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Sensation & Perception

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Transduction<br />

In sensation, the transformation of stimulus energy into<br />

neural impulses.<br />

Phototransduction: Conversion of light energy into<br />

neural impulses that the brain can understand.<br />

Light Characteristics<br />

� Wavelength (hue/color)<br />

� Intensity (brightness)<br />

� Saturation (purity)<br />

Wavelength (Hue)<br />

Violet Indigo Blue Green Yellow Orange Red<br />

400 nm 700 nm<br />

Long wavelengths<br />

Short wavelengths<br />

Different wavelengths of light result<br />

in different colors.<br />

37<br />

39<br />

41<br />

Both Photos: Thomas Eisner<br />

The Stimulus Input: Light Energy<br />

Hue (color) is the<br />

dimension of color<br />

determined by the<br />

wavelength of the<br />

light.<br />

Wavelength is the<br />

distance from the<br />

peak of one wave to<br />

the peak of the next.<br />

Intensity<br />

Amount of<br />

energy in a wave<br />

determined by<br />

the amplitude. It<br />

is related to<br />

perceived<br />

brightness.<br />

Wavelength (Hue)<br />

Intensity (Brightness)<br />

Visible<br />

Spectrum<br />

38<br />

40<br />

42<br />

7

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