Retailers Forum Magazine January 2022 EMAG
Monthly magazine for independent retailers, retail store owners and online stores. Every issue features interesting articles on how to start or expand your business along with news of the retail industry. In every issue we have ads from the country's leading wholesale merchandise sources where you can buy from to stock up your store or order goods to sell online. Visit our full site with 1000's of free articles and specials - all free at www.RetailersForum.com
Monthly magazine for independent retailers, retail store owners and online stores. Every issue features interesting articles on how to start or expand your business along with news of the retail industry. In every issue we have ads from the country's leading wholesale merchandise sources where you can buy from to stock up your store or order goods to sell online. Visit our full site with 1000's of free articles and specials - all free at www.RetailersForum.com
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etailers<br />
VOL. 41 NO. 9<br />
JANUARY <strong>2022</strong><br />
Here's To A<br />
<strong>Forum</strong>-Tastic New Year!<br />
Connecting Connecting Wholesalers and <strong>Retailers</strong> Since 1981Since 1981
Want More Info? Circle #07 on page 11 • www.Vendor411.com<br />
Page 2 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE
Your FashionHeadquarters<br />
100's OF ITEMS UNDER $19.99!<br />
Great Resource for Independent Online & Brick-and-Mortar <strong>Retailers</strong>.<br />
Join UIN/Milanoo for a solid and reliable source for the latest fashion merchandise.<br />
We ship worldwide with NO minimum orders.<br />
Shirt For Women Coffee Brown Polyester<br />
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Long Sleeves Casual Shirt<br />
$ 13.99<br />
Women Bodycon Dress Short Sleeve Solid<br />
Color 2021 Sheath Dresses<br />
$ 8.99<br />
Women Poncho Color Block Oragnge Red<br />
Poncho Irregular Warmth Preservation<br />
Oversized Piping Cap<br />
$ 19.99<br />
Women Two Piece Sets Black Polyester Long Flared<br />
Pants Pleated Long Sleeves Casual Top Outfit<br />
$ 19.99<br />
Casual Shirt For Men Turndown Collar Casual<br />
White Men’s Shirts<br />
$ 13.99<br />
Men Hoodies Hooded Long Sleeves Pockets<br />
Polyester Casual Sweatshirt<br />
$ 17.99<br />
Pants For Men Casual Natural Waist Straight<br />
Cargo Pant Khaki Pants<br />
$ 19.95<br />
SOLID & RELIABLE SOURCE for the latest fashion merchandise<br />
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Men Leather Jacket Portrait Neckline Long Sleeves<br />
Casual Windbreaker Winter Black Stylish Coats<br />
$ 39.95<br />
www.UinDeals.com<br />
RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 3
NYC’S BEST<br />
EST BLING!<br />
CHAINS • PENDANTS • BRACELETS • WATCHES<br />
Famous<br />
Celebrity<br />
Clientele<br />
30 YEARS OF CUSTOMER SATISFACTION • HIGHEST QUALITY • BEST PRICES<br />
www.BlingWholesaler.com<br />
Page 4 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE
This is a Buying Guide for<br />
RETAIL STORE OWNERS<br />
Presented within the pages are the latest offerings from the country’s<br />
leading merchandise wholesalers. The advertisers herein sell strictly<br />
wholesale and require that you purchase with the intent of reselling<br />
through retail channels.<br />
HOW TO USE THIS DIRECTORY<br />
☛ Locate the products that interest you.<br />
See our product directory located on<br />
pages 6 & 7.<br />
☛ Make direct contact with advertiser.<br />
Most will have catalogs and price lists<br />
for you.<br />
☛ Order your merchandise, which will be<br />
shipped directly to your store.<br />
CLICK ON BANNERS<br />
IN SELECT ADS<br />
Want More Info? Circle #09 on page 11 • www.Vendor411.com<br />
TO GET FREE CATALOGS/PRICING<br />
FORUM PUBLISHING COMPANY<br />
383 East Main Street, Centerport, NY 11721<br />
www.<strong>Retailers</strong><strong>Forum</strong>.com<br />
CONTACT US:<br />
TEL: 1-800-635-7654<br />
FAX: 631-754-0630<br />
Email: <strong>Forum</strong>Publishing@gmail.com<br />
RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 5
Sell to over 60,000<br />
stores through <strong>Forum</strong><br />
631/754-5000<br />
Start.<br />
Light Up Without<br />
Lighting Up!<br />
Full Service Wholesaler • We Ship Worldwide<br />
LIGHT • Disposables • Kits<br />
E CIG<br />
• E-Liquids<br />
Grow. See our ad on Pg 29<br />
Repair.<br />
Our specialty is helping small and<br />
mid-sized businesses achieve success.<br />
Contact us for free consultation.<br />
see our ad on page 21<br />
1-800-433-7002<br />
info@<strong>Forum</strong>BA.com • www.<strong>Forum</strong>BA.com<br />
DRESS UP FOR<br />
PROFITS!<br />
Every Day’s A Treat!<br />
COSTUMES ARE YEAR ‘ROUND MONEY MAKERS!<br />
WHOLESALE<br />
Costume Club<br />
www.USACostumers<br />
See our USACostumers.com<br />
ad on page 36<br />
• Atomizers<br />
H2 E-Cig Round<br />
Mouth Atomizer<br />
$1.85<br />
5mL Bottle<br />
E- Liquid E-Juice<br />
for E-Cig $1.30<br />
E-Case w/2<br />
Cigarettes + 1 USB<br />
Charger $10.50<br />
Always Be<br />
Fashionable<br />
E-Cig kit Includes 1 cig,<br />
10cartridges, Wall, USB,<br />
Car Chargers $6.50<br />
FASHIONABLE<br />
SALES<br />
See our ad on Pg 19<br />
BLING IT ON!<br />
HipWholesale.com<br />
SMALL<br />
BUSINESS<br />
CONSULTING<br />
<strong>Forum</strong>BA.com<br />
Ad on Page 24<br />
100’S IN STOCK<br />
All Occassions<br />
Fast Same Day Shipping<br />
Flat Rate Delivery<br />
Electronic<br />
Cigarettes<br />
• E-Cig Batteries<br />
Round Mouth E-Cig<br />
3.5ml Atomizer Set<br />
w/Coil Heads $3.83<br />
• E-Cig Accessories<br />
SHISHA Zero<br />
Nicotine Disposable<br />
E-Cig $3.45<br />
www.Lightecig.com<br />
We Dropship - Distributors WanteD • Scroll website to bottom - Click on WHoLESALE<br />
SNEAKY SAVINGS ON SNEAKERS<br />
See Our Ad on Page 71<br />
Does anybody<br />
read these?<br />
CALL 631-754-5000 and<br />
you’ll get a FREE 3-mo.<br />
subscription!<br />
Congratulations to<br />
BIG CHIP’S<br />
LI, NY<br />
ADVERTISERS INDEX<br />
PLEASE PATRONIZE THE LEADING WHOLESALERS<br />
WHO ADVERTISE IN RETAILERS FORUM MAGAZINE<br />
THE TRUSTED BUYING SOURCE FOR RETAIL STORES!<br />
JANUARY <strong>2022</strong><br />
ADVERTISING<br />
FORUM AD RATES .......... 09<br />
APPAREL<br />
1 STOP WHOLESALE ........ 57<br />
BLANK TEES. ............... 70<br />
BOUTIQUE CLOSEOUTS. ..... 37<br />
CLOTHINGWARE ........... 33<br />
DD BULK ................... 68<br />
FASHIONABLE SALES. ....... 19<br />
FLIRTY WHOLESALE ........ 26<br />
SCARF WAREHOUSE ........ 75<br />
STYLISH PLUS .............. 59<br />
T SHIRT REP ................ 69<br />
UIN DEALS ................. 03<br />
UNIVERSE WHOLESALE. ..... 15<br />
USACOSTUMERS.COM ...... 36<br />
ASSORTED ITEMS<br />
AUCTION FINDER ........... 44<br />
BEAN WHOLESALERS ....... 40<br />
DINO DROPSHIP . . . . . . . . . . . . 63<br />
DOBA DROPSHIP ...BACK COVER<br />
EVERYTHING CLOSEOUTS ... 50<br />
EZ DROPSHIP. .............. 52<br />
FIND IT ASIA. ............... 79<br />
MEGA UBID ................ 56<br />
RAMSONS IMPORTS ........ 02<br />
SWEET WHOLESALERS ...... 23<br />
TOP TEN WHOLESALE ....... 84<br />
BOOKS<br />
AUCTION BOOK ............ 82<br />
BUYERS CONTACTS ......... 83<br />
CLOSEOUT DIRECTORY ..... 85<br />
HIDDEN WEALTH ........... 80<br />
TRADE PUBLICATIONS ...86-92<br />
CANDY<br />
SWEET WHOLESALERS ...... 23<br />
CELLULAR<br />
CELLCITY.BIZ .............. 53<br />
WHOLE-CELL .............. 41<br />
COMPUTERS<br />
REFURB SHOPS ............. 24<br />
CONSUMER ELECT.<br />
FIND IT CHINA .............. 55<br />
CREDIT CARD<br />
PROCESSING<br />
EXP MERCHANT ............ 13
#1<br />
BUYING GUIDE<br />
FOR RETAIL STORES!<br />
DISPLAY/SUPPLIES<br />
& SERVICES<br />
AVVO .....................64<br />
CC WAREHOUSE . . . . . . . . . . . . 49<br />
E-STORE BUILDERS .........62<br />
E STORE SIGNS .............25<br />
E-STORE SITES .............32<br />
FB CAMPAIGNS .............48<br />
FORUM ADVISORS . . . . . . . . . . 24<br />
FUNDING OFFICES ..........34<br />
KWIK INC ..................58<br />
PAYROLL HELPER ..........66<br />
PROMOTIONAL REWARDS...46<br />
PROTECTION PLANS ........76<br />
RETAILERS BANK ...........72<br />
SALES GROUP BAGS. ........28<br />
SETON SIGNAGE ............81<br />
VACATION PROMO .........60<br />
WHOLESALESOURCES.COM ...<br />
INSIDE BACK COVER<br />
DROPSHIPPERS<br />
DINO DROPSHIP . . . . . . . . . . . . 63<br />
DOBA DROPSHIP ...BACK COVER<br />
EZ DROPSHIP. ..............52<br />
E-CIGARETTES &<br />
SMOKE SHOP ITEMS<br />
3’x5’Embroidered Flags $14.00 Each<br />
LIGHT E CIG ................21<br />
View our 148 page Catalog online !<br />
www.RIOhio.com<br />
LOGIC WHOLESALE .........73<br />
USA VAPE DEALS Belt ...........67<br />
Buckles $18.00 dz<br />
$36.00 dz<br />
Hat Pins $6.00 dz<br />
$36.00 dz<br />
$36.00 ut 72 pcs<br />
Tri-Fold<br />
$5.00 Each<br />
$21.00 dz<br />
$9.00 dz<br />
FOOTWEAR<br />
Garden Flags WindSocks<br />
48.00 dzCOOL GLOWING ............ 43<br />
$48.00 dz<br />
Min.Order<br />
$150.00<br />
$4.50 Each<br />
$42.00 dz<br />
NOVELTY SELLER ........... 45<br />
Metal Plates<br />
$27.00 dz<br />
8” x 12” Parking Sign $18.00 dz<br />
