FUSION-Incentive-Trips CDW APC Incentive Proposal 9-1-2022

CDW APC Incentive Trip 2023

EXECUTIVE SUMMARY
FUSION Performance Group is
delighted to present the following
proposal for your Incentive Trip.
With decades of experience understanding the demographics, goals, culture, successes and challenges of
various verticals and segments from all sorts of industries, we tapped into our vast expertise to provide
you with a WOW! and rich option that will enable you to stand apart. We believe that this program will
provide unique memories and follow-up opportunities for engaging and emotionally connecting with the
CDW sales force.

THANK YOU
You shared
and we
listened.
During discovery, you graciously shared your
perspective and expectations. Your way of thinking
directly aligns with the FUSION promise – to
design, develop and deliver programs that are
exclusive, dynamic, prestigious, safe, high-touch,
WOW!
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5

“
We pride ourselves on the
boutique nature of our company
and we put our heart and soul into
every project, offering flexibility
not found in many firms.
We realize that your 2023 Incentive Program is the perfect opportunity
to tell a story and create lasting memories that will resonate and
provide life-changing stories for your CDW Sales Managers for a
lifetime and enable you to drive better results.
Thank you for the opportunity to show you how FUSION’s remarkable,
high-touch and memorable programs are exactly like nothing else.
Challenging the status quo and thinking differently,

