Grocery Eye (2022, Q4 report)
Tracking the mood of shoppers
Tracking the mood of shoppers
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So in 2023, we can expect to see brand loyalty diminish as<br />
consumers switch brands and cut back on non-essentials<br />
42%<br />
32%<br />
26%<br />
25%<br />
24%<br />
Shop around for<br />
the lowest prices<br />
Stop buying or<br />
buy fewer nonessentials<br />
Write a<br />
shopping list<br />
Switch to<br />
supermarket<br />
brands<br />
Buy products<br />
from the reduced<br />
section<br />
14<br />
<strong>Q4</strong>_19. And what changes do you plan to make to save money on food and essentials?<br />
Base: Those likely to change their shopping habits to save money (543)