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NINE PARISHES. ONE ACADIANA.<br />
1
MESSAGE FROM THE<br />
CAMPAIGN GENERAL CHAIRMEN<br />
David Callecod<br />
President & CEO<br />
Lafayette General Health<br />
Al Gonsoulin<br />
Chairman & CEO<br />
PHI, Inc.<br />
Lenny Lemoine<br />
CEO<br />
The Lemoine Company<br />
Dr. Kip Schumacher<br />
Executive Chairman<br />
SCP Health<br />
Matt Stuller<br />
Chairman & CEO<br />
Stuller, Inc.<br />
Richard Zuschlag<br />
Chairman & CEO<br />
Acadian Companies<br />
Five years ago, the formation of One Acadiana was a transformative regional economic development initiative<br />
that brought together the best and brightest minds in our community for a singular purpose – to write a bold,<br />
new chapter in the story of our region. Today, we are a united force – nine parishes strong – unwavering in our<br />
commitment to make Acadiana one of the most sought-after places in the South for emerging businesses and<br />
professional talent. IMPACT: The Campaign for One Acadiana, is our second five-year, $15 million campaign<br />
designed to sharpen our ability to capture new and expanding business opportunities and propel Acadiana<br />
forward. By injecting resources, influence, know-how, and private sector leadership into the economic<br />
development process, <strong>1A</strong> is geared to achieve a high measure of performance and accountability for its<br />
investors. Now, more than ever, <strong>1A</strong> is helping build a strong foundation for businesses to thrive, and in doing<br />
so, transforming the economic landscape of our region. We are honored to lead this effort and ask that you<br />
join us in supporting this exciting initiative.<br />
David Callecod<br />
Al Gonsoulin<br />
Lenny Lemoine<br />
Dr. Kip Schumacher<br />
Matt Stuller<br />
Richard Zuschlag<br />
1<br />
A MESSAGE FROM THE CAMPAIGN GENERAL CHAIRMEN
BACKGROUND<br />
One Acadiana (<strong>1A</strong>) is a business-led organization launched in 2015 with a vision to make the Acadiana region<br />
one of the most sought-after places in the South for emerging businesses and professional talent. <strong>1A</strong> serves as<br />
the regional economic development organization for Acadiana, representing over 800 businesses throughout<br />
Acadia, Evangeline, Iberia, Jeff Davis, Lafayette, St. Landry, St. Martin, St. Mary, and Vermilion parishes. In<br />
addition, we continue to provide chamber of commerce functions for Lafayette Parish businesses.<br />
Thanks to the support of <strong>1A</strong> investors and the regional business community, the organization has spent the past<br />
five years in the execution of a program of work designed to drive the region’s economic prosperity through<br />
economic development efforts and through an expansive menu of benefits provided to investors, members,<br />
partners, and the business community at large. Over the past five years, <strong>1A</strong> has accomplished much with<br />
activity indicators such as:<br />
• Engaging with 850 regional businesses to discuss growth and expansion plans<br />
• Assembling the Regional Infrastructure Visioning Report (RIVR) with input and assistance from 85 key<br />
stakeholders from all nine parishes<br />
• Building and promoting an award-winning marketing brand “South Louisiana, Real Cajun,” resulting in<br />
an increased awareness nationally and internationally of our region’s location, assets, and welcoming<br />
business environment<br />
• Developing and deploying a Regional Workforce Development Strategy resulting in 193 Nepris industry<br />
chats reaching 5,088 students in 1,106 classrooms, and three Acadiana Opportunity Career Fairs<br />
reaching more than 2,700 job seekers<br />
However, the most important metrics of <strong>1A</strong>’s collective success are the outcomes those activities helped<br />
generate, such as:<br />
• $479.4 Million in New Capital Investment<br />
• 2,029 Total Jobs = 1,002 Direct, 674 Indirect and 353 Induced<br />
• 589 Retained Jobs<br />
• $60 Million in New Annual Payroll<br />
• Assisted in securing $465 Million in Infrastructure improvements<br />
These impactful results are the product of unified strategic efforts in coordination with regional partners<br />
throughout the public and private sectors. Going forward, it will take a concerted, consistent and professional<br />
effort to build on past success and achieve future results.<br />
In 2020, <strong>1A</strong> will begin a new five-year campaign, focused on improving Acadiana’s business climate through<br />
marketing the region, making meaningful and visible improvements, and inspiring substantial community<br />
collaboration and engagement to grow our regional economy. Both measurable and accountable, this plan<br />
aligns financial and partner organization resources to achieve both synergy and an exponential return<br />
on investment.<br />
One Acadiana is now seeking regional community leaders and investors that share in our vision of economic<br />
growth and prosperity.<br />
BACKGROUND<br />
2
COMMITMENT TO THE REGION<br />
These leaders have joined forces to support One Acadiana’s bold, new five-year economic development<br />
strategic plan. They have given generously of their time, financial resources, and talent to help steer the<br />
future economic growth of the nine-parish region of Acadiana we call home. Please join them in playing<br />
an active part in our community’s future success.<br />
