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April 2024 - Bay of Plenty Business News

From mid-2016 Bay of Plenty businesses have a new voice, Bay of Plenty Business News. This publication reflects the region’s growth and importance as part of the wider central North Island economy.

From mid-2016 Bay of Plenty businesses have a new voice, Bay of Plenty Business News. This publication reflects the region’s growth and importance as part of the wider central North Island economy.

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<strong>April</strong> <strong>2024</strong> BAY OF PLENTY BUSINESS NEWS 5<br />

Introducing<br />

the SUV <strong>of</strong><br />

ebikes<br />

Whakatane-based e-bike guru Anthony Clyde<br />

has come up with a dual-use cycle that<br />

<strong>of</strong>fers options for both regular commuting<br />

as well as rigorous <strong>of</strong>f-road use.<br />

> By DAVID PORTER<br />

The evolution <strong>of</strong> e-bikes<br />

has meant that cycling is<br />

attracting a changing and<br />

older demographic, says Whakatane-based<br />

e-bike guru Anthony<br />

Clyde. “The new design is like a<br />

bike SUV,” Clyde told the <strong>Bay</strong> <strong>of</strong><br />

<strong>Plenty</strong> <strong>Business</strong> <strong>News</strong>.<br />

Essentially the new Smartmotion<br />

Xcapade – and others still<br />

in development by major international<br />

brands – combines the<br />

comfort <strong>of</strong> a daily commuter bike<br />

with the rigour <strong>of</strong> a mountain<br />

bike, and is also now coming in a<br />

convenient step-through design.<br />

Until now, Kiwis really have<br />

had no choice other than to invest<br />

in either a commuter e-bike or an<br />

e-mountain bike, which are markedly<br />

different in looks, functionality<br />

and price.<br />

Clyde also noted that stepthroughs<br />

– once seen as rather<br />

“girl only” bikes – are increasingly<br />

attractive to new older riders who<br />

don’t want to be getting their legs<br />

over the crossbar that traditionally<br />

defined “boys” bikes.<br />

Clyde said he was grateful the<br />

stigma once attached to the stepthrough<br />

bike design had been<br />

shaken. “From a comfort and<br />

safety perspective, you certainly<br />

don’t get extra strongman points<br />

for getting a leg over a cross bar<br />

these days, either around town or<br />

on the trails.”<br />

Clyde said the combined<br />

commuter/trail bike approach<br />

was the big new category. “All<br />

the global brands have them in<br />

development.”<br />

But Smartmotion (which Clyde<br />

is working with) says it is ahead<br />

in this trend.<br />

“The bike combines two categories,”<br />

he said. “They can take to<br />

significant trails, plus they <strong>of</strong>fer<br />

comfort around town. And everything<br />

is a bit easier on the butt.”<br />

Clyde feels he is now one step<br />

closer to the perfect adventure<br />

e-bike, combining hardiness,<br />

good looks and comfort in a way<br />

the international e-bike design<br />

community previously thought<br />

impossible.<br />

And he’s winning plaudits. The<br />

bike recently picked up a design<br />

award at a major international<br />

Trade Fair in Shanghai and Consumer<br />

Magazine NZ has given it<br />

their top tick <strong>of</strong> approval with a<br />

Highly Recommend rating.<br />

New Zealand was chosen as<br />

the place to launch the Kiwi’s latest<br />

creation. Since 2007, Anthony<br />

has been regarded in the industry<br />

as a serial inventor in the international<br />

e-bike industry. The<br />

previous major invention he was<br />

involved with was the UBCO 2 x 2<br />

electric utility vehicle, which has<br />

globally transformed farm and<br />

utility transport.<br />

<strong>Bay</strong> <strong>of</strong> <strong>Plenty</strong> <strong>Business</strong> <strong>News</strong><br />

first interviewed Clyde many<br />

years ago with his friend Tim<br />

Allen, a co-founder <strong>of</strong> UBCO who<br />

went on to serve a term <strong>of</strong> several<br />

years as that company’s chief<br />

executive.<br />

Clyde said that he understood<br />

and was excited to learn recently<br />

Anthony Clyde with the<br />

Smartmotion Xcapade.<br />

Photo supplied.<br />

that a large Australian government<br />

organisation, which at<br />

this stage cannot be named, had<br />

placed a significant UBCO order.<br />

Clyde continues to design in<br />

his workshop in Whakatane,<br />

encouraging his cycling mates to<br />

test bikes on some <strong>of</strong> New Zealand’s<br />

most daunting terrain –<br />

and riding them himself on his<br />

self-built test-track.<br />

Clyde is regarded in the industry<br />

as a consummate researcher<br />

<strong>of</strong> how technology is evolving<br />

with makers <strong>of</strong> various bikes and<br />

e-bike components around the<br />

world.<br />

With his latest invention Clyde<br />

predicted that once on the market,<br />

there would be a few surprised<br />

people around who still<br />

believed it was an impossible<br />

design feat – to create full suspension<br />

in a step-through frame.<br />

“We’ve made the leap in terms<br />

<strong>of</strong> product development and I’m<br />

genuinely excited to see how the<br />

Xcapade is going to change things<br />

up,” he said.<br />

“It’s going to get more people<br />

on bikes around our cities and on<br />

our trails and that’s just a win on<br />

every wellbeing and environmental<br />

front.”<br />

> ABOUT THE BIKE<br />

• The Smartmotion Xcapade is available for pre-order through<br />

Electrify NZ and select retailers.<br />

• More information can be found at https://electrify.nz/<br />

smartmotion/smartmotion-xcapade-ebike<br />

• Consumer Magazine NZ has given it their a Highly Recommended<br />

status.<br />

• The bike recently picked up a design award at one <strong>of</strong> the<br />

world’s largest cycle trade fairs, China Cycle in Shanghai.<br />

Until now, only the most passionate<br />

e-bike fanatics could justify<br />

the cost <strong>of</strong> owning both a commuter<br />

e-bike and an e-mountain<br />

bike. Clyde said he had brought<br />

the best <strong>of</strong> both together.<br />

“My vision for this new e-bike<br />

is that users can spend their leisure<br />

time tackling <strong>of</strong>froad trails<br />

up to grade 3 all over New Zealand<br />

thanks to its dual suspension,<br />

while also using it on their<br />

daily commute.<br />

“And it’s accessible to many<br />

more people as it’s around half<br />

the price <strong>of</strong> comparable e-bikes.”<br />

He said e-mountain bikes<br />

had traditionally been built to a<br />

far higher spec than commuter<br />

e-bikes.<br />

These had always been<br />

under-engineered for <strong>of</strong>f-road<br />

use and without rear suspension,<br />

so were generally too unforgiving<br />

on <strong>of</strong>f-road trails.<br />

“Developing a true adventure<br />

e-bike that can handle both<br />

on-road and <strong>of</strong>f-road has been<br />

one <strong>of</strong> my toughest design challenges,<br />

but I’m proud to say we’ve<br />

cracked it,” said Clyde.<br />

The design journey, he said,<br />

has been all about finding the<br />

“sweet spots”, combining the ease<br />

<strong>of</strong> a step-through frame with the<br />

comfort <strong>of</strong> dual suspension. Making<br />

the frame stiff enough for<br />

responsive trail riding, but not so<br />

much so that it is too heavy.<br />

“The reality is Kiwis don’t<br />

have much left over in their pay<br />

packets right now to justify things<br />

perceived as luxury items. So,<br />

an ‘SUV e-bike’ that can cover a<br />

range <strong>of</strong> tasks, but is still affordable,<br />

just makes sense to me.”

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