MKT 438 UOP Assignments,MKT 438 UOP Entire Class,MKT 438 UOP Full Class
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Prepare a 1,050- to 1,750-word detailed outline of your campaign<br />
addressing the following:<br />
• Identify the selected organization’s PR issues based on your<br />
selected scenario.<br />
• Identify your target audience for the PR Campaign.<br />
• Discuss ethical implications related to the PR issues.<br />
• Develop a market research plan to support your PR Campaign<br />
strategy development.<br />
• Analyze how the PR Campaign will affect the marketing function<br />
of the organization.<br />
• Analyze the similarities and differences between proactive and<br />
reactive PR.<br />
Format your paper consistent with APA guidelines.<br />
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<strong>MKT</strong> <strong>438</strong> Week 2 DQ 3<br />
<strong>MKT</strong> <strong>438</strong> Week 2 DQ 3