voyages to antiquity - Parallels Plesk Panel
voyages to antiquity - Parallels Plesk Panel
voyages to antiquity - Parallels Plesk Panel
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PUBLISHER’S LETTER<br />
A Seasoned Traveler<br />
When I think of taking a vacation, I always think about it based on<br />
seasons. I am not one of these people who needs <strong>to</strong> go skiing in<br />
the summer, although I will admit <strong>to</strong> thinking about running off<br />
<strong>to</strong> the beach in the winter. But that’s just me.<br />
I asked several different people about where they go (or want<br />
<strong>to</strong> go) during different seasons, and—not surprisingly—they all came back with different<br />
answers.<br />
This is significant, because one of the keys <strong>to</strong> closing your sales is <strong>to</strong> understand the<br />
buying habits of the traveler. You need <strong>to</strong> know when they want <strong>to</strong> go, and you need<br />
<strong>to</strong> remember that not everyone thinks<br />
the same way. I travel <strong>to</strong> Vail twice a year,<br />
once in the winter and then again in the<br />
summer. And if you ask me which I liked<br />
better, I would pick the winter ski season<br />
as my preferred time of year. But then, as<br />
I continue <strong>to</strong> discover Vail as a summer<br />
destination, I am starting <strong>to</strong> think I prefer<br />
Vail in the summer.<br />
Here is a pho<strong>to</strong> on my 4x4 journey <strong>to</strong><br />
the <strong>to</strong>p of Vail Mountain. In March, I was<br />
on the same peak, but my mode of transportation<br />
was a ski lift. So, as your clients<br />
discover and expand their inspirations for<br />
travel, you, as their trusted travel advisor,<br />
must stay in <strong>to</strong>uch as well. Keep asking<br />
questions, and encourage your clients <strong>to</strong><br />
discover a new way of seeing a favorite<br />
haunt. Ski destinations can be beautiful in<br />
summer, and beaches—quiet and peaceful<br />
without all the <strong>to</strong>urists—can be surprisingly<br />
serene in winter.<br />
At Luxury Travel Advisor, we continue<br />
<strong>to</strong> discover destinations and inspire you,<br />
so that you can inspire your clients as well.<br />
For a $100 subscription <strong>to</strong> Luxury Travel Advisor, call 216-706-3750 between the hours of 8:30 am and 5:00 pm EST;<br />
fax: 216-706-3714; e-mail: asanchez-perkins@questex.com or send a written request <strong>to</strong> An<strong>to</strong>inette Sanchez-Perkins,<br />
Luxury Travel Advisor, 600 Superior Ave Suite 1100, Cleveland, OH 44114.<br />
4 LUXURY TRAVEL ADVISOR | OCTOBER 2011<br />
JOHN MCMAHON<br />
Vice President/Group Publisher<br />
jmcmahon@questex.com<br />
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LUXURY<br />
TRAVEL ADVISOR<br />
Inspiring and Educating Sellers of Affluent Travel<br />
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CORPORATE<br />
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