strategiuli marTvis kibernetikuli meTodi
strategiuli marTvis kibernetikuli meTodi
strategiuli marTvis kibernetikuli meTodi
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
efeqtiani saqmianobisTvis. organizacia aris aisbergi, zemoT<br />
Cans formaluri urTierTobebi, qvemoT ki aris araformaluri<br />
kavSirebi. Sromis mwarmoeblobis gazrda SesaZlebelia<br />
fsiqologiuri faqtorebis gaTvaliswinebiT da muSakTa<br />
motivirebis gaZlierebiT. aRmoCnda, rom muSakTa Soris<br />
arsebuli kargi urTierToba an maTi kmayofileba Tavisi<br />
SromiT avtomaturad ar iwvevs mwarmoeblobis gazrdas.<br />
gacilebiT ufro mniSvnelovania maRali Sedegebis miRwevis<br />
motivireba da sxva fsiqologiuri momentebi.<br />
`neoklasikosebi~ Tvlidnen, rom warmoebis procesSi<br />
<strong>marTvis</strong> simZimis centrma unda gadainacvlos adamianebs Soris<br />
urTierTobebze. marTvas isini Seiswavlidnen fsiqologiisa da<br />
sociologiis meTodebis gamoyenebiT, e.i. adamianis qcevis<br />
mecnierebiT. am Teoriis Tanaxmad adamiani aris yuradRebis<br />
mTavari obieqti, amitom kandidatebis SerCeva unda<br />
ganxorcieldes testirebiT, momavali TanamSromlebis<br />
erTmaneTTan Tavsebadobis SemowmebiT, midrekilebiT sxvadasxva<br />
profesiebisadmi. rekomendebulia, agreTve, fsiqologiuri<br />
zemoqmedebis gamoyeneba muSakTa saqmianobis gasaumjobeseblad.<br />
amitom, kompaniis saqmianobis analizi ar unda Semoifarglos<br />
mxolod Tanamdebobrivi struqturebiT. menejerma unda<br />
Seasrulos ori funqcia _ ekonomikuri da socialuri.<br />
pirveli – organizaciis miznebis miRwevisTvis, meore –<br />
efeqtianad momuSave SromiTi gaerTianebebisa da jgufebis<br />
Seqmnisa da <strong>marTvis</strong>Tvis.<br />
adamianur urTierTobaTa problematikis kvleva<br />
TandaTan adamianTa qcevis dawvrilebiTi Seswavlis<br />
mimarTulebiT ganviTarda. bihevioristuli skolis<br />
warmomadgenlebi Tvlidnen, rom organizaciaSi <strong>marTvis</strong><br />
efeqtianobis gazrda unda ganxorcieldes socialuri<br />
fsiqologiisa da sociologiis miRwevebis safuZvelze, ara<br />
mxolod pirovnebaTaSorisi urTierTobebis mowesrigebiT,<br />
aramed TiToeuli muSakis qcevis analiziT da masze<br />
zemoqmedebiT, misi stimulirebis sxvadasxva meTodebiT. amJamad<br />
es meTodebi personalis <strong>marTvis</strong> samecniero safuZvelia.<br />
qceviTi (bihevioristuli) skolis mizania davexmaroT muSaks<br />
31