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Pinewood Builders Challenge<br />

October 30–November 1, HRIA Booth and Auction on eBay<br />

Each year, some of the nation’s best<br />

hot-rod and custom-car builders compete<br />

in the HRIA Pinewood Challenge.<br />

Builders are given a block of wood,<br />

four months and very few limitations<br />

(the car must fit the track’s dimensions<br />

and no propulsion systems were<br />

allowed), and they then create their<br />

own one-of-a-kind pinewood race cars.<br />

These miniature hot rods are actually<br />

raced at the annual <strong>SEMA</strong> Pinewood<br />

Drag Races in California (the car built<br />

by Derek White of Street Vizions won<br />

that race this year); however, the true<br />

value of these cars is the creativity and<br />

craftsmanship that go into their design<br />

and build.<br />

Participating builders included<br />

industry luminaries Baer Brakes, B Rod<br />

or Custom, BS Industries, Bubba’s East<br />

Coast Rods & Customs, Goodguys<br />

Rod & Custom Association, Goolsby<br />

Customs, Greening Auto Co., Johnny’s<br />

Auto Trim, Kaucher Kustoms, Lokar<br />

Inc., No Joke Upholstery, Rich Evans<br />

Designs, Spanky’s Hot Rods, Strange<br />

Motion and Street Vizions.<br />

DRIVE THE WORLD’S LARGEST FLEET<br />

OF EXOTIC CARS ON A RACETRACK.<br />

And brag for years.<br />

14 <strong>SEMA</strong> <strong>Show</strong> <strong>Daily</strong><br />

Exquisitely crafted pinewood cars, built by some of the most celebrated shops in the<br />

industry, will be auctioned for charity. The cars are on display in booth #23395.<br />

Each of the cars are on display in<br />

the HRIA Booth #23395 during the<br />

<strong>SEMA</strong> <strong>Show</strong> as well as during the<br />

HRIA Reception (Wednesday, October<br />

31, 5:15 p.m.–8:30 p.m., LVH<br />

Ballrooms A–B).<br />

Between October 30 and November<br />

8, 15 custom pinewood cars will<br />

be up for auction via eBay, and the<br />

proceeds will go to support <strong>SEMA</strong><br />

Cares and its two children’s charities—Childhelp<br />

and Victory Junction<br />

Camp. Simply search “HRIA Pinewood”<br />

on eBay for your chance to<br />

own a custom Pinewood hot rod from<br />

a legendary builder.<br />

VISIT EXOTICS RACING IN THE FRONT SILVER LOT AND AT BOOTH 30273.<br />

To schedule your laps, call 702.405.7223. For Group Event information, email: groupevent@exoticsracing.com<br />

EXOTICSRACING.COM � 702.405.7223 � FROM $199 FOR 5 LAPS � 14 MODELS TO CHOOSE FROM<br />

Aftermarket<br />

Foundation<br />

Launches<br />

New Website<br />

Established 52 years ago, the Aftermarket<br />

Foundation has helped countless<br />

members of the automotive aftermarket<br />

who, because of a catastrophic illness or<br />

terrible accident, have fallen on hard<br />

times with no place to turn. Recently,<br />

the foundation launched a new website,<br />

www.aftermarketfoundation.org.<br />

“When we receive a case, we vet<br />

it completely, ascertain the problem,<br />

make certain that all government<br />

agencies have been tried and then we<br />

attempt to help make up the monthly<br />

shortfall,” said Joe Mittelman, Aftermarket<br />

Foundation vice president.<br />

Comments left on the website are<br />

not only from Foundation recipients,<br />

but also board members, headed<br />

by Chairman Don Schlenger and<br />

President Bob Hirsch. All 29 board<br />

members are major players in the<br />

automotive aftermarket and represent<br />

many of the major aftermarket<br />

corporations and trade associations,<br />

including <strong>SEMA</strong>. A list of supporting<br />

donors is displayed on the website,<br />

www.aftermarketfoundation.org.

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