seat and back padded. Squared
and clean line, industrial style. Square basin.
A shampoo station available in three versions:
basic, relax with electrically adjustable leg support,
and the version with lymphatic drainage massage
with continuous variation in air flow.
3
adv by
ALLURE
Vezzosi’s New Collection
www.vezzosiarredamenti.com
WAHL
PROFESSIONAL
PROFESSIONAL GROOMING
WITH A LEADING VISION
Since 1919, with the invention of the first
practical electric hair clipper, Wahl Clipper
Corporation has been the leader in the
professional and home grooming category. Today,
with over 2,500 employees worldwide, they are
proud to carry forward the tradition of innovation
and superior customer service that was created
by Leo J. Wahl. While Wahl has changed over
the years, it has also stayed the same. Wahl is
still headquartered in Sterling, Illinois, USA.
Today Wahl products are sold in approximately
176 countries worldwide with eight global
manufacturing facilities as well as 25 sales
offices. Products remain the global standard for
integrity, value and efficiency. At Wahl, they are
proud of their heritage of excellence as well as
their remarkable list of ground-breaking
innovations for the present and future for the
global market. Wahl founder Leo Wahl (left
image) first took his inspiration as a high school
student working for his uncle who manufactured
electric massagers.
CELEBRATING 100 YEARS IN 2019
Leo would travel to local barbershops and
noticed a real need missing, an electric motor
powered clipper. He perfected this while studying
at the University of Illinois and filed for his first
patent in 1919. Since then, Wahl Clipper has
continued to expand and innovate, all with the
professional artist in mind.
The company sets its sights on Leading with
ABOUT US
Company Name:
Wahl Clipper
Corporation
Company Address:
2900 N Locust St. Sterling,
IL 61081 - USA
Tel. 1-800-776-9245
E-mail: wahlpro@gmail.com
Website:
www.wahlpro.com
Founded in:
1919
President/CEO:
Greg Wahl
Number of Employees:
1100+ (domestically)
Main Brands:
Wahl, 5-Star, Sterling
From left to right: Kevin Wahl, Phil Wahl, Lance Wahl,
Dan Wahl, Brian Wahl, Mike Wahl.
Vision, a new philosophy for the 21st Century.
"To maintain our leadership position,” - said
Wahl Clipper Corporation President/CEO Wahl,
“in the personal care categories we serve, we
must have vision. Vision to continually improve
our existing products. Vision to bring new
products to market which meet the wants and
needs of consumers. Vision to stay innovative
and ahead of our competitors, and vision to
support our customers, the retailers, with sales
and marketing programs that make it easy, fun
and profitable for them to sell more Wahl
products. Leading with Vision means constantly
being alert to new opportunities. By sharing
the vision, we can make tomorrow absolutely
extraordinary."
As we head into the future, Wahl Clipper is
proud to celebrate its 100 year anniversary in
2019. The company has big plans for new
products, advertisements, and packaging.
More importantly, Wahl plans to celebrate
with their hard-working staff and community
to show their appreciation for years and years
of dedicated service and support. The company
looks forward to new leadership with the 4th
generation of the Wahl family (pictured on the
left) and continued success.
REASONS WHY
#1 selling clipper company
in the world
Professional products are
made in the USA in Sterling, IL
They take pride in producing
high quality tools for the busy
barber and stylist
Top notch customer service and
repair staff located in Sterling, IL
Inventors of the first
electromagnetic motor clippers
99+ years of excellence
in the professional industry
Leaders in innovation in the
barber industry
Only manufacturer of
professional shavers in the USA
Family owned company with
4 generations of leadership
STAR
PRODUCTS
Black Peanut
The Wahl Black Peanut is
our number one selling
professional trimmer in the
USA. This lightweight unit
comes with a detachable
blade for easy cleaning
and maintenance. The
Wahl Black Peanut is a
compact, rotary motor
powered tool that is
versatile and can be used
as both a clipper and a
trimmer. It also is a great
beard trimmer!
Cordless Magic Clip
The 5-Star Cordless Magic
Clip is designed to deliver
the sharp performance
that experts demand with
the freedom of a cordless
clipper. The magic is in
the blades! The Cordless
Magic Clip features a high
precision stagger-tooth
2161 blade with crunch
technology. This cordless
tool offers superior speed
and ease of use,
a convenient taper lever for
easy fading and blending,
and a lithium ion battery for
a 90+ minute run time per
charge. It also has a cord/
cordless cutting capability.
5 Star Shaver
More than just a shaver,
this finishing tool offers
an appealing aesthetic
in addition to top-notch
precision. It comes with
a rechargeable battery
that can keep the rotary
motor running at full speed
for up to 60 minutes per
charge. With hypoallergenic
gold foil, even the most
sensitive skin will be free of
razor bumps, ingrown hairs,
or skin irritation.