CORE VALUES
It is important to note that FUSION values all our partnerships like we value our
friends and family. No one’s expectations are higher than ours. We do whatever
it takes, every time. Our way of thinking is shaped by our core values.
Inspire to inspire
Be open minded and adventurous
Do more with less
Act with humility
Be passionate and determined
Create fun and a little weirdness
Deliver WOW and be REMARKABLE!
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HIGH-TOUCH EXECUTION
Developing an incentive program that is exceedingly engaging and provides a high level of Return on Experience requires
attention to smallest of details. A successful FUSION incentive travel program must create an emotional connection for attendees.
This is achieved through an outstanding on-site experience. FUSION delivers this experience through high-touch, white-glove
service and attention to detail at every turn. FUSION provides exclusive and extreme levels of service that are unexpected, inspire
and make attendees feel special. Below are a few examples to articulate our “high-touch” way of thinking:
We customize our solutions and services around customer needs
WOW-factor programs and events that attendees cannot/could not buy on
their own
White glove, VIP service for all attendees
A focus on one-of-a-kind activities or events
Dynamic and engaging communication programs
Using the guest/winner’s name as much as possible
Interactive staff members as “human arrows” vs. traditional signage
Highly customized registration sites that can also be used as
communications portals
Creating events and functions around the use of an emotionally charged
reveal or infused with the local culture
Highly personalized engagement: communication and marketing
Staffed call center for program questions and assistance
Highly trained and personable trip directors that understand high-touch
Personalized communications to “significant other” or “guest”
of award winner
Executive meet and greets for all incentive programs
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Hotel Check-in
FUSION staff serving a refreshing custom cocktail will greet guests upon arrival at your
venue. A FUSION staff member will have confirmed all guest rooms so that attendees may
enjoy a few moments getting acquainted and not have to concern themselves with the
check-in process. As they are enjoying a cool beverage, FUSION will be working with the
hotel bellman to ensure that luggage is quickly being delivered to their rooms. When they
enter their beautiful guest room, they will find a welcome packet that includes detailed
information about the week, name badges, and activity information.
Departures
Attendees will receive a departure notice in their guest room the day prior to departure.
This allows time for changes to be made to flights or transfers. This notice will include a
confirmation of their flight time, transfer time and details about collection of their
luggage. The day of departure, FUSION travel staff will manage all logistics surrounding
the staging of ground transportation, confirmation of flight statuses and baggage
supervision.
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BRANDING AND COMMUNICATION
Program Graphics
The design team at FUSION is dedicated to creating program graphics that can be
used throughout the marketing of a program to motivate, inform and impact attendees
in fresh, attention-grabbing ways. We understand that these attendees are of great
importance to your business and that celebrating their success is a key goal of this
event. With this in mind, our team will develop a look and feel that will create a buzz
and excitement for your upcoming event.
Pre-program Communications
Save the Date and Invitations. FUSION will develop custom invitations that will be
emailed to the attendees once they have been selected. These invitations will provide
the attendees with their first glimpse of the fantastic experience that awaits them. In
addition, we will offer recommendations for gift items and branding that continues
to communicate your message while inspiring, exciting and emotionally moving
your participants.
Customized Registration Website
and Concierge Service
The FUSION Program Coordinator (PC) assigned to your event works directly with our
design team to develop a registration website for your event. Our design team works
to develop the graphical elements of the site while the PC will coordinate all the copy
and data expectations with you. Once the site is live and the winners provide their
information, the PC becomes the customer service agent for all attendee and client
Pre-Program Communication –
Program Information Package
Like the invitations, all confirmation documents and packaging are developed
by our design team in coordination with you. Generally, these include a Program
of Events, luggage tags, leave-at-home magnets, airline tickets or itineraries and
a hotel confirmation. Again, we like to spice up these documents by adding the
FUSION touch with unique packaging and presentation when budget allows.
questions as well as the manager of all data and reporting. We have found that
attendees really appreciate the knowledge and expertise of our PC team.
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AIR TICKETING, ON-SITE AIR MANAGEMENT & ATTENDEE TRAVEL
Air Ticketing
FUSION’s group air agents are experts in domestic and international incentive travel. Prior
to launching registration, we will hold a discovery meeting to refresh or learn your travel
policies and preferences for this specific event. Our agents are sticklers about the budget
but are even more focused on ensuring that your attendees have a safe and enjoyable
travel experience. Our agents are fully fluent on the details of your event and are happy
OPTIONAL: On-Site Air Management
Travel of any kind these days can be somewhat challenging. At FUSION we believe in
mitigating all risks and for that reason, we can bring one of our very talented air agents
on site with us. In addition to monitoring flights, communicating all changes and
delays, printing boarding passes (when possible) and chasing lost luggage, this person
also assists as on onsite travel staff wherever needed.
to answer any questions your attendees may have.
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SAFETY AND SECURITY
At FUSION, we take the safety and security of our
programs and our attendees very seriously. We are
certified by MPI
in Emergency Preparedness. We are
continually analyzing security, risk and health advisories
prior to the program execution and always communicate
any concerns to our clients. In addition, through a proven
protocol, we work with our air department and hotel
partners to ensure that they are prepared to handle any