We are stronger as a region and One Acadiana is positioned to<br />
give us a unified vision for the future and a collective voice.<br />
— Charles Fenstermaker, President<br />
FENSTERMAKER<br />
Honorary Campaign Cabinet<br />
Julie Dronet<br />
Retired, Vice President<br />
Cox Acadiana<br />
Paul Durand<br />
Retired, CEO<br />
St Martin Bank<br />
Bill Fenstermaker<br />
Chairman & CEO<br />
FENSTERMAKER<br />
Gregg Gothreaux<br />
President & CEO<br />
Lafayette Economic<br />
Development Authority<br />
Dr. Natalie Harder<br />
Chancellor<br />
South Louisiana<br />
Community College<br />
Frank Neuner<br />
Founder, Managing<br />
Partner<br />
NeunerPate<br />
Joel Robideaux<br />
Mayor-President,<br />
Lafayette Consolidated<br />
Government<br />
Dr. Joseph Savoie<br />
President<br />
University of Louisiana<br />
at Lafayette<br />
3 COMMITMENT TO THE REGION
Campaign Cabinet Division Chairs<br />
CEO Advisory<br />
Council Chair<br />
Chairman’s<br />
Circle Chair<br />
President’s<br />
Circle Chair<br />
Blaise Zuschlag<br />
Chief of Staff<br />
Acadian Ambulance<br />
Sue Durand<br />
President / CEO / Chairman<br />
Washington State Bank<br />
Katie Chiasson<br />
Senior Business Developer<br />
CLECO<br />
Director’s<br />
Circle Chair<br />
Executive<br />
Circle Chair<br />
Corporate<br />
Circle Chair<br />
Buffy Domingue<br />
CEO<br />
Lafayette Surgical Specialty Hospital<br />
Anita Fontenot<br />
President<br />
Southwest Fidelity Corporation<br />
Coatney Raymond<br />
Managing Partner<br />
Buck & Johnny’s<br />
In a global economy, competing as a region gives our local<br />
economic development efforts more bandwidth. One Acadiana’s<br />
mission of promoting Acadiana’s assets helps tell the whole story<br />
about why Iberia Parish is the right place for business growth.<br />
— Mike Tarantino, President & CEO<br />
Iberia Industrial Development Foundation<br />
CAMPAIGN CABINET DIVISION CO-CHAIRS<br />
4
GOAL 1: ATTRACT AND RETAIN HIGH-PAYING JOBS<br />
Strategy<br />
Increase economic prosperity and opportunity by focusing resources on the growth of existing<br />
companies, while aggressively marketing Acadiana to targeted external prospects, developers, and<br />
site location consultants focusing on the region’s targeted industry clusters of Healthcare, Energy,<br />
Aerospace, Software/Technology, Agribusiness, Manufacturing and Distribution.<br />
Service Lines<br />
Business Retention & Expansion; Business Recruitment; Site Selection Consultant Cultivation; Foreign Direct<br />
Investment; Certified Site Development Program; Targeted Industry Business Development<br />
Objective 1: Retain and Grow our<br />
Existing Regional Business Community<br />
The greatest potential for job growth and wealth creation in Acadiana lies in the industries and companies<br />
already established and operating throughout the region.<br />
Tactics<br />
• Continue and expand a regional business retention and expansion program across all nine<br />
parishes to provide value through the enhanced development of key regional relationships.<br />
• Conduct and input data retrieved annually through 150 company visits equaling 750+ over<br />
the five-year program of work, to identify opportunities and/or barriers to growth, as well as<br />
regional trends.<br />
• Support the retention and expansion of existing companies within our target industry clusters<br />
by aiding with regulatory issues, incentives, workforce training, talent attraction, and site<br />
location analysis.<br />
• Consistently communicate One Acadiana’s role as the regional economic development<br />
organization serving to leverage and coordinate resources that will assist parish economic<br />
development organizations in business development.<br />
5<br />
GOAL 1: ATTRACT AND RETAIN HIGH-PAYING JOBS
Objective 2: Attract New Jobs and Capital Investment<br />
High-profile recruitment projects, such as CGI, have created new economic drivers in our economy.<br />
Continued pursuit of jobs and investment in target industries will foster economic diversification and<br />
reduce our historical dependence on the oil and gas industry.<br />
Tactics<br />
• Conduct / attend annual recruitment trips / conferences / trade shows with a focus on targeted<br />
industries and company headquarters in order to diversify our regional economy (10+ per year, for<br />
a total of 50+ trips within the five-year program of work).<br />
• Promote emerging target industry clusters such as technology and healthcare.<br />
• Generate new project opportunities through cultivation of relationships with site selection consultants.<br />
• Host consultant familiarization tours to highlight and promote business investment in the<br />
Acadiana region.<br />
• Develop and sustain critical relationships with state and local elected officials and<br />
corporate executives.<br />
• Engage industry executives and subject matter experts in our economic development recruitment<br />
strategy and activity.<br />
Budget<br />
• $1,300,000 Annual Budget<br />
• $6,500,000 Five-Year Budget<br />
The success of One Acadiana is the professional leadership and<br />
staff who bring their business and relationship skills to the table<br />
on every project and initiative in the nine-parish region. They are<br />
proactive, searching for opportunities to support the region and<br />
provide the assessment and knowledge to find ways to enhance<br />
each parish and make them more attractive to businesses<br />
