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St Mary Redcliffe A Year at Redcliffe Magazine 2022

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Marketing and digital<br />

• Instagram profile visits 950 (The<br />

number of times our Instagram profile<br />

was visited)<br />

• Twitter impressions 219,400 (Twitter<br />

impression total refers to the<br />

total number of times people have seen<br />

our tweets)<br />

In terms of the number of people following<br />

our main three social media accounts -<br />

facebook, Twitter and Instagram - we have<br />

the following numbers:<br />

• Facebook 1593 followers<br />

• Twitter 2162 followers<br />

• Instagram 535 followers<br />

It goes without saying th<strong>at</strong> there is plenty<br />

of room for growth here, and this will<br />

come n<strong>at</strong>urally as we increase activities<br />

and develop the church’s offer during the<br />

coming years.<br />

church’s digital output and represent a solid<br />

found<strong>at</strong>ion for further expansion.<br />

In order to use these pl<strong>at</strong>forms effectively,<br />

digital content is needed, and a significant<br />

portion of my time is spent researching<br />

images and designing digital graphics to<br />

help promote the church and its activities.<br />

Following the reopening of the church I<br />

developed a new graphic style for use on<br />

the various digital pl<strong>at</strong>forms mentioned<br />

above, the website, the digital screen in<br />

church but also for the external signage to<br />

the north and south of the church building.<br />

This is a dry run for a planned rebrand of<br />

the church, which will involve consult<strong>at</strong>ion<br />

with all those involved in the church and<br />

which I hope will take place next year.<br />

Rhys Williams<br />

Marketing, Digital and Web Officer<br />

However, these numbers demonstr<strong>at</strong>e<br />

significant levels of engagement with the<br />

63

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