situations that may arise.
Our goal is to make our attendees feel that they are safe
no matter the circumstance. We do our best to plan for
any circumstance, whether it has a high or low likelihood
or has a high or low consequence factor.
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Client Side
Before we even propose an event and again before traveling; we check local weather,
State Department travel advisories, social media, local news, local authorities and
venues. We belong to the U.S. government’s STEP system for global travel alerts.
During an event we conduct pre-arrival emergency strategy sessions with venue security
management and local authorities where applicable. Our team is trained in role specific
activities to manage emergencies from terrorism to natural disasters.
Attendee Side
Before traveling attendees are provided with their full agenda, including venue contact
information, weather, document requirements, international cell phone and power
requirements, local COVID protocols and passport assistance if applicable. FUSION also
collects emergency contact information and maintains cell phone and email information
for each attendee to communicate with them onsite if necessary.
During travel, FUSION air agents monitor all flights for delays or other emergencies and
provide assistance if applicable. FUSION headquarters staff also maintain contact with
FUSION travel staff to offer communications assistance to emergency contacts or local
authorities if necessary.
OPTIONAL:
FUSION offers an “I’m safe” app button for attendees during travel.
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SUMMARY
OF
PROGRAM
INCLUSIONS
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PROGRAM INCLUSIONS
3 TBD Days in April
TRANSPORTATION
Round-trip Transfers to/from Destination Airport
Round-trip Airfare from Originating Cities
Round-trip Transfers to/from Activities
FOOD AND BEVERAGE
Welcome Reception
Daily Breakfast Vouchers (Boxed for departures)
Daily Lunch (Included in Activity)
Final Night Dinner
ACCOMODATIONS
Luxury Accommodations at your chosen resort
All Applicable Resort Fees, Taxes & Gratuities
CHOOSE YOUR OWN ACTIVITIES (TBC)
Golf
Offsite excursions
Hiking/mountain exploring
Day at the Beach (surfing, snorkeling, etc.)
Desert excursions
AMENITIES
Room Drop Gift Allocation (varies by resort)
ADDITIONAL PROGRAM INCLUSIONS
On-Site Travel Staff Daily
Hospitality Suite
Branding & Communications Registration
Website General Shipping General Office
Supplies & Printing
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Program
Itinerary
FIRST NIGHT
The Adventure Begins
Arrivals
Meet and Greet at the airport transfer to the resort
Check In
Arrive at resort where FUSION Staff will greet each attendee with a cocktail and
Welcome Packet to give them an overview of the event.
Welcome Reception
First impressions last a lifetime and the dinner location is sure to WOW!
Whether under a fading sky or room with a jaw dropping view, your attendees will
be shown a wonderful kickoff to a remarkable trip.
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SECOND DAY
The Adventure Continues
Breakfast
Your guests will start their day off right with a delicious breakfast at a beautiful venue!
Activities
Your guests will have the experience of a lifetime at one of the most exciting activities
in the area! All transportation, guides, meals and staff are included.
Dinner
Your guests will finish their day by being provided with a stipend to have a delicious
dinner at a location of their choice! The perfect ending to their amazing day!
THIRD DAY
The Adventure Continues… AGAIN!
Breakfast
Your guests will start their day off right with a delicious breakfast at a beautiful venue!
Activities
Your guests will have the experience of a lifetime at one of the most exciting activities in
the area! All transportation, guides, meals and staff are included.
Dinner
Your guests will finish their day with a delicious dinner at a luxurious venue, either on-site
at the resort , or at an incredible local venue. The perfect ending to their amazing day!
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FOURTH DAY
UNTIL NEXT TIME
Breakfast
One final chance to come together before heading home, with the most important
meal of the day! For your early departures, they will have the option for boxed
breakfast to go!
Farewell
Your attendees will have a private transport to the airport to make their way home, with
memories of the fantastic experience still lingering in their minds
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Fairmont
El San Juan,
Puerto Rico
April 13-16, 2023
20 Incentive Winners, 5 CDW
APC Employees + Plus 1s
3 nights | $276K
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Destination
San Juan, Puerto Rico’s capital and largest city, sits on the island’s Atlantic coast. Its
widest beach fronts the Isla Verde resort strip, known for its bars, nightclubs and casinos.
Cobblestoned Old San Juan features colorful Spanish colonial buildings and 16th-century
landmarks including El Morro and La Fortaleza, massive fortresses with sweeping ocean
views, as well as the Paseo de la Princesa bayside promenade.
The air temperature in March varies between mid 70’s - low 80’s.
Flight time from Chicago O’Hare: 4h30 (nonstop)
Accommodations
Fairmont El San Juan Hotel, where lively vibes and peaceful ocean views meet. Located
minutes from Old San Juan, on the award-winning Isla Verde Beach in Puerto Rico. The
resort features four pools, villa rooms, live entertainment, a Well & Being Spa and
Fitness Center, paddleboards, luxury cabanas, signature dining at Caña by Juliana
Gonzalez, El San Juan Beach Club, Meat Market, Riva and Chandelier Bar featuring a
7,000 Crystal Chandelier. Fairmont El San Juan Hotel is an oasis of 388-guest rooms,
including 84 suites, and poolside and oceanfront villas. Each design celebrates San
Juan’s elegant past and present seamlessly, with warm textures and subtle ocean
hues. Feel immersed in the Puerto Rican culture in a place timelessly true to the island’s
heritage, artfully blending the best elements of yesterday, today, and tomorrow.
Fairmont El San Juan is 8 minutes from the airport.
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THANK YOU
We appreciate the opportunity to
tickle your fancy with fun, exciting
and memorable experiences.
At FUSION, we pride ourselves in being flexible and transparent. As we kick off the planning process, you will be
presented with a line item budget that is as detailed as they come in the industry. Nothing is left unplanned.
The options that have been presented to you in this proposal can be modified to meet your needs. You will be
our captain – and we will run the ship, resulting in smooth sailing for you and your guests.