Micro Sustainable Impact Report 2023
Pioneering Sustainable Mobility Solutions for a Better Tomorrow
Pioneering Sustainable Mobility Solutions for a Better Tomorrow
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<strong>Micro</strong> Mobility Systems AG<br />
<strong>Sustainable</strong> <strong>Impact</strong><br />
<strong>Report</strong>
2<br />
<strong>Micro</strong><br />
<strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
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<strong>Micro</strong><br />
<strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
Pioneering <strong>Sustainable</strong> Mobility Solutions for a Better Tomorrow<br />
From children‘s scooter to<br />
urban mobility revolution<br />
What began as a huge boom in the<br />
1990s has now become an everyday<br />
way of getting around, for children<br />
and adults alike. The <strong>Micro</strong> Scooter<br />
has established itself from a hype<br />
product to a daily companion for all<br />
age groups.<br />
At <strong>Micro</strong>, innovation is part of our<br />
DNA. Since our founding, we have<br />
been committed to making tomorrow’s<br />
mobility more practical and<br />
eco-friendly through high-quality<br />
products with a simple and timeless<br />
design, while keeping the fun<br />
factor alive.<br />
Our goal is to promote a “better urban<br />
lifestyle” with over 50 different<br />
products for children, teenagers and<br />
adults. Our brand spectrum ranges<br />
from the popular children’s scooter<br />
to stylish electric scooters and our<br />
latest innovation, the electric city car<br />
<strong>Micro</strong>lino.<br />
Despite the different segments,<br />
all <strong>Micro</strong> products have one thing<br />
in common: they are sustainable,<br />
space-saving and perfect for short<br />
distances.<br />
We recognize that corporate sustainability<br />
has evolved beyond simply<br />
protecting the environment. Today,<br />
businesses are evaluated holistically,<br />
and the ESG (environmental, social,<br />
and governance) framework has<br />
emerged as a means of assessing sustainability.<br />
ESG encompasses three key areas:<br />
Environment: This includes initiatives<br />
and innovations for reducing<br />
CO2 emissions, enhancing environmental<br />
conservation and restoration,<br />
and improving energy efficiency.<br />
Social: This aspect covers topics<br />
relating to occupational health and<br />
safety, corporate social responsibility,<br />
and social commitment.<br />
Governance: This area focuses on<br />
the structures and processes of corporate<br />
management, including values,<br />
transparency, and supply chain<br />
management.<br />
At <strong>Micro</strong>, we are committed to making<br />
a positive impact in all areas in<br />
which we operate. Our ESG report<br />
reflects this commitment and is continually<br />
updated with relevant metrics<br />
that align with our evolving goals.<br />
In all our efforts to promote sustainable<br />
business practices, we place<br />
a high value on transparency and<br />
accountability.<br />
Check out our<br />
<strong>Micro</strong> Brand Video<br />
„Innovation, modernity, openness,<br />
sustainability, and fairness<br />
are core values that we cherish<br />
at all times. We make sure to<br />
integrate these principles into<br />
every aspect of our business, from<br />
selecting materials for our products<br />
to external and internal<br />
sales processes, as well as being<br />
an employer and part of society.<br />
Our sustainability initiatives and<br />
activities are not only implemented<br />
on a global level, but we also<br />
take pride in launching numerous<br />
initiatives and setting positive<br />
examples locally. We understand<br />
that perfection is a journey,<br />
not a destination. But we<br />
are confident that we are on the<br />
right track, and we strive every<br />
day to do better. With our commitment<br />
to providing high-quality<br />
and sustainable mobility solutions,<br />
we hope to make a valuable<br />
contribution to a better urban<br />
lifestyle.“<br />
Wim Ouboter,<br />
CEO & Founder<br />
Introduction<br />
Environment Social<br />
Governance<br />
<strong>Micro</strong> Partner Stories<br />
Content<br />
About <strong>Micro</strong> 4<br />
Environment9<br />
Social 27<br />
Governance 37<br />
<strong>Micro</strong> Partner Stories 44<br />
Source Statement 49<br />
Introduction<br />
Environment Social<br />
Governance<br />
<strong>Micro</strong> Partner Stories
4<br />
<strong>Micro</strong><br />
<strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
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<strong>Micro</strong><br />
<strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
<strong>Micro</strong> Around the World<br />
About <strong>Micro</strong><br />
Our purpose is to reimagine mobility and create a better future for people and<br />
the planet. Through our commitment to innovative and high quality micro mobility<br />
products, we aim to inspire positive change and make sustainable mobility<br />
accessible, practical, and fun for everyone. Guided by our pioneering spirit, family<br />
values, and commitment to sustainability, we’re on a journey to transform the way we<br />
move and create a better world for generations to come.<br />
<strong>Micro</strong> Around the World 5<br />
Driven by Purpose, Guided by Values 6<br />
<strong>Micro</strong>`s Alignment with the United Nations SDGs 7<br />
Our <strong>Sustainable</strong> Value Chain 8<br />
Introduction<br />
Environment Social<br />
Governance<br />
<strong>Micro</strong> Partner Stories<br />
The story of <strong>Micro</strong> is one of innovation<br />
and growth. In 1997, Swiss inventor<br />
Wim Ouboter revolutionized<br />
urban mobility with the introduction<br />
of the world’s first foldable<br />
kick scooter and three-wheeled<br />
kickboard. Today, Wim and his sons<br />
Oliver and Merlin are dedicated to<br />
crafting the <strong>Micro</strong>lino, a high-quality,<br />
sustainable electric city car that<br />
combines modern technology with a<br />
charming retro flair.<br />
With products available in over 80<br />
countries through retail stores,<br />
online platforms, and our brandowned<br />
flagship stores, our distribution<br />
partners worldwide are dedicated<br />
to realizing our vision of a “better<br />
urban lifestyle” and the concept of<br />
micro mobility in accordance with local<br />
market needs.<br />
We are proud to continue our legacy<br />
of innovation and excellence, while<br />
striving to create a more sustainable<br />
and enjoyable future for urban residents<br />
everywhere.<br />
<strong>Micro</strong> Distributors<br />
Introduction Environment Social<br />
Governance<br />
<strong>Micro</strong> Partner Stories
<strong>Micro</strong><br />
6 <strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
7<br />
Driven by Purpose, Guided by Values<br />
<strong>Micro</strong><br />
<strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
Contributing to a <strong>Sustainable</strong> Future: <strong>Micro</strong>‘s Alignment with the United<br />
Nations <strong>Sustainable</strong> Development Goals (SDGs)<br />
Reimagining mobility<br />
At <strong>Micro</strong>, we’re passionate about<br />
making your life easier, more fun,<br />
and more sustainable. We believe<br />
that mobility is more than just getting<br />
from A to B - it’s about enjoying<br />
the journey, exploring new places,<br />
and feeling free to move the way you<br />
want. Our purpose is to create innovative<br />
solutions that help you do<br />
just that, whether you’re commuting<br />
to work, running errands, or just<br />
having fun with family and friends.<br />
With <strong>Micro</strong>, you can experience<br />
the thrill of micro mobility and be<br />
part of a movement that’s changing<br />
the world for the better. Join us in<br />
reimagining the way we move!<br />
The Original<br />
<strong>Micro</strong> is the ultimate pioneer of<br />
micromobility, having kickstarted<br />
the trend with our world-renowned<br />
foldable aluminum scooter and<br />
three-wheeled kickboard. Today, we<br />
continue to lead the charge with over<br />
50 groundbreaking urban mobility<br />
products that defy expectations and<br />
inspire awe.<br />
Pioneering Spirit<br />
Innovation is in our DNA, and we’re<br />
always on the lookout for fresh ideas<br />
that push the boundaries of what’s<br />
possible in urban mobility. From<br />
our beloved Mini <strong>Micro</strong> for kids to<br />
the game-changing scooter-luggage<br />
combo and the <strong>Micro</strong>lino, the world’s<br />
smallest electric city car, we’re constantly<br />
blazing new trails and making<br />
a positive impact on the world.<br />
Family Values<br />
<strong>Micro</strong> is a Swiss company proudly<br />
owned and operated by Wim Ouboter<br />
and his family. Our values of quality,<br />
innovation, and sustainability<br />
have been the cornerstone of our<br />
business since day one, and we’re<br />
committed to continuing this legacy<br />
for generations to come. With Wim’s<br />
sons, Oliver and Merlin, at the helm,<br />
we’re excited to build on our tradition<br />
of excellence and innovation.<br />
Planet Friendly<br />
We are passionate about the power<br />
of sustainable mobility to effect real<br />
change in our world. That’s why we<br />
offer a range of eco-friendly, durable<br />
products that are built to last and<br />
minimize waste. With <strong>Micro</strong>, you can<br />
join us in challenging the status quo<br />
and making a difference for future<br />
generations.<br />
Built to Last<br />
We take pride in creating products<br />
that are not only stylish but also built<br />
to last. Our designs feature replaceable<br />
parts that guarantee durability,<br />
so your <strong>Micro</strong> product can be enjoyed<br />
by siblings, kids, and grandkids<br />
alike. We’re also committed to minimizing<br />
our environmental impact,<br />
which is why we offer a global repair<br />
and spare parts service. With <strong>Micro</strong>,<br />
you can invest in quality and longevity,<br />
knowing that you’re doing your<br />
part to create a more sustainable<br />
future.<br />
Introduction<br />
Environment<br />
Social<br />
Governance<br />
<strong>Micro</strong> Partner Stories<br />
Partnering with the global<br />
community to create a better<br />
future<br />
We believe in the importance of protecting<br />
our planet and preserving its<br />
resources for future generations. We<br />
are dedicated to promoting sustainability<br />
in all aspects of our business<br />
through various projects and initiatives.<br />
As a responsible company, we<br />
take our commitment to the environment,<br />
our employees, customers, and<br />
partners very seriously.<br />
Our goal is to make a positive impact<br />
on society and the planet by creating<br />
sustainable products and promoting<br />
sustainable practices. Our mission<br />
is to transform mobility, guided by<br />
the United Nations’ 17 <strong>Sustainable</strong><br />
Development Goals (SDGs).*<br />
We are proud to contribute to the<br />
achievement of seven SDGs, including<br />
“Good health and well-being,”<br />
“Quality education,” “Decent work<br />
and economic growth,” “<strong>Sustainable</strong><br />
cities & communities,” “Responsible<br />
consumption and production,” “Climate<br />
action,” and “Life below water.”<br />
Introduction<br />
Environment<br />
Social<br />
Governance<br />
<strong>Micro</strong> Partner Stories<br />
*https://sdgs.un.org/goals
8<br />
<strong>Micro</strong><br />
<strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
Building a Better World, Link by Link:<br />
Our <strong>Sustainable</strong> Value Chain<br />
9<br />
<strong>Micro</strong><br />
<strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
Product Design:<br />
Sustainability at the Heart of<br />
our Design Process<br />
We believe that good design should<br />
not only be aesthetically pleasing<br />
and functional, but also sustainable.<br />
We meticulously choose superior<br />
materials tailored for each<br />
project and subject our products<br />
to rigorous testing beyond international<br />
standards, guaranteeing<br />
their maximum longevity. We also<br />
strive to use only as much material as<br />
necessary and nothing more, while<br />
constantly searching for new, more<br />
environmentally friendly materials<br />
and production processes. However,<br />
sustainability is not just our responsibility<br />
– we also rely on the support of<br />
our customers, who make conscious<br />
purchasing decisions that help reduce<br />
our environmental impact.<br />
<strong>Sustainable</strong> Supply Chain:<br />
Partnering with Suppliers and<br />
Manufacturers<br />
We work closely with our global supply<br />
chain partners to ensure our responsible<br />
business principles. Regular<br />
third-party audits and supplier<br />
capacity building initiatives help us<br />
mitigate risks in the supply chain.<br />
Additionally, we collaborate with<br />
our manufacturers all over the world<br />
to implement health and safety<br />
training and reduce our collective<br />
carbon footprint by minimizing CO2<br />
emissions, waste, and water consumption.<br />
Ethical Business Practices and<br />
<strong>Sustainable</strong> Products for our<br />
Customers and Consumers<br />
Our commitment to sustainability<br />
extends to our customers and consumers<br />
as well. We prioritize ethical<br />
business practices, such as training<br />
