Show Daily - SEMA

TUESDAY’S CELEBRITY APPEARANCES—SEE PG. 92 

Section Host 

Pages 3–20 

Pages 21–44 

Pages 45–50 

Pages 51–58 

Pages 59–60 

Pages 61–72 

Pages 73–76 

Pages 77–80 

Pages 81–88 

Pages 89–96 

Pages 97–100 

Pages 101–106 

October 30, 2012 www.SEMAShow.com | #SEMAShow Volume 10, Issue 2 

Global Rallycross Championship 

to Stage Race at SEMA Show 

Showgoers are invited to get a firsthand look at the Global Rallycross Championship (GRC) 

right here in Las Vegas at SEMA’s front door. Racing starts at 5:00 p.m. in the Gold Lot, at 

the corner of Paradise Road and Convention Center Drive. Bring your pre-registered ticket 

to gate entrances located on Convention Center Drive. For more information on how to 

get a ticket, stop by the GRC Event information booth located in the Grand Lobby of the 

Las Vegas Convention Center near the SEMA Association Center. To learn more about the 

Buyers to See More Than 500 

First-Time SEMA Show Exhibitors 

With a tidal wave of new exhibitors 

in attendance, SEMA Show buyers will 

enjoy the year’s best opportunity to 

connect with new manufacturers and 

suppliers. Most of those new exhibitors 

can be found in the First-Time 

& Featured Exhibitors section, which 

debuted at last year’s SEMA Show. 

The special section for the Show’s 

newest exhibitors is located alongside 

the Ideas Alive: Featuring the New 

Products Showcase in the upper level 

of South Hall. With nearly 2,000 

manufacturers exhibiting throughout 

the SEMA Show, the First Time & 

Featured Exhibitor’s section creates a 

way for buyers to focus on the newest 

exhibitors and view hundreds of new 

products in a short amount of time. 

“Last year’s First-Time & Featured 

Exhibitors Section proved to be successful 

at connecting attendees with 

new exhibitors,” said Peter MacGillivray, 

SEMA vice president of commu- 

nications and events. “Buyers will again 

be able to meet with new exhibitors 

quickly and easily, while conveniently 

stopping by the New Products Showcase 

at the same time.” 

Ideas Alive: Featuring the New Products 

Showcase is among one of the 

most visited attractions at the SEMA 

Show. With hundreds of products featured 

in display cases, the area helps 

attendees get an overview of what’s 

new and debuting at the Show. 

“Buyers and media often make the 

New Products Showcase their first 

stop, visiting the area even before the 

Show opens on Tuesday morning,” 

said MacGillivray. “Visitors will note 

the products that interest them in the 

Showcase and create a list of exhibitors 

that they want to visit. This often 

becomes their plan for the week.” 

The First-Time & Featured Exhibitors 

section includes hundreds of 

exhibitors representing a variety of 

Global Rallycross Championship 

will bring the spectacle of rallycross 

racing to the 2012 SEMA Show, the 

largest automotive industry event of its 

kind, tonight starting at 5:00 p.m. 

“We have been working hard with 

the SEMA team and are thrilled that 

we will be racing at this year’s event. 

It will be a great opportunity to showcase 

the incredible technology of rallycross 

cars in front of this amazing 

gathering of aftermarket suppliers 

from around the world. We want to 

open their eyes to the excitement of 

rallycross and show how cool these 

production-based B and C segment 

cars are,” explained Brian Gale, Global 

Rallycross Championship co-founder 

and president. 

Global Rallycross Championship, visit: www.global-rallycross.com. Continued on page 2 

First-time exhibitor Joe Moch, CEO of 

ACAT Global, is one of more than 500 

first-time SEMA Show exhibitors. “As a 

first-time exhibitor, we know we’ll meet 

hundreds of buyers interested in our line 

of high-tech, super-low emissions catalytic 

converters,” Moch said. “Besides distributors, 

we’ll also be able to meet OEM 

executives, which is very important to us. 

And the media coverage at the Show is 

extraordinary,” he said. Visit ACAT Global 

in booth #36233, and be sure to see the 

First Time & Featured Exhibitors section 

located in the upper level of the South Hall 

for a concentrated display of the newest 

products at the Show. 

market categories. To view a complete 

list of exhibitors and their booth locations, 

visit www.SEMAShow.com.

Tuesday, October 30, 2012 

8:00 a.m.–8:50 a.m. SEMA: SEMA Award Breakfast—Announcing the Hottest Vehicles 

at the Show (Grand Lobby) 

9:00 a.m.–9:20 a.m. KIA Motors America Inc.: Kia Bands Together With the World’s 

Greatest Super Heroes (Booth 10809) 

9:30 a.m.–9:50 a.m. MagnaFlow Exhaust Products: MagnaFlow Revolver Truck Debut 

(Booth 23543) 

10:00 a.m.–10:20 a.m. Ford Motor Co.: Ford Motor Company Press Conference (Booth 

22200) 

10:30 a.m.–10:50 a.m. General Motors LLC: Chevy Performance, Personalization & 

Capabilities (Booth 23743) 

11:00 a.m.–11:20 a.m. Toyota Motor Sales USA: Toyota Racing Dream Build Challenge 

(Booth 24801) 

11:30 a.m.–11:50 a.m. Hyundai Motor America: Hyundai Press Conference (Booth 24387) 

12:00 p.m.–12:20 p.m. WD-40: Introducing the WD-40/SEMA Cares Foose ’53 Ford F-100 

(Grand Lobby, Adjacent to SEMA Association Center) 

12:30 p.m.–12:50 p.m. Automotive Racing Products Inc.: Pure Vision Martini Mustang 

Unveiling (Booth 22549) 

1:00 p.m.–1:20 p.m. Lingenfelter Performance Engineering: Lingenfelter Debuts 

Production LTA Vehicles (Booth 24655) 

1:30 p.m.–1:50 p.m. OPTIMA Batteries: OPTIMA Batteries 2013 New Product 

Announcement (Booth 22755) 

2:00 p.m.–2:20 p.m. BASF Corp.: BASF Unveils Foose Eldorado and Ringbrothers Camaro 

at SEMA (Booth 21455) 

2:30 p.m.–2:50 p.m. Pioneer Electronics: Smartphone Connectivity Solutions & Product 

Introductions (Media Center) 

3:00 p.m.–3:20 p.m. Nitto Tire U.S.A. Inc.: DJ Steve Aoki (Booth 43183) 

3:30 p.m.–3:50 p.m. Hankook Tire America Corp.: Hankook Tire’s Latest Innovations 

(Booth 43061) 

4:00 p.m.–4:20 p.m. Pirelli Tire North America: Pirelli Green Performance for NAFTA 

(Booth 41021) 

4:40 p.m.–5:40 p.m. Chrysler LLC: Even More From Mopar! (Booth 43131) 

Wednesday, October 31, 2012 

8:00 a.m.–8:50 a.m. HRE Performance Wheels: Breakfast–World Debut of New HRE Wheel 

Line & Supercar Unveiling (Booth 22359) 

9:00 a.m.–9:20 a.m. Classic Design Concepts: Reshaping Low Volume Vehicle 

Manufacturing (Booth 21335) 

9:30 a.m.–9:50 a.m. GoPro: GoPro New Product Announcement (Booth 20353) 

10:00 a.m.–10:20 a.m. CU-ICAR: CU-ICAR Deep Orange 3: The Next Big Thing (Grand Lobby, 

Vehicle Technology Center) 

10:30 a.m.–10:50 a.m. Sherwin-Williams Automotive Finishes: Ray Evernham–Special 

Project Unveiling (Booth 10831) 

11:00 a.m.–11:20 a.m. –TIA: Tire Industry Association Press Conference (Media Center) 

–Source Interlink Media: Check Presentation to Carroll Shelby Foundation 

from SIM (Grand Lobby, across from SEMA Association Center) 

11:30 a.m.–11:50 a.m. Mobileye Inc.: Independent Lab Tests Confirm Effectiveness of 

Mobileye 560 Collision Avoidance System (Media Center) 

2 SEMA Show Daily 

Pick Up Your 

Banquet Tickets! 

The SEMA Industry Awards Banquet will be held Thursday, November 1, 

and is open to all SEMA Showgoers. The evening starts with a cocktail hour at 

6:00 p.m., followed by the dinner and awards ceremony at 7:30 p.m. The 

program will end at 10:00 p.m. Tickets for the event are $50. 

Highlights include a rare performance by renowned comedian and fellow 

gearhead Christopher Titus; Michael Grimm—2010 winner of “Americas 

Got Talent”—who will perform during the banquet’s cocktail reception 

(extended from 6:00 p.m.–7:30 p.m. and take place outside on the Las Vegas 

Hotel’s garden patio); and the After-Party, which will feature live music from 

10:00 p.m.–11:30 p.m. inside the Banquet Hall. 

IMPORTANT NOTE: Banquet ticket vouchers have been mailed to 

Show attendees who have ordered tickets. The voucher is not a ticket. 

Banquet tickets MUST be picked up in person at the Association 

Center in the Grand Lobby of the SEMA Show. Ticket vouchers can be 

redeemed between 10:00 a.m., today through Wednesday, October 31, 

at 12:00 p.m. Call 909-978-6682 for instructions. 

Global Rallycross Championship, 

continued from cover 

The race coincides with the Show’s opening night, tonight, October 30, on a course 

specially constructed on LVCC grounds directly across from the convention hall. 

“Motorsports inspires and motivates millions of consumers around the world,” 

said Chris Kersting, SEMA president and CEO. “We are excited that Global Rallycross 

Championship is coming to Las Vegas during the SEMA Show week, as 

it will give entrepreneurs from our industry a first-hand look at the opportunities 

this burgeoning sport represents and the new consumer demographic it attracts.” 

Global Rallycross will also be featured in SEMA’s Racing and Performance Forum 

at 1:00 p.m. today, October 30, in the Vehicle Technology Center in the Grand 

Lobby of the LVCC. The Forum will be moderated by John Waraniak, SEMA vice 

president of vehicle technology, and include Jamie Allison, director of Ford Racing; 

Jim Campbell, vice president of GM performance vehicles and motorsports; Ralph 

Gilles, president and CEO of street and racing technology brand and motorsports, 

Chrysler Group; and Brian Gale, co-founder of Global RallyCross 

“We want to thank the leadership at SEMA for working with us to add this event 

to our 2012 calendar. It is an amazing opportunity that we couldn’t pass up, and 

we see it as being the perfect follow-up to our event at Las Vegas Motor Speedway 

on September 29 where the $25,000 Discount Tire Cup will be decided,” added 

Gale. Several of the sport’s biggest names are in contention, including “The General” 

Brian Deegan, renowned motocross athlete and Metal Mulisha founder, Ken 

Block of WRC and Gymkhana 5 fame, “Top Gear” USA‚ Tanner Foust and drifting 

champion Samuel Hubinette. It is going to be an amazing battle. 

The event will be televised on the ESPN networks. 

The Official SEMA Show Press Conference Schedule 

Schedule current as of October 11, 2012, and is subject to change 

12:00 p.m.–12:50 p.m. Text2Cars: Lunch Press Conference— 

Plug & Go Control for your GM Vehicle (Media Center) 

1:00 p.m.–1:20 p.m. Chicago Pneumatic Tool Co. (Media Center) 

1:30 p.m.–1:50 p.m. Formula Drift: Formula Drift 2012-2013 Press Conference (Media Center) 

2:00 p.m.–2:20 p.m. MSD Performance: MSD Announces Wired Less EFI for LS Engines 

(Booth 23127) 

2:30 p.m.–2:50 p.m. ODYSSEY Battery by EnerSys: ODYSSEY Battery by EnerSys Unveils 

New Product Line (Booth 24967) 

3:00 p.m.–3:20 p.m. LINE-X Spray-on Truck Bedliners: LINE-X & West Coast Customs 

Debut 20th Anniversary Edition Vehicle (Booth 34135) 

3:30 p.m.–3:50 p.m. Holman & Moody: Holman & Moody 50th Anniversary Mustang 

(Front of LVCC, Ford Out Front Area) 

4:00 p.m.–4:20 p.m. Texas Auto Media Association: Sixth Annual Readers Choice Awards 

(Media Center) 

ASA Automotive Systems: Mobile Applications: The Future for Tire 

Dealers (Booth 40003) 

4:30 p.m.–4:50 p.m. R.O. Writer/Progressive Automotive Systems: R.O. Writer Shop 

Management Software Announces Enhancements (Media Center) 

5:00 p.m.–5:50 p.m. Kooks Custom Headers Inc.: Cocktails Press Conference— 

Kooks Releases a High Flow EPA Legal Race Cat! (Booth 21647) 

Thursday, November 1, 2012 

9:00 a.m.–9:20 a.m. Drew Technologies Inc. (Media Center) 

Navitech Co.: New Era of OEM Touch Navigation System and 

Monitors (Booth 11572) 

9:30 a.m.–9:50 a.m. Nelson Glass Tools: Automated Auto Glass Removal Process 

(Booth 10274) 

10:00 a.m.–10:20 a.m. REDTAIL Telematics: REDTAIL Telematics with Hessgen Inc. 

(Booth 11977) 

10:30 a.m.–10:50 a.m. AE Distributing: AlphaNav Introduces Low-Cost In-Dash Navi 

Solutions (Media Center) 

Green Mountain Monogram Inc.: Johny Rockstar Clothing New 

Product Launch (Booth 12148) 

11:00 a.m.–11:20 a.m. e-Motion LLC: Advanced Digital Gauges and OBD2 Technology 

(Media Center) 

Romeo Ferraris USA: Romeo Ferraris: From Italy to USA (Booth 25163) 

11:30 a.m.–11:50 a.m. Tropical USA Corp.: New Era of Cleaning (Media Center) 

1:00 p.m.–1:20 p.m. ACAT Global: ACAT Global: The World’s Smallest, 

Most Effective Metallic Catalytic Converter Substrates (Media Center) 

1:30 p.m.–1:50 p.m. Ahwooga.com LLC: Online Automotive Marketplace (Media Center) 

DoMore Truck Co. LLC: New Technology for Pickup Truck Access 

(Booth 34174) 

2:00 p.m.–2:20 p.m. 3D-HDUNO/High-Definition Car Care: Detailing Made Simple (Media Center) 

2:30 p.m.–2:50 p.m. Counteract C.P.R.: A New “Green” Profit Center for Rust Control 

& Paint Protection (Media Center) 

Friday, November 2, 2012 

10:00 a.m.–10:20 a.m. I-CAR: I-CAR Press Conference (Media Center)

Popular NHRA Breakfast 

Returns to LVH 

The National Hot Rod Association (NHRA) once again hosts the popular NHRA Breakfast. 

�� Las Vegas Hotel Ballrooms A–B 

Racing and Performance 

Panel to Explore Tech Trends 

The Racing and Performance 

Forum panel session will be held 

today, Tuesday, October 30, from 

1:00 p.m.–3:00 p.m. in the Vehicle 

Technology Center, located in the 

Grand Lobby of the Las Vegas Convention 

Center. 

Speakers will include Jamie Allison, 

director of Ford Racing; Jim Campbell, 

leader of General Motors Performance 

Vehicles and Motorsports; 

Ralph Gilles, head of Chrysler Design 

and the SRT Group; and Brian Gale, 

co-founder of Global Rallycross. Professional 

racing driver, stunt driver 

and television host Tanner Foust will 

headline the panel. An executive and 

a driver from NASCAR will also participate 

in this exciting forum focused 

on today’s challenges and the future 

of racing and performance. Panelists 

will discuss: 

�� 

advanced technologies and 

tighter federal emissions and fuel- 

efficiency standards on the racing 

and performance market today and 

in the near future? 

�� 

affecting racing and performance? 

��late 

to selling on Monday? 

This session will explore these 

questions and trends as well as how 

leading automakers are focusing on 

matching horsepower with the fastest 

computing power and supporting 

existing series, such as NASCAR, 

and new series, such as Global Rallycross 

(GRC). GRC connects with 

the urban, metropolitan and youthorientated 

approach of ESPN’s X 

Games. The fusing of GRC and 

��Special guest presentations and free continental breakfast 

��Free and open to all registered attendees and exhibitors 

Tanner Foust, racing driver, stunt driver 

and television host, will headline the 

Racing and Performance Forum panel 

session, today at 1:00 p.m. 

X Games has been a catalyst for 

many action sports athletes migrating 

from other sports to motorsports 

and provides an excellent platform 

for making small cars cool. NAS- 

CAR Green is growing stronger and 

faster than ever and has made significant 

environmental improvements 

and technological advancements 

in sustainability. 

RACING & PERFORMANCE 

Current as of September 21, 2012 

A&T Clutch Components Supply..............36242 

A-Belt-Lin Industrial & Trading Co. Ltd. ........21224 

ACC Performance Products .................23322 

AccuAir Suspension.......................21355 

ACE Fuel Systems/ASNU ...................22721 

Ace Manufacturing & Parts Co. ..............20765 

Acme Manufacturing Co. ...................23431 

ADDCO Industries Inc. .....................23937 

Adomani Electric .........................34225 

Advance Adapters ........................22629 

Advanced Clutch Technology Inc. (ACT) ........21249 

AEM Electronics..........................24313 

AEM Induction Systems ....................23053 

AERA Engine Builders Association ............25225 

Aeromotive Inc. ..........................23229 

aFe Power..............................21301 

AG Suspension ..........................24618 

Ahwooga.com ...........................21223 

Ain Tec Industrial Co. Ltd. ..................25124 

Air Flow Research . . . . . . . . . . . . . . . . . . . . . . . .20733 

Air Lift Co. ..............................23233 

AIRAID Filter Co...........................24743 

Akrapovic ..............................25149 

ALIENTECH SRL ..........................20539 

America Parts USA........................25221 

American Racing Headers ..................21409 

AMSOIL Inc........................24661, PS019 

ANSA..................................22321 

AnzoUSA ...............................20333 

ARP Inc.................................22549 

Atech Motorsports ........................24529 

ATI Performance Products ..................20577 

ATS Diesel Performance ...................23025 

ATS USA ...............................31241 

Auburn Gear Inc. .........................22621 

Aurora Bearing Co.........................20557 

AutoGuide.com ..........................25075 

Auto Meter..............................22931 

Automotive Centre of Excellence (ACE) ........31237 

Automotive Research Center of Auto Club 

of Southern California....................33242 

Auto-Physics . . . . . . . . . . . . . . . . . . . . . . . . . . . .23022 

A2Z Racer Gear ..........................21563 

Badger Air-Brush Co. ......................24113 

Baja Designs Inc....................23333, PS012 

B&M Racing & Performance/Flowmaster/Hurst . .22343 

Barrett-Jackson Auction Co. LLC . . . . . . . . . . . . .21443 

BASF-The Chemical Co.....................21455 

BBK Performance Inc. .....................24515 

BC Racing ..............................21625 

BD Diesel Performance ....................20569 

Better Life Technology LLC .................21205 

Billy Boat Performance ....................23024 

Bilstein Shock Absorbers ...................23361 

BluePrint Engines ........................24713 

BorgWarner Turbo Systems .................21635 

Borla Performance Industries................23667 

Brad Penn Lubricants .....................33244 

Braille Battery ...........................24419 

The Brake Man Inc. .......................22832 

BrakeQuip ..............................21228 

Brembo North America Inc. .................23561 

Buddy Bar Casting........................23316 

Bully Dog Technologies ....................21361 

Burns Stainless LLC.......................20048 

Caddyshack Golf Cars .....................24931 

Camco Auto Sangyo Co. Ltd. ................20729 

C&R Racing Inc...........................25263 

Canton Racing Products....................24519 

Caravan Global ..........................23329 

Car Mate USA/RAZO ......................20627 

Carroll Shelby Engine Co./DenBeste Motorsports 21557 

CarTech/SA Design .......................22534 

Centerforce Clutches .....................24137 

CFR Performance.........................20004 

Champion Oil............................20062 

Championship Auto Shows Inc. ..............23337 

Changzhou Yu Chen International Trade Co. Ltd. .35235 

Chih Yu Enterprise Co. Ltd...................21725 

Cipher Auto .............................32223 

Cixi SALENT Rubber and Plastic Science 

& Technology Co. Ltd.....................20773 

Classic Design Concepts ...................21335 

CleanTools Inc............................23413 

CML USA ...............................20542 

CNRacing Performance Products Co. Ltd........34273 

Cometic Gasket Inc..................20346, PS010 

COMP Performance Group ............22613, 22713 

CORSA Performance Exhausts ...............24223 

Covercraft Industries Inc..............23343, PS001 

Continued on page 20 

#SEMAShow | 

SEMA Show Daily 

3

MPMC Hall of Fame, Class of 2012 

In 1994, a small group of original SEMA-member manufacturing companies formed the World Motorsports Society. Their goal was to refocus collective 

efforts specifically on issues facing motorsports parts manufacturers. Chuck Blum, then president of SEMA, quickly recognized the potential 

of a segment-focused group and brought it under the SEMA banner as the Motorsports Parts Manufacturers Council (MPMC) in 1995. 

Today, the MPMC Hall of Fame honors those who have made significant contributions to MPMC and/or the motorsports parts manufacturing 

segment of the automotive specialty-equipment industry. Nominations are solicited from the MPMC general membership, and an MPMC Hall of 

Fame task force votes on the final selection of inductees based on stringent criteria. The official induction for this year’s honorees will take place at 

the annual MPMC Hall of Fame Breakfast on Friday, November 30, 2012, at the Performance Racing Industry (PRI) Show in Orlando, Florida. 

MPMC proudly congratulates this year’s inductees. Each of the four played a crucial role in the formation of the council and continues to support 

it even today. 

Jim Cozzie 

Jim Cozzie has more than 30 years of experience in the 

automotive aftermarket with companies such as Hurst, B&M 

and Zoom, and he is currently executive vice president at 

RTM Productions. Cozzie was an original MPMC Select 

Committee volunteer and served as the council’s second 

chairman from 1998–2000. Since then, he has been one of 

SEMA’s most active volunteer leaders. 

Cozzie was named SEMA Person of the Year in 2004, served multiple terms 

on the SEMA Board of Directors and was Board Chairman from 2007–2009. 

Keith Dorton 

Keith Dorton established Automotive Specialists in 1965 

and has been turning out race-winning engines ever since. His 

success spans many different motorsports categories, including 

NASCAR, ARCA, Sprint Cars, drag racing and even land 

speed racing. He was also a driving force in the formation of 

the World Motorsports Society (WMS). 

When WMS became the MPMC in 1995, Dorton was 

unable to be a member because his business is not “manufacturing.” Nonetheless, 

he has been a valuable SEMA member and a steady contributor to MPMC 

projects and efforts to this day. 

“When we [MPMC] wanted to do a panel seminar of engine builders at PRI 

last year, I called Keith to pitch the idea,” said MPMC Immediate Past Chair 

Kyle Fickler of Weld Racing. “I think he had the whole panel of six engine 

builders on board the same day. Keith is as much a part of MPMC as anyone 

past or present. We are very pleased to include him in our Hall of Fame.” 


Ron Funfar 

Ron Funfar has been with Hedman Performance since 

1974, working his way through the company from the warehouse 

to his present position as president and CEO. His 

SEMA career seems equally long and storied. 

Funfar has served multiple terms on the SEMA Board of 

Directors, been on numerous committees and task forces, 

chaired the SEMA Show Committee, Nominating Committee 

and Technical Committee, been a member of the Executive Committee, served 

as SEMA treasurer and was inducted to the SEMA Hall of Fame in 2007. But 

as a passionate performance and racing enthusiast, it is Funfar’s involvement 

in forming the World Motorsports Society back in 1994 and pushing for the 

formation of MPMC that paves his way into the MPMC Hall of Fame. 

Chris Thomson 

Chris Thomson has spent his entire career in the automotive 

aftermarket. His experience spans distribution, wholesale 

and retail sales and manufacturing at companies such as Holley, 

Mr. Gasket, Flowtech and Airaid Filter Co., where he is 

currently national sales manager. 

In addition to serving on numerous SEMA committees 

and task forces as well as the SEMA Board of Directors, 

Thomson served three consecutive terms on the MPMC Select Committee. 

During that time, he helped with the completion of the MPMC Business 

Guidelines Manual, proposed the name change of the Media Award to the 

Robert Petersen Award and championed the establishment of the MPMC 

Hall of Fame.



5

SEMA SHOW FEATURE VEHICLE 

Griffin Thermal Products 

Booth #24935 

Vehicle: 2012 Eagle 

Sprintcar 

Exhibitor Website: 

www.griffinrad.com 

Vehicle Builder: Alan 

Barton Motorsports 

Powertrain/Drivetrain 

Type and 

Modifications: Gaerte 

all-aluminum engine; 

Hedman Hedders; 

K&N filters; MSD 

ignition; COMP 

Cams camshaft; Redline 

oil; Goodridge 

hoses; Griffin AB radiator; Winters Titanium driveshaft and lightweight 

quick-change rear end; Fuel Safe fuel cell and 28-gal. lightweight bladder; 

Peterson fuel filter 

Chassis Type and Modifications: Eagle Chassis; Wilwood brakes and 

titanium rotors; DMI hubs and axle; KSE steering; Rod End Supply ends; 

Weld Racing wheels and hubs; AFCO gas shocks; Astro Titanium bolts; Allstar 

steering arms 

Exterior Modifications: HRP shark flat wing 

Interior Modifications: ButlerBuilt aluminum seat; Auto Meter gauges; 

Tel-Tac tachometer; Simpson seat belts; Kenny’s carbon-fiber dash 


Centerforce DYAD Clutch System 

Centerforce strives to provide topof-the-line 

products to today’s market 

for all performance levels. The DYAD 

DS Multi-Disc Clutches by Centerforce 

are now available for ’09–’12 Cadillac 

CTS-V 6.2L LSA with a 26 Spline Disc 

and 168 Tooth Flywheel—the DYAD 

DS PN: 04614847 (pressure plate, disc 

set, floater, lightweight steel flywheel, 

release bearing extension, pilot bearing, 

and hardware). 

This new multi-disc clutch system 

replaces the current pressure plate, disc, 

and flywheel assembly with a higher 

holding capacity system, designed for a 

direct bolt-in replacement. For information 

on this and other applications, visit 

www.centerforce.com. 

The DYAD DS (Drive System) multidisc 

clutch design has been developed to 

meet the needs of modern high-end vehicles. 

Today’s technology has allowed for 

engine torque to exceed unprecedented 

levels and still be driven every day. Drivers 

need a clutch that can offer smooth 

engagement, quiet operation, light pedal 

and high-end holding capacity. 

��No complicated setup or 

adjustments required 

��Fully dampened clutch system 

developed for vehicles with 

extreme power levels 

��Patented ball bearing pressure plate 

��Patented multi-disc floating disc 

and drive disc design 

��Quiet, positive drive floater 

��Smooth engagement and light pedal 

effort 

��High torque capacity up to 

1,300 lb.-ft. at the flywheel 

��Precision balanced 

��Greater longevity 

��Fasteners ��Excellent driver control 

��Comes preassembled for your 

convenience 

��Specification card included! 

Visit Centerforce at booth #24137



7

New Products Preview 

Racing & Performance Products at the 2012 SEMA Show 


Toyo Tires U.S.A. 

Corp., Booth #40029 

Toyo Tire U.S.A. Corp. has released 

the new Toyo Proxes RR, a DOT 

competition tire designed for 

dry tracks. Its symmetric design 

uses two circumferential grooves 

molded to a 4/32nd tread depth 

with additional wear inspection 

holes on the void areas. This raceready 

design eliminates the need for 

tire shaving and provides ultimate 

traction with superior cornering 

force.The racing tread compound of 

the Proxes RR delivers maximum dry 

performance and improved lap times 

for the serious racers competing in NASA 

or SCCA competition.The new Proxes RR has a 40 C A treadwear 

rating and is available in three popular competition sizes: 

205/50ZR15, 225/50ZR15 and P275/35ZR18 87LL. 

Information: www.toyotires.com or 800-442-8696. 

Champion Oil, 

Booth #20062 

Champion Oil unveiled three high-octane 

leaded race fuels for all segments of amateur 

and professional motorsports. The new 

fuels are available in 111-, 114- and 118motor 

octane ratings and are designed for 

competition engines routinely operating 

from green to checker with high rpm, high 

compression, heavy load or sustained speed. They are blended to achieve a 

high motor octane number and fast burn speed to ensure engine protection. 

These fuels are not street legal and are intended for off-road and racing use 

only. Champion Race Fuels will be competitively priced in 5-gal. containers 

and 55-gal. drums and available through Champion Distribution or F.O.B. 

Clinton, Missouri. Information: http://ChampionsUseChampion.com or 

800-821-5693. 

Maradyne High Performance Fans, 

Booth #22923 

The Mach Two Series Dual 11-in. Fan (PN MM22K) provides increased 

horsepower, more cooling and better fuel efficiency for big-block applications. 

This straight-blade puller fan uses two 225 watt motors and wide paddle 

blades for maximum airflow of 2,760 cu. ft. per minute (CFM) with a 22.0 

amp draw. Mach Two fans measure 23.5-in. x 15.75-in. high and have a slim 

profile of 3.80-in. deep, allowing them to fit many aftermarket radiators whose 

core is 24-in. wide, including most Chevrolet Tri-5 applications. Available 

in a side-flanged model (PN MM22KS) and a top/bottom flanged option 

(PN MM22KT). Optional wire harnesses are sold separately and include an 

adjustable relay harness (PN MFA100), a dual fan adaptor (PN MFA111), a 

185º temperature switch (PN MFA102) and a 195º temperature switch (PN 

MFA103). Information: www.maradynehp.com or 800-435-7953. 

Lingenfelter Performance Engineering, 

Booth #24655 

The NCC-001 Nitrous Control Center 

(PN L460150000) is a two-stage progressive 

nitrous controller with on-board display, 

programming and data logging along with 

USB-based PC connectivity capabilities. 

The NCC-001 can store three nitrous configurations 

on-board, allowing users to switch between the programs using the 

controller buttons, and an unlimited number of configurations on users’ PCs. 

Features independent progressive nitrous and fuel control for each stage of 

nitrous, allowing for user-adjustable delays on nitrous enable versus fuel enable 

times. Lingenfelter’s NCC-001 Nitrous Control Center gives users the ability 

to modify nitrous based on time, RPM, vehicle speed and throttle position. 

Information: www.lingenfelter.com or 260-724-2552. 

Viking Performance Inc., Booth #24333 

Viking Performance Inc. is proud to unveil its new made-in-the-U.S.A. double adjustable shocks for drag racing, street 

performance and hot rods. Viking shocks are lightweight aluminum with a clear anodized finish, and feature 19 positions 

each of independent compression and rebound adjustment, for a total of 361 valving combinations. Bearing shocks feature 

all-steel bearings, are rebuildable and revalveable, and every shock is hand built in our Lakeville, Minnesota, facility, 

dyno tested and serialized. Viking shocks are available in coil-over or smooth body for all of the most popular custom 

mount and bolt-in stock mount applications. Shocks come complete with mounting hardware. Add Viking’s ultralightweight, 

high travel, high performance, made-in-the-U.S.A. coil springs for the ultimate package. Shocks start at just 

$169.95 MSRP, with deep deals available for qualified accounts. Information: www.vi-king.com or 800-236-6001. 

Continued on page 16

#SEMAShow | SEMA Show Daily 

9

AUTHENTIC PERFORMANCE 


With You Every Mile. 

The Mopar® name has long been emblazoned on race cars greeted by checkered fl ags, on boxes 

left over from a weekend of wrenching, and on shirts belonging to the master technicians of all 

Chrysler vehicles. Its rich history is born not just of parts, but of life-long connections made at 

those tracks, garages and service bays. Mopar is with you the moment you get your new keys 

and for every mile thereafter. Mopar Accessories help personalize your ride. On the long road 

© 2012 Chrysler Group LLC. All Rights Reserved. Chrysler, Jeep, Dodge, Ram, SRT, Mopar and HEMI are registered trademarks of Chrysler Group LLC.

ahead, Mopar assures you with expert maintenance, made-for-your-model parts and Vehicle 

Protection plans. It engages you with online Mopar Owner Connect and introduces you to fellow 

enthusiasts. Welcome to Mopar Nation. In the world of cars, trucks and SUVs, it’s a very nice place to 

be. Visit us at mopar.com, join in at facebook.com/mopar, follow us on twitter.com/offi cialmopar 

and check us out at youtube.com/mopar. 

COME VISIT US AT SEMA AT BOOTH 43131 AND AT AAPEX AT BOOTH 6230 

FIAT is a registered trademark of Fiat Group Marketing & Corporate Communication S.p.A., used under license by Chrysler Group LLC. Printed in U.S.A. 

#SEMAShow | SEMA Show Daily 11

eBay Motors Customized Vehicles on Display 

Don’t miss the eBay Motors exhibit 

in the DUB Live Area, featuring all 

four fully customized vehicles from the 

BUILT from eBay web series. The four 

garage teams unveil the vehicles to the 

SEMA audience today at 3:00 p.m. 

The vehicles were built when team 

captains from four Source Interlink 

Media publications selected the four 

garages, said Matt Boice, vice president 

of the Enthusiast Media Group 

of Source Interlink Media. Hot Rod 

magazine selected Mackey’s Hot Rods 

in Huntington Beach, California, to 

complete a ’68 Chevrolet G20 Van 

supporting The Semper Fi Fund. Four 

Wheeler selected Off Road Evolution 

in Fullerton, California, to build its 

’70 Grand Cherokee Commando 

supporting the California Trail Users 

Coalition. European Car chose GSR 

Autosport in Lake Forest, California, 

to build an ’84 Porsche 911 supporting 

SEMA Cares. And Lowrider chose 

Duran’s Quality Painting in Baldwin 

Park California, to complete a ’66 

Chevrolet El Camino supporting the 

SEMA Memorial Scholarship Fund. 


Don’t miss the eBay Motors exhibit in the DUB Live Area, featuring all four fully customized vehicles from the BUILT from eBay web series. 

SEMA Show attendees are encouraged 

to stop by to pick up an autographed 

poster of the vehicles. They 

can also take a picture with one of the 

vehicles and upload it to Twitter using 

the hashtag #BuiltfromeBay to enter a 

daily prize drawing. 

Or check out the MyVehicles profile 

for each of the BUILT vehicles 

and learn how to create a profile of 

your own; watch footage from the 

BUILT Series; and vote for your 

favorite after-market accessory—all 

of which the garage teams bought 

from eBay!


SEMA Show Daily 13

Pinewood Builders Challenge 

October 30–November 1, HRIA Booth and Auction on eBay 

Each year, some of the nation’s best 

hot-rod and custom-car builders compete 

in the HRIA Pinewood Challenge. 

Builders are given a block of wood, 

four months and very few limitations 

(the car must fit the track’s dimensions 

and no propulsion systems were 

allowed), and they then create their 

own one-of-a-kind pinewood race cars. 

These miniature hot rods are actually 

raced at the annual SEMA Pinewood 

Drag Races in California (the car built 

by Derek White of Street Vizions won 

that race this year); however, the true 

value of these cars is the creativity and 

craftsmanship that go into their design 

and build. 

Participating builders included 

industry luminaries Baer Brakes, B Rod 

or Custom, BS Industries, Bubba’s East 

Coast Rods & Customs, Goodguys 

Rod & Custom Association, Goolsby 

Customs, Greening Auto Co., Johnny’s 

Auto Trim, Kaucher Kustoms, Lokar 

Inc., No Joke Upholstery, Rich Evans 

Designs, Spanky’s Hot Rods, Strange 

Motion and Street Vizions. 

DRIVE THE WORLD’S LARGEST FLEET 

OF EXOTIC CARS ON A RACETRACK. 

And brag for years. 


Exquisitely crafted pinewood cars, built by some of the most celebrated shops in the 

industry, will be auctioned for charity. The cars are on display in booth #23395. 

Each of the cars are on display in 

the HRIA Booth #23395 during the 

SEMA Show as well as during the 

HRIA Reception (Wednesday, October 

31, 5:15 p.m.–8:30 p.m., LVH 

Ballrooms A–B). 

Between October 30 and November 

8, 15 custom pinewood cars will 

be up for auction via eBay, and the 

proceeds will go to support SEMA 

Cares and its two children’s charities—Childhelp 

and Victory Junction 

Camp. Simply search “HRIA Pinewood” 

on eBay for your chance to 

own a custom Pinewood hot rod from 

a legendary builder. 

VISIT EXOTICS RACING IN THE FRONT SILVER LOT AND AT BOOTH 30273. 

To schedule your laps, call 702.405.7223. For Group Event information, email: groupevent@exoticsracing.com 

EXOTICSRACING.COM � 702.405.7223 � FROM $199 FOR 5 LAPS � 14 MODELS TO CHOOSE FROM 

Aftermarket 

Foundation 

Launches 

New Website 

Established 52 years ago, the Aftermarket 

Foundation has helped countless 

members of the automotive aftermarket 

who, because of a catastrophic illness or 

terrible accident, have fallen on hard 

times with no place to turn. Recently, 

the foundation launched a new website, 

www.aftermarketfoundation.org. 

“When we receive a case, we vet 

it completely, ascertain the problem, 

make certain that all government 

agencies have been tried and then we 

attempt to help make up the monthly 

shortfall,” said Joe Mittelman, Aftermarket 

Foundation vice president. 

Comments left on the website are 

not only from Foundation recipients, 

but also board members, headed 

by Chairman Don Schlenger and 

President Bob Hirsch. All 29 board 

members are major players in the 

automotive aftermarket and represent 

many of the major aftermarket 

corporations and trade associations, 

including SEMA. A list of supporting 

donors is displayed on the website, 

www.aftermarketfoundation.org.



New Products Preview 

Racing & Performance Products at the 2012 SEMA Show 

continued from page 8 

DeatschWerks 

Booth #20646 

The new DeatschWerks BRZ/FR-S port injectors, which according 

to the company, are capable of propelling the stock 200 hp BRZ/FR-S to 

more than 500 hp, are available in 450cc, 700cc and 900cc sizes to fit all 

needs ($329, $329 and $429 respectively for a set of four). These are EV14 

(compact) injectors, so they have drop-in fitment in the BRZ and FR-S, 

which dramatically simplifies installation. 

The BRZ/FR-S injectors are flow balanced, 

E85-compatible and include 

a 12-month warranty. Information: 

www.deatschwerks.com or 

800-419-6023. 


Kooks Custom Headers 

Booth #21647 

Kooks Custom Headers has spent the last four years developing a 

high-flow catalytic converter that both makes horsepower and is 

eco-friendly. Named the “GREEN” catalytic converter, according 

to the company, it is 49-state EPA legal and will not set off your 

check engine light. The new units are only available from Kooks 

Headers and Exhaust and are being unveiled at this year’s SEMA 

Show. Information: www.kookscustomheaders.com or 

866-586-5665.



18 SEMA Show Daily

1,100 Exhibitors! 

3,200 Booths! 

38,000 Buyers! 

Race Industry Week 2012! 

Machinery Row! 

register today: 

Where Racing 

Gets Down 

to Business 

November 29 – December 1, 2012 

http://prishow.org/onlinereg12 

Register for the PRI Trade Show in our booth, then 

receive your show credentials in the mail before 

departing to Orlando. 

We’ll reserve hotel accommodations for you, too! 

Come See Us At SEMA: 

Booth #22625 

Delivering Business Opportunities for 25 years! 