8” x 12” Metal Signs<br />
$39.00 dz<br />
$4.00 each<br />
Leather Bracelet $18.00 dz<br />
1ut/5 dz Mood Rings $33.00 unit<br />
Metal Sign<br />
12”X18” $5.75 Each<br />
12”x18” Metal Sign $5.25 each<br />
$36.00 ut/72pcs<br />
$15.00 dz<br />
$6.00 dz<br />
See our Hat Ad Pins on Page Also 53<br />
sold by the<br />
Gigantic dozen! Selection<br />
of Variety Goods<br />
Playing Cards<br />
12” Metal Signs<br />
Garden Flags<br />
$18.00 dz<br />
12”x18” Metal Signs $5.00 Each<br />
$48.00 dz<br />
$5.50 Each<br />
$15.00 dz<br />
36 pcBiker Ring<br />
HOME & HOUSEWARE READER RESPONSE ......... 11<br />
$24.00 dz<br />
Best Friend Necklace<br />
RAMSON’S<br />
$39.00 unit<br />
$24.00 dz/sets<br />
Belt Buckles RETAILING See our Ad on Page 02<br />
$7.00 Each NEWS ........... 14<br />
DAKOTA<br />
Metal Signs<br />
STEEL $24.00 ART dz ......16/17<br />
$5.50 Each<br />
3’x5’Embroidered Flags<br />
$21.00 dz<br />
$14.00 Each<br />
5” Patches $36.00 dz<br />
$39.00 dz<br />
SNEAKER CLEARANCE. ......71<br />
HANDBAGS<br />
$18.00 dz<br />
Leather Wallets $5.50 each<br />
BAG CLOSEOUTS ...........61<br />
Magnets 3”x8” $18.00 dz<br />
BAG VENDORS .............22<br />
MERCHANDISE REP .........28<br />
Patches $18.00 dz<br />
REEDYVILLE ...............18<br />
RUG PROFITS...............65<br />
RUSH SUPPLIERS ...........42<br />
JEWELRY/<br />
ACCESSORIES<br />
BLING WHOLESALER ........04<br />
BODY CANDY HQ ...........47<br />
BUND JEWELRY.............51<br />
CLOSEOUTS FOR SALE. ......77<br />
HEAVENLY WHOLESALE .....74<br />
HIP WHOLESALE............27<br />
JEWEL CLEARANCE .........22<br />
JEWELRY MINERS...........35<br />
SHAKE WHOLESALE. ........54<br />
Metal Sign<br />
$4.75 each<br />
$48.00 dz<br />
$30.00 dz<br />
Belt Buckles<br />
$36.00 dz<br />
NOVELTIES<br />
CARTOON CONCEPTS ....... 20<br />
3pc Magnet<br />
$5.25 Each<br />
PPE SUPPLIES<br />
$15.50 Each<br />
PPE STOCKROOM. .......... 78<br />
R/C & TOYS<br />
RC VARIETY ................ 39<br />
SOARING RC ............... 20<br />
SPECIAL FEATURES<br />
FORUM WORKSHOP ........ 30<br />
WHAT’S HOT ............... 12<br />
TRADE SHOWS<br />
ASD MARKET ............... 31<br />
THE MARKET CENTER ....... 18<br />
WATCHES & CLOCKS<br />
TIME WHOLESALERS ........ 29<br />
WATCH DEALERS ........... 38<br />
WEDDING ITEMS<br />
SMARTEST BARGAIN . . . . . . . . 26<br />
HAPPY NEW YEAR<br />
TO OUR ADVERTISERS<br />
AND READERS.<br />
HERE’S TO A<br />
GREAT NEW YEAR!<br />
Advertise in<br />
See Page 9<br />
BUSINESS BOOKS<br />
www.BizBooks.org<br />
Ring...Ring...<br />
Savings<br />
for<br />
Cell<br />
DROPSHIP TO PROFITS!<br />
Tri- Color Necklace $18.00 dz<br />
1000’s of Items<br />
See our ad on Back Cover<br />
WHOLESALERS:<br />
Increase Your Sales<br />
By Advertising Here!<br />
631-754-5000<br />
WIND SPINNERS<br />
Sells Like<br />
A Breeze!<br />
DAKOTA STEEL<br />
See Our Ad on Pgs. 16/17<br />
VISIT FORUM ON<br />
THE INTERNET<br />
View our latest books at<br />
www.bizbooks.org<br />
WE HAVE BUYERS<br />
Databases for ALL Industries<br />
www.BuyersContacts.com
ADVERTISING INFORMATION<br />
www.retailersforum.com<br />
VOL 28 NO. 2<br />
JUNE 2008<br />
MARKETING TIPS!<br />
MERCHANDISE SOURCES<br />
RETAILING TIPS<br />
SELL LIKE AN<br />
EGYPTIAN!<br />
Reach Active Buyers with our Print Readership<br />
Plus over 265,000+ Page Views Monthly Online<br />
✔ Apparel and Accessory Stores<br />
✔ Card and Gift Stores<br />
✔ Discount and Dollar Stores<br />
✔ Distributors and Jobbers<br />
✔ General Merchandise Stores<br />
✔ Internet On Line Stores<br />
✔ Mail Order Catalog Sales<br />
✔ Novelty and Toy Stores<br />
✔ On Line Stores<br />
✔ Resort and Souvenir Stores<br />
✔ Sporting Goods Stores<br />
✔ Variety Merchandise Stores<br />
✔ Wholesalers<br />
ESTABLISHED IN 1981 as a buying source for store<br />
owners and wholesalers, <strong>Retailers</strong> <strong>Forum</strong> offers advertisers<br />
a large national circulation to showcase their products<br />
and services. Many of our readers are located in rural<br />
areas where access to merchandise is difficult, making our<br />
magazine indispensable to their buyers.<br />
Through our unique direct mail and trade show<br />
circulation we constantly rotate our mailing lists, adding<br />
new stores monthly enabling us to deliver new, fresh<br />
buyers each and every month you advertise with us.<br />
In addition to your print ad, your company will be<br />
featured in our digital on line monthly version at<br />
www.RFmagazine.com. Our online magazine produces<br />
over 265,000+ page views monthly for our advertisers,<br />
which is in addition to our print and mail distribution.<br />
Your online ad will link to your website and email<br />
address and we provide unlimited transfers from our<br />
readers into your website 24/7.<br />
FORUM PUBLISHING COMPANY<br />
383 East Main Street, Centerport, NY 11721<br />
www.<strong>Retailers</strong><strong>Forum</strong>.com<br />
CONTACT US:<br />
TEL: 1-800-635-7654<br />
FAX: 631-754-0630<br />
Email: <strong>Forum</strong>Publishing@gmail.com<br />
Page 8 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE
etailers<br />
ADVERTISING RATES<br />
AD SIZE 1 ISSUE 3 ISSUES 6 ISSUES 12 ISSUES<br />
› Page $400 $300 $275 $250<br />
¼ Page $525 $425 $400 $350<br />
½ Page $625 $525 $500 $450<br />
Full Page $850 $750 $700 $650<br />
2 Pages $1,350 $1,250 $1,150 $1,050<br />
Prices shown per month, above rates include full color printing<br />
ADVERTISING SPECS<br />
› Page: 2¼" high x 3¼" wide<br />
¼ Page: 4‚" high x 3¼" wide<br />
½ Page:<br />
Full Page:<br />
4‚" high x 7" wide or<br />
9½" high x 3¼" wide<br />
9½" high x 7" wide<br />
Email or provide CD of ad in exact dimensions as JPG, TIF or preferred<br />
PDF format in CMYK color, 300 dpi resolution only<br />
FULL MARKETING PROGRAM INCLUDED >><br />
✔ Monthly print and mail magazine<br />
✔ Online magazine and search marketing<br />
✔ Distribution at top trade shows<br />
Printed <strong>Magazine</strong><br />
• Your ad is featured in our<br />
printed magazine circulated<br />
to buyers across the USA.<br />
Includes distribution at<br />
industry’s top trade shows.<br />
Complete Digital <strong>Magazine</strong><br />
• Your ad runs on-line at<br />
www.RFmagazine.com<br />
• Over 265,000+ monthly<br />
page views<br />
• Active link to your website<br />
Phone APP<br />
• Your company included in our<br />
free iPhone and Android APP.<br />
Imagine YOUR company right<br />
on the buyers phones!<br />
Reader Response<br />
• Generates leads from buyers<br />
interested in your products<br />
through a code placed in<br />
your ad and on-line at<br />
www.vendor411.com. Free for<br />
all half and full-page ads.<br />
Search Marketing<br />
• Your company included in<br />
the industry’s leading search<br />
engine: www.supplier411.com<br />
• Saturation marketing coverage<br />
on our new wholesale portal:<br />
www.wholesalesources.com<br />
TOP INDUSTRY TRADE SHOWS <strong>2022</strong><br />
JANUARY<br />
Atlanta Gift Fair<br />
Los Angeles Market Week<br />
Philadelphia Gift & Variety Show<br />
Seattle Gift Show<br />
The Merchandise Center, IL<br />
FEBRUARY<br />
ASD Marketplace Las Vegas Show<br />
Louisville Gift Show<br />
Magic Sourcing Show<br />
New York Toy Fair<br />
Off Price Specialist Show<br />
Rocky Mountain Gift Show<br />
MARCH<br />
Atlanta Spring Gift Show<br />
California Marketplace<br />
Dallas Apparel & Accessories Show<br />
Greensboro Gift & Jewelry Show<br />
The Merchandise Center, IL<br />
APRIL<br />
Hawaii Merchandise Expo<br />
The Merchandise Center, IL<br />
MAY<br />
Las Vegas Licensing Show<br />
New Orleans Gift & Jewelry Show<br />
Northern Michigan Gift & Souvenir Show<br />
Off Price Show NY TBD<br />
The Merchandise Center, IL<br />
JUNE<br />
Dallas Gift & Variety Show<br />
Greensboro Gift & Jewelry Show<br />
LA Fashion Market<br />
JULY<br />
Atlanta Gift & Home Furnishings<br />
California Marketplace<br />
Philadelphia Gift & Variety Show<br />
The Merchandise Center, IL<br />
AUGUST<br />
ASD Market Week<br />
Biloxi Wholesale Show<br />
Louisville Gift Show<br />
Off Price Specialist Show<br />
New Orleans Gift & Jewelry Show<br />
Rocky Mountain Gift Show TBD<br />
St. Louis Gift Show<br />
SEPTEMBER<br />
Asia America Wholesale Show<br />
Dallas Home & Gift Show<br />
Greensboro Gfit & Jewelry Show<br />
Hawaii Gift Show<br />
Norton’s Gift & Variety Show<br />
Philadelphia Candy & Gift Show<br />
The Merchandise Center, IL<br />
OCTOBER<br />
Dallas Apparel & Accessories Show<br />
Las Vegas Souvenir & Gift Show<br />
The Merchandise Center, IL<br />
NOVEMBER<br />
Gatlinburg Gift Show<br />
Hawaii Merchandise Expo<br />
New Orleans Gift & Jewelry Show<br />
Smoky Mountain Variety<br />
DECEMBER<br />
Grand Strand Gift & Variety Show<br />
Greensboro Gift & Jewelry Show<br />
The Merchandise Center, IL<br />
Our Large Holiday Issue Hits The Mails Before<br />
Thanksgiving to Maximize Advertisers Results!<br />
We provide physical magazines at shows or email free<br />
digital magazine to attendees using Attendee database lists.<br />
* Show schedules are subject to change without notice.