intent on locating in South Louisiana. Investing in One Acadiana<br />
pays dividends daily for its members, partners, and citizens<br />
by attracting quality jobs, increasing revenues for our political<br />
subdivisions and contributing to the quality of life for all of us!<br />
— Marion Fox, President & CEO<br />
Jeff Davis Parish Economic Development, Tourism & Chamber<br />
GOAL 1: ATTRACT AND RETAIN HIGH-PAYING JOBS<br />
6
GOAL 2: ENSURE REGIONAL<br />
INFRASTRUCTURE INVESTMENTS<br />
Strategy<br />
Increase our infrastructure capacity for desired economic growth through successful advocacy<br />
and investment at the local, state, and federal levels.<br />
Service Lines<br />
Governmental Affairs; Public Policy Initiatives; Infrastructure Initiatives; Certified Site Development<br />
Program (Business Development)<br />
Objective 1: Advocate for Public<br />
Sector Investment in Regional Infrastructure<br />
Community prosperity requires the improvement and expansion of regional infrastructure to ensure<br />
long term regional viability.<br />
Tactics<br />
• Engage the business community in local, state, and federal lobbying efforts to advance projects<br />
in <strong>1A</strong>’s Regional Infrastructure Visioning Report (RIVR) with a prioritized focus on those that are<br />
achievable and most impactful to the region.<br />
• Support both the Acadiana Regional Airport and Lafayette Regional Airport marketability, including<br />
efforts to improve access and secure more competitive air service.<br />
• Support the necessary investment that will enhance the marketability of Acadiana’s five coastal<br />
and two inland ports.<br />
• Assist communities and partners across the entire nine-parish region with infrastructure grant<br />
identification and preparation.<br />
7<br />
GOAL 2: ENSURE REGIONAL INFRASTRUCTURE INVESTMENTS
Objective 2:<br />
Increase the Number<br />
of Certified Sites in<br />
the Acadiana Region<br />
Site certification provides significant<br />
value and is an effective economic<br />
development marketing tool that creates<br />
a competitive advantage in the promotion<br />
of the Acadiana region.<br />
Tactics<br />
• Certify three sites per year for a<br />
total of 15 new certified sites within<br />
the five-year program of work.<br />
• Encourage public and private<br />
sector investment in regional<br />
infrastructure by targeting<br />
landowners, local economic<br />
development professionals, and<br />
real estate professionals throughout<br />
the Acadiana Region to increase<br />
development and certification of<br />
viable industrial and business sites.<br />
• Provide landowners with<br />
comprehensive due diligence<br />
and serve as a liaison to foster<br />
government investment and<br />
program participation.<br />
• Aggressively market the promotion<br />
of certified sites, with a targeted<br />
focus on industries most appropriate<br />
to the specific location.<br />
Budget<br />
• $600,000 Annual Budget<br />
• $3,000,000 Five-Year Budget<br />
GOAL 2: ENSURE REGIONAL INFRASTRUCTURE INVESTMENTS<br />
8
GOAL 3: STRENGTHEN ACADIANA’S<br />
WORKFORCE AND ATTRACT NEW SKILLED TALENT<br />
Strategy<br />
Ensure the Acadiana region is highly regarded as a desirable destination for a skilled workforce and<br />
talent pool by aligning the workforce development, public education, and higher education systems.<br />
Service Lines<br />
Business Retention and Expansion; Workforce and Policy Initiatives; Marketing and Communications<br />
Objective 1: Expand the Number of Highly Skilled Employees<br />
to Help Companies Grow Regionally and Compete Nationally<br />
One Acadiana is dedicated to increasing the proportion of working-age adults in Acadiana with<br />
postsecondary degrees, certificates, or other high-value credentials to 55% by 2025.<br />
Tactics<br />
• Galvanize business, higher education, K-12, civic, and community leaders in support of the<br />
“55 by 25” goal through regional engagement and marketing activities.<br />
• Provide the data analysis to identify challenges and opportunities and track progress on key<br />
performance indicators from kindergarten readiness through credential completion.<br />
• Advocate for system-level changes that improve educational outcomes, including local school<br />
board policy and state legislation.<br />
• Facilitate collaboration among regional higher education institutions in order to strengthen<br />
student success (e.g., articulation / transfer agreements, recruiting adults returning to<br />
complete their degrees).<br />
• Support all meaningful pathways that meet employer demand for a skilled workforce with an<br />
education beyond high school, including short-term credential programs.<br />
Objective 2: Improve the Workforce Skills<br />
of the Current and Emerging Workforce<br />
One Acadiana is dedicated to improving the workforce skills of our regional residents by aligning partner<br />
organization’s focus on career awareness and working adult educational attainment.<br />
9<br />
GOAL 3: STRENGTHEN ACADIANA’S WORKFORCE AND ATTRACT NEW SKILLED TALENT
Tactics<br />
• Provide Acadiana workforce development partners, education partners, and existing businesses<br />
strategic insights into potential and perceived issues impacting the workforce through tools like<br />
Education Skills Gap Analysis and Labor Force Analysis.<br />
• Facilitate, collaborate, and partner with regional K-12 school districts, higher education institutions,<br />
