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JHB North May 2021

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Bake with heart

Carey-Anne Robson’s love of baking was instilled as a child when she

spent time with her mum in the kitchen. Now, she’s inspiring her

own kids’ passion for baking – along with a whole host of Joburgers.

Love baking but hate the fuss?

Here’s the solution. Carey-Anne

Robson, a passionate baker, inspired

creative and loving mum, founded

uBaked – a baking box with premeasured

ingredients ordered

online and delivered directly to

your doorstep, taking the fuss

out of baking to allow for more

fun! Her original baking business,

Finchly Bespoke Bakes (named after

her children), pivoted to add the

offering of uBaked back in August

last year.

Baking isn’t just a hobby for Carey-

Anne. She’s serious about her craft,

having studied both sugarcraft

and advanced cakes through the

Prue Leith Culinary Institute. Her

kits are designed for anyone to

use, whether you know your whisk

from your spatula or not! ‘I came up

with the idea to create premium

baking kits just before lockdown

as a complimentary offering to my

existing baking business, Finchly

Bespoke Bakes, which offers

wedding and custom celebration

cakes,’ Carey-Anne says.

We took her Luscious Chocolate

Sponge Cake for a test drive and

it was so quick and easy to make.

Consider us uBaked converts –

especially after we took a huge

bite (or 10!) of the decadent

chocolate indulgence with the

richest ganache we’ve ever tasted.

Usually, so much time gets wasted

fiddling with measuring spoons and

cups, and rummaging around for

the kitchen scale – not anymore! ‘I

wanted to put together a premium

offering that would be delivered to

your door and make it easier for you

to bake not only for yourself but

with kids, and without all the mess

and fuss of measuring.’

Carey-Anne Robson makes baking fuss-free and easy for all to enjoy.

22 Get It Magazine May 21

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