From the<br />
PUBLISHER<br />
Here’s To A Prosperous New Year<br />
OVER the last 41-years that I have<br />
published this magazine, there were<br />
probably about half a dozen times that I<br />
started out the <strong>January</strong> issue with “Good<br />
Riddance to Last Year!” I have to recycle<br />
that sentiment for 2021 and hope I won’t<br />
have to use it again!<br />
RETAILERS had a tough run for<br />
the last couple of years, albeit 2021<br />
was considerably improved over its<br />
predecessor. With the pandemic, that<br />
we are hoping will be reclassified an<br />
endemic soon, many of our businesses<br />
ran on fumes. We’ve lost many retailers<br />
and wholesalers who will be missed.<br />
Those who toughed it out have figured<br />
out ways to make their operations run<br />
lean and mean.<br />
THE best news in our market is that<br />
there are so many new businesses<br />
opening up. Many displaced workers<br />
are starting their own merchandise<br />
businesses. Some are online, others in<br />
their local neighborhoods. I personally<br />
see this by the uptick in mentoring<br />
requests I am getting from my local Score<br />
SBA that I volunteer with. We also see<br />
that there were more new store openings<br />
than closings which is a great indicator<br />
that we are getting back on track.<br />
OWNING and operating an<br />
independent business is one of the<br />
things that make this country great.<br />
While we’ve spent the last two years<br />
fighting archaic covid restrictions and<br />
recently find ourselves fighting to keep<br />
the “American Way” lifestyle, we have<br />
survived. The future is looking bright and<br />
>> ON-LINE SOURCING<br />
according to all forecasts we should see a<br />
greatly improved <strong>2022</strong>.<br />
WITH the new year should come a new<br />
look at your business. It is time to restock<br />
your shelves and website offerings with<br />
new and exciting products. Reach out to<br />
make connections with new suppliers.<br />
The trade shows are restarting and<br />
there is no better place to rekindle the<br />
enthusiasm for your business.<br />
MANY wholesalers are also changing<br />
over their lines and that is a great time<br />
to get some great deals on merchandise.<br />
Just buy smart. Sometimes a closeout<br />
means that demand is gone. Other times<br />
it only means that the wholesaler needs<br />
to liquidate to raise funds or if they have<br />
overstock. Take advantage of the markets<br />
and buy smart for your business.<br />
TIME to dust off your unsold goods<br />
and mark them down to clear them out.<br />
You can also donate merchandise to<br />
charity and take a full deduction. Keep<br />
this mantra in mind, “if it didn’t sell last<br />
year, it probably won’t sell this year.” Turn<br />
your old goods into funds to buy new<br />
goods.<br />
WE’RE proud to be media sponsors for<br />
almost three dozen trade shows for <strong>2022</strong><br />
and will be circulating our magazines<br />
freely and promoting our wholesalers.<br />
Please patronize our advertisers who are<br />
some of the best in the business. And be<br />
sure to come by our trade show booths<br />
to say hello and pick up the latest issue.<br />
ONWARD and upward. Let’s make <strong>2022</strong><br />
our best year ever. Happy New Year!<br />
The entire issue of<br />
<strong>Retailers</strong> <strong>Forum</strong> <strong>Magazine</strong><br />
is posted on-line at<br />
www.<strong>Retailers</strong><strong>Forum</strong>.com<br />
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etailers<br />
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WHAT’S HOT<br />
For more information, contact:<br />
www.RiOhio.com<br />
1-614-846-4447<br />
3’ x 5’ Flags<br />
$2.75 Each<br />
Min. 100 pcs.<br />
50 YEARS OF SERVICE<br />
WE have known Ramson’s Trading for decades and with our friendship<br />
and business relationship we easily know why they are A+<br />
BBB rated and a favorite of all retailers and online sellers.<br />
THE company recently celebrated their 50th Anniversary<br />
in business. Manu and Nita started the business back in<br />
1971 and were then joined by their son Mahesh. Ramson’s<br />
has tremendous inventories of wall decor, jewelry, flags,<br />
novelties and proudly sell licensed military, NFL, college<br />
and baseball logo merchandise.<br />
EVERY retail store and online site needs to stock up on<br />
goods from Ramson’s. They have a massive free 148 page<br />
catalog and low $150 min. order. This month’s HOT item<br />
are 3x5 flags of all types for just $2.50 each. Easy $10<br />
sellers.... great margins.<br />
For more information, contact:<br />
www.DakotaSteelArt.com<br />
1-701-242-7747<br />
For more information, contact:<br />
www.<strong>Forum</strong>123.com<br />
Tel: 1-631-754-5000<br />
SPIN YOUR OWN MONEY<br />
WE’RE grateful to know the owners of Dakota Steel Art for many years and<br />
their slogan to Enjoy The Wind and Make Money With The Wind!<br />
Windspinners are a great product that sell year round in all parts<br />
of the country. Chances are if you see a windspinner on someone’s<br />
house it is a Dakota Steel Art item.<br />
WITH products Made In The USA (remember that slogan?) You and<br />
your shoppers will be proud to displays their beautiful designs that<br />
all come with a lifetime rustproof warranty. They have America’s best<br />
selling and largest collection of styles including the number one selling<br />
DOG wind spinners featuring over 60 dog breeds to choose from.<br />
CHECK out their website today and order from the best. Be sure<br />
to ask about this month’s HOT item, dog breed spinners to increase<br />
your sales and margins!<br />
CLOSEOUTS MEANS PROFITS<br />
EVERY business needs to have great margins and this rings true<br />
especially for retailers of general and variety merchandise. It;s tough to<br />
make high margins on most items which is why smart retailers and online<br />
sellers watch the closeout markets to add merchandise into their regular<br />
lines. Closeouts can often be purchased for pennies on the dollar and<br />
make for extra profits for your business.<br />
CLOSEOUTS are not damaged goods - they are simply overstocks,<br />
overruns or merchandise that comes from closed stores, discontinued<br />
lines or packaging changes. When you buy closeouts you can mix these<br />
goods into your regular lines and make 200-500% margins while still<br />
selling at a discount. Our updated Closeout Directory teaches you how<br />
and where to buy them. $29,.95 print/PDF.<br />
Page 12 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE
COMPETITIVE<br />
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• Restaurants<br />
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Merchant Equipment Store is a registered ISO/MSP of Deutsche Bank Trust Company Americas, New York, New York, and Wells Fargo Bank, N.A., Concord, CA.<br />
American Express may require separate approval. Merchant Accounts require paper or e-signature applications for completion.<br />
Want More Info? Circle #68 RETAILERS on page 11 • www.Vendor411.com<br />
FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 13
RETAILING NEWS<br />
Pandora Chooses Physical Stores Over Amazon<br />
JEWELRY brand Pandora, which is a $12.3 billion brand operating 2600 stores globally says that it will be<br />
investing in physical stores rather than join e-commerce platforms like Amazon or Farfetch. They feel that<br />
they already have an audience and do not need the exposure from those sites and feel that opening the<br />
physical stores will connect better with their buyers.<br />
WITH over 2600 stores globally, Pandora does around 62 percent of their business at brick-and-mortar<br />
stores. This decision to invest more in physical stores is certainly encouraging to all retailers in that realm.<br />
Wayfair To Open Three New Physical Stores<br />
IN more exciting news for the brick-and-mortar retail scene, Wayfair, one of the largest furniture and<br />
home goods sellers in the USA becomes the latest online retailer to expand their physical presence. Wayfair<br />
will be making their biggest move ever on expansion as it opens three new stores. At the moment Wayfair’s<br />
outlet store in Florence, KY remains closed due to covid and the reopening date is being determined now.<br />
THE new stores that are being set will showcase furniture, bedding, housewares and other home items.<br />
Shoppers will have the option of having their purchases delivered directly to their homes after making their<br />
buys.<br />
WAYFAIR had been experimenting with brick-and-mortar stores as far back as 2018 when it opened<br />
several pop-up shops followed by a full service store in Natick, MA. That store closed permanently in 2020.<br />
The company does over $14.1 billion a year and feels this shift back into physical stores is necessary as<br />
shoppers want to touch and feel items before making their purchases. Additionally, shipping from a store is<br />
often less expensive than shipping from a warehouse as well as physical sites being a much less expensive<br />
way to acquire customers versus digital marketing.<br />
THE retail industry has gone through a major shareout over the last couple of years, during which<br />
traditional retailers closed thousands of locations. In <strong>2022</strong> we will see retailers open more stores than they<br />
close for the first time since 2017, which is quite encouraging for all brick-and-mortar businesses.<br />
MOST of the new growth is coming from dollar stores, convenience stores and off price chains, but<br />
we have seen that many other retailers are retrenching kike department stores and mall-based apparel<br />
chains which are closing fewer stores. Perhaps the end of the brick-and-mortar apocalypse has come.<br />
Everything’s Bigger In Texas<br />
RETAILERS are heading to Texas in a big way. New clothing, fragrance stores are opening in NorthPark<br />
along with the new look of Levi Strauss. The resurgence of retail is on the way and its first stop appears to<br />
be NorthPark Mall where many well known top brand retailers are opening shop, including many start-ups<br />
who are dabbling in brick-and-mortar and seeking their fortunes at this fast growing mall that has seen a<br />
tremendous growth of selling space. Hopefully a sign of the times for us all!<br />
For Late-Breaking Industry News Visit: www.<strong>Retailers</strong><strong>Forum</strong>.com<br />
If It Affects Retailing We Report On It!<br />
Page 14 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE
WOMEN’S APPAREL & ACCESSORIES<br />
B2B platform for brands, retailers and wholesalers from the fashion industry<br />
LARGEST SELECTION OF DRESSES & TOPS UNDER $10<br />
Fast Shipping From Our 30,000 Ft. Warehouse<br />
LOW $59 MIN ORDER<br />
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Floral Chain Print Cut-out Open<br />
Back Sleeveless Bodycon Dress<br />
$<br />
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Plaid Print Long Sleeve<br />
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$<br />
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$<br />
7.27<br />
Houndstooth Print Colorblock<br />
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$<br />
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Plaid Print Zipper Design<br />
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$<br />
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TOPS UNDER $9.99<br />
Butterfly Lip Print Short<br />
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$<br />
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Geo Print Contrast Stitch<br />
Long Sleeve Skinny Top<br />
$<br />
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Rhinestone Long Sleeve Mock<br />
Neck Cutout Skinny Top<br />
$<br />
7.90<br />
Striped Print Long Sleeve<br />
Button Up Top<br />
$<br />
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Baroque Cheeta Print Thumb<br />
Hole Skinny Bodysuit<br />
$<br />
7.50<br />
NEW SHOE DEPARTMENT-STARTING AT $4.99<br />
Christmas Snowflake<br />
Print Fluffy Indoor Boots<br />
$<br />
7.99<br />
Lace Mesh Insert Chunky<br />
Heeled Boots<br />
$<br />
22.31<br />
Snakeskin / Cheetah / Floral Print<br />
Ankle Buckled Chunky Heels<br />
$<br />
29.33<br />
Glitter Bow Crisscross<br />
Thin Heeled Sandals<br />
$<br />
29.34<br />
Bandage Lace-Up Zipper<br />
Back Thin Heels<br />
$<br />
28.79<br />
Suede Leopard Peep Toe<br />
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$<br />
27.97<br />
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RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 15
Page 16 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE<br />
Want More Info? Circle #23 on page 11 • www.Vendor411.com
Want More Info? Circle #23 on page 11 • www.Vendor411.com<br />
RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 17
Return to In-Person Sourcing at TMC in <strong>January</strong><br />
<strong>January</strong> 18-19, <strong>2022</strong><br />
• <strong>January</strong> 18-19, <strong>2022</strong> — Tuesday - Wednesday<br />
©Copyright <strong>2022</strong><br />
Want More Info? Circle #08 on page 11 • www.Vendor411.com<br />
Page 18<br />
JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE
High Quality Fashion From Around The World<br />
Great 50% Off Deals Everyday - With FREE Shipping<br />
Tops • Bottoms • Swimwear • Sportswear • Lingerie • Costumes • Plus Size • Accessories • Hair • Jewelry<br />
Army Green Star Stripes Print<br />
Chiffon Scarf<br />
$<br />
7.99<br />
White Scoop Neckline<br />
Sleeveless Chiffon Tank Top<br />
$<br />
9.99<br />
Black Floral Print Scoop Neck<br />
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$<br />
9.99<br />
Backless Strapless Ruffle<br />
Red Sexy Blouse<br />
$<br />
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Casual Long Sleeve Cross Print<br />
Chiffon Shirt<br />
$<br />
14.99<br />
Plus Size Chiffon<br />
Casual Solid Camisole<br />
$<br />
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Geometry Floral<br />
Texture Retro Drop<br />
Earrings<br />
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Rhinestone Spider<br />
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Ear Cuff<br />
$<br />
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Spiral Design Pink<br />
Faux Rhinestones<br />
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Bible Cross Design<br />
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Necklace<br />
$<br />
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Blue Chain Leaf<br />
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Earrings<br />
$<br />
5.99<br />
Mesh Sheer Printed Long Sleeve<br />
Mock Neck Brown Sexy Crop Top<br />
$<br />
7.95<br />
Graphic Print Sleeveless<br />
Racer Back Chic Tank Top<br />
$<br />
14.99<br />
Puff Sleeve Bow Decor<br />
Hot-pink Casual Blouse<br />
$<br />
15.99<br />
Turtle Neck Pink Long Sleeve<br />
Casual Sweater Dress<br />
$<br />
23.99<br />
Floral White Off Shoulder Elastic<br />
Waist Long Sleeve Casual Blouse<br />
$<br />