social agencies, and community and family foundations to implement and expand effective skillenhancing<br />
workforce models such as Partners in Education, Leader in Me, Capturing Kids’ Hearts,<br />
and Love Our Schools.<br />
• Increase awareness, across K-12 students, of high-demand employment opportunities, while<br />
promoting skilled trades and technical training through industry tours, guidance counselor<br />
engagement, and the utilization of industry-leading platforms such as Nepris.<br />
• Conduct 20+ annual Nepris industry chats or other career awareness engagements. Educate,<br />
encourage, and promote member and investor stakeholder organizations across the region to<br />
participate and take part as lead industry experts.<br />
Objective 3: Enhance our Talent Attraction<br />
and Recruitment Program<br />
Workforce considerations have now surpassed transportation as the key determinant in corporate relocation<br />
and expansion decisions.<br />
Tactics<br />
• Conduct 20+ executive candidate tours / newcomer orientation programs per year for a total of 100+<br />
over the course of the five-year program of work.<br />
• Utilize the “South Louisiana, Real Cajun” marketing strategy, in partnership with existing businesses,<br />
to create a narrative that focuses on the region’s livability and quality of place for talent in targeted<br />
regional and national markets.<br />
• Collaborate, promote, and support regional partners in tradeshows, career fairs, and industry-specific<br />
events to attract highly skilled talent, matching investor job opportunities with job seekers.<br />
• Assist regional partners with 4-5 annual job fairs with a focus on securing viable candidates for our<br />
key industry clusters of healthcare, energy, maritime, aerospace, software/technology, manufacturing,<br />
agribusiness, and distribution.<br />
• Connect local college students to the regional economy by hosting networking and social events for<br />
young professionals by leveraging area leadership groups such as Leadership Institute of Acadiana<br />
and the705, with the goal of enhancing local connections and career opportunities.<br />
Budget<br />
• $450,000 Annual Budget<br />
• $2,250,000 Five-Year Budget<br />
GOAL 3: STRENGTHEN ACADIANA’S WORKFORCE AND ATTRACT NEW SKILLED TALENT<br />
10
GOAL 4: ENHANCE ACADIANA’S QUALITY<br />
OF PLACE AND BUSINESS ENVIRONMENT<br />
Strategy<br />
Improve Acadiana’s assets for future development and investment.<br />
Service Lines<br />
Public Policy; Business Development; Marketing and Communications<br />
I support One Acadiana because it plays an integral part in<br />
improving the business climate of our region by both attracting<br />
new businesses and assisting existing ones.<br />
An investment in One Acadiana pays dividends in enhancing the<br />
entire Acadiana region, our quality of life, our economic vitality<br />
and our efforts in building a strong future for our citizens.<br />
— Richard Zuschlag, Chairman & CEO<br />
Acadian Companies<br />
Objective 1: Advocate and Support Issues<br />
That Improve the Business Climate<br />
Removing impediments to progress across the complex systems that make up regional economies is<br />
the best and most cost-effective way to expand regional economies ultimately yielding larger benefits<br />
at lower costs.<br />
Tactics<br />
• Lobby government officials to streamline inefficient and overly burdensome regulations thus<br />
enhancing our region’s and state’s competitiveness in the promotion of private-sector investment<br />
and job growth.<br />
• Serve regional business and community interests as a liaison to government by supporting policies<br />
that promote business advancement while advocating against those that negatively impact business<br />
growth and development.<br />
• Encourage the improved cost and availability of air service by supporting the airport commission’s<br />
efforts to increase competition.<br />
11<br />
GOAL 4: ENHANCE ACADIANA’S QUALITY OF PLACE AND BUSINESS ENVIRONMENT
Objective 2:<br />
Promote Investment<br />
Incentives in Acadiana<br />
Strengthen the region’s long-term<br />
resiliency through targeted promotion<br />
of the many benefits available to<br />
private sector stakeholders, community<br />
development organizations, developers,<br />
social enterprises, and many others in the<br />
area of community revitalization.<br />
Tactics<br />
• Identify, promote, and advance<br />
projects and plans significantly<br />
aligned with revitalizing Acadiana’s<br />
urban core while further enhancing<br />
community vibrancy across<br />
the region.<br />
• Position the region to better<br />
capitalize on investment incentive<br />
programs by working with partner<br />
organizations in targeted and<br />
aligned marketing and promotion.<br />
• Provide support to local partners<br />
who are leading targeted marketing<br />
efforts around Opportunity Zone<br />
investment in their parishes.<br />
• In collaboration with the Acadiana<br />
Planning Commission (APC) and<br />
other partner organizations, market<br />
Acadiana’s Opportunity Zones<br />
through a regional prospectus and<br />
website, which aims to connect<br />
potential investors with investmentready<br />
opportunities.<br />
GOAL 4: ENHANCE ACADIANA’S QUALITY OF PLACE AND BUSINESS ENVIRONMENT<br />
12
Objective 3: Market Acadiana’s Quality of Place as<br />
a Foundation for Talent, Job, and Investment Attraction<br />
