Food & Beverage Asia December/January 2024

PROCESSING AND PACKAGING
41
PRECISION PACKAGING
AND PALLETISING
ARE ESSENTIAL FOR
CREATIVE AUTONOMY
Creative autonomy extends to both the
shape and design of packaging, and the
manufacturing process itself. Ensuring
efficiency not only impacts the bottom
line, but also a manufacturer's ability
to stay ahead of its competitors.
Precision packaging and palletising solutions
are not simply about efficient logistics. If
manufacturers know that their end products
are safely arriving at their final destinations,
ie in the hands of consumers intact and
in pristine condition, this allows them to
dedicate more time to product innovation.
Sidel has worked with luxury brands,
including Guerlain, to ensure a smooth and
solid palletising process using its robotic
packing and palletising combi solution.
Production and packaging protection are
vital in luxury markets and Sidel’s solution
met these needs through adapted belt
systems fitted with protective felt to
ensure limited abrasion on the products.
In addition, Sidel has a strong reputation with
many other brands, who opt for our robotic
case packers, palletisers, and combi solutions
for the high levels of efficiency and product
care that this exclusive industry demands.
The champagne and cognac industries
have also selected Sidel technology for its
traceability and aggregation capabilities.
CREATIVE AUTONOMY ACHIEVED
THROUGH ROBUST SOLUTIONS
One of our newest solutions is the Cermex
ProSelex, a case packer infeed module for
shaped containers which has been adapted
to ensure secure packing of unstable shaped
bottles and asymmetric containers from
the FHPC industries. Revealed at Interpack
2023, the Cermex ProSelex increases
creative autonomy for manufacturers
by supporting the efficient conveying of
innovative packaging designs, which is
essential for creative differentiation.
Similarly, the RoboAccess_Pal S is a new
palletising unit that combines cobotics
and robotics to offer manufacturers
improved operability in a compact size.
The RoboAccess_Pal S achieves creative
autonomy for manufacturers by reducing
the strain on palletisation. The streamlined
and agile nature of RoboAccess_Pal S
allows the customer to be more flexible and
innovative when designing product packaging
– limitations are reduced when the palletising
process is multi-purpose and adaptive.
Sidel works with manufacturers to safeguard
and enhance their creative autonomy by
utilising advanced packaging solutions
and providing customers with greater
manufacturing flexibility which would not
be possible without creative autonomy.
SUSTAINABILITY ACHIEVED WITH
CREATIVE FREEDOM
Consumers' demand for sustainable products
is mounting and we know that manufacturers
are looking to meet this need. The ability to
adapt existing product lines and packaging
designs for more sustainable alternatives
is imperative, while manufacturers need
creative freedom to innovate and develop
new environmentally friendly products.
At Sidel, sustainability is a crucial target.
We support all our customers in making
this move by developing cost-effective and
eco-friendly solutions for our packaging
designs, equipment, and complete
packaging lines for the FHPC markets.
Simultaneously, we ensure the same, if not
better, performance or efficiency outputs.
For Guerlain, Sidel installed a robotic packing
and palletising combi solution that has been
designed to function in a compact space of
less than 20 sq m, and manages the physical
flow of products, cases, and pallets. Capable
of handling 60 cartons of product bottles
per minute in four formats, it guarantees
product protection as well as a full guarantee
of origin through advanced barcode tagging.
The solutions provided by Sidel enable
customers to have as much creative
autonomy as possible over their products,
with high levels of flexibility and efficiency
to meet current and future trends and
challenges. Creative autonomy is an essential
component for market competitiveness, and
it is Sidel’s role to support manufacturers’
creativity and
innovations. FBA
Pascal Lefèvre
is the global
vice-president of
food, home, and
personal care at
Sidel
FOOD & BEVERAGE ASIA DECEMBER 2023 / JANUARY 2024