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Dark-blue Casual Denim Print<br />
Letters Jegging Leggings<br />
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15.99<br />
WITH FREE DROPSHIPPING<br />
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RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 19
Professional Grade RC Toys & Drones<br />
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Airsoft Guns • RC Cars, Boats, Helicopters<br />
WEEKLY SPECIALS • CLEARANCE ITEMS<br />
ZOHD Dart250G<br />
570mm Wingspan<br />
FrSky R9 900MHz 16CH<br />
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AIO Wing EPP FPV RC<br />
& R9M 2019 Module<br />
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$<br />
59. 99<br />
Super 8 and T antenna<br />
$<br />
87. 99<br />
BETAFPV HX100<br />
FrSky Transmitter Taranis<br />
100mm FPV Quad<br />
X-Lite S 24CH Radio with<br />
built in FrSky RXSR<br />
PARA Wireless Training<br />
BETAFPV 75X HD Whoop Quadcopter<br />
Receiver<br />
Function and Quickcharge<br />
3S built in FrSky Receiver<br />
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119. 99 System<br />
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149. 99<br />
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149. 99<br />
www.SoaringRC.com • Everything FUN!<br />
LARGEST SELECTION OF CONSUMER PRODUCTS<br />
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AUTO • HOME • ELECTRONICS • SPORTS • TOYS • APPAREL • SHOES • HEALTH & BEAUTY<br />
4 inches 1080P HD 170°<br />
3 Lens Car DVR Dash<br />
G-sensor Recorder<br />
+ Rearview Cam<br />
$<br />
56.16<br />
433MHz Smart<br />
Wireless Remote<br />
Control TV<br />
Replacement for<br />
LGAKB74915324<br />
$<br />
5.99<br />
Buy With<br />
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on Orders over $ 59<br />
NEW ITEMS<br />
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V9 Handsfree Wireless Business Bluetooth<br />
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Wireless Bluetoot<br />
compatible<br />
Gamepad<br />
Multiple Vibration<br />
Game Controller<br />
for Sony PS4<br />
$<br />
19.31<br />
Digital<br />
Forehead Infrared<br />
Thermometer Tester<br />
Non-Contact<br />
Temperature MeteR<br />
$<br />
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25g Mint Tooth<br />
Whitening<br />
Natural Herbal<br />
Clove Toothpaste<br />
Dentifrice<br />
Remove<br />
$<br />
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Orgonite Pyramid<br />
Amethyst Peridot<br />
Healing Crystal<br />
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Convertor Craft<br />
$<br />
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Men Multifunctional<br />
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Page 20<br />
www.CartoonConcepts.com<br />
JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE
One-Stop Shop for Vape Devices & E-Liquids<br />
Warehouse in USA • Fast Shipping<br />
STARTER KITS • MODS • TANKS • LIQUIDS • ACCESSORIES<br />
CALI BARS DISPOSABLE VAPE PEN - STRAWBERRY<br />
Cali Bars has an approximate puff count<br />
of 300 and comes in an e-liquid capacity<br />
of 1.3ml with a nicotine strength of 5%.<br />
All Cali Bars products are disposable<br />
and require no charging or refilling.<br />
$<br />
5<br />
FOG X DISPOSABLE VAPE PEN - CHOCOLATE MILK<br />
Fog X has an approximate puff count of<br />
320 and comes in an e-liquid capacity<br />
of 1.3ml with a nicotine strength of 5%.<br />
All Fog X products are disposable and<br />
require no charging or refilling.<br />
$<br />
5<br />
HELIX BAR DISPOSABLE VAPE PEN - PEACH<br />
Helix Bar has an approximate puff count<br />
of 600 and comes in an e-liquid capacity<br />
of 2.5ml with a nicotine strength of 5%.<br />
All Helix Bars are disposable and require<br />
no charging or refilling.<br />
$<br />
6<br />
JAMBA POP DISPOSABLE VAPE PEN - CHOCOLATE SMOOTHIE<br />
amba Pop has an approximate puff count of<br />
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$<br />
8<br />
SMOK ALIKE ALL-IN-ONE VAPE KIT<br />
SMOK Alike features ergonomic contouring<br />
that ensures better grip and portability.<br />
SMOK Alike is SMOK’s latest pod mod,<br />
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$ 34.95<br />
VAPORESSO XTRA ALL-IN-ONE VAPE KITS<br />
Vaporesso Xtra will amplify your<br />
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the on-the-go vape enthusiast.<br />
$ 24.99<br />
GEEK VAPE AEGIS MINI ALL-IN-ONE KIT<br />
Aegis Mini by Geek Vape features an adjustable<br />
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durable.Aegis Mini has a 2200mAh battery with<br />
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$ 49.99<br />
SMOK TRINITY ALPHA ATOMIZER<br />
This Smok Trinity Alpha Atomizer is<br />
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different juices incase you like to<br />
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$ 10<br />
GEEK VAPE ZEUS SUB-OHM TANK<br />
The Geek Vape Zeus Sub-Ohm<br />
Tank features Z1 and Z2 coils<br />
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Vape Zeus Sub-Ohm Tank has an<br />
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$ 27.99<br />
NAKED 100 VAPE JUICE - HAWAIIAN POG ICE<br />
Naked 100 E-Liquid Hawaiian<br />
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vape device and coils designed for<br />
freebase nicotine juices.<br />
$<br />
8<br />
OMG E-LIQUID VAPE JUICE - WTF ICE<br />
OMG E-Liquid contains a VG/<br />
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$<br />
8<br />
BAD DRIP LABS SALT NIC VAPE JUICE - UGLY BUTTER<br />
Ugly Butter by Bad Salt contains a<br />
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$<br />
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.LightECig.com<br />
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RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 21
AUTHENTIC NEW DESIGNER HANDBAGS<br />
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Michael Kors Jet Set Travel<br />
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Coach F36658 F37807<br />
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Khaki Blue<br />
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Tory Burch Kerrington<br />
Large Square Tote Garden<br />
White Floral Laguna<br />
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Michael Kors Mott<br />
Small Satchel<br />
Brown MK Coral<br />
+ Sangria Trifold<br />
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Page 22 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE<br />
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RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 23
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Page 24 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE<br />
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RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 25
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Page 26 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE<br />
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RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 27
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Page 28 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE<br />
Starts at $65
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RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 29
forumworkshop<br />
FORUM WORKSHOP<br />
R E T A I L<br />
Operating<br />
Your<br />
Operating Your<br />
RETAIL STORE<br />
STORE<br />
Continued from last issue...<br />
YOUR ELECTRONIC EMPLOYEES<br />
THE FAX MACHINE<br />
The fax machine is already as basic to the office<br />
as the telephone. If your store sells anything<br />
more than the morning paper, the business will<br />
benefit from a modest investment in a fax machine.<br />
In an age that thrives on instant access to<br />
information, the fax sets up a communications<br />
link with anyone, anywhere, anytime. You<br />
wouldn’t think of telephoning a supplier at<br />
midnight when you finally finish your inventory<br />
check to place next month’s order. You can<br />
fax it in, though. That same convenience applies<br />
to your customers. They can place orders<br />
with you around the clock, or when your voice<br />
phone is busy, by fax.<br />
As valuable as the fax is for ordering, it’s a<br />
uniquely useful tool for transferring printed information<br />
whenever it’s needed. Suppose your<br />
distributor is out of stock of the product you<br />
order, but suggests something similar. As soon<br />
as you’re off the phone, you can be reading the<br />
specification sheets on that item, sent via fax.<br />
And think of the promotional possibilities. Suppose<br />
your store’s specialty is industrial cleaning<br />
supplies. Your latest stock check reveals<br />
you’ve over ordered and have an abundance of<br />
Brand Z vacuum cleaner bags sitting on your<br />
shelves. You’ve got to unload them, and free up<br />
those inventory dollars. You work up a special<br />
deal, and distribute it via fax to customers who<br />
are big users of that particular bag. They take<br />
advantage of the deal, ordering by fax. Within<br />
2 days, you’ve reduced the inventory to the appropriate<br />
level.<br />
In the smaller office with limited needs, the fax<br />
can also do double duty as a copy machine. You<br />
wouldn’t want to run off hundreds of sales flyers<br />
with it, but when you need one or two<br />
copies in a hurry, the fax machine’s copying capabilities<br />
serve well.<br />
Before you head out to purchase your fax, determine<br />
how it’ll be used. Then decide how<br />
many phone lines you’ll need installed in your<br />
shop. You’re already paying the phone company<br />
to have one phone installed; there’s no<br />
reason to pay for another service call. If your<br />
fax usage will be limited to business management<br />
chores – correspondence with suppliers,<br />
placing orders, and the like – you can probably<br />
get by without a dedicated fax line. If you use<br />
the Call Waiting feature on that line, make sure<br />
you can disable Call Waiting service or you’ll<br />
lose your fax transmissions whenever another<br />
call comes in. On the other hand, if you plan to<br />
publish or promote your fax number, and encourage<br />
customers to use it to reach the store,<br />
you’ll need a separate line for the fax machine.<br />
SELECTING A FAX MACHINE<br />
THAT’S RIGHT FOR YOU<br />
Even the most inexpensive fax<br />
machines offer more features than<br />
the retailer is likely to need.<br />
continued...<br />
Page 30 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE
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forumworkshop<br />
FORUM WORKSHOP<br />
If you plan on using the fax as a promotional<br />
tool, announcing special sales to a select group<br />
of customers, look for “broadcast” capability.<br />
Faxes with this can be set to automatically dial<br />
a list of fax numbers and transmit a document<br />
to each, unattended. Models with a “delayed<br />
calling” feature let the user set the time to make<br />
these calls, say, after hours when the phone<br />
rates drop. A built-in memory is a valuable feature<br />
if you’ll rely on the fax as an electronic<br />
order taker. Should the machine run out of<br />
paper, it’ll store any received documents in<br />
memory until it’s reloaded with paper. Without<br />
a memory, you stand to lose the orders.<br />
<br />
The main decision you must<br />
make is whether to buy a plainpaper<br />
or thermal-paper fax machine.<br />
This is where the price<br />
your<br />
Page 32 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE<br />
breaks occur. Most fax machines use special<br />
heat-sensitive “thermal” paper. These cost far<br />
less than plain-paper fax machines, although<br />
prices on the latter continue to fall. Plain-paper<br />
faxes deliver a higher-quality document, are<br />
easier to load, and work with regular paper. If<br />
you decide to go with a less expensive thermal<br />
fax model, make sure it has a built-in automatic<br />
paper cutter. Without it, you’ll spend a lot of aggravating<br />
time with scissors cutting up documents<br />
and orders.<br />
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RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 33
✄Wouldn’t you instantly hire<br />
someone who could track<br />
trends in the store right<br />
down to what hour of the<br />
week you’re selling the most<br />
scissors? Then invest in a computer system.<br />
Even if yours will be a one-person shop, you<br />
need a computer system now and for the future.<br />
With the right combination of hardware<br />
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KNOW YOUR COMPUTER BASICS<br />
Computer mavens can skip through this and<br />
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forumworkshop<br />
FORUM WORKSHOP<br />
Page 34 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE<br />
computer terminology that will help you<br />
through your search for the right system.<br />
A computer is hardware. The computer keyboard<br />
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<br />
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the cursor indicates on the<br />
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you’re working on.<br />
The program, or application, is software. If you<br />
think of the hardware as a record player, the<br />
software is the record. But software does much<br />
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Word-processing software transforms the computer<br />
into an electronic typewriter and more.<br />
continued...<br />
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QUALITY RETAILERS • TRUST FORUM MAGAZINE • | SERVICE<br />
JANUARY <strong>2022</strong> Page 35
A spreadsheet program offers the software<br />
equivalent of a financial spreadsheet, with report,<br />
graphics, and interpretive functions built<br />
in. A database is a file of information, called<br />
data, that can be organized by category or an<br />
attribute.<br />
Software is sold on computer media: either a<br />
floppy disk or CD-ROM. Floppy disks are a<br />
form of magnetic media, while a CD-ROM,<br />
which holds hundreds of times more information,<br />
is a laser-based technology. Software sold<br />
on disk may also be loaded and stored on the<br />
computer’s hard drive, a large-capacity disk.<br />
Hard drives may be internal – built into the machine<br />
– or external – connected by cable to one<br />
of the computer ports. The storage capacity of<br />
a hard drive is measured in megabytes or gigabytes.<br />
For simplicity’s sake, think of one<br />
forumworkshop<br />
FORUM WORKSHOP<br />
megabyte as equal to the amount of information<br />
stored on one floppy disk.<br />
<br />
1,000 megabytes equal one gigabyte.<br />
A port is where you connect other devices to<br />
the computer, by plugging their cables into the<br />
port. These devices are called peripherals, of<br />
which printers are the most commonly used.<br />
Several types of printers can be connected to<br />