our managers on responsible business<br />
principles, and using sustainable<br />
materials and packaging in our<br />
products. We also ensure product<br />
safety and sustainability through rigorous<br />
testing and quality controls,<br />
and by providing scooter safety training<br />
for our consumers.<br />
Built to last forever:<br />
Repair and Spare Parts Service<br />
Our commitment to sustainability<br />
does not end when our products<br />
are sold. We offer a repair and spare<br />
parts service for every single one<br />
of our products, even after the warranty<br />
period has ended. Our global<br />
sales and service network ensures<br />
professional maintenance of our<br />
products and spare parts are guaranteed<br />
for up to 10 years after purchase.<br />
By providing this service, we<br />
contribute to a more sustainable future<br />
for everyone involved, including<br />
the environment.<br />
Introduction Environment Social<br />
Governance<br />
<strong>Micro</strong> Partner Stories<br />
Environment<br />
As a responsible and forward-thinking company, <strong>Micro</strong> recognizes the importance of environmental<br />
sustainability and the role we play in protecting the planet. We are committed to minimizing<br />
our impact on the environment through various initiatives and programs. Our approach to environmental<br />
sustainability is rooted in innovation and collaboration. We continuously evaluate our<br />
operations and supply chain to identify opportunities to reduce our carbon footprint, conserve resources,<br />
and promote sustainable practices transform the way we move and create a better world for<br />
generations to come.<br />
<strong>Micro</strong>mobility 10<br />
Private e-scooters instead of rentals 11<br />
Product life span 12<br />
Conscious manufacturing 13-14<br />
Our On-Site Experts in Asia 15<br />
Revive your ride, give it a second life 16<br />
Second life for the battery 17<br />
<strong>Sustainable</strong> office practices 18<br />
Eco Product Line 19-24<br />
<strong>Micro</strong>lino 25-26<br />
Introduction Social<br />
Environment Governance<br />
<strong>Micro</strong> Partner Stories
<strong>Micro</strong><br />
10 <strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
11<br />
<strong>Micro</strong>mobility: Reducing emissions one ride at a time<br />
<strong>Micro</strong><br />
<strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
Our strategy: Private e-scooters instead of rentals<br />
Small ride, big impact:<br />
Embrace micromobility for<br />
a greener future!<br />
In our times, urban mobility has been<br />
a crucial and difficult problem to<br />
address, encompassing the movement<br />
of people, goods, and services<br />
with ease and efficiency within urban<br />
areas. Since 1950, there has been<br />
a notable increase in the proportion<br />
of people living in urban areas.<br />
It is projected that by 2050, the<br />
global population will reach 9.8<br />
billion, with 68% or 6.7 billion individuals<br />
residing in urban areas.*<br />
In urban centers, concerns such as<br />
traffic congestion, the high cost of<br />
owning a vehicle, and environmental<br />
impact are causing more and more<br />
people to turn to micromobility. The<br />
use of micromobility in cities that<br />
suffer from heavy traffic has significant<br />
potential beyond alleviating<br />
congestion and reducing carbon<br />
emissions. We believe that micromobility<br />
vehicles offer a solution<br />
to the long-standing challenge of<br />
transportation for first- and lastmile<br />
travel.<br />
68% of the world<br />
population projected<br />
to live in urban areas<br />
by 2050<br />
World population<br />
People living in<br />
urban areas<br />
8.15 billion<br />
55%<br />
<strong>Micro</strong>mobility and the approval<br />
of smaller electric vehicles enable<br />
modern, environmentally friendly<br />
and clean mobility solutions to make<br />
their way in urban areas. Their use<br />
is particularly worthwhile for short<br />
distances. Due to their low weight<br />
and small size, they can be taken<br />
along. <strong>Micro</strong> products are spacesaving<br />
and flexible to use. They are<br />
therefore well suited for the so-called<br />
“last mile”.<br />
<strong>Micro</strong>mobility opens up an opportunity<br />
for the sustainable design of<br />
mobility services, especially in metropolitan<br />
areas. It can help avoid<br />
traffic jams, noise and emissions. In<br />
addition, fewer parking spaces are<br />
needed and all residents can benefit<br />
equally from clean, comfortable<br />
mobility.<br />
<strong>Micro</strong>mobiles are not also more<br />
economical in terms of their resource<br />
and energy consumption. They can<br />
complement public transportation<br />
as a climate-friendly mobility solution.<br />
In this way, they take a step toward<br />
the urban mobility revolution.<br />
4.2 billion<br />
9.8 billion<br />
68%<br />
2018 2050<br />
6.7 billion<br />
Advantages of micromobility<br />
solutions<br />
Reduced traffic congestion:<br />
The use of micromobility products<br />
can help reduce traffic congestion, as<br />
it provides people with an alternative<br />
to cars and public transportation.<br />
Reduced air pollution:<br />
<strong>Micro</strong>mobility products can contribute<br />
to minimizing air pollution since<br />
they utilize renewable energy sources<br />
as their power supply.<br />
Cost-effectiveness:<br />
<strong>Micro</strong>mobility products are often a<br />
more cost-effective option than using<br />
cars or public transport.<br />
DISTANCE SHARE IN %<br />
90 % OF<br />
DISTANCES<br />
ARE UNDER<br />
E-SCOOTER & E-BIKE<br />
Ideal for short distances<br />
of up to 30 km and<br />
in combination with<br />
public transport.<br />
MICROLETTA<br />
35 KM<br />
Ideal for medium<br />
distances of up to 100<br />
km and for weaving<br />
your way through<br />
traffic.<br />
MICROLINO<br />
Ideal for riding<br />
medium to long<br />
distances of up to<br />
200 km.<br />
*https://www.un.org/development/desa/en/news/population/2018-revision-of-world-urbanization-prospects.html<br />
Introduction<br />
Environment<br />
Social<br />
Governance<br />
<strong>Micro</strong> Partner Stories<br />
Shared vs. Private E-Scooters<br />
At <strong>Micro</strong> we have always believed<br />
that micromobility is the key to sustainable<br />
urban transportation, and<br />
a recent study by the Swiss Federal<br />
Institute of Technology Zurich (ETH)*<br />
confirms our belief. The study, led by<br />
Daniel Reck and Kay Axhausen from<br />
the Institute of Transport Planning<br />
and Systems (IVT) at ETH, shows that<br />
while privately owned e-scooters<br />
are an environmentally friendly<br />
complement to public transport,<br />
shared e-scooters do more harm to<br />
the climate than good.<br />
More infos<br />
Life cycle CO2 emissions<br />
per passenger kilometre<br />
Shared<br />
e-scooter<br />
Personal<br />
e-scooter<br />
The Benefits of Personal Ownership<br />
We have always prioritized sustainability<br />
and safety in our products,<br />
and our e-scooters are no exception.<br />
As the inventors of micro-mobility,<br />
we have been committed to creating<br />
lightweight, foldable, safe, and sustainable<br />
scooters for over 25 years.<br />
Our strategy is centered on personal<br />
ownership of e-scooters, as this allows<br />
individuals to take responsibility<br />
for their condition and handling.<br />
<strong>Micro</strong>’s Commitment to<br />
Sustainability and Safety<br />
We believe that owning a personal<br />
electric scooter is the ideal way<br />
to complement public transport.<br />
The lightweight and foldable design<br />
of our scooters makes them easy<br />
to carry into homes and offices. By<br />
providing personal ownership, we<br />
are not only ensuring the safety and<br />
longevity of our products but also<br />
encouraging sustainable transportation<br />
practices.<br />
0 50 100 150<br />
GHG emissions per pkm [g CO2/pkm]<br />
Vehicle component<br />
Fuel component<br />
Infrastructure component<br />
Operational services<br />
The Dangers of the Sharing<br />
Business Model<br />
We are concerned that the negative<br />
headlines associated with shared<br />
e-scooters could damage the image<br />
of this ingenious, simple, and agile<br />
means of transportation. That’s why<br />
we believe that a sharing business<br />
model without fixed and attended<br />
stations can seriously harm the positive<br />
image of e-scooters. In April<br />
<strong>2023</strong>, Paris took a significant step by<br />
overwhelmingly voting to ban shared<br />
e-scooters, making it the only European<br />
capital to do so. International<br />
experts point out that the city has<br />
long been at the forefront of transportation<br />
innovation. This move may<br />
prompt other cities that were considering<br />
scooter bans to follow suit, as<br />
Paris is the largest city yet to prohibit<br />
them.**<br />
At <strong>Micro</strong>, we remain committed to<br />
creating sustainable and safe transportation<br />
options for individuals, and<br />
we encourage everyone to consider<br />
personal ownership of e-scooters as<br />
a way to reduce their carbon footprint<br />
and enhance their mobility.<br />
* https://www.sciencedirect.com/science/article/pii/<br />
S1361920921004296<br />
** https://www.nytimes.com/<strong>2023</strong>/04/03/world/europe/paris-electric-scooters-ban.html<br />
Introduction<br />
Environment<br />
Social<br />
Governance<br />
<strong>Micro</strong> Partner Stories
<strong>Micro</strong><br />
12 <strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
13<br />
Our products have an above-average life span<br />
<strong>Micro</strong><br />
<strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
We attach great importance to conscious<br />
manufacturing of our products<br />
At <strong>Micro</strong>, we believe that quality and<br />
sustainability go hand in hand. That’s<br />
why our products are designed to<br />
last longer, reduce waste and contribute<br />
to a greener future.<br />
We take our commitment to sustainability<br />
seriously, from the raw materials<br />
we use to our partnerships and<br />
supply chains. We carefully select<br />
materials and subject our products<br />
to rigorous quality control testing<br />
to ensure they meet national and<br />
international safety standards.<br />
But we don’t just stop at creating<br />
durable products. We also offer a<br />
unique repair and spare parts service,<br />
even after the warranty period<br />
ends. Our global sales and service<br />
network ensures professional<br />
maintenance of our products, and<br />
we provide instructional videos and<br />
assistance so that our customers can<br />
carry out simple repairs themselves.<br />
By repairing products instead of<br />
throwing them away, we not only<br />
reduce waste but also empower<br />
our customers to take charge of<br />
their own products. Plus, by shipping<br />
spare parts instead of entire<br />
products, we significantly reduce our<br />
carbon footprint and contribute to a<br />
more sustainable future.<br />
We believe that quality pays off in the<br />
long run and are proud to offer not<br />
only durable but also environmentally<br />
responsible products. Join us in creating<br />
a more sustainable future, one<br />
long-lasting product at a time.<br />
PERIOD OF USE<br />
8<br />
MONTHS<br />
2<br />
YEARS<br />
6<br />
YEARS<br />
Introduction<br />
Environment<br />
Social<br />
Governance<br />
We are committed to producing environmentally<br />
friendly products by<br />
prioritizing sustainable practices in<br />
our production processes. We believe<br />
that it is important to be conscious<br />
of our impact on the environment<br />
and take responsibility for our<br />
actions.<br />
We prioritize building long-term relationships<br />
with our suppliers and<br />
strive to work with local workers instead<br />
of relying on dormitories with<br />
migrant workers. This not only helps<br />
to support the local economy but<br />
also reduces the carbon footprint of<br />
our supply chain by shortening the<br />
distances traveled by our products.<br />
Our production partners have implemented<br />
several sustainable practices<br />
to minimize the impact on the<br />
environment. One such initiative is a<br />
solar power generation system,<br />
which has been in operation since<br />
2021. Through this system, we are able<br />
to reduce carbon emissions by approximately<br />
843.47 tons per year, and over<br />
the course of the system’s 25-year<br />
lifespan, we will have reduced emissions<br />
by a total of 21,086.85 tons.<br />
The emissions from 21,086.85<br />
tons of CO2 are equivalent to<br />
the carbon footprint of producing<br />
approximately 28 million<br />
hamburgers or the emissions<br />
produced by driving a standard<br />
passenger vehicle for about 52<br />
million miles.* This distance is<br />
equivalent to circling the Earth<br />
over 2,090 times.<br />
circling earth<br />
2,090 times<br />
with a car<br />
28 million<br />
21,086.85<br />
= =<br />
hamburgers<br />
tons co2<br />
Introduction<br />
Environment<br />
Social<br />
Governance<br />
1<br />
DAY<br />
<strong>Micro</strong> Partner Stories<br />
* The average emissions produced by a standard gasoline-powered car are typically estimated<br />
to be around 404 grams of CO2 per mile. This estimate can vary based on factors like the<br />
vehicle’s fuel efficiency, the type of fuel used, and driving conditions.<br />
