Tackle Trade World - December 2022

DECEMBER
2022
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20
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Contents
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8 NEWS
How the US tackle industry is supporting
Florida businesses hit by Hurricane Ian,
key changes at Fairpoint Outdoors, the
unveiling of a new fly fishing trade event
and the expansion of a much-loved UK
brand.
16 GETTING A GRASP ON HEAVY LURE
RODS
St Croix’s Tournament Legend Bass rods
have been joined by its Musky series –
both featuring the brand’s GRASP real seat
design.
18 PANTHER MARTIN IN LINE FOR
SWIVELS
Renowned for its inline spinners, Panther
Martin has added its InLine Swivel to the
product for even greater effectiveness.
20 SPOTLIGHT ON… SMALL BOATS
For fishing on lakes, rivers or inshore
waters a small boat can be a game changer,
but what is out there?
22 SHOP WINDOW
A selection of just some of the small boat
options available for anglers to buy right
now.
26 GET BACK TOGETHER AT EFTTEX 2023
Registration is now open for companies
wanting to exhibit at the EFTTEX 2023
show in Budapest. Find out how to stake
your claim.
06 www.tackletradeworld.com
27 WATERCRAFT AND ACCESSORIES
Read the second of our two special
supplements on this lucrative and growing
market sector.
28 INTRODUCTION TO WATERCRAFT
We take a look at all the various craft
currently available. How do you fit them
into your store? We have some ideas.
30 GEARED UP FOR BOAT FISHING
Now your customer has selected their craft,
it’s time to talk extras – there are so many
opportunities to upsell.
31 CHOOSING THE RIGHT CRAFT
How do you help customers decide what
boat is right for them? With so many
options understanding this is crucial.
32 CALL IN THE CHINOOK FOR YOUR PFD
NEEDS
NRS believes lifejackets or personal
flotation devices can be functional,
practical and comfortable too, hence its
Chinook PFD.
34 AQUAGLIDE INFLATABLES – IDEAL
FOR ALL FISHING
Inflatable kayaks are great for fishing –
in all its forms. Spear fisherman Marko
Lubonic talks us through his Chelan 155.
36 BRIDGING THE GAP
An in-depth look at Sea Eagle’s new,
improved PaddleSki 437ps, which builds on
the success of its popular predecessor.
38 SOMETHING HAPPENS IN THE DARK
The iBite float from Energofish allows
anglers to fish long into the night, when
predators are at work.
40 DOING BUSINESS WITH… CENTRAL
AMERICA
Extending for 1,140 miles yet with no
location more than 125 miles from the sea
there is plenty of scope for fishing and
tackle trade in Central America.
46 MAKING CONTACT
More products from global suppliers
that you could consider adding to your
inventory for the coming months.
50 BOXING CLEVER WITH PLANO
Storage doesn’t come much better than
Plano’s EDGE and EDGE Flex boxes, while
its FROST cooler is a bestseller for a very
good reason…
56 HOW TO RETAIN YOUR CUSTOMERS
It’s far easier to retain existing buyers
than spend time and resource on finding
new ones. But just how does customer
retention work? We have some answers.
58 LAST CAST
UK Angling Trades Association chairman
Andrew Race explains how the
organisation has grown in strength in the
last couple of years.