Digital Opportunity Trust Research Project
During the duration of the DOT social entrepreneur project we were tasked with conceptualising a robust set of tools that emerging entrepreneurs in all regions of Africa could use to jumpstart their small businesses. It was pivotal that we understood the localisation of each region in order to find a common ground set of features that would work for each region, while understanding what made each region culturally unique. Once our concepts came to fruition, we then embarked on a month long research project to Tanzania, Ghana, and Jordan to test our ideas with local entrepreneurs. These are our findings.
During the duration of the DOT social entrepreneur project we were tasked with conceptualising a robust set of tools that emerging entrepreneurs in all regions of Africa could use to jumpstart their small businesses. It was pivotal that we understood the localisation of each region in order to find a common ground set of features that would work for each region, while understanding what made each region culturally unique.
Once our concepts came to fruition, we then embarked on a month long research project to Tanzania, Ghana, and Jordan to test our ideas with local entrepreneurs. These are our findings.
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