<strong>Micro</strong> Partner Stories
<strong>Micro</strong><br />
14 <strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
15<br />
We attach great importance to conscious<br />
manufacturing of our products<br />
<strong>Micro</strong><br />
<strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
Ensuring Quality Every Step of the Way: Our On-Site Experts in Asia<br />
Our manufacturing partners also<br />
take measures to reduce water<br />
pollution by keeping rainwater and<br />
wastewater separate on plant premises.<br />
The wastewater is mainly domestic<br />
wastewater, which is pretreated in<br />
a septic tank before being discharged<br />
into the municipal wastewater treatment<br />
plant via the municipal wastewater<br />
network. The wastewater<br />
complies with the Class A emission<br />
standards for pollutants from municipal<br />
wastewater treatment plants<br />
and the emission limits for water pollutants<br />
of the local province.<br />
During the injection molding process,<br />
we do produce a small amount<br />
of non-methane total hydrocarbons<br />
and pollutants. However, we have<br />
implemented measures to reduce<br />
their impact on the environment.<br />
For example, the non-methane total<br />
hydrocarbons are collected by a<br />
gas collection hood with 90% collection<br />
efficiency, and the collected<br />
exhaust gas is treated by an activated<br />
carbon adsorption tower before being<br />
discharged with 90% treatment<br />
efficiency.<br />
Similarly, the hardware workshop produces<br />
welding fumes, but we have implemented<br />
a movable welding fume<br />
purifier to minimize their impact. The<br />
purifier consists of a movable suction<br />
arm and filtration system, which can<br />
collect welding fumes from a close<br />
distance with a collection efficiency<br />
of more than 90%. The filtration system<br />
includes a primary filter, flame<br />
retardant cartridge, and activated<br />
carbon filter, which together can<br />
achieve a filtration efficiency of 99%<br />
or above. In the canteen, we also prioritize<br />
the collection and treatment<br />
of fumes to meet the standards.<br />
Canteen fumes are collected by water<br />
transport fume hoods and discharged<br />
after being treated by fume<br />
purification processors.<br />
Our commitment to sustainability is<br />
at the core of our operations, and our<br />
recycling initiatives within the factories<br />
of our production partners embody<br />
this ethos. In line with our zero<br />
waste policy, all non-utilized injected<br />
parts are meticulously collected<br />
and recycled. These materials are<br />
then reintegrated into the injection<br />
process, ensuring that no resources<br />
are wasted. This circular approach<br />
not only minimizes our environmental<br />
footprint but also enhances the<br />
efficiency of our production cycles.<br />
Finally, we ensure that our waste is<br />
collected and disposed of in a responsible<br />
manner. All domestic waste is<br />
collected and handed over to the<br />
sanitation department for proper<br />
disposal and recycling.<br />
To summarize, we place a high value<br />
on sustainable production practices.<br />
We have implemented measures<br />
such as establishing local supplier relationships,<br />
generating solar power,<br />
reducing water pollution, installing<br />
pollution control facilities, and ensuring<br />
responsible waste disposal.<br />
Workplace safety<br />
Gas collection hood<br />
3. Recycling in to baskets<br />
1. Injection molding waste parts<br />
Local workers<br />
2. Shredding<br />
Introduction<br />
Environment<br />
Social<br />
Governance<br />
<strong>Micro</strong> Partner Stories<br />
At <strong>Micro</strong>, we are dedicated to providing<br />
our customers with the highest<br />
quality products possible. That’s why<br />
we have established a rigorous quality<br />
control program that is overseen<br />
by our experienced quality control<br />
department, located on-site in Asia.<br />
Our strict quality control program<br />
includes testing according to various<br />
regulations such as EN (European<br />
standard), ASTM (American standard)<br />
and GB (Chinese standard), as well as<br />
other country-specific tests. By adhering<br />
to these various regulations and<br />
tests, we are able to achieve a global<br />
level of quality, as each country’s regulations<br />
focus on different aspects of<br />
safety and reliability. This ensures that<br />
every product we manufacture meets<br />
our high standards for durability and<br />
functionality. Our quality control program<br />
has been perfected over many<br />
years and is essential to ensuring a<br />
smooth and efficient production process.<br />
We take great pride in our commitment<br />
to testing our products beyond<br />
the required standards. With<br />
in-house testing facilities and exper-<br />
tise, we’re able to push our products<br />
even further to ensure they meet the<br />
highest level of safety and reliability<br />
for our customers. We don’t just stop<br />
at the required testing; we go above<br />
and beyond to test our products until<br />
they break. This allows us to identify<br />
the weakest part of the product<br />
and make necessary improvements<br />
to ensure it is as durable and safe as<br />
possible. Our ultimate goal is to earn<br />
and keep the trust of our customers.<br />
By going beyond the required standards,<br />
we’re able to provide our<br />
customers with products that are<br />
safe, sustainable and built to last.<br />
Hanging test<br />
Quality control departement<br />
Endurance drum test<br />
Gain insight into<br />
our quality control<br />
procedures<br />
A few impressive quality<br />
testing figures<br />
Kids scooters<br />
Pendulum <strong>Impact</strong> Test<br />
The temperature of the upper deck of<br />
the scooter is conditioned to -15±2C°<br />
and frozen for 4 hours. Afterwards it is<br />
mounted on the scooter and the pendulum<br />
test is performed. The deck must<br />
not show any white marks or cracks.<br />
Handlebar Hanging Test<br />
The scooter is attached to a lateral<br />
suspension device. For 5 minutes 60 kg<br />
weights are hung on the handlebar.<br />
In this case, although there is no prescribed<br />
standard from the Toy standard,<br />
we have replicated the test based<br />
on our adult series. It is important that<br />
the handlebar must not have any visible<br />
deformation, breakage or loss of<br />
function.<br />
Adult scooters<br />
Endurance Fatigue Test<br />
The deck is loaded with a weight of<br />
90 kg and the handles with a weight<br />
of 10 kg each. Afterwards the drum fatigue<br />
test is performed over 750 km.<br />
The scooter must not show any visible<br />
cracks or damage after the test.<br />
Handlebar Hanging Test<br />
Although the EN14619 standard requires<br />
a test in which the scooter is attached<br />
to the wall both forward and<br />
downward and loaded with 50 kg for<br />
5 minutes, we have tested our adult<br />
scooters to withstand a load of 80 kg for<br />
20 minutes while attached to a lateral<br />
suspension device. Even after the test,<br />
the handlebars must not show any<br />
visible deformation, breakage or loss<br />
of function.<br />
Electric scooters<br />
Endurance Riding Test<br />
The e-scooter is driven outdoors with a<br />
user weight of 90 kg and in sport mode<br />
at 25 km/h. After the endurance riding<br />
test over 1’500 km the e-scooter must<br />
not show any visible cracks or damage<br />
to any part of the scooter. The same<br />
test is also performed indoors with<br />
90 kg on the deck and 10 kg on each<br />
handle.<br />
Endurance Drum Test<br />
The e-scooter is loaded with 100 kg on<br />
the deck and 10 kg on the handlebar.<br />
It is then driven at a speed of 25 km/h<br />
over two rotating drums for a distance<br />
of at least 500 km.<br />
Waterproof Test<br />
This test is performed according to<br />
the IPX5 standard by placing the product<br />
under water from top to bottom<br />
and in all directions with a hose. After<br />
15 minutes, it is checked whether all<br />
functions work properly. The test is<br />
performed after the endurance test<br />
and not on a new product to ensure<br />
that waterproofing is also maintained<br />
after wear and tear.<br />
Introduction<br />
Environment<br />
Social<br />
Governance<br />
<strong>Micro</strong> Partner Stories
<strong>Micro</strong><br />
16 <strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
17<br />
Revive your ride, give it a second life<br />
<strong>Micro</strong><br />
<strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
Second life for the battery<br />
We believe in sustainability and giving<br />
back to the community. That’s<br />
why we offer our customers the opportunity<br />
to bring in their discarded<br />
<strong>Micro</strong> Scooters to our <strong>Micro</strong> Flagship<br />
Store, where they’ll be given a<br />
new lease on life.<br />
Our experienced technicians will carefully<br />
inspect and repair each scooter in<br />
our workshop, ensuring that it’s in perfect<br />
working order. Once the Scooter<br />
is restored, we’ll donate it to a good<br />
cause, where it will bring joy and<br />
happiness to someone who might<br />
not otherwise have had access to a<br />
scooter.<br />
We’re passionate about reducing<br />
waste and conserving resources, and<br />
by extending the useful life of our<br />
products or their components, we’re<br />
doing our part to help the environment.<br />
We believe that every little bit<br />
counts, and we’re proud to be making<br />
a positive impact in our own small way.<br />
Introduction<br />
Environment<br />
Social<br />
Governance<br />
We believe in the circular economy<br />
and giving our products a second life.<br />
That’s why we’ve partnered with<br />
Nowos, a Dutch company that specializes<br />
in the repair of lithium-ion<br />
batteries, to extend the lifespan of<br />
the batteries in our e-scooters.<br />
Because we understand the importance<br />
of quality and durability in our<br />
products, and that’s why we offer a<br />
unique repair and spare parts service<br />
for every prouct, including our<br />
e-scooters. Knowing that the battery<br />
is the heart of our e-scooters,<br />
is why we’ve chosen to work with experts<br />
at Nowos, who have unparalleled<br />
knowledge in the field of battery<br />
repair and reconditioning.<br />
Nowos examines every battery and<br />
decides whether it can be repaired or<br />
needs to be disposed of properly. By<br />
reusing original components, they<br />
can extend the life of the battery,<br />
which minimizes waste and reduces<br />
the carbon footprint of our e-scooters.<br />
After repair, the battery still has<br />
at least 80% of its original power.<br />
Our goal is to add value by treating<br />
used lithium-ion batteries as valuable<br />
material for remanufacturing,<br />
not as waste. Nowos owns several<br />
factories, including one in France, to<br />
be as close as possible to our customers<br />
and minimize CO2 emissions. By<br />
partnering with Nowos, we’re taking<br />
a step towards a more sustainable<br />
future for our products and the environment.<br />
More infos on our Brandpage<br />
<strong>Micro</strong> sends the dysfunctioning batteries to check<br />
Dysfunctional batteries<br />
Cutsomer<br />
Repaired batteries<br />
Repaired batteries are sent back to <strong>Micro</strong><br />
Introduction<br />
Environment<br />
Social<br />
Governance<br />
<strong>Micro</strong> Partner Stories<br />
„60% OF ALL OUR E-SCOOTER BATTERIES SUBMITTED<br />
TO NOWOS CAN BE REPAIRED AND REUSED.“<br />
<strong>Micro</strong> Partner Stories
18<br />
<strong>Micro</strong><br />
<strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
19<br />
<strong>Micro</strong><br />
<strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong> <strong>2023</strong><br />
Small changes, big impact: Our commitment to sustainable office practices<br />
ECO Product Line: Innovating for a cleaner planet<br />
At our company, we believe that sustainability<br />
should be an integral part<br />
of our work culture. It starts from the<br />
moment our employees leave their<br />
homes. Our offices are strategically<br />
located just two minutes away from<br />
the train station, making it easy for<br />
our employees to travel by public<br />
transport, reducing their carbon<br />
footprint and supporting sustainable<br />
modes of transport.<br />
By encouraging our team of 50 employees<br />
to commute via public transport,<br />
we have made a significant dent<br />
in our carbon emissions. In one year<br />
alone, this environmentally conscious<br />
choice has led to a reduction of approximately<br />
126.25 tons of CO2 emissions.<br />
To illustrate this achievement in<br />
relatable terms: this is equivalent to<br />
the total carbon footprint of over 10<br />
million smartphone charges. It’s also<br />
comparable to the CO2 emissions from<br />
the electricity used by more than 200<br />
average households in the European<br />
Union for one year.<br />
Saving 126.25 tons of CO2 as a result of commuting<br />
to the office by public transport<br />
10 million<br />
smartphone<br />
charges<br />
=<br />
126.25<br />
tons co2<br />
In our day-to-day work, we are also<br />
committed to minimising the waste<br />
of resources. It’s often the small<br />
changes that have a big impact over<br />
time. We encourage recycling, saving<br />
electricity, and separating waste<br />
