Annual Report - Li Ning
Annual Report - Li Ning
Annual Report - Li Ning
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16<br />
<strong>Li</strong> <strong>Li</strong> <strong>Ning</strong> <strong>Ning</strong> Company Company <strong>Li</strong>mited <strong>Li</strong>mited • • <strong>Annual</strong> <strong>Annual</strong> <strong>Report</strong> <strong>Report</strong> 2006 2006<br />
Management Discussion and Analysis<br />
Mr. ZHANG Zhi Yong,<br />
Chief Executive Officer<br />
OVERVIEW<br />
The Group’s business objectives in 2006 were to sharpen the competitive edge of its core business to ensure strong sustainable<br />
growth and to propel new business development, thereby achieving steady profit growth and continual value creation so as to<br />
maximize shareholder values.<br />
Strong economic growth and rising consumption power in the PRC, coupled with the imminent 2008 Beijing Olympic Games, have<br />
created a favourable macro operating environment for the Group. Riding on its strong brand and marketing capabilities,<br />
unmatched product research and development talents, extensive distribution channel and enhancement in supply chain<br />
management, the Group has achieved another year of distinguished results in 2006.