REvoLUTIoNARY IQcook • BOšTJAN PEčNIK, STEERING ... - Gorenje

mARkET wATCH
01 02
goIng to the MOVIES
Gorenje Silver SponSor at 17th
Sarajevo Film FeStival
LATE SUMMER SAW THE 17TH SARAJEVO FILM FESTIVAL, SPONSORED
this year also by Gorenje, wrap up another highly popular
and successful run. The festival, known for its excellent program
selection and relaxed atmosphere, is attended by film
artists from around the world and loyal film lovers who visit
the festival every year. This year the festival boasted a list of
famous and widely respected names in attendance, including
the much celebrated Hollywood star Angelina Jolie, who
was honoured with the Heart of Sarajevo Award.
At the central festival venue on the festival Square in front
of the national Theatre, where the major part of the program
takes place, silver sponsor Gorenje showcased the Gorenje
Delta kitchen, equipped with designer line Gorenje Ora-Ïto
appliances, which hosted several festival events and gatherings.
Among the Gorenje representatives attending the
festival were franjo Bobinac, President of the management
Board and his wife, arriving in Sarajevo to attend the festival's
opening ceremony and to meet the media representatives
at a special media event the next day. mr. Bobinac and
Robert Polšak, Director of Gorenje Commerce, d.o.o., BaH,
who took part in the event, both expressed their satisfaction
with the festival that has grown beyond its regional borders
and gained a special place in the global film industry.
Bobinac emphasised the special significance of the Bosnia-
Herzegovina market where Gorenje has opened three studios
- in Sarajevo, Tuzla and mostar. “we are delighted to be
able to present the modern design of Gorenje appliances
also in the Bosnia and Herzegovina market. This, in addition
to superior technology and energy efficiency, is one of the
key factors that will drive the future development of Gorenje
products”, he added. Polšak also announced the opening
of the new Gorenje Studio in Banja Luka and stressed the
significance of extending the sales network by establishing
new salons in all four major urban centres of the Bosnia-
Herzegovina market.
6 GORENJE LIfE STYLE MAGAZINE
03
During the festival Gorenje organised a special event called
“Summer Cocktail night” for its loyal customers in its biggest
studio in Sarajevo in Skenderija. Guests at the mini-culinary
show were hosted by renowned chef Vjekoslav kramer
– Vjeko and barman Denis Ahmedović. The master chef
prepared a host of delicious bits and bites for the visitors,
using quick and simple recipes – and with the assistance of
Gorenje's faithful kitchen aids, naturally. And barman Denis
Ahmedović contributed to the excellent atmosphere by preparing
enticing fruit cocktails. The whole show was made
even more interesting by contests, with the luckiest visitors
taking home some nice practical gifts, including a juicer and
sleek mixers from the Gorenje Black up line.
The events featured in the 17th Sarajevo film festival also
offered plenty of opportunity for the promotion of Gorenje
products, especially the design collections, which occupy a
special place in Gorenje.
01 The festival was attended by world renowned actress Angelina
Jolie, accompanied by her partner Brad Pitt (photo Copyright
Sarajevo film festival)
02 franjo Bobinac, Gorenje President and CEO, Polona Bobinac,
Gorenje Executive Director of Sales, Robert Polšak, Director
of Gorenje BaH, talking to mirsad Purivatra, Director of film
festival Sarajevo
03 Chef Vjekoslav kramer works his magic in the Gorenje kitchen
at Studio Gorenje on Sarajevo's Skenderija