in our offices. We also promote conscious<br />
consumption by encouraging<br />
our employees to bring their own<br />
reusable bottles and cups to reduce<br />
single-use plastic waste.<br />
We understand that business travel is<br />
sometimes necessary, but we strive<br />
to minimize travel miles whenever<br />
possible. Using tele- and videoconferencing<br />
for meetings and presentations,<br />
reduces the need for physical<br />
travel, and saves time and money for<br />
our employees.<br />
By making these small yet significant<br />
changes, we’re not only reducing<br />
our environmental impact but also<br />
contributing to a more sustainable<br />
future. Our commitment to sustainability<br />
doesn’t stop at our products;<br />
it’s reflected in every aspect of our<br />
work, from the office to the community.<br />
We believe that sustainability is<br />
not just a buzzword; it’s a way of life,<br />
and we’re proud to be leading the way.<br />
Recycling<br />
<strong>Sustainable</strong> energy in the of f ice<br />
Videoconferencing<br />
Commuting to the of f ice<br />
Introduction Social<br />
Environment Governance<br />
<strong>Micro</strong> Partner Stories<br />
<strong>Micro</strong> ECO Kids Scooters<br />
Approximately 11% of plastic waste<br />
found in the world’s oceans comes<br />
from fishing. Every year, some 640,000<br />
tons of discarded fishing nets and other<br />
gear are left in the oceans, polluting<br />
the marine environment. At <strong>Micro</strong>, we<br />
are committed to creating sustainable<br />
solutions to combat this problem.<br />
We utilize recycled plastic waste<br />
from landfills and ocean debris to<br />
create our eco-friendly <strong>Micro</strong> Kids<br />
Scooters. This waste is mechanically<br />
recycled and transformed into<br />
high-quality “Green Plastic,” which is<br />
used to construct the deck and brake<br />
of our <strong>Micro</strong> ECO scooters. By using<br />
this material, we are able to reduce<br />
the amount of plastic waste in landfills<br />
and oceans, as well as minimize<br />
our ecological footprint.<br />
Watch the<br />
<strong>Micro</strong> ECO<br />
Scooter video<br />
on Youtube<br />
8 Million<br />
tons of plastic waste ends<br />
up in our oceans every year<br />
We recycle<br />
fishing nets,<br />
ropes and trawls into<br />
11%<br />
of it stems from the<br />
maritine industry<br />
<strong>Micro</strong> Scooters<br />
Plastic<br />
pollution<br />
is the most widespread problem<br />
affecting the marine environment<br />
Benefits<br />
less CO2<br />
reducing landfilling<br />
reducing marine pollution<br />
reducing loss of valuable resources<br />
Introduction Environment Social<br />
Governance <strong>Micro</strong> Partner Stories
20 <strong>Micro</strong><br />
<strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
21<br />
<strong>Micro</strong><br />
<strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
ECO Product Line: Innovating for a cleaner planet<br />
ECO Product Line: Innovating for a cleaner planet<br />
903 km<br />
ROPE<br />
this is equal to:<br />
Zurich<br />
Barcelona<br />
so far we have<br />
recycled<br />
163‘800 m²<br />
FISHING NETS<br />
this is equal to:<br />
23 SOCCER FIELDS<br />
Introduction Environment Social<br />
Governance <strong>Micro</strong> Partner Stories<br />
Our ECO range currently consists of 18 products<br />
and will be continuously expanded in the future.<br />
Mini <strong>Micro</strong> Deluxe Eco + LED<br />
Mini <strong>Micro</strong> 3in1 Deluxe Eco + LED<br />
+ +<br />
+<br />
Maxi <strong>Micro</strong> Deluxe Eco + LED<br />
<strong>Micro</strong> Sprite ECO + LED<br />
<strong>Sustainable</strong> Cork Handles<br />
Our <strong>Micro</strong> Sprite ECO LED scooter features ergonomic<br />
cork handles, providing a comfortable and eco-friendly<br />
grip. Cork is a renewable resource, ensuring a<br />
sustainable riding experience.<br />
Environmentally Conscious<br />
Water-Based Painting<br />
We use environmentally friendly water-based paints<br />
for a vibrant and durable finish.<br />
Repurposed Fishing Gear Components<br />
We are committed to protecting the oceans<br />
by using recycled fishing equipment in the<br />
production of all plastic parts (including the<br />
rims) of the <strong>Micro</strong> Sprite ECO LED.<br />
Eco-Friendly Lasered Logo<br />
Our logo is meticulously laser-etched onto the<br />
scooter, guaranteeing a durable and timeless<br />
design.<br />
Introduction Environment Social<br />
Governance <strong>Micro</strong> Partner Stories
22<br />
<strong>Micro</strong><br />
<strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
ECO Product Line: Innovating for a cleaner planet<br />
23 <strong>Micro</strong><br />
<strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
ECO Product Line: Innovating for a cleaner planet<br />
1% for the Planet<br />
One percent of our sales from our ECO<br />
product line we donate to environmental<br />
charities in collaboration with<br />
1% for the Planet.<br />
We recognize that the challenges<br />
facing our world are too great for<br />
any one person or organization to<br />
solve alone. To make meaningful<br />
positive change, we all need to work<br />
together. Companies like us have an<br />
even greater obligation to help. Our<br />
partnership with 1% for the Planet<br />
is another step in the right direction.<br />
“Currently, only 3 percent of total<br />
philanthropy goes to the environment<br />
and, only 5 percent of that<br />
comes from businesses. The planet<br />
needs bigger supporting than this,<br />
and our growing network of business<br />
members is doing its valuable part to<br />
increase giving and supporting onthe-ground<br />
outcomes. We’re excited<br />
to be a part of 1% for the Planet’s<br />
global movement,” says Wim Ouboter,<br />
founder and CEO of <strong>Micro</strong>.<br />
More information about<br />
1% for the Planet.<br />
By contributing one percent of our<br />
annual sales, we and thousands of<br />
other 1% for the Planet members,<br />
like the famous outdoors brand Patagonia,<br />
have raised over $450 million<br />
to support approved environmental<br />
nonprofits around the globe. Nonprofits<br />
are approved based on referrals,<br />
track record and environmental focus.<br />
AWARDS<br />
ECO<br />
<strong>Micro</strong> donates 1% of the eco line sales<br />
to environmental charities.<br />
Introduction Environment Social<br />
Governance <strong>Micro</strong> Partner Stories<br />
Our ECO product line sales contribute<br />
to Parley’s education programs<br />
through our partnership with 1% for<br />
the Planet.<br />
Parley’s education initiatives aim<br />
to provide access to ocean education,<br />
tools, and experiences, promote<br />
ocean conservation, and create<br />
a network of influential leaders<br />
known as Ocean Guardians. Their<br />
comprehensive approach includes<br />
Ocean Schools, AIR Stations, Ocean<br />
Uprise Summits, Ocean Cleanups,<br />
and events such as World Oceans<br />
Week, Run for the Oceans, and Ocean-<br />
2Ocean.<br />
Parley’s education program has<br />
already reached over half a million<br />
participants in 45 countries, but<br />
there is still much work to be done.<br />
Each country faces unique challenges<br />
when it comes to addressing<br />
the plastics crisis. Parley tackles<br />
this issue by working with a diverse<br />
group of stakeholders including<br />
local non-governmental organizations,<br />
government and state agencies,<br />
private companies, waste management<br />
and logistics partners, marine<br />
experts, and educational institutions.<br />
By supporting Parley’s education programs,<br />
we are taking an active role in<br />
promoting environmental education<br />
and helping to create a more sustainable<br />
future.<br />
To learn more about Parley and their<br />
mission, visit www.parley.tv.<br />
Introduction Environment Social<br />
Governance <strong>Micro</strong> Partner Stories
24 <strong>Micro</strong><br />
<strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
25<br />
<strong>Micro</strong><br />
<strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
ECO Product Line: Innovating<br />
for a cleaner planet<br />
Eco-friendly packaging<br />
We prioritize sustainability and<br />
responsible forest management<br />
by using FSC-certified paper for our<br />
<strong>Micro</strong> ECO line product packaging.<br />
This certification ensures that the<br />
paper we use comes from well-managed<br />
forests, and we are proud to<br />
have earned this recognition. Due to<br />
financial considerations, we have not<br />
yet extended FSC certification to all<br />
of our packaging, but we are taking<br />
steps to reduce the use of plastics,<br />
foil and wrap in all of our packaging.<br />
In fact, many of our accessories packaging<br />
also bear the FSC logo, demonstrating<br />
our commitment to sustainability<br />
across our product line. Our<br />
dedication to sustainability reflects<br />
our desire to meet consumer demand<br />
for eco-friendly products and build a<br />
more sustainable future.<br />
More infos<br />
The packaging is made from 100 percent<br />
recycled materials. Using recycled material<br />
makes the most of precious forest<br />
resources and reduces the pressure to<br />
harvest more trees.<br />
The Manual is made with a mixture of<br />
materials from FSC-certified forests,<br />
recycled materials, and/or FSC-controlled<br />
wood.<br />
While controlled wood doesn‘t come<br />
from FSC-certified forests, it mitigates<br />
the risk of the material originating from<br />
unacceptable sources.<br />
Eco-Friendly Packaging<br />
Reducing plastic and paper in all product categories<br />
In our ongoing commitment to sustainability,<br />
we are taking significant<br />
steps across all product lines, not<br />
just our ECO range, to ensure environmentally<br />
responsible packaging<br />
practices. Our strategy focuses on<br />
two main fronts: reducing plastic<br />
use and minimizing paper waste.<br />
We have implemented a policy to<br />
minimize the amount of plastic in<br />
our packaging. This involves a conscientious<br />
effort to eliminate unnecessary<br />
plastic bags for products and<br />
accessories. Where plastic packaging<br />
is indispensable, we are transitioning<br />
to sustainably degradable<br />
options. This gradual shift not only<br />
reduces our environmental footprint<br />
but also aligns with global efforts to<br />
combat plastic pollution.<br />
In parallel, we are also addressing<br />
the issue of paper consumption.<br />
Recognizing that traditional user<br />
manuals contribute significantly to<br />
paper usage, we are innovating in<br />
this area. Our aim is to streamline<br />
our manuals, reducing their size by<br />
approximately two-thirds. This reduction<br />
is a result of careful revision<br />
and optimization of content, ensuring<br />
that our customers still receive<br />
all the necessary information in a<br />
more concise format.<br />
By reducing the environmental impact<br />
of our packaging, we are taking<br />
concrete steps towards a more sustainable<br />
future, consistent with our<br />
commitment to responsible business<br />
practices.<br />
Introduction Environment Social<br />
Governance <strong>Micro</strong> Partner Stories<br />
<strong>Micro</strong>lino<br />
Our vision<br />
At <strong>Micro</strong>, we are passionate about<br />
transforming urban mobility with<br />
a relentless focus on sustainability.<br />
Our game-changing <strong>Micro</strong>lino sets<br />
new standards for innovation and<br />
eco-friendliness. We’ve recognized<br />
the discrepancy in today’s oversized<br />
vehicles where only 1.2 passengers<br />
on average travel 30 to 35 kilometers<br />
per day. The <strong>Micro</strong>lino is designed to<br />
meet the demands of efficient and<br />
eco-friendly urban transportation.<br />
With its energy-efficient design, this<br />
L7e category light electric vehicle<br />
can reach speeds of up to 90 km/h and<br />
has a range of up to 230 kilometers, making<br />
it the perfect choice for short trips in<br />
urban areas. As a family-owned company,<br />
we’ve invested heavily in the <strong>Micro</strong>lino,<br />
using profits from our scooter business to<br />
make our vision of sustainable urban mobility<br />
a reality.<br />
Average car travel per day<br />
30 - 35<br />
km<br />
1.2<br />
passengers<br />
„CARS ARE OVERENGINEERED<br />
FOR 95 % OF THEIR USE CASES.“<br />
Check it out<br />
on YouTube<br />
This is not a car!<br />
Looking for an eco-friendly and<br />
cost-effective way to get around the<br />
city? Look no further than the <strong>Micro</strong>lino!<br />
This innovative vehicle is produced<br />
in Turin, Italy, with a sustainable supply<br />
chain that sources 80% of its<br />
parts from Europe. With its self-supporting<br />
body and reduced form factor,<br />
the <strong>Micro</strong>lino offers an alternative to<br />
conventional cars without sacrificing<br />
safety or convenience. Combining<br />
the efficiency of a motorbike and the<br />
comfort of a car, it provides weather<br />
protection, freedom of movement,<br />
and cargo space in a small but mighty<br />
package. With 50% fewer parts than<br />
a regular car the <strong>Micro</strong>lino is the<br />
most sustainable individual mobility<br />
product on the market. So why settle<br />
for a gas-guzzling car when you can<br />
enjoy a stylish and eco-friendly ride<br />
with the <strong>Micro</strong>lino?<br />
Production and<br />
Assembly Line<br />
