Knowledge Management: From Brain to Business (PDF 5.5 - Asian ...

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Figure 6: Knowledge Management Workflow Figure 7: Knowledge Management Process We have different businesses in SCG but there are certain areas where we can have a common knowledge that we can apply or use. We set up a small organization called the Knowledge Management Center, which is responsible for handling all of this common knowledge. For example, long ago we set up a committee called the Best Practices Committee, where people in various areas such as accounting, human resources, procurement and production from various business units such as cement, paper and chemical can share what they have done with other business units. We just brought together what we already had, and put it into a common portal so that it is now easy for people to see what others are doing (Figure 8.) Figure 8: Knowledge Management Center Portal Lessons learned are also documented and placed in the Knowledge Management Center. We used to have some accidents in one of the workplaces, and we paused to ask why and how they were happening. These simple things can be a lot more useful if the information is not kept localized but rather is made available to people in other business units. Other information that the Knowledge Management Center provides is in relation to our expansion into ASEAN. All the business units are trying to look into neighboring countries. For example, Vietnam is one of the countries we are focusing on and information about Vietnam such as the cost of utilities, tax system and so on can be posted here so that anyone can quickly access and retrieve the information. Again, this is simple organizing of information so that people can share and learn quickly. Another thing provided at the Page 89
Knowledge Management Center is the Web Board where people can chat and discuss topics of interest. Additionally, “eager to learn” is one of the desirable characteristics that we defined for Inno- People. A very important, small pet project that we did last year was to try to promote this characteristic by introducing to employees at the supervisory level a very famous book, The World is Flat. The story in this book was very well publicized last year, so we thought it would be a good idea to let our people learn about it. We decided to purchase about 2,000 copies in English, distribute them to our supervisory people and ask them to read it. We also had to arrange for them to read it, because it is very difficult for Thai people to read such a thick English book. English speakers will find this book very easy to read, very fun and enjoyable. But for Thai people, when they read these sentences they will open a dictionary and after another few sentence they will open the dictionary again; it is quite difficult. Today the project is done and I guess about 20 percent or 30 percent of the people might have read it. But the important thing is that they were aware that the company is serious and tries to help them to read. We organized a session where people who knew about the story would come and share with those people who were not good readers. At the end of the program, we also had a small competition among the core group (Figure 9.) The people who loved to read liked to demonstrate how much they knew about the book and how they could apply it to the business. After the small competition, there were winners and a small amount of money was presented. So the case of the “The World is Flat” has energized and stimulated a lot of interest among the SCG people. Page 90 Figure 9: Contest on “The World is Flat” We told them that this book has two implications: 1. The world is changing. We want to make sure that they know that the world is changing. They have to understand how Americans can perform their tax calculations. Right now, someone in the United States will send their data to India for example, where they process all the calculations and send them back to the United States the next day. These things are already happening. A customer of a hotel in the United States will call its call center that might be in the Philippines. So the world is changing and we want to make sure that our people know that. We want them to challenge our status quo and how we deal with that. 2. Another very important message is that this is an English book. If we want to go out of Thailand and to our neighboring countries, we have to use English. Unfortunately in this area we all use different languages. In Thailand we use Thai; in Vietnam they speak Vietnamese; in Malaysia they speak English and Malay; and in Indonesia they speak many languages. So English is the language that we have to master. If we want to have more flexibility in growing along with the organization then English is unavoidable.
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From: Knowledge Management: From Br
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Proceedings of the International Pr
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WELCOME ADDRESS Dr. Phanit Laosirir
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WELCOME ADDRESS Mr. Shigeo Takenaka
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as the theme for IPC 2007 to commem
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our daily practices. Every employee
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Strategy as Distributed Phronesis:
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knowledge is converted into explici
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The model starts with a “vision.
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Every year I go to Finland. The bes
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Ability to Share Contexts with Othe
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Souichiro Honda argues, Action with
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Figure 6: Multilayered Ba at Seven-
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Collaborative Enterprise- Wide Know
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place across the organization. Simi
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Figure 5: Fred or Fredricka This is
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set training standards that are nec
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important but it is something that
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As the leadership of the organizati
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• Total market capitalization: $4
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Phase 2: 2000-2001 • Knowledge co
Page 44 and 45: So what Tata Chemicals did was to c
Page 46 and 47: ole and responsibilities they have
Page 48 and 49: YouTube; just imagine how they mana
Page 50 and 51: several tools a like document manag
Page 52 and 53: upgrade from Windows XP to Vista,)
Page 54 and 55: outside. So it is very difficult fo
Page 56 and 57: Knowledge Transfer Department. The
Page 58 and 59: visible artifacts in place. So in k
Page 60 and 61: anything about what they have—I t
Page 62 and 63: Question: Is it true that we can ca
Page 64 and 65: Eight knowledge performance criteri
Page 66 and 67: wealth or some similar form of weal
Page 68 and 69: As the table shows, when we complet
Page 70 and 71: 3M Apple Computer Caterpillar Fluor
Page 72 and 73: and development and innovation. The
Page 74 and 75: I think in terms of measurements, o
Page 76 and 77: From Knowledge Management to Operat
Page 78 and 79: The next step is to identify the kn
Page 80 and 81: Project Profile Debriefing Reports
Page 82 and 83: 5. Community of Practice A “commu
Page 84 and 85: Reporting Figure 7 The goals of any
Page 86 and 87: Integration of Knowledge Management
Page 88 and 89: invention; it could be small or eve
Page 90 and 91: irregular basis. We had to study, d
Page 92 and 93: set of products that when put into
Page 96 and 97: Case Study: SCG Paper SCG Paper is
Page 98 and 99: knowledge that they want to keep an
Page 100 and 101: and with other units of SCG, we org
Page 102 and 103: Question: What is the driver of new
Page 104 and 105: Chaovalit Ekabut: I agree with the
Page 106 and 107: Chaovalit Ekabut: May I elaborate a
Page 108 and 109: together with competitors to move t
Page 110 and 111: knowledge-sharing network, helping
Page 112 and 113: Dirk holds a diploma degree in Busi
Page 114: -o- Conference Rapporteur-Editor: D
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