�� 



RACING & PERFORMANCE 

Continued from page 3 


Coverite Industries Inc. ....................22823 

Coverking ..............................20513 

CP-Carrillo LLC ..........................23128 

Craftsman ..............................21229 

Crane Cams.............................25217 

CSF Cooling-Racing & High Performance Division .21533 

Cusco USA Inc./Winmax....................21521 

Custom Paints Ltd.........................25079 

Dart Machinery/Industrial Evolution ...........20722 

Darton Sleeves ..........................21210 

Dash Designs ...........................22720 

David Carey Inc. .........................33223 

Davies Craig Pty. Ltd.......................35229 

Daystar Products .........................23659 

DCI Performance Products..................25128 

DeatschWerks ...........................20646 

Defenderworx ...........................20259 

Delta Tech Industries LLC ..................22729 

Demon Carburetion .......................22525 

Depo Racing Technology Co. Ltd..............20045 

Derale Performance.......................22337 

Design Engineering Inc.....................20113 

DevilsOwn Injection .......................20759 

DiabloSport .............................20013 

Diamond Eye Performance..................20564 

Different Trend Inc. .......................20647 

Dimsport ...............................24427 

Disc Brakes Australia......................23516 

DJ Safety...............................21719 

Doug Thorley Headers . . . . . . . . . . . . . . . . . . . . .24737 

Drew Technologies........................22824 

DRP Performance Products .................20769 

DSPORT Magazine........................24817 

D.S.S. Racing............................23320 

Dynapack Dynamometers ..................20671 

Dynatek Technologies .....................21202 

Dynocom Industries.......................20123 

Dynojet Research.........................20343 

Dynomax ...............................25131 

Dynotech Driveshafts......................20751 

Eagle Specialty Products Inc.................23631 

Easy Performance Products .................21745 

Eaton Performance Products ................23043 

EBC Brakes .............................24975 

Edelbrock Corp. ....................22538, 22643 

Edge Products/Superchips..................23243 

Eibach .................................23265 

Eight Stack Fuel Injection ..................21721 

E-Motion Products ........................22826 

E-MOTION USA ..........................20565 

E-MOTOR USA Inc.........................21234 

EMPI Inc. ...............................23035 

ENEOS Motor Oil .........................31273 

Energy Suspension .......................22967 

Engine Builder Magazine ...................23428 

Engine Pro..............................25121 

EnvisionTEC.............................32266 

ESAB Welding & Cutting Products . ...........21401 

E-Stopp ................................20622 

E3 Spark Plugs ..........................24216 

Everlast Power Equipment ..................24432 

Exedy Globalparts Corp.....................20053 

Exospeed Racing Wheels ...................21206 

Exotics Racing ...........................30273 

Extreme Outback Products .................22927 

E-Z UP International Inc. ...................20570 

Factory Five Racing Inc.....................23927 

FAST (Fuel Air Spark Technology .......22613, 22713 

Featherlite Inc............................20713 

Ferrea Racing Components .................24329 

Fidanza (Flywheels & Clutches) ..............22732 

Finixx New Technology Co. Ltd. ..............24921 

Firestone Industrial Products . . . . . . . . . . . . . . . .23013 

FK Rod Ends ............................24981 

Flex-a-lite Consolidated....................22513 

Flitz International Ltd. .....................23813 

FLO~PRO Performance Exhaust..............21661 

FMS Automotive/ATS Design ................20241 

Forecast Product Development Corp.. .........24122 

Fragola Performance Systems ...............24981 

Frana Vehicles ...........................23216 

FRAP ..................................21707 

Fuel Doctor .............................24921 

Fuelab .................................21646 

Garrett by Honeywell ......................24613 

GFB...................................20666 

G-Force Racing Gear . . . . . . . . . . . . . . . . . . . . . .20050 

GGB Bearing Technology ...................20066 

Gibson Performance Exhaust ................22961 

Gold Eagle Co............................20133 

Golden State Gear . . . . . . . . . . . . . . . . . . . . . . . .24031 

Goodridge USA Inc. .......................24213 

GoPro .................................20353 

Granatelli Motor Sports Inc. .................23723 

Grant Products...........................22427 

Grassroots Motorsports ....................24425 

Green Filter USA .........................24237 

GreenLight..............................30251 

Griffin Thermal Products ...................24935 

Ground Force Suspension ..................24237 

GROWit LLC.............................23720 

Haitima Corp.............................21713 

Haltech Engine Management Systems. ........20266 

Hamsar Diversco Inc.......................23425 


H&R Special Springs LP. ...................21601 

Hangzhou Changzhi Parts Co. Ltd. ............25120 

Hangzhou Farfly Auto Parts Ltd.. .............34222 

Hangzhou Haihua Import & Export Co. Ltd. .....33221 

Hangzhou Magic Power Racing Parts Ltd. . .....21737 

Hawk Performance Products Group ...........23351 

HD Performance Auto Parts Co. Ltd.. ..........20664 

Heartthrob Exhaust . ......................23522 

Heatshield Products. ......................23831 

Hedman Performance Group . ...............22543 

Hefei Royal Ching International Trading Co. Ltd.. .32262 

Hella Inc. ...............................22526 

Hellwig Products Co. Inc.. ..................20371 

High Performance Gear . ...................24623 

Hi-Lustre Car Care Products ................20034 

Hi-Tach Oil. .............................33266 

Holley Performance Products. ...............22667 

Hoodlift by Warrior Products ................20079 

Hotchkis Sport Suspension .................21261 

House of Kolor by Valspar . .................23513 

Howards Cams ..........................23724 

HPP Heide Performance Products ............25167 

HP Tuners LLC ...........................23124 

HRE Wheels .............................22359 

Huichang Company . ......................20644 

Hypertech Inc. ...........................20613 

Hypertherm Inc.. .........................24783 

ID4motion . .............................31250 

IMIS-International Motorsports Industry Show . . .20727 

Industrial Injection Diesel Performance . .......20167 

Inglese. ..........................22613, 22713 

Injen Technology Co. . .....................21435 

Innovate Motorsports. .....................22819 

inTech Trailers ...........................21759 

Intense Automotive Design Research 

and Development .......................24217 

Intercomp . .............................20766 

Intro-Tech Automotive Inc. ..................24775 

Invictus by S-MAX ........................20545 

IPCW . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .20663 

I Performance . ..........................24751 

Ironclad Performance Wear . ................25267 

ISC Suspension North America. ..............38197 

ISIS Power. .............................24959 

ISSPRO Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .24233 

JAMAR Performance by Belt Drives Ltd.. .......21216 

JDM Sport ..............................21651 

Jet-Hot High Performance Coatings. ..........24717 

JET Performance Products. .................23613 

JE Pistons . .......................22820, PS006 

Jiangsu Chaoli Electric. ....................23221 

Joe Gibbs Driven Racing Oil. ................25117 

JRi Shocks .............................21551 

Justice Brothers Inc. . .....................22922 

Kaeser Compressors Inc.. ..................20253 

Kamak Dynamics. ........................20163 

K&N Engineering Inc.. .....................22943 

K&P Engineering . ........................20012 

Kawasaki Turbo System. ...................21749 

KC HiLiTES Inc. . .........................23637 

KD Kanopy. .............................22828 

Kennol Performance Oil ....................35288 

Keystone Automotive Operations Inc. .20278, 20378, 20578 

K-Mac Suspension. .......................20276 

Kombat T98 Luxury Armored SUV ............25033 

KONI Shock Absorbers. ....................23835 

Kooks Custom Headers . ...................21647 

Koyorad Racing . . . . . . . . . . . . . . . . . . . . . . . . . .20537 

K-Tuned. ...............................24797 

KW Automotive North America Inc.. ...........24535 

L.A. Sleeve Co. ..........................20555 

LDK-Deyuan Bearing Factory. ...............35243 

Leonardo Diagnostic Tool. ..................25027 

Liang Fei Industry Co. Ltd. ..................20640 

Light Racing ............................20233 

Lincoln Electric Co. . ......................23525 

Lingenfelter Performance Engineering .........24655 

Link Engine Management ..................34261 

Litespeed Racing .........................24023 

Lithium Pros ............................22932 

Livernois Motorsports & Engineering LLC. ......20078 

Longevity Welding . .......................25271 

LUBER .................................25025 

Mackin Industries Inc. . ..............22813, 22913 

MagnaFlow Exhaust Products . ..............23543 

Magnum Performance Turbos . ..............25265 

Magnuson Products. ......................24643 

MAHLE Motorsports. ......................20547 

Manley Performance Products ...............22519 

Maradyne High Performance Fans ............22923 

Marshall Instruments. .....................23421 

MasterCraft Safety. .......................24033 

MAVTV.................................34265 

McGaughys Suspension. ...................21415 

McLeod Racing LLC. ......................22837 

ME Wagner Performance ...................20767 

Mechanix Wear Inc. .......................24835 

MechMan Alternators. .....................21755 

Meguiar’s Inc. . ..........................23643 

Mentor Parts International Co. Ltd.. ...........21220 

Meyers Publishing ........................22439 

Meziere Enterprises. ......................23225 

MFactory Competition Products ..............21731 

Midwest Control .........................20060 

Militec USA . ............................25220 

Miller Electric Manufacturing Co.. ......24013, 24117 

Milodon Inc.. ............................22735 

Mirai Powersports . .......................21733 

Mitsubishi Turbo .........................30281 

Mittler Bros. Machine & Tool . ...............20533 

Mobil 1 . ...............................24243 

Moroso Performance Products. ..............22417 

Mothers Polishes-Waxes-Cleaners. ...........22557 

Motive Gear. ............................23567 

Motor State Distributing. ...................25125 

Motovicity Distribution .....................25157 

Motul. .................................24523 

MSD Performance . . . . . . . . . . . . . . . . . . . . . . . .23127 

Mustang Dynamometer ....................21241 

NASCAR. ...............................22299 

National Emblem Inc.. .....................22728 

National Hot Rod Association ................22329 

National Performance Warehouse/Speed Warehouse. .23621 

NC CAR . ...............................34224 

Neutron Motorsports/Eliminator Truck Accessories 20157 

NGK Spark Plugs .........................23313 

Ningbo Henri Development Trade Co. Ltd. . .....20761 

Ningbo Racing Performance Products Co. Ltd.. . .23423 

Ningbo Sunrising Silicone Hose Co. Ltd.. .......20662 

Ningbo Xinlu Polyurethane Industrial Co. Ltd.....20658 

Ningbo Yinzhou GNS Auto Parts Co. Ltd.. .......20623 

Northern Factory Sales Inc. . ................20526 

NRG Innovations .........................24791 

Objet Geometries. ........................24332 

ODYSSEY Battery by EnerSys. ...............24967 

Ohlins USA. .............................21515 

OPTIMA Batteries. ........................22755 

OS Giken ...............................20127 

PaceSetter Performance Products . ...........22829 

Painless Performance Products . .............22657 

Palmer Performance Engineering. ............20523 

Penske Racing Shocks. ....................25017 

PERDE .................................21767 

Performance Auto & Sound Magazine . ........24415 

Performance Bearing ......................20775 

Performance Business Magazine .............22523 

Performance Electronics Ltd. ................20044 

Performance Racing Industry. ...............22625 

Performance Tube Bending Inc. . . . . . . . . . . . . . .20559 

Perma-Cool Products. .....................23324 

PerTronix Performance Products . ............22421 

Phenix Industries .........................20365 

Pilot Automotive. .........................44326 

Pin Hsiu Rubber Co. Ltd. . ..................21201 

Pirngder Industry Co. Ltd. ..................25227 

Pitboxes.com. ...........................20177 

PLX Devices. ............................20327 

PML Inc. ...............................23826 

Popular Mechanics Magazine ...............20016 

Power Stop . ............................22435 

PPE ...................................21255 

PPG Industries Inc.. .......................24501 

Premier Performance. .....................21327 

Prestolite Performance/Mr. Gasket. ...........22531 

Procar Custom Seating Systems by SCAT . .....22635 

ProCharger .............................24121 

Procomp Electronics Inc. ...................20737 

ProHeader Inc.. ..........................23117 

Projx Auto Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . .24629 

Prosport Gauges Inc. . .....................21211 

PROTHANE Products . .....................24037 

PRW Industries . .........................23217 

Pulstar. ..........................20025, PS013 

Pypes Performance Exhaust ................21527 

QA1...................................23255 

Quarter Master ....................22613, 22713 

Quarter Mile Foundation/Project 1320 .........10900 

Quick Time Performance . ..................24433 

Race Car Dynamics Inc./RCD Suspension . .....21349 

RaceDeck ..............................21501 

Racer Media & Marketing Inc. . ..............21701 

Race Ramps ............................21215 

Raceway Garage Tile Manufacturing . .........21226 

RacingJunk.com . ........................20633 

Racing Power Co. ........................23817 

Ram Air SS .............................35245 

Rancho ................................25131 

Rancho/Dynomax. ........................25131 

Rapid Scan 3D. ..........................32245 

RCF Technologies Inc. . ....................32277 

Redhorse Performance ....................25223 

Red Line Synthetic Oil Corp. ................22725 

REMUS Innovation ........................20227 

RHS (Racing Head Service) . ..........22613, 22713 

Richard Petty Driving Experience .............21258 

Road Magnet Performance Springs . ....20076, PS014 

Road Rage Gages LLC .....................21715 

Robert Pond Motorsports ...................21723 

Rockland Standard Gear Inc. . ...............20753 

Romeo Ferraris USA. ......................25163 

Ron Francis Wiring. .......................24829 

Ross Racing Pistons ......................23625 

Royal Purple ......................23713, PS017 

Sanctiond Automotive Group . ...............25055 

S&B Filters Inc. . .........................23537 

SCAT Enterprises Inc.. .....................22637 

Scotchman Industries . ....................20553 

SCT Performance. ........................21423 

Sebring Tuning/Jim Cook Racing .............23321 

Seibon Carbon. ..........................21613 

SEMA Data Co-op . .......................20579 

7th Phase Inc. . ..........................20771 

Shanghai Jiawen Performance Industries Co. Ltd. 32237 

Shanghai Neway Insourcing Co. Ltd. . .........21711 

Sharpe Products .........................21757 

Shining Monkey Corp. .....................20069 

Shop Crane by Gorbel .....................20747 

SICOM Composite Ceramic Brakes and Clutches . . 30219 

Simpson Race Products....................21705 

SIRIUS Light Technology Co. Ltd. .............20636 

SLP Performance Parts Inc. . . . . . . . . . . . . . . . . .21343 

Snappin Turtle Tie Downs ..................21547 

Sniper Motorsports Inc. ....................22624 

Snow Performance Inc. ....................20117 

Sonnax Industries ........................20038 

Source Interlink Media.....................22743 

SPAL USA ..............................24437 

SPC Performance.........................20233 

SPDi Spark .............................37197 

SPEC Clutches & Flywheels .................21537 

Spec-D Tuning...........................20141 

Specialty Auto Parts/Proform ................22367 

Specialty Products Co......................20233 

Speed Dawg Shift Knobs ...................20176 

Spring Mountain Motorsports................20653 

Sprint Booster USA/HSD Suspension USA ......21511 

Sprintex Superchargers ....................20171 

Spyder Auto.............................24761 

Squash Performance ......................21709 

SR*S TUNING............................33268 

Stabilus ................................24733 

Stage 8 Locking Fasteners .................23121 

Standard Motor Products Inc.................24130 

Standard Suspension......................20267 

Start Pac ...............................38194 

Stewart Warner ..........................22317 

StopTech/Power Slot ......................23057 

Strange Engineering/US Gear Corp. ...........22618 

Stratasys 3D Printers & Production Systems ....23913 

STS Turbo ..............................23822 

SuperFlow Dynamometers & Flowbenches .....21505 

SuperPro Suspension......................23323 

Super Toy Products by Farrow Fabricating ......20745 

Surf City Garage .........................25175 

SWAY-A-WAY ............................21254 

Swisstrax Corp. . . . . . . . . . . . . . . . . . . . . . . . . . .21321 

Synapse Engineering Inc....................21741 

Synchrotech Transmissions Inc...............21729 

TABZONE ...............................25016 

Taizhou Hengxin Auto Parts Co. Ltd............20654 

Tanabe USA Inc...........................25021 

Taylor/Vertex ............................23437 

TCI..............................22613, 22713 

TechAFX Inc. ............................30269 

Techflex Inc. ............................23029 

Tech Line Coatings Inc. ....................20561 

TEIN USA Inc.............................24917 

Thermo-Tec Performance Products ...........23213 

Tokico Performance Shocks.................24323 

Top Street Performance ..............20527, 20632 

Torco International Corp/Torco Oil ............23917 

Total Seal Piston Rings ....................24337 

Trans Am Depot ..........................24131 

Traxxas ................................21313 

Trick Flow Specialties .....................23731 

Trick Tools ..............................20019 

TRUFIBER ..............................20153 

TTS Inc.................................24029 

Tuned by Matrix..........................24428 

TurboDirect South Africa ...................25178 

Turbonetics Inc. ..........................23735 

UCoat It ................................21543 

United Engine & Machine Co.................23113 

Unitycoon Co. Ltd. ........................21200 

US Speedo/Motor City Products ..............21235 

Valair Inc................................20668 

Vibrant Performance ................24128, 24543 

Viking Performance Inc.....................24333 

Vision X Lighting .........................20271 

V-MAXX USA ............................20014 

VMS Racing.............................20667 

Volant Cool Air Intakes.....................25037 

Vortech/Paxton...........................23063 

VP Racing Fuels....................22930, PS008 

VWerks ................................24701 

Walbro/TI Automotive......................20637 

Wa-Line Industrial Co. Ltd...................24524 

Wanda Refinish ..........................24649 

Wavetrac ® Differentials ....................23727 

Weddle Industries ........................24823 

Weld Racing LLC .........................24955 

Whiteline Suspension......................24723 

Whitman Manufacturing Corp. ...............33265 

WHOOSH! Inc. ...........................20170 

Wilwood Disc Brakes......................24943 

Winjet Automotive Inc. .....................20546 

Wiseco/K1 ....................23016, PS005, 007 

Woolf Aircraft Products Inc. .................20366 

World Products ..........................22532 

Wossner Pistons .........................20643 

XRP Inc.................................24635 

XS Power Batteries .......................23417 

Yuhuan Shengyu Machinary Factory ..........21735 

Yuhuan Xinyuan Chang Machinery Co. Ltd. .....20672 

Yukon Gear & Axle ........................20033 

Zeitronix Inc. ............................24229 

ZEX .............................22613, 22713 

Zhejiang Sinma Automotive Suspension Co. Ltd. .34260 

Zibo Qiwangda Mechanical and Electrical 

Equipment Manufacturing Co. Ltd. ..........35284 

zMAX Micro-lubricant/US LEGEND CARS .......34243

Scosche Industries Cellcontrol Prevents 

Distracted Driving Behind the Wheel 

One of the biggest threats to road 

safety is the epidemic of cell phone 

usage while driving, especially among 

teens. According to a recent article by 

USA Today, automobile crashes are 

the leading cause of death for teens in 

the United States. The risk is highest 

for young males. Texting, talking and 

e-mailing distracts young drivers, elevating 

the risk of an automobile accident. 

Scosche Industries, an innovator in the 

automotive aftermarket industry, can 

help teens “drive right” with its new Safe 

Driving System—cellCONTROL— 

that disables the distracting functions 

of a smartphone while driving. 

Scosche’s Safe Driving System automatically 

disables the most distracting 

functions of a smartphone, including 

handheld phone calls, texting and 

e-mailing capabilities. As the vehicle 

begins to move, cellCONTROL automatically 

connects to the user’s phone 

via Bluetooth to disable distracting 

functions. The system is completely 

tamper-proof and will automatically 

alert the system’s administrator with any 

removal, deactivation or other misuse. 

“The temptation to use a cellphone 

behind the wheel is far too great especially 

among teens,” said Kas Alves, 

executive vice president, Scosche Industries. 

“cellCONTROL will give parents 

piece of mind that their kids are less distracted 

while driving.” 

Joel Feldman lost his 21-year-old 

daughter Casey as a distracted driver hit 

her while she was crossing the street. As 

founder of the Casey Feldman Foundation, 

which sponsors the End Distracted 

Driving organization dedicated 

to inspiring individuals and communities 

to take action to end distracted 

driving, Feldman dedicates his time 

speaking about this issue. 

“Nearly all teens I talk to say their 

parents drive distracted; and, at times 

with them in the car,” he stated. “As 

parents, we need to set the example for 

our children; we can’t ask them to drive 

safely when we take chances. It should 

not take a personal tragedy for all of us 

to change the way we drive.” 

Scosche’s Safe Driving System easily 

connects to a vehicle’s OBD2 port and 

communicates with the smartphone 

in the vehicle. All vehicles sold in the 

United States from 1996 forward come 

standard with an OBD2 port. Setup 

is simple: first, customers will register 

the product online then install the 

application on the user’s smartphone 

and plug the trigger into the car. Out 

of the box, Scosche’s Safe Driving 

System will enable phone calls with 

a hands-free device and completely 

disengages texting, e-mailing, web 

access and applications on a smartphone. 

Users can still play music from 

their phones. 

Upgradeable features include reporting 

capabilities (such as mileage and 

average speed) and enable the administrator 

to have further control of what 

is disabled on the users’ phone. Additionally, 

users can enable a multi-license 

account for multiple phones. Users may 

even qualify for insurance discounts with 

the use of the Scosche cellCONTROL. 

Some alarming statistics from the 

National Highway Transportation and 

Safety Authority (NHTSA) indicated the 

following: 

�� 

reports of distracted driving. 

�� 

related crashes, 995 involved reports of a 

�� 

in distraction-related crashes). 

��- 

�� 

�� 

�� 

have been distracted while driving. 

“Accidents can happen in an instant,” 

continued Alves. “Teens need to understand 

that it’s not worth risking their lives 

for that text or call.” 

Scosche’s cellCONTROL Safe Driving 

System retails for $129.95 and is available 

at www.scosche.com and specialty retailers. 

Visit the website for additional information 

or find Scosche on www.Facebook. 

com/ScoscheCarAudio or www.Twitter. 

com/scosche. 


MOBILE ELECTRONICS 

& TECHNOLOGY 


Absolute USA............................11620 

Accele Electronics Inc......................11531 

Access 2 Communications Inc. ..............11739 

Add.On.Auto ............................11810 

AE Distributing...........................11427 

AEW...................................11616 

AJIN Industrial Co. Ltd. ....................11355 

Aopec Automotive Parts Co. Ltd. .............11466 

ARC Audio ..............................11617 

ATP Product Inc. .........................11877 

Audiovox Electronics Corp...................11317 

Autoequips Tech Co. Ltd. . . . . . . . . . . . . . . . . . . .11723 

Auto-i (Canada) Corp. .....................11660 

AutoAPIa ...............................36238 

Autosim ................................11478 

AutoTrickz ..............................11828 

Beanco Technology LLC....................37195 

Beat-Sonic..............................11661 

Blueocean Networks Co. Ltd.................11572 

Boss Audio Systems ......................11835 

Bracketron..............................11673 

Brandmotion ............................11469 

Cable Builders Inc.........................11543 

Cablejohn Electronics .....................11961 

Cobra Electronics.........................11551 

Crimestopper Security Products Inc. ..........11760 

CWB Electronics Inc. ......................11967 

Davis Instruments ........................11410 

Dongguan New Top Auto Parts Co. Ltd. ........11770 

Double Summit LLC.......................11681 

DriveNTalk ..............................11647 

Earthquake Sound Corp. ...................11431 

Everise Industries (S.Z.) Ltd. ................11965 

Function Electric Inc. ......................11483 

Galmax-GX Lights ........................11883 

Garage Armour ..........................38215 

Genesis International Holdings...............11580 

Global Media Industry Group Co. Ltd...........11643 

Golden Dragon Electronic Manufactory ........11482 

Gospell Smarthome Electronic Co. Ltd. ........11470 

Gryphon Mobile Electronics LLC .............11455 

Guangdong LFF Security Equipment Co. Ltd. . . . .11571 

Guangzhou Car-Union Auto Accessories Co. Ltd. .11939 

Guangzhou Xin Jun Yue Trade Co. Ltd..........11576 

Guangzhou Yichenglong Car Accessories Co. Ltd. 11523 

Guangzhou Yidi Electronic & Technology Co. Ltd. 11667 

Hayashi Telempu North America .............11945 

Heininger...............................11722 

Howard Keys Co. .........................11738 

Integrated Services of Quality Assessment......11472 

INTRAPHEX .............................11547 

Intrepid Control Systems ...................11611 

Kawaii Corp. ............................35239 

KICKER ................................11339 

Kinetik .................................11717 

Kleinn Air Horns..........................11773 

LED Post ...............................11764 

LightSpeed Automotive Technology LLC........11971 

LiveViewGPS Inc..........................11973 

Maisun ................................11975 

Massive Audio ...........................11579 

Metra Electronics.........................11841 

MITO Corp. .............................11517 

Mobileye Inc. ............................11510 

Mocar America ..........................11473 

MotorDriveCam ..........................11981 

Myron & Davis by Johnson Safety Inc..........11461 

Nimbo LLC..............................11822 

911Signal Technology Inc. ..................11476 

Ningbo Hualian Electronic Science 

& Technology Co. Ltd.....................11555 

Nokya .................................11411 

ODE Auto Parts Co. Ltd. ....................11567 

ORACLE Lighting ...................11331, PS016 

PanaVise Products Inc......................11727 

Papago Inc. .............................11480 

Parrot .................................11677 

Pioneer Car Electronics ....................11761 

Poron USA Inc............................11525 

Power Acoustik Electronics .................11853 

Precision Interface Electronics...............11624 

RAM Mounting Systems....................11623 

R-BLOX Sound Control Inc. .................11582 

REDTAIL Telematics .......................11977 

RePlay XD ..............................30233 

ReverseGUARD ..........................11772 

Rosen Entertainment Systems ...............11817 

Rostra Precision Controls Inc. ...............11753 

ScanGauge-Linear Logic ...................11557 

ScanTool.net ............................11610 

Scosche................................11825 

SecureConnex ...........................11327 



Brought to you by 

Sony XAV-701HD Provides 3D Graphics 

and Superb Quality Design 

The new XAV-701HD in-dash A/V receiver features 

a high-quality WVGA panel display with full touchscreen 

capability and universal smartphone connectivity, 

enabling users to control music and apps on their 

compatible smartphones. The XAV-601HD car stereo 

is the first to feature compatibility with MirrorLink, an 

emerging technology standard for controlling a nearby 

smartphone from the steering wheel or via dashboard 

buttons and screens. Sony’s MirrorLink head units are 

now compatible with the Samsung Galaxy S3, in addition 

to Nokia phones. 

The model also features Passenger App Control, which 

allows connection of an iPhone or iPod (via USB) to 

project video and compatible applications onto the 

screen of the receiver. In addition, the receivers support 

projection and control of GPS by Telenav, a leading 

navigation application available from the App Store 

on iTunes. 

For map guidance without a smartphone, an optional 

TomTom navigation system with external GPS unit 

upgrade is available on the receiver, providing access to 

preloaded maps of the United States and Canada. 

The XAV-701HD also features an advanced graphical 

user interface with three-dimensional screen visualizers 

and ultra-fast response. Users have the freedom to customize 

the receiver’s wallpaper or choose from a number 


of preset screen visualizers. The interface also displays 

album artwork during music playback. 

The system works with Pandora on iPhone, Android 

and Blackberry phones and is SiriusXM Satellite Radio 

ready. Sony’s Advanced Sound Engine allows customization 

of audio settings for an optimal listening experience. 

In addition, the XAV-701HD model features a built-in 

HD Radio tuner with iTunes Tagging. 

The XAV-701HD AV receiver is available for about 

$700 at Sony Stores, online at www.sony.com/car 

as well as throughout the Sony Authorized Dealer 

Network nationwide.




EasyGO Smart Key System 

Gryphon Corp. is excited to offer the award-winning EasyGO Smart Key System, a 

multi-featured advanced computerized push button start system that can turn your engine 

on/off with a button and lock/unlock the vehicle without the use of a traditional key with 

additional features, including remote engine start and vehicle security. 

The EasyGO Smart Key System is available for the following applications: ’12 Toyota 

Camry, ’12 Honda Accord/Civic/CR-V, ’12 Ford F-150, ’12 Chevrolet Silverado/Tahoe/ 

Suburban, ’12 GMC Sierra/Yukon as well as the ’12 GMC Savana for the limousine/ 

coach and van conversion industry. 

EasyGO is the only available OEM integration Smart Key System for the automotive 

aftermarket. The complete package includes a perfectly matched vehicle-specific replacement 

driver door handle with a comfort-entry button, a perfectly matched interior dash 

panel with an integrated push start button and two premium Smart Keys. 

Visit the Gryphon Corp. at www.easygosystem.com and come see us in the North 

Hall, booth #11455 during the 2012 SEMA Show from October 30–November 2, 2012. 

For more information 

Visit www.easygosystem.com 

or call 1-888-903-8777 


Earthquake Sound Most 

Efficiently Built MiNi D 

Mono Amplifier 

It May Be Mini, But It Sure Is Mighty 

The Earthquake MiNi D mono amplifier is the most efficient class D series ever 

built. Available in three models, these amplifiers deliver unbelievable power despite 

their super-compact size. At less than 2 in. tall and 7 in. deep, the MiNi D Mono 

amplifiers can be installed in the tight spaces of vehicles (under the front seat, behind 

the back seat, etc.) to allow you to keep that valuable storage space in your trunk or 

hub cap. 

One unique feature of the 

MiNi D Mono amplifiers is the 

“BRIDGE IN/OUT” function 

that allows you to link two amplifiers 

together. Designed with patented 

optical control circuitry, each 

MiNi D amplifier has a built-in 

protection fuse designed to handle 

1- to 4-ohm loads. In addition, 

they will automatically reset if ever the protection circuit is triggered. 

With the MiNi D Mono amplifiers, you don’t have to sacrifice efficiency and space 

to get the immense power you need for your install. Features include a variable subsonic 

filter, 40–180 Hz low pass filter, gain control, remote sub level and 0–12 dB 

(30–80 Hz) bass boost (D2000 and D2500 only). MSRP: MiNi D1000 $199.00; 

MiNi D2000 $359.00; MiNi D2500 $425.00. 

For more information, visit the Earthquake Sound Corporation website at 

www.earthquakesound.com. 

Gryphon Corporation is thrilled to offer the award winning EasyGo smart key 

system. A REVOLUTIONARY product to the Aftermarket Automotive Industry. 

VEHICLE SECURITY 

ENGINE PUSH START 

OEM Quality Replacement Dash Panel 

OEM Paint Color Matched 

Replacement Door Handle 

COMFORT ENTRY 

Premium Smart Keys Included 

Check out videos at : 

http://www.youtube.com/user/EasyGOSystem 

REMOTE ENGINE START 

Come see us at SEMA 

Oct. 30-Nov. 2, 2012 

North Hall, Booth No. 11455 Pictures shown: 2012 Ford F-150




Pioneer Electronics Committed to Enhancing Customer 

Satisfaction, Developing Advanced Technologies and 

Forging Strategic Alliances 

Pioneer Corp. is a world leader in consumer 

electronic products, dating back 

to 1938 when Nozomu Matsumoto 

originally established “Fukuin Denki” 

to repair radios and manufacture speakers 

in Tokyo. Pioneer became the first 

to develop and market a stereo system 

that separated a pair of speakers from the 

amplifier and turntable console, setting 

the standard for how stereos and speakers 

are currently made. 

Today, Pioneer is recognized for its 

leadership in the development of critical 

innovations, including a number of 

car electronics industry firsts, such as 

the SUPERTUNER® (1976), Compact 

Disc player for the automobile (1984), 

first satellite global positioning system 

(GPS) for automotive use (1990), the 

detachable face security system (1990), 

50-disc CD changer for the car (1997), 

the single-color Organic Electro Luminescence 

(OEL) display technology 

(1998), six-disc DVD changer (2000), 

XM Satellite Radio Tuner (2001), all- 


in-one navigation/audio/video/vehicle 

dynamic performance system (2004), 

route guidance navigation system with 

detailed traffic information (2005), Pandora 

Internet radio compatible head unit 

(2010), AppRadio (2011) and AppRadio 

2 (2012). The company’s expansive 

manufacturing capabilities and strength 

in developing and integrating technology 

platforms have contributed to Pioneer’s 

prominence in the car, home and 

industrial electronics markets. 

In addition to leading-edge car and 

home audio/video products, Pioneer 

has also distinguished itself as a leader in 

the convergence of entertainment and 

information. Over the years, Pioneer has 

invested in core technologies for automotive 

and home multimedia, creating 

products for new markets, including 

smartphone-connected in-dash products, 

3D-compatible streaming Blu-ray Disc 

players and professional DJ equipment. 

Pioneer’s AppRadio was a breakthrough 

for the automotive electron- 

ics space, the first in-vehicle product 

designed to utilize the smartphone’s processing 

power, storage capacity, network 

connectivity and apps as the primary 

source for its information and entertainment 

capabilities. This unique technology 

allows users to safely and intuitively 

control their smartphones through 

an in-dash touchscreen and provides 

access to a growing library of automotive-centric 

apps, such as turn-by-turn 

navigation, driving aids, traffic information 

and entertainment. The new technology 

is already changing the industry, 

making it now possible for consumers 

to quickly and 

instantly update 

the AppRadio unit 

via smartphone 

apps and firmware 

updates, adding new 

features and compatibility 

for new 

smartphones and 

operating systems. 

Cobra’s New Vedetta SLR 650G: Ergonomic 

New Form Factor Meets Superb Performance 

Cobra Electronics recently announced its new Cobra Vedetta SLR 650G radar detector, which represents 

a fairly radical new approach to form factor, ergonomics and performance in a space that doesn’t traditionally 

experience much change year-over-year. The new unit delivers a 30% increase in performance over 

Cobra’s previous flagship model, giving it superior range and, therefore, maximum warning time to react to 

potential threats. Mounting radar/laser detectors on the center of the windshield has historically been critical 

for performance but is not ideal for driver visibility as well as unit concealment. The SLR 650G solves this 

problem, thanks to a 2.4-in. TFT color LCD display on a multi-axis hinge and a ball-socket suction cup 

mounting bracket, which allows almost unlimited flexibility to mount the detector virtually anywhere on 

the car’s windshield or dash. The display can be rotated 270 degrees vertically and 60 degrees horizontally. 

The Cobra Vedetta SLR 650G also offers an integrated GPS receiver and free, lifetime access to its AURA 

database of speed/red-light cameras and known speed-trap locations. 

Pioneer BOOTH #11761 

The AppRadio concept and feature 

is quickly being integrated into other 

products, including audio/video receivers 

and navigation systems through a feature 

called AppRadio mode adding AppRadio 

functionality to Pioneer’s popular in-dash 

A/V and navigation models. 

These technologies not only enrich 

Pioneer’s opportunities in these growing 

fields, but also support the company’s 

standing in its traditional markets. 

Pioneer is committed to continually 

enhancing customer satisfaction, developing 

advanced technologies and forging 

strategic alliances. 

Key features include: 

�� 2.4-in. full-color, high-definition display with 

intuitive graphical user interface. 

�� Integrated GPS receiver and AURA speed/redlight 

camera and known speed-traps database. 

�� Flexible mounting virtually anywhere on the car’s 

windshield or dash for increased performance and 

visibility thanks to multi-axis hinge display. 

�� Maximum range and selectivity for advance 

warnings on all radar and laser guns currently 

utilized in the United States. 

�� Backlit touch-sensor controls for easy configuration/ 

customization while eliminating display smudging. 

�� POP Mode Radar Gun Detection—Detects 

ultra-fast, instant-on radar guns. 

�� Signal Strength Meter—Provides range proximity 

of the radar guns detected. 

�� 8-point GPS compass provides vehicle- 

heading information. 

The new Cobra Vedetta SLR 650G is available now from 

leading retailers nationwide and at www.cobra.com with 

everyday retail pricing of about $300. Other Vedetta radar 

detector models are available from the company’s website at 

varying performance and pricing levels.

�� 

�� 

�� 

�� 

*Compatible with certain Android devices. Android connectivity requires the CD-AH200C Android Connectivity Kit, which is sold separately. 

Pioneer’s AppRadio app provides access to Maps, Calendars, Contacts, Photos and installed 3rd party compatible apps. Third party apps or 

Pioneer’s “AppRadio” app must be downloaded from the iTunes® App Store to an iPhone® 4, 4S or 4th generation iPod touch® or from Google 

Play to certain Android devices to enjoy compatible apps. NOTE: Do not use your Pioneer system if doing so will divert your attention in 

any way from the safe operation of your vehicle. Always observe safe driving rules. In some states certain operations of devices while driving 

may be illegal. Where such regulations apply, they must be obeyed. PIONEER and APPRADIO are trademarks of Pioneer Corporation. ANDROID 

is a trademark of Google Inc. iTunes, iPhone and iPod touch are registered trademarks of Apple Inc. ©2012 Pioneer Electronics (USA) Inc. 




KICKER Front Row Digital Signal Processor 

Puts the Listener Up Close and Live 

With its newest product release, KICKER set a goal 

to improve a car audio’s sound system while making 

the task an enjoyable one as well. KICKER is proud to 

introduce the Front Row, a six-channel digital signal 

processor that allows the listener to engineer music 

the way he or she has always wanted to hear it. The 

Front Row begins shipping to authorized KICKER 

dealers in mid-August and is available for $299.95 


U.S. MSRP. During the SEMA Show it will also be 

showcased at the KICKER booth (#11339) in the 

North Hall of the LVCC. 

Simply put, the Front Row makes music from a 

vehicle’s system sound better than it ever has with 

the listener experiencing staging, imaging and bass 

response actually like the artist intended—up close 

and live! 

The Front Row utilizes a familiar and simple analog-based 

control system, but underneath the dials 

lays a powerful micro-controller with all signal manipulation 

done in digital domain (28-/56-bit, doubleprecision 

DSP with 24-bit AD/DA converters)—it 

is a must-have solution for controlling audio signal. 

The Front Row provides six channels (three stereo 

pairs) of 32-step, fully variable digital crossovers with 

selectable slopes and minimal phase shift for maximum 

system design flexibility. Input gain and output level 

controls for each section (front, rear and subwoofer) 

along with input clip indicators enable easy level 

matching for a clean, distortionfree 

setup. 

The subwoofer section 

includes a variable subsonic 

filter that preserves bass impact by protecting the 

woofers and focusing bass-amplifier power on what 

should be heard. Additionally, each section incorporates 

a Clip Limiter, a fast-acting compressor/speaker 

saver that monitors input signal and prevents clipping 

and distortion while preserving overall output signal. 

The result is the clearest sound at high volumes. 

Most of the Front Row’s dynamic features can be 

adjusted from the driver’s seat using the convenient 

remote. Speaker time alignment provides complete 

sound stage height, width and control to put a realistic 

stage with a focused center image where it should 

be—on the vehicle’s dash and not the floor. Simulated 

5.1 Surround Sound mimics the “live” rear fill one 

experiences in a stadium or concert while legendary 

KickEQ Bass Boost, and new SHOCwave (Sub- 

Harmonic Octave Creation) restores and equalizes 

the lowest lows, finding deep bass that previously 

wasn’t audible. 

The Front Row also includes KICKER’s unique 

12-volt or DC offset turn-on circuitry and FIT (Fail- 

Safe Integration Technology), allowing it to integrate 

directly into all aftermarket and most OEM 

source units.

For Android 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 

�� 




ARC Audio PS8 Digital Sound Processor Setting 

the Industry Standard to the Next Level 

ARC Audio is proud to announce the newest addition 

to its line of high-end audiophile car audio components 

with the release of the PS8 digital audio sound processor. 

Designed by Robert Zeff exclusively for ARC Audio 

in conjunction with the championship ARC Audio 

sound quality competition team, the PS8 is setting the 

highest standards possible for the car audio digital processor 

industry. 

The PS8 is much more than the typical sound processor 

you will find from other manufacturers. Designed 

from the start to have an extremely diverse level of 

integration for several applications from OEM direct, 

OEM summing and a practically unlimited number 

of aftermarket applications, the PS8 is controlled via 

a Windows PC to offer the most extensive and highest 

resolution of tuning refinement of any processor on the 

market. Multiple user modes ensure the needs of almost 

every level of user are satisfied. 