Made in Italy<br />
microlino-car.com<br />
Introduction Social<br />
Environment Governance<br />
<strong>Micro</strong> Partner Stories
26<br />
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<strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
<strong>Micro</strong>lino<br />
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Efficiency beast<br />
Get ready for an efficient and thrilling<br />
ride with the <strong>Micro</strong>lino! This small<br />
wonder consumes only one-third of<br />
the energy of conventional electric<br />
cars and boasts a low electricity consumption<br />
of just 7 kWh / 100 km while<br />
driving. It saves up to 2,491 kg of CO2<br />
compared to driving 15,000 km in a<br />
petrol car - that’s like taking 20 flights<br />
from London to Paris or 0.01 trips to<br />
the moon and back! But wait, there’s<br />
more! It offers a go-kart-like driving<br />
experience that will put a smile on<br />
your face every time you hit the road.<br />
Say goodbye to gas-guzzlers and hello<br />
to stylish, eco-friendly transportation<br />
with the <strong>Micro</strong>lino.<br />
SMALL, BUT<br />
MIGHTY!<br />
Passenger vehicles, specifically cars<br />
and buses, contribute about 45.1%<br />
of transport sector emissions. Given<br />
that road transport represents about<br />
three-quarters of all transport emissions,<br />
and transport accounts for<br />
24% of global CO2 emissions from<br />
energy, passenger vehicles thus play<br />
a substantial role in global emissions.*<br />
The need for innovative solutions<br />
is clear! Our <strong>Micro</strong>lino represents<br />
a leap forward in this regard. While<br />
electric vehicles are notably more efficient<br />
than traditional gasoline cars,<br />
Where do CO2 emissions<br />
come from?<br />
76%<br />
other sections<br />
24%<br />
Transport<br />
45.1%<br />
the <strong>Micro</strong>lino goes a step further by<br />
reducing energy consumption by an<br />
additional 60% compared to an average<br />
electric car. This remarkable<br />
efficiency makes the <strong>Micro</strong>lino not<br />
just a vehicle, but a statement in our<br />
environmental stewardship journey.<br />
The <strong>Micro</strong>lino isn’t just a product; it’s<br />
a testament to our dedication to a<br />
greener, more sustainable future, and<br />
it plays a crucial role in our mission to<br />
reduce emissions within the transportation<br />
sector.<br />
29.4%<br />
2491.2 kg CO2<br />
saved over 1 year<br />
4.34 Years<br />
heat a 1.5 room flat<br />
DRIVE ECO<br />
Introduction Social<br />
Environment Governance<br />
Social<br />
We believe our company should be a force for good, and we are<br />
committed to using our resources and influence to create a positive<br />
social impact. We also support local communities by partnering with<br />
organizations and projects that align with our values and mission.<br />
No Mama Taxi 28<br />
Healthy Habbits Start with <strong>Micro</strong> Scooters 29<br />
<strong>Micro</strong> Scooter Safety Trainings 30<br />
Introduction<br />
Environment Social<br />
Governance<br />
Road (passenger) Aviation Others<br />
Road (freight)<br />
11.6%<br />
10.6%<br />
2.2%<br />
1%<br />
Shipping<br />
Rail<br />
19.93 Flights<br />
from London to Paris<br />
0.01 Flights<br />
to the moon<br />
Annual CO2-savings compared with a<br />
gasoline car *<br />
<strong>Micro</strong> Partner Stories<br />
<strong>Micro</strong> Scooter Pumptrack Sponsorings 31<br />
Mobility made easy 32<br />
Donate with purpose 33-36<br />
<strong>Micro</strong> Partner Stories<br />
*https://ourworldindata.org/co2-emissions-from-transport
<strong>Micro</strong><br />
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No Mama Taxi<br />
Healthy Habits Start with <strong>Micro</strong> Scooters<br />
Scoot to school with <strong>Micro</strong>!<br />
We strive to promote sustainable<br />
transportation alternatives for children.<br />
We believe that empowering<br />
children to adopt healthy and active<br />
habits at a young age can have a significant<br />
impact on their future wellbeing<br />
and the environment.<br />
Our “No Mama Taxi” campaign encourages<br />
parents to choose scooters<br />
as a safe, cost-effective, and<br />
environmentally friendly alternative<br />
to cars for short journeys. By<br />
reducing the need for cars, we aim to<br />
reduce traffic congestion and air pollution<br />
in urban areas, ultimately improving<br />
the quality of life for everyone.<br />
Scooting to school not only benefits<br />
the environment, but also provides<br />
children with a sense of independence<br />
and responsibility. They learn<br />
to navigate their environment safely<br />
and develop healthy habits that will<br />
benefit them in the long term. At<br />
<strong>Micro</strong>, we are proud to contribute<br />
to a brighter future for current and<br />
future generations. We believe that<br />
by promoting sustainable alternatives,<br />
we can make a positive impact<br />
on the world and create a better<br />
tomorrow.<br />
See on page 30 how we teach kids the<br />
right way to use their scooters in our<br />
<strong>Micro</strong> Scooter Safety Trainings.<br />
Introduction<br />
Environment<br />
Social<br />
Governance<br />
<strong>Micro</strong> Partner Stories<br />
Promoting Physical Activity<br />
and Coordination for Kids!<br />
Kick scooters can provide a great way<br />
for kids to stay active and have fun at<br />
the same time. Some of the health<br />
benefits of kick scooters for kids include:<br />
Improved Balance and Coordination:<br />
Scooting helps kids learn how to<br />
balance and coordinate their movements.<br />
Increased physical activity:<br />
Scooting provides kids with a fun and<br />
active way to get to school. This can<br />
help to improve their physical health<br />
and wellbeing as it increases their<br />
daily physical activity.<br />
Strengthened Muscles:<br />
Scooting helps kids strengthen their<br />
leg and core muscles.<br />
Improved Mental Focus:<br />
The physical activity associated<br />
with scooting to school can help to<br />
improve focus and concentration for<br />
kids, allowing them to start their day<br />
off with a clear and focused mind.<br />
Stress relief:<br />
The wind in their hair and the freedom<br />
of scooting to school can be incredibly<br />
calming, helping to reduce<br />
stress and anxiety levels before they<br />
even arrive at school.<br />
Developed Confidence:<br />
Scooting helps kids build confidence<br />
and teaches them how to take risks.<br />
Pediatric Physiotheraphy<br />
In addition to the mentioned benefits,<br />
our scooters are also used in<br />
pediatric physiotheraphy for children<br />
and adolescents.<br />
“The seriously ill children in the children’s<br />
hospital, for example in oncology,<br />
can cover a greater distance<br />
in the house with little effort using<br />
the <strong>Micro</strong> Scooter and are therefore<br />
independently mobile. They have<br />
fun, improve their strength and<br />
endurance and experience a bit of<br />
normalcy in a very difficult life situation.”<br />
Physiotherapists at University Children’s<br />
Hospital Zurich share their<br />
experiences using <strong>Micro</strong> Scooters:<br />
“In pediatric physiotherapy, we support<br />
the motor development of a<br />
child through various offers. This<br />
also includes allowing children<br />
who are physically restricted to experience<br />
and learn how to move<br />
independently and age-appropriately,<br />
such as riding a scooter. Our<br />
patients from all fields have a lot<br />
of fun with this activity and for us,<br />
the <strong>Micro</strong> Scooter is an important<br />
child-friendly aid to improve the<br />
strength, endurance, and participation<br />
of the child.”<br />
Introduction<br />
Environment<br />
Social<br />
Governance<br />
<strong>Micro</strong> Partner Stories
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<strong>Micro</strong> Scooter Safety Trainings<br />
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<strong>Micro</strong> Scooter Pumptrack Collaboration<br />
Safety First,<br />
Scoot with Confidence!<br />
We prioritize the safety of our riders,<br />
which is why we strongly encourage<br />
and support safety courses for scooters<br />
and kickboards worldwide. These<br />
courses not only teach riders proper<br />
braking techniques and safe cornering,<br />
but also improve their overall<br />
understanding and awareness of potential<br />
dangers and the rules and regulations<br />
that govern the use of these<br />
popular means of transport.<br />
Through our partnerships with local<br />
organizations and community<br />
groups, we provide access to comprehensive<br />
and engaging safety<br />
workshops that are tailored to the<br />
needs and skill levels of different<br />
age groups. Whether it’s a beginner’s<br />
class for young children or an advanced<br />
course for experienced riders,<br />
our safety workshops cover all the<br />
essential aspects of safe and responsible<br />
riding.<br />
510.000<br />
FIRST MICRO<br />
KIDS DAY<br />
In addition to improving rider safety,<br />
our safety courses also promote<br />
environmental sustainability by encouraging<br />
the use of non-motorized<br />
transport options. By reducing the<br />
reliance on cars and other motorized<br />
vehicles, we can help to reduce traffic<br />
congestion, air pollution, and carbon<br />
emissions in our communities.<br />
We believe that safety and sustainability<br />
go hand in hand, and we<br />
are committed to promoting both<br />
through our products and our partnerships.<br />
By empowering riders with<br />
the knowledge and skills they need<br />
to ride safely and responsibly, we can<br />
create a safer, healthier, and more<br />
sustainable world for all.<br />
Watch the <strong>Micro</strong><br />
Scooter Kids<br />
Day video on<br />
Youtube<br />
DE<br />
<strong>Micro</strong> SCOOT SAFE<br />
www.micro-scooter.co.uk<br />
Rollerkids<br />
www.roller-kids.de<br />
<strong>Micro</strong> scooter kids day<br />
www.roller-kids.de<br />
SCOOTER SAFETY<br />
www.micro-scooters.com.au<br />
500.000<br />
KIDS IN SWITZERLAND<br />
RIDE A MICRO SCOOTER<br />
TO SCHOOL<br />
70<br />
60<br />
50<br />
40<br />
30<br />
20<br />
10<br />
Introduction<br />
Environment<br />
Social<br />
Governance<br />
<strong>Micro</strong> Partner Stories<br />
Ride the thrill, master the skill<br />
At <strong>Micro</strong>, we are committed to fostering<br />
the development and growth<br />
of local pump tracks through products<br />
and financial support. We believe<br />
that pumptracks are a valuable<br />
resource for the scooter community,<br />
offering a range of benefits that go far<br />
beyond just providing a fun and exciting<br />
riding experience.<br />
One of the key advantages of<br />
pumptracks is their ability to help riders<br />
improve their skills and develop<br />
better balance, control, and coordination<br />
on their scooters. By mastering<br />
the art of pumping, riders can navigate<br />
a variety of terrain and obstacles<br />
with ease, making them more confident<br />
and competent riders overall.<br />
But pumptracks are not just about<br />
skill-building - they are also a great<br />
way to have fun and experience the<br />
thrill of riding. With their continuous<br />
flow and endless possibilities for<br />
creative lines and tricks, pumptracks<br />
offer a unique and exciting riding<br />
experience that is hard to match.<br />
In addition to being a great way to<br />
ride and have fun, pumptracks also<br />
offer a range of social benefits. Many<br />
pumptracks are located in public<br />
parks, which means that riders have<br />
the opportunity to meet and interact<br />
with other scooter enthusiasts and<br />
park-goers. This creates a sense of<br />
community and shared passion that<br />
is hard to find in other sports and<br />
activities.<br />
Of course, pumptracks also offer a<br />
range of health benefits. Because<br />
they are low-impact, riders can enjoy<br />
the benefits of exercise without putting<br />
unnecessary strain on their joints<br />
and muscles. This makes pumptracks<br />
a great option for people of all ages<br />
and fitness levels who want to stay<br />
active and healthy.<br />
Finally, pumptracks are versatile and<br />
accessible to riders of all levels, from<br />
beginners to advanced riders. This<br />
means that riders can continue to<br />
enjoy and benefit from pumptracks<br />
even as they progress in their skills<br />
and seek out more challenging riding<br />
opportunities.<br />
At <strong>Micro</strong>, we are proud to support<br />
the development and growth of<br />
pumptracks around the world, and<br />
we believe that they play an important<br />
role in promoting a healthy,<br />
active, and engaged scooter community.<br />
Introduction<br />
Environment<br />
Social<br />
Governance<br />
<strong>Micro</strong> Partner Stories
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Mobility made easy<br />
<strong>Micro</strong><br />
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Donate with purpose, change with heart<br />
Corporate Scooters for<br />
businesses on the go<br />
We believe that using our corporate<br />
scooters is a smart choice for companies<br />
looking to enhance their<br />
transportation options. Our scooters<br />
provide a multitude of benefits,<br />
including cost savings, increased mobility,<br />
improved environmental impact,<br />
and employee satisfaction.<br />
By using <strong>Micro</strong> corporate scooters,<br />
