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Winter-2006

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85001_GVCC_Mag.qxd 1/13/06 9:10 AM Page 5<br />

Balancing Growth and Creating a<br />

Unified Dynamic Image for the City<br />

This article is the first in a series in which<br />

Valparaiso Magazine will examine the role<br />

redevelopment plays in the growth of a<br />

community. In upcoming issues we will more<br />

thoroughly explore specific redevelopment<br />

projects, examine the human side of the story<br />

and what happens when your business is<br />

targeted for relocation, and envision what Valpo<br />

might look like in 25 years.<br />

“Build it and they will come,” goes the old<br />

adage, and it doesn’t take a particularly astute<br />

observer of the city of Valparaiso to<br />

understand the veracity of that statement.<br />

Here is a community that exudes charm, that<br />

teems with friendly people, that is ideally<br />

located, that has a wonderful school system,<br />

that possesses a vibrant collegiate culture, that<br />

is clean and safe and dynamic, that . . . well<br />

the list goes on and on. So, it shouldn’t be<br />

surprising that those things that keep people<br />

Redevelopment Commission President<br />

Mike Baird reviews concepts for Eastgate<br />

with interested parties.<br />

here also attract others looking for the<br />

same values and amenities. That’s how<br />

communities grow and, quite simply, a<br />

healthy city is a growing city – but only if<br />

growth is planned and controlled.<br />

“Managing growth is complex. It takes a<br />

clear vision, innovation, and collaboration,”<br />

says Chamber and VEDC President Deb<br />

Butterfield. “You need great ideas, but you<br />

also have to be realistic about what it takes to<br />

implement change. Every time we need to<br />

expand a road because of increased traffic<br />

flow, we have to call NIPSCO to move poles<br />

and utilities. You don’t want to do that more<br />

than once.”<br />

Today systemic and logical growth hinges<br />

on two concepts: development and redevelopment.<br />

The former focuses on moving<br />

the boundaries of a community outward and<br />

converting green fields to business or<br />

industrial centers. The latter involves using<br />

resources already in place to redesign, redefine<br />

and reenergize existing sites to create new<br />

opportunities. Each plays a vital and viable<br />

role, and the challenge is striking the balance<br />

between these two separate, but related,<br />

engines of progress.<br />

Redevelopment was initially created as a<br />

remedy for urban deterioration. It provides<br />

ideas and resources for renewing areas<br />

devastated by the loss of industries and<br />

commercial businesses. It is a way to reclaim<br />

abandoned buildings and brownfields left in<br />

the wake of business relocations and/or urban<br />

sprawl that takes vital retail shoppers out of<br />

downtown areas to malls often located on the<br />

outskirts of town.<br />

Redevelopment identifies specific projects<br />

and then creates resources to revitalize the<br />

sites, create jobs, attract new businesses, and<br />

revitalize the business climate. Funds are<br />

raised through the sale of bonds or tax<br />

increment financing (TIF) which diverts<br />

tax revenues from increased assessed valuation<br />

to the redevelopment agency. Local redevelopment<br />

agencies also have the power of<br />

eminent domain to “condemn” property if<br />

necessary to facilitate renewal.<br />

“Redevelopment is very significant<br />

because it shows that we highly value what we<br />

currently have in place and that we are willing<br />

to reinvest and take care of it,” says Mayor Jon<br />

Costas. “The worst thing you can do to a city<br />

is to let existing residential and commercial<br />

areas deteriorate.”<br />

He points out that redevelopment is a<br />

broadly encompassing concept that spans the<br />

spectrum from “simple” infrastructure<br />

improvements to visionary strategic planning<br />

that literally changes the environment and<br />

character of a city. “We have to think about<br />

the impact of our ideas for the long term. We<br />

have to imagine a city even better than the<br />

one we live in today and then make it<br />

happen,” he says. “Short term thinking just<br />

won’t work.”<br />

“(Redevelopment) keeps the heart and<br />

soul of the city intact. It’s a less expensive way<br />

to serve the city’s needs through existing<br />

infrastructure,” explains Stu Summers,<br />

Executive Director of the Valparaiso<br />

06 www.connecttovalpo.com<br />

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