Featuring a high-performance, 32-bit audio grade, 

user-programmable, fixed-point DSP capable of performing 

two multiply-and-accumulate (MAC) cycles per 

clock, the PS8 uses a proprietary source and operation 

code written by ARC Audio engineers to deliver the 

highest levels of fidelity and operation exceeding the 

abilities of other car audio processors. 

ARC Audio’s exclusive M.I.N.E.R. PCB layout technology—a 

high capacity of precision hand-selected inline 


audio components—and its four-layer gold primary PCB 

design, allows the PS8 to achieve levels of sonic perfection 

that simply allow it to disappear from the audio path to 

give the end user the purest, most accurate sound possible 

with no alterations from the electronics. 

The PS8 offers a wide flexibility of input capabilities 

featuring six channels of full differential RCA inputs 

capable of accepting from 28mV–20V of input and 

more than 88dB of precision quality gain range, Optical 

and Digital Coaxial inputs, a 3.5mm unbalanced Aux 

input and optional high-resolution audiophile-grade 

Bluetooth streaming input. Its output section incorporates 

a fully interchangeable output core design allowing 

the most discriminative of audiophiles to change out 

the PS8’s output devices from a pre-approved list of 

output devices giving them the power 

to critique and customize the sound of 

their system to whole new levels never 

heard of in this industry. 

The exclusive processing power of 

the PS8 brings to the market the first 

relative/global EQ capabilities with 248 

bands of linkable Third Octave equalization 

or an optional fully user-defined 

248-band parametric EQ with customizable 

frequency centers and “Q” to 

ultimately give the PS8 the ability to 

offer up to 248 bands of frequency notch filters. Crossovers 

include Linkwitz-Riley, Butterworth, Variable Q, 

Bessel damping and mixable 6/12/18/24/30/36/42/48 

dB slopes, plus a crossover frequency selection of any 

frequency from 20 Hz–20 kHz, including 6,514.5 Hz, 

if desired, as well as individual channel signal delay up to 

12 ms per channel (in standalone or linkable configuration). 

As the available features of the PS8 are extensive, 

please visit www.arcaudio.com for more information and 

a complete list of details of this wonderful audiophilestandard-setting 

technology. 

The PS8 is only available at authorized ARC Audio 

brick-and-mortar store front retailers and is not available 

on the Internet. To find an authorized dealer near you, 

visit www.arcaudio.com or call us at 209-543-8706.




Boss Audio Systems Celebrates 25 Years With 

Exponential Growth and International Recognition 

Sam Rabbani describes himself as his own “first distributor, retailer and customer.” 

The founder of Boss Audio Systems originally used his own car and friends’ 

cars to test products, then sold them in a small rented booth at various consumer 

shows. He later celebrated his first real customer when a distributor in New Jersey 

placed a $10,000 order. Today, 25 years since it all started, a 200,000-sq.-ft., 

state-of-the-art showroom, office, warehouse and engineering facility is home 

to more than 75 employees and some of the best-selling brands in the mobile- 

electronics industry. 

Boss Audio Systems is celebrating a quarter of a century in business this year, 

starting with new product introductions in January at its Las Vegas show. The 

company released its first in-dash navigation-equipped receiver and several of its 

upcoming new products are designed to meet customer demand for direct integration 

of portable music into the car’s audio system. 

“It’s a good sign that we’ve made yet another company milestone at a time that 

is a milestone in itself,” said Rabbani. “As long as we’ve been around, our focus has 

been to offer the best combination of choice and price to our customers and end 

users, and now we are able to expand these choices on a new level.” 

Boss Audio Systems opened its first facility in California in 1987 with a basic 

but solid category offering of amplifiers and speakers, along with technical support 

and onsite repair services. In 1996, the company expanded its lines by starting 

Planet Audio—and two years later by introducing Sound Storm Laboratories 

(SSL)—as a means to appeal to higher-end retailers and consumers. With the 


broad success of these lines, accompanied by exponential company growth, Boss 

Audio Systems eventually moved its brands into its current facility in Oxnard 

in 2000. 

Today, Boss Audio Systems enjoys several distinctions that define its place 

in the market. The company is currently one of the top five amplifier producers 

in the world. It is strongly recognized and regarded in more than 170 

countries. And, the nationally recognized market research firm NPD Group 

recently ranked Boss Audio Systems behind only Pioneer and Kenwood 

in the in-dash multimedia category in terms of unit share, dollar share and 

average price. 

Since its inception, the mission of Boss Audio Systems has been to continually 

expand its reach from a broad and diverse product line to national 

and international recognition. This mission continues to push the company 

forward as it expands its product offerings to meet customers’ needs for 

in-car information and portable device connectivity while still maintaining its 

storied reputation for providing high performance at a fair price. 

“One of the most important lessons you learn in business is knowing who your 

customers are, then focusing on what they want rather than what others expect,” 

explained Rabbani. “We know who our customers are and what they expect from 

us, and we come to work every day to exceed their expectations.” 

For more information on Boss Audio Systems, call 800-999-1236 or visit the 

Boss Audio Systems website at www.bossaudio.com. 

bossaudio.com 800.999.1236




Alpha-Nav AN8500NV Offers Big Set 

of Features at a Small Price 

Alpha-Nav products offer a great combination of features, performance and 

value. The AN8500NV model is set to continue that tradition. Consumers will 

like the interface, feature set, performance and price while dealers and distributors 

will appreciate the protection, service and excellent margins that are typical of all 

Alpha-Nav products. 

New for Q1 2013 is the double-DIN AN8500NV ($799.99 MSRP). A big set 

of features at a small price. Specifications include a HD touchscreen, advanced 

navigation system, built-in steering wheel control, Bluetooth with A2DP, Pandora 

Internet radio and Sirius/XM and HD Radio ready. It also has Direct iPod/iPhone 

control with an A/V cable at no extra cost. 

Navigation software from iGo powers high-definition two- and three-dimensional 

maps for the United States and Canada with 11+ million points of interest to help 


find the closest restaurants, gas stations, banks and more. The user interface is simple 

and fast with voice-prompted directions (TTS) to reduce driver distraction. Four 

users can personalize and save settings and preferences—each can choose from more 

than 50 different features. 

The AN8500NV boasts even more cool specs, including the ability to display 

album art, Bluetooth with auto connect/answer, call logs for received, dialed and 

missed calls as well as phone book download. Available sources and formats include 

CD/DVD/MP3/WMA/AAC play back, six AM and 18 FM radio presets as well 

as a USB, an SD card and a 3.5mm auxiliary jack. Rear camera inputs, rear A/V 

inputs, video out, sub line level out, IR remote and 24-bit DAC are also included. 

For details, call 888-586-3758 toll free, e-mail sales@alpha-nav.com or visit 

www.alpha-nav.com.

Metra Builds the First Installation Kit With 

Aftermarket Climate Control Built in 

Metra Electronics is pleased to announce the upcoming release of the 99-7803 for 

the ’03–’07 Honda Accord. 

In 2003, Metra Electronics set out to do something never done before in the realm 

of aftermarket radio installation kits—integrated the ’03 Honda Accord’s factory 

radio and climate controls into one part. The buzz in the industry was, “They say it 

can’t be done.” Metra did it, providing the first installation kit with an aftermarket 

climate control built in. Over the past nine years, more than a dozen of these kits were 

developed at Metra, getting better looking each time. 

With that experience, Metra has decided to re-build the ’03–’07 Accord kit with 

major improvements. The new 99-7803 comes to life from a combination of Metra’s 

real-world experience and understanding of its customers’ needs. The biggest engineering 

achievement would have to be the ability to now install double-DIN radios. The 

new design with rubber back-lit buttons and LCD display allows this kit to retain all 

factory climate functions in both manual and dual-zone auto climate-quipped cars 

with no additional parts needed. Additionally, there will be a replacement pocket 

for the lower dash. The factory pocket can remain, but doesn’t operate, so Metra’s 

88-00-7803 will be available (sold separately) as a better-looking solution. Once again, 

Metra adapts to the changes in mobile-electronics trends, providing a modern solution 

for a popular vehicle. “It can be done.” 

Metra Electronics has been a world leader and “The Installer’s Choice” for 

vehicle installation kits and electronic accessories for more than 65 years. Headquartered 

in Florida, Metra Electronics strives to create innovative, high- 

quality products to satisfy and astonish customers. Metra’s brands include: Axxess, 

Tsunami, The InstallBay, Shuriken, Raptor, Ballistic, Ethereal, Audio Solutions and 

OE FIT. For ordering information and pricing, visit Metra Electronics online at 

www.metraonline.com or call 800-221-0932. 




Rosen Piranha Factory-Look Series 

Multimedia and Navigation System With 

“Smart” Interchangeable Faceplates 

Rosen Entertainment Systems is launching a systematic change in vehicle-specific 

factory-look in-dash multimedia systems. The Piranha factory-look series, with 

interchangeable “Smart” faceplates has plans for six Toyota applications (Camry, 

Highlander, Prius, Sienna, Tundra and Sequoia), the ’12 Honda Civic and the 

’12 Honda CRV. 

“The unique design of the Piranha factory-look series allows customers to stock 

universal electronics modules and vehicle-specific ‘smart faceplates’ separately to 

provide inventory flexibility combined with reduced inventory cost,” states Steve 

Weimar, Rosen vice president, sales and marketing. “The smart faceplates easily 

attach to the electronics modules and the included factory plug-and-play harness 

completes the installation. Additionally, Rosen is also rolling out attached faceplate 

Piranha factory-look systems for GM, VW, Chrysler, Dodge and Jeep vehicles.” 

The Piranha Factory-Look Series includes many of the Piranha universal 2DIN 

features and more: 7-in. HD touchscreen LCD display; made for iPod/Works for 

iPhone interface with album art and alpha search; front and rear “Direct–Connect” 

USB for iPod/iPhone; Parrot Bluetooth with phonebook download, A2DP 

music streaming, voice dial and internal or external microphone (included); iGo 

Primo 2.0 navigation software with 11-million POI, 3-D terrain and city center 

views, text-to-speech audio directions, auto detour alerts, full U.S. maps including 

Alaska, Hawaii and Puerto Rico and five language options (English, Spanish, 

Japanese, Korean and Mandarin Chinese); AM/FM high-performance tuner with 

RDS; SAT radio interface; DVD/CD/MP3 player; 50 W x 4 audio amplifier with 

built-in crossover and subwoofer controls; DSP with graphic EQ; backup camera 


interface with instant-on; WinCE operating system, CANBUS interface where 

needed; and much, much more. 

For more information, contact Rosen Electronics at 866-GO ROSEN 

(467-6736), 951-898-9808, the web at www.rosenelectronics.com or via e-mail at 

info@rosenelectronics.com.




Oracle Flush LED Switches 

Oracle Flush LED Switches combine styling and functionality 

with an illuminated LED ring inset on a clean stainless steel 

housing. The switch allows the user to control their 12-volt 

devices. Available as ON/OFF, which gives ease of just pushing 

the button to turn “on” and push again top turn “off.” Also 

available as MOMENTARY, which operates by push and hold 

method for “on,” then let your finger go off the switch to turn 

the device “off.” The switch diameter is 16 mm (0.63 in.) and 

sits almost completely flush to the mounting surface. The illuminated 

LED ring on the switch is available in a variety of colors. 

Visit Oracle in booth #11331 in the North Hall. 


Excellent Visual Solutions for 

Light Duty Commercial Vans 

Special kit designed to replace the factory third brake 

light with integrated night vision camera. This allows 

for easy installation and a seamless factory look. 

Integrated night vision camera with OE fit third 

brake light LED kit designed for light duty and 

fleet commercial c 

van applications 

Sprinter VAN 

Express VAN 

Auto-i (Canada) Corp. �� 

Please visit our booth at North Hall 11660 to ask about the new products 

Opportunities available for US Manufacturer Sales Representative 

Nissan NV VAN




New Auto-i Back-up 

Camera Systems Excellent 

Visual Solution for Light 

Duty Commercial Vans 

In response to strong market demand, 

Auto-i (Canada) Corp. has just released 

three new models of its innovative, speciallydesigned 

OE fit back-up camera kit for commercial 

vans. These new back-up camera kits 

are exclusively designed for light-duty commercial 

vans, including the Mercedes Sprinter, GM Express and Nissan NV. 

This uniquely-designed camera is integrated with an LED brake light, which replaces 

the third factory brake light and allows for easy installation equipped with the back-up 

camera feature. Auto-i’s new rear view camera system will allow vehicles to have the 

OE look with this cost-efficient aftermarket addition. Auto-i’s advanced OE fit backup 

camera is a smart solution that protects vehicle owners by ensuring driver safety. 

This technology reduces driving risks, liabilities and expenses by providing vehicle 

operators with increased awareness of their surroundings. 

Auto-i (Canada) Corp. is a leading manufacturer of automobile intelligence electronic 

products, specializing in creating, designing and manufacturing unique aftermarket 

products focused on driver safety. Auto-i is dedicated to providing convenient 

electronics products to the automotive industry by offering premium quality, prices 

and advanced technology worldwide. 

Visit Auto-i (booth #11660) inside the North Hall to learn about the new products 

in person. For more information, visit the website at www.auto-i.ca, www.auto-i.org, 

send an e-mail to sales@auto-i.ca or call Auto-i directly at 416-727-8699. 

Kinetik High-Current Car Audio Power Cells 

The Kinetik HC Series Car Audio Power Cells are the perfect power solution for 

car audio professionals and enthusiasts alike. With 10 different models ranging from 

600 watts all the way the way up to 3,800 watts of clean and pure power output, 

Kinetik has a model that will work for your system. Need more than 3,800 watts 

of power? No problem. Just add more Kinetik Power Cells to create the ultimate 

power solution. If you just want to stop your lights from dimming when that deep 

bass line hits or if you want to join the ranks of the pros, Kinetik has the power 

your system needs. 

Kinetik HC Power Cells are used in the world’s loudest vehicles, providing the 

power to reach more than 180 dB and boasting hundreds of competition victories! 

Due to low ESR and high energy density, Kinetik HC Power Cells are the most 

powerful, reliable and compact car audio power cells on the market today. 

The Ultra compact KHC600 provides up to 600 watts or power while providing 

more power than 100 one-farad capacitors! The KHC600 is perfect for every 

installation big and small. Need more power still? Kinetik has what you need with 

the KHC800 supporting 800 watts of car audio power—perfect for ATV and sideby-sides 

for you to enjoy your lifestyle. Kinetik also caters to the import world with 

the KHC1400 and KHC1400R, providing more power than traditional import 

batteries in the same space. Supporting up to 1,400 watts of power, these are great 

for air ride and hydraulic systems as well! 

Kinetik strives to provide your electrical system with the power it needs to perform 

at its peak while using less space. The KHC1800 is perfect for this as it boasts an 

amazing 80 Ah of reserve and up to 1,800 watts of support. This superior power 

cell fits in the same space as most all traditional “stock” batteries, giving your electronics 

the power they deserve. Want to step up to even more power? Kinetik has 

your power needs covered with the KHC2000, KHC2400 and the biggest one to 

date—the KHC3800! Give your aftermarket electronics the power they demand, 

give them the power of Kinetik. 


TextBuster Now Shipping! 

The anticipated wait is 

over. TextBuster is now ready 

to ship! Currently available 

for all Android smartphones 

and soon to be released for 

BlackBerry and the iPhone, 

the TextBuster prohibits the 

driver from accessing all text, 

e-mail or Internet functions 

while driving their vehicle. 

TextBuster prevents distracted 

driving and accidents 

without blocking incoming 

and outgoing phone calls 

or navigation capabilities. 

Attractive gift-box packaging 

with multilingual manuals 

and user-friendly website 

dashboard sets TextBuster 

apart from anything else 

on the market. A watchdog 

application monitors the 

user’s phone at all times to prevent tampering and reports with alert notifications 

to the parent, guardian or account manager. GPS tracking with speed, parameter and 

unrestricted time alerts are also included. Visit www.textbuster.com for full details. 

Check out TextBuster in the Ideas Alive: Featuring the New Products Showcase and 

at SEMA booth #11739 North Hall. 

Find out more about how Kinetik can help improve your vehicle’s electrical 

system and how to get the most out of your aftermarket equipment in the North 

Hall, Booth #11717 during the 2012 SEMA Show. While you are there, be sure 

to ask about the NEW FUTURE OF KINETIK. Craving some more information 

on Kinetik? Be sure to follow us on Facebook and Twitter @KinetikAudio or head 

on over to our website at www.kinetikaudio.com.

TEXT BLOCKING & TRACKING DEVICE FOR VEHICLES 

Access2Communications Inc. 

225 Technology Way 

Steubenville, Ohio 43952 

info@textbuster.com 

800-561-1110 ex.2116 

www.textbuster.com 


PROUDLY MADE 

IN THE U.S.A 

NOW 

AVAILABLE 

SEE US AT SEMA BOOTH # 11739 



MultiShare USB Jak to 

Debut at SEMA Show– 

Share Everything Wireless 

What if you can listen to your music, watch videos, and view photos, documents 

and contents that you have on your smartphone through another device, such as a TV, 

computer, beam projector or car stereo all wirelessly? Wouldn’t that be fun? 

Just by plugging a Multishare USB Jak from DriveNTalk and using the free app, 

you can share your smartphone-stored contents to USB-supported devices. 

DriveNTalk’s Multishare USB Jak receives streaming (DLNA) data from your smartphone 

and allows any external devices with a USB connector to plug into for TV for 

videos and pictures, audios and speakers for music, computers and beam projectors 

for documents—all without wires. Initiate the application, set up a playlist as you like 

and enjoy it with people you want to share with. 

Existing sharing device solutions are still complicated to use, expensive and tied 

to specific brands and manufacturers, let alone annoying to carry to places you go. 

Multishare USB Jak is easy to set up, immediately accessible, portable and wireless! 

Users have access control by using the playlist on their smartphone application, and 

their contents are secure as Multishare USB Jak reads only and, once disconnected 

from your device, nothing stays. 

Visit the DriveNTalk booth #11647 in the North Hall for a demonstration or visit 

www.driventalks.com. 


DriveAlert Helps 

Drivers Stay Alert 

Lane-Departure Warning System 

DriveAlert is constantly monitoring the road in front 

of you to ensure you remain in your lane at all times. 

If the driver begins to change lanes without using his/ 

her turn signal, DriveAlert will sound an alarm to 

alert the driver about departing their lane. If the lane 

change was not intentional, the driver is warned so the proper correction can be made. 

Forward Collision Warning System 

Always alert and always by your side like a co-pilot, DriveAlert is always watching and 

calculating the distance and impact time with the car in front of you. The system can 

analyze any potential risk in real-time and warn the driver accordingly. DriveAlert is 

capable of calculating the risk of a forward collision in advance and sounds the warning 

alarm when necessary. 

DVR Recording Log 

One of the most useful features of DriveAlert is the included Black-Box recorder. It 

has several modes of operation that can record audio/video signals onto the included 

4 GB Micro SD card (expandable to 32 GB). It is always “on” and recording. When 

the memory is full, it will overwrite the oldest files first. It will record the events prior, 

during and after an accident to aid in insurance/police investigations. It will store these 

events in a separate folder that cannot be overwritten by the system. It can also function 

in a surveillance mode. It will record any event the included G-shock sensor detects and 

store that info in its own folder. You can also start a recording at any time by pressing 

a button on the unit, which will save to its own folder as well. There is an included 

viewer program for users to view the recorded files on their computer. DriveAlert also 

features a RCA output that can be connected to for real-time monitoring.




Vizualogic to Release Android In-Headrest 

Entertainment System 

It may look like any other industrial space in the 

neighborhood, but something exciting is happening 

inside TMI’s corporate headquarters in Corona, California, 

where the Vizualogic brand is ramping up for an 

exciting new launch at this year’s SEMA Show. With new 

products and a new look, Vizualogic is poised to make 

a breakthrough in the automotive entertainment field. 

Vizualogic got its start in rear-seat entertainment in 

1999 with TMI’s Back Seat Theater, a flip-down roofmounted 

display with a remote VHS player. The product 

was a success, and the brand has grown exponentially 

with TMI’s move to a larger facility in 2001. TMI’s 

experience in matching OEM interiors for custom cars 

quickly led to the creation of its headrest entertainment 

line. By integrating high-quality screens into a headrest 

that perfectly matches a vehicle’s OEM upholstery, it 

quickly expanded into a whole new field. 

That history of innovation has led to a formidable 

product lineup. Vizualogic’s line of headrests feature 

dual DVD players, USB and SD card connections, wireless 

headphones and industry-leading high-resolution 

glare-free screens with impressive viewing angles. Each 

screen is carefully fitted in a handmade headrest that 

is matched to a specific car to ensure an OEM fit and 

finish. Once installed, you’d be hard-pressed to tell 

the difference. 


Vizualogic also has your rear seat entertainment needs 

covered with a variety of roof-mounted flip-down monitors 

that feature a larger screen the whole family can 

enjoy. For smaller cars, the Roadtrip Elite center console 

display is a perfect fit. It features an 8-in. screen that can 

easily be viewed by rear-seat passengers, and it folds away 

when not in use to save space. There’s also a universal 

post-mounted system that features dual 9-in. screens. 

Vizualogic has some exciting products for the driver 

too, including a rearview mirror with an integrated GPS 

screen and handsfree Bluetooth connection to your 

mobile phone. The BlueLogic system integrates any 

Bluetooth-enabled mobile phone with the car’s audio 

system and allows music streaming and handsfree phone 

calls—it even automatically mutes the radio when a call 

is in progress. 

Vizualogic’s newest product is the Hindsight Flip, a 

small motorized screen connected to a rearview camera 

that folds out when the car is in reverse to assist the driver 

with blind spots behind the car... and stows itself away 

once you shift back into drive. 

Despite the success with its current product lines, 

Vizualogic isn’t resting on its laurels. “We’ve always 

stayed on the cutting edge, and we’re really excited 

about what we have coming up this year,” said Aaron 

Lyle marketing director. “With more and more people 

living in a digitally connected world, we think the time 

is right to integrate that technology into what we do.” 

Vizualogic will unveil a new latest product at the 2012 

SEMA show in October, a new headrest featuring the 

Android operating system. Android is a full-fledged 

mobile operating system that many users are already 

familiar with from their smartphones and tablets. In 

addition to enjoying their favorite songs and movies, 

passengers will be able to browse the Internet, check 

e-mail, play games and much more with this new product. 

“When Vizualogic started out, VHS was all the rage. 

Since then, we’ve added DVD and digital video files 

and, now, we’re able to offer something that’s leaps and 

bounds beyond audio and video,” said Lyle. 

Vizualogic is launching a whole new theme to go with 

this year’s exciting new products. Of course, it’ll be showing 

off its range of in-headrest entertainment, including 

products for plenty of the hottest ’13 vehicles, in a bigger, 

redesigned booth where there will be demos of all 

its products, including the new Android product. So, 

head on over to booth #11745 to check out the latest 

from Vizualogic. 

“Our team is really pumped up for the Show this 

year. Android is huge and what we can do with it is very 

exciting! It’s going to change rear-seat entertainment as 

we know it.”

Hot Rodder’s Guide 

to the SEMA Show 

Hot Rod Alley in the 

Central Hall 

One of the SEMA Show’s premier 

sections, Hot Rod Alley spotlights the 

craftsmanship and creations of a market 

that many consider the cornerstone 

of the specialty-equipment industry. 

Located in the Central Hall of the Las 

Vegas Convention Center (LVCC), 

Hot Rod Alley showcases some of the 

industry’s brightest manufacturers displaying 

their latest innovations and 

products alongside top-notch Show 

vehicles. Attendees will also find great 

examples throughout Hot Rod Alley 

that showcase the history of hot rodding. 

HRIA Booth Vehicles in 

Hot Rod Alley 

The Hot Rod Industry Alliance 

(HRIA) booth #23395 is located in 

Hot Rod Alley. HRIA shares the space 

with the Automotive Restoration 

Market Organization, another SEMA 

council, and is featuring six great vehicles 

representing the best of both organizations. 

The cars include hot rods, 

custom vehicles and full restorations. 

Stop by the HRIA booth for information 

about council events as well as to 

pick up tickets for the annual HRIA 

Awards Banquet and Reception. 

The HRIA booth is one of many exhibits in the Central Hall Hot Rod Alley section of the 

SEMA Show that contains top-notch show vehicles. 

HRIA Awards Banquet & 

Reception Wednesday Night 

October 31, 5:15 p.m.–8:30 p.m., 

Las Vegas Hotel Ballrooms A–B 

The annual HRIA Awards Banquet 

is the second-largest reception during 

Show week. Industry icons, personalities 

and celebrities attend to spend 

time with old friends and make new 

acquaintances in the industry. HRIA 

members and interested SEMA Show 

attendees may pick up tickets to the 

banquet at the HRIA booth #23395. 

Young Executives Network Reception 

to Recognize Top Industry Achievers 

The 2012 SEMA Show Young 

Executives Network (YEN) Industry 

Awards Reception will take place Tuesday, 

October 30, in Pavilions 1–2 of 

the Las Vegas Hotel (formerly the Las 

Vegas Hilton) from 5:00 p.m.–7:30 

p.m. The reception provides an outstanding 

opportunity for young executives 

to network, renew established 

relationships and create new ones. It 

also allows the organization to recognize 

top individuals in two categories 

for their contributions to the industry. 

The Young Executives Network 

Young Executive of the Year Award 

is presented to an individual who has 

made a positive impact on the industry. 

The recipient of the award is chosen 

by how closely he/she meets the following 

criteria: 

� Must be a member of the Young 

Executives Network. 

� Must have demonstrated exceptional 

service, integrity, professional growth 

and business ethics throughout the 

last 12 months. 

� Must have demonstrated exemplary 

performance and/or provided growth 

for his/her company or industry 

through his/her actions, visions and/ 

HRIA will induct new members into 

its Hall of Fame during the reception. 

Along with HRIA’s own annual 

awards, the reception is home to three 

other prestigious industry honors: the 

Goodguys Trendsetter Award, the 

NSRA Achievement Award and the 

Championship Auto Shows Legends 

of Hot Rodding Award. The reception 

hall will also showcase six hot-rod vehicles 

that will be making their debuts at 

the SEMA Show. These vehicles have 


or contributions for the present 

and future. 

The second honor is the Young 

Executives Network Vanguard Award. 

The following criteria are used in 

determining each candidate: 

� Must be a current or past member of 

SEMA (no age requirement). 

� Must have demonstrated exceptional 

service, integrity and business ethics. 

� The Vanguard Award is presented 

to a person, company or sanctioning 

body that has influenced the professional 

growth and/or cultivation of 



HOT ROD ALLEY 


Airbagit/Chassis Tech .....................23193 

American Powertrain ......................23288 

American-Retro LLC ......................22586 

AM Hot Rod Glass ........................23792 

AutoTrader Classics .......................22697 

Beckett Media ...........................22796 

Bed Wood and Parts ......................22587 

Billet Specialties .........................23375 

Borgeson Universal Co. Inc. .................22478 

Brookville Roadster Inc. ....................23381 

Burr King Manufacturing Co. Inc. .............22783 

Campagna Motors ........................23095 

Chassis Tech/Airbagit......................23193 

Chassisworks/VariShocks/Total Control Products/ 

KP Components/Component Drive Systems . . .22989 

CHERRY BOMB ..........................23185 

CHROME Collector Car Insurance.............22482 

Circle Racing Wheels Inc....................23293 

Classic Instruments .......................23382 

Classic Performance Products Inc.............22979 

Clayton Machine Works ....................23289 

Coker Tire Co. ...........................22775 

CON2R.................................23392 

Cornhusker Sign & Manufacturing Corp. .......23083 

CSRP ..................................23085 

Dakota Digital .................22875, PS003, 004 

Deals on Wheels .........................22697 

Detroit Speed............................22784 

Divers Street Rods........................23689 

DuPont Custom Finishes ...................22391 

Dynacorn International/Dynacorn Classic Bodies .23595 

Dynamic Control/Dynamat ..................22595 

Eddie Motorsports . . . . . . . . . . . . . . . . . . . . . . . .23297 

Excalibur Wheel Accessories/McLEAN Wire Wheels 23189 

Fesler Built .............................22797 

Flaming River Industries Inc. ................22683 

Gardner-Westcott Co.......................22487 

Gear Vendors Overdrives ...................22475 

Goodguys Rod & Custom Association..........22375 

Grex Airbrush............................23182 

GT Performance..........................22483 

Hemmings Motor News ....................23475 

Hillco Fastener Warehouse Inc. ..............22787 

The Hoffman Group International Ltd. .........23575 

Hotrod & Restoration ......................23183 

HotRod HotLine ..........................22583 

Hotwire Auto a division of Squier Inc...........23390 

HushMat ...............................22988 

ididit Inc. ...............................23091 

Infinity Products/Unique Specialty and Classic Cars . .22379 

JC Taylor Antique & Modified Auto Insurance ....22789 

JR Distributor International .................22678 

Kindig-It Design..........................22882 

LeBaron Bonney Co./EZ Boy Interiors..........22582 

Livorsi . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .22786 

LizardSkin Spray-On Insulation ..............23283 

Lokar Inc. ..............................23275 

Lucky 7 Hot Rod Parts .....................23295 

March Performance Inc.....................23075 

Marquez Design Inc. ......................23697 

Mast Motorsports ........................23284 

Mastershift .............................22888 

Mattson’s Custom Radiator .................22682 

MBM . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .22686 

Midwest Acorn Nut Co. ....................22788 

Mooneyes USA Inc. .......................22385 

Motorbooks .............................22883 

National Street Rod Association ..............22575 

Pacific Tool and Gauge.....................23683 

P-Ayr Products LLC . . . . . . . . . . . . . . . . . . . . . . .22486 

Powermaster Performance..................23479 

Powertrain Control Solutions (PCS) ...........23693 

RetroRack ..............................23280 

Ridetech ...............................22589 

Rocket Racing Wheels .....................23179 

Showwheels Inc. .........................23087 

Spectra Chrome/Gold Effects LLC ............23675 

SSBC Performance Brake Systems ...........22893 

Steele Rubber Products ....................22982 

Tuff Stuff Performance Accessories Ltd.........22780 

Turn Key Powertrain ......................22793 

Unisteer Performance Products ..............22997 

United Pacific Industries Inc. ................23175 

US Mags-Foose Wheels ....................23782 

U.S. Radiator Corp. .......................22975 

VDO Instrumentation & Accessories...........22693 

Veethree ...............................22889 

Vintage Air Inc. ..........................22579 

Wheel Vintiques ..........................22675 


Why would we sell these bags at such a low price? 

ANSWER: So that you will try our bags and discover that they are 4 times stronger than our 

competitor’s bags. Of course we lose money on this promotion, but we are gambling that you 

are a new customer and once you confirm the quality of these bags, you will see why 

WWW.AIRBAGIT.COM is the largest distributor and manufacturer of Airsprings in the world. 

ADD $1.00 per bag for shipping anywhere in the Continental USA 

If you do not buy this special at SEMA, you are out of luck...... 


$ 1000 

23193 

Hotrod 

Alley 

50 bags for $1,000 

#800 

$5 

#110 

$5 

Substitute any bag shown at price below 

#2400 

$8 

#2500 

$0 

www.airbagit.com 

#2600 

$5 

#3800 

$9 

#2600 

$9 

gets you 50 bags 

D2500-1 or D2600-I Full Lifetime Defect Warranty. We want you to experience the quality of our bags. Burst tested at over 500psi. you 

may substitute any bag shown below at the additional cost shown per bag. If not purchased at the show, price increases to $1500. 

No exceptions 

D-II SLAM’R SLAM’R SLAM’R 

#2700 

$9 

#2800 

$9 

#2400 

$12 

#2500 

$12 

#2600 

$12

AIR ENGINE has 8 brass valves installed on a distribution 

manifold. 8 Red/Green LED light indicators. No 

Wiring or Plumbing for you to do. Just plug in the harness, 

and Airlines and you are done 

KIT INCLUDES 

(upgrades below) 

1 gal tank 

4 DeNominator-I bags 

3/8” Airlines 

All Air Fittings 

Speed Control Fittings 

Snap-In wiring Harness 

DC380 Compressor 

Pressure Switch 

Circuit Breaker 

Relay 

Steel Leader Hose 

Check Valve 

Digital Gauge with 

Four Switch Controls 

5 Digital Senders 

Base Circle Brackets 

3 gl stainless chrome $35 Upgrade to D-II Bags 

5 gl stainless chrome $55 On all 4 Corners $40 

23193 

Hotrod Alley 

$ 595 

Upgrade to Vy-Clone 

295psi DC480 $50 

Only Generic Circle Brackets are 

included inthe SEMA Special, 

Specific Brackets =Options 

Upgrade to Vehicle 

Specific Brackets $90 Upgrade Plug/Play $65 

800-682-8789 

260 S. Hibbert St. Mesa, Arizona 8521- 

26 years in the 

same place 

DOT 

UPGRADE TO ANY OPTION SHOWN 

Upgrade to 

Air Struts 

(Pair) 

now in stock... original equipment struts/bags 

$500 


2012 SEMA Scholarship Fund 

Charity Engine Auction Set 

The SEMA Scholarship Committee is pleased to announce that it will once 

again be auctioning an engine on eBay in conjunction with the SEMA Show to 

benefit the SEMA Memorial Scholarship Fund. Proceeds will help provide assistance 

to university, college and trade school students seeking careers in the automotive 

industry. There is also a Loan Forgiveness Program wherein employees of 

SEMA member firms can get assistance in paying off student loans. 

Following in the footsteps of last year’s program, highly regarded Ed Pink 

Racing Engines of Van Nuys, California, will again be responsible for the build. 

For 2012, the program has been significantly enhanced, as the winning bidder 

will have the engine custom built to their requirements from a variety of options. 

The program will again be spearheaded by long-time Scholarship Committee 

member Bill Holland of Holland Communications, who explained, “We’ll 

be opening the bidding for the engine during the SEMA Show and closing 

it in two weeks. The winning bidder will receive a packaged trip to Orlando, 

Florida, for the PRI Show [November 29–December 1] that includes airfare, 

lodging, ground transportation and full credentials. There, he or she will meet 

with Ed Pink and key Ed Pink Racing Engines staff to finalize the build. The 

engine can be set up for street or mild competition applications, depending on 

the compression, intake system, camshaft profile and other variables selected.” 

Last year’s project saw a 347-cid small-block Ford built entirely with aftermarket 

parts supplied by SEMA (and MPMC) member firms. They included: 

ARP, ATI, Champion, COMP Cams, Crane Ignitions, Dart Machinery, 

Edelbrock, Fel-Pro, Hedman Hedders, Joe Gibbs Driven, Mahle, Manley Performance, 

Milodon, Moroso, Power Master, Scat, Speed Pro and Total Seal. 

Many of the firms that supported the project in 2011 are expected to return. 

Details on the 2012 build will be forthcoming, with Dart starting things off 

by providing an SHP block and their new SHP aluminum cylinder heads for 

a small-block Chevrolet build. The sale will by conducted through Auction 

Cause on eBay. And as the SMSF is a recognized 501(c)(3) charity, the winning 

bid can be tax deductible (check with your financial advisor). 


Hot Rodder’s Guide 

to the SEMA Show 


been handpicked by HRIA to represent 

the best of the industry. 

The HRIA Reception is a great 

opportunity for the legends of the 

industry to mingle with the next generation 

of hot rodders. 

HRIA Education Sessions 

Wednesday and Thursday 

HRIA is sponsoring two important 

education sessions. On Wednesday, 

October 31, representatives from lawenforcement 

agencies and law offices 

will provide insights into the world 

of counterfeit products and knockoffs. 

These experts will cover a wide 

talent for young executives through 

actions, mentoring, visions and/or 

contributions for the past, present 

and future. 

YEN Member 

Resource Pool 

The YEN member resource pool 

(MRP) works on initiatives that 

bring the industry forward and help 

YEN members grow as individuals. 

Volunteers in the MRP are 

involved in projects, such as putting 

together the YEN reception for the 

SEMA Show in Las Vegas, working 

out new educational programs 

for SEMA and writing content for 

SEMA eNews and YEN’s social networking 

pages. 

To volunteer for the MRP, please fill 

out the form located at www.SEMA. 

org/forms/yen-member-resource-pool. 

range of topics, including protecting 

intellectual property, understanding 

counterfeit and knock-off products, 

identifying fake merchandise and how 

to prevent illegal imitations. October 

31, 3:00 p.m.–4:00 p.m., LVCC 

Room N253—“Latest Tools, Tips 

and Tricks to Counter Counterfeits & 

Knock Offs.” 

On Thursday, Bob Negen from 

“Whiz Bang Training” will conduct a 

session on marketing and sales techniques 

for companies on a budget. 

Negen is a successful small-business 

owner and a popular speaker on the 

most current trends in customer service 

and sales. November 1, 11:00 

a.m.–12:00 p.m., LVCC Room N258— 

“How to Get the Most Bang for Your 

Marketing Buck” 

Young Executives Network Reception to 

Recognize Top Industry Achievers continued from page 45 

The 2012 SEMA Show Young Executives Network (YEN) Industry Awards Reception provides 

an outstanding opportunity for young executives to network, renew established relationships 

and create new ones. 

Fellowship Program 

YEN offered 12 awards to YEN members 

to attend the 2012 SEMA Show, 

expenses paid, for three nights and four 

days, arriving October 30 and departing 

November 2. SEMA reimbursed 

flight expense up to $350 and provided 

hotel accommodations as well as a $100 

American Express debit card and lunch 

for each day. Fellowship recipients were 

asked to participate in specific SEMA 

Show events, educational seminars, write 

three short articles and post content on 

SEMA Social Media outlets. Watch for 

details of a similar program to be established 

for the 2013 SEMA Show. 

The 2012 SEMA Show Young Executives 

Network (YEN) Industry Awards 

Reception provides an outstanding 

opportunity for young executives to 

network, renew established relationships 

and create new ones.



Titus Headlines SEMA Banquet 

SEMA Showgoers will be able to 

see a live performance by Christopher 

Titus, the Emmy-nominated 

comedian. As the featured entertainer 

of the 2012 SEMA Industry Awards 

Banquet, Showgoers will be able to 

enjoy a rare performance by Titus, 

accompanied by a sit-down dinner 

and the presentation of several industry 

awards on Thursday, November 

1, 2012. Titus currently has three 

one-hour comedy specials running 

on Comedy Central. After years of 

experimentation with dark and personal 

storytelling, he debuted his 

one-man show, “Norman Rockwell 

is Bleeding,” at the Hudson Theater 

in Los Angeles. It was from this 

performance that the dark comedy, 

“Titus,” was born on Fox. The show 

earned Titus a Writer’s Guild nomination 

as well as an Emmy nomination, 

and Newsday called him “TV’s 

most original voice since Seinfeld.” 

The SEMA Industry Awards Banquet 

is open to all SEMA Showgoers. 

The evening starts with a cocktail 

hour at 6:00 p.m., followed by the 


gala dinner and awards ceremony at 

7:30 p.m. Tickets are $50 and available 

at www.semashow.com/semashow-special-events. 

Important Note: Banquet ticket 

vouchers were mailed to Show 

attendees who ordered tickets. The 

voucher is not a ticket. Banquet 

tickets must be picked up in person 

at the Association Center in the 

Grand Lobby of the SEMA Show. 

Ticket vouchers can be redeemed 

now until Wednesday, October 31, 

at 12:00 p.m. Call 909-978-6682 

for instructions. 

