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PUBLISHER’S LETTER<br />

A Seasoned Traveler<br />

When I think of taking a vacation, I always think about it based on<br />

seasons. I am not one of these people who needs <strong>to</strong> go skiing in<br />

the summer, although I will admit <strong>to</strong> thinking about running off<br />

<strong>to</strong> the beach in the winter. But that’s just me.<br />

I asked several different people about where they go (or want<br />

<strong>to</strong> go) during different seasons, and—not surprisingly—they all came back with different<br />

answers.<br />

This is significant, because one of the keys <strong>to</strong> closing your sales is <strong>to</strong> understand the<br />

buying habits of the traveler. You need <strong>to</strong> know when they want <strong>to</strong> go, and you need<br />

<strong>to</strong> remember that not everyone thinks<br />

the same way. I travel <strong>to</strong> Vail twice a year,<br />

once in the winter and then again in the<br />

summer. And if you ask me which I liked<br />

better, I would pick the winter ski season<br />

as my preferred time of year. But then, as<br />

I continue <strong>to</strong> discover Vail as a summer<br />

destination, I am starting <strong>to</strong> think I prefer<br />

Vail in the summer.<br />

Here is a pho<strong>to</strong> on my 4x4 journey <strong>to</strong><br />

the <strong>to</strong>p of Vail Mountain. In March, I was<br />

on the same peak, but my mode of transportation<br />

was a ski lift. So, as your clients<br />

discover and expand their inspirations for<br />

travel, you, as their trusted travel advisor,<br />

must stay in <strong>to</strong>uch as well. Keep asking<br />

questions, and encourage your clients <strong>to</strong><br />

discover a new way of seeing a favorite<br />

haunt. Ski destinations can be beautiful in<br />

summer, and beaches—quiet and peaceful<br />

without all the <strong>to</strong>urists—can be surprisingly<br />

serene in winter.<br />

At Luxury Travel Advisor, we continue<br />

<strong>to</strong> discover destinations and inspire you,<br />

so that you can inspire your clients as well.<br />

For a $100 subscription <strong>to</strong> Luxury Travel Advisor, call 216-706-3750 between the hours of 8:30 am and 5:00 pm EST;<br />

fax: 216-706-3714; e-mail: asanchez-perkins@questex.com or send a written request <strong>to</strong> An<strong>to</strong>inette Sanchez-Perkins,<br />

Luxury Travel Advisor, 600 Superior Ave Suite 1100, Cleveland, OH 44114.<br />

4 LUXURY TRAVEL ADVISOR | OCTOBER 2011<br />

JOHN MCMAHON<br />

Vice President/Group Publisher<br />

jmcmahon@questex.com<br />

American Express is a Proud Sponsor of Luxury Travel Advisor magazine<br />

LUXURY<br />

TRAVEL ADVISOR<br />

Inspiring and Educating Sellers of Affluent Travel<br />

Vice President/Group Publisher: John McMahon jmcmahon@questex.com<br />

(212) 895-8243<br />

Vice President/Edi<strong>to</strong>rial Direc<strong>to</strong>r: Ruthanne Terrero, CTC rterrero@questex.com<br />

(212) 895-8423<br />

Managing Edi<strong>to</strong>r: David Eisen deisen@questex.com<br />

(212) 895-8436<br />

Edi<strong>to</strong>r, LuxuryTravelAdvisor.com: Meagan Drillinger mdrillinger@questex.com<br />

(212) 895-8289<br />

Contributing Edi<strong>to</strong>rs: Joe Pike, Susan J. Young, Lindsay Lambert, Jena Tesse Fox,<br />

Meagan Drillinger, Andrew Sheivachman, Mary Wins<strong>to</strong>n Nicklin, Sharri Whiting de Masi<br />

