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Every Effort for Customers<br />

Core Operating<br />

Profit<br />

€4,157 million<br />

Policy Reserves<br />

€314,850 million<br />

Number of<br />

customers<br />

10.0 million<br />

Consistent Protection.<br />

Superior Services.<br />

http:/www.nissay.co.jp/english/index.html<br />

Solvency Margin<br />

Ratio<br />

904.4%<br />

Real Net Assets<br />

€40,925 million<br />

Nippon Life Insurance Company<br />

It’s TIME TO REBUILD<br />

fi nancial dreams.<br />

IT’S BEEN A CHALLENGING COUPLE OF<br />

YEARS FOR THE GLOBAL ECONOMY.<br />

But with 130 years of experience, <strong>the</strong> Principal<br />

Financial Group ® has <strong>the</strong> retirement, asset<br />

management, mutual funds and insurance<br />

solutions to help move dreams forward. As<br />

one of America’s leading fi nancial services<br />

companies, The Principal ® has more than<br />

$280 billion in assets under management<br />

operating worldwide.* It’s no wonder 18<br />

million people rely on us to provide<br />

fi nancial solutions for both <strong>the</strong>ir families and<br />

<strong>the</strong>ir businesses. With our longevity and<br />

expertise, rebuilding<br />

fi nancial dreams just<br />

got a little easier. WE’LL GIVE YOU AN EDGE ®<br />

For more information, visit PRINCIPAL.COM/INTERNATIONAL<br />

KUALA LUMPUR • JAKARTA • SAO PAULO • MEXICO CITY • SANTIAGO<br />

BEIJING • HONG KONG • MUMBAI • SINGAPORE<br />

* Assets under management as of 12/31/2009.<br />

©<strong>2010</strong> Principal Financial Services, Inc. “The Principal,” “Principal Financial Group,” <strong>the</strong> Edge design, “We’ll Give You an Edge,” “Princor” and <strong>the</strong> illustrated<br />

character are registered service marks of Principal Financial Services, Inc. Insurance products from <strong>the</strong> Principal Financial Group are issued<br />

by Principal National Life Insurance Company (except in New York) and Principal Life Insurance Company. Principal Funds, Inc. is distributed by Principal<br />

Funds Distributor, Inc., member of <strong>the</strong> Principal Financial Group ® . Securities offered through Princor Financial Services Corporation, (800) 247-1737,<br />

member SIPC and/or independent broker/dealers. Securities sold by a Princor Registered Representative are offered through Princor ® . Principal Global<br />

Investors, Principal National, Principal Life, Princor and Principal Financial Services, Inc., are members of <strong>the</strong> Principal Financial Group, Des Moines, IA<br />

50392. AD1809 | t10033101g4

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