SEMA INDUSTRY AWARDS BANQUET 

�� 

Las Vegas Hotel (formerly the Las Vegas Hilton) �� 

Meet Courtney Hansen and Defend Our 

Industry From Unfair Laws and Regulations 

Automotive media personality 

Courtney Hansen will be appearing 

at the SEMA Action Network 

(SAN) booth (#61399, outside Central 

Hall) on day one of the SEMA 

Show. Hansen, herself a SAN member, 

is well known for television roles 

that have included host of “Overhaulin’,” 

Spike TV’s “Powerblock” 

and Velocity Television Network’s 

“Vinsetta Garage.” She is also the 

author of The Garage Girl’s Guide to 

Everything You Need to Know About 

Your Car. 

In addition to meeting and greeting 

attendees, Hansen will be promoting 

the SAN’s effort as SEMA’s 

grassroots lobbying network on 

Tuesday, October 30, 2012, from 

3:30 p.m.–5:00 p.m. Created in 

1997, the SAN represents the united 

voice of “car guys and gals.” The 

network is a partnership between 

enthusiasts, car clubs and members 

of the specialty-equipment industry 

who have joined forces to promote 

hobby-friendly legislation and oppose 

unfair legislation in the United States 

and Canada. 

“Courtney and I are excited to meet 

you at the SEMA Show,” said SAN 

Director Colby Martin. “As a SAN member, 

your voice helps protect our automotive 

passion for this generation and 

generations to come!” Those not able to 

visit in person can get involved free of 

charge at www.SEMAsan.com. 

Live performance 

by Christopher Titus, 

comedian.

Game Changers Innovation Forum Will Allow Repairers 

to “Eavesdrop” on Discussion Among Collision Leaders 

The Society of Collision Repair Specialists 

(SCRS) is offering a ton of informative 

educational sessions through its 

Repairer Driven Education (RDE) series 

at the 2012 SEMA Show, but the spotlight 

will be on the Game Changers 

Innovation Forum on Friday, November 

2 from 10:00 a.m.–12:00 p.m. in 

the Las Vegas Convention Center North 

Hall upstairs. 

Collision repair industry leaders 

Michael Giarrizzo Jr. (DCR Systems), 

Randy Stabler (Pride Auto Body), Gary 

Wano Jr. (GW and Son Auto Body) 

and Scott Biggs (Assured Performance 

Network) will offer ideas on how to 

foster innovation as a core value that 

shapes the framework of your business. 

“Instead of being a traditional panel 

that’s set up in a Q&A-style format 

where you have a moderator and go 

down the line and ask questions, what 

we really wanted to do was have a 

candid, organic discussion among four 

innovative folks about the process of 

innovation,” says SCRS Executive 

Director Aaron Schulenburg. “So it’s 

not necessarily going to be, ‘Here’s 

something innovative you can do in 

your paint shop,’ but more of a discussion 

about why they think the way 

they do. Our hope for the audience is 

that it will make them feel like they’re 

Meet the RDE Speakers 

These Experts Will Lead the Wide Variety 

of RDE Classes, October 30–November 2 

Steven Feltovich 

Steven Feltovich is manager of business consulting 

services for Sherwin-Williams Automotive 

Finishes. He offers insights gained through 

35 years of experience in the automotive industry. 

He has an extensive collision repair industry background, 

which includes dealerships, independents, insurance groups 

and automotive refinish companies. 

Brett Bialowas 

Brett joined PPG in 1995 after receiving his 

undergraduate degree from the University 

of Pittsburgh. His first exposure to lean and 

process improvement came in 1999 during 

the total transformation of the Springdale Coatings Plant. 

During that time, he developed a passion for the Toyota 

(From left to right) Collision repair industry leaders Gary Wano Jr., GW and Son Auto Body; 

Michael Giarrizzo Jr., DCR Systems; Scott Biggs, Assured Performance Network; and Randy 

Stabler, Pride Auto Body, will offer ideas on how to foster innovation as a core value that 

shapes the framework of your business. 

looking into a discussion between these 

four guys about how they created their 

businesses. I think it’s going to be a neat 

way to present what I think is one of 

the most critical topics in our industry.” 

Attendees can also expect to learn: 

��What innovation can look like in the 

collision repair business, including 

technology, product, service and business 

model innovation, and how it’s 

becoming core to business strategy. 

��How leading companies manage 

for innovation, including the internal 

and external partners needed 

for success, overcoming barriers and 

utilizing tools and technologies to 

accelerate implementation. 

��Key success factors for making your 

company a leader in your market 

through embracing ongoing innovation 

as a core function of your business. 

Even though the speakers will be 

having a discussion among them- 

selves, Schulenburg says there will be 

plenty of opportunity for the audience 

to jump in and get some feedback 

on their own operations. 

“For example, Gary Wano’s role 

in this isn’t just to talk about his 

experience,” says Schulenburg. “He 

has spent a lot of his career traveling 

from one store to the next, learning 

how people approach their business 

and what he can take from that to 

improve his own. What we’ve asked 

him to do in his role in the Game 

Changers Innovation Forum is to act 

like he’s sitting in someone’s shop 

and asking questions to figure out 

how they come up with solutions in 

their shop and how he can apply that 

to his own. This is going to be a very 

focused look at what it means to innovate 

in your business and how that’s 

important to independent businesses 

looking to expand in their market.” 

Production System and Factory Physics and obtained several 

certifications in Lean Enterprise and Six Sigma. He moved 

into the Corporate Enterprise Excellence Group as a Master 

Lean Catalyst, where he trained and mentored PPG businesses 

globally in the implementation of lean. 

Cory King 

Cory King is a partner and founder of the San 

Diego County office of Fine, Boggs & Perkins 

LLP. His employment law practice focuses 

on both the “prevention side” of employment 

claims, as well as litigating all types of employment matters. 

He regularly advises employers regarding effective methods 

to avoid employment-related claims, including wage/hour 

compliance audits, preparation of employment agreements, 

drafting policies and procedures, training managers on “best 

practices,” and day-to-day advice to employers regarding a 

myriad of employment/HR issues. 


COLLISION, REPAIR 

& REFINISH 

Current as of August 23, 2012 

ABRN..................................11000 

AFC Finishing Systems ....................11128 

Alcoa Fastening Systems...................10747 

Alkemia Refinishing .......................11346 

ALLDATA ...............................11233 

Amerex Corp.............................11130 

American Innovative Manufacturing...........32268 

Anderson Art Works .......................11113 

Anest Iwata-Medea Inc.....................10825 

AOM Spray Equipment.....................11318 

ARIA Tools Inc............................10849 

ASE...................................11367 

Astro Pneumatic Tool Co....................11039 

Audatex, a Solera Company.................11265 

Auto Data Vin Labels ......................11042 


Axis Performance Coatings .................11216 

B&B Blending ...........................10672 

Beugler Stripers..........................11326 

BHG Import Export Inc......................10780 

Blair Equipment Co........................10828 

Bonding Solutions ........................10855 

California Autobody Association ..............10781 

Car Bench America & Infinity 3 D Laser Measuring . .11147 

Car-O-Liner Co. . . . . . . . . . . . . . . . . . . . .10639, 10655 

Car-Part.com ............................11132 

C.A. Technologies.........................11382 

Cebotech USA ...........................10753 

Cecil Muggy.............................10884 

Celette Inc. .............................11171 

ClearShield .............................34290 

Collision Equipment Group..................11261 

Col-Met Spray Booths .....................11239 

Cumberland Products .....................11251 


DEG...................................10785 

Delta Kits Inc. ...........................10660 

Dent Fix Equipment .......................10820 

Dent Tools Direct .........................38196 

Dezhong Auto Parts Manufacturing Co. Ltd......10771 

Dura-Block .............................10851 

Eagle Abrasives ..........................10947 

Elcometer Inc. ...........................11220 

EURO Spray Technology....................11060 

Evercoat, an ITW Company .................10869 

Extractor ...............................11361 

E-Z Mix ................................11377 

Fandeli Coated Abrasives...................10872 

Farecla Inc. .............................11328 

Fashion Paint USA . . . . . . . . . . . . . . . . . . . . . . . .10661 

FBS Distribution Co. Inc. ...................11177 

FenderBender ...........................10767 

Filmtech Automotive ......................11231 

Fisheye Filter ............................10664 

Fit-Ear .................................11164 

Garmat USA.............................10733 

Gema..................................11281 

Gerson Co...............................11161 

GlasWeld ...............................10779 

GLE Enterprises LLC ......................10868 

Global Finishing Solutions ..................10861 

Goff’s Enterprises Inc. .....................11100 

GoJAK/Zendex Tool .......................11051 

Gold Touch Inc. ..........................11109 

Goliath Carts ............................11125 

H&S Autoshot ...........................10876 

HeadlightRenewDoctor.com .................10681 

Hedson Technologies ......................11117 

Herkules Equipment Corp. ..................10717 

Hi-Tech Paintless Dent Removal .............10866 

Hope Global/Schlegel Buffing Pads ...........11068 

hyStik Adhesive Tape......................11045 

I-CAR..................................11083 

Induction Innovations Inc. ..................10723 

Infratech ...............................11227 

Innovative Tools & Technologies..............10955 

Insurance Auto Auctions ...................38210 

International Epoxies & Sealers ..............11264 

Island Clean Air ..........................10713 

ITW Global Brands ........................61133 

ITW Permatex ...........................61117 

Kamatec AG.............................10679 

KBS Coatings............................11243 

Killer Tools..............................10853 



Meet the RDE Speakers, Continued from page 51 

Dave Gruskos 

Dave Gruskos has served as president of Reliable Automotive Equipment 

since 1987. He is well respected and known throughout the 

world as an industry leader, representing the future of collision repair. 

Using his forward-looking knowledge of repair techniques and repair 

technologies, he will present the latest in these procedures. 


Frank Terlep 

Frank Terlep is the CEO of Summit Software and Mobile Solutions, 

author of the book, The Digi-Lean Collision Repair System, and inventor 

of the patent-pending next-generation customer service, sales, marketing, 

advertising and communication platform, “Help! I Crashed My Car.” 

Larry Montanez 

Larry Montanez, along with his mentor, Peter Pratti, owns P&L Consultants 

LLC, a consulting firm that does estimating and negotiating 

training along with hands-on repair techniques. He began his career 

more than 27 years ago as an auto customizer/fabricator and quickly 

learned the skills to become a body technician, painter, structural 

repairer technician, estimator and eventually a repair facility manager. Over the years, 

Montanez attended training courses and seminars to keep abreast of industry innovations, 

advancing from a repairman to a technician to an estimator to an instructor and 

finally a forensic collision damage analyst. 

Mike Anderson 

Mike Anderson is the former owner of Wagonwork Collision Centers, 

two highly acclaimed shops located in Alexandria, Virginia. His technical 

staff was ASE-certified and his collision technicians were also certified by 

Lincoln Basic Motorsports Welding accreditation course. As a leading 

shop owner and an automotive management expert, he is a featured seminar presenter 

on numerous topics, such as “Estimating Best Practices” (AMI-approved), “If You Don’t 

Measure It, You Can’t Manage It,” “The Key to Understanding Financials in the Colli- 

sion Repair Industry,” “Managing by Process NOT by Luck—The Key to Developing 

SOPs (Standard Operating Procedures)” (AMI Approved), “Positioning Yourself in 

the Collision Repair Industry,” and “The Five Love Languages—The Key to Motivating 

Your Employees” (AMI approved). He has presented to groups across the country, 

including in Chicago, Seattle, Denver, Boston, Washington, D.C., California, Hawaii 

and Texas, as well as Canada and Mexico. Participants in his seminars consistently rate 

them as exceeding expectations and highly recommend his seminars to others. 

Dr. Byron L. Bissell 

Byron L. Bissell, Ph.D. has spent most of his career helping people at 

the individual level, family or group level, and organizational level, to 

improve their quality of life. He is recognized as an expert in the areas 

of organization system functioning, organization pathology, organizational 

strategic direction and planning, organizational system design, management 

and supervision, and data analysis and information. Bissell has 20 years of consulting 

experience, including having been involved with the collision industry for more than 

15 years. 

Bill Park 

Bill Park is co-founder of mpoweru and mpoweru Insurance & 

Financial Services (start-up), which is a community-based site for the 

collision repair professional that enables collaboration and leverages 

thinking across business domains. He currently trains, and consults 

for small- to medium-size businesses in the collision repair space. His passion is to 

“add value, period.” 

Richard Perry 

As manager of training and insurance relations for Chief Automotive 

Technologies, Richard Perry is responsible for keeping pace with the 

many changes taking place within the automotive industry, and making 

certain Chief’s world-class training curriculum accurately reflects 

those changes so that technicians completing Chief University training are well prepared 

to properly repair today’s high-tech and sophisticated vehicles. 




Meet the RDE Speakers, Continued from page 52 Tom Hoerner 


Robert Rick 

Robert Rick is owner of RR Customer Solutions LLC, Training, 

Consulting and Continued Education. With more than 30 years 

in the automotive industry, he has a vast wealth of experience in all 

aspects of consulting and training in the auto collision specialties. 

Steve Trapp 

Trapp graduated with a degree in economics education and an 

accounting minor from the University of Wisconsin. He coached 

high school sports and taught social studies for a few years while 

doing work for his family’s collision repair business. He joined 

3M and served in sales and marketing roles with the 3M ARMS project. He led 

a team which started the industry’s first paint company value-added program in 

North America for AkzoNobel. He left and worked for Sterling Finish, and later 

ABRA Auto Body & Glass as vice president of training and integration, where he 

gained exposure to Six Sigma via ABRA’s connection with General Electric. He 

joined DuPont in 2008 and led the integration of their services activities under 

the DuPont Performance Services brand, and is leading a project team to refine 

the DuPont learning academy and its approach to implementing lean in collision 

repair centers. 

Toby Chess 

Toby Chess has a reputation as one of the most premier technical 

instructors in the United States. As an I-CAR instructor, he has 

imparted his knowledge and passion for education to more than 

9,000 students and was the catalyst behind the I-CAR mobile welding 

program where he has tested more than 3,000 technicians. He also designed 

and delivered free extrication training programs for first responders on behalf of 

collision repair facilities and their trade associations. Since developing the program, 

the training has been offered by numerous state and national level associations, and 

has increased the technical knowledge of hundreds of first responders across the 

continental United States. 

Tom Hoerner of BASF Strategic Initiatives, has 30-plus years experience 

in the automotive industry. In his last position, he was responsible 

for VisionPlus OnLine and the dashboard—BASF’s premier 

benchmarking tool. He has in-depth knowledge of collision center 

operations and measuring and improving performance. 

Repairer Driven Education Schedule 

Tuesday, October 30 

10:00 a.m. –12:00 p.m. 

RD2012 Industry Issue Session: Is New Vehicle Technology Endangering 

Your Business? (Kim Hazelbaker, Highway Loss Data Institute) 

12:30 p.m.–2:30 p.m. 

RD1 Hybrid Power & Platforms (David Gruskos, RAE Inc.) 

RD2 Marketing: More Customers, Sales & Profits 

(Frank Terlep, Summit Software and Mobile Solutions) 

RD3 Monetize Your Opportunity: The Benefits of Business Diversification 

(Tom Myroniak, SEMA) 

3:00 p.m.–5:00 p.m. 

RD4 Learn How to Make Sense of OEM Repair Information 

(Tom McGee, ALLDATA) 

RD5 Change the Way You Think at a CORE Level 

(Bill Park and Dr. Byron Bissell, MpowerU) 

RD6 Numbers You Can Take to the Bank: Measuring and Improving 

Performance (Tom Hoerner, BASF)



Over 100 years of best-in-class color 

matching, global coatings excellence 

and trusted technical experience. 

From high-quality, low-VOC refinish solutions—such as our 

De Beer 900+ waterbase system and Valspar Refinish Low 

VOC solvent-based intermix system—to a full complement 

of clears and primers, Valspar Automotive is your one-stop 

provider for all of your automotive coating refinishing needs. 


Color. 

Technology. 

Trust. 

Visit us 

at booth 

23513 

Contact Valspar Automotive today for more 

information and details on distribution 

opportunities. 

www.valsparautomotive.com

formula 

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With Fluid Dynamic Technology ® 

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WORLD CLASS SURFACE FINISHING 

Visit us at the Farécla Inc booth: #11328 Visit us at the Barrett-Jackson booth: #21443 




SEMA booth 

# 11117

SEMA SHOW FEATURE VEHICLES 

2009 Croughn Custom “Drag-Trike” 

Champion Oil, Booth #20062 

Vehicle Builder: Sonny Croughn 

Powertrain/Drivetrain Type and Modifications: Tony Feil 426 Chevy bigblock 

engine; Proform valve covers and race series carburetor; Champion 

Racing oil; Powerglide two-speed transmission; 3,000-rpm-stall-speed torque 

converter; Strange locked rearend 

Chassis Type and Modifications: Custom chromoly frame; handmade 

body; Weld custom 18-in. front and 15-in. rear wheels; 160/60-18 front and 

32.0/14.5-15 rear tires 

Exterior Modifications: Sonny Croughn custom paint; Glenn Wiesgerber pinstriping. 

Interior Modifications: Jerry Ambrosi custom seat cushions; Race Quip 

harness; Sonny Croughn custom dash 

2012 Ford F-150 Raptor 

Transamerican Wholesale, Booth #35113 

Vehicle Builder: Truckandwinch.com 

Powertrain/Drivetrain Type and Modifications: 6.2L V8 engine; 

Hypertech programmer 

Chassis Type and Modifications: Pro Comp 18-in. wheels; Xtreme Terrain 

35-in. tires 

Exterior Modifications: Thugmonkey Studios graphic design; Recon Pro 

Performance 10,500-lb. winch, smoked projector headlights, taillights and 

third brake light; Addictive Desert Designs front bumper, chase rack, front and 

rear stealth bumpers and side steps; Rigid LED light bars and Dually D2 

diffused LED backup lights 

2011 Harley Davidson Roadglide 

Wizards Products, Booth #11033, PS009 


POWERSPORTS 

& UTILITY VEHICLES 


The Auto Moto ...........................37041 


BCS International.........................38015 

BPG Werks..............................37073 

Changzhou Wonsh Ramp Industry Co. Ltd.......38021 

Classic Accessories Inc.....................37032 


Flair Hair ...............................37024 

Global Vision Eyewear .....................36075 

GLX Helmets ............................36071 

HMC Industries Inc. .......................36069 

HP TEC ................................37072 

IMMI/CargoBuckle ........................36039 

Jiangsu RC Import and Export Co. Ltd..........37077 

Kolpin Outdoors Inc........................37037 

Lazer Star Lighting Products ................36017 

MotoBatt ...............................37038 

PC Racing ..............................38036 

PRP Seats ..............................36065 

Rage Powersport Products..................36043 

Restyling Magazine .......................36077 

Rocky Mountain ATV MC ...................36079 

Schumacher Electric Corp...................37070 

Scott Jacobs Studio.......................37064 

Steering Corp. ...........................37028 

Tanom Motors LLC........................36057 

Trophy Kart LLC..........................36025 

Trucking Times Work Play & SUV .............36029 

Unisteer Performance Products ..............37068 

Vertically Driven Products ..................36033 

Viper Powersports Inc......................37025 

Yiwu Xibeihu Special Vehicle Co. Ltd...........37031 

Yukon Trail Inc. ..........................37017 

Vehicle Builder: Covingtons 

Powertrain/Drivetrain Type and Modifications: Twin-cam 103-in. Stage 4 

Screamin Eagle; Sinister exhaust; Covingtons air cleaner 

Chassis Type and Modifications: ½-in. stretch; 9-degree neck rake; air suspension; 

Covington Spyder—26-in. front and 17-in. rear wheels; Spyder 13-in. rotor 

Exterior Modifications: Yaffe handlebars; Ballistic fairing, headlight and 

taillight; Covingtons saddlebags, tank and fenders; Batastini pegs and boards; 

Chrome Masters chrome; Pro Auto Body/Brian Loker paint; Wizards 

Products shine 

Interior Modifications: Kyle Hix seat; Dakota Digital gauges; JVC head 

unit; JL amp and speakers 


Featuring the 

NEW PRODUCTS SHOWCASE 

The World’s Largest Collection of Automotive Innovation 


Location: 

Upper South Hall (East End). 

Size: 

A total of 35,000 sq. ft., the New Products Showcase 

is the industry’s place for the hottest new products. 

Times: 

Tuesday - Thursday : 8:00 a.m. to 5:00 p.m. 

Friday: 8:00 a.m. to 4:00 p.m. 

Scanners are available to 

capture product information. 

Visit www.SEMAdigital.com to see all 

of the 2012 SEMA Show New Products. 

IDEAS 

ALIVE 

Las Vegas Convention Center, Las Vegas, Nevada 

Exhibit Days: Tuesday, Oct. 30 - Friday, Nov. 2, 2012 

Education Days: Monday, Oct. 29 - Friday, Nov. 2, 2012

Four Join HOF, NC Dealer 

Wins Top Shop Award 

Monday was a true night of stars as 

four giants were inducted into the Tire 

Industry Hall of Fame, two state association 

heads were honored for their 

leadership, and Tire Review magazine 

formally announced the winner of its 

annual Top Shop Award, sponsored by 

Ammco/Coats. 

The recognitions came during the 

Tire Industry Association’s annual Tire 

Industry Honors event, held at The 

Cosmopolitan of Las Vegas hotel. 

Joining the other innovators and leaders 

who have shaped the tire industry 

over the past century were 2012 Hall 

of Fame inductees Randy Clark, Bruce 

Halle, Paul Kruder and Peter Veldman. 

State association executive directors 

Steve Akridge and Reece Hester 

were the first winners of the newly 

minted Ed Wagner Industry Leadership 

Award. 

Chapel Hill Tire Car Care Center, 

based in Chapel Hill, North Carolina, 

was named the winner of the sixth 

annual Tire Review Top Shop Award. 

On hand to receive the honor were 

Chapel Hill Tire president Marc Pons 

and his brother and company vice 

president Britt Pons. 

Rounding out the festivities were 

keynote speakers Albert Wynn, former 

congressman representing Maryland’s 

Fourth District, and Jack Van Steen- 

At a Glance: 2012 TIA Daily Schedule of Events 

TUESDAY, OCTOBER 30 

9:00 a.m.–5:00 p.m. Global Tire Expo/SEMA Show, 

Las Vegas Convention Center 

10:00 a.m.–11:30 a.m. TPMS @ 10, Las Vegas 

Convention Center, S232 

10:00 a.m.–11:30 a.m. Truck Tires @ 10, Las Vegas 


12:00 p.m.–1:30 p.m. TIA Past Presidents Lunch, TBD 

2:00 p.m.–3:30 p.m. Tires @ 2, Las Vegas 


WEDNESDAY, OCTOBER 31 



10:00a.m.–11:30 a.m. TPMS @ 10, Las Vegas 


Ed Wagner Industry 

Leadership Award 

After his 1976 graduation 

from the University of Richmond, 

Akridge held various 

positions with Goodyear, and 

then with a family-owned tire 

and automotive shop. Through 

these experiences, he became 

involved with the Virginia Tire 

Dealers & Retreaders Association 

(now the Virginia Automotive 

Association), becoming 

the executive director in 1990. 

Hester is a former secondgeneration 

tire dealer who 

co-owned Tire Supply Inc., a 

commercial/retail/retreading 

dealership of 38 years before 

being sold. That led him to 

become executive director of 

the North Carolina Tire Dealers 

Association, a post he still 

holds. He is currently on the 

Tire Industry Association Board 

of Directors and is the liaison to 

TIA state association group. 

burg, chief safety officer for the Federal 

Motor Carrier Safety Administration. 

Both gave enlightening talks about 

how government efforts have helped 

the industry. 


10:00 a.m.–11:30 a.m. Truck Tires @ 10, Las Vegas 


2:00 p.m.–3:30 p.m. Tires @ 2, Las Vegas 


THURSDAY, NOVEMBER 1 



2:00 p.m.–3:30 p.m. Tires @ 2 Seminar, Las Vegas 


FRIDAY, NOVEMBER 2 




GLOBAL TIRE EXPO 

POWERED BY THE 

TIRE INDUSTRY ASSOCIATION 


Achieva Rubber Corp. .....................41227 

Aeolus Tire..............................40225 

Aftersoft Network N.A. Inc...................40163 

Alliance Tire Americas .....................40219 

AME International ........................41187 

American Omni Trading Co. LLC..............40079 

API Inc. ................................43199 

ASA Automotive Systems...................40003 

ATEQ Corp. .............................41271 

Atturo Tire ..............................41295 

Avex Trade spol. s r.o. .....................35219 

Baolong ................................40084 

Bartec USA .............................40052 

Bead It Fast .............................34288 

Bee Line Co. ............................42153 

Big O Tires..............................42263 

Big Roc Tools Inc. ........................34238 

BKT Tires...............................43213 

BlackJack Tire Repair .....................44310 

Branick Industries Inc. .....................42211 

Bright Technology Co. Ltd. ..................40282 

Camoplast Solideal .......................40289 

Cangzhou Flying Dragon Auto Parts Co. Ltd. ....40082 

CarCareONE by GE Capital..................42091 

Carlisle Tire .............................43115 

China Tyres Distribution Ltd. ................41287 

Compressed Air Systems...................40134 

Continental Tire Commercial Vehicle Tires ......42321 

Continental Tire the Americas LLC ............43169 

Cooper Tire & Rubber Company..............43009 

Corghi USA .............................40249 

Counteract Balancing Beads ................42178 

Crowntyre Industrial Co. Ltd. ................40239 

Daeho Industry/Pacific Treads ...............40073 

Deestone Limited.........................40089 

Dill Air Controls Products LLC ...............40190 

Dong Ah Tire & Rubber Co. Ltd. . . . . . . . . . . . . . .42176 

Dongying Fangxing Rubber Co. Ltd. ...........32233 

Dongying Zhongyi Rubber Co. Ltd.............31285 

Double Coin Tires.........................40177 

Doublestar Tire Corp.......................40298 

Duratti Rubber Corp. Co. Ltd.................42286 

Eastup Tires.............................42310 

Elgi Rubber .............................41223 

Enforce Products .........................40130 

Enjoy Tyre Co. Ltd.........................41199 

Ezytire .................................40076 

Fairmount Tire & Rubber Inc. ................42156 

Falken Tire Corporation ....................41003 

Fenghua Xianghe Machinery 

Manufacturing Co. Ltd....................31257 

50 Below...............................32226 

Foreign Tire Sales Inc. .....................41215 

Freedomsoft ............................40118 

Fullroad Rubber Co. Ltd. ...................31229 

Fullrun Tyre Corp. Ltd. .....................41089 

Gaither Tool Company Inc. ..................42199 

Goodtire Rubber Industrial Co. Ltd. ...........42208 

Great Ocean Ltd. .........................30237 

Greatlakes Tire Company...................40263 

Hangzhou Hamaton Tyre Valves Co. Ltd. .......42298 

Hankook Tire America Corp..................43061 

HATCO SAL .............................41149 

Haweka USA/Allpart Supply Inc...............42227 

Hebei Holman Auto Parts Manufacture Co. Ltd. . .33262 

Hennessy Industries.......................40169 

Hercules Tire ............................43081 

HnY Tire Co. Ltd. .........................40126 

Horizon Tire Inc...........................40279 

Huaqiao Group-Shandong Wosen Rubber Co. Ltd. 43317 

Hunter Engineering Company ...............41037 

ITM Autoparts ...........................40266 

Japan Toyomoto Tire Corp...................41311 

Jiangyin Premier Autoparts Industry Co. Ltd. ....40086 

JKTYRE-JK Tornel ........................40176 

JMK Computerized Tire Dealer 

Business Management ...................41074 

JM Nault Wheel Weights ...................42274 

JOSN Electronic Co. Ltd. ...................40100 

Kabat Rubber-Inner Tubes . . . . . . . . . . . . . . . . . .34264 

Kelsey Tire Inc. ..........................40011 

Kenda Tire ..............................40017 

Ken-Tool ...............................40088 

Koryo Tyres Industrial China Ltd. .............42290 

LAC Sidewall Printer ......................36245 

Lakin Tire West ..........................41083 

LAUGFS Corp. (Rubber) Ltd. .................38214 

L-Guard International Enterprise Ltd. ..........31240 

LKQ Tire & Recycling ......................40078 

Long March Tyre Co. Ltd....................41237 

Lu Hai Industrial Corp. .....................42254 

Lucy’s Tire Inc............................40115 




Four Join HOF, 


Hall of Famers 

Clark has represented the tire industry 

on many levels throughout his long 

and prestigious career. He once served 

as chairman of the former Dunlop 

Tire North America, and serves as the 

current chairman and president of Buffalo, 

New York-based Dunn Tire, now 

one of America’s largest retailers and 

wholesale distributor. 

Halle opened his first tire shop 52 

years ago, and since then Discount Tire 

has become a shining example of success 

as the largest independent tire and wheel 

retailer in the world, with more than 

840 locations in 23 states. His Discount 

Tire empire also includes the American 

Tire chain in the western Unied States. 

Kruder got his start in the tire industry 

in 1953 with Firestone, but with 

the advent of mandatory tire registration 

in the late ’60s, Kruder saw a key 

opportunity to help the industry. In 

1971, he formed Computerized Infor- 

Joining the other innovators and leaders who have shaped the tire industry over the past century 

were 2012 Hall of Fame inductees (from left) Randy Clark, Bruce Halle, Paul Kruder and 

Peter Veldman. 

mation and Management Services Inc. 

(CIMS), which became the leader in 

tire registration forms and systems. 

Veldman was skeptical when first 

approached with the idea of creating 

a mail-order tire company. But over 

time he and his family were able to 

convert a single retail tire business 

into the world’s largest mail order— 

now online—tire and wheel business. 

Today, The Tire Rack handles tires 

from 17 major tiremakers and numerous 

wheel producers, and has become a 

trusted name among consumers.


��.com 



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And Learn About our great NEW technology: 

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Having worked in the tire business 

for the majority of my career, I 

have seen first hand what truly makes 

this industry function: the peopleto-people 

interactions and relationships. 

Helping tire dealers promote 

their business by maintaining personal 

relationships with their customers has 

been the best part of my career. Unlike 

other aspects of the auto industry, 

working with tires requires a truly 

hands-on, individual approach. Working 

with tire dealers and other customers 

firsthand is what has made my time 

in the tire industry so satisfying. 

As TIA’s incoming president, I want 

to take this personal approach and 

apply it to the tire industry as a whole. 

I understand that, for independent 

dealers, it can sometimes feel like the 

industry is not always advocating for 

your interests. I recognize that when 

you are taking care of your customers, 

it is not just about moving product to 

some obscure individual, but about 

finding the right tire to fit your neighbor’s 

or friend’s needs. You are not just 

a business, but an integral part of your 

community. Similarly, I want TIA to 

fit your needs. This is your association, 

and we are here to help you. 

For my term as TIA president, I want 

to continue to work on promoting the 

growth of this industry and to build 

upon the excellent foundation that has 

already been established. During this 

upcoming year, I intend to focus on 

two major aspects of this organization: 

training and legislative advocacy. 

Government Affairs 

Over the last few years, the tire 

industry has faced many trials in the 

realm of legislative and regulatory proposals. 

The work that TIA does in 

government affairs needs everyone’s 

support and attention. So many pieces 

of legislation can have a detrimental 

impact on business if gone unmanaged 

or unchallenged. 

It is essential the entire industry 

watch for what kind of legislation is 

coming down the pipeline and rally 

people together to either support or 

reject such regulation and proposals 

when the time comes. As president, 

Randy Groh, Incoming TIA 

President, Outlines His Plans 

I intend to continue to monitor and 

promote these efforts, and see to it that 

the tire industry maintains a strong 

governmental presence. 

In just the past year, the industry has 

been challenged by a number of key 

pieces of legislation. In March, TIA’s 

longstanding legislative guardian and 

executive vice president Roy Littlefield 

and his team worked tirelessly, alongside 

a coalition of local automotive 

associations, to fight a tire aging bill 

in Maryland. Together, they were successful 

in killing the bill, but that fight 

is far from over. 

Just months later, the tire industry 

was faced with more potentially harmful 

legislation—a proposed tire repair 

bill in New York. By acting and submitting 

amendments that would promote 

only the safest methods of tire repair, we 

were once again successful in protecting 

the interests of our membership. 

In addition to our efforts with tire 

bills, TIA is also lobbying on proposed 

laws and regulations that have direct 

impact upon small businesses. In July, 

TIA joined 31 other organizations in 

supporting “Death Tax Repeal Permanency 

Act” (H.R. 1259), a piece of legislation 

that would see to the end of the 

extremely detrimental death tax that has 

inhibited small businesses for decades. 

During this upcoming year, I hope 

to see the introduction of new legislation 

that can benefit the tire industry. 

Recently, I had the pleasure of seeing 

Massachusetts’ “Right to Repair” bill 

pass through its state’s legislature and 

come to fruition. This bill allows for a 

more level playing field between independent 

automotive aftermarket repair 

businesses and ensures that they have 

access to the correct information on 

the repairs they are performing. 

TIA fully supported this bill, and I 

intend to continue to provide vigorous 

advocacy to the tire industry over this 

upcoming year so that bills like this 

can continue to go into effect. 

Training and Education 

The importance of the training 

that TIA develops and delivers to the 

industry cannot be stressed enough. 

Tires are highly engineered products 

that demand and require proper care 

during both mounting and use. Every 

tire dealer should have their entire staff 

of technicians trained to ensure that 

their customers are getting the safest 

possible service. 

Kevin Rohlwing, TIA’s senior vice 

president of training, has implemented 

new strategies to continue to keep our 

members informed, safe and efficient. 

Under his guidance, we have seen 

great successes with our national training 

tour, which continually has seen 

more dates and locations added as it 

grows in popularity. With the expansion 

of the training tour, we can now 

reach out to more dealers and more 

locations, ensuring that all technicians 

and dealers receive proper training and 

education to better their businesses. 

This year has also seen the introduction 

of new online education services. 

The TIA Online University introduced 

our 200-Level Basic and 250- 

Level Advanced Training Programs, so 

that even those technicians who cannot 

make it to one of our many tour 

stops can still receive the training they 

need. The TIA Online University has 

been wildly successful, and as president 

I want to grow and expand this training 

option so that we can continue to 

reach a larger audience more effectively 

than ever before. 

To continue on the path of inclusion, 

this year also saw the addition 

of the Spanish version of our popular 

Commercial Tire Service (CTS) program 

to our list of educational options. 

With the help of many tire manufacturers, 

we were able to help meet the 

needs of the tire industry—and do so 

more quickly than ever before. 

This year’s TIA Foundation fundraising 

efforts saw considerable contributions 

from major tiremakers, 

including Bridgestone, Cooper, Goodyear, 

Kumho, Michelin, Yokohama 

and Marangoni. With their help, TIA 

has been able to develop the best educational 

programs to thousands of tire 

technicians. 

The 2012 Global Tire Expo 

The last few years have seen an 

exponential growth for our Global 

Tire Expo—Powered by TIA with the 

SEMA Show, and I want to ensure that 

this year’s GTE is better than ever. 

We are hosting multiple pre-GTE 

events on Monday, October 29, that 

will not only provide excellent networking 

opportunities for TIA members, but 

will also allow us to recognize those who 

have made considerable contributions 

to our industry. We will be honoring 

four Tire Industry Hall of Fame inductees 

this year and two other people will 

receive first Ed Wagner Industry Leadership 

Awards—acknowledgement and 

appreciation for those who have worked 

so tirelessly to improve this industry. 

I cannot say enough how the GTE 

is an excellent resource for virtually 

every tire dealership in North America. 

The GTE trade show floor promises to 

have more options than ever before. A 

record-breaking number of new exhibitors 

have registered alongside all of our 

excellent, previous exhibitors. There 

really is no place quite like GTE to find 

the best and newest products available 

on the market. 

The educational seminars for this 

year’s GTE also hold great promise 

for attendees. This year will feature 

an authentic “town hall”-style meetup 

that will see leaders in the TPMS 

business discuss how TPMS can be a 

profit-builder for dealers. This seminar, 

coupled with the return of old favorites 

such as “Successful Dealers Share Their 

Secrets,” will make this year’s list of 

programs hard to miss. 

I’m proud to have worked in the 

automotive industry for so long, and I’m 

excited to be serving the tire industry in 

this new fashion. TIA has excellent staff 

and board members, and together we 

want to continue to help tire dealers in 

any way that we can—not only in continuing 

the excellent programs that we 

already have in place, but also in helping 

expand our association with new and 

innovative approaches. 

Some of these are with our benefit 

partners, including Hot Rod Processing 

for credit card processing and Select 

Benefit Communications Group for 

health insurance. Both will be at TIA’s 

booth (South Hall #40057) during our 

Global Tire Expo at the SEMA Show. 

As a tire dealer, it is very important 

to be a part of this conversation. If you 

are a TIA member, thank you very 

much for your support. If you are a 

future member, please contact us (800- 

876-8372 or e-mail memberservices@ 

tireindustry.org) to see how your small 

membership fee provides a great return 

on that investment. 

It’s very heartening to hear a dealer 

talk about how one or more of our programs 

have helped them to be successful, 

or how they see TIA helping the 

children who are just getting into the 

business. Together, we can continue 

to tackle the evolving requirements of 

an ever-advancing industry, and build 

stronger tire dealerships for the future! 







PERFORMANCE 

GUARANTEED 

www.apitire.com 

(800) 944-8414 

ENGINEERED 

TO PERFECTION 

TM 

Quality Speaks for Itself 

TM 

Experience the Difference 

PERFORMANCE 

PASSENGER 

TIRES 

® 

Visit 

Us At SEMA 

Booth 43199

2012 Global Tire Expo Enjoys 

Strong Manufacturing Presence 

Beginning with the Tire Industry 

Association’s (TIA) special events on 

October 29 at the Cosmopolitan of Las 

Vegas, the Global Tire Expo (GTE) at 

the SEMA Show runs from October 

30–November 2 at the Las Vegas Convention 

Center. 

TIA is excited to announce the return 

of many of the tire industry’s top manufacturing 

leaders to the GTE. Continental 

Tire the Americas LLC, Cooper Tire 

and Rubber Co., Falken Tire Corp., 

Pirelli Tire North America, Hankook 

Tire America Corp., and Toyo Tires are 

all scheduled to exhibit once again at the 

Show, alongside many other new and 

promising manufacturers and dealers. 

“The return of such a prominent 

group of manufacturers is important 

proof of just how essential the GTE is 

to the advancement of the tire industry,” 

commented TIA President Larry 

Brandt. “GTE is a perfect melting pot 

of all kinds of tire businesses. With so 

many outstanding companies conven- 

Hankook, Pirelli, Falken, Toyo, Continental, Cooper and other major tire manufacturers are 

scheduled to display at the 2012 Global Tire Expo, along with many new manufacturers, 

providing buyers with a thorough look at what’s new in the tire industry. 

ing in the same location for one special 

week, there is no better place to both 

get a thorough look at what’s new in 

our industry and to keep your business 

updated on the newest information.” 

Town Hall Meeting Tuesday Morning 

The Tire Industry Association (TIA) 

has an impressive group of speakers for 

their educational seminar, “TPMS Best 

Practices: A Town Hall Meeting,” at 

the 2012 Global Tire Expo—Powered 

by TIA at the SEMA Show. This seminar 

is today, October 30, at 10:00 a.m. 

in the Las Vegas Convention Center, 

room S232. 

This educational event will provide 

attendees with a wealth of information 

on standard operating procedures, 

ensuring that TPMS will create profits 

for their dealership. This unprecedented 

gathering of industry experts 

is designed to provide attendees with 

one voice on how to properly service 

and maintain these systems. GTE 

attendees will also hear from the OE 

side of TPMS and get a look into its 

future. All aspects of the TPMS industry 

are represented at this panel. They 

agree that the industry needs a unified 

voice, designed to offer standard 

recommendations, in order to make 

TPMS service less confusing. All of 

TIA’s speakers agree that no matter 

what products tire dealers utilize, the 

need for proper and consistent training 

is the key to being successful. 

