Annual Report 2010 - Orientation and First-Year Programs ...

OFYP Financial Data (cont.)
OFYP Sponsorships
OFYP offers a number of ways that local businesses, corporations
and non-profit organizations can work with our programs to access
first year students.
Corporate and departmental sponsors of OFYP negotiate access to
students through programming offered by the department. To be a
corporate sponsor, the organizations must philosophically align to
the departmental goals of OFYP. Sponsors meet with departmental
representatives multiple times a year to create a seamless
experience for students.
In 2010 OFYP brought in $84,200 from corporate sponsors.
This does not include internal campus sponsors.
OFYP Sales
OFYP offers the opportunity for campus departments and local
businesses to advertise in the Gopher Guide. Advertising sales
from this annual publication cover the cost of printing.
In 2010 Gopher Guide advertisement sales brought in $47,360.
Local businesses and large corporations have the opportunity to
participate in the Explore-U vendor fair during Welcome Week.
This event is the only time vendors are able to access the entire
first-year class while they are at the University of Minnesota. To
allow equal access to the event, some vendor registrations may
be negotiated for product or services to enhance the Welcome
Week program. The revenue generated by Explore-U is used to
supplement other areas of the Welcome Week program.
In 2010 Explore-U registration brough in $28,550 and an additional
$10,050 in trade items.
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