companies can save money on transportation<br />
costs and reduce the overall<br />
expense of their operations.<br />
Additionally, our scooters provide employees<br />
with a convenient and flexible<br />
mode of transportation, allowing<br />
them to navigate through crowded<br />
urban areas with ease.<br />
We also recognize the importance<br />
of environmental sustainability, and<br />
our scooters are an excellent way<br />
Google Corporate Scooters<br />
for companies to reduce their carbon<br />
footprint and demonstrate their<br />
commitment to social responsibility.<br />
Finally, our corporate scooters can<br />
also boost employee satisfaction<br />
and well-being. In urban areas<br />
where transportation can be stressful,<br />
our scooters offer a convenient,<br />
fun, and eco-friendly alternative to<br />
traditional modes of transportation.<br />
Providing access to <strong>Micro</strong> Scooters<br />
can also show employees that their<br />
convenience and work-life balance<br />
are a priority for the company.<br />
Overall, we believe that <strong>Micro</strong> corporate<br />
scooters are an excellent option<br />
for companies looking to improve<br />
their transportation options, promote<br />
sustainability, and prioritize employee<br />
satisfaction.<br />
<strong>Micro</strong> X Expo Dubai<br />
25 Hours Hotels<br />
Wattworld E-Scooter Station<br />
MAN Factory in Poland<br />
We also encourage CEOs to use the <strong>Micro</strong>lino<br />
for short trips and lead by example. Henning<br />
Strauss, CEO of Engelbert x Strauss,<br />
is a huge fan of the <strong>Micro</strong>lino.<br />
Introduction<br />
Environment<br />
Social<br />
Governance<br />
<strong>Micro</strong> Partner Stories<br />
Making a difference one<br />
contribution at a time<br />
We are dedicated to promoting<br />
equality and social responsibility<br />
through our selected donations and<br />
sponsorships in various fields. We<br />
believe that it’s important to give<br />
back to the community and create<br />
positive change wherever we can.<br />
We are committed to making a difference<br />
in the lives of those in need.<br />
Our goal is to be a force for good in<br />
our communities and to inspire others<br />
to join us in making a positive<br />
impact.<br />
Empowering mobility off-road<br />
wheelchairs for Mexico<br />
Our Access Project “Off-Road Wheelchairs<br />
for Mexico” is a tangible representation<br />
of our dedication to the<br />
belief in “Mobility for everyone.” We<br />
have bestowed the gift of unrestricted<br />
movement to one hundred individuals<br />
with mobility impairments in<br />
Mexico through the use of advanced<br />
all-terrain wheelchairs.<br />
Our Leveraged Freedom Chairs (LFC<br />
wheelchairs) are a result of years of<br />
research and development with mobility-impaired<br />
individuals in developing<br />
countries. The wheelchairs are<br />
designed to meet their specific needs,<br />
with three wheels, remarkable durability,<br />
and the ability to be driven by<br />
two levers on either side of the seat.<br />
The elevated seat and advanced<br />
technical features allow for effortless<br />
movement on rough terrain, even dirt<br />
tracks and off-road.<br />
We are delighted to have made a difference<br />
in the lives of one hundred<br />
individuals in Mexico who were once<br />
confined to their homes due to limited<br />
mobility. “With the wheelchairs,<br />
we want to give a new life to some of<br />
whom could never leave their homes<br />
due to their limited mobility,” says<br />
Wim Ouboter, CEO of <strong>Micro</strong> Mobility<br />
Systems and inventor of the <strong>Micro</strong><br />
Scooter.<br />
Our donation of one hundred LFC<br />
wheelchairs has helped advance<br />
our vision of “Mobility for everyone”<br />
and we are confident that it will<br />
allow the recipients to participate in<br />
social life with renewed vigor. The<br />
LFC wheelchairs were developed by<br />
GRIT, a company of the Massachusetts<br />
Institute of Technology, and<br />
assembly was done locally, creating<br />
job opportunities in Mexico.<br />
We remain committed to promoting<br />
equality and social responsibility by<br />
providing mobility opportunities to<br />
communities in need.<br />
Introduction<br />
Environment<br />
Social<br />
Governance<br />
<strong>Micro</strong> Partner Stories
<strong>Micro</strong><br />
34 <strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
35<br />
Donate with purpose, change with heart<br />
<strong>Micro</strong><br />
<strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
Donate with purpose, change with heart<br />
Empowering Young athletes<br />
Our partnership with<br />
MS Sports Camp<br />
We are proud to support MS Sports<br />
Camps in Switzerland by sponsoring<br />
<strong>Micro</strong> Scooters for their lunch races.<br />
MS Sports is dedicated to providing<br />
over 18,000 children with a memorable<br />
sports camp experience filled<br />
with exercise, fun, and great memories.<br />
With 409 camps at 254 locations<br />
throughout Switzerland, children<br />
aged 6-15 can enjoy a week full<br />
of sports, fine dining, and loads of<br />
fun.<br />
The MS Sports camps offer a wide<br />
range of sports activities, including<br />
soccer, tennis, horseback riding,<br />
dance, chess, biking, polysport, and<br />
snow sports camps in all language<br />
regions of Switzerland. The boys and<br />
girls participate in four hours of sport<br />
every day in age- and performance-appropriate<br />
groups. They can also enjoy<br />
autograph sessions with sports stars,<br />
presents, camp Olympics, mini world<br />
championships, and plenty of fun.<br />
At MS Sports, the aim is to provide all<br />
children and young people with an affordable,<br />
meaningful, and high-quality<br />
vacation experience. The company<br />
believes that sport unites people,<br />
regardless of gender, age, size, or skill<br />
level, and strives to create a space<br />
for the sporting, social, and personal<br />
development of children and young<br />
people.<br />
By sponsoring <strong>Micro</strong> Scooters for<br />
the MS Sports Camps lunch races,<br />
<strong>Micro</strong> is thrilled to be a part of providing<br />
children with an unforgettable<br />
and active vacation experience.<br />
For more information about MS Sports<br />
Camps, visit their website:<br />
MS Sports Camps<br />
<strong>Micro</strong> Scooters for hospitals<br />
During the COVID-19 pandemic, we<br />
recognized the critical need for<br />
medical professionals to quickly<br />
navigate hospital corridors. To<br />
do our part, we donated over 100<br />
scooters to hospitals throughout<br />
Switzerland. The response was<br />
overwhelmingly positive, and we’re<br />
proud to have played a small role<br />
in supporting healthcare workers<br />
during such a difficult time.<br />
Now that the crisis has passed,<br />
we’re heartened to hear that the<br />
scooters are still being used in<br />
hospitals to help staff move quickly<br />
and efficiently. It’s a small but<br />
meaningful way that we were able<br />
to contribute and make a positive<br />
impact during an unprecedented<br />
global challenge. We’ll continue to<br />
look for ways to be a force for good<br />
in our communities, both during<br />
times of crisis and beyond.<br />
Introduction<br />
Environment<br />
Social<br />
Governance<br />
<strong>Micro</strong> X Right to Play<br />
<strong>Micro</strong> is not just about scooters; it’s<br />
about driving change for a greater<br />
cause. For every scooter sold in our<br />
Swiss online store, we donated CHF<br />
1 to Right To Play for our Christmas<br />
campaign, emphasizing our commitment<br />
to making a positive impact.<br />
Our partnership with Right To Play<br />
transcends typical collaborations —<br />
it’s a shared journey towards creating<br />
meaningful change. This initiative<br />
allows us to extend the joy and freedom<br />
that our scooters bring, to supporting<br />
a cause that empowers children<br />
through play and sports. With<br />
each scooter purchase, our customers<br />
are not only choosing sustainable mobility<br />
but also contributing to a noble<br />
mission.<br />
About Right to Play:<br />
Right To Play is an international<br />
non-profit, focused on aiding children<br />
in 15 countries across Africa, Asia, and<br />
the Middle East. They utilize play and<br />
sports to impart essential skills and<br />
knowledge to children, especially in<br />
areas where poverty, disease, and<br />
conflict are prevalent. Their approach<br />
brings normalcy and hope to these<br />
children’s lives. Right To Play works<br />
closely with local organizations and<br />
educational ministries to ensure longterm<br />
structural support. They train<br />
local teachers and coaches in playful<br />
teaching methods and actively involve<br />
families and communities in understanding<br />
and advocating for children’s<br />
rights.<br />
Right To Play<br />
<strong>Micro</strong>lino Auction for War Child<br />
We had the honor of contributing a<br />
<strong>Micro</strong>lino to a charity dinner hosted<br />
in Switzerland, in collaboration with<br />
the esteemed Swiss chef Andreas<br />
Caminada’s Fundaziun Uccelin and<br />
War Child. This unique event culminated<br />
in the auction of the <strong>Micro</strong>lino,<br />
a symbol of eco-friendly innovation,<br />
which was enhanced by a bespoke<br />
artwork from the talented Ona<br />
Sadkowsky, adding a distinct artistic<br />
flair to the noble act of giving.<br />
This collaboration represents more<br />
than just a fundraiser; it is a harmonious<br />
blend of sustainability, art, and<br />
social responsibility. The significant<br />
funds raised during this event are a<br />
testament to the power of collective<br />
action in fostering positive change<br />
worldwide. This initiative underscores<br />
our ongoing commitment to making<br />
a meaningful impact, demonstrating<br />
how innovative solutions and compassionate<br />
actions can work in unison for<br />
a better future.<br />
About War Child:<br />
War Child, an organization with a<br />
strong reputation in countries such<br />
as Germany, England, the USA, and<br />
particularly in the Netherlands, dedicates<br />
its efforts to supporting the<br />
mental health of children in conflict<br />
zones. Their mission resonates deeply<br />
with our values, and being a part of<br />
this event allowed us to extend our<br />
commitment to global humanitarian<br />
initiatives.<br />
War Child<br />
Introduction<br />
Environment<br />
Social<br />
Governance<br />
<strong>Micro</strong> Partner Stories<br />
<strong>Micro</strong> Partner Stories
36<br />
<strong>Micro</strong><br />
<strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
Donate with purpose, change with heart<br />
<strong>Micro</strong> Scooter X ETH Zurich<br />
37<br />
<strong>Micro</strong><br />
<strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
Cellsius<br />
We are delighted to be involved in the<br />
Cellsius project, an innovative project<br />
in the field of hydrogen-powered<br />
aviation. We are providing the young,<br />
motivated team of students and researchers<br />
at ETH Zurich with <strong>Micro</strong><br />
Scooters for their daily commute between<br />
the hangar and the office in the<br />
Innovation Park. This partnership is an<br />
expression of our commitment to creative<br />
mobility solutions and sustainable<br />
development.<br />
Cellsius<br />
Swissloop<br />
We’re partnering with Swissloop, an<br />
ETH Zurich student team, to support<br />
their Hyperloop research by providing<br />
scooters for efficient travel at Dübendorf<br />
Innovation Park. This partnership<br />
goes beyond sponsorship; it’s a commitment<br />
to innovative, sustainable<br />
transport solutions. Our involvement<br />
with Swissloop, aimed at advancing<br />
high-speed transport technology,<br />
aligns with our vision of shaping the<br />
future of mobility.<br />
Swissloop<br />
Introduction<br />
Environment Social<br />
Governance<br />
Governance<br />
We recognize that good governance and ethical business practices are fundamental to<br />
our success and long-term sustainability. We are committed to upholding the highest<br />
standards of corporate governance and ethics, ensuring that our business operations are<br />
conducted with integrity, transparency, and accountability. We also prioritize responsible<br />
supply chain management, ensuring that our suppliers adhere to ethical standards and<br />
promote sustainability in their operations.<br />
Revolutionizing the way we move 38<br />
Family-driven Swiss innovation 39<br />
Swiss-Made, Swiss-Paid 40<br />
Introduction<br />
Environment Social<br />
Governance<br />
Empowering Autonomy and Innovation 41<br />
<strong>Micro</strong> Partner Stories<br />
Ethical production, certified by global standards 42<br />
Building trust and responsability in our global supply chain 43<br />
<strong>Micro</strong> Partner Stories
<strong>Micro</strong><br />
38 <strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
39<br />
<strong>Micro</strong><br />
<strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
Revolutionizing the way we move<br />
Family-driven Swiss innovation<br />
Pioneering innovation with a<br />
forward-thinking spirit<br />
For over 25 years, <strong>Micro</strong> has made a<br />
lasting impact on the development<br />
of urban mobility with exclusive<br />
innovations. From the world-famous<br />