the computer. A dot matrix printer is a low-cost<br />
unit that produces serviceable quality text for<br />
most purposes. A Laser printer produces much<br />
higher-quality images. Laser output represents<br />
today’s business standard for official correspondence.<br />
Another peripheral, the modem,<br />
enables the computer to communicate with another<br />
computer over telephone lines. Taken together,<br />
hardware, peripherals, and software<br />
comprise a computer system.<br />
continued...<br />
COSTUMES ARE YEAR ‘ROUND MONEY MAKERS!<br />
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www.USACostumers.com<br />
Page 36<br />
JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE
TOP SELLING DESIGNER COLLECTIONS<br />
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RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 37
FORUM WORKSHOP<br />
forumworkshop<br />
The Computer Is A Tool For<br />
Information Management & More<br />
As a toll for information management, the computer<br />
frees the retailer from may of the lesser<br />
chores that go with being in charge. In the<br />
process it also delivers the power to accomplish<br />
things once considered too labor-intensive for<br />
the individual store owner to accomplish. Consider<br />
your need to know customers as an example.<br />
In the past, everything a store owner knew<br />
of customers, their likes and buying habits, was<br />
kept in that gray filing<br />
⌨<br />
cabinet in the head. With<br />
the right computer system,<br />
you become master<br />
at the science of knowing<br />
each shopper.<br />
You can use database software to create a detailed<br />
profile of every customer. The first time a<br />
shopper comes into the store, you or your clerk<br />
enters what you deem appropriate information<br />
into your database. For example: name, address,<br />
phone number, family members and<br />
ages, the purchase, and how that customer<br />
learned about the store. Next time the customer<br />
makes a purchase, you pull up that file onscreen<br />
and enter the new information. The<br />
process is the same for every customer in your<br />
store.<br />
IN 2 MONTHS YOU HAVE INSTANT<br />
ACCESS TO A PROFILE OF WHAT’S<br />
SELLING, WHO’S BUYING, AND<br />
WHICH ADVERTISING GENERATES<br />
THE MOST RESPONSE.<br />
continued...<br />
YOUR INVICTA WHOLESALER<br />
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Invicta Bolt Womens Quartz 36<br />
mm Gold, Stainless Steel Case<br />
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Invicta Angel Womens Quartz<br />
40mm Stainless Steel Case,<br />
Silver Dial - Model 31078<br />
$250.00<br />
Sale Price: $ 69.00<br />
Page 38<br />
Invicta Corduba Quartz Mens<br />
Watch - 52mm Stainless Steel<br />
Case, Stainless Steel/Polyurethane<br />
Band, Black, Steel (33654)<br />
$429.00<br />
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Invicta Reserve Mens<br />
Mechanical 48mm Gold Case<br />
Gold Dial - Model 26486<br />
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www.WatchDealers.net<br />
GREAT SELECTION ~ NO MINIMUM ORDER<br />
ALL CREDIT CARDS ACCEPTED ~ FAST SHIPPING<br />
JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE<br />
Invicta Angel Womens Quartz<br />
33 mm Stainless Steel Case<br />
Blue Dial - Model 29114<br />
$279.00<br />
Sale Price: $ 59.00<br />
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36 mm Stainless Steel Case<br />
Charcoal Dial - Model 29395<br />
$199.00<br />
Sale Price: $ 59.00
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www.RCVariety.com<br />
RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 39
FORUM WORKSHOP<br />
forumworkshop<br />
You know how wide an area the store is serving,<br />
and, if needed, which day of the week, and<br />
the hour of the day, You’re selling the most<br />
products, by category. And that’s only how the<br />
system helps track customers.<br />
Software enables you to balance your books,<br />
track profits per department and item, and pay<br />
the bills without lifting a pen to your checkbook.<br />
You can use the system to set up your<br />
business plan and annual budget, project realistic<br />
goals based on past performance, and<br />
compare year-to-year sales growth by category<br />
or product. Then, with a laser printer and desktop<br />
publishing software, you<br />
can produce professionalquality<br />
ads, brochures,<br />
newsletters, or promotional<br />
posters in-house!<br />
➠<br />
The Computer Is A Tool For<br />
Inventory Management & More<br />
The system also brings features and functions<br />
that streamline inventory management. If,<br />
when you take delivery on a product, you assign<br />
it a code number, you can track its history<br />
from arrival to when it moves out the door. Use<br />
the system as your electronic cashier, and upto-the-minute<br />
information on every item in<br />
your inventory is there at your fingertips: your<br />
cost, selling price, an item description, supplier,<br />
number in stock, whatever you decide it will<br />
help to know. Connected with a bar code reader<br />
and software, the process is even simpler once<br />
the bar code label is affixed to the product.<br />
(Some of the more progressive suppliers will<br />
now handle this chore at their warehouse, before<br />
they ship the goods!) continued...<br />
Wholesale Coffee<br />
• PODS • K-CUPS • WHOLE BEAN & GROUND • TEA • SPORTS MIXES • EQUIPMENT • PARTS & ACCESSORIES<br />
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BEAN OR GRIND<br />
www.BeanWholesalers.com<br />
Page 40 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE
ACCESSORY HEADQUARTERS<br />
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RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 41
forumworkshop<br />
FORUM WORKSHOP<br />
The customer selects the item, steps up to the<br />
counter. All your clerk does is pass the magic<br />
wand over the code. Even as the sales receipt is<br />
being printed, the system updates information<br />
on inventory levels and the day’s sales. The inventory<br />
management system can be set to alert<br />
you when stock is dangerously low, or point<br />
out a sudden surge in sales that means opportunity.<br />
Sound enticing? It should. Today, a computer<br />
system makes good retail sense.<br />
DETERMINING YOUR NEEDS<br />
Selecting the right system for your store demands<br />
time. It’s not a decision to rush. A computer<br />
system is a relatively expensive<br />
investment. If not carefully thought out, it can<br />
prove a frustrating waste of your limited resources.<br />
The search begins with an honest evaluation<br />
of your own computer skills, then your<br />
needs. If you’ve been working on a computer<br />
system for years, and are comfortable with the<br />
platform, you’re already ahead<br />
<br />
in the game. You don’t need any<br />
convincing on how a computer<br />
can help manage a business.<br />
Assuming you’re satisfied with the system you<br />
presently use, your search comes down to deciding<br />
which software best addresses your<br />
needs. You may even be proficient enough to<br />
modify some off-the-shelf database, accounting,<br />
or business management software to your<br />
particular needs. The practice is definitely not<br />
recommended for the novice computer user,<br />
however. There’s enough to learning your system<br />
without fiddling around with software.<br />
continued...<br />
Vivaldo 35 x 10W<br />
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w/GoldPlated Finish<br />
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906 67<br />
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Page 42 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE
CoolG owing.com<br />
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IF IT GLOWS...WE HAVE IT!<br />
RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 43<br />
www.CoolGlowing.com<br />
LED Fiber Optic Gift Bow<br />
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forumworkshop<br />
FORUM WORKSHOP<br />
Novices should concentrate their search on<br />
software packages that specifically addresses<br />
retail management in your history and<br />
product category. More on that in a moment.<br />
WHAT IF YOU’RE NEW TO<br />
THE WORLD OF COMPUTERS?<br />
If you’re entirely new to computers, selecting<br />
the best system begins with the software. You<br />
may think of computers in terms of hardware,<br />
but the software is the key that unlocks all the<br />
power for you. The computer will only prove<br />
as useful a tool as the software allows. Many<br />
software programs are available in different<br />
versions for different operating platforms.<br />
Some are published only in versions for one<br />
type of machine. A few years from now, compatibility<br />
won’t be an issue. We’re not there yet,<br />
though. The software you decide best services<br />
your needs will dictate which hardware you<br />
buy. You can purchase an integrated package of<br />
software, hardware, and technical support<br />
from a single vendor, but it’s not always the<br />
most cost-effective way to go about it.<br />
More likely than not, there’s already<br />
a software program on<br />
the market for your particular<br />
needs, specific to your retail industry.<br />
Over the past decade<br />
many entrepreneurs made careers for themselves<br />
developing software programs for every<br />
conceivable application, including retail management.<br />
If you browse the smaller ads and<br />
classifieds in the back of the trade magazines,<br />
you’ll probably come up with the names of a<br />
few of these programs.<br />
continued...<br />
www.AuctionFinder.net<br />
Buy from exclusive contractor of the DLA for sale of surplus<br />
and scrap assets of The US Department of Defense<br />
Page 44 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE
We’re All About FUN!<br />
• Blank<br />
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• Sweatshirts<br />
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• Shorts,<br />
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• Decals<br />
• Drinkware,<br />
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• Aprons,<br />
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ORDER WITH CONFIDENCE • FREE SHIPPING WITHIN USA<br />
• WE SHIP WORLDWIDE<br />
www.NoveltySeller.com<br />
RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 45
FORUM WORKSHOP<br />
forumworkshop<br />
Before You Buy, Make Sure To<br />
Speak With The Real Experts<br />
Before you contact any computer dealer or<br />
manufacturer, and your name gets in the hands<br />
of a salesperson, talk to other retailers in your<br />
business about what programs they use. Take<br />
notes on what they share about their experience<br />
with the software and how it helps manage<br />
stores. You'll find the satisfied ones pretty<br />
chatty. People take pride talking about how<br />
much they’ve been able to accomplish with<br />
their computers.<br />
➮❦<br />
You need to know the name of the program<br />
they use, how long they’ve had<br />
it, and what computer hardware they<br />
run on it. Get the names of the program(s)<br />
used for information and inventory<br />
management, and the name and number<br />
of the vendor and publisher. Ask all if<br />
they’re completely satisfied with what they use,<br />
and if they would recommend it. Always inquire<br />
about other programs used in the past. If<br />
they used any others, why did they switch?<br />
Some of those programs may still be on the<br />
market, and the retailers may provide you with<br />
good reasons to avoid them.<br />
Next, contact your industry trade group or the<br />
appropriate retail organizations. Inquire if<br />
they’ve tested any software, and is so, could<br />
they recommend any particular program. Some<br />
trade groups publish software guides, with reviews<br />
of what’s currently being sold. Request<br />
or purchase a copy. Your next best bet is to ask<br />
for the names of industry contacts well versed<br />
in the available software. continued...<br />
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.PromotionalRewards.com<br />
Page 46 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE<br />
Smartphone Wallet<br />
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JEWELRY Display<br />
Case with 216<br />
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$495.00<br />
www.BODYCANDYHQ.com<br />
RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 47
FORUM WORKSHOP<br />
forumworkshop<br />
Another source for leads should be the trade<br />
magazines specific to your retail category. Contact<br />
the editors, ask if they’ve done any software<br />
reviews, and request copies. Again, ask<br />
for contacts who know the software.<br />
With all these calls, you’re looking for recommendations.<br />
If you keep hearing good things<br />
about the same program, it’s probably worth<br />
investigating first. Contact the publisher and<br />
ask for some information, including a demonstration<br />
disk if one is available. If you’ve<br />
searched this far and still come up empty, it<br />
may be that no one has written<br />
management software for<br />
<br />
your retail category. Start the<br />
search anew, this time concentrating<br />
on general retail<br />
management programs.<br />
panies’<br />
You Could Enlist A Hired Hand<br />
In Your Search For The Right System<br />
You can proceed along these lines, or turn for<br />
outside help at this point. If the idea of the<br />
search overwhelms you, avoid the process by<br />
soliciting the help of a computer systems consultant.<br />
They go by a variety of titles, including<br />
developers, systems integrators, business “automators,”<br />
and value-added resellers. What<br />
each will do is sit down and talk with you to<br />
determine your computer needs. The, based on<br />
that conference, they’ll recommend a “turnkey”<br />
system of hardware and software. It’s usually a<br />
system they’d like to sell you, by the way.<br />
That’s why, with computer consultants, as with<br />
insurance agents, your interests are best served<br />
by the individual who represents several comproducts.<br />
continued...<br />
FREE TRIAL<br />
www.FBcampaigns.com<br />
Page 48 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE<br />
Plan and organize all your social<br />
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RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 49
FORUM WORKSHOP<br />
forumworkshop<br />
That way you’re more likely to end up<br />
with a recommendation that’s best for you,<br />
not the consultant.<br />
MAKE SURE TO BE SPECIFIC<br />
IN OUTLINING YOUR NEEDS<br />
Whether you hire a consultant or go it alone, be<br />
as specific as possible when determining your<br />
computer needs. That makes selection of a<br />
computer system another project for your now<br />
dogeared and tattered notebook. Think in<br />
terms of how you work now, and how you<br />
want the computer to help you work smarter.<br />
Start with information management. Write<br />