Quality of place influences our economy in a multitude of ways and helps to retain and attract<br />
talented entrepreneurs, workers, and retirees, which will directly improve the overall welfare of our<br />
community residents.<br />
Tactics<br />
• Execute national and international targeted marketing campaigns that leverage regional assets<br />
including strong family values, a dedicated and committed workforce, outdoor sports and recreation<br />
activities, art and tourism, and the immense cultural pride.<br />
• Promote resident engagement and civic pride in the quality of place narrative by leveraging parish<br />
resources and collaborating with partner organizations in the development of consistent and aligned<br />
messaging across the region.<br />
• Expand the implementation and branding of “South Louisiana, Real Cajun” in sales and marketing<br />
efforts promoting the region in relation to a live, work, play narrative.<br />
• Promote Acadiana’s access to broadband fiber, affordable electricity, access to transportation<br />
connectivity and other regional assets to targeted company’s and industry sectors.<br />
Objective 4: Enhance Acadiana’s Quality of Place Through<br />
the Development of the Urban Core, Downtown Lafayette<br />
Investment in revitalization creates jobs, increases property values and attracts tourists. A vibrant downtown<br />
is what makes a community stand out in this competitive environment.<br />
Tactics<br />
• Engage initiatives and projects that will revitalize Acadiana’s urban core, including major gateways<br />
and areas around downtown Lafayette and UL Lafayette. Actively pursue state and Federal funding<br />
for economic development incentives proven to generate public return on investment.<br />
• Proactively advance plans for improving the regional core and key gateway corridors, including Plan<br />
Lafayette, Downtown Action Plan, UL Master Plan, Oil Center Redevelopment Plan, University Avenue<br />
Corridor Plan, and Evangeline Corridor Initiative Plan.<br />
• Build support and alignment among community leaders to accelerate development within Acadiana’s<br />
urban core.<br />
Budget<br />
• $400,000 Annual Budget<br />
• $2,000,000 Five-Year Budget<br />
13<br />
GOAL 4: ENHANCE ACADIANA’S QUALITY OF PLACE AND BUSINESS ENVIRONMENT
Over the past five years One Acadiana has become the driving<br />
force in developing a unified vision for the future for all Acadiana.<br />
We are just hitting our stride and need to continue the work we<br />
have started.<br />
Prior to the formation of One Acadiana the region had a total of<br />
three certified sites available for development. Today we have<br />
14 sites that are shovel ready for development and we are looking<br />
to add more. These sites are key to our future development and<br />
would not be possible without One Acadiana.<br />
— Mark Suellentrop, Facility General Manger<br />
Cabot Corporation
GOAL 5: CONNECT AND SUPPORT<br />
BUSINESSES LOCALLY AND REGIONALLY<br />
Strategy<br />
Expand and bolster membership and investor engagement throughout Acadiana by collaborative partner<br />
communication of our regional economic vision.<br />
Service Lines<br />
Public Policy; Business Development; Investor and Membership Relations; Marketing and Communications<br />
Objective 1: Enhance Regional Investor<br />
and Stakeholder Engagement<br />
Through meaningful, effective engagement of the nine-parish regional partner organizations, communicate<br />
the mission and added value of <strong>1A</strong>, and foster mutual trust and support for One Acadiana’s regional mission.<br />
Tactics<br />
• Identify and recruit regional business owners, executives and <strong>1A</strong> stakeholders for regional<br />
representation as brand ambassadors.<br />
• Provide investor-only events where investors can ask questions, comment, offer advice, and<br />
contribute to our strategic direction.<br />
• Enhance key relationships with leadership in each of the Acadiana parishes through targeted<br />
outreach, and attendance at various community and economic development events.<br />
• Enhance and promote a Parish Liaison Program to improve communication and strategic regional<br />
alignment of economic and community goals.<br />
• Continue to coordinate with local chambers and local economic development organizations in order<br />
to enhance relationships with parish partner organizations and promote a unified regional vision.<br />
• Coordinate and support delivery of a regional marketing and public relations effort through<br />
the development of a meaningful and collaborative regional outreach and communications plan<br />
designed to focus attention on the regional parishes, highlighting their accomplishments and<br />
successes solidifying our regional messaging.<br />
• Develop and initiate a long-term high visibility One Acadiana awareness campaign to promote<br />
the overall mission and regional partnership alignment.<br />
• Achieve certification as an Accredited Economic Development Organization by completing the<br />
requirements set forth by the International Economic Development Council.<br />
• Strengthen and expand regional capacity to cultivate a pipeline of business and civic leaders<br />
through support of the Leadership Institute of Acadiana and in coordination with leadership<br />
programs throughout the region.<br />
15 GOAL 5: CONNECT AND SUPPORT BUSINESSES LOCALLY AND REGIONALLY
Objective 2: Enhance Local Chamber Member Experience<br />