GTE’s impressive lineup and years 

of previously successful shows has also 

helped to bring out a record-breaking 

list of new exhibitors to this year’s convention. 

There are more than 241 tire 

companies already signed up to exhibit 

from all around the globe, with an 

incredible 50 of those businesses making 

a first-time appearance at the 2012 

SEMA Show. 

“With products ranging from tire 

installation tools to tires for virtually 

every type of vehicle, these new manufacturers 

will serve to both diversify 

our show’s lineup and to provide better 

options for our attendees than ever 

before,” commented TIA President 

Larry Brandt. “GTE is the place to 

effectively see to all of your business’ 

needs in one, easy location.” 

TIA, with a 90-year history representing 

all segments of the national and 

international tire industry, is the leading 

advocate, as well as instructor in technical 

training of tire service technicians. 

Wheel & Tire 

Council Reception 

to Include Lifetime 

Achievement Award 

The Wheel & Tire Council (WTC) 

Industry Awards and Networking 

reception is tonight, October 30, from 

5:00 p.m.–7:00 p.m. It will again 

take place against the backdrop of the 

Renaissance Hotel’s picturesque pool 

and Envy Cellar. The reception serves 

to honor WTC’s Lifetime Achievement 

recipient and is the council’s 

premier networking opportunity. 


WHEELS & ACCESSORIES 


Ace Alloy Wheel/AMF Forged ................47069 

Advan Carbon/Charge Speed USA/ 

Premier4509/VeilSide....................30285 

ADV.1 Wheels ...........................44273 

AEZ Leichtmetallräder GmbH ................44265 

Agri Impex Inc............................43315 

Alexrims Corp............................45179 

Allied Wheel Components/Raceline Wheels .....45043 

Alloy Wheel Repair Specialist................48205 

American Eagle Wheel Corp. ................46189 

American Force Wheels ....................47053 

American Racing .........................46183 

American Republic Wheels & USW Forged Wheels. .44281 

Anhui Faster Auto Parts Co. Ltd...............44321 

Anhui Huilian Machinery Industry Co. Ltd. ......33257 

Armano/XIX Wheels .......................46053 

Asia Kingdom Enterprise Ltd.................36228 

AutomWheel Group .......................44303 

AutoWare Technologies ....................45061 

AXXA Wheels ............................31236 

Baosh Auto Parts Co. Ltd....................48199 

Bavaria Wheels ..........................47113 

BC Forged Wheel-Taiwan Bor-Chuann .........48219 

Best Choice International Trade Co. Ltd.. .46215, 46221 

Bimecc USA Inc. .........................46099 

BSI Wheels .............................30263 

BZO Custom Wheels ......................46105 

Carbon Revolution ........................44315 

CEC/Claus Ettensberger Corp. ...............43093 

Ce’zzanne Collection ......................45221 

China Wheel Jiangmen ....................44295 

Concept One/Klutch Wheels.................47083 

Cragar Wheel............................45011 

Custom Wheel Accessories Inc. ..............45035 

Custom Wheel Solutions ...................47113 

CustomWheelsDirect.com-CenterCapsdirect.com .46025 

Diablo Wheels & Accessories ................47089 

Dino Paoli SRL...........................45322 

Donz Wheelz/Rennen International............45033 

Dresden Auto Design ......................45205 

D’vinci & Styluz Wheels ....................48225 

Enkei Wheels............................47043 

Euro Racing Wheels Manufacturer ............45318 

EuroStop USA LLC, ESM Wheels, DTMFiberWerkz. 33280 

Excalibur Wheel Accessories ................46022 

Factory Reproductions Inc...................45089 

Forgiato Wheels..........................44255 

Freeman Racing Wheels Inc. ................45298 

Fujian Shenlika Aluminum Industry 

Development Co. Ltd. ....................47211 

Full Moon Wheels ........................32229 

Galaxy Wire Wheels .......................46026 

Gazario Wheels ..........................46093 

Gemsy Forged Wheel Co. Ltd. ...............33275 

Global Wheel Inc..........................45320 

Gorilla Automotive Products.................45023 

Great International Holdings Limited ..........44328 

Greenball Corporation .....................43157 

GRP Enterprises LLC ......................45217 

Haltec Corporation........................46017 

Handsome Metal Co. Ltd....................44327 

HD Wheels USA ..........................45191 

Hebei Xinshitong Accessory Co. Ltd. ..........31259 

Hutchinson Industries/Rock Monster Wheels . . . .45187 

HyLoft/Diamond Storage ...................34289 

iForged Performance Alloys/Forgestar Wheels . . .46057 

Inovit Inc................................46209 

Jiangsu Saintek Co. Ltd. ...................45326 

Jiangsu Sainty Machinery I/E.Corp. Ltd.........31256 

Jiangsu Shenzhou Wheel Manufacturing Co. Ltd.. .38195 

Kinghwa Toptrue Wheel Co. Ltd...............45288 

Konig American ..........................43049 

Kosei Aluminum Co. Ltd. ...................44237 

Lehigh Industrial Machinery LLC .............46060 

Lexani Wheel Corp. .......................43121 

MaddenCo. Inc. ..........................46038 

MASSIV Wheels ..........................46203 

McGard LLC.............................46011 

Merceli Wheels/Mystikol Wheels .............46199 

MGP Caliper Covers.......................48107 

MPC Forged Wheels.......................48187 

Ningbo Longtime Machine Co. Ltd. ...........44323 

Ningbo Shunzhao Machinery Manufacturing Co. Ltd.. .38204 

Ningbo Waywell Machinery Co. Ltd............32285 

Ningbo Yinzhou Jianda Auto Parts Factory ......45211 

Ningbo Yinzhou Jinuo Auto Accessories Co. Ltd.. .47103 

Ningbo Yinzhou Qiyao Auto Accessories Co. Ltd. .44285 

Ningbo Yinzhou Yunlong Litian Auto Parts Co. Ltd. . .48198 

Ningbo Yongqi Aluminium Wheel 


Ningbo Zhenggang Autoparts 


Nutek Wheels ...........................47113 

P&P Superwheels Co. Ltd. ..................48211 

PDW International ........................45284 

Pilot Automotive..........................20213 




WHEELS & ACCESSORIES 



Prime Wheel Corp.........................45031 

Prior Design North America .................48173 

PWG ..................................46113 

Race Star Industries ......................48105 

RealWheels RWC .........................46096 

Redline Wheels ..........................48181 

REV Wheel LLC ..........................45199 

RIDES Magazine .........................46102 

RideStyler ..............................46073 

Rohana Wheels ..........................44249 

Rosler Metal Finishing USA LLC..............45302 

Rota Wheel .............................46029 

Royal Wheels & Accessories ................47072 

Rucci Forged Wheels ....................47215 

S&J Industries Inc.........................45327 

Shandong Better Wheel Co. Ltd...............48204 

Shandong Hualun Industries Co. Ltd. ..........43301 

Shandong Shengtai Wheel Co. Ltd. ...........43327 

Shandong Zhengshun International Trading Co. Ltd.. .36222 

Shanghai Partrich Autoparts Co. Ltd. . .........33274 

Shijiazhuang Huaxing Wheel Weights Factory . . .37211 

Soleil Wheels ............................47225 

Speedy/RPM Wheels ......................46030 

SPUG ..................................48176 

Stamford Sport Wheels Co. Ltd. ..............47225 

Standards Testing Labs ....................46098 

Starr Wheel Group Inc......................47077 

StatiCap................................33241 

Status Alloy Wheels .......................46035 

Sumec Wheel Co. Ltd. .....................47107 

Team Dynamics..........................46225 

Tectran Corp.............................46069 

Tenzo-R Sports Wheels/Demoda Wheels . ......45049 

Tianjin Century Rubber Co. Ltd. ..............44309 

Topline Products .........................45069 

TRAKLITE Wheels.........................48200 

TSW Alloy Wheels ........................43103 

Tunerkey.com ...........................48172 

2 Crave ................................47157 

The Ultimate Wheel & Tire Plus Sizing Guide . . . .48101 

Ultra Wheel Co. ..........................31228 

Uniauto Inc./Rimtech ......................46034 

U.S. Wheel Corp. .........................45097 

U.W.T. Tools .............................43311 

Vehicle Inspection Systems Inc...............47175 

Velocity Wheels ..........................45157 

Versante Wheel ..........................47187 

Vision Wheel ............................45083 

Vossen Wheels...............47095, 47101, 47109 

Voxx Wheels ............................47199 

Wheel Bands by RimPro-Tec North America. ....38203 


The Wheel Group/Wheel-1. .................43033 

Wholesale Tire Distributors .................46079 

WTW Corp. .............................47005 

Xiamen Sunrise Wheel Group Co. Ltd. . ........44300 

XXR Wheels/Primax Wheel Corp. . ............45107 

Yangzhou Haina Auto Parts Manufacturing Co. Ltd. 32259 

Zhejiang Buyang Autowheel Co. Ltd. . .........44299 

Zhejiang Dicastal Hongxin Technology Co. Ltd.. . .33272 

Zhejiang Jujiu Hub Co. Ltd. . ................44289 

Zhejiang Yueling Co. Ltd. . ..................46179 

OEM 


American Honda . ........................24987 

Ford Motor Co.. ..........................22200 

General Motors Corp.. ...............23743, 24267 

Hyundai Motor America ....................24387 

Kia Motors America .......................10809 

Lexus. .................................22699 

Local Motors Inc.. ........................37045 

Mazda North American Operations. ...........11247 

MOPAR ................................43131 

Scion ..................................20313 

Toyota . ................................24801 

GLOBAL TIRE EXPO—Powered by TIA 



M&R Tire Products Inc. ....................41148 

Malhotra Rubbers (Tyres) Ltd. India . ..........41203 

Martins Industries . .......................43283 

Maxxis International. ......................41131 

Metro Tyres .............................31280 

Mickey Thompson Performance 

Tires & Wheels ...................43021, PS002 

Mighty Auto Parts ........................40109 

Modern Tire Dealer .......................40094 

ModuLube ..............................42289 

Morton Supplies Inc. . .....................40327 

Moving Targets ..........................40098 

MTP Inc. ...............................41157 

MWS AUTOCHEMIE GmbH . . . . . . . . . . . . . . . . . .33240 

Myers Tire Supply . .......................42157 

Nandi Tyres and Tubes. ....................34281 

Nankang Rubber Tire. .....................41163 

National Auto Tools .......................31289 

NDI China ..............................33263 

Net Driven ..............................40132 

Nexen Corp.. ............................41150 

Nexen Tire America Inc.. ...................41119 

Niagara Lubricant Co. Inc. . .................32282 

Ningbo Able Rubber & Auto Parts Co. Ltd. . .....40106 

Ningbo Alpha Autoparts Manufacture Co. Ltd. . . .41325 

Ningbo Blueocean Auto Parts Co. Ltd. . ........41291 

Ningbo Fortune Auto Parts Manufacturer Co. Ltd. . 40128 

Ningbo Shicuiying Import & Export Co. Ltd. . ....34280 

Ningbo Sinppa Air Tools Factory. .............33236 

Ningbo Zhongda Valve Wick Co. Ltd. ..........42302 

NitroFill . ...............................40129 

Nitto Tire U.S.A. Inc.. ......................43183 

Ohio Rack Inc. ...........................41072 

Omni-United USA. ........................43225 

Orange Electronic Co. Ltd. ..................41191 

OTR Wheel Engineering Inc.. ................40135 

P.C. Products International ..................41169 

Paramount International Tire . ...............37238 

Parker TireSaver Nitrogen Tire 

Inflation Systems . ................40120, PS020 

Patch Rubber/Myers Tire Supply . ............40157 

Perfect Equipment ........................42307 

Petlas Tyre. .............................40194 

Pingdu Zihai Rubber Manufactory . ...........34272 

Pirelli Tire North America ...................41021 

Plombco Inc. . ...........................40200 

Prema Products. .........................41255 

Prestige Tires International .................40295 

Qingdao Aonuo Tyre Co. Ltd. . ...............42278 

Qingdao Au-shine Tyre Co. Ltd. . .............33255 

Qingdao Eastar Tyre Co. Ltd. . ...............33260 

Qingdao Everbest International Trade Co. Ltd. . . .32281 

Qingdao Extra Tyre Co. Ltd. . ................33228 

Qingdao Free Trade Zone Full-World 

International Trading Co. Ltd. . .............41175 

Qingdao Goodride Tyre Co. Ltd. . .............32238 

Qingdao Hamao Import & Export Co. Ltd.. ......34270 

Qingdao J&G International Trading Co. Ltd. . ....35286 

Qingdao Pegasus Rubber Co. Ltd. . ...........41324 

Qingdao Poplar Tire Co. Ltd.. ................43326 

Qingdao Qihang Tyre Co. Ltd.. ...............40096 

Qingdao Qingtai Import & Export Co. Ltd.. ......33251 

Qingdao Taihao Tire Co. Ltd.. ................34282 

Qingdao Top Mountain Tyres Co. Ltd. ..........33284 

Qingdao Toptour Tyre Corp. Ltd.. .............41299 

Qingdao Touchstone International Trade Co. Ltd. .32243 

Qingdao Wangyu Rubber Co. Ltd.. ............32242 

Qingdao Yongdao International Trade Co. Ltd.....43307 

Qingdao Zhenhua Barrow Manufacturing Co. Ltd. 33285 

Quick Pressure LLC .......................36234 

RAV-Ravaglioli ...........................42253 

REDI-Sensor ............................40276 

Rema Tip Top/North America Inc.. ............42185 

Revolution Supply/Oro-Tek. .................42297 

RightPSI Inc. ............................40072 

RIVERSTONE ............................41283 

Rovince International Corp. .................41327 

RSC Sales Co. ...........................40069 

Rubber King Tyres India Pvt. Ltd. .............41211 

RUD Chain Inc............................42172 

RUFF GmbH.............................35223 

Safety Seal .............................42168 

Sailun Tire ..............................42237 

Samik Corp..............................40114 

Schrader International .....................41069 

Sentaida Group Co. Ltd.....................42245 

Sewon Pm Tech Co. Ltd. ...................40080 

Shandong Dawang Jintai Group Co. Ltd. .......42170 

Shandong Deruibao Tire Co. Ltd. .............43295 

Shandong Guofeng Rubber Plastics Co. Ltd. ....43321 

Shandong Hengfeng Rubber & Plastic Co. Ltd.. . .40303 

Shandong Hengyi Mold Co. Ltd...............35233 

Shandong Hengyu Rubber Co. Ltd.............41307 

Shandong Jinyu Tire Co. Ltd. ................40271 

Shandong Linglong Tyre Co. Ltd. .............41319 

Shandong Sangong Rubber Co. Ltd............31262 

Shandong Shuangwang Rubber Co. Ltd. .......32241 

Shandong Transtone Tyre Co. Ltd. ............41315 

Shandong Wanda Boto Tyre Co. Ltd. ..........42203 

Shandong Wanlitong Tyre Co. Ltd. ............34283 

Shandong Yongtai Chemical Group Co. Ltd. .....40211 

SNAP-ON Equipment ......................41097 

South China Tire & Rubber Co. Ltd. ...........40315 

Speedways Tyres.........................40125 

Summits Hygronics N.A. Inc. ................33245 

Suntop Tire (Wuxi) Co. Ltd...................34252 

Sun Tyre & Wheel Systems .................40309 

Superking Manufacturers (Tyre) Pvt. Ltd. .......31254 

Sutong China Tire Resources ................41241 

TASCO .................................40124 

TBB Tires Inc. ...........................42301 

TCS Software............................42191 

Tech International ........................42079 

Techking Tires ...........................40102 

TechnoMotor USA ........................34284 

TECO Automotive Equipment ..........40270, PS015 

31 Inc..................................40095 

Tier-Rack Corp. ..........................40108 

Tire Business/Crain Communications..........42085 

Tireco Inc. ..............................42067 

Tire Group International LLC ................42221 

Tire Industry Association .............40056, 40057 

Tire Intelligence LLC ......................30265 

Tiremetrix ..............................40290 

Tire Profiles-TreadSpec ....................41247 

Tire Review Magazine .....................41068 

TireSeal-Duraseal ........................36243 

Tire Service Equipment Manufacturing Co. Inc. . .42171

Toho Kogyo Co. Ltd........................41275 

Toyama Tyre Corp. Ltd. ....................34242 

Toyo Tires ..............................40029 

Tredtech Inc. ............................41179 

Triangle Tyre Co. Ltd. ......................40185 

Tube & Solid Tire Ltd.......................40068 

Tutric Tire ..............................41279 

TVS EUROGRIP...........................32219 

Twinmax Oy.............................33264 

Tyres International Inc......................42179 

Unicorn Tire Corp. ........................42283 

Universal Tire International Corp. .............40034 

Vee Rubber .............................41077 

VENTECH ...............................32227 

Vredestein Tyres North America ..............40099 

Weifang Jintongda Tyre Co. Ltd...............34262 

Wendeng Sanfeng Tyre Co. Ltd. ..............31233 

Western States Manufacturing...............42210 

Xingyuan Tire Group Co. Ltd. ................42215 

X Smart Tire Rack ........................34254 

Yantai Haoyang Machinery Co. Ltd. ...........32232 

Yingkou Ark Science & Technology Co. Ltd. . ....33222 

Yingkou Tongguang Automotive Maintenance 

Equipment Co. Ltd.......................34218 

ZAFCO/ZTI Tires Inc. ................40195, 40203 

ZC Rubber ..............................42271 

Zhaoqing Junhong Co. Ltd. .................41263 

Zhejiang Lionheart Industrial Equipment Co. Ltd. 34285 

Zhejiang Qingda Rubber Co. Ltd. .............42314 

FIRST-TIME & FEATURED EXHIBITORS 


A&T Clutch Components Supply..............36242 

ACATglobal .............................36233 

Adaptive Display Solutions-Complete Signs .....37207 

Addictive Desert Designs...................34233 

Adomani Electric .........................34225 

Advan Carbon/Charge Speed USA/ 

Premier4509/VeilSide....................30285 

American Crane Inc. ......................32284 

American Innovative Manufacturing...........32268 

Andy’s Auto Sport TV ......................31274 

Anhui Huilian Machinery Industry Co. Ltd. . .....33257 

Ark Corp. ...............................33254 

Ascentium Capital LLC.....................31283 

Asia Kingdom Enterprise Ltd.................36228 

ATS USA ...............................31241 

AutoAPIa ...............................36238 

Automotive Centre of Excellence (ACE) ........31237 

Automotive Research Center 

Avecal Korea . ...........................35282 

Avex Trade spol. s r.o. . ....................35219 

AXXA Wheels ............................31236 

Bead It Fast .............................34288 

Beanco Technology LLC. ...................37195 

Big Roc Tools Inc. ........................34238 

Biocide Systems ........................32271 

Blizzerator LLC ..........................34287 

Boondock Bumpers & Side Steps ............38115 

Brad Penn Lubricants .....................33244 

Britemax . ..............................30227 

Britten Inc.. .............................35274 

Bruin Brake Cables . ......................32275 

BSI Wheels .............................30263 

Caiec Jiangsu Co. Ltd. .....................32263 

CalTrend Automotive Products ...............32289 

Cameleon Cover USA. .....................31239 

Changzhou Rongjia Vehicle Enterprise Co. Ltd.. . .31258 

Changzhou Wentao Auto-parts Factory ........35227 

Changzhou Yu Chen International Trade Co. Ltd. .35235 

Chengdu Pan Asia Crankshaft Manufacturing Co. Ltd. .32240 

Chongqing Oriental Filter Co. Ltd.. ............33219 

Cipher Auto . ............................32223 

ClearShield .............................34290 

Cnlight Co. Ltd. . .........................31261 

CNRacing Performance Products Co. Ltd.. ......34273 

Crystal Heiress LLC .......................34228 

David Carey Inc. .........................33223 

Davies Craig Pty. Ltd.. .....................35229 

Dent Tools Direct .........................38196 

Design Technology Group ..................30241 

Displays In Motion-LAE Technologies. .........31245 

Dongying Fangxing Rubber Co. Ltd. ...........32233 

Dongying Zhongyi Rubber Co. Ltd.. ...........31285 

Douglas Corporation ......................33226 

DV Systems .............................33276 

Emerson MotorSports . ....................36219 

ENEOS Motor Oil . ........................31273 

EnvisionTEC. ............................32266 

EuroStop USA LLC, ESM Wheels, DTMFiberWerkz . .33280 

Exotics Racing ...........................30273 

Extreme Coolshion. .......................37199 

EZ Shield Paint Protector ...................31244 

Fenghua Xianghe Machinery Manufacturing Co. Ltd. .31257 

50 Below. ..............................32226 

Filink ..................................37222 

Financial Transaction Service. ...............33229 

Fluid D-Terminator. .......................37201 

Foshan Sunway Auto Electrical Co. Ltd. ........31226 

Full Moon Wheels ........................32229 

CHECK OUT THE 

VICTRA RC-1 

AT AT BOOTH BOOTH #41131 #41131 

Fullroad Rubber Co. Ltd. ...................31229 

Garage Armour ..........................38215 

Gemsy Forged Wheel Co. Ltd. ...............33275 

GlossPro Car Care Products. ................30259 

GM Dealer Goods. ........................32280 

Golden State Overnight (GSO) ...............37215 

Great Ocean Ltd. . ........................30237 

GreenLight. .............................30251 

Grillie. .................................34268 

GS3-Global Strategic Supply Solutions. ........34256 

Guangzhou North & South Lighting Technology Co. Ltd. .35280 

Guangzhou P&D Auto Lighting Manufactory. ....35237 

Guangzhou Shizun Auto Parts Co. Ltd. .........31260 

Gumarny Zubri a.s. .......................36226 

Hangzhou Farfly Auto Parts Ltd.. .............34222 

Hangzhou Haihua Import & Export Co. Ltd. .....33221 

Hebei Holman Auto Parts Manufacture Co. Ltd. . .33262 

Hebei Xinshitong Accessory Co. Ltd. ..........31259 

Hefei Royal Ching International Trading Co. Ltd.. .32262 

Hi-Tach Oil. .............................33266 

Hoist Hanger . ...........................32251 

HongLiDa (Quanzhou) Rubber & Plastic 

Products Co. Ltd. . ......................34286 

HyLoft/Diamond Storage . ..................34289 

ID4motion . .............................31250 

Impact Canopies USA .....................30275 

Import Genius . ..........................30257 

Inpelle USA . ............................36244 

Insurance Auto Auctions ...................38210 

International Window Film Association. ........31264 

IRONWEAR. .............................35226 

ISC Suspension North America. ..............38197 

Jiangsu Gaobiao Technology Development Co. Ltd. 33273 

Jiangsu Sainty Machinery I/E.Corp. Ltd.. .......31256 

Jiangsu Shenzhou Wheel Manufacturing Co. Ltd. 38195 

Jinzheng Safety Equipment Co. Ltd.. ..........31266 

Kabat Rubber-Inner Tubes . . . . . . . . . . . . . . . . . .34264 

Kawaii Corp. ............................35239 

Kennol Performance Oil ....................35288 

LAC Sidewall Printer . .....................36245 

Last Rides ..............................30223 

LAUGFS Corp. (Rubber) Ltd. .................38214 

LDK-Deyuan Bearing Factory. ...............35243 

L-Guard International Enterprise Ltd. ..........31240 

Link Engine Management ..................34261 

Louver Art . .............................33258 

Lux Motion .............................34274 

Marketing Systems Pro . ...................36240 

Master Formula ..........................33270 

MAVTV.................................34265 

Metro Tyres .............................31280 

Mitsubishi Turbo .........................30281 

Motor Trend .............................31219 

MWS AUTOCHEMIE GmbH . . . . . . . . . . . . . . . . . .33240 

My Shop Assist ..........................30261 

Nandi Tyres and Tubes.....................34281 

National Auto Body Council .................32267 

National Auto Tools .......................31289 

NC CAR ................................34224 

NDI China ..............................33263 

New Paradigm Promotional Marketing.........36218 

Niagara Lubricant Co. Inc. ..................32282 

Ningbo Carstel Manufacturing Co. Ltd..........32264 

Ningbo Chima Winch Co. Ltd.................37213 

Ningbo Jincheng Shock Absorber Co. Ltd. ......38209 

Ningbo Povalo Import & Export Co. Ltd. ........36224 

Ningbo Shicuiying Import & Export Co. Ltd. .....34280 

Ningbo Shunzhao Machinery Manufacturing Co. Ltd. 38204 

Ningbo Sinppa Air Tools Factory..............33236 

Ningbo So-Fine Paper Products Co. Ltd.........32256 

Ningbo Waywell Machinery Co. Ltd............32285 

Ningbo Yuxin Tools Manufacture Co. Ltd. .......36239 

OctaneNation.com ........................31268 

OZON Systems ..........................36223 

Panther Expedited Services .................33271 

Paramount International Tire ................37238 

Pilot Transport . . . . . . . . . . . . . . . . . . . . . . . . . . .36227 

Pingdu Zihai Rubber Manufactory ............34272 

PODS..................................33261 

The Powder Coating Institute................32234 

Protex By Bardahl ........................34255 

Prudential Overall Supply...................32273 

Qingdao Au-shine Tyre Co. Ltd. ..............33255 

Qingdao Eastar Tyre Co. Ltd. ................33260 

Qingdao Everbest International Trade Co. Ltd. . . .32281 

Qingdao Extra Tyre Co. Ltd. .................33228 

Qingdao Goodride Tyre Co. Ltd. ..............32238 

Qingdao Hamao Import & Export Co. Ltd........34270 

Qingdao J&G International Trading Co. Ltd. .....35286 

Qingdao Qingtai Import & Export Co. Ltd........33251 

Qingdao Taihao Tire Co. Ltd..................34282 

Qingdao Top Mountain Tyres Co. Ltd. ..........33284 

Qingdao Touchstone International Trade Co. Ltd. .32243 

Qingdao Wangyu Rubber Co. Ltd..............32242 

Qingdao Zhenhua Barrow Manufacturing Co. Ltd. . .33285 

Quick Pressure LLC .......................36234 

Ram Air SS .............................35245 

Rapid Scan 3D...........................32245 

RCF Technologies Inc. .....................32277 

of Auto Club of Southern California..........33242 Continued on page 76 


1-800-4-Maxxis 

www.maxxis-racing.com 


Wheel and Tire Council Reception to Include 

Lifetime Achievement Award, continued from page 73 

Past recipients of the Lifetime 

Achievement Award include distinguished 

individuals, such as Ricky 

Guevara, Greg Weld and Art Hale Sr. 

The award recognizes those persons 

who have devoted a majority of their 

lifetimes, business time and resources 

to a product or service related to the 

wheel and tire industry. The individual 

honored epitomizes professionalism, 

integrity and service over a period of 20 

or more years. 

Networking and good business go 

hand in hand. Apart from honoring 

the Lifetime Achievement recipient, 

the reception provides a relaxed 

atmosphere in which attendees can 

catch up with old friends, explore 

new opportunities and strengthen 

existing partnerships. 

Educational Opportunities 

As in years past, the WTC has 

again elected to “power” educational 

tracks geared at providing business 

value to its membership. This year, 

the group has opted to focus its efforts 

on customer service and sales solutions. 

To that end, the WTC will 


be supporting the following two 

learning tracks: 

“Selling Like a Pro” will be presented 

by Bob Phibbs of The Retail 

Doctor. The session will take place 

on Wednesday, October 3, from 

11:00 a.m.–12:00 p.m. in LVCC 

room N258. 

“Recruit, Train, and Hire Superstars” 

will be presented by Bob Negen 

of WhizBang! Training. It will be held 

on Thursday, November 1, from 3:00 

p.m.–4:00 p.m. in LVCC room N258. 

Mark your calendars and join the 

WTC at the 2012 SEMA Show. 

WTC At a Glance 

� �Tuesday, 

October 30: 

WTC Industry Awards and Networking 

Reception, 5:00 p.m.–7:00 

p.m. at the Renaissance Hotel Pool 

� �Wednesday, 

October 31: WTCpowered 

session “Selling Like a 

PRO,” 11:00 a.m.–12:00 p.m., 

LVCC room N258 

� �Thursday, 

November 1: WTCpowered 

session “Recruit, Train and 

Hire Superstars,” 3:00 p.m.–4:00 

p.m., LVCC room N258 

FIRST-TIME & FEATURED EXHIBITORS 



Redback Boots USA. ......................33291 

RePlay XD . .............................30233 

RUFF GmbH. ............................35223 

Sandeep Axles Pvt. Ltd. ....................38120 

Sanmen Lito Auto Accessories Co. Ltd. ........36236 

Seikosangyo Co. Ltd. ......................31222 

Shandong Hengyi Mold Co. Ltd.. .............35233 

Shandong Sangong Rubber Co. Ltd.. ..........31262 

Shandong Shuangwang Rubber Co. Ltd. . ......32241 

Shandong Wanlitong Tyre Co. Ltd. . ...........34283 

Shandong Zhengshun International Trading Co. Ltd.. .36222 

Shanghai Delang Auto Parts Manufacturing Co. Ltd.. .34266 

Shanghai Essenway Technology Development Co. Ltd. 31272 

Shanghai Focar Import & Export Co. Ltd. . ......30271 

Shanghai Herma Industrial Coating Co. Ltd......35241 

Shanghai Jiawen Performance Industries Co. Ltd. 32237 

Shanghai Partrich Autoparts Co. Ltd. . .........33274 

Shijiazhuang Huaxing Wheel Weights Factory . . .37211 

SICOM Composite Ceramic Brakes and Clutches. .30219 

Sino Vehicle Parts Co. Ltd. ..................32244 

Smooth-On . ............................31267 

Solaire/SKC . . . . . . . . . . . . . . . . . . . . . . . . . . . . .33233 

SPDi Spark .............................37197 

Sprayway Inc. . ..........................31281 

SR*S TUNING. ...........................33268 

Stabilus ................................24733 

StatiCap. ...............................33241 

Sterile Auto & Sterile Doctor ................34269 

Stinger Chemical .........................31269 

Summits Hygronics N.A. Inc. . ...............33245 

sunframelight ...........................38206 

Suntop Tire (Wuxi) Co. Ltd.. .................34252 

Superking Manufacturers (Tyre) Pvt. Ltd. .......31254 

Tailwind Auto Inc.. ........................32228 

Taizhou Three-way Vehicle Catalytic 

Converter Co. Ltd.. ......................32261 

Taizhou Yongyu Industrial Co. Ltd. . ...........34258 

TechAFX Inc. . ...........................30269 

TechnoMotor USA ........................34284 

Tianjin Songda International Trade Co. Ltd. .....38205 

Tire Intelligence LLC . .....................30265 

TireSeal-Duraseal ........................36243 

Toyama Tyre Corp. Ltd. ....................34242 

Trik Topz LLC ............................35272 

Tropical USA Corp.. .......................31227 

Tubelite Company Inc. . . . . . . . . . . . . . . . . . . . . .35260 

TubeShark ..............................37209 

TVS EUROGRIP...........................32219 

Twinmax Oy.............................33264 

Tylon Specialty Flooring....................32269 

U.A.A. Inc. ..............................32236 

Ultra Wheel Co. ..........................31228 

Unipower International Group Ltd. ............32265 

United States Postal Service ................31251 

US Auto Performance......................38208 

Velvet Cars ............................35222 

VENTECH ...............................32227 

Vinter Quality Parts .......................34250 

Viper Tool Storage ........................34251 

Vitto Filter (Zhongshan) Co. Ltd...............33287 

V-tech LG Hausys ........................36220 

Weifang Jintongda Tyre Co. Ltd...............34262 

Wendeng Sanfeng Tyre Co. Ltd. ..............31233 

Wheel Bands by RimPro-Tec North America.....38203 

Whitman Manufacturing Corp. ...............33265 

WonderGel..............................35268 

Xiamen Huayu Hardware Co. Ltd..............31242 

Xingtai Haosen Refrigeration Equipment 


Xingtai Longbin Rubber & Plastic 

Product Co. Ltd. ........................38213 

X Smart Tire Rack ........................34254 

Yangzhou Haina Auto Parts 

Manufacturing Co. Ltd. ..................32259 

Yantai Haoyang Machinery Co. Ltd. ...........32232 

Yingkou Ark Science & Technology Co. Ltd. .....33222 

Yingkou Tongguang Automotive Maintenance 

Equipment Co. Ltd.......................34218 

Yuhuan Aoheng Machinery Co. Ltd. ...........30229 

Yuhuan Chenxiang Machinery Co. Ltd..........35225 

Yuyao City Yurui Electrical Appliance Co. Ltd.....31263 

Zhejiang Dicastal Hongxin Technology Co. Ltd.. . .33272 

Zhejiang Keyu Brake Co. Ltd.................32260 

Zhejiang Lionheart Industrial Equipment Co. Ltd. 34285 

Zhejiang Sinma Automotive Suspension Co. Ltd. .34260 

Zhejiang Tianhong Auto Accessories Co. Ltd. ....32255 

Zhejiang Tiansheng Car Accessories Co. Ltd. ....32258 

Zhejiang Zhengde Brake Co. Ltd..............31265 

Zhongshan Eagle-Fly Electrical 

Appliance Co. Ltd. ......................33289 

Zibo Qiwangda Mechanical and Electrical 

Equipment Manufacturing Co. Ltd. ..........35284 

zMAX Micro-lubricant/US LEGEND CARS .......34243 

��.com

PRO Reception, All-New 

Interactive PRO Garage to Take 

Center Stage in Las Vegas 

By Ellen McKoy 

To kick off the week at SEMA, 

PRO will host its gala NovemberFest 

Awards Reception on Tuesday evening, 

October 30, from 5:30 p.m.– 

7:30 p.m. at the Las Vegas Hotel 

(formerly the Las Vegas Hilton). 

Billed as the networking event of the 

year, it’s the perfect place to wind 

down, slake your thirst and your appetite 

with hors d’oeuvres and liquid 

libations, and hobnob with a who’s 

who in the restyling industry. 

The highlight of the evening will 

be a ceremony honoring recipients of 

the esteemed PRO Industry Awards. 

Awards will be presented in four categories, 

including Restyler of the Year, 

Manufacturer of the Year, Nat Danas 

Person of the Year and the Jim Borré 

Lifetime Achievement Award. The 

event is open to all council members 

and guests interested in joining PRO. 

Tickets will be mailed to council 

members in advance, or stop by PRO 

booth #12661 in the North Hall of 

the Las Vegas Convention Center 

(LVCC) to pick up free tickets onsite. 

Speaking of the PRO booth, it’s 

been a fixture at the SEMA Show and 

a popular gathering spot for council 

members since the early ’90s. SEMA 

staff and members of the Select Com- 


2012 Chevrolet Silverado 3500 HD 4x4 

Kelly Fromm, the Rev-It-Up 

for Wounded Warriors Race 

Team, Booth #35027 

��Powertrain/Drivetrain Type and 

Modifications: Airaid cold-air 

induction; Edge Products 

Evolution CTS Diesel tuner 

��Chassis Type and Modifications: 

Firestone Ride-Rite airbag system; 

BDS Supension 6.5-in. lift; 

American Force Independence 

22-in. wheels; Toyo Open 

Country 35-in. tires 

��Exterior Modifications: Rigid 

Industries SR dually LED light 

bars; Warn winch; A.R.E. 

Accessories truck cap; Iron Cross 

Automotive bumpers and step bars; 

Industry colleagues networked during PRO’s 2011 Novemberfest reception. The opportunity 

to spend time with peers is one of the best advantages of attending the reception. 

3M commercial reflective, 

AAC Oracle lights; Anzo USA 

truck lights 

��Interior Modifications: MTX 

audio Edge Products backup 

camera; StingRay Garage interior; 

IC Realtime mobile digital video 

surveillance system 


mittee will be on hand throughout 

the week to chat with council members, 

answer questions and enroll new 

members. So if you’d like to learn 

more about PRO and the benefits of 

being a member, want to encourage 

your friends to join, or would like to 

get to know the council leadership, be 

sure to stop by. 

As in prior years, PRO is also sponsoring 

two seminars at the SEMA 

Show. The first session, “Interior and 

Trim Panel Fabrication Techniques,” 

is slated for Tuesday, October 30, from 

3:00 p.m.–4:00 p.m. in room N257 

of the LVCC. Presented by Brian 

Schmidt of Mobile Solutions USA, 

the session will center on cuttingedge 

fabrication techniques to modify 

dash, door and other interior panels to 

accommodate electronics and achieve a 

professional, blended appearance. 

On Wednesday, October 31, from 

3:00 p.m.–4:00 p.m., Jeff Varick of 

Brandmotion and Pete Kallgren of 

Rostra Precision Controls will present 

“Adding Luxury Features to Upgrade 

Vehicle Enjoyment” in room N257. 

The seminar will cover various aftermarket 

comfort and convenience 

features to personalize any vehicle 



RESTORATION 

MARKETPLACE 


Abhirashi Impex India .....................24284 

ADEPT Performance & Restoration Product .....24280 

American Autowire .......................23889 

ASP Sealing Products Ltd. . . . . . . . . . . . . . . . . . .24694 

Auto Custom Carpets Inc. ..................24475 

Auto Metal Direct LLC .....................24479 

Billet Badges ............................24186 

Classic Auto Air ..........................23997 

Classic Industries/OER.....................23975 

Classic Reflection Coachworks ..............24379 

Classic Thunder Road .....................24291 

Classic Tube ............................24097 

Classic 2 Current Fabrication................24599 

Clean Seal Inc............................23896 

Coast to Coast Leather & Vinyls Inc............24089 

ColorBond ..............................23885 

Custom Autosound Manufacturing ............24175 

Danchuk Manufacturing Inc. ................24679 

Dashtop by Palco Ind. Inc. ..................24174 

Del City ................................23775 

Distinctive Industries ......................24297 

Douglass Interior Products, 

Upholstery & Carpets ....................24692 

Drake Automotive Group ...................24575 

Dupli-Color/VHT..........................24697 

E&J Classic Restorations Inc.................24784 

Eastwood Co.............................23781 

ECS Automotive Concepts LLC...............24394 

Emerson MotorSports .....................36219 

Evapo-Rust/Harris International Labs..........24788 

Fairchild Industries Inc. ....................23984 

Forever Car Care Products..................24188 

GGG Restoration .........................23880 

Glassworks .............................24693 

International Aero Products .................23884 

JCBL India Pvt. Ltd. .......................24685 

Jiuh Yaw Industrial Co. Ltd. .................24689 

KNS Accessories Manufacturing Inc. ..........24075 

Lawless Automotive Customs ...............24593 

Legacy Power Wagon Conversions............24193 

Legendary Auto Interiors Ltd.................24093 

LLoyd Mats .............................23875 

Macoho Co. Ltd...........................24295 

Metro Moulded Parts ......................24375 

Mid America Motorworks...................24197 

MMLJ Inc. ..............................24587 

Mustang Project .........................23785 

Newark Auto Products .....................24388 

Old Air Products Inc. ......................23881 

ONS...................................24386 

Original Parts Group Inc. ...................23987 

Parts Unlimited Inc. (PUI) . . . . . . . . . . . . . . . . . . .24382 

Pilkington Classics........................23980 

Plastex Plastic Repair Kits . . . . . . . . . . . . . . . . . .23988 

POR-15 Inc..............................24594 

Precision Replacement Parts ................24178 

Prismatic Powders/Cerakote Ceramic Coatings . .24181 

Proforged Chassis Parts....................23793 

Quiet Ride Solutions ......................23787 

Rare Parts Inc............................23797 

Real Deal Steel LLC .......................24289 

Rebuilders Choice ........................24185 

Remy Racing & Performance Products.........23888 

Restomod Air............................23999 

Retrosound .............................24583 

Right Stuff Detailing.......................24189 

Ringbrothers ............................24698 

Seatbelt Solutions LLC.....................24286 

Show Cars Automotive Inc. .................23886 

SoffSeal Inc. ............................24675 

Source Automotive Engineering Inc............24786 

S.R. Beadings Ltd. ........................24085 

SRP (Standard Rubber Products) .............24392 

State Farm/The Marketing Arm ..............24283 

Syracuse Nationals .......................24696 

TMI Products Inc..........................23893 

TrimParts Inc.............................24275 

US Auto Performance......................38208 

Usine de Freinage (UDF) ...................24390 

Western Chassis .........................24182 

Check out the Automotive 

Restoration Market 

Organization (ARMO) 

booth #23395 



Join SEMA for the 

2nd Annual 

Friday, November 2, 2012 

SPONSORED BY 

THE CHEVROLET CRUZE 

Featuring: 

Mothers Polish 

Replay XD 

SCT Performance 

Source Interlink Media 

UPS 

Featuring the finest 

feature vehicles from the 

2012 SEMA Show 



Update Your Classic Car Wiring 

American Autowire Classic Update 

Kits are designed for specific year, 

make and model configurations. The 

new ’66–’77 Ford Bronco Kit shown 

here is the most complete system of its 

type in the industry including: 

��A replacement headlight switch 

with internal 25-amp circuit 

breaker, adjustable-length shaft 

and custom knob. 