down every responsibility with which you<br />
think the computer will help you do a better<br />
job: accounting, bookkeeping, scheduling,<br />
record keeping, payroll<br />
<br />
taxes, billing, correspondence,<br />
mailing, etc.<br />
Then turn your attention to inventory.<br />
Would you like an electronic cash register that<br />
automatically adjusts inventory levels? What<br />
about tracking transactions from delivery to<br />
shipment, processing orders, and monitoring<br />
sales trends at the cash register?<br />
Finally, write down the things that will help<br />
you know and reach your market better: a<br />
breakdown of your customers by zip code, the<br />
ability to produce reports on buying trends and<br />
monthly activity, automated mailings, and the<br />
potential to produce all advertising materials<br />
in-house.<br />
continued...<br />
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Page 50 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE<br />
$<br />
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WE SHIP WORLDWIDE ~ ALL CREDIT CARDS ACCEPTED ~ DROPSHIPPING AVAILABLE ~ NO MINIMUMS<br />
www.BUNDJEWELRY.<br />
EWELRY.com<br />
RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 51
FORUM WORKSHOP<br />
forumworkshop<br />
DETERMINING YOUR COMPUTER<br />
NEEDS – WORK SHEET<br />
✎AS YOU FILL OUT THIS<br />
WORK SHEET, YOUR AN-<br />
SWERS WILL HELP YOU<br />
DETERMINE WHAT YOU<br />
NEED IN A COMPUTER<br />
SYSTEM. Think in terms of<br />
how a computer system might make your job<br />
easier. Later you can use the form as a guide for<br />
finding the software program or programs that<br />
address your needs. If you don’t already own a<br />
computer, your choice of software will dictate<br />
your hardware requirements. Place a check<br />
mark next to everything you would like to accomplish<br />
with your computer system. Be sure<br />
to add anything not on this general list.<br />
Page 52 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE<br />
Set up & maintain supplier files • Set up &<br />
maintain customer files • Track sales trends by<br />
product & category • Track activity by time period(s)<br />
• Track ad & promotion response •<br />
Track orders • Generate sales & trends reports<br />
• Electronic cash register • Instantly update inventory<br />
availability • Profile customers by zip<br />
code, interests, or other criteria • Automatic<br />
billing • Generate mailing lists or labels • Produce<br />
ads, newsletters, or other promotional<br />
materials • Write & send correspondence • Balance<br />
the books • Financial analysis & projections<br />
• Handle payroll • Calculate & file taxes<br />
electronically • Scheduling • Other<br />
COMPARE YOUR NEEDS TO THE<br />
FEATURES OF THE PRODUCTS<br />
ON THE MARKET<br />
Start Your Own Merchandise Business<br />
continued...<br />
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SAMSUNG GEAR S2 SAMSUNG TL205 DUAL VIEW<br />
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www.CELLCITY.BIZ<br />
RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 53
FORUM WORKSHOP<br />
forumworkshop<br />
Your list in hand, contact the consultant or<br />
begin calling on software publishers for information<br />
on their programs. Compare the features<br />
of the programs against your needs,<br />
narrowing down the selection to the closest<br />
match. Note the recommended hardware configuration,<br />
as it relates to upgrading your system<br />
or as a shopping guide. And ask for the<br />
price of each program and what it includes.<br />
A PROGRAM CAN SEEM DECEPTIVELY IN-<br />
EXPENSIVE IF YOU MUST PAY FOR TRAIN-<br />
ING AND TECHNICAL<br />
SUPPORT. These services<br />
can prove as important as<br />
the software itself. During<br />
your learning curve you can<br />
spend a lot of time on the<br />
phone with tech support.<br />
☎— Wholesale —<br />
Never buy a specialty software application<br />
without seeing it in operation and talking to<br />
present users. If a particular program seems to<br />
meet your needs, ask for a demonstration by a<br />
company representative, and get the names of<br />
retailers using that program. Call for their critiques,<br />
and if possible, drop by and see the system<br />
in operation.<br />
Only when you’ve settled on the software<br />
should you begin considering your hardware<br />
purchase. That’s an easy process when there’s<br />
already a machine on your desk or if you’ve<br />
hired the computer consultant for a turnkey<br />
system. If not, and your software of choice is<br />
available in more than one format, ask the publisher<br />
which computer platform is recommended.<br />
If they make no recommendations,<br />
you’re on your way.<br />
continued...<br />
Artesanal Jewelry<br />
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Stunning Mozambique<br />
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Passion<br />
Blue<br />
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Retail $148.15<br />
CLOSEOUT:<br />
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Amazing! Genuine<br />
Two Tones Green Peridot<br />
Sterling Silver Earrings<br />
Retail $141.25<br />
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Retail $93<br />
OPEN A WHOLESALE ACCOUNT ON OUR SITE FOR ADDITIONAL 25% TO 40% DISCOUNTS!<br />
WWW.SHAKEWHOLESALE.COM<br />
Page 54 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE<br />
One of the kind<br />
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ELECTRONICS • FASHION JEWELRY • CELLPHONE ACCESSORIES<br />
HOME AND HOUSE • SECURITY • HEALTH & BEAUTY • WATCHES<br />
$<br />
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Professional Interview<br />
Condenser Video Shotgun<br />
Microphone with 3.5mm Audio<br />
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PULUZ PHOTO<br />
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HAWEEL 3 Layers with 11 US/<br />
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RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 55
forumworkshop<br />
FORUM WORKSHOP<br />
SELECTING THE HARDWARE<br />
As it’s sold, a computer hardware system actually<br />
consists of several basic components and,<br />
depending on need, several more peripherals.<br />
The basics include the central processing unit<br />
(CPU), which is the brain of the machine; the<br />
monitor or screen; the hard drive; and the keyboard.<br />
Attached to that CPU may be a mouse<br />
for manipulating the cursor around the screen,<br />
a modem for communicating with another<br />
computer, a printer, and supplementary disk or<br />
CD-ROM drives. The basic recommended<br />
hardware configuration for managing<br />
a business by computer<br />
today includes a CPU, monitor,<br />
hard drive, CD-ROM drive, keyboard,<br />
mouse, and laser printer.<br />
If you aren’t directed to a particular hardware<br />
platform, you’ve a couple of choices to consider.<br />
Most small store owners will find their<br />
needs adequately served by either of the two<br />
personal computer formats available in the<br />
marketplace: the Macintosh equipment currently<br />
made and manufactured by Apple Computer,<br />
and the much broader selection of IBM<br />
PCs and compatible machines from many other<br />
computer makers.<br />
The success of the Macintosh owes much to<br />
the ease of use of its operating system. Users<br />
of the Macintosh owes much to the ease of use<br />
of its operating system. Users of the Macintosh<br />
have no need to learn any codes or letter commands<br />
in order to run the system. They direct<br />
its activities by clicking on icons – graphic elec-<br />
tronic buttons on the screen.<br />
continued...<br />
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Page 56 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE
Leading Supplier<br />
Since 2005<br />
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Irregular Hem Long‐sleeved<br />
Round Neck Casual T‐shirt<br />
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Bohemian Print Sleeveless<br />
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Bohemian Print 3/4 Sleeve<br />
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Button Fish Bone Print Short<br />
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Want More Info? Circle #01 on page 11 • www.Vendor411.com RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 57
FORUM WORKSHOP<br />
forumworkshop<br />
This advantage has been countered in the PC<br />
world with an operating system called Windows<br />
from Microsoft, which facilitates the ease<br />
of operation in a comparable way. Whatever<br />
the hardware format, any new user can expect<br />
to master the basics of operation in a very short<br />
amount of time.<br />
MAKE SURE TO SHOP AROUND<br />
BEFORE BUYING<br />
If there’s no computer consultant on contract,<br />
it’s worth your while to spend time shopping<br />
around for the hardware. Computer hardware<br />
is a hotly contested market, prone to fierce price<br />
competition. Typically the computer is sold as<br />
a package of the basic system configuration described<br />
above. Most ads will mention the size<br />
of the monitor; a name or number identifying<br />
the microprocessor that drives the computer;<br />
the amount of RAM (internal memory) standard<br />
with the machine, measured in<br />
megabytes; the size of the hard drive, again<br />
measured in megabytes; any expansion boards<br />
included with the system; and its overall expansion<br />
capabilities. All of this is important,<br />
and as a general rule, the higher the numbers,<br />
the better your buy.<br />
<br />
✔ Amount of RAM<br />
✔ Processor<br />
✔ Storage Space<br />
✔ Display Size<br />
✔ Video Support<br />
✔ Audio Support<br />
BUT TAKE NOTE: One of the<br />
most frustrating things about<br />
the computer market is the<br />
pace at which new innovations<br />
appears. Microprocessors continue<br />
to get more powerful,<br />
driving new capabilities that require more<br />
RAM and greater storage capability if they’re<br />
to be utilized.<br />
continued...<br />
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Page 58 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE
QUALITY PLUS-SIZE APPAREL<br />
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RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 59
FORUM WORKSHOP<br />
forumworkshop<br />
Computers evolve so fast that any machine you<br />
buy today will seem obsolete when compared<br />
with the capabilities of machines offered at the<br />
same price point 2 years from now.<br />
It May Make More Sense To Lease<br />
Rather Than Buy Hardware<br />
making an investment. There are companies<br />
that specialize in leasing hardware. Some companies<br />
that market software also lease hardware<br />
as part of the software sale. If you’re<br />
looking for the best in a computer system, both<br />
today and tomorrow, leasing is an option that<br />
warrants your close consideration.<br />
That’s one reason why leasing equipment may<br />
make more sense for the start-up retailer than<br />
outright purchase of the hardware. Leasing offers<br />
advantages, especially if you planned on<br />
financing your system anyway. A lease<br />
arrangement allows you to trade up to a better<br />
system when you decide you need it. Most<br />
leases include service contracts as well, so you<br />
never need worry about doing without your<br />
computer if repairs are necessary. Leasing is<br />
also a good way to sample the system before<br />
GET THE BEST SYSTEM<br />
YOU CAN AFFORD<br />
Whichever way you go, get the<br />
best system your budget allows.<br />
Computer technology moves so<br />
rapidly, you’ll extend the useable<br />
life of the hardware by<br />
buying the most powerful com-<br />
➧puter you can presently afford.<br />
continued...<br />
Page 60 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE
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RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 61
PLATFORM<br />
FORUM WORKSHOP<br />
forumworkshop<br />
Even if you can’t conceive of filling a 200-<br />
megabyte hard drive, you will, and then you’ll<br />
want even more space. Look for the system that<br />
offers the most expansion options in terms of<br />
RAM upgrades, expansion slots, and ports for<br />
connection with other devices.<br />
LOOK AT THE SUPPORT<br />
AFTER THE SALE<br />
A one-year warranty with a toll-free number to<br />
reach the publisher should be regarded as a<br />
basic right by anyone purchasing hardware.<br />
With software, you need to investigate technical<br />
support and the company’s policy on upgrades.<br />
Software publishers continually<br />
improve their programs, and remove bugs, as a<br />
response to what they hear from customers. Before<br />
buying, ask how far the publisher is from<br />
Build Your Own<br />
the next version of the program,<br />
and what it will cost for<br />
the upgrade. It should be free<br />
or offered to the new buyer at<br />
a substantial discount.<br />
✔<br />
The new buyer should also be entitled to a period<br />
of free technical support. It Takes time to<br />
master a program – manuals are not always as<br />
informative as they should be – and you’ll have<br />
questions about running the software. As a registered<br />
user who spent hundreds or thousands<br />
of dollars for a software solution, you shouldn’t<br />
need to run up your phone bill to figure out<br />
how to get the program to print your reports.<br />
Take advantage of training. If you aren’t already<br />
proficient on the computer, take advantage<br />
of any offer of training thrown your way.<br />
continued...<br />
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Page 62 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE
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RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 63
FORUM WORKSHOP<br />
forumworkshop<br />
Your store is a highly specialized business, and<br />
the software that will allow you to run it more<br />
effectively should be just as sophisticated. Time<br />
spent sitting down with an instructor is time<br />
well spent. It’s much easier to learn how to navigate<br />
through an application, and get it to do<br />
what you want, once you’ve watched someone<br />
else run the program. Depending on the publisher,<br />
you may or may not pay extra for the<br />
training. Even if you must, it will prove money<br />
well spent. It’s much easier to learn how to navigate<br />
through an application, and get it to do<br />
what you want, once you’ve<br />
<br />
watched someone else run<br />
the program. Depending on<br />
the publisher, you may or<br />
may not pay extra for the<br />
training. Even if you must, it<br />
it<br />
will prove money well spent.<br />
Page 64 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE<br />
Have at least 2 employees receive such training.<br />
If you’re the whole business, that won’t be necessary.<br />
But the store owner with staff should<br />
make sure he or another family member and an<br />