<strong>Micro</strong> Scooter, to the revolutionary<br />
Scooter Luggage, a suitcase with a<br />
folding kickboard, to the latest coup,<br />
the electric city car <strong>Micro</strong>lino.<br />
“Because we have years of experience<br />
in developing and producing our<br />
products, and because we do nothing<br />
but work every day to constantly<br />
develop <strong>Micro</strong> and bring new innovations<br />
to the market, we have succeeded<br />
in consistently maintaining and<br />
strengthening our market leadership<br />
position,” reveals inventor and owner<br />
Wim Ouboter. And he adds:<br />
“What we do, we do with<br />
passion and joy, every day.<br />
And although other scooter<br />
manufacturers around the<br />
world are still trying to make<br />
scooters like ours, we have<br />
never tried to make scooters<br />
like theirs.”<br />
Introduction<br />
Environment<br />
Social<br />
Upholding Family Values for<br />
<strong>Sustainable</strong> Workplace<br />
Success<br />
<strong>Micro</strong> is more than just a business - it is a<br />
Swiss family business that takes pride<br />
in upholding the core values of family<br />
and community. As a fully-owned<br />
family enterprise, we recognize the<br />
importance of family values in creating<br />
a harmonious and sustainable<br />
workplace. This is why we are thrilled<br />
to have Wim Ouboter’s sons, Oliver<br />
and Merlin, working alongside him to<br />
drive the next phase of <strong>Micro</strong>’s growth,<br />
which includes the exciting <strong>Micro</strong>lino<br />
electric car.<br />
We also believe in the power of partnerships,<br />
which is why we place great<br />
importance on our relationships with<br />
our distribution partners across the<br />
globe. These partners have been a<br />
crucial part of <strong>Micro</strong>’s success over<br />
the years, and we value their unwavering<br />
loyalty and trust. We recognize<br />
that long-lasting partnerships are<br />
built on mutual respect, trust, and<br />
shared goals, and we are committed<br />
to maintaining these relationships<br />
for years to come.<br />
As a company that has seen its fair<br />
share of ups and downs, we remain<br />
steadfast in our commitment to providing<br />
innovative and efficient mobility<br />
solutions. With our experienced<br />
team and unwavering focus on family<br />
and partnerships, we are confident<br />
that <strong>Micro</strong> will continue to be a leader<br />
in the industry for many more years<br />
to come.<br />
Duration of cooperation with our production partners<br />
(number of companies in percent)<br />
10%<br />
40%<br />
40%<br />
20+ years<br />
10+ years<br />
5+ years<br />
Introduction<br />
Environment<br />
Social<br />
1997<br />
1999 2001 2008 2009 2011 2013 2014<br />
1. MICRO SCOOTER<br />
K2 KICKBOARD MINI MICRO CLASSIC<br />
MICRO SCOOTER LUGGAGE<br />
MICRO XT STUNT SCOOTER MINI MICRO 3IN1 DELUXE<br />
EMICRO ONE<br />
MICRO TRIKE<br />
Governance<br />
Governance<br />
2015<br />
MICROLINO<br />
2016<br />
2019 2020 2021 2022 <strong>2023</strong><br />
MICRO LUGGAGE EAZY MINI MICRO DELUXE ECO<br />
MICRO AIR HOPPER<br />
MINI MICRO DELUXE MAGIC MICRO GLADIATOR MINI MICRO DELUXE GLOW LED<br />
<strong>Micro</strong> Partner Stories<br />
<strong>Micro</strong> Partner Stories
<strong>Micro</strong><br />
40 <strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
41<br />
Swiss-Made, Swiss-Paid<br />
<strong>Micro</strong><br />
<strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
Empowering Autonomy and Innovation<br />
Our Commitment to Local<br />
Taxes<br />
As a Swiss company, we take pride in<br />
paying our taxes in Switzerland. We<br />
believe that paying taxes in the country<br />
where we operate is not only our<br />
obligation, but it is also essential for<br />
the economic and social well-being<br />
of Switzerland. Unlike some other<br />
companies that try to minimize their<br />
tax payments by moving their profits<br />
to tax havens, we are committed<br />
to supporting the local economy<br />
and contributing to the community<br />
where we operate.<br />
By paying our taxes in Switzerland,<br />
we are helping to fund important<br />
services such as healthcare, education,<br />
and infrastructure. We believe<br />
that these services are essential for<br />
the development and growth of the<br />
country and we are proud to contribute<br />
to them.<br />
We also recognize the importance<br />
of supporting our local partners and<br />
suppliers, and we strive to create a<br />
positive impact in the communities<br />
where we operate. By paying our<br />
taxes in Switzerland, we can help to<br />
create a stable and secure environment<br />
for our employees, partners,<br />
and customers.<br />
At <strong>Micro</strong> we believe in being a responsible<br />
corporate citizen which<br />
means paying our fair share of taxes<br />
and contributing to the development<br />
of the communities where we<br />
operate. We are proud to be a Swiss<br />
company, and we are committed to<br />
upholding the highest standards of<br />
corporate responsibility and ethical<br />
business practices.<br />
Introduction<br />
Environment<br />
Social<br />
Governance<br />
<strong>Micro</strong>‘s Self-Funding Strategy<br />
At <strong>Micro</strong>, we take pride in the fact<br />
that we have not relied on external<br />
funding to grow our business. This<br />
approach has allowed us to maintain<br />
a high degree of autonomy, flexibility,<br />
and financial stability.<br />
By not having external funding, we<br />
have more control over our own<br />
destiny. We can make decisions that<br />
align with our business objectives<br />
without the need to consult with outside<br />
investors. This independence<br />
allows us to pursue our own vision<br />
and create innovative solutions that<br />
have a positive impact on society.<br />
Additionally, not having external<br />
funding provides us with increased<br />
flexibility. We can adapt our business<br />
strategies to respond to changing<br />
market conditions, without being<br />
hindered by the opinions or demands<br />
of outside investors. This flexibility allows<br />
us to pivot quickly and efficiently,<br />
enabling us to stay ahead of our competitors.<br />
By avoiding external funding, we also<br />
reduce our risk exposure. We are<br />
not burdened with the risk of defaulting<br />
on loans or other forms of debt,<br />
which can be a significant financial<br />
burden for companies. This reduces<br />
the potential for financial losses and<br />
ensures that our company is better<br />
able to weather any economic downturns.<br />
Finally, not having external funding<br />
allows us to focus more of our<br />
resources on growing our business.<br />
We don’t have to worry about<br />
repaying loans or providing dividends<br />
to external investors.<br />
“This focus on growth and<br />
profitability enables us to invest<br />
in new sustainable forms<br />
of transportation, like the<br />
<strong>Micro</strong>lino, which will have a<br />
positive impact on the environment<br />
and society.”<br />
Overall, our decision to avoid external<br />
funding has been a positive one<br />
for our business, enabling us to maintain<br />
our autonomy, flexibility, financial<br />
stability, and focus on growth and<br />
innovation.<br />
Introduction<br />
Environment<br />
Social<br />
Governance<br />
<strong>Micro</strong> Partner Stories<br />
<strong>Micro</strong> Partner Stories
42<br />
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<strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
Ethical production, certified by global standards<br />
43 <strong>Micro</strong><br />
<strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
Building trust and responsability in our global supply chain<br />
At <strong>Micro</strong>, responsible and ethical<br />
business practices are at the heart<br />
of everything we do. We believe in<br />
creating a safe and positive working<br />
environment for our employees,<br />
as well as for those within our supply<br />
chain. To achieve this, we prioritize<br />
fair and safe working conditions,<br />
compliance with social standards,<br />
and the empowerment of our employees<br />
through incentives, regular<br />
company events, and organizational<br />
development.<br />
In addition, we prioritize local employment<br />
and suppliers, whenever<br />
possible, within a radius of 100 km.<br />
We believe that being active members<br />
of our local communities is<br />
essential, and we strive to support<br />
community services and engage with<br />
those around us.<br />
We are proud to maintain partnerships<br />
based on high standards and<br />
expect our suppliers to operate in the<br />
same manner. Our on-site team in<br />
Asia visits our supplier factories at<br />
least once a week to ensure quality<br />
standards are met and to foster<br />
personal relationships with our<br />
partners.<br />
Transparency is a key value for us,<br />
and we welcome anyone who wants<br />
to look over our shoulder while we<br />
work. We set high standards for ourselves<br />
and undergo regular external<br />
audits to ensure that our actions are<br />
based on clear principles and structures.<br />
Our commitment to ethical and sustainable<br />
business practices is further<br />
demonstrated by the certifications<br />
we have achieved.<br />
We hold the ISO 9001: 2015 certification,<br />
which reflects our dedication<br />
to ensuring that our products and<br />
services consistently meet or exceed<br />
our customers’ expectations while adhering<br />
to the highest quality standards.<br />
The SA8000 Standard, a leading social<br />
certification program, reflects our<br />
commitment to treating our workers<br />
with respect and dignity and providing<br />
a safe and fair workplace for all.<br />
We are also proud to hold the SMETA<br />
review, which highlights our commitment<br />
to respecting human rights and<br />
reducing the impact of our business<br />
operations on the environment.<br />
Finally, we participate in the amfori<br />
Business Social Compliance Initiative,<br />
working to ensure that all workers<br />
involved in the production of our<br />
products are treated fairly and that<br />
our business practices support social<br />
and environmental sustainability.<br />
Introduction<br />
Environment Social Governance<br />
<strong>Micro</strong> Partner Stories<br />
Our Commitment to Ethical and<br />
<strong>Sustainable</strong> Business Practices<br />
with Our Suppliers<br />
At <strong>Micro</strong>, we believe in responsible<br />
business practices that prioritize human<br />
rights, environmental responsibility,<br />
and ethical conduct. We work<br />
collaboratively with our suppliers to<br />
ensure that their sustainability performance<br />
aligns with our expectations<br />
across our value chain.<br />
Enforcing Our Code of Conduct<br />
We are committed to enforcing our<br />
Code of Conduct throughout our entire<br />
value chain. We collaborate with<br />
our suppliers to ensure compliance<br />
and reserve the right to verify compliance<br />
through assessments and<br />
audits. All direct suppliers are held<br />
accountable for ensuring that their<br />
suppliers, vendors, agents, and subcontractors<br />
adhere to this Code.<br />
Promoting Environmental<br />
Responsibility<br />
We are committed to promoting<br />
environmental responsibility with<br />
our business partners. We expect<br />
our suppliers to develop, implement,<br />
and maintain environmentally friendly<br />
business practices that minimize<br />
negative impacts on the environment<br />
and natural resources. Our<br />
policies require suppliers to identify<br />
and reduce negative impacts on the<br />
environment and comply with all applicable<br />
local and national laws and<br />
regulations relating to environmental<br />
protection.<br />
Prioritizing Health and Safety<br />
We prioritize the health and safety of<br />
all workers in the supply chain. Our<br />
suppliers must create and maintain<br />
a safe work environment and incorporate<br />
sound health and safety management<br />
practices into their business.<br />
Our policies require a healthy<br />
and safe working environment, adequate<br />
occupational health and safety<br />
management policies and procedures,<br />
and appropriate health and<br />
safety training for all employees.<br />
Upholding Human and Labor<br />
Rights<br />
We uphold the highest standards of<br />
human and labor rights for all workers<br />
in our supply chain. We require our<br />
suppliers to have policies in place<br />
that recognize, respect, and protect<br />
the human rights of their employees,<br />
suppliers, and communities affected<br />
by their operations. Our policies<br />
include fair employment terms, reasonable<br />
working hours, anti-discrimination<br />
practices, fair compensation,<br />
the prevention of forced labor and<br />
human trafficking, the prevention<br />
of underage labor, the protection of<br />
juvenile workers, and effective grievance<br />
mechanisms.<br />
Introduction Environment Social<br />
Governance<br />
<strong>Micro</strong> Partner Stories
44<br />
<strong>Micro</strong><br />
<strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
45<br />
<strong>Micro</strong><br />
<strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
UK<br />
<strong>Micro</strong> Partner<br />
Stories<br />
Making an <strong>Impact</strong> Together: Partnering for Positive Change Across the Globe.<br />
