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Download PDF - Medical Tourism Magazine

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typically have questions they would like answered by the physicians<br />

usually relating to the doctor’s qualifications, questions about the<br />

hospital, the type of pre-op tests involved, accommodation issues,<br />

and what the price estimate involves. “We are seeing patients taking a<br />

much more proactive approach to their medical care and performing<br />

their due diligence since they are traveling out of their comfort zone,”<br />

says Cook. “Patients traveling abroad for healthcare are in some cases<br />

asking more questions and doing more research on their physicians<br />

than they would actually do at hospitals in the U.S. and this is a very<br />

good thing, as they are taking control of their healthcare,” he added<br />

Over the course of several days many emails and calls are exchanged<br />

between the international department staff of Clinica Biblica in order<br />

to make the patient feel completely at ease about the decision. The<br />

staff generally will make arrangements for the doctor to speak with the<br />

patient by phone or by web cam from their office.<br />

Once the decision to travel to Costa Rica for the surgery has been<br />

made, the staff sends the patient a formal itinerary confirming all medical<br />

services. If the patient desires, staff will meet the patient and any<br />

companions at the airport and assist them through Customs. From<br />

there, air-conditioned vans driven by bilingual guides deliver the patient<br />

to their prearranged hotel accommodations.<br />

“On the day of the pre-operative consultation we arrange for patient<br />

pick-up and transfer to the hospital and personally assist the patient<br />

every step of the way,” affirms Cook. A staff member escorts the<br />

patient through pre-operative tests and doctor’s appointments, assisting<br />

with translation if required. The international staff generally matches<br />

a prospective patient with an English speaking physician, unless, of<br />

course, the patient requests a specific surgeon based upon referral,<br />

specific experience of qualifications for a certain procedure, or if the<br />

patient is bilingual. Costa Rica receives a large number of Spanish<br />

speaking patients from the United States.<br />

On the day of the surgery the patient is picked up and transported to<br />

the hospital where our staff meets the patient for admission. After the<br />

surgery, staff periodically visit the patient to assure all needs are being<br />

met and will then transport the patient to a hotel with a bilingual<br />

registered nurse escort. This registered nurse will then continue to visit<br />

the patient periodically over the next few days to assist with bandages<br />

or injections if required, administer medications, and to monitor the<br />

patient’s recovery process.<br />

A day or so before the intended departure, the patient is escorted to<br />

the hospital for final evaluation before returning home. A complete<br />

medical examination is performed to assure the patient is ready to<br />

travel. Then, on the day of departure, the patient is transported to the<br />

airport where the staff assists with procuring a wheel chair, if needed.<br />

Cook says that even after the patient returns home, their staff continues<br />

with a close follow-up to make sure the patient is recovering according<br />

to plan.<br />

The international staff can also schedule tourism events for friends<br />

and family traveling with the patient if requested. “Arrangements and<br />

transportation can be provided to visit some of Costa Rica’s exotic<br />

attractions,” says Cook, “but generally this is done before the surgery.”<br />

Cook informs patients that their surgery procedure can be scheduled<br />

very quickly. Once the decision is made, and unless there are extenuating<br />

circumstances such as the need for extensive medical records or<br />

X-rays, the surgery can usually be scheduled in a matter of days.<br />

All surgery procedures require a medical consultation where the patient<br />

is present with the surgeon before the actual procedure is done. For<br />

very delicate procedures such as open heart surgery, a long distance<br />

consultation with the surgeon may be requested. What are the recovery<br />

times suggested by the international staff? “It all depends on the<br />

medical procedure and the health condition of the patient,” states Cook.<br />

“We recommend the following general guidelines which may be adjusted<br />

according to each patient health situation. Cosmetic surgery may take<br />

7-14 days, Bariatric surgery 5-7 days, Orthopedics 7-10 days, dental<br />

procedures require usually no more than 24 hours,” he added.<br />

Does this mean you can get a new smile in less than two days?<br />

“Definitely,” says Cook.<br />

Brad Cook, is founder and director of <strong>Medical</strong> Tours Costa<br />

Rica and Segrupex S.A. Brad has more than 13 years experience<br />

coordinating medical services for international patients at<br />

Clinica Biblica Hospital in Costa Rica where his company runs<br />

the International Department for the hospital.<br />

Under his direction, the International Department has been<br />

instrumental in forging relationships with insurance companies<br />

throughout the world positioning Clinica Biblica Hospital as a<br />

premier destination for international travelers. Mr. Cook is<br />

frequently contacted by local hospitals and international billing<br />

agencies for assistance and services in regards to international<br />

insurance billing.<br />

Mr. Cook launched the <strong>Medical</strong> <strong>Tourism</strong> initiative for Clinica<br />

Biblica Hospital orchestrating an aggressive service oriented<br />

model that has helped position Clinica Biblica Hospital as one<br />

of the premiere destinations in the region for medical services.<br />

His marketing efforts have been successful in attracting local<br />

and international media outlets for segments and stories<br />

regarding <strong>Medical</strong> <strong>Tourism</strong>. He has also been proactive<br />

contracting with and hosting medical tourism companies from<br />

around the world.<br />

DECEMBER 2007 37

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