Through consistent promotion of members, investors, and partner organizations we will enable the local<br />
business community to actively engage in and support programming that will facilitate their business’s<br />
growth and success.<br />
Tactics<br />
• Serve as the primary business organization for all of Lafayette Parish with dedicated member<br />
retention and recruitment activities.<br />
• Support small businesses by providing education, promotion, and networking opportunities.<br />
• Collaborate with partners to develop a community-wide framework to support diversity and<br />
inclusion efforts.<br />
• Implement a new membership tiered dues and benefits model similar to the tiered<br />
investment program.<br />
• Develop and implement a membership-focused marketing and communications plan to generate<br />
awareness of the benefits, tools, and resources available to Lafayette-area member businesses.<br />
• Increase membership retention rates through a successful on-boarding process and membership<br />
engagement program.<br />
• Gather membership satisfaction feedback throughout the year and on an annual survey.<br />
Budget<br />
• $325,000 Annual Budget<br />
• $1,625,000 Five-Year Budget<br />
GOAL 5: CONNECT AND SUPPORT BUSINESSES LOCALLY AND REGIONALLY<br />
16
ELEVATING OUTCOMES - RETURN ON INVESTMENT<br />
Success with these proven strategies will create<br />
regional prosperity and a robust, thriving Acadiana<br />
METRICS<br />
Wealth producing job growth<br />
Support services job growth<br />
Capital investment<br />
FIVE-YEAR GOALS<br />
Create 2,500 primary jobs<br />
Create 1,505 secondary jobs<br />
Minimum $700 million<br />
Earnings $193,011,000<br />
Annual consumer expenditures $106,689,341<br />
Employment <strong>Impact</strong><br />
Earnings <strong>Impact</strong> (in Millions)<br />
5,000 $250<br />
4,000<br />
4,005<br />
$200<br />
$193<br />
3,000<br />
2,500<br />
$150<br />
$131<br />
2,000<br />
1,505<br />
$100<br />
$62<br />
1,000 $50<br />
0 0<br />
Direct Indirect Total<br />
Jobs Jobs Jobs<br />
Direct<br />
Earnings<br />
Indirect<br />
Earnings<br />
Total<br />
Earnings<br />
17<br />
ELEVATING OUTCOMES - RETURN ON INVESTMENT
Utilizing nationally recognized regional multipliers, the Convergent Outcomes Lab has calculated<br />
this level of success will also:<br />
• Generate $193,011,000 in Annual Payroll Earnings;<br />
• Generate $106,689,341 in Annual Consumer Expenditures<br />
• Increase Annual Deposits in area banks by $16,677,821<br />
The Consumer Spending model further breaks down the spending patterns and indicates how people<br />
would typically spend the earnings from these jobs.<br />
The categories presented encompass all areas of spending, even though a narrow or overly specific<br />
minor category may not be listed. As seen in the chart below, the estimated related consumer spending<br />
expenditures is $106,689,341 per year.<br />
Annual Consumer Spending by Category (in Millions)<br />
$<br />
11.0<br />
Legend<br />
$<br />
6<br />
$<br />
6 $ 3<br />
$<br />
11.0<br />
Insurance and Pensions ($11.0)<br />
Owned Dwellings ($11.0)<br />
$<br />
7.8<br />
Other Transportation ($10.8)<br />
Other ($9.5)<br />
Health Care ($9.2)<br />
$<br />
8<br />
$<br />
10.8<br />
Rented Dwellings ($8.5)<br />
Utilities ($8.2)<br />
$<br />
8<br />
Food at Home ($8.0)<br />
Vehicle Purchases ($8.0)<br />
$<br />
8.2<br />
$<br />
8.5<br />
$<br />
9.2<br />
$<br />
9.5<br />
Housing Other ($7.8)<br />
Entertainment ($6.0)<br />
Dining Out ($6.0)<br />
Apparel ($3.0)<br />
ELEVATING OUTCOMES - RETURN ON INVESTMENT<br />
18
FORECASTING FIVE-YEAR BUDGET PLAN<br />
STRATEGIC AREAS ANNUAL BUDGET FIVE-YEAR BUDGET<br />
Attract and retain new<br />
high-paying jobs<br />
$1,300,000 $6,500,000<br />
Ensure regional<br />
infrastructure investments<br />
$600,000 $3,000,000<br />
Strengthen Acadiana’s workforce<br />
and attract new skilled talent<br />
$450,000 $2,250,000<br />
Enhance Acadiana’s quality<br />
of place and business environment<br />
$400,000 $2,000,000<br />
Connect and support<br />
businesses locally and regionally<br />
$325,000 $1,625,000<br />
TOTALS $3,075,000 $15,375,000<br />
19 FORECASTING FIVE-YEAR BUDGET PLAN
CAMPAIGN DEVELOPMENT COUNCIL MEMBERS<br />
We are pleased to recognize our partners for their support of our community’s growth and development.<br />
Abbeville General Hospital<br />
Acadian Companies<br />
Acadian Medical Center<br />
Acadiana Automotive Group<br />
Acadiana Center for the Arts<br />
Ace Specialties<br />
ADP Solutions<br />
Advancial<br />
Aerion<br />
Allen & Gooch<br />
American Bank & Trust Company<br />
Angelle Architects<br />
ARC Energy Equipment<br />
Architects Southwest<br />
Aries Marine Corporation<br />
Atmos Energy<br />
Aviation Exteriors Louisiana, Inc.<br />
Babineaux, Poché, Anthony & Slavich, LLC<br />
Badger Oil Corporation<br />
BancorpSouth Bank<br />
Bank of Commerce and Trust Company<br />
Bank of Sunset and Trust Company<br />
Barczyk Chiropractic Group<br />
Bart Bernard Injury Lawyers<br />
BBR Creative<br />
Beau Box Commercial Real Estate<br />
Beaullieu & Associates<br />
Begneaud Manufacturing<br />
Billeaud Companies<br />
Blue Cross & Blue Shield of Louisiana<br />
Borden Dairy<br />
Bristow Group<br />
Brown & Brown Gulf States<br />
Bruce Foods<br />
Buck & Johnny’s<br />
Bulliard Construction<br />
Business First Bank<br />
Butcher Air Conditioning<br />
C.E.C., Inc.<br />
Cabot Corporation<br />
Cajun Chef Products<br />
Calzone & Associates<br />