In this section, we are proud to showcase the impressive sustainability and corporate social<br />
responsibility initiatives undertaken by our partners around the world.<br />
UK<br />
USA<br />
P. 45 P. 48<br />
Introduction<br />
Environment Social<br />
Governance <strong>Micro</strong> Partner Stories<br />
Certified B Corp<br />
<strong>Micro</strong> HQ and our UK partner share a<br />
close and valued partnership, and we<br />
are thrilled to announce that our partner<br />
has obtained B Corp Certification,<br />
a prestigious recognition of their commitment<br />
to social and environmental<br />
responsibility. We are proud to work<br />
alongside a company that shares our<br />
values and dedication to creating a<br />
sustainable future for all.<br />
This achievement is not only a great<br />
accomplishment for our UK partner<br />
but also an inspiration for us at <strong>Micro</strong><br />
HQ and all of our other partners. It<br />
shows that it is possible to prioritize<br />
social and environmental responsibility<br />
while doing business, and we<br />
hope that our partnership can continue<br />
to motivate each other to find<br />
new ways to reduce our environmental<br />
impact and promote social justice.<br />
The B Corp Certification is awarded<br />
to companies that meet the highest<br />
standards of social and environmental<br />
performance, accountability, and<br />
transparency. It is a rigorous process<br />
that evaluates a company’s impact<br />
on its workers, customers, suppliers,<br />
community, and the environment.<br />
<strong>Micro</strong> UK has demonstrated an outstanding<br />
commitment to sustainability,<br />
from using eco-friendly materials<br />
and reducing waste in their production<br />
processes to supporting local<br />
communities and promoting social<br />
justice. Their dedication to creating<br />
positive change aligns perfectly<br />
with <strong>Micro</strong> HQ’s mission to make the<br />
world a better place, one scooter ride<br />
at a time.<br />
As a company, we are committed to<br />
being a force for good and making a<br />
positive impact on society and the<br />
environment. Our partnership with<br />
our UK partner is a testament to our<br />
shared values and our joint commitment<br />
to creating a sustainable future.<br />
We congratulate <strong>Micro</strong> UK on achieving<br />
this impressive certification and<br />
look forward to continuing our partnership<br />
as we work together towards<br />
a more sustainable future.<br />
More information about <strong>Micro</strong> UK’s B<br />
Corp Certification:<br />
More infos<br />
Governance<br />
Workers<br />
24.5<br />
BIA score of<br />
95.2<br />
Community<br />
Environment<br />
Customers<br />
16 11.3<br />
21.1<br />
22.1<br />
The B <strong>Impact</strong> Assessment (BIA), a third-party<br />
standard created by B Lab (the non-profit behind<br />
the B Corp movement), to measure their<br />
impact.<br />
The BIA scores companies on a 0-200 point<br />
scale. The average score is 40-60 points.<br />
Companies interested in becoming Certified B<br />
Corporations are required to score 80 points<br />
or higher.<br />
Governance<br />
Introduction<br />
Workers<br />
Environment Social<br />
Governance<br />
<strong>Micro</strong> Partner Stories
46<br />
<strong>Micro</strong><br />
<strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
47<br />
UK<br />
<strong>Micro</strong><br />
<strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
UK<br />
Carbon Neutral<br />
We are delighted to announce that our<br />
UK partner, has achieved an incredible<br />
milestone by becoming the first<br />
scooter brand in the UK to achieve<br />
carbon neutrality. We are immensely<br />
proud to be partnering with a company<br />
that has taken a comprehensive approach<br />
to reducing their carbon footprint<br />
by utilizing renewable energy<br />
sources and optimizing the efficiency<br />
of their supply chain. In addition, they<br />
have partnered with Carbon Neutral<br />
Britain to offset their carbon emissions<br />
and fund projects that reduce<br />
the amount of CO2 in the atmosphere.<br />
<strong>Micro</strong> UK’s commitment to offsetting<br />
their carbon emissions through Carbon<br />
Neutral Britain’s projects has a significant<br />
impact in reducing CO2 in the<br />
atmosphere. They are funding various<br />
initiatives, including supporting<br />
a hydropower plant in Viti Levu, Fiji,<br />
which aids in meeting the country’s<br />
growing demand for energy while also<br />
promoting environmental, social, and<br />
economic sustainability. <strong>Micro</strong> UK is<br />
also supporting the largest wind farm<br />
in The Philippines, which generates<br />
clean energy and displaces generation<br />
from other sources that contribute<br />
pollutants and greenhouse gas emissions<br />
to the environment. Additionally,<br />
they are funding a hydropower<br />
plant in Nova Marilândia, Brazil, which<br />
reduces an average of 17,183 tCO2 per<br />
year and has numerous social and environmental<br />
programs.<br />
<strong>Micro</strong> UK’s dedication to sustainability<br />
sets an excellent example for all of<br />
us, and we take great pride in collaborating<br />
with a company that makes<br />
a significant contribution to reducing<br />
the amount of CO2 in the atmosphere<br />
and creating a more sustainable<br />
future for us all. While they are<br />
committed to offsetting all of their<br />
carbon emissions, they also recognize<br />
the importance of reducing their<br />
emissions in the first place.<br />
<strong>Micro</strong> UK has developed an action<br />
plan with Carbon Neutral Britain to<br />
move towards net-zero and continuously<br />
seeks ways to reduce their<br />
carbon footprint. This challenge will<br />
drive the processes they develop, the<br />
partners they work with, and the materials<br />
they source.<br />
At the core of our values is the belief<br />
that businesses must take responsibility<br />
for their impact on the environment,<br />
and <strong>Micro</strong> UK’s commitment<br />
to environmental sustainability is a<br />
testament to their dedication.<br />
More information about <strong>Micro</strong> UK’s<br />
journey to carbon neutrality:<br />
More infos<br />
Projects <strong>Micro</strong> UK supports<br />
Introduction<br />
Environment<br />
Social<br />
Governance<br />
<strong>Micro</strong> Partner Stories<br />
TFL Stars<br />
<strong>Micro</strong> UK is proud to partner with<br />
Transport for London (TFL) on their<br />
STARS initiative, which promotes<br />
sustainable travel, active lifestyles,<br />
and safe travel for families on the<br />
school run. This partnership includes<br />
a range of activities such as activity<br />
cards, travel art competitions,<br />
and special <strong>Micro</strong> Scoot Safe sessions.<br />
Through the STARS initiative,<br />
schools have replaced 13 million<br />
miles of car journeys with walking,<br />
cycling, or scooting, and more than<br />
700 London primary schools are enrolled<br />
in the program.<br />
Working together with TFL, <strong>Micro</strong> UK<br />
has created a series of activities for<br />
schools to complete, including art<br />
competitions and presentations as<br />
part of the Youth Travel Ambassadors<br />
program. When schools complete<br />
the activities, they have the chance<br />
to win a range of <strong>Micro</strong> Scooter prizes,<br />
including fleets of push scooters<br />
for schools, special “<strong>Micro</strong> Scooters<br />
Scoot Safe” sessions that teach<br />
children to scoot safely, and <strong>Micro</strong><br />
Scooters accessories to help children<br />
stay safe and hydrated on the active<br />
school run.<br />
Christina Calderato, TfL’s Head of<br />
Transport Strategy & Planning, has<br />
praised the partnership, saying:<br />
“Partnering with <strong>Micro</strong> Scooters is<br />
a great opportunity for us to encourage<br />
the next generation of young<br />
Londoners to think about the importance<br />
of active travel and make a<br />
real difference to our city.”<br />
Ben Gibson, Managing Director at<br />
<strong>Micro</strong> Scooters UK, is equally enthusiastic:<br />
“We are thrilled to be working<br />
with TfL on its brilliant STARS initiative.<br />
<strong>Micro</strong> Scooters UK was founded<br />
in London by two mums who were<br />
looking for an easier, greener, quicker<br />
more convenient way to do the<br />
school run with their children. Since<br />
then, our scooters have revolutionized<br />
the way families in London and<br />
the UK do the school run. The TfL<br />
STARS scheme gives school communities<br />
an opportunity to move in a<br />
safer, greener way. We are delighted<br />
that we can help support this scheme<br />
and improve school run journeys for<br />
children, parents, teachers, and local<br />
residents.”<br />
<strong>Micro</strong> UK’s collaboration with TFL on<br />
the STARS initiative demonstrates<br />
the company’s commitment to environmental<br />
sustainability and social<br />
responsibility. By promoting active,<br />
sustainable travel for families and<br />
supporting local schools, <strong>Micro</strong> UK<br />
is making a meaningful contribution<br />
to creating a more sustainable future<br />
for us all.<br />
More about <strong>Micro</strong> UK’s collaboration<br />
with TFL:<br />
More infos<br />
Introduction<br />
Environment<br />
Social<br />
Governance<br />
<strong>Micro</strong> Partner Stories
<strong>Micro</strong><br />
48 <strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
49<br />
<strong>Micro</strong><br />
<strong>Sustainable</strong> <strong>Impact</strong> <strong>Report</strong><br />
USA<br />
Source statement<br />
<strong>Micro</strong> Gives Back Program<br />
<strong>Micro</strong> HQ is very proud of its US<br />
partner’s initiative, the “<strong>Micro</strong> Gives<br />
Back” program, which is dedicated<br />
to social responsibility and making<br />
a positive impact on society and the<br />
environment. The program supports<br />
various organizations that focus on<br />
sustainability, nutrition and exercise<br />
for children, housing and transportation.<br />
<strong>Micro</strong> USA donates a portion of<br />
its proceeds from every <strong>Micro</strong> product<br />
purchased during select times<br />
throughout the year to causes that<br />
are meaningful to them, totaling over<br />
$40,000 in donations in 2022.<br />
<strong>Micro</strong> USA’s Give Back program supports<br />
initiatives that are diverse and<br />
impactful, such as their support for<br />
Parley for the Oceans, which addresses<br />
major threats to our planet’s most<br />
important ecosystem. Their support<br />
for The Arbor Day Foundation is helping<br />
to plant 500 million trees to mitigate<br />
the effects of climate change.<br />
<strong>Micro</strong> USA is also partnering with the<br />
Bee Informed Partnership to contribute<br />
to the preservation of bees, which<br />
are essential for the growth of trees,<br />
flowers, and other plants.<br />
Furthermore, <strong>Micro</strong> USA’s support<br />
for Rise by Sundara empowers women<br />
entrepreneurs in low to middle income<br />
countries to bring solutions to<br />
the problems of water and sanitation,<br />
while their support for Baby2Baby<br />
provides basic necessities to children<br />
living in poverty. <strong>Micro</strong> USA’s direct<br />
donation to NAACP helps to advance<br />
social justice and build sustainable<br />
futures for the Black community.<br />
Through <strong>Micro</strong> USA’s Give Back program,<br />
they are demonstrating their<br />
commitment to sustainability and<br />
social responsibility, making a significant<br />
contribution to society and<br />
the environment. <strong>Micro</strong> HQ is proud<br />
of their US partner’s initiative and<br />
supports their efforts to create a brighter<br />
future for generations to come.<br />
To learn more about <strong>Micro</strong> USA’s<br />
Give Back program, please visit their<br />
website:<br />
More infos<br />
Introduction<br />
Environment<br />
Social<br />
Governance<br />
P. 7: United Nations <strong>Sustainable</strong> Development Goals<br />
https://www.un.org/sustainabledevelopment/news/communications-material/<br />
P. 12 Shared e-scooters<br />
https://www.tageswoche.ch/stadtleben/e-bikes-e-trottis-und-der-untergang-des-velolands/index.html<br />
P. 13 Solar panels<br />
https://unsplash.com/de/fotos/blau-weisse-sonnenkollektoren-ceTSHQ0qars?utm_source=unsplash<br />
P. 18 Videoconferencing<br />
https://unsplash.com/de/fotos/LzHLQvFKFQE?utm_source=unsplash&utm_medium=referral&utm_content=creditCopyTex<br />
P. 18 Recycling<br />
https://unsplash.com/de/fotos/Qtj5RYq10vA<br />
P. 24 Tree<br />
https://unsplash.com/de/fotos/gruner-baum-unter-weissem-himmel-tagsuber-iAlerP-CnBY?utm_source=unsplash<br />
P. 27 Physiotherapist - m<br />
https://unsplash.com/de/fotos/FVh_yqLR9eA<br />
P. 27 Physiotherapist - f<br />
https://unsplash.com/de/fotos/pTrhfmj2jDA<br />
Introduction<br />
Environment<br />
Social<br />
Governance<br />
<strong>Micro</strong> Partner Stories<br />
P. 42 Brown wooden hand tool<br />
https://unsplash.com/de/fotos/braunes-holzhandwerkzeug-auf-weissem-druckerpapier-7PMGUqYQpYc?utm_source=unsplash<br />
P. 43 Person sitting on sofa<br />
https://unsplash.com/de/fotos/eine-person-die-mit-einem-laptop-an-einem-tisch-sitzt-5bM6nLQ9Qv0?utm_source=unsplash<br />
<strong>Micro</strong> Partner Stories
MICRO<br />
BRAND BOOK<br />
Check it out online
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