��Standard turn signal flasher, hazard 

flasher and horn relay mounted 

on harness. 

��New compact ATO-Style fuse panel 

that is fully encased in a closed-box 

assembly with coverlid and mounts 

inside the glovebox (mounting 

hardware included). 

��Harness is laid out and formed 

to allow for nearly all aftermarket 

accessories such as gauge packages, 

heat and air conditioning systems, etc. 

��Many original switch connector 

bodies—an American Autowire 

exclusive feature. 

��Steering column connectors can 

plug directly into most aftermarket 

steering columns or stock ’66–’77 

Ford columns using the adapter and 

terminals included in the kit. 

��Separate under-dash courtesy lamp 

assemblies are also included for 



use along with your original dome/ 

interior lighting feeds. 

��Instrument Cluster wiring is 

designed with a “cluster harness 

disconnect” system for easy service 

and assembly. Original terminals 

and connectors are provided for 

stock cluster connections. The 

system will also connect into 

most popular aftermarket gauges, 

such as Dakota Digital, Classic 

Instruments, Autometer, VDO, 

and others. 

��Rear body harness assembly plugs 

into the main harness at the left kick 

panel location and our longer leads 

allow for stock or custom routing 

of the wires. Rear body wiring 

includes backup light lead wires and 

connectors along with stop and tail 

light lead wires and connectors to 

mate into the stock Ford tail and 

back-up lamp pigtail assemblies. A 

license plate lamp lead connection, 


as well as fuel tank sender leads 

and tank extensions for both single 

and dual tank applications are 

also included. 

��New floor dimmer switch is 

provided for ease of installation. 

Wire length and connection 

accommodate original floor-mount 

dimmer switch. 

��Engine wiring includes feeds for 

coil, tach, water temperature, oil 

pressure, electric choke and electric 

speedometer (if needed). 

��Front lighting includes extra long 

leads that can be routed for stock or 

optional appearances. All head light, 

parking light and directional light 

leads, along with a switched trigger 

wire for an electric fan relay, 

are provided. 

��New ignition switch with indexed 

connector included. 

��New windshield wiper switch with 

indexed connector and motor 

leads included (must be mated to 

your stock motor through your 

windshield frame assembly). 

This ’66–’77 Ford Bronco Classic 

Update Kit is PN 510317 and can be 

seen at the SEMA Show by visiting 

booth #23889. 

1969 Chevrolet Camaro Convertible 1969 Chevrolet Camaro 

Goolsby Customs, Booth #23275 Chassisworks, Booth #22989 

��Powertrain/Drivetrain Type and Modifications: 

Mast Motorsports LS3 engine; American 

Powertrain T56 magnum six-speed transmission; 

Currie 9-in. rearend 

��Chassis Type and Modifications: Roadster Shop Fast 

Track chassis with C6 front suspension and fourlink 

rear 

��Exterior Modifications: Tucked and smoothed 

bumpers; extended rockers; custom inner fenders; flushmounted 

glass; custom-fabricated rear tail panel; Lokar 

hood vents and 12-volt door handles 

��Interior Modifications: M&M Hot Rod Interiors 

custom dash and center console; Lokar door pulls, 

window cranks, shifter arms, pedals and e-brake; 

Classic Instruments gauges 

��Powertrain/Drivetrain Type and Modifications: LS7 

engine; T-56 transmission; 

��Chassis Type and Modifications: Chassisworks 

g-Machine front clip and rear mini-tub system; Wilwood 

14-inch front and 13-inch rear brakes; American Racing 

18x9.5 front and 18x11.5 rear wheels; 285/30-18 front 

and 335/30-18 rear tires 

��Exterior Modifications: Aluminum body panels; 

Anvil Auto carbon-fiber inner fenders, header panel, 

deck lid, notch spoiler, close-out panel and front spoiler; 

Auto Metal Direct aluminum hood, fenders, front/rear 

bumpers and lower valance; 401Restos custom paint 

��Interior Modifications: Leather-wrapped dash, 

door panels and suede headliner; C6 Corvette seats; 

carbon-fiber instrument panel and trim pieces; Flaming 

River steering wheel and tilt column; Isis Multiplex 

pushbutton start; Kicker speakers and amps; Pioneer 

stereo, DVD and navigation 

PRO Reception, 

All-New Interactive 

PRO Garage to Take 

Center Stage in Las 

Vegas, continued from page 77 

plus ways to reach out to a broader 

audience and cash in on profit- 

making opportunities. 

Thursday, November 1, is an activity-filled 

day. First up is the PRO general 

membership meeting from 7:30 

a.m.–9:00 a.m. at the LVCC room 

N232. The early-bird meeting is open 

to all council members and includes a 

continental breakfast. 

“The membership meeting is a great 

opportunity to learn more about PRO 

and become more involved in council 

activities,” said Eldon Bracken, PRO 

chairman. “We urge you to attend and 

invite your colleagues to join us.” 

Technical Skills & 

Training Conference 

But the highlight of the day is the 

PRO-sponsored Technical Skills & 

Training Conference (TSTC). Previously 

held at the University of Northwestern 

Ohio in Lima in 2010 and 

WyoTech Blairsville in Blairsville, 

Pennsylvania, in 2011, the all-new 

PRO Garage takes center stage in the 

North Hall meeting rooms N101– 

N103 from 11:30 a.m.–5:00 p.m. 

Free with registration, the event is 

a roll-up-your-sleeves opportunity to 

sharpen technical skills, gain product 

knowledge and interact with key suppliers 

at five learning centers. Product 

categories include graphics, window 

and paint protection film, side steps, 

sunroofs, mobile electronics, custom 

interiors, heated seats, vehicle connectivity 

and more. Among the participating 

PRO-member manufacturers 

will be 3M, Brandmotion, CalTrend 

Automotive Products, Check Corporation, 

Eagle Enterprises, Katzkin 

Leather, Kicker, Roadwire Leather 

Interiors, Rosen Entertainment Systems, 

Webasto Product North America, 

Go Rhino and Big Country. 

“We’re excited to partner with 

SEMA to present this year’s Technical 

Skills & Training Conference at 

the Show,” said Brian Champa, chairman 

of the PRO TSTC task force. 

“The response has been outstanding. 

Attendee registration is very strong, 

and the manufacturers have given us 

their full support. This is a must-attend 

event for restylers, installers or truckaccessory 

retailers looking to expand 

their product offerings, discover crossmarketing 

opportunities and meet oneon-one 

with manufacturers.”

Foose and WD-40 Debut 

Two Fords to Benefit 

SEMA Cares Charities 

Two of the biggest names in the 

automotive world are teaming up 

again—this time with Source Interlink 

Media, to build two trucks that will 

benefit a good cause and to create new, 

limited-edition WD-40 Smart Straw 

cans that feature some of Chip Foose’s 

classic vehicle designs. 

“This year, we’re upping the ante 

and building two vehicles—one that 

pays tribute to WD-40 Co.’s history 

and one that celebrates some of its 

newer specialty products that help auto 

pros like me get the job done right,” 

said Foose. “With the help of some 

great aftermarket partners and a lot of 

WD-40 brand products, we’ll be able 

to build two vehicles that honor those 

who work hard everyday.” 

The first Foose-inspired project vehicle 

is a ’53 Ford F-100 pickup that 

commemorates the 60th anniversary 

SEMA Show Daily recently traveled 

to Beijing, China, the center of 

the Chinese off-road market, to talk 

to some key players about evolving 

trends. All of the sources we consulted 

widely credited the Jeep Wrangler as 

one of the most exciting and important 

developments in recent years 

in growing the off-road market, but 

they said that pickups are the fastest- 

growing segment. 

Expecting a continued bright future 

for the Wrangler, the wholesalers and 

retailers we talked to cited, in particular, 

the heavy-duty Ford Raptor, 

Toyota Tundra and, to a somewhat 

lesser extent, Ram 1500 as examples 

of increasingly popular pickups. They 

said that the pickup is the latest status 

symbol of the wealthy. A representa- 

The ’12 Ford F-350 Super Duty work truck includes Foose-inspired custom front and 

rear wheel flares, side rockers and front chin spoiler, among other upgrades. Following 

its debut at the 2012 SEMA Show inside the WD-40 booth #12217, this vehicle will be on 

the road for 16 months making special appearances, and then auctioned to help fund the 

SEMA Cares scholarship program. 

of WD-40 Multi-Use Product and 

looks similar to the truck used to 

deliver the first case of the product in 

the early ’50s when the company was 

called Rocket Chemical Co. With an 

updated drivetrain, suspension, wheels, 

tires and paint, the finished WD-40/ 

SEMA Cares Foose ’53 Ford F-100 

will be introduced at the 2012 SEMA 

Show and make stops at key West 

Coast auto shows and events before 

Pickups Are Now the Latest Craze 

on the Chinese Off-Road Scene 

tive from a Shenzhen-based business 

named Power Controller pointed out 

that wealthy people buy big pickups, 

such as the Tundra or Raptor, to 

impress others, and that notion was 

supported by Wang Bin, the deputy 

general manager of Tuner Tribe. 

“We noticed a fast growth of pickups 

in the Chinese market since last year,” 

Bin said. “American auto culture is 

becoming more and more appealing to 

rich Chinese. Over the past 20 years, 

it’s been the Chinese people’s dream 

to own cars. For most of the car owners, 

their first cars are either Japanese 

or German cars. So at the very beginning, 

when Chinese upgraded their 

first cars, they also used Japanese or 

German upgrading accessories. After 

many years of owning cars, we are not 


satisfied with what we have. All those 

who grow up watching Hollywood 

movies fall in love with the American 

lifestyle—especially the off-road 

lifestyle. I believe that is why pickups 

are becoming popular among some 

rich Chinese.” 

High-line pickups don’t come cheap. 

When duties and taxes are added into 

the price, the Raptor in China starts at 

about 670,000 yuan ($106,350 USD) 

compared to $42,975 in the United 

States. And the vehicle is available 

only through gray exports, with Ford 

so far not choosing to export directly 

to China. 

The Chinese sources honed in on 

the average age of Raptor owners in 

addition to their wealth. High-end 



TRUCKS, SUVS 

& OFF-ROAD 

AaLadin Cleaning Systems/Towtector/Steel Eagle . 36206 

Ablaze Grilles Inc. ........................36155 

Access Roll-up Cover by ACI ................34091 

Addictive Desert Designs...................34233 

Advantage Truck Accessories................33051 

Aeroklas ...............................30059 

All Sales Manufacturing Inc./AMI .............33031 

American Expedition Vehicles ...............32179 

American Truck Technology .................37123 

AMP Research ...........................34101 

Aplonex International Corp. .................34092 

ARB 4x4 Accessories......................30031 

A.R.E. Accessories LLC ....................34111 

Aries Automotive Inc.......................35035 

Ark Corp. ...............................33254 

Armadillo Liners..........................34124 

Asfir Technologies Ltd......................35091 

ATC Truck Covers.........................38137 

Automatic Cargo Light .....................38109 

B&W Trailer Hitches .......................30107 

Backbone Industries Inc. ...................36181 

Bajarack Adventure Equipment ..............37152 

BAK Industries ...........................31123 

BDS Suspension .........................30192 

BedRug Inc..............................33061 

BEDSLIDE/TAKIT Inc. ......................31135 

Bestop.................................34017 

Better Built .............................31049 

Blue Ox ................................31129 

BMF Wheels ............................30205 

Body Armor 4x4..........................30129 

Bodyguard Truck Accessories ...............34188 

BOLT Locks by STRATTEC ..................34198 

Boondock Bumpers & Side Steps ............38115 

Bosal USA Inc. ...........................36149 

Bubba Rope.............................35195 

Bulldog Lighting..........................37151 

Bushwacker Inc. .........................30017 

California Association of 4 Wheel Drive Clubs . . . 36161 

CALMINI Products Inc. .....................34126 

Camowraps ® Current as of September 21, 2012 

............................36189 

Cargo Ease Inc. ..........................36148 

CargoGlide..............................32186 

Cari-Mor Truck Bed Extension/Cargo Carrier ....36194 

CARR..................................34026 

Carriage Works Inc. . . . . . . . . . . . . . . . . . . . . . . . 34076 

CENTURY...............................34071 

Cequent Performance Products . . . . . . . . . . . . . . 30039 

Changzhou Huajia Vehicle Industry Co. Ltd. .....38127 

Clamptite Tools ..........................35201 

Cognito Motorsports Inc. .............34195, PS018 

COMEUP USA............................37101 

Convert-A-Ball Distributing .................33021 

C.R. Brophy Machine Works Inc. .............33103 

C.R. Laurence Co. Inc. .....................33017 

Cross Tread .............................33123 

Crown Automotive Sales Co. Inc. . . . . . . . . . . . . . 35143 

CURT Manufacturing LLC...................30087 

Custer Products Ltd. ......................34104 

Dana-Spicer ............................36171 

Darby Industries Inc. ......................35123 

The Decal Factory ........................37097 

Dee Zee Inc. ......................31037, 33043 

Defender Spare Tire Locking Device ..........34186 

DIMA..................................37120 

Direct Communications Inc. (DCi) . . . . . . . . . . . . 33039 

Doetsch Enterprises.......................30142 

DoMore Truck Co. LLC .....................34174 

DU-HA Inc...............................35101 

Dynatrac Products Co. Inc...................32209 

E&G Classics ............................35149 

Eashide-DongJiaYaYi Auto Accessories Co. Ltd. . . 37122 

Eaton Performance Products ................34211 

EGR Inc.................................30045 

Elephant Stand ..........................36153 

End of the Road Inc. ......................34138 

Endurance Truck Accessories................35207 

ENGO Industries LLC ......................34182 

Expert Auto Engineers .....................34102 

Extang/Truxedo/UnderCover.................31059 

Extreme Max Products.....................36121 

EZ Connector Inc. ........................36154 

Fab Fours Inc./Black Steel ..................33175 

Fastway Trailer Products ...................33187 

FirstTrax Snowplows ......................36184 

FOX...................................30179 

Fuel-Tool ...............................36199 

Full Throttle Suspension ...................32147 

Full-Traction Suspension ...................34126 

FYRLYT Pty. Ltd...........................37116 

Genright Offroad LLC ......................38089 

Go Industries Inc..........................33089 

Golden Knight Co. Ltd. .....................33185 

Golight Inc. .............................34160 

Go Rhino Products/Big Country Truck Accessories . 30053 

GPI-Great Plains Industries Inc. ..............33147 

Gt Lighting USA ..........................37121 

G2 Axle & Gear ..........................34045 

Hangzhou Huatuo Optic Electric..............36091 

Hanson Offroad ..........................34126 

Hi-Lift Jack Co. ..........................32021 




Off-Road Success Center 

Offers Seminars 

Companies that would like to learn 

how to get involved in the off-road 

segment of the automotive specialtyequipment 

industry may visit the new 

Off-Road Success Center, presented by 

OMIX-ADA/Rugged Ridge. This educational 

display will be located in booth 

#30147 of the upper South Hall in the 

LVCC and will provide business owners 

and decision makers with a purposebuilt 

venue to exchange ideas, learn new 

concepts for success and network with 

other like-minded businesspeople. 

Best practices for businesses interested 

in the burgeoning Jeep market will be 

explored this week at the OMIX-ADA 

Off-Road Success Center, located booth 

#30147 in the Upper South Hall. 

The Off-Road Success Center will offer educational seminars, one-on-one 

consultations, demonstrations and free print materials along with a range of 

vehicles that will include vintage models provided by Jeep Jamboree USA and 

OMIX-ADA. 

Each seminar will be facilitated by OMIX personnel and led by industry specialists, 

who will share best practices, tips and tricks for maximizing sales and 

operational and marketing strategies within the off-road industry. Examples and 

case studies will also be presented. 

Seminar Schedule 

* All Seminars located in Booth #30147 

TUESDAY, OCTOBER 30 

10:00 a.m. Social Media: Find, Connect and Engage Customers—Build Relevant 

Content and Consumer Advocates to Achieve Greater Success. 

2:00 p.m. Dealerships Dealt a Winning Hand: How Jeep and Truck Dealerships 

Win Profit in the Aftermarket. 

WEDNESDAY, OCTOBER 31 

10:00 a.m. Data Is the Engine: How to Obtain, Understand and Simplify the 

Loading of Effective Product Data. 

2:00 p.m. Dare to Dream: Use Your Passion to Increase Sales in the Jeep 

and Off-road Market. 

THURSDAY, NOVEMBER 1 

10:00 a.m. CA$H, the Fuel of Your Business: How to Effectively Create Cash 

From Your Operations. 

2:00 p.m. Bricks vs. Clicks: How Do Brick-and-Mortar Stores Profitably 

Compete With Online Retailers? 

FRIDAY, NOVEMBER 2 

10:00 a.m. Recession-Proof Your Truck Business: Lifestyle Sells! 

Prestige Fender Flares 

Offer No-Drill Installation 

Prestige Fender Flares 

offers three styles of 

flares—SX (street), EX 

(wide) and RX (rivet); 

all are available in standard 

or exclusive textured 

finish, made from 

OE approved ABS plastic. 

The textured finish 

is more scuff and scratch 

resistant than any other 

aftermarket flares available 

today. With a “no-drill” installation, affordable pricing, premium mounting 

hardware, a perfect fit and a Limited Lifetime Warranty, it’s easy to see why 

Prestige is chosen by many. Please come see us at SEMA Show booth #35185 

to get the full product experience.

Painted hard covers: nearly 200 applications available at your distributor 

ELIMINATE 

THE WAIT 

Superior Fit � Lightweight � Durable � Removable � Secure 

VISIT US AT SEMA: 

BOOTH 31059 

1-866-900-8800 www.undercoverinfo.com Follow us on: 






TRUCKS, SUVs & OFF-ROAD 



HitchSafe Key Vault .......................34122 

Hostile Wheels...........................35065 

Husky Liners ............................30065 

ICON Vehicle Dynamics ....................31211 

Illinois Lock Company .....................34098 

International Liner Co. .....................33139 

Intradin (Shanghai) Hardware Co. Ltd. . ........34212 

Inventive Products Inc......................33209 

Iron Cross Automotive .....................35027 

Jamna Auto Industries Ltd. .................36159 

Jiangsu Lingrui Auto Accessories Manufacture Co. Ltd. 38111 

Jiangxi Tianrui Auto Accessories Co. Ltd. .......36204 

Jinhua Tianshun Electric Tools Co. Ltd. ........37145 

Jotto Desk/Jotto Cargo Slide . . . . . . . . . . . . . . . . 35087 

JR Products.............................35199 

K&W Manufacturing Co. Inc. ................34096 

Kargo Master-Safari Jeeps .................37141 

Kaymar . ...............................36101 

KEKO ..................................36100 

Kelderman Air Suspension Systems. ..........32171 

Kentrol Inc. .............................33097 

Kings 4WD Equipment Co. Ltd. ..............33186 

King Shocks ............................37087 

Koneta Inc. .............................34046 

Custom Sunroof = Added Profi t 


VEHICLE ACCESSORIZATON= 

Sound System = Added Profi t 

Kramer America Inc. ......................37171 

LEER . .................................34071 

Let’s Go Aero ............................37180 

Lightforce Performance Lighting . ............36097 

Limos By Moonlight. ......................36195 

LINE-X Protective Coatings .................34135 

Loadtamer Cargonets .....................33159 

Lucida International Inc.. ...................37186 

Lund International . .......................34171 

Luverne Truck Equipment Inc. . ..............32123 

Luxwood Auto Trim Design Inc. . .............38131 

MacNeil Automotive Products Ltd. . . . . . . . . . . . . 31099 

MAXLINER ..............................30123 

MaxTrac Suspension . .....................36143 

Maxtrax ................................36101 

MAXXTOW Towing Products. ................31199 

Mile Marker Recovery Gear .................34042 

Mingzhi Electronic Technology. ..............37214 

Monster Hooks Inc. . ......................35203 

MOR/Ryde International ....................37093 

Moto-Gate ..............................38119 

MyTruckNation. ..........................37189 

Napier Enterprises ........................34144 

Nemesis Industries . ......................34201 

N-FAB .................................36087 

Ningbo Fendo Import & Export Co. Ltd. ........38129 

Ningbo Haishu Soong Auto Parts Co. Ltd.. ......36215 

Leather Interior = Added Profi t 

Drive New Sales and Profi ts into Your Dealership 

Whether you sell new or late-model vehicles, now is the time to discover 

ways to dramatically increase sales and profi ts—and earn a larger share 

of the $30 billion accessory market through vehicle accessorization. 

Participate in the SEMA Auto Dealer Accessory Conference and take 

the lead in your market. Invest in your success and learn how to build 

an accessorization program into your dealership. 

Registration will be accepted onsite at Room N242. 

(Located Upstairs in the North Hall.) 

Custom Wheels = Added Profi t 

AUTO DEALER ACCESSORY 

CONFERENCE & SHOW TOUR 

Exclusively for Auto Dealers 

Ningbo Kingone Industrial Co. Ltd.. ...........37188 

Ningbo Lianda Winch Co. Ltd. ...............36120 

Ningbo Weiqing Import & Export Co. Ltd. .......38122 

Ningbo Zhonghuang Machine & Electrics Co. Ltd. 34208 

Northwest Seat Covers ....................36122 

Novline ................................37161 

Off-Road Business Association ..............38095 

OMIX-ADA/Rugged Ridge. ..................30135 

Otto-Max/TufTruck/DCD ....................33189 

OUT 4X4 . ..............................37105 

Outback Proven ..........................36101 

Pacbrake Co.............................34178 

PACE EDWARDS. .........................34071 

Pak-Lite Inc. (PLI). ........................37190 

PAPP Plastics & Distributing Ltd. . ............38151 

Paramount Automotive. ....................30195 

Paramount Extrusions Co. . .................34074 

Pareto Point Industries. ....................35258 

Pavement Ends . .........................34016 

Penda Corp.. ............................35077 

Pittman Outdoors “AirBedz”. ................30218 

Plus+Rack. .............................38140 

Pop & Lock LLC. .........................33099 

Portable Receiver Hitch Hoist (500+ lbs) . ......38091 

Power Curve-Eternagy Inc. .................31187 

Powerflow/Roadsport. .....................33080 

Powerful 4x4 Hua Dian Cross ...............36135 

Custom Grille = Added Profi t 

Body Kit = Added Profi t 

Wednesday, October 31, 2012 

9:00 a.m. – 11:45 a.m. 

Las Vegas Convention Center, N242 

Las Vegas, Nevada 

Precision Grilles..........................33151 

Prestige Fender Flares.....................35185 

Pro Comp ..............................34045 

Pro Comp/Smittybilt/Rubicon Express/G2 Axle & Gear . 34045 

Profender 4x4 ...........................35211 

Proform Plastics Ltd. ......................37117 

Prolift Suspension ........................34221 

ProPick-Up Magazine .....................32201 

Pro Rack ...............................33113 

ProRYDE Suspension Systems ...............33109 

Pro-Tech ...............................34150 

PSI Auto Restyling ........................37157 

PullRite ................................37090 

PUREJEEP ..............................34126 

P.U. Tech Spoiler LP .......................37127 

Radflo Suspension Technology...............34112 

RAIDER ................................34071 

Rampage Products LLC ....................31141 

Ranch Fiberglas Inc. ......................31195 

Ranch Hand Truck Accessories ..............34154 

Raptor Performance Group .................38107 

Raptor Series............................33195 

ReadyLift Suspension .....................30187 

Reflex Truck Liners .......................32157 

Retrax Truck Bed Covers ...................35129 

Rhino Linings Corp. .......................35017 

Rhino-Rack USA .........................36111 

Rightline Gear ...........................36124 

Rigid Industries ..........................35171 

Roadside Safety Supply ....................36118 

Rock-Slide Engineering ....................31205 

Roll-N-Lock Corp. ........................34121 

Romik .................................32143 

Rontan Signals ..........................35209 

Rubicon Express .........................34045 

Rugged Liner............................31087 

RUIGUANG Auto Lighting & Electrical Co. Ltd.....36187 

RW Coomber 1998 Inc. ....................32213 

RYTSON Inc. ............................38135 

Sandeep Axles Pvt. Ltd. ....................38120 

Sax Suspension Technology Pty. Ltd. . . . . . . . . . . 38099 

Scorpion Truck Bed Linings/Al’s Liner .........34116 

Shallco ................................38096 

Shenzhen GPCOMM Technology Ltd. ..........36185 

Skyjacker Suspensions ....................34083 

Smittybilt...............................34045 

SNUGTOP...............................32135 

SoundOff Signal..........................35125 

sPOD/Precision Designs....................38092 

Spyder Industries.........................32187 

Steadymate by Kinedyne Corp. ..............36117 

Steelcraft...............................35059 

Strapworks LLC..........................36152 

Strike Force Zebra ........................37198 

Sulastic Rubber Springs....................33093 

Superlift Suspension Systems ...............30171 

Supersprings International Inc. ..............33125 

Superwinch .............................31017 

Surco Products Inc. .......................32017 

Taiwan Toptech Products Corp. ..............34120 

TeraFlex................................35055 

TFP Inc. ................................30075 

Thule-SportRack-UWS-TracRac ..............35041 

Thunderstruck Truck Accessories.............32191 

Timbren Industries Inc. ....................34070 

TITAN Fuel Tanks .........................31179 

Titan Tire Corp. ..........................33161 

TJM Off-Road Products Inc..................37129 

T-MAX, A Division of Westin Automotive........34031 

Tonno Pro ..............................37148 

TOPS Equipment Co. ......................31191 

Torklift International.......................37147 

Tough Country Products....................35107 

Toytec Lifts .............................38093 

Tradesman Truck Accessories ...............35135 

Trail Gear Inc. Off Road Supply ..............35189 

Trailer Valet .............................38178 

Transamerican Wholesale ..................35113 

Transfer Flow Inc. ........................33027 

Trek Armor..............................30212 

T-Rex Grilles ............................33135 

TRIMAX ................................35097 

Truck Accessories Group LLC (TAG) ...........34071 

Truck Accessories Group-LEER/Century/ 

Raider/Pace Edwards ....................34071 

Truck Armor.............................35073 

TRUCKBOSS ............................38087 

Truck Covers USA ........................32129 

Truck-Lite Co. LLC ........................36129 

Truck Luggage...........................37156 

TruXedo ................................31059 

Tuff Country Ez-Ride Suspension.............30126 

Turbo Liner Inc. ..........................33145 

U-Ace Inc./Formosa Saint Jose Corp...........31171 

U-Drive Auto Accessories Co. Ltd. ............35159 

Ultimate Linings..........................30115 

UnderCover, Truck Bed Covers ...............31059 

U.S. Rack Inc. ...........................33199 

Vista Mfg. Inc. ...........................33073 

Vortex Sprayliners Inc......................33077 

VPR 4x4 ...............................35179 

Wade Automotive, A Division of Westin Automotive . 34031 

Walker Evans Racing ......................33171 

Warn Industries Inc........................31027 

Warrior Products .........................30101 

Warrior Winches .........................33205 

Westin Automotive........................34031 

Wild Boar Products .......................32195 

Winbo-Dongjian..........................34143 

Wysecon LLC............................36200 

Xtreme Outfitters .........................36203 

Yakima Products .........................31111 

Yar Ton Enterprise Co. Ltd...................33075 

YETI Coolers ............................36191 

Zhejiang Roadtamer Auto Suspension System Co. Ltd.. 37183 

Zhejiang Shineda Machinery Co. Ltd...........37154 

Zhihui Metal Industrial Co. Ltd. ..............33183 

Zibar USA Inc. ...........................37111 

Zone Offroad ............................30192 

Z-Rak .................................36211

CHROME SWEET CHROME 

EXPERIENCE IT. 

SEMA BOOTH #30017 

stampedeproducts.com 



Pickups Are the 

Latest Craze on the 

Chinese Off-Road 

Scene, continued from page 81 

pickup owners, they said, are generally 

40 years old and over, and they have 

both the money and the time for enjoying 

pickups. 

Many cities, including Beijing, have 

limits on the times when, and the roads 

where, pickups can be driven, but 

most specialty-equipment distributors 

we talked with didn’t believe that this 

was a big issue for their customers. 

“Those who buy a Toyota Tundra or 

the Raptor buy it as an alternative vehicle, 

which means that it is their second 

or even third vehicle,” said Liang Zhilong 

of Off-roader Accessories Beijing. 

“They do not drive it to work; they 

only take it out on weekends for fun.” 

While having access to key highways 

is less of a concern, the gray area 

under which customization operates is 

of greater importance. Vehicle owners 

worry about whether they can pass the 

annual inspection after they have their 

vehicles modified, and many enthusiasts 

resort to temporarily restoring 

the vehicles to stock condition before 

they are inspected or otherwise rely on 

connections to help them pass. Companies 

also fear a crackdown by the 

government on tuned off-road vehicles, 

though most believe that the government 

is more closely watching for 

modified street vehicles. 

As the popularity of off-roading 

grows—particularly for Jeep and 

pickup drivers—so does the number 

of companies in the industry. Though 

the market is far from saturated, spe- 

Foose and WD-40 Debut Two Fords to Benefit 

SEMA Cares Charities, continued from page 81 

being auctioned for charity at the 

Barrett-Jackson Collector Car Auction 

in Scottsdale, Arizona. Proceeds from 

the auctioned vehicle will benefit two 

SEMA Cares charities—Childhelp, an 

organization that provides services to 

abused and neglected children, and 

The Victory Junction Camp, which 

provides life-changing camping experiences 

to special needs and chronically 

ill children. 

The second vehicle in this year’s 

build program is a custom ’12 Ford 

F-350 Super Duty work truck that 

will include Foose-inspired custom 

front and rear wheel flares, side rockers 

and front chin spoiler, among 

other upgrades. The WD-40 Specialist/SEMA 

Cares Foose Ford F-350 

represents the new WD-40 Specialist 

line of products, which help skilled 


In China, pickups are the fastest-growing segment in the off-road scene. Top-selling aftermarket accessories are lighting, suspension, 

bumpers and winches. SEMA members interested in learning more about the opportunity to sell products in China can visit the SEMA 

Center for International Commerce (CIC), located in room S224 of the Las Vegas Convention Center. 

cialty wholesalers and retailers are facing 

competition for the first time. 

One company’s representatives said 

that they did not need to advertise at 

all when they started about 10 years 

ago but are currently spending funds 

in that area. Another company noted 

that it needed to sell two times as much 

product as it did in 2009 because its 

profit margin has shrunk from the heyday 

of no competition. 

Beijing and Chongqing are among 

the most popular regions for off-roading. 

Beijing has the biggest base of 

wealthy people and “car guys,” and 

it also has easier access to deserts, 

mountains, rugged roads and other 

trade professionals get their specific 

jobs done with ease. Following its 

debut at the 2012 SEMA Show inside 

the WD-40 Co. booth, this vehicle will 

be on the road for 16 months making 

special appearances, and then auctioned 

to help fund the SEMA Cares 

scholarship program. 

“After raising a combined $400,000 

for SEMA Cares with our last three 

project vehicle builds, we expect these 

trucks to turn a lot of heads and continue 

to help a great cause,” said Tim 

Lesmeister, vice president of marketing 

for WD-40 Co. “Working with 

Chip, who’s an expert in his trade 

and has been using our products his 

whole life, is a great fit and we look 

forward to showcasing more of his 

designs on some limited-edition cans 

this fall.” 

fun places, according to Yang Jun of 

Off-roader Accessories Beijing. And 

Yang Xue Song of China 4WD said 

that Beijing is the most popular place 

for customizing. 

“Beijing enthusiasts can go to the 

desert, go drifting and go to the mountains 

or muddy areas,” said Xue Song. 

“Guangdong [Shenzhen and Guangzhou] 

is next. Guangdong enthusiasts 

can go to beaches or neighboring countries 

with their off-roading.” 

Among the top-selling aftermarket 

accessories are lighting, suspension, 

bumpers and winches. Between 

150–200 pickup enthusiasts are currently 

customizing their vehicles and 

The partnership with Foose is part 

of an integrated marketing campaign 

designed to educate automotive professionals 

and enthusiasts about the many 

ways to use WD-40 Multi-Use Product 

and the new WD-40 Specialist line 

of products to get the job done. 

WD-40 Co. is also partnering with 

Source Interlink Media, the premier 

source of special-interest media in the 

United States, to help get the word 

out about the charity truck builds. 

With more than 75 publications, 100 

websites, 800 branded products, more 

than 50 events, and TV and radio programs, 

Source Interlink Media is the 

largest provider of content to enthusiast 

communities interested in automotive, 

action sports, home theater and 

other niche activities. The division’s 

strategy is to wholly focus on targeted 

audiences by leveraging and expanding 

upon its core market-leading 

brands through a multiplatform media 

otherwise getting them ready for the 

upcoming Pickup Festival, hosted 

by Yunliang and media company FB 

Life. Zhu Yunliang, president of the 

company that bears his name, expects 

mostly Raptor and Tundra pickup 

owners from all over China, especially 

the northern regions. 

SEMA annually sponsors trips to 

China to meet with key buyers and distributors. 

The 2012 event takes place 

this fall with travel to Shanghai and 

Beijing. SEMA members interested in 

learning more about the opportunity 

to sell products for pickups, SUVs and 

cars in China may contact Linda Spencer 

at lindas@SEMA.org. 

approach. WD-40 Co. will feature 

Source Interlink Media on some of its 

web properties, social media platforms, 

e-newsletters, signage, collateral and 

ads related to the vehicle builds. 

For more information on the trucks 

and the collectible cans, check back 

soon at WD40.com. 

WD-40 Co., with headquarters in 

San Diego, is a global consumer products 

company dedicated to delivering 

unique, high-value and easy-to-use 

solutions for a wide variety of maintenance 

needs of “doer” and “on-thejob” 

users by leveraging and building 

the brand fortress of the company. 

The company markets multi-purpose 

maintenance products, which include 

the WD-40 Multi-Use Product, 3-IN- 

ONE, BLUE WORKS and WD-40 

Specialist product lines. WD-40 Co. 

markets its products in more than 160 

countries worldwide and recorded sales 

of $336 million in fiscal year 2011.

Industry Experts Make 

Early Predictions on 2012 

SEMA Award Winners 

Sneak Peek: Scion FR-S Leads as 

Frontrunner for a SEMA Award 

Automotive experts are speculating 

on what the top vehicle models will be 

at the SEMA Show taking place now. 

With predictions for the SEMA 

Award ranging from traditional musclecars 

to brand-new models, anticipation 

is high as to which vehicles actually 

take the top honors. 

“The SEMA Award highlights the 

makes and models that are trending 

strongly within the specialty market,” 

said Chris Kersting, SEMA president 

and CEO. “With each booth vehicle 

representing a ‘vote,’ the winners 

clearly tell us which cars and trucks are 

the hottest this year.” 

Last year’s SEMA Award winners 

were the Chevrolet Camaro in the car 

category, the Fiat 500 in the sport compact 

category, the Ford F-Series in the 

truck category and the Jeep Wrangler 

in the 4x4-SUV category. Experts agree 

that traditional favorites such as the 

Camaro, Jeep and Ford F-Series will 

continue to have a strong presence with 

Show Feature 

For the fifth consecutive year, the 

SEMA Show will include a program 

designed specifically for franchise and 

independent automotive dealers. The 

Auto Dealer Accessory Conference 

and Show Tour program focuses on 

critical areas of accessory integration 

and how they impact operations in all 

key dealership departments. 

“We want to help dealers be successful 

at selling accessories, and 

more dealers to get involved,” said 

Peter MacGillivray, SEMA vice presi- 

vehicle customizers. However, many 

are keeping a close eye on the all-new 

Scion FR-S as the frontrunner to win 

the Hottest Sport Compact award. 

Here’s what some industry experts 

are saying: 

� “In our booth, we will have a 

2013 Scion FR-S, because we 

know that it will be a huge part 

of the SEMA Show.” 

—John Hotchkis, president at 

Hotchkis Performance 

� “Judging from what’s going on 

this year, I expect the Scion FR-S 

platform will be very popular at 

this year’s SEMA show. We’re 

building one and I hear a lot 

of companies are in the process 

of building them, creating tremendous 

horsepower and adding 

a lot of different great applications.” 

—Eddie Lee, general manager 

at Mackin Industries 

� “I believe this year’s show will 

have a large contingent of pro 

SEMA Show Includes 

Exclusive Auto Dealer Events 

dent of communications and events. 

“Although the automotive accessories 

industry represents a $30 billion market, 

many dealers are hesitant to jump 

on board.” 

The Auto Dealer Accessory Conference 

and Show Tour includes intimate 

roundtable discussions on Wednesday, 

October 31. Topics include 

accounting, fixed operations, finance 

and insurance, new and used sales, 

and accessory sales. Dealers that have 


touring cars, which have gathered 

huge interest in the past 

couple of years. However, there 

is a new crop of ultra hightech 

vehicles coming out. There 

will be a small group of these 

new wave vehicles throughout 

the show that are truly breakout 

vehicles that will be must 

sees.”—Nate Shelton, chief 

marketing officer at B&M 

Automotive Group 

� “There is no doubt that the Scion 

FR-S is going to be the dominant 

and prominent car at SEMA this 

year, and I’ll go out on a limb 

and say the same will happen 

again at the 2013 SEMA show.” 

—Neil Tjin, 

president at Tjin Edition 

� “4-door Jeep JK’s will be strong, 

since the Jeep segment is growing.” 

—Greg Adler, CEO of 

Transamerican Auto Parts 

� “The Scion FR-S platform has been 

getting much attention from the 

automotive aftermarket lately and is 

a vehicle I believe will be seen quite 

a bit at the 2012 SEMA Show. I 

also believe that the current generation 

of Mustangs and Camaros are 

still a focus for many companies. 

I feel that their popularity will 

continue to be strong at this year’s 

show. Of course, hot rods from 

across the spectrum will continue to 

be prominent as they are each and 

every year.” —RJ de Vera, associate 

director of public relations and 

event marketing at Meguiar’s Inc. 

The winners of the SEMA Award 

will be announced today at 8:00 

a.m.–8:50 a.m. in the LVCC Grand 

Lobby. For more information about 

the SEMA Award, visit www.sema. 

org/semaaward. 

