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Healthcare Self-Service Consumer Research, an NCR White Paper ...

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Key insights<br />

The research findings provide insights into the opinions<br />

<strong>an</strong>d attitudes of patients, from which hospitals <strong>an</strong>d<br />

clinics c<strong>an</strong> develop <strong>an</strong>d implement strategies to increase<br />

patient satisfaction <strong>an</strong>d strengthen loyalty. The three<br />

key insights are:<br />

1. Fast. Providing online, mobile <strong>an</strong>d kiosk self-<br />

service options c<strong>an</strong> help healthcare providers meet<br />

growing patient dem<strong>an</strong>d for quick <strong>an</strong>d convenient<br />

interactions.<br />

2. Easy. Simplifying the process of scheduling<br />

appointments, paying bills <strong>an</strong>d completing forms<br />

increases patient satisfaction, drives revenue <strong>an</strong>d<br />

gives healthcare providers a competitive adv<strong>an</strong>tage.<br />

3. Tr<strong>an</strong>sformative. Integrating self-service solutions,<br />

via online, mobile <strong>an</strong>d kiosk ch<strong>an</strong>nels, is vital to<br />

attracting <strong>an</strong>d retaining patients.<br />

Booking <strong>an</strong><br />

appointment online<br />

Securely receiving<br />

lab results online<br />

Seeing <strong>an</strong>d m<strong>an</strong>aging personal health<br />

information on the internet<br />

Receiving a text message notification<br />

if <strong>an</strong> appointment becomes available<br />

at short notice<br />

Paying outst<strong>an</strong>ding bal<strong>an</strong>ces<br />

online or via a mobile phone<br />

Insight #1<br />

Which of the following would be convenient to use in<br />

m<strong>an</strong>aging your healthcare?<br />

32%<br />

31%<br />

43%<br />

Providing multi-ch<strong>an</strong>nel self-service solutions through the<br />

Internet, mobile devices <strong>an</strong>d kiosks allows hospitals <strong>an</strong>d clinics<br />

to meet growing patient dem<strong>an</strong>d for quick <strong>an</strong>d convenient<br />

interactions with healthcare providers.<br />

The data shows that patients w<strong>an</strong>t to interact with providers<br />

in a way that is most convenient for them, whether booking<br />

<strong>an</strong> appointment online or receiving a text message on a<br />

mobile device when <strong>an</strong> appointment becomes available at<br />

short notice. The research also illustrates that patients are<br />

interested in utilizing the Internet, mobile devices <strong>an</strong>d kiosks<br />

to m<strong>an</strong>age a variety of tr<strong>an</strong>sactions, including lab results<br />

delivery <strong>an</strong>d bill payment.<br />

54%<br />

54%<br />

3<br />

Patients are most interested<br />

in booking appointments <strong>an</strong>d<br />

receiving lab results online.<br />

<strong>NCR</strong> Confidential Proprietary

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