Capital One Bank<br />
Cardiovascular Institute of the South<br />
CenterPoint Energy<br />
CGI<br />
Chase Bank<br />
Chevron Corporation<br />
Church Point Wholesale<br />
CleanCut, LLC<br />
CLECO<br />
Coastal Chemical<br />
Community Coffee<br />
Community First Bank<br />
Community Foundation of Acadiana<br />
Community Honda Lafayette<br />
Compass Health<br />
Conrad Rice Mill<br />
Courtesy Automotive Group<br />
Coushatta Casino Resort<br />
COX<br />
CSRS<br />
Darnall, Sikes & Frederick<br />
Davidson, Meaux, Sonnier & McElligott<br />
Delmar Systems<br />
Delta Media Corporation<br />
Diocese of Lafayette<br />
Doerle Food Services a Sysco Company<br />
Double R Restaurant Group<br />
Doug Ashy Building Materials<br />
Dugas, Soileau, & Breaux<br />
Duplantis Design Group<br />
Dupré Logistics<br />
Dynamic Industries, Inc.<br />
Entergy<br />
Ernest P. Breaux Electrical, LLC<br />
Ernst & Young<br />
EXCELERANT<br />
Falcon Rice Mill<br />
Farmers Merchant Bank & Trust<br />
FENSTERMAKER<br />
Fontenot’s Hatchery<br />
First National Bank of Louisiana<br />
Frank’s International<br />
Fugro<br />
Full Circle Strategies<br />
Golfballs.com<br />
Gulf Coast Bank<br />
Haik Insurance Holdings<br />
Hampton Automotive Group<br />
Hancock Whitney Bank<br />
Heart Hospital of Lafayette<br />
Home Bank<br />
Iberia Medical Center<br />
IBERIABANK<br />
IDI Workspaces<br />
International Paper<br />
Investar Bank<br />
CAMPAIGN DEVELOPMENT COUNCIL MEMBERS<br />
20
J. B. Mouton<br />
Jeansonne & Remondet<br />
Jennings American Legion Hospital<br />
Jim & Nancy Prince<br />
JohnPac, LLC<br />
Jones Walker<br />
J.P. Thibodeaux Group<br />
K+S Group Morton Salt<br />
K2 Coolers<br />
KADN-FOX 15<br />
KATC-ABC 3<br />
Kean Miller, LLP<br />
Keaty Real Estate<br />
Kergan Bros Sonic<br />
L3 ASV<br />
Lafayette Coca-Cola Bottling Company<br />
Lafayette General Health<br />
Lafayette Surgical Specialty Hospital<br />
Latter & Blum<br />
LHC Group<br />
Liskow & Lewis<br />
Lofton Staffing<br />
Louisiana Capital CDC, Inc.<br />
Louisiana Convention and Visitors Commission<br />
Louisiana Healthcare Connections<br />
Louisiana Orthopaedic Specialists<br />
Louisiana State Newspapers<br />
Louisiana State University Eunice<br />
Lowry’s Printing & Copying<br />
M & E Consulting<br />
M&M International<br />
M&M Oil Tools<br />
M C Bank & Trust Company<br />
Mahtook & LaFleur<br />
Manuel Builders<br />
McLaff, Inc.<br />
McLain Companies<br />
Mello Joy Coffee Company<br />
Mercy Regional Medical Center<br />
Metal Shark<br />
MidSouth Bank<br />
Moncla Companies<br />
Musson-Patout Automotive Group<br />
NeunerPate<br />
New Iberia Coca-Cola Bottling Company<br />
Omega Protein<br />
OMNI Environmental Solutions<br />
Onebane Law Firm<br />
Opelousas General Health System<br />
Our Lady of Lourdes Regional Medical Center<br />
Over Louisiana<br />
Park Place Surgical Hospital<br />
Pecoraro Law<br />
Pedestal Bank<br />
Peoples Health<br />
Pinnacle Group<br />
Pixus <strong>Digital</strong> Printing<br />
Postlethwaite & Netterville<br />
Prejean Creative<br />
Pugh Family Foundation<br />
Quality Companies<br />
Rayne State Bank<br />
Riceland Crawfish<br />
Richard’s Cajun Foods<br />
Right Angle<br />
Rudick Company, Inc.<br />
Ruffino’s on the River<br />
RUSSO<br />
SafeHaven Enterprises, LLC<br />
Savoie’s Food<br />
SCP Health<br />
Service Chevrolet Cadillac<br />
Shop Rite<br />
SLEMCO<br />
South Louisiana Community College<br />
Southern Hospitality Kitchens<br />
Southern Lifestyle Development<br />
Southwest Fidelity Corporation<br />
St. Landry Bank & Trust Company<br />
St. Martin Hospital<br />
Sterling Automotive Group<br />
Stirling Properties<br />
Stuller, Inc.<br />
Superior Energy Services<br />
Supreme Rice, LLC<br />
T. Baker Smith<br />
Team Honda of Acadiana<br />
The Advocate<br />
The Bank<br />
The Daily Advertiser<br />
The Evangeline Bank and Trust Company<br />
The First National Bank of Jeanerette<br />
The Gleason Group<br />
The Lemoine Company<br />
The Moody Company<br />
The Moss Group<br />
The Picard Group<br />
The Southwest Group<br />
Tony Chachere’s<br />
Townsquare Media Lafayette<br />
Uniglobe Associated Travel<br />
United Vision Logistics<br />
University of Louisiana at Lafayette Foundation<br />
Van Eaton & Romero<br />
Vidox Motion Imagery<br />
VieMed<br />
Ville Platte Iron Works, Inc.<br />
Walker & Sons Inc.<br />
Waitr<br />
Washington State Bank<br />
WHC Energy Services<br />
Zea Rotisserie & Bar<br />
21 CAMPAIGN DEVELOPMENT COUNCIL MEMBERS
ONE ACADIANA LEADERSHIP<br />
CEO ADVISORY COUNCIL<br />
David Callecod - Lafayette General Health<br />
Al Gonsoulin - PHI, Inc.<br />
Gregg Gothreaux - Lafayette Economic<br />
Development Authority<br />
Dr. Natalie Harder - South Louisiana<br />
Community College<br />
Lenny Lemoine - The Lemoine Company<br />
Jim Moncus - Jim Moncus<br />
Keith Myers - LHC Group<br />
Dr. Joseph Savoie - University of Louisiana<br />
at Lafayette<br />
Dr. Kip Schumacher - Schumacher Clinical Partners<br />
Matt Stuller - Stuller, Inc.<br />
Richard Zuschlag - Acadian Companies<br />
EXECUTIVE COMMITTEE<br />
David Andrus - Dwight Andrus Companies<br />
Jim Bernard - Stuller, Inc.<br />
Joan Dubuisson - COX<br />
Sue Soileau Durand - Washington State Bank<br />
Anne Falgout - Vermilion Economic<br />
Development Alliance<br />
Charles Fenstermaker - FENSTERMAKER<br />
Chris Fox - LHC Group<br />
Gregg Gothreaux - Lafayette Economic<br />
Development Authority<br />