YANGUAS
PROFESSIONAL
KINDNESS & SIMPLICITY:
NON-AGGRESSIVE INNOVATION
Yanguas Cosmetics is a Spanish company
specialized in manufacturing and selling
cosmetics products since 1994. It success is
the success of the professional, and therefore
the company makes a careful selection
of the active principles of each formula
achieving innovative and non-aggressive
formulas protecting hair health as much
as possible. The Quality and Safety of all
products has allowed Yanguas to obtain ISO
9001 quality certificates and ISO 22716 good
manufacturing practices in order to comply
with international regulations.
The company has a specialized Professional
Team with dedicated to developing its national
and international growth.
Yanguas’s policy of Kindness and Simplicity
allows it to maintain a relationship of trust
and lasting with its customers, always
being available to answer any questions or
ABOUT US
Company Name:
Yanguas
Professional
Company Address:
Poligono Industrial Las
Labradas, Calle Castilla
Leon 13 - 7, 31.500 Tudela
Navarra, Spain
(+34) 948 410 308 /
680 175 502
Emails:
Anabelen@yanguas.net /
export@yanguas.net
Website:
www.yanguasprofessional.com
www.yanguashygienic.com
Founded:
1994
Management Contacts:
Ana Belen Gracia
Direccion Comercial
anabelen@yanguas.net
Angel Magallon Gerencia
angel@yanguas.net
Number of Employees:
20
Main Brands:
Yanguas Attraxtion,
Blussy, Only One,
Hidracolor, Attraxtion,
Yannanya, Yanguas
Hygienic
Main Export Markets:
Portugal, Poland,
Belgium, Peru, Puerto
Rico, Dominican
Republic, Lebanon,
Jordan
Target Markets:
Italy, Germany, France
The Quality and Safety of all
Yanguas products has enabled
it to obtain ISO 9001 quality
certificates and ISO 22716
good manufacturing practices.
REASONS WHY
Experience in the sector of more
than 25 years
Competitive price-quality ratio
Excellence in innovation
Wide product catalogue
Continuous training of
commercial teams
International presence
Strategic Alliances
queries that may arise. Working day by day
in the Innovation and Development of new
products, prestigious associations have
rewarded its work with business recognitions
European Award for Business Management
and Innovation, August 2018 and Gold Medal
for the Business Trajectory in the World of
Image, February 2017 .
Yanguas also specialises in the manufacture
and commercialization of hygiene and
disinfection products in the sanitary and
health field.
YANGUAS
PROFESSIONAL
Yanguas’s policy of Kindness and
Simplicity allows it to maintain a
relationship of trust and lasting
with its customers, always being
available to answer any questions
or queries that may arise.
STAR
PRODUCTS
Permanent Hair
Cream Colour
Vegan cream colouring
with 100% grey hair
coverage. Enriched
with Argan Oil and
macadamia.
Only One Vegan
Treatment
Intensive treatment
with 100% natural
ingredients. It’s highly
repairing formula is
rich in oils, Keratine,
hyaluronic acid,
vegetable proteins and
vitamin E.
Hairloss Treatment
Anti-hair loss treatment
based on the latest
epigenetics studies that
strengthens hair and
helps stop hair loss,
improving its synthesis
and vitality.
102
COUNTRIES WE DO
BUSINESS WITH
DOMESTIC SALES
33+ MANAGERS
THE WORLD’S LARGEST
OUR HAIRCARE PORTFOLIO
THE KIRSCHNER GROUP
28328 Constellation Road
Valencia, CA CA 91355, USA
intlsupport@kirschnergroup.com
www.kirschnergroup.com
+1-661-257-6260
INTERNATIONAL SALES
YEARS OF
25+
REPRESENTATIVES
EXPERIENCE
35+
BEAUTY SALES ORGANIZATION
WHO WE ARE
The Kirschner Group, Inc. is a professional
sales organization with over 35 years of
experience growing America’s leading,
professional beauty brands.
We are the only sales organization in the
professional beauty industry to service
all 50 states, Canada, and the entire
international marketplace with strategically
placed Reps covering all continents.
WHAT WE DO
The Kirschner Group, Inc. connects our brands to the right
international distributor and retailer, then manages the business
relationship on a day-to-day basis, to ensure our customers
are getting the right support they need for brand growth.
WHERE WE SELL
Hair / Nail / Esthetic Professional Distributors I Ethnic Distributors
Barber Distributors I Chain Salons I Prestige / Department Stores
Beauty Retailers I E-Commerce I TV Shopping Network
OUR SKIN AND BEAUTY PORTFOLIO
The Kirschner Group, Inc.
tkg.beauty
THE MOST IMPORTANT BEAUTY
TRADE SHOW IN THE WORLD,
DEDICATED TO ALL SECTORS
OF THE BEAUTY INDUSTRY
COSMOPROF.COM
BOLOGNA, ITALY
FAIR DISTRICT
10 – 13 MARCH 2022
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ORGANIZED BY
BolognaFiere Cosmoprof S.p.a.
Milan, Italy
P +39 02 796 420
F +39 02 795 036
info@cosmoprof.it
COMPANY OF IN PARTNERSHIP WITH WITH THE SUPPORT OF
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