RESTYLING & 

CAR CARE ACCESSORIES 


ACATglobal .............................36233 

AddLabel ...............................12287 

Advan-Emotion Inc. .......................13143 

Air Design–3dCarbon......................12957 

Alea Leather Specialist Inc. .................12418 

Altec Products Inc.........................12431 

American Pacific Corp.-Halotron Division.......12443 

American Standard Window Film .............13161 

Angel-GUARD Products Inc. .................12929 

APS Auto Parts Specialist Inc. ...............12961 

ATC Film Corp............................13061 

Autogeek.net ............................13037 

Automotiv ..............................12825 

Au-TOMOTIVE GOLD Inc. ...................12714 

Autoplates.com ..........................12980 

Autosmart International Inc..................12477 

Avecal Korea ............................35282 

Avery Dennison Corp. .....................12637 

B&I ...................................12469 

Bates Industries Co. Ltd. ...................12718 

BDK USA Inc.............................12526 

Bestbuffer.com Inc. .......................13142 

Biocide Systems ........................32271 

Black Forest Industries/ 

JOM Car Parts & Car Hifi GmbH ............12874 

Blaster Brush............................12779 

Blizzerator LLC ..........................34287 

Branded Products ........................13219 

Britemax ...............................30227 

Bruin Brake Cables .......................32275 

Buckle-Down Inc. ........................13229 

Buff and Shine Manufacturing ...............12471 

C.A.R. Products Inc........................12164 

Caiec Jiangsu Co. Ltd. .....................32263 

California Dream by AAC/Razzi by AAC ........12419 

CalTrend Automotive Products ...............32289 

Cameleon Cover USA......................31239 

CARIGHT Window Tint Tools Manufacturing Ltd.. .13105 

Carlas International Auto Accessories Co. Ltd. . . .12485 

Carlas International Auto Accessories Co. Ltd. . . .13227 

Changzhou Guangmeng Tools & Hardwares Co. Ltd. .12674 

Changzhou Pengxiang Automobile Decoration Factory . .12841 

Changzhou Rongjia Vehicle Enterprise Co. Ltd.. . .31258 

Changzhou Sanyou Dissan Protective Materials 


Changzhou Shijun Automobile Decoration Co. Ltd.. .12780 

Changzhou Wentao Auto-parts Factory ........35227 

Check Corp./Heat Your Seat.................12555 

Chengdu Pan Asia Crankshaft Manufacturing Co. Ltd. .32240 

Cheng Feng-Chih Hui Co. Ltd. ...............12684 

Chongqing Oriental Filter Co. Ltd..............33219 

CIPA-USA...............................12617 

Ciraya Co. Ltd............................12176 

ClearPlex Corp. ..........................12519 

Cnlight Co. Ltd. ..........................31261 

Collectable Sign and Clock LLC ..............12881 

CounterAct Corrosion Protection .............12445 

Cowles Products .........................12530 

CroftgateUSA/Allied Products................13115 

Crossfire Safety Eyewear...................12784 

Crystal Heiress LLC .......................34228 

CSD (China Spoiler Direct) ..................12916 

CS-II Paint Protection......................12467 

Cyclo Toolmakers Inc. .....................12568 

Dawn Enterprises Inc. .....................12737 

D’ Corp.................................13051 

DC Safety ..............................12644 

Design Technology Group ..................30241 

Detailing Innovations Inc....................13048 

Dihuang Technology Ltd. ...................12679 

Displays In Motion-LAE Technologies..........31245 

DJ Auto Components Corp. .................13241 

Douglas Corporation ......................33226 

Dr. Beasley’s Matte Paint Care Products .......13045 

DRIVEN Detailing Products..................13032 

DYNAFY ................................12915 

Eagle Enterprises Inc. .....................12648 

Eleven International USA Inc. ................12561 

Elig Brake Industrial Co. Ltd. ................12566 

Esuse Auto Parts Mfg. Co. Ltd................12572 

Euro Asia Auto Parts & Accessories Ltd.........13225 

Eurosport Daytona Inc......................12905 

Excel Make Automotive Inc..................12551 

Extreme Coolshion........................37199 

EZ Shield Paint Protector ...................31244 

FANMATS/Sports Licensing Solutions LLC ......12774 

Far Reach International Inc. .................12918 

Fia Inc..................................12160 

Filink ..................................37222 

Flamingo Air Freshener Co. Ltd...............13024 

Flex North America Inc. ....................13038 

FlexyFrame .............................13243 





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Come see us at SEMA’s Outside 

Silver Lot for products & giveaways. 

Meet the Permatex ® C 

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Fo For more information, visit 

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©2012 Permatex, an Illinois Tool Works company. All rights reserved. Permatex, design, and ‘Always right on the job’ are trademarks of Illinois Tool Works Inc. 1209-321

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See what Philips has to offer at AAPEX 

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www.philips.com/automotive 




Tuesday, October 30, 2012 

This year, many celebrities and personalities are slated to appear at the 2012 SEMA Show. Here is a snippet of those who are scheduled 

as of September 21, 2012. For the latest celebrity information, go to www.semashow.com/celebrities. 

Appearance Time Celebrity Known For Exhibitor/Location 

7:30 a.m.–8:45 a.m. Chip Foose Automotive designer; TV personality New Products Awards Breakfast, Las Vegas Hotel 

9:00 a.m.–10:00 a.m. Dar Holdsworth Owner of Darwin Motorcycles; Desert Storm veteran; Founder of Re-Cycle for Our Troops Ingersoll Rand, Booth #10149 

9:00 a.m.–4:30 p.m. Von Hot Rod Pinstriper and Master of the Fine Line Hedman Performance Group, Booth #22543 

9:00 a.m.–5:00 p.m. ’55 Ford Thunderbird, ’12 Ridler Award winner Considered to be hot-rodding’s top prize: the Don Ridler Memorial Award BASF–The Chemical Co., Booth #21455 

9:00 a.m.–5:00 p.m. Michael Henry AKA Horny Mike History Channel Counting Cars Badger Air-Brush Co., Booth #24113 

9:00 a.m.–5:00 p.m. Samantha Olmsted 2012 Miss Swimsuit USA International; 2010 Miss Hooters MN Total Automotive, Booth #11069 

9:00 a.m.–5:00 p.m. Donny McCall Seen on ABC’s “Shark Tank”; inventor of Invis-A-Rack Dee Zee Inc., Booth #31037 

9:00 a.m.–5:00 p.m. Jeff Burton’s No. 31 Chevrolet Sponsored by EnerSys Driven at Pocono Raceway and Martinsville Speedway ODYSSEY Battery by EnerSys, Booth #24967 

9:00 a.m.–5:00 p.m. ‘Monster Bear’ Pro Mini Monster Truck Kid KJ’s Pro Mini Monster Truck of the world’s youngest monster truck driver Kid KJ Worlds Youngest Monster Truck Drivers, Booth #38153 

9:00 a.m.–5:00 p.m. ODYSSEY Battery Electric BIGFOOT BIGFOOT Monster Truck team vehicle ODYSSEY Battery by EnerSys, Booth #24967 

9:00 a.m.–5:00 p.m. Robert Yates Robert Yates Racing Engines NASCAR, Booth #22299 

9:00 a.m.–5:00 p.m. Service Central/Big O Tires Racing Nitro Funny Car Johnny Gray’s #31 Funny Car Big O Tires, Booth #42263 

9:00 a.m.–5:00 p.m. The Revolver Pickup As seen on “Hot Rod TV” MagnaFlow Exhaust Products, Booth #23543 

9:00 a.m.–5:00 p.m. Brian Fuller’s “The Chief Ambassador” Bike ’33 Indian Frame; ’40–’46 Indian Chief Sheet Metal; ’69 Moto Guzzi Ambassador Drivetrain Lincoln Electric Co., Booth #23525 

9:00 a.m.–5:00 p.m. Chip Foose’s ’56 Ford F-100 Truck As seen on “Overhaulin’” Lincoln Electric Co., Booth #23525 

9:00 a.m.–5:00 p.m. NHRA NAPA Funny Car NHRA Dodge Funny Car driven by Ron Capps Advertising Edge Inc., Booth #12021 

9:30 a.m.–10:00 a.m. Rich Evans Hot-rod designer, builder and painter; TV personality as seen on “Car Warriors” Solution Finish Trim Restorer, Booth #13043 

10:00 a.m.–11:00 a.m. Charley Hutton Hutton’s Color Studio; Custom painter and Ridler winner PPG Industries Inc., Booth #24501 

10:00 a.m.–11:00 a.m. Danny Burrow Driver of the Bonneville record-holder Blowfish Derale Performance, Booth #22337 

10:00 a.m.–11:00 a.m. Ray Evernham Former NASCAR tear owner; Jeff Gordon crew chief; ESPN NASCAR contributor Ingersoll Rand, Booth #10149 

10:00 a.m.–11:00 a.m. Reed Timmer, Chris Chittick and the Dominator The “Storm Chasers” and the Dominator: The ultimate storm-chasing machine LINE-X Protective Coatings, Booth #34135 

10:00 a.m.–11:00 a.m. Renny Doyle Master-level detailer on Air Force One Flex North America Inc., Booth #13038 

10:00 a.m.–11:00 a.m. Travis Coyne Pro 4 Off-Road racer in LOORRS and SCORE desert series Pro Comp/Smittybilt/Rubicon Express/G2 Axle & Gear, Booth #34045 

10:00 a.m.–12:00 p.m. Joe Sylvester Driver of the “Bad Habit” monster truck; current world distance-jump record holder Lincoln Electric Co., Booth #23525 

10:00 a.m.–12:00 p.m. Nick Baumgartner X-Games gold medalist; PRO Light Truck racer Warn Industries Inc., Booth #31027 

10:00 a.m.–12:00 p.m. The Red Jacket Firearms cast Discovery Channel’s TV Show “Sons of Guns” Superlift Suspension Systems, Booth #30171 

10:00 a.m.–12:00 p.m. Tony Pellegrino Top Ultra-4 racer Genright Offroad LLC, Booth #38089 

10:00 a.m.–2:00 p.m. Lance Coury Freestyle Motocross Moto-Gate, Booth #38119 

10:00 a.m.–2:30 p.m. Dario Franchitti Three-time Indy 500 winner BorgWarner Turbo Systems, Booth #21635 

10:00 a.m.–3:00 p.m. Joey N. Granatelli Off-road and truck racer Granatelli Motor Sports Inc., Booth #23723 

10:00 a.m.–3:30 p.m. Kenny Youngblood Motorsports graphic designer and pioneer B&M Racing & Performance/Flowmaster/Hurst, Booth #22343 

10:00 a.m.–4:00 p.m. Bill Patterson Motionsports artist Continental Tire the Americas LLC, Booth #43169 

10:00 a.m.–4:00 p.m. Erica Nagashima Formula Drift model Hankook Tire America Corp., Silver Lot–Hankook Mobile Rig 

10:00 a.m.–4:00 p.m. Megan Belet Formula Drift model Hankook Tire America Corp., Silver Lot–Hankook Mobile Rig 

10:30 a.m.–11:30 a.m. Chip Foose, Foose ’53 F-100 As seen on “Overhaulin’” WD-40 Co., Grand Lobby at the WD-40/SEMA Cares 

10:30 a.m.–11:30 a.m. Lou Santiago Co-host of “Car Fix TV” Classic Industries / OER, Booth #23975 

10:30 a.m.–11:30 a.m. Nub As seen on “American Chopper” series; Nub Grafix FBS Distribution Co. Inc., Booth #11177 

10:30 a.m.–12:30 p.m. Courtney Hansen TV personality; automotive expert KICKER, Booth #11339 

10:30 a.m.–2:00 p.m. Dennis Anderson Driver and originator of Monster Truck MagnaFlow Exhaust Products, Booth #23543 

11:00 a.m.–11:30 a.m. Troy Trepanier Automotive designer and builder Eaton Performance Products. Booth #23043 

11:00 a.m.–12:00 p.m. DJ Copp 15-year “Over the Wall” veteran; ESPN NASCAR analyst Ingersoll Rand, Booth #10149 

11:00 a.m.–12:00 p.m. Graham Rahal and his #38 Indy Car Youngest race winner in IndyCar history R.O. Writer Shop Management Software, Booth #10112 

11:00 a.m. –12:00 p.m. Johnny Gray Driver of the #31 Service Central/Big O Tires Racing Nitro Funny Car Big O Tires, Booth #42263 

11:00 a.m.–12:00 p.m. Ron Covell Master metal shaper; winner of America’s Most Beautiful Roadster award Trick-Tools.com, Booth #20019 

11:00 a.m.–12:15 p.m. Cruz Pedregon NHRA Funny Car driver SNAP-ON Equipment, Booth #41097 

11:00 a.m.–1:00 p.m. Jessica Patterson Six-time women’s Motocross champion N-FAB, Booth #36087 

11:00 a.m.–4:00 p.m. Michael Essa Formula Drift pro driver; professional stunt driver CSF Cooling-Racing & High Performance Division, Booth #21533 

11:30 a.m.–12:30 p.m. Andrew Caddell Off-road racer-Pro Light 2011 champion Traxxas, Booth #21313 

11:30 a.m.–12:30 p.m. Ashley Fiolek AMA Pro Women’s Motocross racer Traxxas, Booth #21313 

11:30 a.m.–12:30 p.m. Chad George Pro Lite Off-Road racer LOORRS (Lucas Oil Off-Road Racing Series) Traxxas, Booth #21313 

11:30 a.m.–12:30 p.m. Kid KJ and Jake the Snake Kid KJ’s Pro Mini Monster Truck of the world’s youngest monster truck driver Kid KJ Worlds Youngest Monster Truck Drivers, Booth #38153 

11:30 a.m.–12:30 p.m. Rob MacCachren Off-road racer-Pro 2/Desert champion Traxxas, Booth #21313 

12:00 p.m.–12:20 p.m. Chip Foose, Foose ’53 F-100 As seen on “Overhaulin’” WD-40 Co., Grand Lobby at the WD-40 / SEMA Cares 

12:00 p.m.–2:00 p.m. William “the Refrigerator” Perry Football sensation of the 1985 Super Bowl champion Chicago Bears Big Ass Fans, Booth #10160 

12:30 p.m.–1:00 p.m. Troy Trepanier Known for Rad Rides by Troy, Blowfish; car builder; automotive visionary Derale Performance, Booth #22337 

1:00 p.m.–2:00 p.m. Bobby Alloway Award-winning builder PPG Industries Inc., Booth #24501 

1:00 p.m.–2:00 p.m. Graham Rahal Driver of the #38 Service Central/Big O Tires Honda Dallara Indy Car Big O Tires, Booth #42263 

1:00 p.m.–2:00 p.m. Reed Timmer, Chris Chittick and the Dominator The “Storm Chasers” and the Dominator: The ultimate storm-chasing machine LINE-X Protective Coatings, Booth #34135 

1:00 p.m.–2:00 p.m. Rich Evans Hot-rod designer, builder and painter FBS Distribution Co. Inc., Booth #11177 

1:00 p.m.–3:00 p.m. Dave and Jody Perewitz Legendary motorcycle builder and painter and his speed-record holding daughter KICKER, Booth #11339 

1:00 p.m.–3:00 p.m. Jessi Combs Fabricator; welder; celebrity spokesperson Warn Industries Inc., Booth #31027 

1:00 p.m.–3:00 p.m. Matt Hughes Hall of Fame and nine-time MMA champion BMF Wheels, Booth #30205 

1:00 p.m.–3:00 p.m. Ron Capps NHRA Funny Car Driver Advertising Edge Inc., Booth #12021 

1:00 p.m.–3:00 p.m. Tim Strange Host of “Search and Restore”; award-winning custom builder Red Kap, Booth #10455 

1:30 p.m.–2:45 p.m. Cruz Pedregon NHRA Funny Car driver SNAP-ON Equipment, Booth #41097 

2:00 p.m.–3:00 p.m. Dan Woods Host of “Chop Cut Rebuild” TV show Ingersoll Rand, Booth #10149 

2:00 p.m.–3:00 p.m. Eddie Paul Concept car designer; owner of EP Industries Hypertherm Inc., Booth #24783 

2:00 p.m.–3:00 p.m. Gene Winfield Legendary custom car builder; considered to be one of the “godfathers” of car customizing Syracuse Nationals, Booth #24696 

2:00 p.m.–3:00 p.m. Ryan Friedlinghaus From the “Inside West Coast Customs” TV show BASF–The Chemical Co., Booth #21455 

2:00 p.m.–3:00 p.m. Tom ‘the Mongoose’ McEwen Drag racing legend Danchuk Manufacturing Inc., Booth #24679 

2:00 p.m.–3:00 p.m. Vaughn Gittin Jr. Formula Drift champion; stunt driver; founder of RTR HRE Wheels, Booth #22359 

2:00 p.m.–3:00 p.m. Samuel Hübinette Global Rallycross “Crazy Swede” pro stunt driver and race car driver MagnaFlow Exhaust Products, Booth #23543 

2:00 p.m.–4:00 p.m. Steve Strope Street-car designer and builder ARP Inc., Booth #22549 

2:00 p.m.–4:00 p.m. The Red Jacket Firearms cast Discovery Channel’s TV Show “Sons of Guns” Superlift Suspension Systems, Booth #30171 

2:00 p.m.–5:00 p.m. Dennis Anderson and his Grave Digger truck Monster Truck legend celebrating 30 years of Grave Digger Spectra Chrome/Gold Effects LLC, Booth #23675 

2:15 p.m.–2:45 p.m. Rich Evans Master car builder, fabricator and custom painter. WyoTech, Booth #12073 

2:30 p.m.–3:30 p.m. Dylan Kwasniewski NASCAR K&N Pro Series West driver; 2011 Sunoco Rookie of the Year Royal Purple, Booth #23713 

2:30 p.m.–3:30 p.m. Lee Watkins Creator and driver of the Shocker Monster Truck Derale Performance, Booth #22337 

2:30 p.m.–3:30 p.m. Ron Capps NHRA Funny Car driver Speed Dawg Shift Knobs, Booth #20176 

3:00 p.m.–4:00 p.m. Barry Theal and Thomas Dekany Top industry detailers from Autopia.org 3D-HD High Definition Car Care, Booth #12873 

3:00 p.m.–4:00 p.m. Kelly & Son Crazy Painters, Tom and Mitch Kelly Known for one-of-a-kind custom design and pinstriping PPG Industries Inc., Booth #24501 

3:00 p.m.–4:00 p.m. Ray Evernham Former NASCAR tear owner; Jeff Gordon crew chief; ESPN NASCAR contributor Ingersoll Rand, Booth #10149 

3:30 p.m.–5:00 p.m. Courtney Hansen TV personality; automotive expert SEMA Action Network (SAN), Booth #61399 

(outside Central Hall) 

3:30 p.m.–5:00 p.m. Jeremy McGrath Seven-time AMA Supercross champion; Pro Off-Road Truck racer MagnaFlow Exhaust Products, Booth #23543 

4:00 p.m.–4:30 p.m. Rich Evans Hot-rod designer, builder and painter; TV personality as seen on “Car Warriors” Solution Finish Trim Restorer, Booth #13043 

4:00 p.m.–5:00 p.m. DJ Copp 15-year “Over the Wall” veteran; ESPN NASCAR analyst Ingersoll Rand, Booth #10149 

4:30 p.m.–5:00 p.m. Rich Evans Hot-rod designer, builder and painter FBS Distribution Co. Inc., Booth #11177

The Shine Award 

Honoring Excellence in Vehicle Design 

at the 2012 SEMA Show. 

Mothers ® Polish is proud to announce the return of the prestigious 12th 

annual Shine Award to the 2012 Specialty Equipment Market Association 

Show. Hand-forged by renowned automotive artist Steve Posson, the 

Shine Award honors uncompromising excellence in motor vehicle design. 

Hosting the ceremony this year will be aftermarket industry veterans, 

Joe Sebergandio and Will Handzel. 

Thousands of vehicles will compete for the Shine Award, 

but only one will take home the coveted prize. 

Find Out Who Wins: 

4:00 p.m., Wednesday, October 31st 


Racing & Performance Hall 

Mothers ® Booth #22557 

ShineAward.com 

SEMA Show Daily Vehicle Wipe-Down Sponsor 

info@mothers.com 

�� 

mothersfacebook.com 

SEMA Booth #22557 




2012 Cadillac CTS Luxury 

Vizualogic, Booth #11745 

� Powertrain/Drivetrain Type and Modifications: 

Design Engineering Triple Threat GM V6 Wet 

Ny-Trex nitrous system; MagnaFlow cat-back dual 

exhaust system; K&N air and oil filters 

� Chassis Type and Modifications: Road Magnet 

lowering springs; Advanti wheels; Toyo Proxes 4 Plus 

tires; MGP caliper covers 

� Exterior Modifications: E&G Classics EGX 

ABS Sport Grille; 3M vehicle wrap installed 

by Gator Wraps 

� Interior Modifications: VizuaLogic products; 

Auto Custom Carpet custom floor mats 

2006 Subaru Impreza STI 

CP-Carrillo LLC, Booth #23128 

� Powertrain/Drivetrain Type and Modifications: 2.9L 

stoker engine; Paez Precision and BMS Machine 

machined Darton sleeves; 83mm stoker crankshaft; 

103.5mm CP pistons; R6 Manley connecting rods; 

SCE copper gasket; ARP head and main studs; 

Cosworth camshaft; BC valves; Garrett GTX3576R 

turbo; custom-fabricated intercooler pipes; APS front 

intercooler; Fiveomotorsport 1,200cc fuel injectors; 

AEM Series 2 standalone management system and 

failsafe wideband; Race Pack data log; Clutch Masters 

8.5 twin-plate clutch setup 

� Chassis Type and Modifications: Konig Deception 

wheels; Eibach R2 coil-over system; EBC performance 

brakes and rotors 

� Exterior Modifications: APR performance aero system 

SEMA Show Includes 

Exclusive Auto Dealer 

Events, continued from page 89 

successfully incorporated an accessory 

program into their businesses will 

share their personal experiences, while 

experts will outline how there are many 

easy-to-install products that can have a 

big impact on the bottom line. 

At the conclusion of the discussions, 

participants will be invited to attend, 

and be given preferred seating at, the 

Vehicle Connectivity Keynote Lunch. 

After lunch, they will be taken on an 

insider’s tour of the SEMA Show highlighting 

key products and services that 

will help dealers increase sales and add 

profit to their bottom line. Registered 

individuals will also be able to visit with 

nearly 2,000 exhibiting companies and 

see the new products and trends as they 

walk the Las Vegas Convention Center 

throughout the Show. 

To participate in the dealer conference, 

individuals must have registered 

for both the SEMA Show and for the 

Auto Dealer Accessory Conference and 

Show Tour. To register onsite the day 

of the event, visit LVCC, room N242 in 

the North Hall, or you can go online to 

www.semashow.com/register. To learn 

more about the program and the SEMA 

Show, visit www.SEMAShow.com/ 

auto-dealer.

RESTYLYING & CAR CARE ACCESSORIES 



Forsound Corp. ..........................13028 

Foshan Sunway Auto Electrical Co. Ltd. ........31226 

Fun Lines...............................12884 

Glass Technology Inc. .....................12656 

Gliptone Manufacturing ....................13233 

Global Window Films ......................12540 

GlossPro Car Care Products.................30259 

GM Dealer Goods.........................32280 

GoBadges ..............................12577 

Golden Knight Co. Ltd. .....................12877 

Graphics Express.........................12210 

Grillie..................................34268 

Grit Guard Inc. ...........................13044 

GRtech Co. Ltd. ..........................13251 

Guangzhou Anqi Automobile Accessories Co. Ltd.. 12429 

Guangzhou Benbawang Automotive 

Technology Co. Ltd. .....................12927 

Guangzhou Forda Signal Co. Ltd. .............13106 

Guangzhou Houde Lighting Co. Ltd. ...........12880 

Guangzhou Jianguang Lighting Co. Ltd.. .......12778 

Guangzhou Juntu Auto Accessories Co. Ltd.. ....13006 

Guangzhou North & South Lighting Technology Co. Ltd. .35280 

Guangzhou P&D Auto Lighting Manufactory. ....35237 

Guangzhou Shizun Auto Parts Co. Ltd. .........31260 

Gumarny Zubri a.s. .......................36226 

GUU YIH Plastics Co. Ltd. ...................12625 

Hatchie Bottom/Hatchie Performance .........12171 

HongLiDa (Quanzhou) Rubber & Plastic 

Products Co. Ltd. .......................34286 

Hornblasters Inc. .........................12177 

Hot Shoppe Designs Inc. ...................12785 

Illusions Custom Auto Graphics ..............12855 

Inpelle USA .............................36244 

International Window Film Association. ........31264 

InventHelp-Intromark......................12544 

Itek Products ............................12781 

Jiangsu Gaobiao Technology Development Co. Ltd. 33273 

Jiangxi Kewei Advanced Film Co. Ltd. . ........13031 

Jiffy Steamer............................13245 

Jingdezhen Luo Bang Automotive Industry Co. Ltd. .31270 

Jinzheng Safety Equipment Co. Ltd............31266 

Johnson Window Films Inc. .................12137 

Katzkin Leather ..........................12261 

KBD Urethane ...........................12465 

KHL Trading Inc...........................12716 

KK Label Co. Ltd..........................13015 

Laid-Back by High Range Designs............13065 

Lamo Sheepskin Inc. ......................12847 

Leather Therapy .........................13047 

Lethal Threat Designs .....................12724 

Lion Enterprises Corp. .....................12172 

Louver Art ..............................33258 

Lux Motion .............................34274 

Luxo Window Films . ......................12867 

Mach-Speed Inc. .........................12518 

Madico Window Films . ....................12525 

Marko Tack (Singapore) Pte. Ltd. .............12761 

Master Formula ..........................33270 

Matec Hid . .............................12879 

Maxplus International Co. Ltd. . ..............13153 

Metro Air Force . .........................13036 

Mila Displays Inc.. ........................12922 

Mimaki USA. ............................12741 

Mostly Signs . ...........................12710 

Motor Trend .............................31219 

Muc-Off. ...............................12925 

Mutoh America Inc. . ......................13129 

MyRide by Calderon Textiles ................13218 

Nanofilm . ..............................12821 

NANOSKIN Car Care Products . ..............12579 

NDFOS Group ...........................12771 

Neonetics Inc. . ..........................13211 

NEXFIL USA Inc.. .........................12271 

Nexon Motors ...........................12976 

NFS Sport International . ...................12909 

Ningbo Jiangbei Racing Import & Export Co. Ltd. 12548 

Ningbo Jincheng Shock Absorber Co. Ltd. . .....38209 

Ningbo So-Fine Paper Products Co. Ltd.. .......32256 

Ningbo Yuejin Automobile Front Axle Co. Ltd. ....38207 

Optik Researching Machinery Tooling Co. Ltd. . . .13239 

Optimum Car Care. .......................13050 

OZON Systems ..........................36223 

Pacific Restyling Products . .................12461 

Pacific Rim & Trim International. .............12629 

Pan Taiwan Enterprise Co. Ltd.. ..............12611 

Parts Greatness International Inc. ............13052 

Pecca Leather Inc.. .......................12861 

PHILIPS Automotive Lighting North America. ....12775 

Pinnacle Waxes & Polishes .................13037 

Polyway Industry Co. Ltd.. ..................12931 

Power Pic Pro . ..........................12585 

PowerSheen Tire Brite .....................12851 

Poya-Tech Co. Ltd.. .......................12956 

PremiumShield ..........................13025 

Procter & Gamble Professional ..............12765 

Professional Trim Stainless Products . .........12720 

Protex By Bardahl . .......................34255 

P.U. Tech Spoiler LP .......................12522 

Putco Inc. ..............................12237 

Qingdao Ever Better Corp. . .................12681 

Qualitex Seating & Manufacturing LP. .........12610 

Quality Aerosols. .........................12686 

Quik Shade . ............................12184 

Racing Products Warehouse ................12685 

RAGGTOPP. .............................13040 

RejeX/CorrosionX/ASL CamGuard. ............13009 

Relief Pod International . ...................13055 

Restyling Ideas ....................12936, 12937 

Rimblades Ltd.. ..........................12575 

Ritrama Inc.. ............................13248 

RK Sport Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . .12180 

RMI-25 ................................12178 

ROADWIRE. .............................12537 

Ruff Tuff Products ........................12560 

Sanmak Lighting Co. Ltd.. ..................12170 

Sanmen Lito Auto Accessories Co. Ltd. ........36236 

Sanmen Xiangshun Auto Accessories Co. Ltd. . . .13223 

Scorpion Window Film .....................13255 

Seat Comfort Systems ...............12914, PS011 

The Seat Shop. ..........................12675 

Seikosangyo Co. Ltd. ......................31222 

Shanghai CATA Signal Co. Ltd.. ..............12676 

Shanghai Delang Auto Parts 

Manufacturing Co. Ltd.. ..................34266 

Shanghai Essenway Technology 

Development Co. Ltd. ....................31272 

Shanghai Focar Import & Export Co. Ltd. . ......30271 

Shanghai Jinwu Neomaterial Technologies Inc. . .13149 

Sharpline Converting Inc.. ..................12829 

Shenzhen TopBand Auto Co. Ltd. . ............13146 

Shenzhen Vinstar Photoelectricity Co. Ltd. ......12584 

Sherwood Innovations Inc.. .................12520 

Shiniest Industries Inc.. ....................12447 

Sican Co. Ltd. ...........................12920 

Signature Products Group . .................12725 

Silverwax. ..............................13119 

Simoniz USA Inc. .........................12965 

Sino Vehicle Parts Co. Ltd. ..................32244 

Siskiyou Gifts. ...........................12924 

S.M. Arnold Inc. ..........................12174 

Smartwax/Chemical Guys . .................12515 

Smooth-On . ............................31267 

Solaire/SKC . . . . . . . . . . . . . . . . . . . . . . . . . . . . .33233 

SolarFree Window Film ....................12921 

Solarmate Co. Ltd.. .......................13247 

Solutia Performance Films . ................12117 

Solution Finish Trim Restorer ................13043 

SONAX Car Care .........................12129 

Sprayway Inc. . ..........................31281 

Sputter Technologies ......................12843 

Stainless Showworks Inc. . .................13104 

Sterile Auto & Sterile Doctor ................34269 

Stevens Urethane ........................13217 

Stinger Chemical .........................31269 

Street Scene Equipment ...................12817 

Sunbelt Marketing Group Inc.. ...............13030 

SunControl and Armolan Window Films . .......12667 

sunframelight ...........................38206 

SunTek Window Films . ....................12649 

SuperSpare Tire Repair . ...................12849 

Syuanen Enterprise Co. Ltd.. ................13022 

Tagayama Industrial Co. Ltd. ................12549 

Tailwind Auto Inc.. ........................32228 

Taizhou Huangyan Maorong Plastic Mould Co. Ltd. .12553 

Taizhou Three-way Vehicle Catalytic Converter Co. Ltd.. .32261 

Taizhou Yongyu Industrial Co. Ltd. ............34258 

Tape Technologies Inc......................12715 

TB-Carbon..............................13005 

ThermalBlade ...........................12486 

3dCarbon-Air Design ......................12957 

3D-HD High Definition Car Care..............12873 

3M....................................12227 

Tianjin Songda International Trade Co. Ltd. .....38205 

Tiarra Luxury Grilles.......................12550 

Tornador Tools ...........................13019 

Totron Company Ltd. ......................12286 

Tower Popular Industrial Co. Ltd. . . . . . . . . . . . . .13014 

Trik Topz LLC ............................35272 

Trim-Gard Co. Ltd. ........................12514 

Tropical USA Corp.........................31227 

TWN Industries Inc.-Water Transfer Printing.....13054 

U.A.A. Inc. ..............................32236 

UASG..................................12571 

Unipower International Group Ltd. ............32265 

United Covers Inc. ........................12536 

Universal Products Inc. ....................12554 

Velvet Cars ...........................35222 

The Vintage Sign Co. ......................13123 

Vinter Quality Parts .......................34250 

V-tech LG Hausys ........................36220 

WD-40 Co...............................12217 

Webasto Product North America Inc. ..........12161 

Wenzhoushi Libao Automobile Fittings Co. Ltd. . .12845 

Willpak Industries Inc. .....................12437 

Winda Products ..........................12711 

Window Film Magazine ....................12623 

Winner International (The CLUB) .............13137 

Wintech Window Films.....................12151 

Wolfgang Concours Series Car Care ..........13037 

WonderGel..............................35268 

Xanatos Automotive/Mobile Marketing.........12283 

Xiamen Huayu Hardware Co. Ltd..............31242 

Xingtai Haosen Refrigeration Equipment 


X-Kote Paint Renewal Systems Inc. ...........12545 

XPEL ..................................12145 

XSUN Window Films ......................12455 

Young Sung USA .........................12837 

Yuan Rong Auto Parts Co. Ltd. ...............12570 

Yuhuan Aoheng Machinery Co. Ltd. ...........30229 

Yuyao City Yurui Electrical Appliance Co. Ltd.....31263 

Yuyao Hantai Auto Parts Co. Ltd. .............12586 

Zhejiang Benke Auto Parts Co. Ltd. ...........13004 

Zhejiang Complete Equipment 

Import & Export Co. Ltd. ..................12878 

Zhejiang Jiejia Automobile Parts Co. Ltd. .......13109 

Zhejiang Keyu Brake Co. Ltd.................32260 

Zhejiang Tianhong Auto Accessories Co. Ltd. ....32255 

Zhejiang Tiansheng Car Accessories Co. Ltd. ....32258 

Zhejiang Zhengde Brake Co. Ltd..............31265 

AMPLIFIERS • SPEAKERS • SUBWOOFERS • PROCESSORS • MOTORCYCLE AUDIO 

C O M E S E E O U R S E M A S H O W B O O T H # 1 1 � � � 

W W W . A R C A U D I O . C O M 

ARC AUDIO INC 4719 GREEN LEAF CIRCLE #4 MODESTO, CA 95356 TEL: 209.543.8706 FAX: 209.543.9269 




Top 10 Reasons Every Automotive 

Professional or Hobbyist Needs a Plasma 

Cutting System in Their Garage 

Everyday automotive needs, such as manufacturing and fabricating, repair, 

customization and restoration can be simplified using the newest, easy-to-use 

plasma cutting systems. 

Hypertherm designs and manufactures advanced cutting products for use 

in a variety of industries, such as shipbuilding, manufacturing and automotive 

repair, including handheld and mechanized plasma and laser systems, 

consumables, as well as CNC motion and height controls and CAM cutting 

software. Hypertherm is exhibiting in booth #24783 in the Racing 

& Performance section. 

Hypertherm District Sales Manager and auto hobbyist 

Michael Vanvakaris offers 10 reasons everyone 

needs a Hypertherm plasma machine when 

managing a variety of auto customization and 

restoration jobs, including body panel fabrication, 

exhaust system repair and frame repair 

and bumper replacement. 

� �Plasma 

can cut just about any metal and is especially ��Hypertherm plasma systems work on CNC tables. 

well suited for cutting the thicknesses auto professionals Most systems are easily added onto a small CNC 

and hobbyists encounter most from gauge up to an inch cutting table, turning your handheld system into 

thick. This includes carbon steel, aluminum, stainless a mechanized system. 

steel and cast iron—even if it’s rusted, painted or dirty. ��Hypertherm’s plasma systems use standard shop air, 

� �Plasma 

is great for gouging. This is especially useful for not flammable gas, so you don’t have to worry about 

removing welds crushed during collisions, for example, renting and storing gas cylinders. 

without disturbing the original parts. 

��Plasma is fast. Fast cut speeds, superior cut quality, little 

� �Cutting 

crusted or expanded metal. This makes it easy or no secondary cleanup operations and no pre-heating 

to get rid of rusted metal panels, rivet heads, rusted-on help you do more in less time. 

bolt heads and welded brackets. 

��Plasma is a much safer option in the shop. It produces 

��You can drag-cut and use templates. Operators can drag smaller and finer sparks, which help prevent fires and 

the tip of the torch directly along the work piece and damage to other nearby components. 

use pre-cut templates, such as a metal ruler or template ��Plasma is easy. Even a first-time plasma operator 

to create a straight line, or a circle cutting guide to can achieve good quality results within minutes 

create holes—all without damaging your consumables. of first picking up a plasma torch. You simply 

��Plasma produces a much smaller heat-affected zone plug the machine in, connect your air supply, 

than oxyfuel so you don’t have to worry about warping, attach the ground clamp, pull the torch trigger 

disturbing or weakening nearby metal. 

and go. 

New Product Preview 

Tools & Equipment at the 2012 SEMA Show 

Chicago Pneumatic 

Professional Tools 

Booth #10100 

Chicago Pneumatic Tool Co. offers a wide variety of professional 

power tools that are built for performance, durability and ergonomics. 

The CP7749SKP is a three-piece wheel protector’s socket set and 

stainless steel knife; PN 8945677491. Information: www.cp.com or 

803-370-8810. 



TOOLS & EQUIPMENT 

AirHoseRepairKit.com ..................10572 

AirVANTAGE Tools .....................10266 

Almco Inc. ...........................10232 

American Crane Inc. ...................32284 

Armaxa .............................10140 

Ascent Systems Inc. ...................10202 

Assenmacher Specialty Tools.............10276 

Atlantic Safety Products.................10501 

Atlas Copco Compressors LLC ............10309 

Autoliftsafety.com .....................10575 

Autoshop Solutions ....................10243 

Auto Step............................10484 

AutoTwirler ..........................10414 

Bad Dog Tools ..................10361, 10600 

BelAire Compressors ...................10109 

Big Ass Fans .........................10160 

Black Rhino ..........................10143 

Borroughs Corp........................10125 

Campbell Hausfeld.....................10218 

Cecil Muggy..........................10281 

Challenger Lifts .......................10209 

Champion Pneumatic...................10333 

Channellock Inc. ......................10379 

Chassis Liner.........................10339 

Chicago Pneumatic Tool Co...............10100 

Clamptite Tools .......................10585 

Cool-A-Zone .........................10460 

CPS Products Inc. .....................10376 

CTEK Power Inc. ......................10419 

Cuda Aqueous Parts Washers ............10425 

Cycle Time Solutions LLC................10300 

Daisy Tool Corporation ..................10668 

Dale Adams Enterprises Inc. .............10324 

Dan-Am Air ..........................10612 

Delcam .............................10154 

Deltran Corp. .........................10101 

Demandforce.........................10113 

Denison Industries.....................10413 

Diamond Saw Works . . . . . . . . . . . . . . . . . . . 10377 

Direct Lift ...........................10339 

Dorcy International Inc. .................10467 

DSi ................................10584 

DV Systems ..........................33276 

Dynabrade Inc. .......................10229 

Edwards Manufacturing Company .........10133 

EFC International ......................10348 

Elantec Industrial Manufacturing Co. Ltd.....10165 

Elektron Inc. .........................10339 

ENCO...............................10519 

Enter Corp. ..........................10565 

Envirolution/EST Products ...............10630 

Epilog Laser..........................10271 

Equalizer Industries Inc..................10576 

Eurovac Inc...........................10650 

FARO Technologies ....................10371 

Fenghua Bida Machinery 

Manufacturing Co. Ltd. ................10374 

Flo-Dynamics ........................10555 

Fluid D-Terminator.....................37201 

Forward Lift..........................10339 

Fountain Industries ....................10350 

GearWrench....................10508, 10509 

Genius Tools .........................10228 

Glass Bot Current as of September 21, 2012 

Automated Auto 

Glass Removal System ................10274 

Grain Point Enterprise Limited . . . . . . . . . . . . 10184 

Grey Pneumatic Corp. ..................10473 

Grip-Tite ............................10203 

Hammer Works Manufacturing ...........11379 

Hannibal Industries ....................10185 

HE&M Saw/FEMI ......................10208 

Hexagon Metrology Inc. .................10402 

Hoist Hanger .........................32251 

Homak..............................10122 

IKOTEC USA..........................10325 

Ingersoll Rand . . . . . . . . . . . . . . . . . . . . . . . . 10149 

InstantAutoSite.com....................10152 

IRONWEAR...........................35226 

Jache SDN BHD.......................10680 



New Product Preview 

Tools and Equipment Products at the 2012 SEMA Show 


Rousseau Metal Inc. 