Andrew Grady - Schilling Distributing Co./iTA Truck<br />
Sales & Service/Acadiana Waste Services<br />
Ed Jimenez - Entergy<br />
Dr. Ramesh Kolluru - University of Louisiana<br />
at Lafayette<br />
Will LaBar - CGI<br />
Patrick LaBauve - The Daily Advertiser<br />
Bryan Lee - Our Lady of Lourdes Regional<br />
Medical Center<br />
Kevin Moody - The Moody Company/<br />
Louisiana State Newspapers<br />
Eric Movassaghi - IBERIABANK<br />
Frank Neuner - NeunerPate<br />
Al Patin - Lafayette General Hospital<br />
Judi Terzotis - The Advocate<br />
Blaise Zuschlag - Acadian Companies<br />
OFFICERS<br />
Iva Clement - SCP Health - 2019 Chair<br />
Dr. Natalie Harder - South Louisiana Community College - 2019 Chair-Elect<br />
David Edmond - Postlethwaite & Netterville - Treasurer<br />
Steven Hebert - Billeaud Companies - Secretary<br />
Donald Broussard - The Lemoine Company - Immediate Past Chair<br />
Troy Wayman - One Acadiana - President and CEO<br />
ONE ACADIANA LEADERSHIP<br />
22
BOARD OF DIRECTORS<br />
Ben Berthelot - Lafayette Convention and<br />
Visitors Commission<br />
Byron Breaux - Hancock Whitney<br />
Bryan Hanks - BETA Land Services<br />
Julie Chauvin - Liskow & Lewis<br />
Katie Chiasson - CLECO<br />
Bryant DeLoach - MidSouth Bank<br />
Jermaine Ford - South Louisiana<br />
Community College<br />
Randy Haynie - Haynie & Associates<br />
Ed Hebert - Chase Bank<br />
Raymond Hébert - Community Foundation<br />
of Acadiana<br />
Steven Hebert - Billeaud Companies<br />
Tommy Hebert - Atmos Energy<br />
EJ Krampe - McDonald’s of Acadiana<br />
Kenny Maggard - Capital One Bank<br />
Quay McKnight - M & M International<br />
Gary Russo - Jones Walker<br />
Raoul Siclait - Dupré Logistics<br />
Joseph Zanco - Home Bank<br />
ELECTED DIRECTORS (3-YEARS)<br />
Jennifer Angelle - Angelle Architects<br />
Alta Baker - Safe Haven Enterprises<br />
Marcus Brown - <strong>Digital</strong> Twin Studios<br />
Jason Cormier - Acadiana Neurosurgery<br />
Jared Doise - Legend’s Bar & Grill<br />
Buffy Domingue - Lafayette Surgical<br />
Specialty Hospital<br />
Paul Durand - St. Martin Bank, Retired CEO<br />
Anita Fontenot - Southwest Fidelity Corporation /<br />
Fontenot’s Hatchery<br />
Chris Haik - Haik Insurance Holdings, LLC<br />
Ken Lazard - Destiny of Faith Church<br />
Robert Lott - Investar Bank<br />
Marilyn McDonald - McDonald & Kilchrist<br />
Danny Nugier - The Southwest Group<br />
Jason Patout - Gulf Coast Bank<br />
Elena Pecoraro - Pecoraro Law<br />
Ryan Pecot - Stirling Properties<br />
Peter Pham - Morgan Stanley Wealth Management<br />
Anne Pyle - ADP Solutions<br />
Coatney Raymond - Buck & Johnny’s<br />
Missy Rogers - Noble Plastics Inc.<br />
Mark Suellentrop - Cabot Corporation<br />
One Acadiana has become a driving force for our nine-parish<br />
region. Over the last five years, we have made significant strides<br />
in defining the organization and its scope of work. We are<br />
excited to begin this second phase, our next five years. Through<br />
your investment our impact and influence will continue to make<br />
our region a destination for new business and talent.<br />
— Iva Clement, VP of Governmental Affairs<br />
SCP Health<br />
23 ONE ACADIANA LEADERSHIP
CHAIRMAN APPOINTEES (1-YEAR)<br />
Stuart Billeaud - J.B. Mouton<br />
Byron Blanchard - Lofton Staffing Services<br />
Wayne Domingue - Architects Southwest<br />
Mick Essex - Vantage Health Plan<br />
Lacey Maynor - Advancial Federal Credit Union<br />
Chris Rader - Rader Solutions<br />
EX-OFFICIO<br />
Monique Boulet - Acadiana Planning Commission<br />
Anne Falgout - Vermilion Economic<br />
Development Alliance<br />
Frank Fink - St. Mary Parish Economic Development<br />
Marion Fox - Jeff Davis Parish Economic<br />
Development & Tourism Commission and<br />
Chamber of Commerce<br />
Corey Frank - Greater SWLA Black Chamber<br />
of Commerce<br />
Chris Lofstrom - the705<br />
Bill Rodier - Acadiana Economic<br />
Development Council<br />
Jennifer Stelly - St. Martin Economic<br />
Development Authority<br />
Mike Tarantino - Iberia Industrial<br />
Development Foundation<br />
Amy Thibodeaux - Acadia Parish Chamber<br />
of Commerce<br />
William “Tojo” Ward - Evangeline Industrial<br />
Development Board No. 1<br />
Troy Wayman - One Acadiana<br />
Cydra Wingerter - Leadership Institute of Acadiana<br />
I am proud that LED and One Acadiana have consistently<br />
worked together to secure new businesses and expand existing<br />
companies in the Acadiana Region. In 2019 alone, our collective<br />
efforts have secured $207 million in new capital investment,<br />
retained 1,300 existing jobs and created more than 2,400<br />
new jobs. An investment in One Acadiana builds this strong<br />
and effective partnership and powers the production of<br />
exceptional results.<br />
— Don Pierson, Secretary<br />
Louisiana Economic Development<br />
ONE ACADIANA LEADERSHIP<br />
24
The University of Louisiana at Lafayette’s association with<br />
One Acadiana is built on a shared understanding of the power<br />
of education. One Acadiana recognizes that the availability<br />
of a highly skilled, well-educated workforce fuels the current<br />
strength and continued diversification of the area’s economy.<br />
One Acadiana anticipates and responds to the region’s economic<br />
needs. So do we.<br />
— Dr. Joseph Savoie, President<br />
University of Louisiana at Lafayette
ONEACADIANA.ORG<br />
804 E. St. Mary Blvd., Lafayette, LA 70503 // 337.233.2705<br />
27