employee are fully trained on how to run the<br />
system and software.<br />
Get A System As Soon As Possible<br />
INSTALL YOUR SYSTEM AS SOON AS<br />
YOU DECIDE THE BUSINESS IS A GO.<br />
The sooner you have the computer system, the<br />
more it can do for you. As an organizational<br />
tool, the computer system will help with every<br />
phase of planning, setting up the business,<br />
compiling costs, and projecting sales goals. The<br />
more you use it, the easier it is to use. The easier<br />
is to use, the greater the benefit.<br />
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RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 65
FORUM WORKSHOP<br />
forumworkshop<br />
ALLOW YOURSELF THE TIME<br />
NEEDED TO MASTER THE SYSTEM<br />
Even with training, there’s a definite learning<br />
curve for hardware and software. It will take<br />
time to set up the system that serves all your<br />
needs, even as a start-up operation. Trying to<br />
rush the process will only breed frustration.<br />
That frustration could prevent you from gaining<br />
all you can from the system.<br />
The time required to learn and master your<br />
computer system depends on what level of<br />
computer skills you bring to the project. If<br />
you’ve been working on a computer for years,<br />
you’ll have the system running as soon as you<br />
learn the nuances of the software. A computer<br />
novice will need to allow extra time, weeks at<br />
least, in order to get comfortable<br />
with the operation of hardware<br />
and software. All users will only<br />
begin to discover the full power of<br />
the system after using it to manage<br />
the business a few months.<br />
⧖<br />
DON’T BE AFRAID TO EXPERIMENT<br />
Once you’ve mastered the basics of running<br />
the software, try to devise new ways of using<br />
it to gain added insight into the business. Try<br />
all kinds of reports, from day-to-day sales performance<br />
to seasonal trends by category. Your<br />
computer hardware has many more capabilities<br />
than the software that runs your business<br />
allows. Sample your options. You could invest<br />
in a desktop publishing program and try your<br />
hand at designing ads.<br />
continued...<br />
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RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 67
forumworkshop<br />
FORUM WORKSHOP<br />
You could even use presentation software<br />
to dazzle the banker when you<br />
go in with your loan request.<br />
Speak With Other Computer Users<br />
☞When you make your purchase,<br />
ask the seller or publisher<br />
for the names of<br />
other users of the system.<br />
Talk with them about what<br />
they’ve learned about the<br />
hardware and software.<br />
Some suppliers promote<br />
users’ groups for the interchange of ideas.<br />
There should be such a group in your area. It<br />
could prove a good resource when it comes to<br />
troubleshooting or exploring the capabilities of<br />
your machine.<br />
Take The Long View On Technology<br />
Start thinking of your computer system as an<br />
electronic assistant manager, and you’ll get the<br />
most from it in the years ahead. Your system,<br />
and its contributions, can grow with your retail<br />
business. The system can teach you about your<br />
business and guide you to the right decisions.<br />
Consider the computer as something at the core<br />
of your long-term strategy for expanding your<br />
market.<br />
You may, for example, eventually decide to distribute<br />
a store catalog on CD-ROM, complete<br />
with color photos, video, and descriptions of<br />
the selection available in your store. If your customers<br />
are scattered over a wide area, and sophisticated<br />
enough, on-line sales & service may<br />
eventually figure in your plans.<br />
continued...<br />
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Page 68 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE<br />
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RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 69
FORUM WORKSHOP<br />
forumworkshop<br />
Already some telecommunications networks<br />
carry advertising and conduct sales for<br />
specialty retailers in select categories.<br />
These networks represent an entirely<br />
new sales outlet for the spe-<br />
✆<br />
cialty retailer. The promised<br />
“information superhighway” will<br />
be as pervasive as today’s telephone network.<br />
On-line services will enable specialty retailers<br />
to serve the electronic neighborhood mentioned<br />
earlier. Consumers will have electronic<br />
access to stores in another city or another state.<br />
This is already happening through Prodigy,<br />
CompuServe, and America Online. A few specialty<br />
retailers already use these services to sell<br />
to customers and make the computer connection,<br />
people will become increasingly reliant on<br />
shopping by modem, checking the on-line service<br />
for listings of the latest sales, & browsing the<br />
catalogs of retailers connected to the service.<br />
The computer can provide you with yet another<br />
chance to differentiate your store from<br />
its competitors. Many retail specialists now<br />
employ field sales forces, calling on customer<br />
accounts where they live or work. Equip them<br />
with laptop computers and they can work as<br />
effectively as if they were in the showroom.<br />
Your representative can make a presentation at<br />
the client’s site, and connect to the office to<br />
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continued...<br />
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JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE<br />
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RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 71
FORUM WORKSHOP<br />
forumworkshop<br />
Computers and related information technologies<br />
are now fixtures of the commercial landscape.<br />
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in structure: how you sell and distribute<br />
products, and how the customers access you.<br />
Consider the promise of the computer technology<br />
already seen in point-of-purchase technology.<br />
Touch screens and interactive video can<br />
already guide a shopper through an electronic<br />
version of the store, right to the Peg-Board with<br />
the selected item. A digital mirror allows<br />
women to try out different hairstyles or mascara,<br />
even eye color, before deciding what to<br />
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Page 72 JANUARY <strong>2022</strong> |<br />
RETAILERS FORUM MAGAZINE
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RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 73
FORUM WORKSHOP<br />
forumworkshop<br />
As we move into the 21st Century, these relationships<br />
will take on more of an aura of multiple<br />
partnerships, cooperative ventures that<br />
function to the best interests of all involved.<br />
You’ll be your customer’s partner in that you’ll<br />
accept it as your responsibility to make sure she<br />
gets exactly what’s right for her. As a partner to<br />
your supplier, you’ll do all you can to get its<br />
products into the hands of consumers. In return<br />
for your effort, you’ll expect the loyalty and<br />
support basic to any partnership.<br />
You are your business. Certainly the team that<br />
surrounds you, inside and outside the store,<br />
contributes to your success. Were it not for your<br />
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<br />
though, there would be no store,<br />
no team, and no retail career for<br />
grasp<br />
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IT’S NOT ENOUGH TO BUILD YOUR<br />
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BE PREPARED TO LEAD AND, WHEN<br />
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Obviously you already crave the responsibility<br />
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Page 74 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE<br />
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RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 75
FORUM WORKSHOP<br />
forumworkshop<br />
FRONT MAN ON THE FRONT LINE<br />
Your biggest responsibility is to make sure<br />
what the public sees in you is likable. All<br />
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<br />
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That’s something lost to the larger stores, the<br />
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try to reclaim this identity through advertising,<br />
using the company founder as a spokesperson<br />
espousing the store philosophy. Noble as the attempt<br />
may be, it’s just not the same as walking<br />
in and seeing that person stacking shelves or<br />
standing behind the register. That’s the kind of<br />
personal connection, the sense of one-on-one<br />
contact, that makes shopping the small store so<br />
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store.<br />
Personality is part of the appeal of the<br />
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store provides an experience for the<br />
shopper, separate from the buying process.<br />
continued...<br />
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Page 76 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE
your closeout connection for<br />
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RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 77
FORUM WORKSHOP<br />
forumworkshop<br />
If the store owner is obsessed with 1960s memorabilia,<br />
his shop called My Back Pages could<br />
be an emporium for all that defines a shared experience<br />
to a select age group: the records,<br />
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evoking that time. The people who visit the<br />
store expect the owner to know and be eager to<br />
share everything they’d want to know abut<br />
every item in the store. It’s your enthusiasm for<br />
what you sell, and your caring manner, that<br />
wins shoppers over so they want to return. You,<br />
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To a certain degree, that identity lends itself to<br />
nonstore selling as well. What matters most<br />
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How did you<br />
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the store, the retailer’s identity is built through<br />
interaction with customers. In catalogs or promotional<br />
material, it’s the words and pictures<br />
used, and stories you tell, that create an identity<br />
for the store. Your enthusiasm for what you<br />
sell – be it about great prices or great features<br />
– and your eagerness to share it motivate the<br />
shopper to place an order.<br />
continued in next issue ...<br />
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Page 78 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE
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RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 79
Start Your Own<br />
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RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 81
The Complete Guide to Making Money at Auctions!<br />
AUCTION<br />
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Page 82 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE
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RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 83
Page 84 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE
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RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 85
This MonTh’s<br />
Book Specials<br />
New Titles Just Arrived in our Warehouse ~ Limited Quantities<br />
Streetwise Business Series<br />
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order no. 1-880559-43-9<br />
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Closeout of the Month<br />
SMALL BUSINESS LEGAL KIT AND DISK<br />
over 400 pages of practical legal info, forms and agreements<br />
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Page 86 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE<br />
Page 86
Trade<br />
MaGaZINeS<br />
Trade <strong>Magazine</strong>s<br />
Swap Meet<br />
This exciting monthly magazine<br />
connects flea market vendors with<br />
wholesalers across the United<br />
States who specialize in supplying<br />
merchandise and services to<br />
flea marketers and swap meeters.<br />
It provides excellent resources for<br />
merchandise and each issue contains<br />
a bonus Directory of Flea<br />
Markets throughout the United<br />
States, listed by state order and<br />
includes full addresses, days of operation,<br />
and details of each market.<br />
Order No. SM-S ...Swap Sample ...$10.00<br />
FREE 1 YEAR SUBSCRIPTION AVAILABLE AT<br />
www.WholesaleSources.com<br />
ADVERTISING SPACE AVAILABLE<br />
Closeout News/<br />
Wholesale<br />
Merchandise<br />
ADVERTISING SPACE AVAILABLE<br />
The Leading<br />
Monthly Source<br />
for Closeouts<br />
and Surplus<br />
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A long-time leader in the<br />
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By using this powerful<br />
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Find Apparel, HBA and Cosmetics, Electronics, Home and<br />
Houseware, Fragrances, Jewelry, Sporting Goods, Tools, Toys,<br />
Videos and DVDs, and more. For larger discounts, many dealers<br />
sell pallet truckloads that will make you even more profits.<br />
Order No. CNS - Closeout News - 2 Years (24 Issues)...$60.00<br />
<strong>Retailers</strong> <strong>Forum</strong><br />
SoloMayoreo<br />
“I Can Get<br />
It For You<br />
Wholesale”<br />
Written in Spanish,<br />
this big monthly<br />
newspaper is the<br />
best thing to happen<br />
to Hispanic retailers!<br />
Sources abound for<br />
variety merchandise of all<br />
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No. SOLO-S ...(Sample Copy) ...$7.50<br />
No. SOLO-SUB..(12 Issues) ...$60.00<br />
ADVERTISING SPACE AVAILABLE<br />
<strong>Retailers</strong> <strong>Forum</strong> was established<br />
out of the need for product<br />
sources among small retail<br />
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<strong>Forum</strong>’s advertising pages feature<br />
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Order No. RF-S - Sample Copy ...$10.00<br />
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ADVERTISING SPACE AVAILABLE<br />
Monthly<br />
Newspaper<br />
for Hispanic<br />
<strong>Retailers</strong><br />
www.bizbooks.org<br />
Page<br />
RETAILERS<br />
87 87<br />
FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 87
USA Closeout Directory<br />
Now, more than ever, it is essential for the success of your merchandising business to buy<br />
goods at the lowest prices possible. Our best-selling<br />
USA Closeout Directo-ry shows you how and most<br />
importantly, WHERE. Hundreds of closeout dealers<br />
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low as 10¢ on the dollar are listed. Re-tailers, flea<br />
