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SHEFACIO EXTRAORDINARY FASHION

We are here to be the voice of real taste and images, not of popular and temporary fashion, as an unusual fashion magazine, not a follower of fashion, but a creator and inspiration, making a difference in Turkey. Our Mission: Our women who are beyond their perception of beauty, who achieve success in their lives and pursue their happiness, can express themselves freely and see the value they deserve without framing them with popular perceptions. We are here to support them on this challenging but enjoyable path and share their stories with our readers. Our Vision: To enable successfully, idealist and equality advocate women in Turkey to shape fashion and to share the clothes we will encounter in new seasons with us, thanks to the steps they can take in the modeling world. In our magazine content; To inform our readers about career opportunities outside of social stereotypes, successful women, successful people in the field of science-art-culture, patriarchal society, eating disorders, mental health, despite statements such as "you are a girl, you cannot do it" while defending gender equality, human rights and animal rights. We have something to write about. Instagram: @shefacio @shefaciofficial Twitter: @shefacio Tiktok: @shefacio

We are here to be the voice of real taste and images, not of popular and temporary fashion, as an unusual fashion magazine, not a follower of fashion, but a creator and inspiration, making a difference in Turkey.
Our Mission: Our women who are beyond their perception of beauty, who achieve success in their lives and pursue their happiness, can express themselves freely and see the value they deserve without framing them with popular perceptions. We are here to support them on this challenging but enjoyable path and share their stories with our readers.
Our Vision: To enable successfully, idealist and equality advocate women in Turkey to shape fashion and to share the clothes we will encounter in new seasons with us, thanks to the steps they can take in the modeling world. In our magazine content; To inform our readers about career opportunities outside of social stereotypes, successful women, successful people in the field of science-art-culture, patriarchal society, eating disorders, mental health, despite statements such as "you are a girl, you cannot do it" while defending gender equality, human rights and animal rights. We have something to write about.
Instagram: @shefacio @shefaciofficial
Twitter: @shefacio
Tiktok: @shefacio

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SHEFACIO

Discover Yourself

D E S I G N E R : Z E Y N E P N A Z L I Y I L D I R I M

Even though we were at peace with ourselves, they settled into our

subconscious and asked us to photoshop photos while sharing

photos on social media. As the photos grew on social media, we

thought that everyone is actually like this, and we are accepted for

correcting our flaws with makeup or shopping when it's not

enough. Social media has not shown us that we can have flaws. It

did not say that you are so beautiful. As a result, now that we have

faced the mirror, we have been able to find a lot of flaws in

ourselves. Although we used to think ourselves beautiful, we

started to feel ugly because of these perceptions. We found

ourselves chasing ever-changing standards. We didn't do it just

because we wanted it ourselves, we did it because others wanted it.

And those others; told us that the real beauty is not ourselves, but

"ourselves", which we change in filters, applications, or a series of

aesthetic operations and finally resemble everyone else.

W R I T E R : S E L E N A Y A K Y Ü R E K

26

AWARENESS

We have always had a uniform

perception of beauty. Not only

did we do this, but we also

alienated those who did not fit

into our newly created

perception of beauty. We could

not call those who have a thick

waist beautiful. Because beauty

was about being subtle. We

couldn't call ourselves beautiful

when we had cellulite on our

legs. Because the beauty was to

have smooth legs. Sometimes we

thought it was ugly to be thin:

"Don't you ever eat? We can

count your bones. You're like a

twig."But it didn't occur to us that

that person might be sick. Or we

didn't want to think that he could

be really healthy and be at that

weight.

Because the appearance of that

person did not correspond to the

perception of beauty that we

were taught. Sometimes we also

said that it's ugly to be

overweight: "Why don't you go

on a diet? Actually, you're a

pretty girl if you lose weight.

You're like a whale." But again, it

didn't occur to us that this person

might be perfectly healthy, or

that maybe he would starve

himself for days after we said

that. Because social media has

always shown us one beauty. It

even sent a message that if we

don't comply with it, we have to

change ourselves, even if we

don't want to. And it wouldn't let

us embrace things we hadn't

changed.

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