Booth# 10342 

Now available at 

Rousseau, toolboxes 

with stainless steel 

drawer fronts. Offered 

and developed for your 

service department, the 

stainless steel drawer 

fronts will complement 

your department and provide 

an extremely polished and 

impressive appearance. The combination of painted steel on the toolbox housing 

with stainless steel drawer fronts is simply striking. 

Stainless steel drawer fronts offer excellent chemical resistance and excellent 

corrosion resistance. Stainless steel work surfaces, stainless steel finishing panels 

and stainless steel bases—they all give impeccable look and style to your storage 

units. Many requests were made for stainless steel drawer fronts, and Rousseau 

made it happen. Our best kept secret is that once you use a Rousseau product, 

you become a client for life! 

Information: www.rousseau-automotive.com or 866-463-4270. 

Controlled, Air Actuated System for Paintless Dent Removal & Autobody Restoration. Air Tools & Drill Attachments for efficiently Hemming Replacement Door Skins. 


Grip Tite Professional Socket Set 

Booth #10203 

QUIET POWER POWER HEMMING 

REAL SOLUTIONS FOR TODAYS 

AUTOBODY & RESTORATION PROFESSIONAL 

Visit www.malcoautotools.com to experience 

our Arsenal of Automotive Tools & Videos! 

Malco Products, Inc. | Annandale, Minnesota, U.S.A. | www.malcoautotools.com | ©2012 

Grip-Tite professional series tools include this 10-piece, ½-in. drive 

Super Socket Set; metric. Includes an all-in-one conventional socket, 

a rounded bolt remover and a hands-free bolt starter (non magnetic). 

Offered by the Better Tools and Fasteners company of Granger, Indiana. 

Information: www.mygriptite.com 

or 574-272-6128. 

Visit us at Booth #10586

TOOLS & EQUIPMENT 



Jackco Transnational Inc.. ...............10474 

JIG.................................10477 

Jon Tai Industrial Co. Ltd.. ...............10279 

JOOLTOOL ...........................10270 

Just Clips ...........................10573 

Kao Chiang Chemical Co. Ltd. . ...........10249 

Karcher North America, Home and Garden. . . 10319 

Keteca USA Inc.. ......................10255 

King Tony America .....................10315 

LaPlante Compressor. ..................10566 

Las Vegas Tool LLC . ...................10372 

Launch Tech USA. .....................10178 

LiteBrake Tech. .......................10210 

Little Giant Ladders . . . . . . . . . . . . . . . . . . . . 10301 

Luxor. ..............................10608 

Majestic Glove ........................10580 

Malco Products Inc.. ...................10586 

Master Appliance® Heat Tools. ...........10569 

Mastercam/CNC Software Inc.. ...........10360 

Master Lock and Waterloo ...............10551 

Mazak Machine Tools ..................10429 

MCR USA. ...........................10485 

Mitutoyo America Corp. . . . . . . . . . . . . . . . . . 10578 

Moduline Cabinets. ....................10547 

Monument Tools Inc. . ..................10148 

MultiCam Inc. ........................10265 

Ningbo Carstel Manufacturing Co. Ltd.......32264 

Ningbo Chima Winch Co. Ltd.. ............37213 

Ningbo Lis Industrial Co. Ltd.. ............10275 

Ningbo Povalo Import & Export Co. Ltd. .....36224 

Ningbo Xinxing Pneumatic Goods Co. Ltd. . . . 10278 

Ningbo Yinzhou Wilton Autoparts Factory ....10280 

Ningbo Yuxin Tools Manufacture Co. Ltd. ....36239 

Nomad Manufacturing & Distributing Ltd. . . . 10264 

Norco Industries ......................10555 

PDQ Precision Inc. .....................10428 

PipeMaster Tools ......................10384 

Port-A-Cool LLC. ......................10525 

Posi Lock Puller Inc. ...................10676 

PowerMax Converters . .................10272 

Power Probe Inc. ......................10531 

Powerrex Global.......................10470 

PowerStation LLC .....................10251 

Prevost Corp..........................10225 

Pro-Cut International . ..................10539 

Pro Tool Warehouse ....................10579 

Puma Industries.......................10179 

Ratchet Tech Wrenches .................10177 

Redback Boots USA. ...................33291 

Red Kap.............................10455 

Rescue Tape/Harbor Products Inc. .........10363 

Revolution Lift . . . . . . . . . . . . . . . . . . . . . . . . 10339 

RoboReel............................10686 

Rodman & Co. Inc......................10400 

Rotary Lift ...........................10339 

Rousseau Metal Inc. ...................10342 

R.O. Writer Shop Management Software . ...10112 

RSC Chemical Solutions. ................10115 

Safety-Kleen Systems Inc.. ..............10355 

SAS Safety Corp. ......................10409 

Save A Battery/Granite Digital . ...........10370 

Schley Products/SP TOOLS . .............10129 

SE Tools.............................10415 

Service Precision Grinding Inc.. ...........10150 

SFA Companies . . . . . . . . . . . . . . . . . . . . . . . 10233 

Shanghai Sunlink......................10666 

Shure Manufacturing Corp. . .............10212 

SP Air Corp. ..........................10173 

Spanesi-Americas . . . . . . . . . . . . . . . . . . . . . 10166 

Spectro Wire & Cable Inc. ...............10239 

Springtools ..........................10500 

Steamericas Inc. ......................10561 

Stertil-Koni ..........................10461 

Stone River Gear LLC. ..................10268 

Strong Hold Products. ..................10524 

Suhner Industrial Products Corp. . .........10424 

Sullair Corp...........................10132 

Sumake Industrial Co. Ltd.. ..............10119 

Summit Tool .........................10678 

Sunex Tools ..........................10161 

Sunstone Engineering . .................10277 

Tebis America ........................10328 

TecMate North America .................10146 

TerraLUX . ...........................10571 

3 Excel USA. .........................10247 

3ST Industry Co. Ltd. ...................10367 

Topaz Portable Air Conditioners . ..........10684 

TR Tools LLC . ........................10156 

Tubelite Company Inc. . . . . . . . . . . . . . . . . . . 35260 

TubeShark ...........................37209 

Tylon Specialty Flooring. ................32269 

Uni-Dolly . ...........................10581 

VehicleMRI-EASE Diagnostics ............10401 

Vehicle Service Group . .................10339 

Ventamatic/Maxx Air Fans . ..............10685 

Viper Tool Storage . ....................34251 

Wera Tools. ..........................10214 

Wray Products ........................10385 

Xindadi North America ..................10139 

Xingtai Longbin Rubber & 

Plastic Product Co. Ltd.. ...............38213 

Xinlei Compressor Co. Ltd.. ..............10577 

Yuhuan Chenxiang Machinery Co. Ltd.. .....35225 

ZWrench . ...........................10261 

MOBILE ELECTRONICS & TECHNOLOGY 



Sharpvision Co. Ltd.. ...................11654 

Shenzhen Auto-vox Technology Co. Ltd.. ....11678 

Shenzhen DSUS Technology Co. Ltd. . ......11561 

Shenzhen Luview Co. Ltd. . ..............11474 

Shenzhen RoadRover Technology Co. Ltd. . . . 11873 

Shenzhen Shunhe Electric Technology Co. Ltd. 11669 

Shenzhen Soling Industrial Co. Ltd. . .......11780 

Shenzhen Zhuopai Electronic. ............11680 

Simple Soft Technology Co. Ltd.. ..........11740 

Sino-smart Digital Technology Co. Ltd.......11979 

Skypine Electronics (SZ) Co. Ltd. ..........11581 

SMD LED Lighting .....................11670 

Sondpex Electronics ...................11629 

Sony Electronics ......................11481 

Spacekey Auto Electronics Co. Ltd. ........11655 

StreetGlow Inc. .......................11777 

Text2Car ............................11460 

Ultronix Products Ltd....................11539 

US Auto Light Inc. .....................11652 

Utechzone Co. Ltd......................11768 

Valor Auto Companion Inc................11733 

Veise Electronics Ltd....................11642 

Vision Automobile Electronic 

Industrial Co. Ltd. ....................11742 

Vizualogic ...........................11745 

Wenzhou Nanfang Electro-Acoustical 

Equipment Factory ...................11468 

XS Power Batteries ....................11783 

YOD Auto Tech Inc. ....................11826 

Zhongshan Victor Electronics Co. Ltd. ......11575 

Check out the Mobile Electronics 

& Technology section located 

in the North Hall. 




Booming 

is a celebration of 

small business success. 

JOIN US AT THE 

® 

AMERICAN EXPRESS OPEN 

BOOTHS: 

�� 

�� 

�� 

�� 

SM

Manufacturers’ Rep Council: 

Committed to Delivering Value 

Sunday, October 28, 2012, marked 

the unofficial start of the 2012 SEMA 

Show, and the Manufacturers’ Rep 

Council (MRC) hosted an educational 

session and awards event, held in Ballroom 

D of the Las Vegas Hotel (formerly 

the Las Vegas Hilton). The 

Rep Conference, as it had come to be 

known, has been given a makeover 

and is now called the Rep Technology 

Roundtable. At the educational session, 

attendees learned how to take advantage 

of a technological economy and be 

more profitable. 

The educational session started 

with a panel discussion moderated by 

Bryan Shirley, CPMR, and attendees 

then took part in roundtable discussions 

led by industry experts such 

as SEMA’s Data Co-op CEO Jon 

Wyly, eTool Developers President and 

Founder Luanne Brown, Upshift Marketing 

Principal Bernard Bolisig (formerly 

of Amazon.com’s Performance 

Parts Category) and Cie Studios Vice 

President of Business Development 

Tyler Tanaka. 

Manufacturers’ representatives will have the opportunity to discuss issues critical to the 

industry in a closed, private forum during the Rep Technology Roundtable. 

The Rep Technology Roundtable also 

serves as the platform for the council to 

recognize the Sales Team Annual Recognition 

(STAR) award, which honors 

an industry manufacturer that supports 

manufacturer’s representatives in a pro- 

A Visit to the SEMA Association Center at the 2012 

SEMA Show Can Boost Your Sales and Cut Your Costs! 

While you are at the 2012 SEMA 

Show, stop by the Association Center 

located in the Grand Lobby between 

the North and Central Halls. The 

Association Center has moved just east 

of its usual location, nearer to the 

glass doors. 

SEMA has many business resources 

and cost-saving programs available to 

members—perhaps even too many! 

Whether your company is a manufacturer, 

a retailer, a jobber, a distributor, a 

rep firm or an installer, SEMA has tools 

available for you and your employees. 

To ensure that you’re making the 

most of your SEMA membership, visit 

the Association Center and talk with 

SEMA staff and representatives from 

each of SEMA’s member-benefit part- 

ners to find out which programs can 

help your company save money and 

which can help your company make 

more money. 

Helpful Programs 

The following are just a few of 

SEMA’s business resources and solutions 

that you can learn about while at 

the SEMA Show: 

��Shipping solutions and services 

from UPS 

��Liability, property, workers’ comp 

insurance and more from Specialty 

Equipment Insurance Alliance 

��Merchant Credit-Card Program 

(CarCareONE Consumer financing) 

��Credit-Card Processing (discounted 

credit-card processing) 

fessional and ethical manner. MRC 

also recognized a new inductee into the 

group’s Hall of Fame, which honors 

those who have elevated the image 

of representatives and the industry as 

a whole. 

��Rapid Prototyping Service (free 

member service) 

��SEMA Classifieds (post ads for jobs, 

list résumés or list items for sale) 

��Councils and Committees (members 

with a common business purpose 

or market segment) 

��SEMA Research and Information 

��SEMA Education Institute (SEI) Educational 

and Training Programs 

��Scholarships and Loan Forgiveness 

��International Resources 

��OEM Relations and Programs (for 

manufacturing members only; handson 

access to new vehicles through 

Measuring Sessions and OEM-provided 

CAD/CAM drawings) 

��Industry Communications (SEMA 

News and SEMA eNews) 


BUSINESS SERVICES 


$2.95 Guys .................................12031 

Accent Marketing Group .......................12069 

Adaptive Display Solutions-Complete Signs .........37207 

Advertising Edge Inc...........................12021 

Alliant Insurance Services Inc. ...................12043 

Andy’s Auto Sport TV ..........................31274 

Ascentium Capital LLC.........................31283 

Auction123.com .............................12039 

Britten Inc...................................35274 

CarCareONE by GE Capital......................12140 

ChannelAdvisor ..............................12051 

China Economic News Service...................12037 

Crazyfish Creative ............................12012 

CustomerLink ...............................12064 

DB Schenker ................................12072 

427 Design .................................12084 

Eagle Business Software .......................12061 

eBay Motors ................................11917 

eXperticity ..................................12079 

Financial Transaction Service....................33229 

First Data Corp. ..............................12062 

FOCUS Business Solutions Inc. ..................12065 

Golden State Overnight (GSO) ...................37215 

GS3-Global Strategic Supply Solutions.............34256 

The High Ground of Texas ......................12055 

I.C.E. Signs ...........................12085, 12110 

Impact Canopies USA .........................30275 

Import Genius ...............................30257 

Johny Rockstar Clothing Co. ....................12148 

Knobbe Martens .............................12130 

L.A. Prep Inc.................................12146 

Last Rides ..................................30223 

Launch Marketing ............................12045 

Mainstreet Computers Inc.......................12142 

Marketing Systems Pro ........................36240 

MBA Insurance Agency ........................12049 

My Shop Assist ..............................30261 

MyHatGuy ..................................11910 

New Paradigm Promotional Marketing.............36218 

Northwood University..........................12076 

OctaneNation.com ............................31268 

Oilchangestickers.com.........................12128 

OnTrac.....................................12150 

Panther Expedited Services .....................33271 

PartnerShip .................................12041 

Phocas Software .............................12071 

Pilot Transport . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 36227 

Pinnacle Payroll Solutions ......................12077 

PODS......................................33261 

Prudential Overall Supply.......................32273 

RageTank ..................................12078 

Royal 4 Systems Inc. ..........................12010 

Samsung LED Sign ...........................12060 

Siriani & Associates Inc.........................12138 

Smart Pouch ................................11985 

Southwestern Ontario Marketing Alliance...........12081 

Speed Zone Race Gear ........................12080 

Strapworks LLC..............................12067 

Team Smart.................................12068 

Technical Translation Services ...................12066 

Triple Crown Products .........................12136 

THETW Co. Ltd. ..............................12029 

Uncommon USA Inc.-Flagpole Specialists ..........12017 

United States Postal Service ....................31251 

UPS.......................................11931 

uZAPPit Smart Tags by Pacific Emblem Company ....12070 

WyoTech ...................................12073 


Copyright © 2012 United Parcel Service of America, Inc. 


SETTING THE PACE FOR 

HIGH PERFORMANCE 

Whether shipping a fl ywheel to Philly 

or a blower to Bakersfi eld, logistics gets 

your business running at full throttle. 

SERVICE: Our logistics experts can help you take days and dollars out of your supply 

chain by eliminating bottlenecks, minimizing delays and providing easy-to-use UPS 

technology for a smoother operation. You can help customers fi nely tune their days 

too, with proactive status updates from our end-to-end online tracking systems. 

HORSEPOWER: Count on the reliability of the UPS network to shift you into high gear. 

When vehicles, parts and accessories are needed across the country, UPS has the 

speed and expertise to keep your supply chain humming. And a choice of fast, faster 

or fastest delivery gives you the power to change speeds and contain costs. 

OPTIONS: Keep gearheads happy no matter what has to ship and when. UPS offers 

shipping options from ground to air, package to freight, both domestic and inter na- 

tional. Plus our multiple pickup options and thousands of drop-off locations help you 

drive your performance higher in no time. 

Preferred Carrier of 

the 2012 SEMA Show 

Please visit us at booth 11931. 

To learn more about how UPS 

can help your business, contact: 

Kristin DeBates 

UPS 

404-828-4032 

kdebates@ups.com 



UPS Delivers Enhanced 

Benefits to SEMA Members 

Running a business can be toughgoing 

these days. Your membership 

in SEMA is an important ally, and 

now, it’s an even stronger force with 

enhanced member benefits from UPS. 

SEMA members can now enjoy 

exclusive discounts on UPS services 

and solutions that can help to streamline 

and expand your operations while 

trimming time, waste and expense. 

Members also enjoy significant discounts 

on package deliveries and export 

rates as well as UPS freight. 

UPS can also help you manage risk and 

cash flow with special offers from UPS 

Capital and the UPS Package Design and 

Test Lab. And with the ongoing fight to 

protect margins, a 10% discount on qualifying 

business services at participating 

The UPS Store locations can help keep 

overhead low. For those SEMA members 

who need assistance with business 

processes, such as sales, shipping, tracking 

and billing, members can also access 

several UPS Ready Program providers for 

turnkey software solutions. 

“The enhanced level of benefits UPS 

now offers SEMA members reflects our 


ongoing commitment to the automotive 

industry and the premier trade association 

for the automotive specialty market,” 

said Kristin DeBates, automotive segment 

marketing manager at UPS. “Logistics is 

our passion, but our mission is to help 

customers build business more efficiently, 

and these new offers can do just that.” 

To access the new benefits, members 

can visit www.sema.org and select 

“Membership” at the top of the page, 

and then click on “Membership Benefits” 

and follow the UPS link and 

registration instructions. 

“SEMA is always looking for ways 

to add value to our members’ benefits, 

and our strong partnership with UPS 

provided a great solution,” said Gary 

Vigil, SEMA membership director. 

“The discounts and benefits offered by 

UPS can make all the difference to a 

business trying to grow in these tough 

economic times.” 

For offer specifics and requirements, 

visit SEMA.org or stop by the SEMA 

Association Center in the Grand Lobby 

or the UPS booth #11931 in the 

North Hall. 

COLLISION, REPAIR & REFINISH 



Lancer Insurance Co.. ..................10870 

LDPI Inc. . ...........................11221 

LKQ Corp. ...........................11009 

Martech Services Co.. ..................11133 

Martin Senour Paints/NAPA . .............10631 

Martin Tools. .........................10773 

Matrix Wand 3-D 

Blueprinting System ..................10777 

MAXIMA. ............................10673 

Mercantile Development Inc. (MDI) ........10943 

M.G. Distributor .......................11060 

Mirka Abrasives Inc.. ...................11075 

MIXPLAST . ..........................10972 

Mobile Solutions . .....................10816 

Mobile Spray Technology (MST) ...........10729 

Mo-Clamp/Pull-It Corp. .................11212 

Motor Guard .........................11167 

National Auto Body Council . .............32267 

Nordson Corp. . .......................11209 

Nova Verta USA . ......................11219 

1-800-Radiator & A/C . .................10873 

Parker Ionics . ........................11232 

Performance Radiator . .................10967 

Permanon USA. .......................10939 

Porter-Ferguson. ......................11378 

The Powder Coating Institute. ............32234 

Presta Products .......................11139 

PREVAL . ............................10961 

Prona Air Tool Manufacturing Ltd. .........11342 

Pro Spot International Inc. . ..............10621 

PRO-TECH-IT .........................10950 

Pro-TeK Spray Equipment LLC ............10745 

QMT1000 Advanced Metal Tester .........10786 

Quick Cut Sanders/ 

All American Tool Corp.. ...............11279 

Rasco Industries Inc. . ..................11126 

Refinishing Supplies Export Inc.. ..........10971 

Reflexxion Automotive Products LLC . ......10824 

Reliable Automotive 

Equipment Inc. ......................11271 

Our network makes the world a little smaller. 

Reliant Finishing Systems ...............11380 

RTi-Reading Technologies Inc. ............11266 

SAE Devices Inc. ................11129, 11228 

Safety Regulation Strategies Inc. ..........10844 

Sartorius ............................11320 

SATA Spray Equipment .................10609 

SCA Professional Hygiene ...............11029 

Seymour of Sycamore ..................10808 

Shanghai Herma Industrial 

Coating Co. Ltd. .....................35241 

Sherwin-Williams Automotive Finishes......10831 

Shoot Suit-Detro-R&H Products ...........10860 

Society of Collision Repair 

Specialists (SCRS) ...................10839 

Soft-Sanders by Style- 

Line Corp. International................10948 

SprayMax ...........................11314 

Spray-Tech/Junair .....................11001 

Steck Manufacturing Co. ................10761 

stickerfix ............................11369 

Summit Software 

& Marketing Solutions ................10812 

Sun Abrasives Co. Ltd...................11065 

TCI Products .........................11383 

TIGER Drylac Powder Coatings ...........11061 

Time Shaver Tools .....................10741 

Total Automotive ......................11069 

Uneeda Enterprizes Inc..................11365 

UniCure Spraybooths ...................11027 

Uni-ram Corp. ........................10846 

Vale Training Solutions..................10674 

Verifacts Automotive ...................10965 

Vitto Filter (Zhongshan) Co. Ltd............33287 

Vortex Sprayliners Inc...................10840 

Wagner Industrial Solutions ..............11055 

WALCOM USA ........................11332 

Wedge Clamp Systems Inc. ..............10667 

Wizards Products-RJ Star Inc. . . . . . . 11033, PS009 

Woodward-Fab .......................10709 

Zenex International ....................11066 

Zero Rust by Amteco Inc.................11223 

Zhongshan Eagle- 

Fly Electrical Appliance Co. Ltd. .........33289 

Delivering solutions. 

We work around the clock in over 130 countries all over the world to attain one 

single goal: making your logistics even more effcient. And this is why we can offer 

you a seamless transportation chain from one single source – by rail, road, sea, 

or air. DB Schenker Automotive Logistics suports the entire life cycle of a vehicle. 

With our expanded global network, and strong market position, we can offer you 

customized transportation and logistics solutions that meet all your requirements, 

along the entire supply chain. To find out more, visit www.dbschenkerusa.com

For more information or to register, 

visit www.SEMAShow.com/education 

*Schedule as of September 12, 2012 

** Seminars free unless noted otherwise 

Tuesday, October 30 

7:30 a.m.–8:45 a.m. 

New Products Awards Breakfast, LVH, Ballroom A–F 

8:00 a.m.–12:00 p.m. 

I-CAR COLLISION REPAIR TRAINING 

[$ Paid Program]; pre-registration required 

�� Overview of Cycle Time Improvements for 

the Collision Repair Process, LVCC, N240 

9:30 a.m.–10:30 a.m. 

- Wake Up and Smell the Competition, LVCC, N253 

- Print Is Not Dead: 7 Ways the Aftermarket Can Profit 

From Direct Mail, LVCC, N255 

- Car Audio Mythbusters: Robust Business in the Aftermarket 

Is Easier Than You Might Think, LVCC, N257 

- Online Marketing Boot Camp: Building Your Foundation—Powered 

by eBay Motors, LVCC, N254 

10:00 a.m.–11:30 a.m. 

TPMS AT 10—TPMS Best Practices: 

A Town Hall Meeting, LVCC, S232 

TRUCK TIRES AT 10—CSA Report Card: Making 

Customer Service Part of Your Brand, LVCC, S231 

10:00 a.m.–12:00 p.m. 

SCRS–REPAIRER DRIVEN EDUCATION: 

�� 

FREE session; pre-registration required 

�� Is New Vehicle Technology Endangering 

Your Business?, LVCC, N262–N264 

11:00 a.m.–11:30 a.m. 

PRODUCT TRAINING—Wagner Systems Inc.: 

Basics of Powdercoating, LVCC, N259 

11:00 a.m.–12:00 p.m. 

- Are You a Boss or a Leader?, LVCC, N253 

- Are Young Enthusiasts Disappearing? Powered by 

Young Executives Network (YEN), LVCC, N255 

- SoLoMo: Using Social, Local and Mobile Marketing 

Tactics—Powered by eBay Motors, LVCC, N254 

12:00 p.m.–1:00 p.m. 

�� 

��Racing and Performance Keynote 

Nick Woodman, CEO and Founder, GoPro. 

FREE session; pre-registration required. 

LVCC, Grand Lobby, Vehicle Technology Center 

- Commercial Tire Forum, LVCC, S231 

12:30 p.m.–2:30 p.m. 

SCRS—REPAIRER DRIVEN EDUCATION: 


�� Hybrid Power and Platforms, LVCC, N231 

�� Marketing: More Customers, Sales and Profits, 

LVCC, N235 

�� Monetize Your Opportunity: The Benefits of Business 

Diversification, LVCC, N239 

1:00 p.m.–2:00 p.m. 

- REAL CRM: How the Aftermarket’s Top Companies Talk 

to Their Customers—Powered by Young Executives 

Network (YEN), LVCC, N258 

- Hot Products for 2013, LVCC, N255 

- In-Vehicle Entertainment: Adding Integrated Electronics 

to Today’s Complex Dashboards, LVCC, N257 

- SEO: 7 Ways to Increase Qualified Visitors to Your 

Site—Powered by eBay Motors, LVCC, N254 

Schedule at-a-Glance 

1:00 p.m.–3:00 p.m. 

�� 

��Racing and Performance Forum 



1:00 p.m.–5:00 p.m. 



�� Best Practices of High-Strength Steel Repairs, 

LVCC, N240 

1:30 p.m.–3:30 p.m. 

PRODUCT TRAINING—Bartec USA: 

- TPMS Solutions by Bartec, LVCC, N261 

2:00 p.m.–3:30 p.m. 

TIRES AT 2—Successful Tire Dealers Share Their 

Secrets, LVCC, S232 

3:00 p.m.–4:00 p.m. 

- Turbocharging the Automotive Marketplace: A Comprehensive 

Look at the Trends Shaping the Specialty- 

Equipment Industry, LVCC, N255 

- Interior and Trim Panel Fabrication Techniques—Powered 

by Professional Restylers Organization (PRO), LVCC, N257 

- Facebook Marketing: Increase Engagement and Customer 

Loyalty—Powered by eBay Motors, LVCC, N254 

3:00 p.m.–5:00 p.m. 

SCRS: REPAIRER DRIVEN EDUCATION 


�� Learn How to Make Sense of OEM Repair 

Information, LVCC, N231 

�� Change the Way You Think at a CORE Level, 

LVCC, N235 

�� Numbers You Can Take to the Bank: 

Measuring and Improving Performance, LVCC, N239 

5:00 p.m.–7:00 p.m. 

WTC Industry Awards Reception, Renaissance, Pool 

5:00 p.m.–7:30 p.m. 

��LVH, Pavilion 1–2 

5:30 p.m.–7:30 p.m. 

ARMO Industry Awards Reception, LVH, Ballroom C 

5:30 p.m.–7:30 p.m. 

PRO Reception, LVH, Ballroom B 

Wednesday, October 31 

7:15 a.m.–9:00 a.m. 

ARMO General Membership Meeting, LVH, Pavilion 1 

7:30 a.m.–9:00 a.m. 

NHRA Event, LVH, Ballroom A–B 

8:00 a.m.–12:00 p.m. 



�� Hazardous Materials, Personal Safety 

and Refinish Safety, LVCC, N240 

�� 

9:00 a.m.–11:45 a.m. 

[$ Paid Program]; pre-registration required, 

LVCC, N242 

www.SEMAShow.com/auto-dealer 

� ��Coffee and Registration 

� ��Opening Panel 

� ��Roundtable Discussions 

9:30 a.m.–10:30 a.m. 

- How NOT to Be a Showroom for Amazon—Powered 

by Manufacturers’ Rep Council (MRC), LVCC, N258 

- Modernize Electronics in Hot Rods, Classics and 

Musclecars, LVCC, N257 

- Mobile Marketing Part 1: Driving Sales, Engagement 

and Loyalty Through Mobile Devices—Powered by eBay 

Motors and Street Performance Council (SPC), LVCC, N254 

- Powersports Online Sales: Profit From Internet Sales Even 

If You Don’t Sell Through Your Website, LVCC, N252 

10:00 a.m.–10:30 a.m. 

PRODUCT TRAINING—Instant AutoSite.com: How to Use 

Phone Call Tracking to Improve Pay-per-Click Marketing 

ROI, LVCC, N259 

10:00 a.m.–11:30 a.m. 

TPMS AT 10—TPMS Troubleshooting, LVCC, S232 

TRUCK TIRES AT 10—The Facts on Wide Singles, 

LVCC, S231 

10:30 a.m.–11:30 a.m. 

PRODUCT TRAINING—Magnaflow Exhaust Products: 

New Exhaust Technologies, Including the NEW Clean 

Diesel, LVCC, N261 

10:30 a.m.–11:45 a.m. 

- Opportunities and Challenges in the Automotive App 

Space, Grand Lobby, Vehicle Technology Center 

11:00 a.m.–11:30 a.m. 

PRODUCT TRAINING—Net Driven: Internet Marketing for 

the Automotive Industry, LVCC, N259 

11:00 a.m.–12:00 p.m. 

- Solving Personnel Issues: When Tweeting and Texting 

Replace Showing and Selling, LVCC, N253 

- Selling Like a Pro—Powered by Wheel & Tire Council 

(WTC), LVCC, N258 

- Mobile Marketing Part 2: Driving Sales, Engagement 

and Loyalty Through Mobile Devices—Powered by eBay 

Motors and Street Performance Council (SPC), LVCC, N254 

- 5 Steps to Profit From Custom Bike Shows, LVCC, N252 

12:00 p.m.–12:30 p.m. 

PRODUCT TRAINING—Fuel-Tool PT500 Fuel Transfer 

System and MC100 Fuel Sharing System, LVCC, N259 

12:00 p.m.–1:00 p.m. 

�� 

�� Connected-Vehicle Technology Keynote: 

Anthony Levandowski, Google. 

FREE Session; pre-registration required. 


12:30 p.m.–1:30 p.m. 

PRODUCT TRAINING—Product Training: Electronic 

Overdrive Transmission Controls, Shifters and 

Accessories, LVCC, N261 

12:30 p.m.–2:30 p.m. 



�� Paint Shop Throughput: A Quick Changeover 

Approach, LVCC, N231 

�� Marketing to Consumers: Supporting Customer 

Pay Sales Efforts, LVCC, N235 

�� Understanding Design-Based Repairs, 

LVCC, N239 

1:00 p.m.–1:30 p.m. 

PRODUCT TRAINING—EASE Simulation: VehicleMRI— 

Virtual Diagnostic Assistant for Shops and Fleets, 

LVCC, N259 

1:00 p.m.–2:00 p.m. 

- Business Financials and the Profit Secrets They Hold, 

LVCC, N253 

- Get Started and Grow Sales With the SEMA Data 

Co-op!—Powered by SEMA Business Technology 

Committee (BTC), LVCC, N252 

- Pay-Per-Click Strategies: Attract More Customers 

to Your Site—Powered by eBay Motors, LVCC, N254 





- Where the Money Is: The Next Generation 

of Powersports Enthusiasts Are Here Now, LVCC, N257 

1:00 p.m.–3:00 p.m. 

VEHICLE TECHNOLOGY 

��Vehicle Connectivity Forum 

FREE Session; pre-registration required. 


1:00 p.m.–5:00 p.m. 



�� Plastic and Composite Repair, LVCC, N240 

1:30 p.m.–2:00 p.m. 

PRODUCT TRAINING—Carlisle Transportation Products: 

Powersports Tires for ATV–UTV Applications, Compounds 

and Tread Selection, LVCC, N261 

2:00 p.m.–2:30 p.m. 

PRODUCT TRAINING—Ohlins USA Inc.: Coilover 

Suspension Setup. How to Maximize Your Suspension 

for Street and Track Use, LVCC, N259 

2:00 p.m.–3:30 p.m. 

TIRES AT 2—How to Keep Your Tire Business From 

Going Flat in the Next 10 Years, LVCC, S232 

2:30 p.m.–3:00 p.m. 

PRODUCT TRAINING—Headlight Restoration Demo by 

HeadlightRenewDoctor.com, LVCC, N261 

3:00 p.m.–4:00 p.m. 

- The Latest Tools, Tips and Tricks to Counter Counterfeits 

and Knock-Offs—Powered by HRIA, MPMC and 

SPC, LVCC, N253 

- Digital Assets: Selling More by Showing More With 

Imaging Best Practices—Powered by SEMA Business 

Technology Committee (BTC), LVCC, N252 

- Adding Luxury Features to Upgrade Vehicle Enjoyment— 

Powered by Professional Restylers Organization (PRO), 

LVCC, N257 

- Getting to Know Your Customers: Using Online Forums 

and Blogs to Increase Sales—Powered by eBay Motors, 

LVCC, N254 

3:00 p.m.–5:00 p.m. 



�� Going Green Doesn’t Have to Be Expensive, 

LVCC, N239 

�� Dedicated vs. Universal Fixtures: The Pros and 

Cons, LVCC, N231 

�� Lean Flow Concepts: Improve Your Hours 

Completed Per Day, LVCC, N235 

3:30 p.m.–4:00 p.m. 

PRODUCT TRAINING—Soft-Sanders by Style-Line Corp.: 

How to Make Soft-Sanders Do for You What No Other 

Sander Can Do, LVCC, N261 

5:00 p.m.–7:00 p.m. 

SPC Reception, LVH, Pavilion 6 

5:15 p.m.–8:30 p.m. 

HRIA Industry Awards Reception, 

LVH, Ballroom A–B 

5:30 p.m.–7:30 p.m. 

LTAA Industry Awards Reception, 

Renaissance, BR II–III 

Thursday, November 1 

�� 

�� 

��LVH, Paradise Event Center 

�� 

PRO General Membership Meeting, LVCC, N232 


Schedule at-a-Glance 

8:00 a.m.–12:00 p.m. 



�� Steering and Suspension Damage Analysis, 

LVCC, N240 

�� 

- Product Development Opportunities: Family of Special 

Operation Vehicles, LVCC, N253 

10:00 a.m.–10:30 a.m. 

PRODUCT TRAINING—Hypertherm Inc: Plasma-Cutting 

Systems: Automotive Applications, LVCC, N259 

10:00 a.m.–11:30 a.m. 


�� How Advanced Coatings and Emerging Lubricant 

Technology Work Together to Improve Engine Per- 

�� FREE session; pre-registration required. 


10:00 a.m.–12:00 p.m. 

ARMO Roundtable: I Hired Him, I Trained Him, 

He Left Me, LVCC, N255 

10:30 a.m.–11:30 a.m. 

PRODUCT TRAINING—Magnaflow Exhaust Products: 

New Exhaust Technologies Including the NEW Clean 

Diesel, LVCC, N261 

11:00 a.m.–11:30 a.m. 

PRODUCT TRAINING—Ohlins USA Inc.: Coilover 

Suspension Set-Up. How to Maximize Your Suspension 

for Street and Track Use, LVCC, N259 

11:00 a.m.–12:00 p.m. 

- Declare Your “Data Independence” With the SEMA Data 

Co-op—Powered by SEMA Business Technology 

Committee (BTC), LVCC, N252 

- Drive Sales Now: How to Get the Most Bang for Your 

Marketing Buck—Powered by Hot Rod Restoration 

Industry Alliance (HRIA), LVCC, N258 

- E-mail Tips That Will Help Drive Your Content Strategy— 

Powered by eBay Motors, LVCC, N254 

- How Mobile Apps Are Changing Your Business Now and 

Forever, LVCC, N257 

11:30 a.m.–5:00 p.m. 

�� 

LVCC N101–N103 

12:00 p.m.–1:00 p.m. 

Tire Industry Luncheon, Renaissance, Summit 

12:30 p.m.–2:30 p.m: 



�� Maximize Your Web Presence, LVCC, N231 

�� Make More Money WITHOUT Spending 

an Arm and a Leg!, LVCC, N235 

�� Bidding Wars: A Global View on the Possible 

Economic Impact of Insurer Involvement in Parts 

Procurement, LVCC, N239 

1:00 p.m.–2:00 p.m. 

- Christmas University: Maximize Your Sales 

During the Holiday Season, LVCC, N258 

- Social Media Trends That Could Impact Your 

Business—Powered by eBay Motors, LVCC, N254 

1:00 p.m.–3:00 p.m. 


�� 

and Customization Forum 



1:00 p.m.–5:00 p.m. 



�� Damage Analysis of Advanced Automotive 

Systems, LVCC, N240 

1:30 p.m.–2:00 p.m. 

PRODUCT TRAINING—Kracher Innovative Product 

Series, LVCC, N261 

2:00 p.m.–3:30 p.m. 

TIRES AT 2–Making Customer Service Part of Your 

Brand, LVCC, S232 

2:30 p.m.–3:00 p.m. 

PRODUCT TRAINING—Headlight Restoration Demo by 

HeadlightRenewDoctor.com, LVCC, N261 

3:00 p.m.–4:00 p.m. 

- Recruit, Train and Hire Superstars—Powered by Wheel 

& Tire Council (WTC), LVCC, N258 

3:00 p.m.–5:00 p.m. 



�� Importance of Repair Standards in Completing 

a Safe and Seamless Repair, LVCC, N239 

�� Waterborne Refinish Coatings: What Are You 

Waiting for?, LVCC, N231 

�� Bulletproof Your Company: Effective Human 

Resources, Policies and Procedures, LVCC, N235 

�� 

SEMA Cocktail Party, LVH, Paradise Event Center 

7:30 p.m.–10:00 p.m. 


10:00 p.m.–11:30 p.m. 


Friday, November 2 

8:00 a.m.–12:00 p.m. 



�� Collision Repair for Toyota, Lexus and Scion 

Vehicles, LVCC, N240 

�� Collision Repair for Ford and Lincoln Vehicles, 

LVCC, N232 

�� 

�� 

LVCC, Members’ Lounge, N251 

10:00 a.m.–12:00 p.m. 



�� RDE Headline Session: Game Changers- 

Innovation Forum, LVCC, N255–N259 

12:30 p.m.–2:30 p.m. 



�� Vehicle Knowledge for Triage, Blueprinting and 

Estimating, LVCC, N231 

�� Achieving Service Excellence by Applying 

LEAN Thinking, LVCC, N235 

�� He Who Controls the Data, Controls 

the Truth, LVCC, N239 

For more information or to register, 

visit www.SEMAshow.com/education 


Say hello to our 

custom BUILT vehicles 

JOIN US TODAY AT 3PM for the unveiling of the 

custom-created BUILT vehicles at our outdoor space and 

meet the four garage teams that invented these awesome 

art pieces. See them at DUB Live – in front of South Hall, 

Booth #63036. 

YOU CAN WIN! Take a picture of the teams, their 

cars, or your favorite accessory, upload it and you could win 

an eBay gift card. There will be a chance to win an eBay gift 

card every day—all week. 

If you want a preview of the cars, check out the video series 

on builtfromebay.com 

And stop by our SEMA booth, #11917 North Hall to get 

the latest tricks and tips on maximizing your selling on eBay.

Mobile Electronics 

& Technology 

Racing & Performance 

Wheels & Accessories 

Global Tire Expo 

Powered by TIA 

Art Exhibit 

Monorail 

SEMA SHOW 

2012 

floorplan 

Hot Rod Alley 

Powersports & 

Utility Vehicles 

Restyling & 

Car Care Accessories 

Trucks, SUVs 

& Off-Road 

Center for International 

Commerce 

Meeting Rooms 

Business Services 

Collision Repair 

& Refinish 

Restoration Marketplace 

Tools & Equipment 

FIRST-TIME & 

FEATURED 

EXHIBITORS 

First-Time & 

Featured Exhibitors 

Hotel Shuttle Bus Stop 


Las Vegas, Nevada, USA 

Exhibit Days: Tuesday, October 30 – Friday, November 2 

Education Days: Monday, October 29 – Friday, November 2

Show Daily - SEMA

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