ADVERTISING & SALES STAFF<br />

Northeast USA<br />

Kevin Dailey kdailey@questex.com<br />

(212) 895-8242<br />

Midwest USA<br />

Kimberly Newbury knewbury@questex.com<br />

(312) 233-2647<br />

West Coast USA: Chris Coon ccoon@questex.com<br />

(661) 775-1482<br />

Southeast USA & Caribbean<br />

Barbara Magro bmagro@questex.com<br />

(954) 522-1503<br />

Caribbean/Latin America<br />

Stephanie Gordon, Gordon Media Group stephanie@gordonmediagroup.com<br />

(305) 854-1622<br />

Hawaii: Loren Malenchek loren@hawaii.rr.com<br />

(808) 283-7122<br />

Europe, Middle East & Africa Regional Sales Manager<br />

Megan Meeres megan@mm-2.co.uk<br />

+44 (0) 20-8961-3706<br />

Asia: Hazel Li, InterAct Media & Marketing hazelli@starhub.net.sg<br />

+65 6728-2396<br />

TRAVEL AGENT CUSTOM SOLUTIONS:<br />

Direc<strong>to</strong>r of Cus<strong>to</strong>m Solutions: Neil Strickland nstrickland@questex.com<br />

(954) 296-9515<br />

ART, CIRCULATION & PRODUCTION, MARKETING<br />

Direc<strong>to</strong>r of Creative Solutions: James Y. Huntley jhuntley@questex.com<br />

(212) 895-8433<br />

Associate Art Direc<strong>to</strong>r: Debbie Sheehan dsheehan@questex.com<br />

(212) 895-8429<br />

Production Direc<strong>to</strong>r: Jamie Kleist jkleist@superiormediasolutions.net<br />

(218) 206-2107<br />

Production Manager: Sarah Ross sross@superiormediasolutions.net<br />

(218) 206-2212<br />

Direc<strong>to</strong>r, Audience Development/Circulation Inquiries:<br />

Antionette Sanchez-Perkins asanchez-perkins@questex.com<br />

(216) 706-3750<br />

Reprints: (800) 290-5460, ext. 100 LuxuryTravelAdvisor@theygsgroup.com<br />

Marketing Direc<strong>to</strong>r: Christina Belenky cbelenky@questex.com<br />

(212) 895-8277<br />

Marketing Manager: Bernadette Mari bmari@questex.com<br />

(212) 895-8264<br />

Digital Manager: Belkis Carrasco bcarrasco@questex.com<br />

(212) 895-8294<br />

Business Relations Coordina<strong>to</strong>r: Danielle DeWeese ddeweese@questex.com<br />

(212) 895-8220<br />

CORPORATE<br />

President & C.E.O.: Kerry C. Gumas<br />

Executive V.P. & Chief Financial Officer: Tom Caridi<br />

Executive V.P.: Tony D’Avino<br />

Copyright © 2011 Questex Media Group LLC. All rights reserved.<br />

No part of this publication may be reproduced or transmitted in any form or by any means, electronic or<br />

mechanical including pho<strong>to</strong>copy, recording or information s<strong>to</strong>rage and retrieval system, without<br />

permission in writing from the publisher. Authorization <strong>to</strong> pho<strong>to</strong>copy items for internal or personal use, or<br />

the internal or personal use of specific clients, is granted by Questex Media Group LLC for libraries and<br />

other users registered with the Copyright Clearance Center, 222 Rosewood Dr., Danvers, MA 01923; phone:<br />

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U.S. Copyright Law. For those not registered with the CCC, send permission request in writing <strong>to</strong><br />

questexpermissions@theygsgroup.com or phone 800-494-9051 ext. 100.<br />

Luxury Travel Advisor does not verify any claims or other information appearing in any of the<br />

advertisements contained in the publication, and cannot take any responsibility for any losses or other<br />

damages incurred by readers in reliance on such content.<br />

Luxury Travel Advisor welcomes unsolicited articles, manuscripts, pho<strong>to</strong>graphs, illustrations and other<br />

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