Q32-Comms-Engt-Strategy

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Appendix 1: Calendar of Campaigns Key: Quality Long-Term Conditions Unscheduled Care Staying Healthy Demand Management Reform Meeting Targets Care Closer to Home Innovation Reducing Inequalities Patient Responsibility Planned Campaigns Theme Timescale Key Stakeholders Patient Reference Groups Joint-Stakeholder Engagement Group DH Pilot project to help local practices establish and develop patient reference groups. Development of access to online surveys Training on engagement Development of local working group to bring together comms and engagement leads to coordinate effective local engagement Consultation Policy Local engagement to develop a clear policy for consulting on changes to policies and services Constitution for the CCG 111 Information Campaign Stockport Lifestyle Survey Local engagement with GPs and the public on our plans for the local CCG and how it works Engagement on the new 111 line Information Campaign on service changes Support completion of the lifestyle survey for use in Joint Strategic Needs Assessment and planning data Sexual Health Services Patient surveys on planned changes to opening times of the CASH service. Consultation on plans to integrate primary and secondary care services NHS Transition Regular staff engagement on planned changes to the NHS, moves from the PCT to the CCG / NCB / CSS / LA Health & Wellbeing Strategy 7 key themes of the Health & Wellbeing Strategy Plans for the new Healthwatch Introductions to the new CCG Communications & Engagement Strategy 2012-2015 Rolling programme Jan 2012 - ongoing End 2011 – March 2012 GPs Practice Managers Patients Council Health & Wellbeing Board LINks Hospital Age UK Mind LINks Commissioners Jan – Feb 2012 GPs LINks Vol orgs Public Feb – April 2012 2012/2013 Feb – March 2012 Feb – April 2012 February 2012 – April 2013 Town Hall Event 1/3/2012 LINks Patients Public Service users Staff Younger people PCT staff GPs Receiving organisations Public Healthcare Professionals Social Care staff Health & Wellbeing Board Councillors LINks
Planned Campaigns Theme Timescale Key Stakeholders Patient Panel Recruitment and establishment of a patient panel to feed into local decision making and meeting the CCG Board quarterly The Future of Stockport’s Local NHS GP Revalidation Process Local input into the CCG’s Clear and Credible Plan: 4 x public events in localities GP locality event Council scrutiny committee LINks briefing Staff briefings Presentations at vol orgs Online survey Paper survey in Practices Supporting local GPs with the patient engagement side of their revalidation o Online surveys o iPad surveys in practices Dying Matters Work with local faith groups and End of Life patients, carers and practitioners. Information stall every Friday of the month in the local marketplace with End of Life and palliative care teams CCG Branding Develop corporate identity for the new CCG and roll-out guidance for consistent use by the organisation Equality, Diversity & Human Rights Week Don’t be a Cancer Chancer Local staff communications of the equality and diversity messages and well as promotion of NHS Employers’ ‘personal fair diverse’ campaign Target to engage with 150 people in local Priority 1 areas and among BME groups about the impacts of cancer and the risks of waiting too long to go to your GP Caring for Carers Carers Day Event - Information stand - Surveys - Feedback boards Walthew House Open Day Health information stand with targeted information for sensory impaired communities March – October 2012 Then quarterly March - June 2012 March - onwards Patients LINks Vol orgs Local people GPs LINks Healthcare providers Council Local interest groups Community groups Patient Reference Groups Students Carers GPs Patients Practice managers Primary Care Commissioning May 2012 Older people Faith groups Patients Carers Health & Social care staff Aug - Sept 2012 21-28 May 2012 Ongoing throughout the year Staff GPs Patients Public Staff Patients Public Staff Carers June 2012 Carers June 2012 People with sensory disabilities Carers Page 30
Page 1 and 2: Communications & Engagement Strateg
Page 3 and 4: We are pleased to introduce this Co
Page 5 and 6: 10 Informed decision making Page 19
Page 7 and 8: 1.6 An overview of our purpose, vis
Page 9 and 10: 3. Communications & Engagement Obje
Page 11 and 12: • Proportional to the scale of th
Page 13 and 14: 5.4 Where possible we will run cons
Page 15 and 16: 6.8 Clear guidance for members of t
Page 17 and 18: 8. Engagement Methods 8.1 We will u
Page 19 and 20: Specifying Outcomes and Procuring S
Page 21 and 22: 10.4 > CAPTURE Local views are regu
Page 23 and 24: 11. Feeding Back 11.1 A key critici
Page 25 and 26: 12.9 We will seek to encourage or e
Page 27 and 28: 13.5 Examples of where CRM will be
Page 29: 15. Monitoring Implementation 14.1
Page 33 and 34: Planned Campaigns Theme Timescale K
Page 35 and 36: Appendix 2: CCG Comms Plan 1. Backg
Page 37 and 38: Public: o Four GP-led open events:
Page 39 and 40: 9. Monitoring & Evaluation During t
Page 41 and 42: “No Decision About Me Without Me
Page 43 and 44: Number of Local People Consulted So
Page 45 and 46: “I believe that in Stockport we a
Page 47 and 48: The CCG’s Collective Ambition The
Page 49 and 50: David Moore Home Instead Senior Car
Page 51 and 52: The CCG’s Priorities 2013-2016 Th
Page 53 and 54: “Having a good doctor makes a rea
Page 55 and 56: Gladys Hill Xpert patient “My GP
Page 57 and 58: “We do not envy those members fin
Page 59 and 60: “We’re quite lucky in Stockport
Page 61 and 62: “My practice referred myself and
Page 63 and 64: “It is easy to be cynical about n
Page 65 and 66: Appendix 4: SWOT Analysis • Plann
Page 67 and 68: Appendix 6: Equality Impact Assessm
Page 69 and 70: Appendix 7: Version Control Documen

Q32-Comms-Engt-Strategy

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