RISULTATI AL 31 DICEMBRE 2007 - BNP Paribas

Expand the Customer Base
Capitalise on recent acquisitions
1.4mn new customers acquired through
external growth in 2007
Close to 6 million new customers in the
networks by 2010
Expand the branch network
600 new branch openings expected in
three years to reach close to 2,600
branches
Develop partnership alliances
Offer point of sale credit solutions at
250,000 sales outlets
Expand co-branding
Develop direct channels
Double Cetelem’s origination on the
Web by 2010
Roll out call centres for Very Small
Enterprises (Equipment Solutions).
Grow the Revenue per Customer
Branch banking
customers
in millions
RISULTATI AL 31 DICEMBRE 2007
Within the business lines
Retail network: grow cross-selling
Personal Finance: develop a combined UCB-Cetelem customer base
Equipment Solutions: grow revenues through leasing solutions by developing new associated
services
Across the business lines
Systematically try to sell banking services to consumer lending customers
Introduce auto solutions combing multiple services
With the other core businesses
AMS: grow the creditor insurance penetration rate and expand Private Banking in the Gulf
CIB: grow distribution of market products in the Gulf and expand the trade centres
FRB: distribute an integrated leasing/car fleet management solution; develop a product offering
for migrants
BNL bc: create new Italian desks in the network; distribute Equipment Solutions’ products in
the BNL bc network
5.5
8.4
2004 2007
27