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sells merchandise needs this directory! Clothing<br />
• Elec tronics • Jewelry • Toys • Watches • More!<br />
Order No. 4 -<br />
Closeout Directory - $29.95<br />
Dollar Store<br />
Merchandise Guide<br />
The most complete directory of<br />
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in the USA specializing in dollar<br />
store merchandise. Hundreds<br />
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Order No. DSM • Dollar Store<br />
$29.95<br />
Toy Importers & Wholesalers<br />
This is the definitive guide for<br />
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addresses and descriptions of<br />
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Order No. TOY<br />
$29.95<br />
Directory of Smoke Shops<br />
Our EXCEL Directory contains over 7,000 Smoke<br />
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DIRECTORY INCLUDES:<br />
• 7,000 Smoke Shops/Head Shops<br />
• Phone Numbers<br />
• Over 60% Have Personal E-Mails<br />
• U.S and Canada<br />
• Company Addresses<br />
Order No. SSDB (Excel)<br />
$399.00<br />
Independent Sales Rep. Directory<br />
The Independent Apparel Representatives and Multi-line Showrooms directory includes information on over 1,000 independent<br />
sale agents and multi-line across the USA. These agents and showrooms are critical to merchandisers and manufacturers looking to<br />
connect with retailers to introduce their lines into the retail space. Includes valuable information such as market focus, price points,<br />
territories served, number of locations, rep type, and specific brands canied. In addition each record includes address, phone number,<br />
key contacts, website address, and e-mail address. Arranged geographically, also includes an alphabetical index, a brand index, and a<br />
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Order No. SGREP-B Printed Book $359.00<br />
Order No. SGREP-E Excel emailed to you $499.00<br />
1-800-635-7654<br />
Page 88<br />
Page 88 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE<br />
Business Directories
Imagine<br />
a book<br />
putting<br />
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wholesalers<br />
at your<br />
fingertips!<br />
This is the<br />
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own and refer to daily!<br />
• Apparel • Electronics • Fragrances • General<br />
goods • Gifts • Housewares • Leather • Jewelry • Novelties • Sunglasses<br />
• Watches • Toys and more!<br />
No. W1 Wholesale Sources $29.95<br />
Auction Directory<br />
Wholesale Sources<br />
Jam-packed<br />
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the USA<br />
This is THE definitive guide to auctions!<br />
It not only tells you WHERE<br />
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also HOW to participate in the auction<br />
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this book - You need to buy nothing else! It’s an incredible book you<br />
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home, car, or indulge in jewelry.<br />
Order No. AUC- Auction Directory - $39.95<br />
How to Find,<br />
Sell and Broker<br />
Surplus and<br />
Liquidated<br />
Goods<br />
Hidden Wealth<br />
With this authoritive Directory, you will<br />
learn to turn pennies into dollars and get<br />
goods dirt cheap ...even free! Written by a<br />
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Learn why those in the business have kept it confidential. You can now<br />
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Order No. 1-88422-24-2 Hidden Wealth $39.95<br />
Jewelry Wholesalers<br />
& Manufacturers<br />
This exquisite directory will bring the<br />
world’s finest jewelers directly to you! Featuring<br />
fine jewelry of all types including:<br />
• Beads • Diamonds • Gemstones • Gold<br />
• Silver • Much More! The suppliers list<br />
their names, addresses, websites and specialties.<br />
All feature high-end quality jewelry that is<br />
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view the thousands of suppliers listed in this brand new directory. If<br />
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you must order this directory!<br />
Order No. FJ $29.95<br />
Business Directories<br />
Hobby & Craft<br />
Suppliers Guide<br />
The crafts industry is one of the hottest-growing<br />
segments in the marketplace<br />
today. Scrap-booking, painting,<br />
needle-crafts and sewing are hobbies<br />
that are sweeping the nation. We have<br />
compiled the ultimate directory of<br />
wholesale suppliers furnishing materials<br />
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• Art Materials • Baskets • Beads/<br />
Trim • Ceramics • Dolls • Fabrics •<br />
Floral • Holiday • Paint • More!<br />
Order No. AC $29.95<br />
Holiday Merchandise<br />
Wholesalers<br />
& Manufacturers<br />
Introducing our newest directory that puts<br />
the country’s largest suppliers of holiday<br />
merchandise at your fingertips. Seasonal<br />
merchandise is a mainstay of the industry,<br />
but up until now it was hard to locate the<br />
thousands of suppliers scattered across the country. We have ended<br />
your searching with one directory which includes all types of wholesale<br />
merchandise: • Bows • Candles • Cards • Costumes • More<br />
Order No. HM $29.95<br />
www.bizbooks.org<br />
Page 89<br />
RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 89
Wholesale Gift Guide<br />
A Great resource to locate higher end<br />
decorative merchandise. This gigantic<br />
400 page guide is the definitive resource<br />
guide to finding suppliers for gift products.<br />
Listed by category, over 4,000<br />
leading wholesalers and manufacturers<br />
servicing the gift industry are included.<br />
• Accessories<br />
• Collectibles<br />
• Floral<br />
• Gifts<br />
• Home/House<br />
You’ll refer to this on a daily basis to<br />
find new suppliers for products.<br />
Order No. GG Gift Guide $39.95<br />
Annual Guide to the<br />
Licensing World<br />
Here is an incredible Directory that<br />
guides you through the world of Licensed<br />
prod-uct merchandising. Need to know<br />
who owns a license? Who to contact to<br />
distrib-ute a licensed product? This book<br />
has all the answers and covers the entire<br />
world! Licensors: Listing of companies<br />
that are the agents and license holders.<br />
These are the sources that you would<br />
apply to if you wish to obtain a license to<br />
manufacture<br />
merchandise. Licensees listed here you will find the companies who<br />
distribute licensed merchandise. Full listings include categories of<br />
merchandise each company handles. Contact these companies to buy<br />
the licensed merchandise that they have manufactured. The licensed<br />
merchandising industry moves billions of dollars of products every<br />
year and is one of the fastest growing segments of retailing.<br />
Order No. 321 $249.00<br />
USA Mail Order Catalogs<br />
New for this year is a compilation of BOTH<br />
consumer mail order catalogs in addition to<br />
business-to-business catalogs in one huge<br />
volume! Part one of this incredible collection<br />
of mail order catalogs provides the<br />
most comprehensive look at the consumer<br />
catalog in the industry available anywhere.<br />
Over 7,000 consumer catalog companies<br />
are listed under 44 various product chapters<br />
from Animals to Toys and Games.<br />
Catalog size, number of catalogs mailed,<br />
sales volume and key executive names are provided for ease in marketing<br />
your products to these catalogs.<br />
The second part of this directory provides details on suppliers<br />
of everything from computers to laboratory supplies; office products<br />
to office design; marketing resources to safety equipment. Just about<br />
every kind of product or service that a business needs to operate is<br />
covered.<br />
Order No. 159237-156-6 1,900 pages $450.00<br />
BUCKS FOR BLING<br />
Sourcing For Jewelry<br />
Makers Directory<br />
Up-to-date and easy-to-use directory<br />
solving your jewelry materials sourcing,<br />
production and contracting needs.<br />
If you are considering your own line<br />
of jewelry items this is a must-have<br />
in locating materials and factories to<br />
produce it.<br />
Accessories<br />
Sourcing Directory<br />
The comprehensive directory provides<br />
you with direct sources for the designing<br />
and manufacturing of bags, belts,<br />
hats, shoes, gloves. You will find the top<br />
companies to help you produce your merchandise<br />
directly at their factories.<br />
Order No. 121 $150.00<br />
Order No. 122 $100.00<br />
1-800-635-7654 Business Directories<br />
Page 90 JANUARY <strong>2022</strong> | RETAILERS FORUM MAGAZINE<br />
Page 90
APPAREL<br />
BUSINESS DIRECTORIES<br />
Fabrics, Services, Trims<br />
This up-to-date directory solves your<br />
production sourcing and contracting<br />
needs in the Americas. The sourcebook<br />
includes: sewing, cut-n-sew, and finishing<br />
contractors and apparel production<br />
services from within the U.S., Canada<br />
and South and Central America. All<br />
factories are sorted by clothing classification<br />
and by U.S. state or by country.<br />
This directory will help you put your<br />
own designs into production.<br />
Order No. 0971486743 $125.00<br />
A complete and updated guide listing<br />
over 2,600 nationwide suppliers of all<br />
types of domestic and imported fabrics,<br />
trims and notions, plus forecast<br />
services, swatch design studios and<br />
more for the apparel and design industries.<br />
Listings include sales manager’s<br />
name, price points, minimums,<br />
etc. Fabric and trim manufacturers,<br />
converters, jobbers and reps are<br />
listed. This sourcebook provides you<br />
with MATERIALS and sources to<br />
make your own goods.<br />
Order No. 0971486735 $135.00<br />
Apparel Contractors (USA Edition)<br />
1-800-635-7654 Page 91<br />
Directory of Brand Name Apparel<br />
Manufacturers<br />
Updated and easy-to-use directory<br />
listing brand-name label manufacturers<br />
and importers in the women’s,<br />
men’s, children’s and accessory markets.<br />
Developed and targeted for store<br />
and catalog buyers to shop the apparel<br />
and accessory markets easily, there are<br />
over 2,800 brand name labels listed,<br />
broken down by types of apparel classifications.<br />
If you are looking for the<br />
SOURCES for brand name goods,<br />
this directory is for you.<br />
Order No. 0971486751 $135.00<br />
RN & WPL Encyclopedia<br />
A comprehensive listing of every Registered<br />
Number and Wool Product Label<br />
ever issued by the Federal Trade Commission<br />
to identify all sorts of goods imported,<br />
manufactured and/ or sold in the U.S. Over<br />
126,500 records including contact information<br />
for more than 31,500 manufacturers,<br />
importers and wholesalers of apparel<br />
and textile goods. Listings include where<br />
available: RN or WPL number, contact<br />
names & titles, street addresses, phone &<br />
fax numbers, website & e-mail addresses,<br />
type of business and product information.<br />
Order No. RN8. Directory $285<br />
Order No. RN8C Directory/CD Combo $475<br />
The Small Design Company's Guide to<br />
Wholesale Fabrics & Trims<br />
Upj-to-date guide created specifically for the smaller design houses and home sewing<br />
businesses. Directory lists fabric and trim companies that will sell to businesses that<br />
require 0 to 500 yards as a production order. Book lists low-minimum and in-stock<br />
fabric suppliers and all their contact information.<br />
Order No. A-106 $65.00<br />
Apparel Business Directories<br />
RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 91
FORUM PUBLISHING CO.<br />
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Books and cassette programs will be<br />
shipped within 1-5 working days.<br />
Allow 6-8 weeks for magazine subscriptions<br />
Order Online<br />
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We download orders hourly and<br />
process within 24 hours.<br />
Sales Policy<br />
Books and Cassette programs are<br />
sold as information only and are<br />
guaranteed as represented in this<br />
catalog. All items in this catalog<br />
are sold on a non-refundable basis.<br />
NAME _________________________________________________________________________________________________<br />
ADDRESS_________________________________________________________________________________________________<br />
CITY_______________________________________________________________STATE<br />
ZIP<br />
PHONE NUMBER (_______) ______________________________ EMAIL ___________________________________________<br />
What Books Would You Like?<br />
PG QTY NUMBER TITLE PRICE<br />
SHIPPING<br />
CHARGES<br />
ALL ORDERS ADD $7.00 1st BOOK<br />
$4.00 EA. ADD’L BOOK<br />
CANADIAN $4.00 EA. SHIPMENTS: ADD’L $11.00 BOOK 1st BOOK<br />
$ 8.00 EACH ADDITIONAL<br />
Orders for SAMPLE COPIES of magazines:<br />
OUTSIDE OF USA: ORDERS CAN BE SHIPPED USING YOUR FEDEX<br />
DO NOT OR UPS ACCOUNT add shipping NUMBER ONLY charges<br />
Payment Information Goes Here<br />
CANADIAN SHIPMENTS:<br />
$11.00 1st BOOK • $8.00 EACH ADD’L<br />
OUTSIDE OF USA:<br />
ORDERS CAN BE SHIPPED USING YOUR<br />
FEDEX OR UPS ACCOUNT NUMBER ONLY<br />
SUBTOTAL<br />
NYS SALES TAX<br />
SHIPPING<br />
TOTAL<br />
CHECK MONEY ORDER AMEX MASTERCARD VISA DISCOVER<br />
ACCOUNT NUMBER<br />
SIGNATURE X ________________________________________________________<br />
EXPIRATION DATE<br />
ALL BOOKS ARE SOLD AS INFORMATION<br />
ONLY ON NON-REFUNDABLE BASIS<br />
1-800-635-7654 Page 3992<br />
Order Form
THE ULTIMATE<br />
WHOLESALE RESOURCE!<br />
Instant<br />
Access to:<br />
• Free Monthly Trade<br />
<strong>Magazine</strong>s<br />
• Articles For Your<br />
Business<br />
• Hot Products<br />
Review<br />
• USA’s Leading<br />
Wholesaler Search<br />
WholesaleSources.com<br />
your search engine for everything wholesale!<br />
RETAILERS FORUM MAGAZINE | JANUARY <strong>2022</strong> Page 93
JANUARY <strong>2022</strong><br />
FORUM PUBLISHING COMPANY<br />
383 East Main St., Centerport, NY 11721<br />
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of Original USA/EU Products<br />
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dropshipping suppliers all over the world.<br />
Try the products yourself<br />
Order product samples right<br />
from the dashboard in a few<br />
clicks. Easily test out the<br />
products and suppliers to build<br />
a reliable dropshipping business.<br />
Fulfill your orders with one click. Doba’s SPROCKET<br />
can easily sync with your online store and all orders<br />
automatically appear in your app. Spocket is integrated<br />
with Shopify, BigCommerce, Wix, and WooCommerce.<br />
Discover dropshipping suppliers<br />
with fast shipping<br />
With 80% of our dropshipping suppliers<br />
based in the US or Europe, shipping is<br />
quick, reliable, and effortless.<br />
www.DobaDropship.com
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