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Tagungsband zum Doctoral Consortium der WI 2009

Tagungsband zum Doctoral Consortium der WI 2009

Tagungsband zum Doctoral Consortium der WI 2009

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set, the required levels of safety stock can be determined to buffer against the given demand<br />

uncertainties. The results in terms of the consi<strong>der</strong>ed configuration parameters for the production<br />

and distribution network provide the necessary basis for the cost analysis.<br />

2. Solution approach<br />

<strong>WI</strong> <strong>Doctoral</strong> <strong>Consortium</strong> <strong>2009</strong> 27<br />

This paper outlines the solution approaches for the subproblems 1) modelling aspects, 2) safety<br />

stock allocation and 3) setting production planning parameters. For 1), a model of the product,<br />

production and distribution system is defined. The safety stock allocation problem (2) is<br />

computationally very complex and not solvable in reasonable time. Therefore, we develop a local<br />

search heuristic that makes use of information about the network structure, demand uncertainty<br />

information and demand patterns to guide the search for suitable stockpoints. Consi<strong>der</strong>ing the fact<br />

that the result of the optimisation serves as the basis for a cost analysis in the first place, the<br />

guaranteed optimality of the solution is not a primary requirement and the use of heuristic<br />

optimisation methods is reasonable. For the production planning parameter subproblem (3), a<br />

mixed integer problem is formulated and solved with standard software.<br />

2.1. Modelling product assortments as production and distribution networks<br />

The first step is to define a formalism to describe assortment models as the basis for the entire<br />

analysis. This formal model must capture all the relevant information required to perform a cost<br />

assessment and also serves as the basis for the subsequent steps. It must capture all information<br />

about the product and distribution structure to allow for the evaluation of inventory and setup cost<br />

as well as the definition of assortment changes, both in product and in distribution structure.<br />

This work deals with consumer goods supply chains, which implies several characteristics for the<br />

organisation of the supply chain, the products it produces and the production processes involved. In<br />

the supply chains consi<strong>der</strong>ed, we distinguish four different types of actors (in the or<strong>der</strong> found<br />

upstream the supply chain):<br />

• End customers: For consumer goods manufacturers, end customers are retailers and<br />

wholesalers as well as professional users. Note that the term customer generally is not a<br />

synonym for the consumers here.<br />

• Local sales companies with distribution warehouses: End customers or<strong>der</strong> at local sales<br />

companies that ship the products from their distribution warehouses to the customers' stores<br />

or warehouses.<br />

• Production facilities: A number of specialised production facilities each produce a certain<br />

product range and supply the local sales companies.<br />

• Suppliers: External suppliers supply the production facilities with raw and packaging<br />

material as well as selected semi finished components or finished products.<br />

We define a model for a certain assortment with all its products, the customers who or<strong>der</strong> these<br />

products, the sales companies that sell them at different locations, the production facilities that<br />

produce and ship them to the sales companies and the suppliers that deliver the raw materials and<br />

components to the production facilities. We call this model a production and distribution network<br />

(PDN). The network consists of all supply chain actors at their respective locations in which the<br />

products, components and raw materials of a particular product assortment are procured, processed,<br />

distributed and sold. The network may be limited upstream to a bounded number of supply stages.<br />

Downstream, the network is bounded by the end customer stage. Let P be the set of all products<br />

(raw, packaging, semi, finished) as identified by unique material numbers. N represents the existing<br />

4

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